Oracle ATG Ranked "Leader" Once Again In This Year's Gartner Magic Quadrant For E-Commerce

Posted by Michael Hylton on Oracle Blogs See other posts from Oracle Blogs or by Michael Hylton
Published on Wed, 16 Nov 2011 12:17:05 -0600 Indexed on 2011/11/17 1:58 UTC
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Oracle ATG Web Commerce is in the top portion of the Leaders quadrant once again in this year's Gartner Magic Quadrant for E-Commerce, and gained in “ability to execute” over the 2010 version. Leaders are defined in this Magic Quadrant as technology providers that demonstrate the optimal blend of insight, innovation, execution and the ability to "see around the corner."

Oracle ATG Web Commerce is a Leader because it has broadened its e-commerce capabilities with multisite management, a broader range of mobile devices supported and other additions, and Gartner points out ATG’s steady growth in revenue, market share and market visibility. Gartner notes that Oracle made the announcement regarding its acquisition of ATG in November 2010 and this has helped ATG with additional sales, marketing, R&D and global partnerships.

Oracle ATG's latest release, Oracle ATG Commerce 10, provides several important enhancements, including multisite management, cross-channel campaign management and support for a broader range of mobile devices, with the addition of merchandising (including updates to the user interface) and promotions applications.

The Magic Quadrant focuses on e-commerce for B2B and B2C across industry verticals, including retail, manufacturing, distribution, telecommunications, publishing, media, and financial services. The product should be able to integrate with applications beyond traditional e-commerce channels to meet the emerging customer requirement to transact across channels with a seamless experience.

© Oracle Blogs or respective owner

Oracle ATG Ranked "Leader" Once Again In This Year's Gartner Magic Quadrant For E-Commerce

Posted by Michael Hylton on Oracle Blogs See other posts from Oracle Blogs or by Michael Hylton
Published on Wed, 16 Nov 2011 12:18:04 -0600 Indexed on 2011/11/17 1:58 UTC
Read the original article Hit count: 337

Filed under:
Oracle ATG Web Commerce is in the top portion of the Leaders quadrant once again in this year's Gartner Magic Quadrant for E-Commerce, and gained in “ability to execute” over the 2010 version. Leaders are defined in this Magic Quadrant as technology providers that demonstrate the optimal blend of insight, innovation, execution and the ability to "see around the corner."

Oracle ATG Web Commerce is a Leader because it has broadened its e-commerce capabilities with multisite management, a broader range of mobile devices supported and other additions, and Gartner points out ATG’s steady growth in revenue, market share and market visibility. Gartner notes that Oracle made the announcement regarding its acquisition of ATG in November 2010 and this has helped ATG with additional sales, marketing, R&D and global partnerships.

Oracle ATG's latest release, Oracle ATG Commerce 10, provides several important enhancements, including multisite management, cross-channel campaign management and support for a broader range of mobile devices, with the addition of merchandising (including updates to the user interface) and promotions applications.

The Magic Quadrant focuses on e-commerce for B2B and B2C across industry verticals, including retail, manufacturing, distribution, telecommunications, publishing, media, and financial services. The product should be able to integrate with applications beyond traditional e-commerce channels to meet the emerging customer requirement to transact across channels with a seamless experience.

© Oracle Blogs or respective owner

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