Localising Your SEO - How to Do This Successfully
Getting to the top of the search engines for some businesses and niches can be easier than others, but sometimes it is better to concentrate your Search Engine Optimisation efforts on local searches, especially if your products are more suited to a local base. Not only is this easier than going for the national searches, it means your conversion is going to usually be higher due to the fact that local people generally prefer to purchase or use services from local businesses.
