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  • A Complete Customer Experience Solution (3 of 3 in 'No Customer Left Behind' Series)

    - by Kathryn Perry
    A guest post by David Vap, Group Vice President, Oracle Applications Product Development In my previous post, I talked about taking three concrete steps to improve your customers' overall experiences: 1) understand your customer, 2) empower your ecosystem, and 3) adapt your business. To do these effectively and efficiently, it's important to find the right technology that can bridge the gaps across your channels, interactions, departments, and repositories. Oracle has spent the past three years and more than six billion dollars acquiring and developing some of the world's best-of-breed applications. The result is the most comprehensive customer experience (CX) portfolio offering in the World - bar none: ATG Best in Class Selling Experiences Fatwire Best in Class Marketing Experiences Inquira Best in Class Support Experiences Endecca Best in Class Search Experiences RightNow Best in Class Service Experiences Vitrue & Involver Best in Class Social Marketing Collective Intellect Best In Class Social Listening We don't expect organizations to eat the CX elephant in one bite, nor should they try to. There are key strategic initiatives within each of the four main pillars of our customer experience offering for which we deliver solutions: 1. Customer Experience for Marketing Social Listening and Engagement Social Marketing Marketing Websites Demand Generation and Lead Management Marketing and Loyalty Management 2. Customer Experience for Commerce Search, Navigation & Content Delivery Cross-Channel Commerce Targeting & Product Recommendations Social Commerce Order Management & Fulfillment Retail Store Operations 3. Customer Experience for Sales Sales Force Automation Social Selling Territory & Quota Management Revenue Forecasting Partner Relationship Management Quote to Cash Incentive Compensation 4. Customer Experience for Service Cross-Channel Customer Service Knowledge Management Social Customer Service Eligibility Management Contracts, Assets, and Entitlements Industry-Specific Solutions eBilling Oracle's customer experience portfolio is socially infused at each layer of our pillars rather than simply bolted on as a side process. This combines with the power of the Cloud to run the parts of the solution that need the access, efficiency, and agility from a managed infrastructure. You can get the compliance control from on-premise backbone infrastructure systems that run your business and don't change that often. Please take advantage of our teams of Oracle customer experience professionals and our key agency and technology partner ecosystem. They can help you develop strategic solution roadmaps that build and deliver customer experience and that are tailored to your business needs and objectives. No one has built a better customer service portfolio to manage the entire customer journey than Oracle. It is backed by CX thought leadership programs, a commitment from our executives, and a worldview that your technology decisions must be driven by your customer experiences to succeed. If you’d like to follow up on this conversation, please leave a comment or contact me at [email protected]. You can get more information on Oracle’s complete customer experience solution here.

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  • ArchBeat Link-o-Rama for 2012-04-05

    - by Bob Rhubart
    Webcast: Oracle Maximum Availability Architecture Best Practices event.on24.com Date: Thursday, April 12, 2012 Time: 10:00 AM PDT Oracle expert Tom Kyte discusses how Oracle’s Maximum Availability Architecture can help to minimize the costs and risk of downtime. Oracle Enterprise Manager Ops Center 12c Launch - Interactive Webcast and Live Chat www.oracle.com Thursday, April 12, 2012. 9 a.m. PT / 12 p.m. ET / 4 p.m. GMT. Speakers: Steve Wilson (VP Systems Management, Oracle) John Fowler (Exec VP Systems, Oracle) Brad Cameron (VP Development, Oracle Fusion Middleware) Bill Nesheim (VP Oracle Solaris) Dennis Reno (VP Customer Portal Experience, Oracle) Mike Wookey (Chief Architect, Oracle Enterprise Manager Ops Center) Prasad Pai (Sr Director, Oracle Enterprise Manager Ops Center) 2012 Real World Performance Tour Dates |Performance Tuning | Performance Engineering www.ioug.org Coming to your town: a full day of real world database performance with Tom Kyte, Andrew Holdsworth, and Graham Wood. Rochester, NY - March 8 Los Angeles, CA - April 30 Orange County, CA - May 1 Redwood Shores, CA - May 3 Oracle Technology Network Developer Day: MySQL - New York www.oracle.com Wednesday, May 02, 2012 8:00 AM – 4:30 PM Grand Hyatt New York 109 East 42nd Street, Grand Central Terminal New York, NY 10017 Webcast Series: Data Warehousing Best Practices event.on24.com April 19, 2012 - Best Practices for Workload Management of a Data Warehouse on Oracle Exadata May 10, 2012 - Best Practices for Extreme Data Warehouse Performance on Oracle Exadata How to create a Global Rule that stores a document’s folder path in a custom metadata field | Nicolas Montoya blogs.oracle.com An illustrated how-to from Oracle Fusion Middleware A-Team blogger Nicolas Montoya. Get Proactive with Fusion Middleware | Daniel Mortimer blogs.oracle.com Daniel Mortimer shows how to access "a one stop shop for navigating to proactive support material, tools, and communication channels related to Oracle Fusion Middleware." Build an enterprise on 'other peoples' work', via SOA and cloud | Joe McKendrick www.zdnet.com Are you down with OPW? Joe McKendrick's synopsis of a recent presentation by David Linthicum focuses on reuse. Oracle Fusion Middleware Security: Unsolicited login with OAM 11g | Chris Johnson fusionsecurity.blogspot.com Chris Johnson shows how to create a shopping cart login model using "plain old HTML." How to use the Human WorkFlow Web Services | Edwin Biemond biemond.blogspot.com Oracle ACE Edwin Biemond shows how to invoke two WorkFlow web services to query the Human task in Oracle SOA Suite with your own ordering and restrictions. Bad Practice Use Case for LOV Performance Implementation in ADF BC | Andrejus Baranovskis andrejusb.blogspot.com "If you want to learn something well, there is nothing better [than] to learn bad practices first," says Oracle ACE Director Andrejus Baranovskis. Thought for the Day "The best meetings get real work done. When your people learn that your meetings actually accomplish something, they will stop making excuses to be elsewhere." — Larry Constantine

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  • How do I prevent having to log in on 3 separate prompts every time I start my machine?

    - by JC
    Ubuntu 11.04 Natty Narwhal, Ubuntu Classic desktop Each time I start my machine, I have to log in 3 times. I spent a week in IRCFreenode#ubuntu and got nothing but condescension. I've searched on the official Ubuntu fora for similar problems, tried every recommendation, and still get 3 login screens. As a workaround, I have reset login such that I get a login screen at startup, which I'd prefer not to get since this machine is accessible by no one but me, physically. I have gone into System Preferences Passwords and Encryption Keys, set first 'Passwords: default' to 'Default' and unlocked it, and unlocked the 'Passwords: login' key, too. Next, since that changed nothing, I set 'Passwords: login' to 'Default', and checked to make sure it was still unlocked. Again, no change, still get 3 login prompts at startup. I've checked twice to insure that I am the owner of the files; I am. At the suggestion of several people in #ubuntu, I've deleted first one, then the other password key in 'Passwords and Encryption Keys'. Still get 3 login prompts. I changed from the Unity desktop to Ubuntu Classic. While that didn't fix the above problem, it is a much more elegant desktop than Unity, and I'll keep it. From what I've read, this seems to be a Seahorse issue, but beyond that, no one seems to have a solution that works. I'm lost. This shouldn't be this difficult or annoying. I'm trying to help our local Old Time music collective get their machines switched over to Ubuntu in order to save them some money which they can use to promote their DRM-free music. But from what I've seen of Ubuntu so far on my own machine, I can't really recommend that they make this switch. I hope to be proved wrong on that point. But as it stands, if I was out of town or out of country and they ran into a problem, they'd have no way of fixing it as they're all less experienced than even I am. I'm not trying to cast aspersions on Ubuntu or Linux, but it seems pretty clear that KNOWLEDGEABLE, HELPFUL support for Ubuntu is lacking barring any desire on the problem-experiencing-user's part to avoid condescension. Having worked with, and run, several non-profits over the past 20 years, I know that getting volunteers to act professionally can be like herding cats. But an organization's reputation can be denigrated by sarcastic behaviors on the part of those who serve, effectively, as its public face. Thank you all for your help and support. Now...does anyone have a solution to my problem?

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  • Social Networks & the Cloud

    - by kellsey.ruppel
    It’s no secret that millions of people are connected to the Internet. And it also probably doesn’t come as a surprise that a lot of those people are connected on social networking sites.  Social networks have become an excellent platform for sharing and communication that reflects real world relationships and they play a major part in the everyday lives of many people. Facebook, Twitter, Pinterest, LinkedIn, Google+ and hundreds of others have transformed the way we interact and communicate with one another. Social networks are becoming more than just an online gathering of friends. They are becoming a destination for ideation, e-commerce, and marketing. But it doesn’t just stop there. Some organizations are utilizing social networks internally, integrated with their business applications and processes and the possibility of social media and cloud integration is compelling. Forrester alone estimates enterprise cloud computing to grow to over $240 billion by 2020. It’s hard to find any current IT project today that is NOT considering cloud-based deployments. Security and quality of service concerns are no longer at the forefront; rather, it’s about focusing on the right mix of capabilities for the business. Cloud vs. On-Premise? Policies & governance models? Social in the cloud? Cloud’s increasing sophistication, security in applications, mobility, transaction processing and social capabilities make it an attractive way to manage information. And Oracle offers all of this through the Oracle Cloud and Oracle Social Network. Oracle Social Network is a secure private network that provides a broad range of social tools designed to capture and preserve information flowing between people, enterprise applications, and business processes. By connecting you with your most critical applications, Oracle Social Network provides contextual, real-time communication within and across enterprises. With Oracle Social Network, you and your teams have the tools you need to collaborate quickly and efficiently, while leveraging the organization’s collective expertise to make informed decisions and drive business forward. Oracle Social Network is available as part of a portfolio of application and platform services within the Oracle Cloud. Oracle Cloud offers self-service business applications delivered on an integrated development and deployment platform with tools to rapidly extend and create new services. Oracle Social Network is pre-integrated with the Fusion CRM Cloud Service and the Fusion HCM Cloud Service within the Oracle Cloud. Learn more how you can use Oracle Social Network to revolutionize how you create, understand, and achieve true value through enterprise social networking. And be sure to check out the follow sessions here at Oracle OpenWorld, where can learn more about Oracle Cloud and Oracle Social Network. Tuesday, Oct 2 – Oracle WebCenter’s Cloud Strategy: From Social and Platform Services to Mashups, 1:15pm - 2:15pm, Moscone West – 3001  Wednesday, Oct 3 – Oracle Social Network: Your Strategy for Socially Enabled Oracle Fusion Applications, 11:45am - 12:45pm, Moscone West – 3002/3004

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  • Have You Visited the New Procurement Enhancement Request Community?

