What are the implications of Nvidia's "the way it's meant to be played"?

Posted by Mike Pateras on Super User See other posts from Super User or by Mike Pateras
Published on 2011-01-13T18:38:41Z Indexed on 2011/01/13 18:55 UTC
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nvidia

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amd

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marketing

I have an AMD Radeon 5850 (about to be 2), and today I read that Rift is a member of Nvidia's "the way it's meant to be played" program. It was suggested that as such the developers would not be speaking with or working directly with AMD for optimization, and that it would be unlikely that Crossfire support would be added until the game's release.

Are any of these implications likely? Or does it just mean that Nvidia is working closely with the developers for optimization and marketing support?

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