Product Search SEO

Posted by dana on Pro Webmasters See other posts from Pro Webmasters or by dana
Published on 2013-10-22T16:52:08Z Indexed on 2013/10/22 22:03 UTC
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I am a wondering if there is a recommended "best practice" for a product search SEO. I know to create a dynamic sitemap file that lists links to all products in the site. However, I want to implement a a bookmark-able "advanced search". Should I let search engines index any of the results? Take the following parameters for a search on a make believe used car website:

  • minprice (minimum price in dollars)
  • maxprice (maximum price in dollars)
  • make (honda, audi, volvo)
  • model (accord, A4, S40)
  • minyear (minimum model year)
  • maxyear (maximum model year)
  • minmileage (minimum mileage)
  • maxmileage (maximum mileage)

Given these parameters, there could be an infinite number of search combinations:

  • Price Between $10,000 and $20,000
    • /search?minprice=10000&maxprice&20000
  • Audis with less than 50k miles
    • /search?model=audi&maxmileage=50000
  • More than 100,000 miles and less than $5,000
    • /search?minmileage=100000&maxprice=5000
  • etc.

Over time, there may be inbound links to a variety of these types of searches, yet they are all slices of the same data. Should I allow for all of these searches to be indexed?

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