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• Challenges and Opportunities to Drive Change in the Healthcare System Explored at America’s Health Insurance Plans Exchange Conference and Institute 2013

  - by elaine blog

  The program theme at the June America’s Health Insurance Plans (AHIP) Exchange Conference and AHIP’s Institute 2013 was Transforming Our Health Care System: Navigating and Succeeding in the New Marketplace.  Topics included care delivery transformation, innovation for a new healthcare eco system, Health Insurance Exchanges, the nexus of consumerism, retail and healthcare, driving value through improved operations and leveraging technology, data and innovation to transform care. Oracle participated as a sponsor of both conferences, signaling the significant investment and activity Oracle continues to make in helping health plans, providers and government agencies become more efficient and more relevant in the healthcare market place. AHIP is a national trade association representing the health insurance industry. AHIP’s members provide health and supplemental benefits to more than 200 million Americans through employer-sponsored coverage, the individual insurance market and public programs such as Medicare and Medicaid.   AHIP advocates for public policies that expand access to affordable health care. Health plans are focusing on the Health Insurance Exchanges and the opportunities they offer to provide better access and higher quality healthcare.  With the opportunities come operational challenges to implementation and innovative technology solutions to consider.   At the Exchange Conference, Oracle hosted a breakfast symposium on “Strategies for Success:  Driving Business Transformation in the Growing Health Insurance Exchange Market”. With Health Insurance Exchanges as catalysts for change, attendees learned about how to achieve integration within an Exchange and deploy new business strategies to support health reform initiatives. Discussion covered steps and processes to successfully establish and implement enrollment systems, quote to card activities, program pricing, claims billing, automated claims processing and new customer service tools. Piyush Pushkar, COO of Benefitalign, an Oracle partner that provides solutions to adopt innovative business models for retail, HIX, consumer-centric health plan and benefits administration, spoke on the state of the Exchanges in the U.S. and the activities health plans are engaged in to support individuals entering the healthcare system, including sales automation, member enrollment automation/portals and integration strategies with the Exchanges. The Oracle and Benefitalign partnership allows seamless integration between a health plan enrollment solution with the HIX individual market and allows for the health plan to customize and characterize the offerings available to the HIX that may or may not be available through other channels.  This approach can benefit the health plan through separation of interests, but also because some state-run HIXs require such separation. Janice W. Young, Program Director, Payer IT Strategies, IDC Health Insights, reviewed a survey of health plans on their investment priorities for this last year as well as this year.  She also identified the 2013-2015 strategies of go/get to market with front end and compliance investments; leveraging existing business processes and internal technologies; and establishing best practices.  Of key interest to the audience was a reform era payer solutions platform overview mapping technologies to support the business operations. David Bonham of the Oracle Health Insurance organization moderated the panel and spoke on Oracle’s presence in healthcare and products for payers to help them drive efficiencies and gain a competitive advantage in an ever changing market. Oracle serves healthcare stakeholders with applications such as billing, rating and underwriting, analytics, CRM, enrollment, and products for processing of health insurance claims including pricing and benefits administration, as well as payment of providers through alternative, non-fee for service reimbursement methods. Oracle in Healthcare….Did you know? More than 80 healthcare payers run Oracle applications. More than 300 leading healthcare providers run Oracle applications. 10 out of the top 12 fortune Global 500 healthcare organizations run Oracle applications. For more information on Oracle solutions for healthcare payers, please visit oracle.com/insurance or these individual solution pages: Oracle Health Insurance Components Oracle Insurance Insbridge Rating and Underwriting Oracle Insurance Revenue Management and Billing Oracle Documaker Oracle Healthcare Oracle CRM Related Resources Webcast On Demand: Strategies for Success: Driving Business Transformation in the Growing Health Insurance Exchange Market Strategy Brief: Executing on the Individual Mandate: Opportunities and Challenges for Healthcare Payers White Paper: White paper: Navigating Alternative Provider Reimbursement Models of the Future Strategy Brief: Enterprise Rating Agility Improves Payer Response to Healthcare Reform Podcast: Technology Implications of Healthcare Reform Don’t forget to keep up with us year-round: Facebook: www.facebook.com/oracleinsurance Twitter: www.twitter.com/oracleinsurance YouTube: www.youtube.com/oracleinsurance

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• Oracle’s AutoVue Enables Visual Decision Making

  - by Pam Petropoulos

  That old saying about a picture being worth a thousand words has never been truer.  Check out the latest reports from IDC Manufacturing Insights which highlight the importance of incorporating visual information in all facets of decision making and the role that Oracle’s AutoVue Enterprise Visualization solutions can play. Take a look at the excerpts below and be sure to click on the titles to read the full reports. Technology Spotlight: Optimizing the Product Life Cycle Through Visual Decision Making, August 2012 Manufacturers find it increasingly challenging to make effective product-related decisions as the result of expanded technical complexities, elongated supply chains, and a shortage of experienced workers. These factors challenge the traditional methodologies companies use to make critical decisions. However, companies can improve decision making by the use of visual decision making, which synthesizes information from multiple sources into highly usable visual context and integrates it with existing enterprise applications such as PLM and ERP systems. Product-related information presented in a visual form and shared across communities of practice with diverse roles, backgrounds, and job skills helps level the playing field for collaboration across business functions, technologies, and enterprises. Visual decision making can contribute to manufacturers making more effective product-related decisions throughout the complete product life cycle. This Technology Spotlight examines these trends and the role that Oracle's AutoVue and its Augmented Business Visualization (ABV) solution play in this strategic market. Analyst Connection: Using Visual Decision Making to Optimize Manufacturing Design and Development, September 2012 In today's environments, global manufacturers are managing a broad range of information. Data is often scattered across countless files throughout the product life cycle, generated by different applications and platforms. Organizations are struggling to utilize these multidisciplinary sources in an optimal way. Visual decision making is a strategy and technology that can address this challenge by integrating and widening access to digital information assets. Integrating with PLM and ERP tools across engineering, manufacturing, sales, and marketing, visual decision making makes digital content more accessible to employees and partners in the supply chain. The use of visual decision-making information rendered in the appropriate business context and shared across functional teams contributes to more effective product-related decision making and positively impacts business performance.

