This is a group that is focused on entertainment in the aviation industry. I am attending their conference for the first time as it relates to my job at Swank Motion Pictures and what we do for our various markets. I will post my notes here.

The Evolution of Television and Home Entertainment

by Patrick Cosson, Veebeam

• TV has been the center of living rooms for sometime. Conversations and culture evolve around the TV. The way we consume this content has dramatically been changing.
• After TV, we had the MTV revolution of TV. It has created shorter attention spans, it made us more materialistic, narcissistic, and not easily impressed.
• Then we came to the Internet. The amount of content has expanded. It contains a ton of user-generated content, provides filtering, organization, distribution.
• We now have a problem. We are in the age of digital excess. We can access whatever we want. In conjunction with this – we are moving. The challenge we have now is curation.
• The trends  we see: rapid shift from scheduled to on demand consumption.
• A move to Internet protocols from cable
• Rapid fragmentation of media
• a transition from the TV set to a variety of screens
• Social connections bring mediators and amplifiers.
• TiVo – the shift to on demand
• It is because of a time-crunch
• Provides personal experiences
• Once old consumption habits are changed, there is no way back!
• Experiences are that people are loading up content and then bringing it with them on planes, to hotels, etc.
• Rapid fragmentation of media sources
• Many new professional content sources and channels, the rise of digital distribution, and the rise of user-generated content contribute to the wealth of content sources and abundant choice.
• Netflix, BBC iPlayer, hulu, Pandora, iTunes, Amazon Video, Vudu, Voddler, Spotify (these companies didn’t exist 5 years ago).
• People now expect this kind of consumption. People are now thinking how to deliver all these tools.
• Transition from the TV set to multi-screens
• The TV screen has traditionally been the dominant consumption screen for TV and video.
• Now the PC, game consoles, and various mobile devices are rapidly becoming common video devices.
• Multi-screens are now the norm.
• Social connections becoming key mediators
• What increasingly funnels traffic on the web, social networking enablers, will become an integral part of the discovery, consumption and sharing model for Television.
• The revolution will be broadcasted on Facebook and Twitter.
• There is business disruption
• There are a lot of new entrants
• Rapid internationalization
• Increasing competition from existing media players
• A fragmenting audience base
• Web browser
• Freedom to access any site
• The fight over the walled garden
• Most devices are not powerful enough to support a full browser
• PC will always be present in the living room
• Wireless link between PC and TV
• Output 1080p, plays anything, secure
• Key players and their challenges
• Services
• Internet media is increasingly interconnected to social media and publicly shared UGC
• Content delivery moving to IPTV
• Rights management issues are creating silos and hindering a great user experience and growth
• Devices
• Devices are becoming people’s windows into all kinds of media from all kinds of sources
• There won’t be a consolidation of the device landscape, rather the opposite
• Finding the right niche makes the most sense.
• We are moving to an on demand world of streaming world. People want full access to anything.