Creating a custom launcher for Unity is simple. Quicklists provide an easy and efficient way to quickly access commonly used tasks for a specific application.

NOTE: Starting with Ubuntu 11.10, this popup option has vanished. Launchers can now only be created by editing text files in your home folder.

Creating a custom launcher is easy.

1. Right-click on your desktop and click create a launcher.
2. Edit the .desktop file using a text editor. (More information can be found here and here.)

So, which custom launchers do you use on Unity?

Note: Please limit yourself to one custom launcher per answer. Also, please provide a screenshot of it in action.