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• SQL SERVER – 2012 RC0 Various Resources and Downloads

  - by pinaldave

  Microsoft SQL Server 2012 Release Candidate 0 (RC0) Microsoft SQL Server 2012 RC0 enables a cloud-ready information platform that will help organizations unlock breakthrough insights across the organization. Microsoft SQL Server 2012 Express RC Microsoft SQL Server 2012 Express RC0 is a powerful and reliable free data management system that delivers a rich set of features, data protection, and performance for embedded applications, lightweight Web Sites, applications, and local data stores. Microsoft SQL Server 2012 Semantic Language Statistics RC0 The Semantic Language Statistics Database is a required component for the Statistical Semantic Search feature in Microsoft SQL Server 2012 Semantic Language Statistics RC0. Microsoft SQL Server 2012 Release Candidate 0 (RC0) Manageability Tool Kit The Microsoft SQL Server 2012 Release Candidate 0 (RC0) Manageability Tool Kit is a collection of stand-alone packages which provide additional value for Microsoft SQL Server 2012 Release Candidate 0 (RC0). Microsoft SQL Server 2012 PowerPivot for Microsoft Excel 2010 Release Candidate 0 (RC0) Microsoft PowerPivot for Microsoft Excel 2010 provides ground-breaking technology; fast manipulation of large data sets, streamlined integration of data, and the ability to effortlessly share your analysis through Microsoft SharePoint Reference: Pinal Dave (http://blog.SQLAuthority.com) Filed under: Database, PostADay, SQL, SQL Authority, SQL Documentation, SQL Download, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• The Social Business Thought Leaders - John Hagel

  - by kellsey.ruppel

  While many European economies are on the brink of a recession between increasing taxation and mounting loss of jobs and bankruptcy filing rates, there's an understandable risk of losing sight of the deeper forces at play. Yet instead of surrendering to uncertainty and trying to survive in the short term, many organizations are feeling the urge to be better prepared to thrive in these complex times by developing a more articulated long term understanding of both the opportunities / challenges ahead. For example: What long-term economic, technological and societal changes are rolling out? Which foundational dynamics will affect our companies' performance, productivity, competition, and innovative potential in the upcoming decades? How will digital infrastructure change our business landscape? What kind of capabilities will be key to compete in a market shaped by growing turbulence, unpredictability and volatility? Breaking out from a strictly cyclical thinking, studies such as the Shift Index by John Hagel, Co-Chairman of the Center for the Edge at Deloitte & Touche (See Measuring the forces of long-term change - The 2009 Shift Index), depict a worrying performance challenge that affected every industry in the entire US economy over the last 45 years. Amidst a more than doubled competitive intensity of the market, and even with an improved labor productivity, the actual performance of US firms has consistently fallen to 25% of what it was in 1965. Most of this reported value is shifting from institutions and organizations to individuals, whether they are customers or young creative talent. To thrive in the digital economy and reverse declining performance trends, companies will have to fundamentally rethink their management approach by moving from knowledge stocks to knowledge flows, from scalable efficiency to scalable learning, from push organizations to pull organizations. Based on the outcomes of the Shift Index and on the book The Power of Pull, the first episode of the Social Business Thought-Leaders features John Hagel to provide strategic insights on how companies will succeed in the 21st century.

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• LDAP over SSL/TLS working for everything but login on Ubuntu

  - by Oliver Nelson

  I have gotten OpenLDAP with SSL working on a test box with a signed certificate. I can use an LDAP tool on a Windows box to view the LDAP over SSL (port 636). But when I run dpkg-reconfigure ldap-auth-config to setup my local login to use ldaps, my login under a username in the directory doesn't work. If I change the config to use just plain ldap (port 389) it works just fine (I can login under a username in the directory). When its setup for ldaps I get Auth.log shows: Sep 5 13:48:27 boromir sshd[13453]: pam_ldap: ldap_simple_bind Can't contact LDAP server Sep 5 13:48:27 boromir sshd[13453]: pam_ldap: reconnecting to LDAP server... Sep 5 13:48:27 boromir sshd[13453]: pam_ldap: ldap_simple_bind Can't contact LDAP server I will provide whatever are needed. I'm not sure what else to include. Thanx for any insights... OLIVER

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• FRIDAY SPOTLIGHT: Oracle Linux and Virtualization Showcase @ Oracle OpenWorld

  - by Zeynep Koch

  Oracle Linux and Virtualization Showcase “aka.Pavilion" at Oracle Openworld will be amazing this year. You can find us in a spacious area in Moscone South (Booth #611), featuring many of our key partners. New this year in the Showcase, you will also find Oracle demopods showcasing Oracle Linux and Oracle Virtualization. In addition, we are also featuring OpenStack. A lot of exciting technologies and solutions in one stop! Oracle Linux and Virtualization partners will be on the floor with their latest integrations and solutions to help you better accelerate your infrastructure investments. Come by the Showcase to network, win some prizes and walk away with: Insights and real world implementation examples from participating ISV, IHV and SI partners Deeper knowledge on the latest developments of Oracle Linux and Oracle Virtualization and the Oracle OpenStack integrations Broader view of how Oracle and Partners are implementing OpenStack Whether you are modernizing your IT or planning an OpenStack deployment, join us in the Oracle Linux and Virtualization Showcase and our experts will help you visualize your future, simplify your IT life and realize further profitability for your business. Starting next week here on the Linux and Virtualization blogs, we’ll go into detail about the partners that you can visit in the Oracle Linux and Virtualization Showcase. In the meantime, don't forget to mark Moscone South, Booth: 611 as a place to visit this year.Hope to see you in our Oracle Linux and Virtualization Showcase!

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• FRIDAY SPOTLIGHT: Oracle Linux and Virtualization Showcase @ Oracle OpenWorld

  - by Zeynep Koch

  Oracle Linux and Virtualization Showcase “aka.Pavilion" at Oracle Openworld will be amazing this year. You can find us in a spacious area in Moscone South (Booth #611), featuring many of our key partners. New this year in the Showcase, you will also find Oracle demopods showcasing Oracle Linux and Oracle Virtualization. In addition, we are also featuring OpenStack. A lot of exciting technologies and solutions in one stop! Oracle Linux and Virtualization partners will be on the floor with their latest integrations and solutions to help you better accelerate your infrastructure investments. Come by the Showcase to network, win some prizes and walk away with: Insights and real world implementation examples from participating ISV, IHV and SI partners Deeper knowledge on the latest developments of Oracle Linux and Oracle Virtualization and the Oracle OpenStack integrations Broader view of how Oracle and Partners are implementing OpenStack Whether you are modernizing your IT or planning an OpenStack deployment, join us in the Oracle Linux and Virtualization Showcase and our experts will help you visualize your future, simplify your IT life and realize further profitability for your business. Starting next week here on the Linux and Virtualization blogs, we’ll go into detail about the partners that you can visit in the Oracle Linux and Virtualization Showcase. In the meantime, don't forget to mark Moscone South, Booth: 611 as a place to visit this year.Hope to see you in our Oracle Linux and Virtualization Showcase!

