The closest question I could find to my problem is This one. The similarity is: I have a profile in Google Analytics (GA) that has been collecting data for a year. The domain setting in GA is "http://example.com". The site, however, will redirect any non-www request, to www.example.com, via a typical .htaccess refinement. We do this to keep the traffic on the load balancers. I don't know the method the original user had in place, but we're doing a 301 on any non-www to the www equivalent. I believe this has to be somewhat standard. Where I differ from this question is in the error message I receive when trying to load the In-Page Analytics. I'm instead receiving: Error: The Website in your settings (http://example.com), redirects into a different domain. (http://www.example.com). In-Page Analytics currently works on only one domain. Note that www.example.com and example.com are NOT considered to be on the same domain. Also, make sure you're not redirecting from http:// to https:// or vice versa. I understand what's being explained, it just seems as though this can't be the end-all. I tried updating the Analytics settings, which from day one has been set as "One domain with multiple subdomains", but I don't see any options to change the URL ( which is currently set to http://example.com and not http://www.example.com ). I'd prefer not to have to change the URL if that was at all possible, but I can't seem to find any documentation or anything that provide any possible solutions.