    - by LuciaC
    Have you visited the new Procurement Enhancement Request Community yet?  If not, we strongly encourage you to visit this site to vote on current Enhancement Requests (ERs) available through the ‘Quick Preview of Voting List’.  You can also vote on any ER currently displayed.  Have an ER that is not listed?  Simply add it by creating a thread stating the ER and any detailed information you would like to include.  If the ER already exists in the database, we will add the ER # to the thread so that development can provide updates around the requested ERs. This community is your one-stop source for all Enhancement information.  It is being monitored regularly by development and soon we will be posting some updates around some of the top voted Enhancement Requests.  Know that your vote counts!  By voting, you will bring forward those ERs that impact the Procurement Suite's value and usability.  Is your request industry specific?  Let us know by posting this information in the body of the thread.  We have a team monitoring these ERs and will be happy to highlight industry specific ERs to ensure they also get equal visibility! Coming Soon:  A list of the Top implemented ERs!  Development has been working hard to make improvements to the Procurement Suite of Products and they want you to know about them!  Until then, check out the Best Practices Section for some key ERs and how they can help your company secure the most value from your implementation!! What you need to know: The Procurement Enhancement Requests Community is your 1-stop shop for the latest information on Enhancements! The Community allows you to vote on ERs bringing visibility to the collective audience interest in value and usability recommendations. Your place to submit any new enhancement requests. Get the latest on top Procurement Enhancement Requests (ERs) - know when an improvement is PLANNED, COMING SOON, and DELIVERED. This Community is owned and managed by the Oracle Procurement Development team! Let your voice be heard by telling us what you want to see implemented in the Procurement Suite.

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  • Multiple threads stuck on Tomcat behind Apache mod_proxy

    - by Eddy
    we just took a break at butting our collective heads against this maddening problem we're having. Basically this brand new deployment of Tomcat 6.0.36 crawls down to a halt every couple minutes with many of the worker threads stuck as in the example snippet; only after a while the server gets "unstuck" for another couple minutes. The previous Tomcat works a charm though, but keeping it is not really an option... On netstat, we also see a lot of FIN_WAIT and FIN2_WAIT. "catalina-exec-25" daemon prio=10 tid=0x000000004f9d4000 nid=0x7459 runnable [0x0000000044567000] java.lang.Thread.State: RUNNABLE at java.net.SocketOutputStream.socketWrite0(Native Method) at java.net.SocketOutputStream.socketWrite(SocketOutputStream.java:92) at java.net.SocketOutputStream.write(SocketOutputStream.java:136) at org.apache.coyote.http11.InternalOutputBuffer.realWriteBytes(InternalOutputBuffer.java:756) at org.apache.tomcat.util.buf.ByteChunk.flushBuffer(ByteChunk.java:448) at org.apache.tomcat.util.buf.ByteChunk.append(ByteChunk.java:363) at org.apache.coyote.http11.InternalOutputBuffer$OutputStreamOutputBuffer.doWrite(InternalOutputBuffer.java:780) at org.apache.coyote.http11.filters.IdentityOutputFilter.doWrite(IdentityOutputFilter.java:118) at org.apache.coyote.http11.InternalOutputBuffer.doWrite(InternalOutputBuffer.java:593) at org.apache.coyote.Response.doWrite(Response.java:560) at org.apache.catalina.connector.OutputBuffer.realWriteBytes(OutputBuffer.java:364) at org.apache.tomcat.util.buf.ByteChunk.flushBuffer(ByteChunk.java:448) at org.apache.catalina.connector.OutputBuffer.doFlush(OutputBuffer.java:318) at org.apache.catalina.connector.OutputBuffer.close(OutputBuffer.java:274) at org.apache.catalina.connector.Response.finishResponse(Response.java:493) at org.apache.catalina.connector.CoyoteAdapter.service(CoyoteAdapter.java:317) at org.apache.coyote.http11.Http11Processor.process(Http11Processor.java:861) at org.apache.coyote.http11.Http11Protocol$Http11ConnectionHandler.process(Http11Protocol.java:606) at org.apache.tomcat.util.net.JIoEndpoint$SocketProcessor.run(JIoEndpoint.java:396) at java.util.concurrent.ThreadPoolExecutor$Worker.runTask(ThreadPoolExecutor.java:886) at java.util.concurrent.ThreadPoolExecutor$Worker.run(ThreadPoolExecutor.java:908) at java.lang.Thread.run(Thread.java:662) Any idea? Eddy

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  • Managing persistent data on an Amazon EC2 web server

    - by Derek
    I've just started trying out Amazon's EC2 service for running an asp.net web app which uses a SQL Server 2005 Express database. I have some questions about how to configure and operate it best for reliability, and I'm hoping to tap into some collective wisdom here as this is my first foray into EC2. Here's how I have it configured currently: OS: Windows 2003 SQL Server Express 2005 Web content stored on an EBS Volume (E Drive) Database Data stored on an EBS Volume (E Drive) Database backups to "C Drive" and then copied off to S3. Elastic IP Address attached to the production instance. Now when I make a change to the OS configuration, I make a new AMI using the bundle feature. Unfortunately, I found that this results in significant downtime. While the bundle is created and the new instance is started. It seems that when I'm ready to make a new AMI, I should: Start up a new temporary instance. Detach the EBS volume from the production instance. Detach the IP Address from the production instance. Attach the IP Address to the temporary instance. Attach the EBS volume to the temporary instance. Create an AMI from the production instance. After the production instance restarts, reverse the attach/detach steps to put it back in production. Is this the right order of events to prevent any chance to corrupt the EBS volume? Will the EBS volume become corrupt if I detach it while a database Write is taking place? Should I snapshot the EBS volume of the production instance and attach it to the temporary instance instead? Or could taking a snapshot of the EBS volume while it's in use cause corruption? Any suggestions to improve the reliability and operations?

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  • How can I optimize my ajax calls to deliver at 60ms.

    - by Quintin Par
    I am building an autocomplete functionality for my site and the Google instant results are my benchmark. When I look at Google, the 50-60 ms response time baffle me. They look insane. In comparison here’s how mine looks like. To give you an idea my results are cached on the load balancer and served from a machine that has httpd slowstart and initcwnd fixed. My site is also behind cloudflare From a server side perspective I don’t think I can do anything more. Can someone help me take this 500 ms response time to 60ms? What more should I be doing to achieve Google level performance? Edit: People, you seemed to be angry that I did a comparison to Google and the question is very generic. Sorry about that. To rephrase: How can I bring down response time from 500 ms to 60 ms provided my server response time is just a fraction of ms. Assume the results are served from Nginx - Varnish with a cache hit. Here are some answers I would like to answer myself assume the response sizes remained more or less the same. Ensure results are http compressed Ensure SPDY if you are on https Ensure you have initcwnd set to 10 and disable slow start on linux machines. Etc. I don’t think I’ll end up with 60 ms at Google level but your collective expertise can help easily shave off a 100 ms and that’s a big win.

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  • What is a good replacement for StumbleUpon's Share feature?

    - by Mofoo
    I've been using Firefox + StumbleUpon's Share feature with my friends for years now. It is a perfect way of sharing links directly with your friends. You first need to be Following each other and then on the SU toolbar, you can "Share" with your list of friends. You can even include a personal message. The friend will receive a notification with # of pending shares in their toolbar (bold & red). They click the stumble button and it will navigate to the site plus show a yellow bar with your message. I literally use it daily. But then Chrome came along and beat the tar out of Firefox (and other browsers) in terms of usability and performance. But it doesn't (and never will according to Google) allow toolbars. StumbleUpon's solution in Chrome is a fake toolbar (html) that gets injected into the page you're viewing. It's buggy and performance is low. Overall it's not an acceptable solution. I'm looking for a replacement with something that is just as easy to send/receive links. I was thinking of Twitter DM's and using a bookmarklet, but I wanted to survey the collective for other options Thanks in advance for your input!

