Luxottica Group is a global leader in premium, luxury and sports eyewear with nearly 6,250 stores worldwide. The Group’s strong brand portfolio comprises ten house brands including Oakley, Ray-Ban, Percol and Arnette, and 20 licensed brands such as Bulgari, Chanel and Versace.

In January at the Oracle Retail Exchange in New York, Luca Del Din, Luxottica Group’s IT Manager – Global Retail Demand and Integration and Irven Cassio, Digital Experience Director for Luxottica Retail introduced our REx delegates to their flagship Sunglass Hut store on Fifth Avenue. This store showcase provided the opportunity to explore this fantastic retail space incorporating the store’s interactive retail concept, the Sunglass Hut Social Sun station. I invite you to hear from Luca and Irven as we explore some of the innovative technologies and concepts that Luxottica deployed in this store and how these deliver an elevated customer experience.