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• Enterprise 2.0 - Connecting People, Processes & Content

  - by kellsey.ruppel(at)oracle.com

  With recent technological advances, the Internet is changing. When users head to the web, they are no longer just looking for information from a simple text and picture based website. Users want a more interactive experience - they want to participate, to share their views and get the feedback of others. And this is precisely what Web 2.0 technology addresses. Web 2.0 is about web applications that facilitate interactive information sharing, user-centered design and collaboration on the World Wide Web. Web 2.0 technology is everywhere on the Internet and is radically changing the speed and medium in which we interact and communicate. There are thousands of examples in the consumer world of Web 2.0 applications, technologies and solutions at work. You might be familiar with some of them...blogs, wikis (Wikipedia), Twitter, Facebook, LinkedIn - these are all examples of Web 2.0. And these technologies are transforming our world into a real-time, participation-oriented, user-driven, content-centric world. With all of these Web 2.0 solutions it's about the user, the consumer and all the content they are generating. It's a world full of online communities where people share and participate. We're not talking about disseminating information top-down , nor is it a bottom-up fight. Everyone has an equal opportunity to participate and share. The more you participate, the more you share, the more valued you are in the community. The web is not just a collection of documents online. It is the social web.  For the active users in the community, staying connected becomes critically important so they can participate at anytime and from anywhere. And because feedback and interaction are so critical, time is of the essence. When everyone is providing immediate responses, you feel the urge to do the same. Hence everything needs to be done right now, together...and collaboratively. With all the content being generated online by users, there is complete information overload out there. (That's a good thing for Google). But...it's no longer just about search. Sometimes you want the information to just come to you. Recommendations and discovery engines will deliver you more applicable results than a non-contextual search. How many of you have heard about a news headline on Facebook as part of your feed before you read the paper or see it on TV? This is how the new generation of workers live their daily lives...and as they enter the workforce, these trends and technologies are showing up in the enterprise too. A lot of the Web 2.0 technologies and solutions in the consumer world are geared for just that....consumers. But the core concepts that put them into the Web 2.0 category can be applied to the enterprise as well. And that is what we mean when we talk about Enterprise 2.0. Enterprise 2.0 is the use of Web 2.0 tools and technologies in the workplace.  It provides a modern user experience by connecting the people, content and business processes inside and outside the enterprise. Enterprise 2.0 empowers users to collaborate more effectively, find and share information in the proper content and improves the overall business processes which they participate in. As we head into 2011, is your organization using Enterprise 2.0 capabilities to the fullest? Are you connecting your people, processes and content together to provide a modern user experience?

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• NRF Big Show 2011 -- Part 3

  - by David Dorf

  I'm back from the NRF show having been one of the lucky people who's flight was not canceled. The show was very crowded with a reported 20% increase in attendance and everyone seemed in high spirits. After two years of sluggish retail sales, things are really picking up and it was reflected in everyone's mood. The pop-up Disney Store in the Oracle booth was great and attracted lots of interest in their mobile POS. I know many attendees visited the Disney Store in Times Square to see the entire operation. It's an impressive two-story store that keeps kids engaged. The POS demonstration station, where most of our innovations were demoed, was always crowded. Unfortunately most of the demos used WiFi and the signals from other booths prevented anything from working reliably. Nevertheless, the demo team did an excellent job walking people through the scenarios and explaining how shopping is being impacted by mobile, analytics, and RFID. Big Show Links Disney uncovers its store magic Top 10 Things You Missed at the NRF Big Show 2011 Oracle Retail Stores Innovation Station at NRF Big Show 2011 (video) The buzz of the show was again around mobile solutions. Several companies are creating mobile POS using the iPod Touch, including integrations to Oracle POS for the following retailers: Disney Stores with InfoGain Victoria's Secret with InfoGain Urban Outfitters with Starmount The Gap with Global Bay Keeping with the mobile theme, the NRF release a revised version of their Mobile Blueprint at NRF. It will be posted to the NRF site very soon. The alternate payments section had a major rewrite that provides a great overview and proximity and remote payment technologies. NRF Mobile Blueprint Links New mobile blueprint provides fresh insights NRF Mobile Blueprint 2011 (slides) I hope to do some posts on some of the interesting companies I spoke with in the coming weeks.

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• SQL SERVER – Retrieve SQL Server Installation Date Time

  - by pinaldave

  I have been asked this question number of times and my answer always have been – search online and you will find the answer. Every single time when someone has followed my answer – they have found accurate answer in first few clicks. However increasingly this question getting very popular so I have decided to answer this question here. I usually prefer to create my own T-SQL script but in today’s case, I have taken the script from web. I have seen this script at so many places I do not know who is original creator so not sure who should get credit for the same. Question: How to retrieve SQL Server Installation date? Answer: Run following query and it will give you date of SQL Server Installation. SELECT create_date FROM sys.server_principals WHERE sid = 0x010100000000000512000000 Question: I have installed SQL Server Evaluation version how do I know what is the expiry date for it? Answer: SQL Server evaluation period is for 180 days. The expiration date is always 180 days from the initial installation. Following query will give an expiration date of evaluation version. -- Evaluation Version Expire Date SELECT create_date AS InstallationDate, DATEADD(DD, 180, create_date) AS 'Expiry Date' FROM sys.server_principals WHERE sid = 0x010100000000000512000000 GO I believe there is a way to do the same using registry but I have not explored it personally. Now as I said earlier there are many different blog posts on this subject. Let me list a few which I really enjoyed to read personally as they shared few more insights over this subject. Retrieving SQL Server 2012 Evaluation Period Expiry Date How to find the Installation Date for an Evaluation Edition of SQL Server Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: PostADay, SQL, SQL Authority, SQL DateTime, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• Experience the iPad UI On Your PC