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  • The Incremental Architect&rsquo;s Napkin - #5 - Design functions for extensibility and readability

    - by Ralf Westphal
    Originally posted on: http://geekswithblogs.net/theArchitectsNapkin/archive/2014/08/24/the-incremental-architectrsquos-napkin---5---design-functions-for.aspx The functionality of programs is entered via Entry Points. So what we´re talking about when designing software is a bunch of functions handling the requests represented by and flowing in through those Entry Points. Designing software thus consists of at least three phases: Analyzing the requirements to find the Entry Points and their signatures Designing the functionality to be executed when those Entry Points get triggered Implementing the functionality according to the design aka coding I presume, you´re familiar with phase 1 in some way. And I guess you´re proficient in implementing functionality in some programming language. But in my experience developers in general are not experienced in going through an explicit phase 2. “Designing functionality? What´s that supposed to mean?” you might already have thought. Here´s my definition: To design functionality (or functional design for short) means thinking about… well, functions. You find a solution for what´s supposed to happen when an Entry Point gets triggered in terms of functions. A conceptual solution that is, because those functions only exist in your head (or on paper) during this phase. But you may have guess that, because it´s “design” not “coding”. And here is, what functional design is not: It´s not about logic. Logic is expressions (e.g. +, -, && etc.) and control statements (e.g. if, switch, for, while etc.). Also I consider calling external APIs as logic. It´s equally basic. It´s what code needs to do in order to deliver some functionality or quality. Logic is what´s doing that needs to be done by software. Transformations are either done through expressions or API-calls. And then there is alternative control flow depending on the result of some expression. Basically it´s just jumps in Assembler, sometimes to go forward (if, switch), sometimes to go backward (for, while, do). But calling your own function is not logic. It´s not necessary to produce any outcome. Functionality is not enhanced by adding functions (subroutine calls) to your code. Nor is quality increased by adding functions. No performance gain, no higher scalability etc. through functions. Functions are not relevant to functionality. Strange, isn´t it. What they are important for is security of investment. By introducing functions into our code we can become more productive (re-use) and can increase evolvability (higher unterstandability, easier to keep code consistent). That´s no small feat, however. Evolvable code can hardly be overestimated. That´s why to me functional design is so important. It´s at the core of software development. To sum this up: Functional design is on a level of abstraction above (!) logical design or algorithmic design. Functional design is only done until you get to a point where each function is so simple you are very confident you can easily code it. Functional design an logical design (which mostly is coding, but can also be done using pseudo code or flow charts) are complementary. Software needs both. If you start coding right away you end up in a tangled mess very quickly. Then you need back out through refactoring. Functional design on the other hand is bloodless without actual code. It´s just a theory with no experiments to prove it. But how to do functional design? An example of functional design Let´s assume a program to de-duplicate strings. The user enters a number of strings separated by commas, e.g. a, b, a, c, d, b, e, c, a. And the program is supposed to clear this list of all doubles, e.g. a, b, c, d, e. There is only one Entry Point to this program: the user triggers the de-duplication by starting the program with the string list on the command line C:\>deduplicate "a, b, a, c, d, b, e, c, a" a, b, c, d, e …or by clicking on a GUI button. This leads to the Entry Point function to get called. It´s the program´s main function in case of the batch version or a button click event handler in the GUI version. That´s the physical Entry Point so to speak. It´s inevitable. What then happens is a three step process: Transform the input data from the user into a request. Call the request handler. Transform the output of the request handler into a tangible result for the user. Or to phrase it a bit more generally: Accept input. Transform input into output. Present output. This does not mean any of these steps requires a lot of effort. Maybe it´s just one line of code to accomplish it. Nevertheless it´s a distinct step in doing the processing behind an Entry Point. Call it an aspect or a responsibility - and you will realize it most likely deserves a function of its own to satisfy the Single Responsibility Principle (SRP). Interestingly the above list of steps is already functional design. There is no logic, but nevertheless the solution is described - albeit on a higher level of abstraction than you might have done yourself. But it´s still on a meta-level. The application to the domain at hand is easy, though: Accept string list from command line De-duplicate Present de-duplicated strings on standard output And this concrete list of processing steps can easily be transformed into code:static void Main(string[] args) { var input = Accept_string_list(args); var output = Deduplicate(input); Present_deduplicated_string_list(output); } Instead of a big problem there are three much smaller problems now. If you think each of those is trivial to implement, then go for it. You can stop the functional design at this point. But maybe, just maybe, you´re not so sure how to go about with the de-duplication for example. Then just implement what´s easy right now, e.g.private static string Accept_string_list(string[] args) { return args[0]; } private static void Present_deduplicated_string_list( string[] output) { var line = string.Join(", ", output); Console.WriteLine(line); } Accept_string_list() contains logic in the form of an API-call. Present_deduplicated_string_list() contains logic in the form of an expression and an API-call. And then repeat the functional design for the remaining processing step. What´s left is the domain logic: de-duplicating a list of strings. How should that be done? Without any logic at our disposal during functional design you´re left with just functions. So which functions could make up the de-duplication? Here´s a suggestion: De-duplicate Parse the input string into a true list of strings. Register each string in a dictionary/map/set. That way duplicates get cast away. Transform the data structure into a list of unique strings. Processing step 2 obviously was the core of the solution. That´s where real creativity was needed. That´s the core of the domain. But now after this refinement the implementation of each step is easy again:private static string[] Parse_string_list(string input) { return input.Split(',') .Select(s => s.Trim()) .ToArray(); } private static Dictionary<string,object> Compile_unique_strings(string[] strings) { return strings.Aggregate( new Dictionary<string, object>(), (agg, s) => { agg[s] = null; return agg; }); } private static string[] Serialize_unique_strings( Dictionary<string,object> dict) { return dict.Keys.ToArray(); } With these three additional functions Main() now looks like this:static void Main(string[] args) { var input = Accept_string_list(args); var strings = Parse_string_list(input); var dict = Compile_unique_strings(strings); var output = Serialize_unique_strings(dict); Present_deduplicated_string_list(output); } I think that´s very understandable code: just read it from top to bottom and you know how the solution to the problem works. It´s a mirror image of the initial design: Accept string list from command line Parse the input string into a true list of strings. Register each string in a dictionary/map/set. That way duplicates get cast away. Transform the data structure into a list of unique strings. Present de-duplicated strings on standard output You can even re-generate the design by just looking at the code. Code and functional design thus are always in sync - if you follow some simple rules. But about that later. And as a bonus: all the functions making up the process are small - which means easy to understand, too. So much for an initial concrete example. Now it´s time for some theory. Because there is method to this madness ;-) The above has only scratched the surface. Introducing Flow Design Functional design starts with a given function, the Entry Point. Its goal is to describe the behavior of the program when the Entry Point is triggered using a process, not an algorithm. An algorithm consists of logic, a process on the other hand consists just of steps or stages. Each processing step transforms input into output or a side effect. Also it might access resources, e.g. a printer, a database, or just memory. Processing steps thus can rely on state of some sort. This is different from Functional Programming, where functions are supposed to not be stateful and not cause side effects.[1] In its simplest form a process can be written as a bullet point list of steps, e.g. Get data from user Output result to user Transform data Parse data Map result for output Such a compilation of steps - possibly on different levels of abstraction - often is the first artifact of functional design. It can be generated by a team in an initial design brainstorming. Next comes ordering the steps. What should happen first, what next etc.? Get data from user Parse data Transform data Map result for output Output result to user That´s great for a start into functional design. It´s better than starting to code right away on a given function using TDD. Please get me right: TDD is a valuable practice. But it can be unnecessarily hard if the scope of a functionn is too large. But how do you know beforehand without investing some thinking? And how to do this thinking in a systematic fashion? My recommendation: For any given function you´re supposed to implement first do a functional design. Then, once you´re confident you know the processing steps - which are pretty small - refine and code them using TDD. You´ll see that´s much, much easier - and leads to cleaner code right away. For more information on this approach I call “Informed TDD” read my book of the same title. Thinking before coding is smart. And writing down the solution as a bunch of functions possibly is the simplest thing you can do, I´d say. It´s more according to the KISS (Keep It Simple, Stupid) principle than returning constants or other trivial stuff TDD development often is started with. So far so good. A simple ordered list of processing steps will do to start with functional design. As shown in the above example such steps can easily be translated into functions. Moving from design to coding thus is simple. However, such a list does not scale. Processing is not always that simple to be captured in a list. And then the list is just text. Again. Like code. That means the design is lacking visuality. Textual representations need more parsing by your brain than visual representations. Plus they are limited in their “dimensionality”: text just has one dimension, it´s sequential. Alternatives and parallelism are hard to encode in text. In addition the functional design using numbered lists lacks data. It´s not visible what´s the input, output, and state of the processing steps. That´s why functional design should be done using a lightweight visual notation. No tool is necessary to draw such designs. Use pen and paper; a flipchart, a whiteboard, or even a napkin is sufficient. Visualizing processes The building block of the functional design notation is a functional unit. I mostly draw it like this: Something is done, it´s clear what goes in, it´s clear what comes out, and it´s clear what the processing step requires in terms of state or hardware. Whenever input flows into a functional unit it gets processed and output is produced and/or a side effect occurs. Flowing data is the driver of something happening. That´s why I call this approach to functional design Flow Design. It´s about data flow instead of control flow. Control flow like in algorithms is of no concern to functional design. Thinking about control flow simply is too low level. Once you start with control flow you easily get bogged down by tons of details. That´s what you want to avoid during design. Design is supposed to be quick, broad brush, abstract. It should give overview. But what about all the details? As Robert C. Martin rightly said: “Programming is abot detail”. Detail is a matter of code. Once you start coding the processing steps you designed you can worry about all the detail you want. Functional design does not eliminate all the nitty gritty. It just postpones tackling them. To me that´s also an example of the SRP. Function design has the responsibility to come up with a solution to a problem posed by a single function (Entry Point). And later coding has the responsibility to implement the solution down to the last detail (i.e. statement, API-call). TDD unfortunately mixes both responsibilities. It´s just coding - and thereby trying to find detailed implementations (green phase) plus getting the design right (refactoring). To me that´s one reason why TDD has failed to deliver on its promise for many developers. Using functional units as building blocks of functional design processes can be depicted very easily. Here´s the initial process for the example problem: For each processing step draw a functional unit and label it. Choose a verb or an “action phrase” as a label, not a noun. Functional design is about activities, not state or structure. Then make the output of an upstream step the input of a downstream step. Finally think about the data that should flow between the functional units. Write the data above the arrows connecting the functional units in the direction of the data flow. Enclose the data description in brackets. That way you can clearly see if all flows have already been specified. Empty brackets mean “no data is flowing”, but nevertheless a signal is sent. A name like “list” or “strings” in brackets describes the data content. Use lower case labels for that purpose. A name starting with an upper case letter like “String” or “Customer” on the other hand signifies a data type. If you like, you also can combine descriptions with data types by separating them with a colon, e.g. (list:string) or (strings:string[]). But these are just suggestions from my practice with Flow Design. You can do it differently, if you like. Just be sure to be consistent. Flows wired-up in this manner I call one-dimensional (1D). Each functional unit just has one input and/or one output. A functional unit without an output is possible. It´s like a black hole sucking up input without producing any output. Instead it produces side effects. A functional unit without an input, though, does make much sense. When should it start to work? What´s the trigger? That´s why in the above process even the first processing step has an input. If you like, view such 1D-flows as pipelines. Data is flowing through them from left to right. But as you can see, it´s not always the same data. It