Would a developer/tester position at Google, Apple, Microsoft, etc. (any large tech. company of which most people have heard) be more valuable on a resume than working as a developer/tester somewhere where tech. isn't the main objective (shipping company, restaurant chain, insurance company, etc.)?

Let's say you have two offers, and you only plan to stay with whichever company for 5 years, before trying to get a better position at a different company. One at Google that has a starting salary of $60,000, and one at some insurance company that has a starting salary of $80,000.

I guess what I'm trying to say is... with university's, if someone graduates from MIT or Carnegie Mellon, they can pretty much get a job anywhere. Does someone seem more valuable after having worked at a company like Google, Apple, Microsoft, etc.? In other words, would taking the lower paying job be better in the long run since it's at Google, or would it be better to take the higher paying job at the insurance company?