This is the video of presentation I gave at UA Europe and TCUK this year. The actual sub-title was "Content strategy at Red Gate Software", but this heading feels more honest.

For anybody who missed it, or is just vaguely interested, here's a link to me talking about de-suckifying the web.

You can find the slideshare deck here, too*

Watching it back is more than a little embarrassing, and makes me really, really want to do a follow up, so I can do three things:

• explain the rest of the big web project, now we've done it
• give some data on the outcome of the content review
• make a grovelling apology to our marketing guys, who I've been unfairly mean to in a childish effort to look cool

There are a whole bunch of other TCUK presentations online, too. You can find them all here: http://tiny.cc/tcuk10_videos

I'd particularly recommend Chris Atherton's: "Everything you always wanted to know about psychology and technical communication" - it's full of cool stuff.

You should probably also watch David Black's opening keynote, which managed to make my hour of precocious grandstanding look measured, meek, and helpful. He actually makes some interesting points, but you'd basically have to ship Richard Dawkins off to Utah, if you wanted to go further out of your way to aggravate your audience. It does give an engaging account of running a large tech comms project, and raise some questions about how we propose to understand a world where increasing amounts of our stuff gets done by increasingly many increasingly complicated tissues of APIs.

Well, sort of. That's what all the notes I made were about, anyway.

*Slideshare ate my fonts. Just so we're clear on this: I'd never use badly-kerned Arial in a presentation. Don't worry.