get´s transformed along its passage: (args) becomes a (list) which is turned into (strings). The Principle of Mutual Oblivion A very characteristic trait of flows put together from function units is: no functional units knows another one. They are all completely independent of each other. Functional units don´t know where their input is coming from (or even when it´s gonna arrive). They just specify a range of values they can process. And they promise a certain behavior upon input arriving. Also they don´t know where their output is going. They just produce it in their own time independent of other functional units. That means at least conceptually all functional units work in parallel. Functional units don´t know their “deployment context”. They now nothing about the overall flow they are place in. They are just consuming input from some upstream, and producing output for some downstream. That makes functional units very easy to test. At least as long as they don´t depend on state or resources. I call this the Principle of Mutual Oblivion (PoMO). Functional units are oblivious of others as well as an overall context/purpose. They are just parts of a whole focused on a single responsibility. How the whole is built, how a larger goal is achieved, is of no concern to the single functional units. By building software in such a manner, functional design interestingly follows nature. Nature´s building blocks for organisms also follow the PoMO. The cells forming your body do not know each other. Take a nerve cell “controlling” a muscle cell for example:[2] The nerve cell does not know anything about muscle cells, let alone the specific muscel cell it is “attached to”. Likewise the muscle cell does not know anything about nerve cells, let a lone a specific nerve cell “attached to” it. Saying “the nerve cell is controlling the muscle cell” thus only makes sense when viewing both from the outside. “Control” is a concept of the whole, not of its parts. Control is created by wiring-up parts in a certain way. Both cells are mutually oblivious. Both just follow a contract. One produces Acetylcholine (ACh) as output, the other consumes ACh as input. Where the ACh is going, where it´s coming from neither cell cares about. Million years of evolution have led to this kind of division of labor. And million years of evolution have produced organism designs (DNA) which lead to the production of these different cell types (and many others) and also to their co-location. The result: the overall behavior of an organism. How and why this happened in nature is a mystery. For our software, though, it´s clear: functional and quality requirements needs to be fulfilled. So we as developers have to become “intelligent designers” of “software cells” which we put together to form a “software organism” which responds in satisfying ways to triggers from it´s environment. My bet is: If nature gets complex organisms working by following the PoMO, who are we to not apply this recipe for success to our much simpler “machines”? So my rule is: Wherever there is functionality to be delivered, because there is a clear Entry Point into software, design the functionality like nature would do it. Build it from mutually oblivious functional units. That´s what Flow Design is about. In that way it´s even universal, I´d say. Its notation can also be applied to biology: Never mind labeling the functional units with nouns. That´s ok in Flow Design. You´ll do that occassionally for functional units on a higher level of abstraction or when their purpose is close to hardware. Getting a cockroach to roam your bedroom takes 1,000,000 nerve cells (neurons). Getting the de-duplication program to do its job just takes 5 “software cells” (functional units). Both, though, follow the same basic principle. Translating functional units into code Moving from functional design to code is no rocket science. In fact it´s straightforward. There are two simple rules: Translate an input port to a function. Translate an output port either to a return statement in that function or to a function pointer visible to that function. The simplest translation of a functional unit is a function. That´s what you saw in the above example. Functions are mutually oblivious. That why Functional Programming likes them so much. It makes them composable. Which is the reason, nature works according to the PoMO. Let´s be clear about one thing: There is no dependency injection in nature. For all of an organism´s complexity no DI container is used. Behavior is the result of smooth cooperation between mutually oblivious building blocks. Functions will often be the adequate translation for the functional units in your designs. But not always. Take for example the case, where a processing step should not always produce an output. Maybe the purpose is to filter input. Here the functional unit consumes words and produces words. But it does not pass along every word flowing in. Some words are swallowed. Think of a spell checker. It probably should not check acronyms for correctness. There are too many of them. Or words with no more than two letters. Such words are called “stop words”. In the above picture the optionality of the output is signified by the astrisk outside the brackets. It means: Any number of (word) data items can flow from the functional unit for each input data item. It might be none or one or even more. This I call a stream of data. Such behavior cannot be translated into a function where output is generated with return. Because a function always needs to return a value. So the output port is translated into a function pointer or continuation which gets passed to the subroutine when called:[3]void filter_stop_words( string word, Action<string> onNoStopWord) { if (...check if not a stop word...) onNoStopWord(word); } If you want to be nitpicky you might call such a function pointer parameter an injection. And technically you´re right. Conceptually, though, it´s not an injection. Because the subroutine is not functionally dependent on the continuation. Firstly continuations are procedures, i.e. subroutines without a return type. Remember: Flow Design is about unidirectional data flow. Secondly the name of the formal parameter is chosen in a way as to not assume anything about downstream processing steps. onNoStopWord describes a situation (or event) within the functional unit only. Translating output ports into function pointers helps keeping functional units mutually oblivious in cases where output is optional or produced asynchronically. Either pass the function pointer to the function upon call. Or make it global by putting it on the encompassing class. Then it´s called an event. In C# that´s even an explicit feature.class Filter { public void filter_stop_words( string word) { if (...check if not a stop word...) onNoStopWord(word); } public event Action<string> onNoStopWord; } When to use a continuation and when to use an event dependens on how a functional unit is used in flows and how it´s packed together with others into classes. You´ll see examples further down the Flow Design road. Another example of 1D functional design Let´s see Flow Design once more in action using the visual notation. How about the famous word wrap kata? Robert C. Martin has posted a much cited solution including an extensive reasoning behind his TDD approach. So maybe you want to compare it to Flow Design. The function signature given is:string WordWrap(string text, int maxLineLength) {...} That´s not an Entry Point since we don´t see an application with an environment and users. Nevertheless it´s a function which is supposed to provide a certain functionality. The text passed in has to be reformatted. The input is a single line of arbitrary length consisting of words separated by spaces. The output should consist of one or more lines of a maximum length specified. If a word is longer than a the maximum line length it can be split in multiple parts each fitting in a line. Flow Design Let´s start by brainstorming the process to accomplish the feat of reformatting the text. What´s needed? Words need to be assembled into lines Words need to be extracted from the input text The resulting lines need to be assembled into the output text Words too long to fit in a line need to be split Does sound about right? I guess so. And it shows a kind of priority. Long words are a special case. So maybe there is a hint for an incremental design here. First let´s tackle “average words” (words not longer than a line). Here´s the Flow Design for this increment: The the first three bullet points turned into functional units with explicit data added. As the signature requires a text is transformed into another text. See the input of the first functional unit and the output of the last functional unit. In between no text flows, but words and lines. That´s good to see because thereby the domain is clearly represented in the design. The requirements are talking about words and lines and here they are. But note the asterisk! It´s not outside the brackets but inside. That means it´s not a stream of words or lines, but lists or sequences. For each text a sequence of words is output. For each sequence of words a sequence of lines is produced. The asterisk is used to abstract from the concrete implementation. Like with streams. Whether the list of words gets implemented as an array or an IEnumerable is not important during design. It´s an implementation detail. Does any processing step require further refinement? I don´t think so. They all look pretty “atomic” to me. And if not… I can always backtrack and refine a process step using functional design later once I´ve gained more insight into a sub-problem. Implementation The implementation is straightforward as you can imagine. The processing steps can all be translated into functions. Each can be tested easily and separately. Each has a focused responsibility. And the process flow becomes just a sequence of function calls: Easy to understand. It clearly states how word wrapping works - on a high level of abstraction. And it´s easy to evolve as you´ll see. Flow Design - Increment 2 So far only texts consisting of “average words” are wrapped correctly. Words not fitting in a line will result in lines too long. Wrapping long words is a feature of the requested functionality. Whether it´s there or not makes a difference to the user. To quickly get feedback I decided to first implement a solution without this feature. But now it´s time to add it to deliver the full scope. Fortunately Flow Design automatically leads to code following the Open Closed Principle (OCP). It´s easy to extend it - instead of changing well tested code. How´s that possible? Flow Design allows for extension of functionality by inserting functional units into the flow. That way existing functional units need not be changed. The data flow arrow between functional units is a natural extension point. No need to resort to the Strategy Pattern. No need to think ahead where extions might need to be made in the future. I just “phase in” the remaining processing step: Since neither Extract words nor Reformat know of their environment neither needs to be touched due to the “detour”. The new processing step accepts the output of the existing upstream step and produces data compatible with the existing downstream step. Implementation - Increment 2 A trivial implementation checking the assumption if this works does not do anything to split long words. The input is just passed on: Note how clean WordWrap() stays. The solution is easy to understand. A developer looking at this code sometime in the future, when a new feature needs to be build in, quickly sees how long words are dealt with. Compare this to Robert C. Martin´s solution:[4] How does this solution handle long words? Long words are not even part of the domain language present in the code. At least I need considerable time to understand the approach. Admittedly the Flow Design solution with the full implementation of long word splitting is longer than Robert C. Martin´s. At least it seems. Because his solution does not cover all the “word wrap situations” the Flow Design solution handles. Some lines would need to be added to be on par, I guess. But even then… Is a difference in LOC that important as long as it´s in the same ball park? I value understandability and openness for extension higher than saving on the last line of code. Simplicity is not just less code, it´s also clarity in design. But don´t take my word for it. Try Flow Design on larger problems and compare for yourself. What´s the easier, more straightforward way to clean code? And keep in mind: You ain´t seen all yet ;-) There´s more to Flow Design than described in this chapter. In closing I hope I was able to give you a impression of functional design that makes you hungry for more. To me it´s an inevitable step in software development. Jumping from requirements to code does not scale. And it leads to dirty code all to quickly. Some thought should be invested first. Where there is a clear Entry Point visible, it´s functionality should be designed using data flows. Because with data flows abstraction is possible. For more background on why that´s necessary read my blog article here. For now let me point out to you - if you haven´t already noticed - that Flow Design is a general purpose declarative language. It´s “programming by intention” (Shalloway et al.). Just write down how you think the solution should work on a high level of abstraction. This breaks down a large problem in smaller problems. And by following the PoMO the solutions to those smaller problems are independent of each other. So they are easy to test. Or you could even think about getting them implemented in parallel by different team members. Flow Design not only increases evolvability, but also helps becoming more productive. All team members can participate in functional design. This goes beyon collective code ownership. We´re talking collective design/architecture ownership. Because with Flow Design there is a common visual language to talk about functional design - which is the foundation for all other design activities.   PS: If you like what you read, consider getting my ebook “The Incremental Architekt´s Napkin”. It´s where I compile all the articles in this series for easier reading. I like the strictness of Function Programming - but I also find it quite hard to live by. And it certainly is not what millions of programmers are used to. Also to me it seems, the real world is full of state and side effects. So why give them such a bad image? That´s why functional design takes a more pragmatic approach. State and side effects are ok for processing steps - but be sure to follow the SRP. Don´t put too much of it into a single processing step. ? Image taken from www.physioweb.org ? My code samples are written in C#. C# sports typed function pointers called delegates. Action is such a function pointer type matching functions with signature void someName(T t). Other languages provide similar ways to work with functions as first class citizens - even Java now in version 8. I trust you find a way to map this detail of my translation to your favorite programming language. I know it works for Java, C++, Ruby, JavaScript, Python, Go. And if you´re using a Functional Programming language it´s of course a no brainer. ? Taken from his blog post “The Craftsman 62, The Dark Path”. ?

