From picture i try to update UILabel at cell that i press but it update incorrect row how can i update text correct row?

mycode when add To accessoryView it will reuse to create each row

self.info = [[UILabel alloc] initWithFrame:CGRectMake((accView.image.size.width/2.5), 0.0, accView.image.size.width/2, accView.image.size.height)];
    self.info.text = @"RSS";
    self.info.tag = 3;
    self.info.textColor = [UIColor whiteColor];
    self.info.shadowColor = [UIColor blackColor];
    self.info.shadowOffset = CGSizeMake(1,1);
    self.info.font = [UIFont boldSystemFontOfSize:11];
    self.info.backgroundColor = [UIColor clearColor];
    [cell.accessoryView addSubview:self.info];