Google Analytics unexplained spike

Posted by Dianne on Server Fault See other posts from Server Fault or by Dianne
Published on 2010-05-27T01:10:01Z Indexed on 2010/05/27 1:21 UTC
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My client's Google Analytics has had a spike everyday from May 6th (from 0 - 100.) This is in a city that he is not optimized for and does very little business in. The hits are coming in direct to the website. My client is concerned that it has something to do with competition using his site as a price shopping device. I can't view the ip to see where they are coming from and his site is not built in PHP so the work around doesn't work here. Any thoughts? Could it be a "referring site" situation and if so is there a way for me to find out what the referring site is?

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