How to setup split test?

Posted by John Isaacks on Stack Overflow See other posts from Stack Overflow or by John Isaacks
Published on 2010-06-08T15:43:10Z Indexed on 2010/06/08 16:02 UTC
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Filed under:

php

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.htaccess

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split-testing

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multivariate-testing

I want to create a way to test different layouts on a page to see which get more conversions.

For example. If I have 2 versions of a page and I send 50% to page A and 50% to page B and see which one converts more sales.

So I am thinking maybe use .htaccess to rewrite half to page A and the other half to page B.

But how can I do that with .htaccess is there a way? do I need to use PHP instead to do this?

Also if there is a better way to do this, or any cautions I should be aware of, please let me know.

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