  - by Matthew Guay

  Want to test drive iPad without heading over to an Apple store?  Here’s a way you can experience some of the iPad UI straight from your browser! The iPad is the latest gadget from Apple to wow the tech world, and people even waited in line all night to be one of the first to get their hands on one.  Thanks to a simple JavaScript trick, however, you can get a feel for some of its new features without leaving your computer.  This won’t let you try out everything on the iPad, but it will let you see how the new lists and pop-over menus work just like they do in the new apps. Test drive the iPad’s UI from your browser Normally, the Apple iPhone developer library online looks like a standard webpage. But, on the iPad, it looks and feels like a full-blown native iPad app.  With a nifty JavaScript trick from boredzo.org you can use this same interface on your PC.  Since the iPad uses the Safari browser, we ran this test in Safari for Windows.  If you don’t already have it installed, you can download it from Apple (link below) and setup as normal. Now, open Safari and browse to Apple’s developer page at: http://www.developer.apple.com   Now, enter the following in the address bar, and press Enter. javascript:localStorage.setItem('debugSawtooth', 'true')   Finally, click this link to go to the iPhone OS documentation. http://developer.apple.com/iphone/library/iPad/ After a short delay, it should open in full iPad style! The left menu works just like the menus on the iPad, complete with transitions.  It feels entirely like a native application, instead of a webpage.  To scroll through text, click and pull up or down similar to the way you would use it on a touch screen. Some pages even include a pop-over menu like many of the new iPad apps use. Note that the page will be rendered for the size of your browser, and if you resize your window the page will not resize with it.  Simply press F5 to reload the page, and it will resize to fit the new window size.  If you resize your window to be tall and narrow, like the iPad in horizontal mode, the webpage will change and the left menu will disappear in lieu of a drop-down menu just like it would if you rotated the iPad. This works in Chrome as well, since it, like Safari, is based on Webkit.  However, it didn’t seem to work in our test on Firefox or other browsers. We’ve previously covered how you can experience some of the iPhone’s UI with the online iPhone user guide.  Check it out if you haven’t yet: View Mobile Websites in Windows with Safari 4 Developer Tools Conclusion Although this doesn’t let you really try out all of the iPad’s interface, it at least gives you a taste of how it works.  It’s exciting to see how much functionality can be packed into webapps today.  And don’t forget, How-to Geek is giving away an iPad to a random fan!  Head over to our Facebook page and fan How-to Geek if you haven’t already done so. Win an iPad on the How-To Geek Facebook Fan Page Similar Articles Productive Geek Tips Want an iPad? How-To Geek is Giving One Away!Why Wait? Amazing New Add-on Turns Your iPhone into an iPad! [Comic]The Complete List of iPad Tips, Tricks, and TutorialsShare Your Windows Vista Experience Index ScoreAnother Blog You Should Subscribe To TouchFreeze Alternative in AutoHotkey The Icy Undertow Desktop Windows Home Server – Backup to LAN The Clear & Clean Desktop Use This Bookmarklet to Easily Get Albums Use AutoHotkey to Assign a Hotkey to a Specific Window Latest Software Reviews Tinyhacker Random Tips DVDFab 6 Revo Uninstaller Pro Registry Mechanic 9 for Windows PC Tools Internet Security Suite 2010 Awesome Lyrics Finder for Winamp & Windows Media Player Download Videos from Hulu Pixels invade Manhattan Convert PDF files to ePub to read on your iPad Hide Your Confidential Files Inside Images Get Wildlife Photography Tips at BBC’s PhotoMasterClasses

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• Learn How to Use Oracle’s Spatial and BI Tools for Location-aware Predictive Analytics

  - by Mandy Ho

  November 29, 2-3pm EST Are you a OBIEE (Oracle Business Intelligence Enterprise Edition) user? Have Location data you'd like to incorporate into your analysis as well? This is a great webinar for you! Join us, as Oracle experts from both teams show how to perform perdictive analytics, network analytics and spatial analysis, combined together, in real world scenarios. We will include demos evaluating airline on-time performance and retail establishment performance.  Learn how to: - Gain better business insights and improve ROI with Oracle Spatial and Graph, Oracle Advanced Analytics, and Oracle Business Intelligence Enterprise Edition (OBIEE). - Streamline and remove the complexity of building applications with OBIEE’s built-in location and analytics features. - Create the statistical model, build interactive reports and dashboards including location analysis and map visualization, and incorporate network analytics for geomarketing and site scoring. - Perform location analysis and processing such as proximity, containment, geocoding, aggregation of geographic regions, and more. Speakers include Jayant Sharma, Director, Product Management, Oracle Spatial and Mapping Technologies; Jean Ihm, Principal Product Manager, Oracle Spatial and Mapping Technologies; and Abhinav Agarwal, OBIEE Product Management. Who should attend This webinar is appropriate for CIOs, business and technical managers, developers, and analysts involved in design and management of analytic applications and solutions where spatial analysis can add insight and value to business processes. Click here, or the link below to sign up today! https://www2.gotomeeting.com/register/764677554

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• Fedora12, XP and connection sharing via iptables

  - by Paul L

  Just a quick question ( I Hope ) To find out if what I'm trying is even possible. I am trying to share internet connection with Fedora12 as default gateway and XP machine hooked up via NIC using iptables commands as shown in Mark Sobell's book 'A Practical Guide To Fedora And Red Hat Enterprise Linux' These are the commands as placed in /etc/rc.local iptables -A FORWARD -i eth1 -o eth0 -m state --state ESTABLISHED,RELATED -j ACCEPT iptables -A FORWARD -i eth0 -o eth1 -j ACCEPT iptables -A FORWARD -j LOG iptables -t NAT -A POSTROUTING -o eth1 -j MASQUERADE I did flip the in and out parameters to match my NIC configuration ( as opposed to example from book ) but other than that followed example. One thing to note is that Sobell did not mention whether this should work with mix of Linux and XP. One other note ( maybe meaningless ) is that I do have samba working between the two machines. Thanks for any insights anyone might have. PL

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• Oracle Customer Experience Summit @ OpenWorld

  - by Tony Berk

  Last week in New York, Mark Hurd and Anthony Lye hosted the Experience Revolution announcing Oracle Customer Experience. Now we are announcing the chance for you to learn more about customer experience. The Oracle Customer Experience Summit @ OpenWorld (October 3-5, separate registration required) is a new conference alongside OpenWorld in San Francisco bringing together leading brands and experts to share their insights, success stories and lessons learned to help you and your organization succeed in the Experience Revolution. You will learn about Oracle’s vision, strategy and complete solutions for customer experience and have access to interactive workshops and extensive networking opportunities. In addition to the knowledge packed CRM sessions at OpenWorld (September 30 - October 4), the Customer Experience Summit provides additional opportunities to learn best practices, strategy and tips and tricks to differentiate your brand. Content tracks will focus on Chief Customer Officers, Marketing and Sales, Service and Support, and Commerce and Loyalty.  It is now a full week of tactical and strategic learning and discussions with Oracle and industry experts. Register for OpenWorld and the Customer Experience Summit now! Register for both together to get the package price. Early bird specials for both conferences expire on July 13th!