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  • Spending the summer at camp… Web Camp, that is

    - by Jon Galloway
    Microsoft is sponsoring a series of Web Camps this summer. They’re a series of free two day events being held worldwide, and I’m really excited about being taking part. The camp is targeted at a broad range of developer background and experience. Content builds from 101 level introductory material to 200-300 level coverage, but we hit some advanced bits (e.g. MVC 2 features, jQuery templating, IIS 7 features, etc.) that advanced developers may not yet have seen. We start with a lap around ASP.NET & Web Forms, then move on to building and application with ASP.NET MVC 2, jQuery, and Entity Framework 4, and finally deploy to IIS. I got to spend some time working with James before the first Web Camp refining the content, and I think he’s packed about as much goodness into the time available as is scientifically possible. The content is really code focused – we start with File/New Project and spend the day building a real, working application. The second day of the Web Camp provides attendees an opportunity to get hands on. There are two options: Join a team and build an application of your choice Work on a lab or tutorial James Senior and I kicked off the fun with the first Web Camp in Toronto a few weeks ago. It was sold out, lots of fun, and by all accounts a great way to spend two days. I’m really enthusiastic about the format. Rather than just listening to speakers and then forgetting everything in a few days, attendees actually build something of their choice. They get an opportunity to pitch projects they’re interested in, form teams, and build it – getting experience with “real world” problems, with all the help they need from experienced developers. James got help on the second day practical part from the good folks that run Startup Weekend. Startup Weekend is a fantastic program that gathers developers together to build cool apps in a weekend, so their input on how to organize successful teams for weekend projects was invaluable. Nick Seguin joined us in Toronto, and in addition to making sure that everything flowed smoothly, he just added a lot of fun and excitement to the event, reminding us all about how much fun it is to come up with a cool idea and just build it. In addition to the Toronto camp, I’ll be at the Mountain View, London, Munich, and New York camps over the next month. London is sold out, but the rest still have space available, so come join us! Here’s the full list, with the ones I’ll be at bolded because - you know - it’s my blog. The the whole speaker list is great, including Scott Guthrie, Scott Hanselman, James Senior, Rachel Appel, Dan Wahlin, and Christian Wenz. Toronto May 7-8 (James Senior and I were thrown out on our collective ears) Moscow May 19 Beijing May 21-22 Shanghai May 24-25 Mountain View May 27-28 (I’m speaking with Rachel Appel) Sydney May 28-29 Singapore June 04-05 London June 04-05 (I’m speaking with Christian Wenz – SOLD OUT) Munich June 07-08 (I’m speaking with Christian Wenz) Chicago June 11-12 Redmond, WA June 18-19 New York June 25-26 (I’m speaking with Dan Wahlin) Come say hi!

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  • Book Reviews: Art of Community and Eyetracking Web Usability

    - by ultan o'broin
    Holidays time offers a chance to catch up on some user experience and user assistance related material. So, two short book reviews (which I considered using my new Tumblr blog for. More about that another time) coming up. The Art of Community by Jono Bacon Excellent starting point for anyone wanting to get going in the community software (FLOSS, for example) space or understand how to set up, manage, and leverage the collective intelligence of communities for whatever ends. The book is a little too long in my opinion, and of course, usage of what Jono is recommending needs to be nuanced and adapted for enterprise applications space (hardly surprising there is a lot about Ubuntu, Lug Radio, and so on given Jono's interests). Shame there wasn't more information on international, non-English community considerations too. Still, some great ideas and insight into setting up and managing communities that I will leverage (watch out for the results on this blog, later in 2011). One section, on collaborative writing really jumped out. It reinforced the whole idea that to successful community initiatives are based on instigators knowing what makes the community tick in the first place. How about this for insight into user profiles for people who write community user assistance (OK then, "doc") and what tools they might use (in this case, we're talking about Jokosher): "Most people who write documentation for open source software projects would fall into the category of power user. They are technology enthusiasts who are not interested in the super-technical avenues of programming, but want to help out. Many of these people have good writing skills and a good knowledge of using the software, so the documentation fit is natural. With Jokosher we wanted to acknowledge this profile of user. As such, instead of focussing on complex text processing tools, we encouraged our documentation contributors to use a wiki." The book is available for free here, and well as being available from usual sources. Eyetracking Web Usability by Jakob Nielsen and Kara Prentice Another fine book by established experts. I have some field experience of eyetracking studies myself --in the user assistance for enterprise applications space--though Jakob and Kara concentrate on websites for their research here. I would caution how much about websites transfers easily to the applications space, especially enterprise applications, as claimed in the book too. However, Jakob and Kara do make the case very well that understanding design goals (for example, productivity improvement in the case of applications) and the context of the software use is critical. Executing a study using eyetracking technology requires that you know what you want to test, can set up realistic tasks for testing by representative testers, and then analyze the results. Be precise, as lots of data will be generated (I think the authors underplay the effort in analyzing data too). What I found disappointing was the lack of emphasis on eyetracking as only part of the usability solution. It's really for fine-tuning designs in my opinion, and should be used after other design reviews. I also wasn't that crazy about the level of disengagement between the qualitative and quantitative side of this kind of testing that the book indicated. I think it is useful to have testers verbalize their thoughts and for test engineers to prompt, intervene, or guide as necessary. More on cultural or international aspects to usability testing might have been included too (websites are available to everyone). To conclude, I enjoyed the book, took on board some key takeaways about methodologies and found the recommendations sensible and easy to follow (for example about Forms layouts). Applying enterprise applications requirements such as those relating to user profiles, design goals, and overall context of use in conjunction with what's in this book would be the way to go here. It also made me think of how interesting it would be to compare eyetracking findings between website and enterprise applications usage.

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  • Beyond Chatting: What ‘Social’ Means for CRM

    - by Divya Malik
    A guest post by Steve Diamond, Senior Director, Outbound Product Management, Oracle In a recent post on the Oracle Applications blog, my colleague Steve Boese asked three questions related to the widespread popularity and incredibly rapid growth of Facebook, Pinterest, and LinkedIn. Steve then addressed the many applications for collaborative solutions in the area of Human Capital Management. So, in turning to a conversation about Customer Relationship Management (CRM) and Sales Force Automation (SFA), let me ask you one simple question. How many sales people, particularly at business-to-business companies, consistently meet or beat their quotas in their roles by working alone, with no collaboration among fellow sales people, sales executives, employees in product groups, in service, in Legal, third-party partners, etc.? Hello? Is anybody out there? What’s that cricket noise I hear? That’s correct. Nobody! When it comes to Sales, introverts arguably have a distinct disadvantage. While it’s certainly a truism that “success” in most professional endeavors requires working with people, it’s a mandatory success factor in Sales. This fact became abundantly clear to me one early morning in the late 1990s when I joined the former Hyperion Solutions (now part of Oracle) and attended a Sales Award Ceremony. The Head of Sales at that time gave out dozens of awards – none of them to individuals and all of them to TEAMS of individuals. That’s how it works in Sales. Your colleagues help provide you with product intelligence and competitive intelligence. They help you build the best presentations, pitches, and proposals. They help you develop the most killer RFPs. They align you with the best product people to ensure you’re matching the best products for the opportunity and join you in critical meetings. They help knock the socks of your prospects in “bake off” demo’s. They bring in the best partners to either add complementary products to your opportunity or help you implement a solution. They work with you as a collective team. And so how is all this collaboration STILL typically done today? Through email. And yet we all silently or not so silently grimace about email. It’s relatively siloed. It’s painful to search. It’s difficult to align by topic. And it’s nearly impossible to re-trace meaningful and helpful conversations that occurred among a group or a team at some point in history. This is where social networking for Sales comes into play. It’s about PURPOSEFUL social networking versus chattering. What is purposeful social networking? It’s collaboration that’s built around opportunities, accounts, and contacts. It’s collaboration that delivers valuable context – on the target company, and on key competitors – just to name two examples. It’s collaboration that can scale to provide coaching for larger numbers of sales representatives, both for general purposes, and as we’ve largely discussed here, for specific ‘deals.’ And it’s collaboration that allows a team of people to collectively edit and iterate on a document like an RFP or a soon-to-be killer presentation that is maintained in a central repository, with no time wasted searching for it or worrying about version control. But lest we get carried away, let’s remember that collaboration “happens” among sales people whether there is specialized software to support it or not. The human practice of sales has not changed much in the last 80 to 90 years. Collaboration has been a mainstay during this entire time. But what social networking in general, and Oracle Social Networking in particular delivers, is the opportunity for sales teams to dramatically increase their effectiveness and efficiency – to identify and close more high quality and lucrative opportunities more quickly. For most sales organizations, this is how the game is won. To learn more please visit Oracle Social Network and Oracle Fusion Customer Relationship Management on oracle.com

