I'm seeing a substantially low "time on site" and high bounce rate from visitors coming from Japan. Comparing to other states, even in languages I don't speak, the stats are still dramatically worse. So I assume there's something specific to that nation, that I should understand in order to make their experience better.

The content they are seeing is in Japanese, and I've also translated the head-lines, which to my surprise didn't make stats look better. The site doesn't have a mobile version, so I assume that might be part of the problem. Wanted to hear from your experience what other reasons might there be that are specific for Japan.

UPDATE: The content itself was in Japanese all the time, that's the reason it attracts users from Japan. The head-lines were in English, so I only changed them.