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• Interactive Reporting with BI Publisher 11G

  - by kanichiro.nishida

  One of the new features that came out with BI Publisher 11G and made me really excited about is the Interactive Viewer, which allows you to interact with the data presented in the reports and gain more insights about the data. You can have as many Table, Chart, Pivot Table, Gauge components in a single report and all of them are linked together so that you can click on any data point on the components such as Chart, Pivot Table, Gauge, and that would refresh other components in the report to reflect the selection without refreshing the whole report or page. No longer you need to navigate to another report or open other reports to see related data or drill down to the detail data. It’s all there within a single report. Well, sounds cliché but really this is a typical case of ‘seeing is believing’, so instead of reading I would love you guys to take a look so I’ve recorded the following video. Please take a look !   The above video shows you the power of the BI Publisher Interactive Viewer with a real data from San Francisco Airport. The lists shown at the top or the left are one of the new features that we’ll be introducing in coming future very soon, but everything else is there with 11.1.1.3. So why not start today ? And please share your feedback with us!

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• 2 eventos, 2 países, 1 jornada.

  - by Noelia Gomez

  Normal 0 21 false false false ES X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif";} El pasado Martes 23 de Octubre fue un día de gran actividad tanto en España como en Portugal. El Dialogo CxO , organizado por Econique, y en el que participó Oracle, tuvo lugar en Madrid en el Hotel Puerta de Ámerica. Este encuentro tenía como objetivo intercambiar opiniones sobre todos los aspectos relacionados con la gestión estratégica de clientes y el Contact Centre. En este marco, los asistentes tuvieron la oportunidad de realizar reuniones “one to one” con nuestros mejores expertos. Además Oracle presentó dos coloquios relacionados con la visión de las "Nuevas necesidades, estrategias y tendencias en la gestión del Marketing", de la mano de Gema Sebastian, Principal Sales Consultant de Oracle. En dichos coloquios los participantes de empresas, como Caprabo, Carrefour, Endesa, Jaguar Land Rover y Repsol (entre otros) trataron temas de máxima actualidad para los directivos de Marketing. Esta mesa redonda se centró sobre todo en el Marketing en redes sociales, compartiendo entre todos nuestra percepción de que es algo necesario pero que todavía el mercado no sabe muy bien cómo tratar. La escucha activa dentro de las redes y la posibilidad de reaccionar ante determinados factores se veía como un claro punto donde comenzar a trabajar de manera activa y donde Oracle puede ayudar. La experiencia de cliente fue otro de los puntos tratados en esta mesa, donde se dejó claro que ahora es el consumidor el que manda, el que quiere ver las cosas donde quiere y como quiere y que un mensaje de marketing ha de darse en el momento adecuado y aportando un valor real para que el consumidor lo acepte como algo interesante. Igualmente Oracle dispone de herramientas para hacer que esto sea posible. Por otro lado, en Lisboa, tenía lugar el Total Training 2012, una conferencia organizada por el Grupo IFE. En ella participaron más de 100 profesionales de los recursos humanos de las empresas más importantes de Portugal y tuvo como base de partida los conocimientos y experiencias, el intercambio de ideas y la discusión de oportunidades a las que actualmente se enfrentan los profesionales de este área. En este marco Oracle realizó una ponencia sobre “Los nuevos conceptos en RRHH”, de la mano de Julio Rodriguez, Principal Sales Consultant de Oracle, y que puso de manifiesto algunos conceptos tecnológicos relevantes para la gestión del talento que por su novedad, no eran muy conocidos por los profesionales de los RRHH cómo: · Saas (Software as a service) · BI (Business Intelligence) para RRHH · Social Networking y cómo integrarla dentro de la empresa · El mapa del talento, por fin fuera del Excel y en una aplicación · La movilidad en las aplicaciones de RRHH. Sin duda, esta fue una jornada cargada de intercambio de experiencias y de conocimientos para dos grandes áreas: los Recursos Humanos y la Gestión Estratégica del cliente. Si quieres saber más sobre la experiencia del cliente: Customer Concepts Magazine Customer Concepts Exchange in LinkedIn Customer Concepts Web TV Customer Experience @ Oracle.com Customer Experience Facebook Hub Customer Experience YouTube Channel Customer Experience Twitter Puede conocer más sobre HCM (Gestión de RRHH): Oracle Fusion Applications Oracle Fusion Human Capital Management Oracle PartnerNetwork Oracle Consulting Services Oracle Human Capital Management Blog Oracle HCM on Twitter Oracle HCM on Facebook

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• IoT end-to-end demo – Remote Monitoring and Service By Harish Doddala

  - by JuergenKress

  Historically, data was generated from predictable sources, stored in storage systems and accessed for further processing. This data was correlated, filtered and analyzed to derive insights and/or drive well constructed processes. There was little ambiguity in the kinds of data, the sources it would originate from and the routes that it would follow. Internet of Things (IoT) creates many opportunities to extract value from data that result in significant improvements across industries such as Automotive, Industrial Manufacturing, Smart Utilities, Oil and Gas, High Tech and Professional Services, etc. This demo showcases how the health of remotely deployed machinery can be monitored to illustrate how data coming from devices can be analyzed in real-time, integrated with back-end systems and visualized to initiate action as may be necessary. Use-case: Remote Service and Maintenance Critical machinery once deployed on the field, is expected to work with minimal failures, while delivering high performance and reliability. In typical remote monitoring and industrial automation scenarios, although many physical objects from machinery to equipment may already be “smart and connected,” they are typically operated in a standalone fashion and not integrated into existing business processes. IoT adds an interesting dynamic to remote monitoring in industrial automation solutions in that it allows equipment to be monitored, upgraded, maintained and serviced in ways not possible before. Read the complete article here. SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Facebook Wiki Technorati Tags: IoT,Iot demo,sales,SOA Community,Oracle SOA,Oracle BPM,Community,OPN,Jürgen Kress

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• NEW 2-Day Instructor Led Course on Oracle Data Mining Now Available!

