Partner Webcast – Oracle CRM: The Age of the Customer - 18 July 2013
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Published on Wed, 3 Jul 2013 08:44:11 +0000
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High-touch solutions for
the complete customer experience
How does
Customer Relationship Management change in "the age of the customer",
or does it at all?
Customer relationship management
has changed over the past years from a pure "inside out" point of
view, where the customer is the center of attention to an "outside
in" discipline where the customer has become the driving force. Away from
the 360° view, through data to a holistic view of the customer’s journey and
experience, through behavioral analysis and interaction across all touch points
along a lifecycle of a customer relationship.
Learn
how this approach, integrating sales, service and marketing channels into one
cohesive customer experience can drive customer experience and support
acquisition, retention and efficiency in your customer relationship.
With
Oracle's Sales, Service and Marketing cloud offerings, you can be ahead of the
game and provide a consistent and personalized voice to your customers,
regardless of which channels you favor and your customers prefer. Integrated,
cross-channel campaign automation and service delivery, as well as
feedback-loops to sales automation, will provide you with tools to achieve
top-of-the-line customer experience.
Agenda
· Oracle Customer
Experience - Introduction into a new take on CRM
· Oracle Sales Cloud -
Integrated Salesforce Automation
· Oracle Marketing Cloud
- Cross-Channel Campaign Management
· Oracle Service Cloud -
Channel-blending in service delivery
Delivery
Format
This FREE
online LIVE eSeminar will be delivered over the Web. Registrations received
less than 24 hours prior to start time may not receive confirmation to attend.
Duration: 1 hour
For any questions please contact us at partner.imc-AT-beehiveonline.oracle-DOT-com.
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