The way I see it you have a couple of options for including a blog on your site. Roll your own Install Something Like Wordpress Use a hosted service like Tumblr Obviously, if you can get away with Option 3 you have done yourself a favor. I have been using Tumblr and pointing blog.mydomain.com to the domains.tumblr.com CNAME to get a free blog that looks like it belongs to my site. I want to be able to display my blog on my root level hostname like mydomain.com/blog. The whole point of moving from blog.mydomain.com to mydomain.com/blog is for SEO purposes. Whats the best way to go about this and still get to leverage a hosted blogging platform like Tumblr?