  - by chberger

  A NEW 2-Day Instructor Led Course on Oracle Data Mining has been developed for customers and anyone wanting to learn more about data mining, predictive analytics and knowledge discovery inside the Oracle Database.  Course Objectives: Explain basic data mining concepts and describe the benefits of predictive analysis Understand primary data mining tasks, and describe the key steps of a data mining process Use the Oracle Data Miner to build,evaluate, and apply multiple data mining models Use Oracle Data Mining's predictions and insights to address many kinds of business problems, including: Predict individual behavior, Predict values, Find co-occurring events Learn how to deploy data mining results for real-time access by end-users Five reasons why you should attend this 2 day Oracle Data Mining Oracle University course. With Oracle Data Mining, a component of the Oracle Advanced Analytics Option, you will learn to gain insight and foresight to: Go beyond simple BI and dashboards about the past. This course will teach you about "data mining" and "predictive analytics", analytical techniques that can provide huge competitive advantage Take advantage of your data and investment in Oracle technology Leverage all the data in your data warehouse, customer data, service data, sales data, customer comments and other unstructured data, point of sale (POS) data, to build and deploy predictive models throughout the enterprise. Learn how to explore and understand your data and find patterns and relationships that were previously hidden Focus on solving strategic challenges to the business, for example, targeting "best customers" with the right offer, identifying product bundles, detecting anomalies and potential fraud, finding natural customer segments and gaining customer insight.

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• Integrating Social, Marketing, and Loyalty to Deliver Great Customer Experiences

  - by Charles Knapp

  Eighty nine percent of consumers quit a brand after one bad experience. With the high cost of acquiring new customers, what can brand leaders do? At the Loyalty World Conference this week in London, global business leaders such as the co-founder of Ben & Jerry’s shared the latest in how to retain customers and boost advocacy. Melissa Boxer and Sundar Swaminathan of Oracle shared that by taking an outside-in approach, you can deliver a differentiated, loyalty-building experience throughout the customer lifecycle, from researching and selecting through to using and recommending. To transform customer experiences, you need to integrate your brand’s social, marketing, and loyalty functions from the commonplace silos. Three key strategies: Know more and understand, unifying and capturing insights across touch points to better understand who to serve, how to serve, and when to serve.  Connect and engage across social and traditional channels, empowering a relationship ecosystem between social communities, customers, and employees. Make the personalized experience easy and rewarding. Visit us on twitter.com/oraclecrm to learn more useful highlights from the #lwconf conference.

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• Oracle Open World 2013 - JD Edwards at Your Fingertips

  - by KemButller

  The Oracle & JD Edwards Universe at Your Fingertips!  Oracle Open World features thousands of sessions from which attendees can choose, including keynotes, technical sessions, demos, and hands-on labs. Hundreds of exhibitors will be on hand to share what they’re bringing to the leading edge of Oracle technology. You will have an infinite number of opportunities to network, trade information with peers, and gain insights from experts. For JD Edwards’ customers this valuable experience is twofold. Enjoy the convenience of attending the core JD Edwards’ program featured at the Intercontinental Hotel and experience the keynotes, educational sessions, networking events and partner solutions exhibited at the adjacent Moscone Convention Center.  Highlights for JD Edwards Customers:  Kickoff with the JD Edwards General Session, followed by product strategy road map sessions.  Select from over 60 educational sessions specifically applicable to JD Edwards.  Deepen your knowledge by attending the JD Edwards EnterpriseOne technical hands on lab sessions including: o One View Reporting – basic and advanced o EnterpriseOne Page Generator o User Interface Personalization o Configuring Composite Applications with Café One  Chose from thousands of educational sessions offered throughout the entire conference covering Oracle applications, industries, middleware, server and storage systems and database.  Meet the JD Edwards experts in the Oracle DEMOGrounds and get hands on experience with the latest and hottest features in Applications, Tools and Technologies, Mobility, In-Memory Applications, Health and Safety Incident Management, User Experience and Reporting.  Visit the JD Edwards Partner Pavilion at the Intercontinental Hotel featuring partner organizations with solutions for JD Edwards’ customers.  Meet with the Oracle JD Edwards Upgrade team during the conference as part of the Upgrade Care Program. Maximize your conference experience and leave with the information and contacts you need to turbo-charge your upgrade planning. Contact Barbara.canham-AT-oracle-DOT-com prior to the conference for more information.  Arrive on Sunday to participate in sessions presented by the Special Interest Groups of Quest International User Group. Oracle OpenWorld

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• Announcement: DTrace for Oracle Linux General Availability

  - by Zeynep Koch

  Today we are announcing the general availability of DTrace for Oracle Linux. It is available to download from ULN for Oracle Linux Support customers.  DTrace is a comprehensive dynamic tracing framework that was initially developed for the Oracle Solaris operating system, and is now available to Oracle Linux customers. DTrace is designed to give operational insights that allow users to tune and troubleshoot the operating system. DTrace provides Oracle Linux developers with a tool to analyze performance, and increase observability into the systems they own to see how they work. DTrace enables higher quality applications development, reduced downtime, lower cost, and greater utilization of existing resources. Key benefits and features of DTrace on Oracle Linux include: • Designed to work on finding performance bottlenecks • Dynamically enables the kernel with a number of probe points, improving ability to service software • Enables maximum resource utilization and application performance • Fast and easy to use, even on complex systems with multiple layers of software If you already have Oracle Linux support, you can download DTrace from ULN channel. We have a dedicated Forum for DTrace on Oracle Linux, to discuss your experience and questions.

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• How to Audit and Monitor BI Publisher Reports Access?