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  • Beyond Chatting: What ‘Social’ Means for CRM

    - by Divya Malik
    A guest post by Steve Diamond, Senior Director, Outbound Product Management, Oracle In a recent post on the Oracle Applications blog, my colleague Steve Boese asked three questions related to the widespread popularity and incredibly rapid growth of Facebook, Pinterest, and LinkedIn. Steve then addressed the many applications for collaborative solutions in the area of Human Capital Management. So, in turning to a conversation about Customer Relationship Management (CRM) and Sales Force Automation (SFA), let me ask you one simple question. How many sales people, particularly at business-to-business companies, consistently meet or beat their quotas in their roles by working alone, with no collaboration among fellow sales people, sales executives, employees in product groups, in service, in Legal, third-party partners, etc.? Hello? Is anybody out there? What’s that cricket noise I hear? That’s correct. Nobody! When it comes to Sales, introverts arguably have a distinct disadvantage. While it’s certainly a truism that “success” in most professional endeavors requires working with people, it’s a mandatory success factor in Sales. This fact became abundantly clear to me one early morning in the late 1990s when I joined the former Hyperion Solutions (now part of Oracle) and attended a Sales Award Ceremony. The Head of Sales at that time gave out dozens of awards – none of them to individuals and all of them to TEAMS of individuals. That’s how it works in Sales. Your colleagues help provide you with product intelligence and competitive intelligence. They help you build the best presentations, pitches, and proposals. They help you develop the most killer RFPs. They align you with the best product people to ensure you’re matching the best products for the opportunity and join you in critical meetings. They help knock the socks of your prospects in “bake off” demo’s. They bring in the best partners to either add complementary products to your opportunity or help you implement a solution. They work with you as a collective team. And so how is all this collaboration STILL typically done today? Through email. And yet we all silently or not so silently grimace about email. It’s relatively siloed. It’s painful to search. It’s difficult to align by topic. And it’s nearly impossible to re-trace meaningful and helpful conversations that occurred among a group or a team at some point in history. This is where social networking for Sales comes into play. It’s about PURPOSEFUL social networking versus chattering. What is purposeful social networking? It’s collaboration that’s built around opportunities, accounts, and contacts. It’s collaboration that delivers valuable context – on the target company, and on key competitors – just to name two examples. It’s collaboration that can scale to provide coaching for larger numbers of sales representatives, both for general purposes, and as we’ve largely discussed here, for specific ‘deals.’ And it’s collaboration that allows a team of people to collectively edit and iterate on a document like an RFP or a soon-to-be killer presentation that is maintained in a central repository, with no time wasted searching for it or worrying about version control. But lest we get carried away, let’s remember that collaboration “happens” among sales people whether there is specialized software to support it or not. The human practice of sales has not changed much in the last 80 to 90 years. Collaboration has been a mainstay during this entire time. But what social networking in general, and Oracle Social Networking in particular delivers, is the opportunity for sales teams to dramatically increase their effectiveness and efficiency – to identify and close more high quality and lucrative opportunities more quickly. For most sales organizations, this is how the game is won. To learn more please visit Oracle Social Network and Oracle Fusion Customer Relationship Management on oracle.com

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  • Three Easy Ways of Providing Feedback to the Oracle AutoVue Team

    - by Celine Beck
    Customer feedback is essential in helping us deliver best-in-class Enterprise Visualization solutions which are centered around real-world usage. As the Oracle AutoVue Product Management team is busy prioritizing the next round of improvements, enhancements and new innovation to the AutoVue platform, I thought it would be a good idea to provide our blog-readers with a recap of how best to provide product feedback to the AutoVue Product Management team. This gives you the opportunity to help shape our future agenda and make our solutions better for you. Enterprise Visualization Special Interest Group (EV SIG): the AutoVue EV SIG is a customer-driven initiative that has recently been created to share knowledge and information between members and discuss common and best practices around Enterprise Visualization. The EV SIG also serves as a mechanism for establishing and communicating to AutoVue Product Management users’ collective priorities for the future development, direction and enhancement of the AutoVue product family with the objective of ensuring their continuous improvement. Essentially, EV SIG members meet in order to share and prioritize feedback and use this input to begin dialog with the AutoVue Product Management team on what they deem to be the most important improvements to Enterprise Visualization solutions. The AutoVue EV SIG is by far the best platform for sharing and relaying feedback to our Product Strategy / Management team regarding general product enhancements, industry-specific scenarios, new use cases, usability, support, deployability, etc, and helping us shape the future direction of Enterprise Visualization solutions. We strongly encourage ALL our customers to sign up for the SIG;  here is how you can do so: Sign up for the EVSIG mailing list b.    Visit the group’s website c.    Contact Dennis Walker at Harris Corporation directly should you have any questions: dwalke22-AT-harris-DOT-com Customer / Partner Advisory Boards: The AutoVue Product Strategy / Management team also periodically runs Customer and Partner Advisory Boards. These invitation-only events bring together individuals chosen from Oracle AutoVue’s top customers that are using AutoVue at the enterprise level, as well as strategic partners.  The idea here is to establish open lines of communication between top customers and partners and the Oracle AutoVue Product Strategy team, help us communicate AutoVue’s product direction, share perspectives on today and tomorrow’s challenges and needs for Enterprise Visualization, and validate that proposed additions to the product are valid industry solutions. Our next Customer / Partner Advisory Board will be held in San Francisco during Oracle Open World, please contact your account manager to find out more about the CAB Members’ nomination process. Enhancement Requests:  Enhancement requests are request logged by customers or partners with Product Development for a feature that is not currently available in Oracle AutoVue. Enhancement requests (ER) can be logged easily via the My Oracle Support portal. This is the best way to share feedback with us at the functionality level; for instance if you would like to see a new format supported in AutoVue or make suggestions as per how certain functionality can be improved or should behave. Once the ER is logged, it is then evaluated by Product Management based on feasibility, product adequation and business justification. Product Management then decides whether to consider this ER for future release or not. What helps accelerate the process is hearing from a large number of customers who urgently need a particular feature or configuration. Hence the importance of logging Metalink Service Requests, and describing in details your business expectations. You can include key milestones dates and justifications as to why this request is important and the benefits your organization stands to gain should this request be accepted. Again, feedback from customers and partners is critical to ensure we offer solutions that have the biggest impact on customers’ business processes and day-to-day operations. All feedback is welcome,. So please don’t be shy! 

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  • Creating and using VM Groups in VirtualBox

    - by Fat Bloke
    With VirtualBox 4.2 we introduced the Groups feature which allows you to organize and manage your guest virtual machines collectively, rather than individually. Groups are quite a powerful concept and there are a few nice features you may not have discovered yet, so here's a bit more information about groups, and how they can be used.... Creating a group Groups are just ad hoc collections of virtual machines and there are several ways of creating a group: In the VirtualBox Manager GUI: Drag one VM onto another to create a group of those 2 VMs. You can then drag and drop more VMs into that group; Select multiple VMs (using Ctrl or Shift and click) then  select the menu: Machine...Group; or   press Cmd+U (Mac), or Ctrl+U(Windows); or right-click the multiple selection and choose Group, like this: From the command line: Group membership is an attribute of the vm so you can modify the vm to belong in a group. For example, to put the vm "Ubuntu" into the group "TestGroup" run this command: VBoxManage modifyvm "Ubuntu" --groups "/TestGroup" Deleting a Group Groups can be deleted by removing a group attribute from all the VMs that constitute that group. To do this via the command-line the syntax is: VBoxManage modifyvm "Ubuntu" --groups "" In the VirtualBox Manager, this is more easily done by right-clicking on a group header and selecting "Ungroup", like this: Multiple Groups Now that we understand that Groups are just attributes of VMs, it can be seen that VMs can exist in multiple groups, for example, doing this: VBoxManage modifyvm "Ubuntu" --groups "/TestGroup","/ProjectX","/ProjectY" Results in: Or via the VirtualBox Manager, you can drag VMs while pressing the Alt key (Mac) or Ctrl (other platforms). Nested Groups Just like you can drag VMs around in the VirtualBox Manager, you can also drag whole groups around. And dropping a group within a group creates a nested group. Via the command-line, nested groups are specified using a path-like syntax, like this: VBoxManage modifyvm "Ubuntu" --groups "/TestGroup/Linux" ...which creates a sub-group and puts the VM in it. Navigating Groups In the VirtualBox Manager, Groups can be collapsed and expanded by clicking on the carat to the left in the Group Header. But you can also Enter and Leave groups too, either by using the right-arrow/left-arrow keys, or by clicking on the carat on the right hand side of the Group Header, like this: . ..leading to a view of just the Group contents. You can Leave or return to the parent in the same way. Don't worry if you are imprecise with your clicking, you can use a double click on the entire right half of the Group Header to Enter a group, and the left half to Leave a group. Double-clicking on the left half when you're at the top will roll-up or collapse the group.   Group Operations The real power of Groups is not simply in arranging them prettily in the Manager. Rather it is about performing collective operations on them, once you have grouped them appropriately. For example, let's say that you are working on a project (Project X) where you have a solution stack of: Database VM, Middleware/App VM, and  a couple of client VMs which you use to test your app. With VM Groups you can start the whole stack with one operation. Select the Group Header, and choose Start: The full list of operations that may be performed on Groups are: Start Starts from any state (boot or resume) Start VMs in headless mode (hold Shift while starting) Pause Reset Close Save state Send Shutdown signal Poweroff Discard saved state Show in filesystem Sort Conclusion Hopefully we've shown that the introduction of VM Groups not only makes Oracle VM VirtualBox pretty, but pretty powerful too.  - FB 

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  • Oracle's PeopleSoft Customer Advisory Boards Convene to Discuss Roadmap at Pleasanton Campus

