SEM/SEO tasks doubts

Posted by Josemalive on Stack Overflow See other posts from Stack Overflow or by Josemalive
Published on 2010-05-03T09:26:00Z Indexed on 2010/05/03 13:58 UTC
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Hello,

Actually i think that i have an strong knowledge of SEO, but im having some doubts about the following:

I will have to increase the position in Google of certain product pages of a company in the next months. I supposed that not only will be sufficient the following tasks:

  • Improve usability of those pages.
  • Change the pages title.
  • Add meta description and keywords.
  • Url's in a REST way.
  • 301's http header to dont lose page rank for the new URLS
  • Optimizing content for Google.
  • Configure links of the website (follow and no follow attributes)
  • Get more inbounds links (Link building tasks).
  • Create RSS.
  • Put main website in Twitter (using twitter feed) using the RSS.
  • Put main website in Facebook.
  • Create a Youtube channel.
  • Invest in Adwords.
  • Invest in other online advertising companies.
  • Use sitemap.xml and Google Webmaster tools.
  • Use Google Trends to analyze the volume of searches of certain keywords.
  • Use Google Analytics to analyze weak points and good points of your site, and find new oportunities in keywords.
  • Use tools to find new keywords related with your content.

Do you have some internet links, or knowledge about all the tasks that a SEO Expert should do?

Could you share some knowledge about what kind of business could be do with another companies (B2B) to increase the search engine position of those product pages.

Do you know more tecniques about how to get more inbound links? (i only know the link interchange)

Thanks in advance.

Best Regards.

Jose.

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