  - by kanichiro.nishida

  Do you know who is accessing to which report at what time at your reporting environment ? As you delivered the BI Publisher reports to the production environment and your users start using them as part of their daily business operations you might wonder such questions. With compliance becoming an integral part of any business requirement, auditing your reporting environment is also becoming one of the most critical and hot agenda in today’s enterprise reporting deployments. Also, I believe that auditing the reporting environment is not just for the compliance, but also the way to understand how your users are using the reports and be able to improve the user reporting experience. BI Publisher have introduced Enterprise Level Auditing feature with its 11G release, with an integration of Oracle Fusion Middleware Audit Framework, which comes out of the box with the installation. Yes, this is another great example of the benefit of its tight integration with Fusion Middleware introduced with BI Publisher 11g release. What Information Can I Know about our Reporting Environment? With this new Auditing feature you can now gain the following insights. When a particular user login or logout What report is accessed by who and when and how How long does it take to process a particular report Yes, it’s all there. This is a great news for 10G users, right ? I used to be one of them working with many different IT organizations and were craving for this, but it’s here now with 11G! How Can I Access to the Auditing Information? With the Fusion Middleware Auditing Framework, BI Publisher feed such information either to a log file or to a database. If you decided to get the data into the database then, of course you know, you can use BI Publisher to report and publish, or visualize the data to gain more insights. One thing though, in order to feed the data it requires a few extra steps, which I’ll cover it later.  Regardless of whether it’s the log file or the database to store the Auditing data, first, you need to enable the Auditing feature, which is not enabled as default. So, let’s take a look at how to enable it. How to Enable Auditing Feature? Here is a quick list of the steps: Enable Auditing related properties in BI Publisher configuration file Copy component_events.xml file to Fusion Middleware Audit Framework’s location Enable Auditing Policy with Fusion Middleware Control (Enterprise Manager) Restart WebLogic Server Enable Auditing related properties in BI Publisher configuration file Open xmlp-server-config.xml file, which is located under $BI_HOME/ user_projects/domains/bifoundation_domain/config/bipublisher/repository/Admin/Configuration directory. Set the following three properties values to ‘true’. AUDIT_ENABLED MONITORING_ENABLED AUDIT_JPS_INTEGRATION The ‘AUDIT_JPS_INTEGRATION’ is not in the file as default, so you need to add this. Here is an example of how it looks for the xmlp-server-config.xml file after the modification. <?xml version="1.0" encoding="UTF-8" standalone="no"?><xmlpConfigxmlns="http://xmlns.oracle.com/oxp/xmlp"> <property name="SAW_SERVER" value="adc6160510"/> <property name="SAW_SESSION_TIMEOUT" value="90"/> <property name="DEBUG_LEVEL" value="exception"/> <property name="SAW_PORT" value="7001"/> <property name="SAW_PASSWORD" value=""/> <property name="SAW_PROTOCOL" value="http"/> <property name="SAW_VERSION" value="v6"/> <property name="SAW_USERNAME" value=""/> <property name="SAW_URL_SUFFIX" value="analytics/saw.dll"/> <property name="MONITORING_ENABLED" value="true"/> <property name="MONITORING_DEFAULT_HISTORY_SIZE" value="30"/> <property name="AUDIT_ENABLED" value="true"/> <property name="JSESSION_RESET_DISABLED" value="true"/> <property name="SECURITY_MODEL" value="ORACLE_AS_JPS"/> <property name="AUDIT_JPS_INTEGRATION" value="true"/> </xmlpConfig>   Copy component_events.xml file to Audit Framework’s location There is a Audit related configuration file provided by BI Publisher that needs to be copied to the Audit Framework location. 1. Go to the following directory. $BI_HOME /oracle_common/modules/oracle.iau_11.1.1/components 2. Create a directory called ‘xmlpserver’ 3. Copy component_events.xml file from /user_projects/domains/bifoundation_domain/config/bipublisher/repository/Admin/Audit To the newly created ‘xmlpserver’ directory. Enable Auditing Policy with Fusion Middleware Control (EM) Now you can set a level of the auditing for each BI Publisher’s auditing type by using Fusion Middleware Control (a.k.a. Enterprise Manager). 1. Login to Fusion Middleware Control UI http://hostname:port/em (e.g. reporting.oracle.com:7001/em) 2. Access to Audit Policy configuration UI from the menu Under WebLogic Domain, right-click bifoundation_domain, select Security and then click Audit Policy.   3. Set Audit Level for BI Publisher. While you can select ‘Custom’ to set a customized level of Auditing for each component, I’m selecting ‘Medium’ for this exercise.   Restart WebLogic Server After all the above settings, now you need to restart the WebLogic Server instance in order to take those changes in effect. If you’re on Windows you can simply do this by selecting ‘Stop BI Servers’ and ‘Start BI Servers’ from the Start menu. If you’re on Linux then you can run ‘stopWebLogic.sh’ and ‘startWebLogic.sh’, which can be found under $BI_HOME/user_projects/domains/bifoundation_domain/bin Start Auditing! Now assuming that you have completed the above steps successfully, then from this point on any reporting activity should be audited and stored in the auditing log file, which can be found at $BI_HOME/user_projects/domains/bifoundation_domain/servers/AdminServer/logs/auditlogs/xmlpserver/audit.log And here is a sample of the log file: 2011-02-18 02:25:49.928 "" "ReportRendering" true - "82d4bdc47b99b33c:-7e3f334f:12e365c4d9c:-8000-0000000000000022,0" - - - - "bipublisher(11.1.1)" "ReportExecution" "200" "" "/Sample Lite/Published Reporting/Reports/Balance Letter.xdo" "pdf" "RTF Corp Styles" "en_US" - - - - - - - - - - - - - - 86608512 486989824 24517 169 - - - 2011-02-18 02:25:49.929 "steve.jobs" "ReportRequest" true - "82d4bdc47b99b33c:-7e3f334f:12e365c4d9c:-8000-0000000000000022,0" - - - - "bipublisher(11.1.1)" "ReportAccess" "200" "" "" "pdf" "RTF Corp Styles" - - - true - - - - - - - - - - - - - - - - - - 2011-02-18 03:25:49.554 "" "ReportDataProcess" true - "82d4bdc47b99b33c:-7e3f334f:12e365c4d9c:-8000-0000000000000022,0" - - - - "bipublisher(11.1.1)" "ReportExecution" "260" "" "/Sample Lite/Published Reporting/Reports/Balance Letter.xdo" - - - - - - - - - - - - - - - - - 34980200 554033152 - 134 - - - 2011-02-18 03:25:50.282 "" "ReportRendering" true - "82d4bdc47b99b33c:-7e3f334f:12e365c4d9c:-8000-0000000000000022,0" - - - - "bipublisher(11.1.1)" "ReportExecution" "263" "" "/Sample Lite/Published Reporting/Reports/Balance Letter.xdo" "pdf" "RTF Corp Styles" "en_US" - - - - - - - - - - - - - - 16158944 554033152 24517 503 - - - 2011-02-18 03:25:50.282 "steve.jobs" "ReportRequest" true - "82d4bdc47b99b33c:-7e3f334f:12e365c4d9c:-8000-0000000000000022,0" - - - - "bipublisher(11.1.1)" "ReportAccess" "263" "" "" "pdf" "RTF Corp Styles" - - - true - - - - - - - - - - - - - - - - - - 2011-02-18 03:30:00.448 "barack.obama" "UserLogin" true - "82d4bdc47b99b33c:-7e3f334f:12e365c4d9c:-8000-0000000000000406,0" - - - - "bipublisher(11.1.1)" "UserSession" "26" "" - - - - - - - - - - - - - - - - - - - - - - - - - From the above log file you can tell a user ‘steve.jobs’ was running some reports like ‘Balance Letter’ around afternoon on 2/18 and another user ‘barack.obama’ logged into the system at 3:30 on the same day. Yes, every login and log out will be recorded, and every report access will be recorded in this log file. Now, looking at this text file to understand what’s going on is pretty overwhelming. And accessing to this log file, which is located at the server’s file system where the BI Publisher/WebLogic Server are running, is another challenge in typical deployment scenarios. And that’s where the database storage option for the Auditing data  comes into a picture. I’ll talk about this tomorrow, so stay tuned!  

