By Kathy Miedema and Misha Vaughan, Oracle Applications User Experience

The Oracle Applications User Experience (UX) team’s activities around OpenWorld expand every year, but this year we certainly raised the bar.  

Members of our team helped deliver three, separate, all-day training events in the week prior to OpenWorld. Our Fusion User Experience Advocates (FXA) and Applications UX Sales Ambassadors (SAMBA) have all-new material around the Oracle user experience to deliver at conferences in the coming year - Fusion Applications design patterns, mobile design patterns, and the new face of Fusion. We also delivered a hands-on workshop sharing user experience tools for our customers that is designed to answer this question: "If I have no UX staff, what do I do?"

We also spent the weeks just before OpenWorld preparing to talk about the new face of Fusion Applications, a greatly simplified entry experience into Fusion Applications for self-service users, CRM users, and IT managers who want to change the look and feel quickly. Special thanks to Oracle ACE Director Floyd Teter for the first mention of our project.


Jeremy Ashley, VP, Oracle Applications User Experience

Customers may have seen one of the many OpenWorld session demos of the new face of Fusion, which will be available with Fusion Applications soon. It was shown in sessions by Oracle's Chris Leone, Anthony Lye, and our own Vice President, Jeremy Ashley, among others.  

Leone reinforced the importance of user experience as one of three main design principles for Fusion Applications, emphasizing that Fusion was designed from the beginning to be intelligent, social, and mobile. User experience highlights of the new face of Fusion, he said, included the need for "zero training," and he called the experience "easy to use." He added that deploying it for HCM self-service would be effortless. 

Customers take part in a usability lab tour during OpenWorld 2012.

Customers also may have seen the new face of Fusion on the demogrounds or during one of our teams' chartered lab tours at the end of the week. We tested other new designs at our on-site lab in the Intercontinental Hotel, next to Moscone West.


Applications User Experience team members show eye-tracking and mobile demos at OOW.

We were also excited to kick off new branches of the Oracle Usability Advisory Board, which now has groups in Latin America and the Middle East, in addition to North America and EMEA.  

And we were pleasantly surprised by the interest in one of our latest research projects, Oracle Voice, which is designed to enable faster data input for on-the-go users. We offer a big thank-you to the Nuance demopod for sharing the demo with OpenWorld attendees. 

For more information on our program and products like the new face of Fusion, please comment below.