Popular genres in Asian (non-Japanese) markets?
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mummey
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Published on 2011-02-01T02:55:28Z
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2011/02/01
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marketing
|outsourcing
Hello,
From time-to-time I've wondered what kind of games are popular in Asia (India, China, Korea, Singapore, etc...). I hear about developers in the US and UK who outsource work there, but what goes into the games they make for themselves?
Related, you hear these days about how Japanese developers have been marketing their games more for American audiences these days (with mixed success). In what ways could American developers aim their development toward Asian audiences?
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