SEO + international sites? country.domain.com or domain.country?

Posted by Pure.Krome on Pro Webmasters See other posts from Pro Webmasters or by Pure.Krome
Published on 2009-01-15T23:48:05Z Indexed on 2011/03/19 16:18 UTC
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Hi folks,

is it better to have seperate country specific domains (which costs more money) or subdomains which define the country, for better SEO?

eg.

  • stackoverflow.com
  • stackoverflow.com.au
  • stackoverflow.co.uk

vs

  • stackoverflow.com
  • au.stackoverflow.com
  • uk.stackoverflow.com

Assumption: int the search engine web master tools, each subdomain are associated to a country. eg. au.stackoverflow.com is associated to the country Australia.

cheers!

Update

I understand that both methods do work, especially when i utilize the assumption, listed above. The question is about: Which method is better? Is there such a small SEO difference between them? Is the first method way way way better than the second with getting better SEO results?

Update #2

A number of folks have suggested that the following is a good/better approach:

  • stackoverflow.com/
  • stackoverflow.com/au
  • stackoverflow.com/uk

By adding a country specific iso code to the end of the url/the first folder of the domain can be recognised as the country.

But a number of SEO mates have suggested that this is a valuable waste of folder level space. Er.. how can i explain. Ok, it's been suggested by some SEO experts that if the number of levels or folders in the domain exceeds 5 then the page drops dramatically in importance. Basically, you don't want to make it deep. As such, adding the country as the first level can be considered a waste, especially when it can be handled by the domain OR subdomain - hence the question :)

So, any more thoughts on this? (Maybe SO is the wrong place to ask this question?)

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