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• BUILD 2012 day 1 Keynote recap

  - by pluginbaby

  On October 30, 2012 Steve Ballmer kicked off the first BUILD conference keynote. Steve shared some insights around Windows 8: 4 million customers upgraded to Windows 8 over the weekend since the October 26 release (so in 3 days only!). Focus on sharing code between Windows 8 and Windows Phone 8. Syncing everything through SkyDrive Xbox Music free streaming and Xbox Smart Glass. He did all the demos himself, showing off great “Windows 8 generation” devices already available (including an 82-inch Windows 8 “slate” by Perceptive Pixel). Steve Guggenheimer (Microsoft's Corporate Vice President DPE) talked about The Business Opportunity with Windows 8.   Notable announcements of day 1: The Windows Phone 8 SDK is now available at dev.windowsphone.com (includes SDK, free version of VS2012, Blend 5, and emulators). Release of the .NET Framework for Windows Phone 8: Ability to use C# 5 or Visual Basic 11 features in your code (async programming mode, ...), share code between WP8 and Windows Store apps. Windows Phone 8 individual developer registration is reduced to $8 for the next 8 days! (hurry up…) Note: strange absence of Steven Sinofsky on stage…   Watch the entire keynote online: http://channel9.msdn.com/Events/Build/2012/1-001 Read the full transcript: http://www.microsoft.com/en-us/news/Speeches/2012/10-30BuildDay1.aspx

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• How can i be sure that professional programming is not for me ?

  - by user17766

  Hello everybody I love programming, developing projects for hobby and learning new concepts. I am getting harder too much in current job Despite learnt many thing well. I can even hardly understand assigned tasks. I am asking why i am getting harder to myself. It may not my fault? Our architecture doesn't spend enough time to explain complicated sides of project for us or i am not enough smart one for understand fastly. Our architecture also doesn't know what kind of hell he is creating ? Seeing 3 level generic types and 4-5 level generic inheritance in domain model objects hell makes me think so really. It looks abusing concepts more than reduce complexity. Thinking that he hasn't experienced before such a big project while he is getting confused in problems of the project. May i am not in right company ? May i am not good programmer ? May i am really stupid ? Become good in programming concepts is not enough to deal big project's complications so someone should to tell me that i have to still effort too much even i am good programmer for adopting myself to any big project ? Also i had another bad experiences from previous job but my professional experiences is almost few months but i spend 2 years for learning and coding for fun and i really can say that i have well skills on OOP, Design Patterns, coding standards and deep knowledge in language currently used. Sometimes i am thinking to leave programming professionally and work in any lame job while doing programming just for hobby. Waiting suggestions and insights

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• ORACLE is WEB 2.0

  - by anca.rosu

  You never know what to expect in life, where it can take you and what kind of fulfillment it can offer you. It’s just like an amazing lottery with millions of winning tickets. My name is Paula, I am an Online Marketing Specialist at Oracle University and this is my story. Having graduated from a technical profile college, it seemed almost normal to follow the same career path. But I said no. I wanted to try something else, so I took an Advertising Masters Program and I really became in love with this entire industry. Advertising and the new impact of the Internet through social networking is my current fascination. I knew I had to work to incorporate both my skills intro one dream job. I want to believe that I have come to work at Oracle as part of a great plan that life has for me. It’s not the most glamorous job in advertising or in the fashion industry, but it’s everything you need to start investing in your development and to build relationships. A normal day at work begins at 9.30 at our Oracle Office in Bucharest. After a short chit-chat, coffee and some conference calls, marketing gets to work! Some of the members of my team are working besides me but others are based all over Europe. This is extremely useful when coordinating the EMEA Marketing for Oracle University, because this way it’s easier to keep an eye on these various locations. Even though it’s a team play, you need to speak up and make your mark. I am the kind of person that never stands-by and waits to be given directions, I am curious and intuitive. This makes things easier. In Oracle you really need to find your own way and to discover how to organize your time and how to get involved with people. People to people, this is the focus. But everything is up to you and it strongly depends on the type of personality that you have. I try to get involved in various activities, participate in Oracle Days Events, interact and meet all kinds of people. For those who are newly graduates or interns, Oracle has lots of trainings and webcasts you can attend to help you develop your career shape and to understand better the way the business works. You can also be awarded for ideas and setting the trends so that makes it worth it. What I like most about my job is the fact that I can come with ideas and bring them to life. For example Oracle University has a special seminar program called “Celebrity Seminars” where top industry speakers teach 1-day or 2-day condensed seminars. We thought of creating something exclusive and a video was the best idea. So my colleague and I became reporters for a day and interviewed this well-known speaker regarding his seminar. I think this is a good way to market this business. Live footage is a very good marketing tool so we are planning to use the video to target our online audiences via Facebook, Twitter or LinkedIn. This can even go in the newsletters that marketing sends regarding the Celebrity Seminars. This is what I meant when I said Oracle is a free spirited organization and you can surely find your place here among us. The best way to describe my job is WEB 2.0. The modern online approach comes to life while we are trying to sell our business. We need to be out there and we are responsible of spreading the buzz regarding our training offerings and our official courseware materials. There are so many new ways to interact with the target audience nowadays and I am so eager to discover the best online techniques! If you have any questions related to this article feel free to contact  [email protected].  You can find our job opportunities via http://campus.oracle.com Technorati Tags: WEB 2.0,Online Marketing,Oracle University,Bucharest,events,graduates,interns,training,webcast,seminar,newsletters,business,Facebook,Twitter,LinkedIn

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