    - by john.webb(at)oracle.com
    Last week we hosted all of the PeopleSoft CABs (Customer Advisory Boards) at our Pleasanton Development Center to review our detailed designs for future Feature Packs, PeopleSoft 9.2, and beyond. Over 150 customers from 79 companies attended representing a variety of industries, geographies, and company sizes. The PeopleSoft team relies heavily on this group to provide key input on our roadmap for applications as well as technology direction. A good product strategy is one part well thought out idea with many handfuls of customer validation, and very often our best ideas originate from these customer discussions. While the individual CABs have frequent interactions with our teams, it's always great to have all of them in one place and in person. Our attendance was up from last year which I attribute to two things: (1) More interest as a result of PeopleSoft 9.1 upgrade; (2) An improving economy allowing for more travel. Maybe we should index the second item meeting-to-meeting and use it as a market indicator - we'll see! We kicked off the day one session with an overview of the PeopleSoft Roadmap and I outlined our strategy around Feature Packs and PeopleSoft 9.2. Given the high adoption rate of PeopleSoft 9.1 (over 4x that of 9.0 given the same time lapse since the release date), there was a lot of interest around the 9.1 Feature Packs as a vehicle for continuous value. We provided examples of our 3 central design themes: Simplicity, Productivity, and lower TCO, including those already delivered via Feature Packs in 2010. A great example of this is the Company Directory feature in PeopleSoft HCM. The configuration capabilities and the new actionable links our CAB advised us on last Spring were made available to all customers late last year. We reviewed many more future Navigation changes that will fundamentally change the way users interact with PeopleSoft. Our old friend, the menu tree, is being relegated from center stage to a bit part, with new concepts like Activity Guides, Train Stops, Related Actions, Work Centers, Collaborative Workspaces, and Secure Enterprise Search bringing users what they need in a contextual, role based manner with fewer clicks. Paco Aubrejuan, our PeopleSoft GM, and Steve Miranda, the SVP for Fusion Applications, then discussed our plans around Oracle's Application Investment Strategy.  This included our continued investment in developing both PeopleSoft and Fusion as well as the co-existence strategy with new Fusion Apps integrating to PeopleSoft Apps. Should you want to view this presentation, a recording is available. Jeff Robbins, our lead PeopleTools Strategist, provided the roadmap for PeopleTools and discussed our continuing plan to deliver annual releases to further evolve the user experience. Numerous examples were highlighted with the Navigation techniques I mentioned previously. Jeff also provided a lot of food for thought around Lifecycle Management topics and how to remain current on releases with a  lower cost of ownership. Dennis Mesler, from Boise, was the guest speaker in this slot, who spoke about the new PeopleSoft Test Framework (PTF). Regression Testing is a key cost component when product updates are applied. This new tool (which is free to all PeopleSoft customers as part of PeopleTools 8.51) provides a meta data driven approach to recording and executing test scripts. Coupled with what our Usage Monitor enables, PTF provides our customers a powerful tool to lower costs and manage product updates more efficiently and at the time of their choosing. Beyond the general session, we broke out into the individual CABs: HCM, Financials, ESA/ALM, SRM, SCM, CRM, and PeopleTools/ Technology. A day and half of very engaging discussions around our plans took place for each product pillar. More about that to follow in future posts.      We capped the first day with a reception sponsored by our partners: InfoSys, SmartERP (represented by Doris Wong), and Grey Sparling  Solutions (represented by Chris Heller and Larry Grey). Great to see these old friends actively engaged in the very busy PeopleSoft ecosystem!   Jeff Robbins previews the roadmap for PeopleTools with the PeopleSoft CAB  

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  • Tech Ed/BI Conference 2010: A Recovering Industry in a Recovering City

    - by andrewbrust
    I tried writing a post for this blog last night, while at the this year’s Microsoft Tech Ed and Business Intelligence conferences, in New Orleans. But I literally fell asleep while writing it.  That’s probably a sign that my readers might have done the same while reading it. Why the writer’s block? This was a very good show for me, but I think I was having trouble figuring out exactly why.  Now that I’m on the flight home, I’m starting to piece it together. One reason, for sure, was that I’ve spent years in both the developer and the BI worlds, and a show that combined the two was really enjoyable for me.  Typically, the subject matter, the attendees, the Microsoft execs and managers, and even the social circles have been separate.  This year’s Tech Ed facilitated a fusion of each of these previously segregated groups.  That was good for me as a speaker; for example, I facilitated a Birds of a Feather session on PowerPivot (Microsoft’s new self-service BI offering) which was well-attended, and by a large number of non-BI pros.  The fusion was good for me as an attendee too, as Microsoft BI, in the form of a new Pivot Viewer control, made it into the Day 1 keynote, demoed by Microsoft’s key BI champion, Amir Netz.  And it was good for me socially, as I was able to meet with peers in both camps, and at one location. Speaking of meeting with industry colleagues, I did a lot of that at this show.  Probably for the first time ever, I carefully scheduled and conducted a series of meetings with friends and business acquaintances in the developer tools, data visualization, utilities, publishing and training areas of the Microsoft ecosystem.  Beside the time efficiencies in conducting so many meetings, I discovered another benefit. I got a real handle on the tech industry’s economic health. The news here is good.  First of all, 2010 has been a great year for just about everyone I spoke to.  The mood is positive, energy is high, and people are working really hard.  This is, of course, refreshing to see, and it’s a huge relief.  Add to that the fact that this year’s Tech Ed was about 2.5 times larger in headcount than last year’s (based on numbers from unofficial, but reliable, sources), and the economic prognosis seems excellent.  But there’s more to it than that. Here’s the thing: everyone I talked to seems to be working, and succeeding, at changing their business models to adapt to changes in the industry.  Whether it’s the Internet’s impact on publishing and training, the increased importance of the developer audience in South Asia, the shift of affordable developer and business talent to unfamiliar locales abroad, or even lapses in Microsoft’s performance in the market, partner companies aren’t just rolling with the punches; they’re welcoming the changes and working them to their advantage.  No one seemed downtrodden, or even fatigued.  Even for businesses who have seen core revenue streams become commoditized, everyone seems to be changing their market strategy and winning.  Even Microsoft, of whom I have been critical recently, showed signs of successful hard work and playbook change, in the maturing of their cloud strategy, their commitment to it and their excitement around it.  And the embedded, managed, self-service BI strategy that Microsoft has been touting looks like it’s already being embraced by customers, even though PowerPivot, and other new Microsoft BI products, were released only recently. The collective optimism I have witnessed, and that I have felt, tells me good things about this industry and the economy.  The stock market had huge mood swings during my stay, and that may yet subdue the industry recovery I have seen this week.  Nonetheless, I am convinced that a strong foundation of hard work, innovative thinking and, if I may,  true renaissance is underlying this industry’s success. That kind of strength will generate a strong recovery, I am certain, whether now or once we’re past another round of choppy weather in the broader economy.  The fundamentals are good.

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  • Welcome to the Oracle Retail International Blog

    - by sarah.taylor(at)oracle.com
    Welcome to the first post of the new Oracle Retail International Blog. Retail is an international business and today's successful retailers view themselves in the context of a global market. A niche fashion business in Tokyo will learn marketing strategies from the luxury brands of Milan, an independent grocer in Oslo will source the same global brands as a supermarket in Oklahoma, and every retailer in the world will measure their multi-channel operation against the international e-commerce giant Amazon.  Why? Because today's customer is a global customer with unparalleled expectations on choice, price and service. Today's consumers have access to more information on retail than ever before. Technology allows people to shop from their home, their office or from the phone in their pocket, wherever they are and at whatever time suits them. Customers are using the web to search for products and promotions. They are also using the web to develop their voice in commenting on products and services that have delighted or disappointed. In an information rich industry, this customer element creates a new world of data. The best retailers are developing eagle eyes for reading customer activity and turning it into profitable decisions. Ultimately, whether you choose to compete or shop on price, service, product innovation, excellent operations or all of the above - the international world of retail has become an inspiration for all - retailer and consumer alike.  Retail as an industry is growing and diversifying at a faster rate than ever before. Yet it is still the customer who picks the winners and the losers on the retail field. Economic circumstances transform the rules, but it is still the customer who dictates the game, the pace, the price, and the perception of the brand. Wise retailers never rest on their laurels. They are always shopping for ideas on how to improve and differentiate the offer at every touch point to meet the customer's needs better than anyone else and to gain each customer's loyalty at a time when loyalty can be cheap. With this blog, I hope that we might provide a hub for discussion around what unifies retail and how technology supports both the retailer and customer experience. Despite the competitive nature of this market, we hope that this will provide an opportunity to share experiences and lessons learnt with a view that knowledge can only help this industry to grow and develop. At Oracle we've been supporting retailers for many years. Many of us have worked within retail organisations all over the world, myself included. With this in mind, I don't feel it is too bold a statement to say that Oracle understands retail. We wouldn't be so heavily integrated in some of the biggest and most well-known names in retail if we didn't. With this blog, we intend to create a community of international retailers that can exchange ideas and experiences, debate collective challenges and drive a better understanding of this continually evolving industry. Events such as the World Retail Congress and NRF's Big Show bring enormous value to the retail industry providing platforms for discussion and learning but they happen once a year. We wanted to create a platform for discussion on a different level and that like retail, is always on. We hope not only to bring commitment to being not only the infrastructure that brings all of their systems together within a retail business, but an infrastructure that supports the industry internationally to grow and flourish through creating a platform for networking, discussion, creativity, vision and strategy. Please feel free to ask questions or comment using the comments functionality.  You might also want to visit our other Oracle Retail social media sites: Facebook - http://www.facebook.com/oracleretail YouTube - http://www.youtube.com/user/oracleretail Twitter - http://twitter.com/#!/oracleretailInsight-Driven Retailing Blog - http://blogs.oracle.com/retail/

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  • DAC pack up all your troubles

