Google Analytics - Events versus Pageviews, can you compare them?
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by Aart Nicolai
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Published on 2010-03-31T08:01:08Z
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2010/03/31
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google-analytics
Hi,
A mortgage page on our website is accesible by multiple links on one page. In order to determine which of the links on that same page has been clicked on, I use event tracking. All events for these links are being stored under the category: "mortgage" When I look at the total number of pageviews for this mortgage page and the total number of events for the event category "mortgage", the number of pageviews is 10%-20% higher.
My questions are:
- Can I compare pageviews and events?
- If not, why not?
Thanks,
Aart Nicolai (funda.nl)
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