Oracle Extends Life Sciences Edition in New Release
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by charles.knapp
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Published on Tue, 06 Apr 2010 10:35:01 -0800
Indexed on
2010/04/06
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News and Events
|CRM
|life sciences
|oracle crm on demand
|pharmaceutical
|saas
|Sales
By Chris Kanaracus, IDG News Service
Oracle (ORCL) announced the 17th version of its on-demand CRM (customer relationship management) application Wednesday and made a fresh push into pharmaceutical sales with a Life Sciences edition of the software.
New features in CRM on Demand Release 17 include tools for managing sales pipelines and performing forecasts of future business; a redesigned user interface; and added language support.
But one CRM industry observer flagged the Life Sciences product as a particular point of interest. Read the full article here.
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