The sun had yet to raise above the horizon on Saturday, May 22nd and I was traveling toward the location of the 2010 IndyTechFest. In my freshly awaken, and pre-coffee, state I reflected on the months that preceded this day and how quickly they slipped away. The big day had finally come and the morning dew glistened with a unique brightness that morning.

What is this all about?
For those who are unfamiliar with IndyTechFest, it is a regional conference held in Indianapolis and hosted by the Indianapolis .NET Developers Association (IndyNDA) and the Indianapolis Professional Association for SQL Server (IndyPASS).  The event presents multiple tracks and sessions covering subjects such as Business Intelligence,  Database Administration, .NET Development, SharePoint Development, Windows Mobile Development as well as non-Microsoft topics such as Lean and MongoDB. This year's event was the third hosting of IndyTechFest.

No man is an island
No event such as IndyTechFest is executed by a single person. My fellow co-founders, with their highly complementary skill sets and philanthropy make the process very enjoyable. Our amazing volunteers and their aid were indispensible. The generous financial support of our sponsors that made the event and fabulous prizes possible. The spectacular line up of speakers who came from near and far to donate their time and knowledge. Our beloved attendees who sacrificed the first sunny Saturday in weeks to expand their skill sets and network with their peers. We are deeply appreciative.

Challenges in preparation
With the preparation of any event comes challenges. It is these challenges that makes the process of planning an event so interesting. This year's largest challenge was the location of the event. In the past two years IndyTechFest was held at the Gene B. Glick Junior Achievement Center in Indianapolis. This facility has been the hub of the Indy technical community for many years. As the big day drew near, the facility's availability came into question due to some recent changes that had occurred with those who operated the facility. We began our search for an alternative option. Thankfully, the Marriott Indianapolis East was available, was very spacious and willing to work within the range of our budget. Within days of our event, the decision to move proved to be wise since the prior location had begun renovations to the interior. Whew! Always trust your gut.

Every day it's getting better
At the ending of each year, we huddle together, review the evaluations and identify an area in which the event could improve. This year's big opportunity for improvement resided in the prize give-away portion at the end of the day. In the 2008 event, admittedly, this portion was rather chaotic, rushed and disorganized. This year, we broke the drawing into two sections, of which each attendee received two tickets. The first ticket was a drawing for the mountain of books that were given away. The second ticket was a drawing for the big prizes, the 2 Xboxes, 3 laptops and iPad. We peppered the ticket drawings with gift card raffles and tossing t-shirts into the audience.

If at first you don't succeed, try and try again
Each year of IndyTechFest, we have offered a means for ad-hoc sessions or discussion groups to pop-up. To our disappointment it was something that never quite took off. We have always believed that this unique type of session was valuable and wanted to figure out a way to make it work for this year. A special thanks to Alan Stevens, who took on and facilitated the "open space" track and made it an official success.

Share with your tweety
When the attendee badges were designed we decided to place an emphasis on the attendee's Twitter account as well as the events hash-tag (#IndyTechFest) to encourage some real-time buzz during the day. At the host table we displayed a Twitter feed for all to enjoy. It was quite successful and encouraging use of social media. My badge was missing my Twitter account since it was recently changed. For those who care to follow my rather sparse tweets, my address is @johnnydata.

Man, this is one long blog post!
All in all it was a very successful event. It is always great to see new faces and meet old friends. The planning for the 2011 IndyTechFest will kick off very soon. We have more capacity for future growth and a truck full of great ideas. Stay tuned!