Google I/O 2012 - Designing for the Other Half: Sexy Isn't Always Pink

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Published on Tue, 03 Jul 2012 02:48:55 +0000 Indexed on 2012/07/03 3:16 UTC
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	Google I/O 2012 - Designing for the Other Half: Sexy Isn't Always Pink Leah Busque, Sepideh Nasiri, Jess Lee, Tracy Chou, Margaret Wallace Women control 80 percent of consumer spending and drive the majority of user activity on many of the largest social networks. Female gamers over 55 spend the most time online gaming among any demographic. Are you thinking about how your product or business is attracting and engaging women? Hear from our panel on the technologies winning over female users that aren't so pink.	From: GoogleDevelopers Views: 15 1 ratings
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