De-normalization for the sake of reports - Good or Bad?

Posted by Travis on Stack Overflow See other posts from Stack Overflow or by Travis
Published on 2009-11-20T18:34:18Z Indexed on 2010/06/08 12:02 UTC
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What are the pros/cons of de-normalizing an enterprise application database because it will make writing reports easier?

Pro - designing reports in SSRS will probably be "easier" since no joins will be necessary.

Con - developing/maintaining the app to handle de-normalized data will become more difficult due to duplication of data and synchronization.

Others?

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