Obtain user activity data in emails after I programmatically mail out emails

Posted by John on Stack Overflow See other posts from Stack Overflow or by John
Published on 2009-02-24T19:46:20Z Indexed on 2010/03/20 15:21 UTC
Read the original article Hit count: 260

Filed under:
|

If I were to build a newsletter emailing system, I will need to be able to generate reports on how many emails bounced, flagged as spam, unsubscribed, read vs. unread, click through rates etc....

So how do you keep track of user activity after the email has been sent? Am I right in assuming that you CAN NOT embed javascript code into emails to monitor user activity? How else do I gather data for my reports?

© Stack Overflow or respective owner

Related posts about email

Related posts about newsletter