    - by Tony Davis
    Visual Studio 2010, or perhaps its apparently-forthcoming sister, "SQL Studio", is being geared up to become the natural way for developers to create databases. Central to this drive is the introduction of 'data-tier application components', or DACs. Applications are developed as normal but when it comes to deployment, instead of supplying the DBA with a bunch of scripts to create the required database objects, the developer creates a single DAC Package ("DAC Pack"); a zipped XML file containing all the database objects needed by the application, along with versioning information, policies for deployment, and so on. It's an intriguing prospect. Developers can work on their development database using their existing tools and source control, and then package up the changes into a single DACPAC for deployment and management. DBAs get an "application level view" of how their instances are being used and the ability to collectively, rather than individually, manage the objects. The DBA needing to manage a large number of relatively small databases can use "DAC snapshots" to get a quick overview of what has changed across all the databases they manage. The reason that DAC packs haven't caused more excitement is that they can only be pushed to SQL Server 2008 R2, and they must be developed or inspected using Visual Studio 2010. Furthermore, what we see right now in VS2010 is more of a 'work-in-progress' or 'vision of the future', with serious shortcomings and restrictions that render it unsuitable for anything but small 'non-critical' departmental databases. The first problem is that DAC packs support a limited set of schema objects (corresponding closely to the features available on 'Azure'). This means that Service Broker queues, CLR Objects, and perhaps most critically security (permissions, certificates etc.), are off-limits. Applications that require these objects will need to add them via a post-deployment TSQL script, rather defeating the whole idea. More worrying still is the process for altering a database with a DAC pack. The grand 'collective' philosophy, whereby a single XML file can be used for deploying and managing builds and changes, extends, unfortunately, to database upgrades. Any change to a database object will result in the creation of a new database, copying the data from the old version, nuking the previous one, and then renaming the new one. Simple eh? The problem is that even something as trivial as adding a comment to a stored procedure in a 5GB database will require the server to find at least twice as much space, as well sufficient elbow-room in the transaction log for copying the largest table. Of course, you'll need to take the database offline for the full course of the deployment, which is likely to take a long time if there is a lot of data. This upgrade/rename process breaks the log chain, makes any subsequent full restore operation highly complicated, and will also break log shipping. As with any grand vision, the devil is always in the detail. It's hard to fathom why Microsoft hasn't used a SQL Compare-style approach to the upgrade process, altering a database with a change script, and this will surely be adopted in the near future. Something had to be in place for VS2010, but right now DAC packs only make sense for Azure. For this, they're cute, but hardly compelling. Nevertheless, DBAs would do well to get familiar with VS 2010 and DAC packs. Like it or not, they're both coming. Cheers, Tony.

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  • DotNetNuke 7.0 Only Weeks Away!

    - by sbwalker
    The software industry moves at a lightning pace, and it is only through constant focus and continuous investment that a software product can remain both stable and relevant over the long term. As we approach the 10 Year Anniversary of the DotNetNuke platform, it seems only fitting that we are on the verge of announcing yet another significant product milestone. DotNetNuke 7.0 is just around the corner and represents a bold step forward for our Content Management Platform, including substantial business productivity enhancements, investments in web platform relevance, and a significant overhaul and modernization of the user interface and user experience. It has been five months since I posted the announcement that the next major version of the platform was going to be DotNetNuke 7.0.  This announcement created tremendous excitement and anticipation in the DotNetNuke community, as major version increments have always been utilized as an opportunity  to introduce revolutionary new product features and capabilities. After months of intense product development, the finish line is finally in sight. With that, I am pleased to announce that we released a Release Candidate (RC) of DotNetNuke 7.0 yesterday. You can download the RC from our project page on Codeplex. A Release Candidate represents a software version which is very near to “release” quality. So although we will not be officially endorsing the RC for production use, or providing an official upgrade path, it does represent a significant milestone in our software development efforts ( if you are looking for a more detailed explanation of our software release terminology, I would encourage you to read the blog written by Co-Founder, Joe Brinkman titled "What's In A Name?" ). Modernizing a software platform does have its share of challenges from a backward compatibility perspective and, as usual, we are taking great care in ensuring a seamless upgrade path for our customers. In order to remain relevant and progressive, you need to be aware that DotNetNuke 7.0 has adopted a new set of baseline infrastructure requirements including ASP.NET 4.0.  As a result we are encouraging all major stakeholders in the ecosystem ( module developers, designers, partners, customers, etc... ) to take the opportunity to install the RC in their own local environments. This is the last opportunity to let us know about any final issues which may need to be addressed prior to final release. Mark your calendars now… the expected public release date (RTM) for DotNetNuke 7.0 will be Wednesday, November 28th. On a side note, we expect to release a 6.2.5 Maintenance version today. This release contains some high priority product quality improvements as well as security patches for some vulnerabilities reported through our standard ecosystem channels. As a result we will be encouraging all of our customers to upgrade to the 6.2.5 release as soon as it is available. I hope everyone is as excited as I am about the upcoming DotNetNuke 7.0 release. Please take the opportunity over the next week to put the new platform through its paces. Remember, only through our collective efforts can we ensure that this release has the greatest market impact of any DotNetNuke release to date.

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  • DeveloperDeveloperDeveloper! Scotland 2010 - DDDSCOT

    - by Plip
    DDD in Scotland was held on the 8th May 2010 in Glasgow and I was there, not as is uaual at these kind of things as an organiser but actually as a speaker and delegate. The weekend started for me back on Thursday with the arrival of Dave Sussman to my place in Lancashire, after a curry and watching the Electon night TV coverage we retired to our respective beds (yes, I know, I hate to shatter the illusion we both sleep in the same bed wearing matching pijamas is something I've shattered now) ready for the drive up to Glasgow the following afternoon. Before heading up to Glasgow we had to pick up Young Mr Hardy from Wigan then we began the four hour drive back in time... Something that struck me on the journey up is just how beautiful Scotland is. The menacing landscapes bordered with fluffy sheep and whirly-ma-gigs are awe inspiring - well worth driving up if you ever get the chance. Anywho we arrived in Glasgow, got settled intot he hotel and went in search of Speakers for pre conference drinks and food. We discovered a gaggle (I believe that's the collective term) of speakers in the Bar and when we reached critical mass headed off to the Speakers Dinner location. During dinner, SOMEONE set my hair on FIRE. That's all I'm going to say on the matter. Whilst I was enjoying my evening there was something nagging at me, I realised that I should really write my session as I was due to give it the following morning. So after a few more drinks I headed back to the hotel and got some well earned sleep (and washed the fire damage out of my hair). Next day, headed off to the conference which was a lovely stroll through Glasgow City Centre. Non of us got mugged, murdered (or set on fire) arriving safely at the venue, which was a bonus.   I was asked to read out the opening Slides for Barry Carr's session which I did dilligently and with such professionalism that I shocked even myself. At which point I reliased in just over an hour I had to give my presentation, so headed back to the speaker room to finish writing it. Wham, bam and it was all over. Session seemed to go well. I was speaking on Exception Driven Development, which isn't so much a technical solution but rather a mindset around how one should treat exceptions and their code. To be honest, I've not been so nervous giving a session for years - something about this topic worried me, I was concerned I was being too abstract in my thinking or that what I was saying was so obvious that everyone would know it, but it seems to have been well recieved which makes me a happy Speaker. Craig Murphy has some brilliant pictures of DDD Scotland 2010. After my session was done I grabbed some lunch and headed back to the hotel and into town to do some shopping (thus my conspicuous omission from the above photo). Later on we headed out to the geek dinner which again was a rum affair followed by a few drinks and a little boogie woogie. All in all a well run, well attended conference, by the community for the community. I tip my hat to the whole team who put on DDD Scotland!       

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  • Get to Know a Candidate (8 of 25): Rocky Anderson&ndash;Justice Party

    - by Brian Lanham
    DISCLAIMER: This is not a post about “Romney” or “Obama”. This is not a post for whom I am voting. Information sourced for Wikipedia. Ross Carl “Rocky” Anderson served two terms as the 33rd mayor of Salt Lake City, Utah, between 2000 and 2008.  He is the Executive Director of High Road for Human Rights.  Prior to serving as Mayor, he practiced law for 21 years in Salt Lake City, during which time he was listed in Best Lawyers in America, was rated A-V (highest rating) by Martindale-Hubbell, served as Chair of the Utah State Bar Litigation Section[4] and was Editor-in-Chief of, and a contributor to, Voir Dire legal journal. As mayor, Anderson rose to nationwide prominence as a champion of several national and international causes, including climate protection, immigration reform, restorative criminal justice, LGBT rights, and an end to the "war on drugs". Before and after the invasion by the U.S. of Iraq in 2003, Anderson was a leading opponent of the invasion and occupation of Iraq and related human rights abuses. Anderson was the only mayor of a major U.S. city who advocated for the impeachment of President George W. Bush, which he did in many venues throughout the United States. Anderson's work and advocacy led to local, national, and international recognition in numerous spheres, including being named by Business Week as one of the top twenty activists in the world on climate change,serving on the Newsweek Global Environmental Leadership Advisory Board, and being recognized by the Human Rights Campaign as one of the top ten straight advocates in the United States for LGBT equality. He has also received numerous awards for his work, including the EPA Climate Protection Award, the Sierra Club Distinguished Service Award, the Respect the Earth Planet Defender Award, the National Association of Hispanic Publications Presidential Award, The Drug Policy Alliance Richard J. Dennis Drugpeace Award, the Progressive Democrats of America Spine Award, the League of United Latin American Citizens Profile in Courage Award, the Bill of Rights Defense Committee Patriot Award, the Code Pink (Salt Lake City) Pink Star honor, the Morehouse University Gandhi, King, Ikeda Award, and the World Leadership Award for environmental programs. Formerly a member of the Democratic Party, Anderson expressed his disappointment with that Party in 2011, stating, “The Constitution has been eviscerated while Democrats have stood by with nary a whimper. It is a gutless, unprincipled party, bought and paid for by the same interests that buy and pay for the Republican Party." Anderson announced his intention to run for President in 2012 as a candidate for the newly-formed Justice Party. Although founded by Rocky Anderson of Utah, the Justice Party was first recognized by Mississippi and describes itself as advocating economic justice through measures such as green jobs and a right to organize, environment justice through enforcing employee safeguards in trade agreements, and social and civic justice through universal health care. In its first press release, the Utah Justice Party set forth its goals for justice in the economic, environmental, social and civic realms, along with a call to rid the corrupting influence of big money from government, to reverse the erosion of rights guaranteed by the Constitution, and to stop draining American resources to support illegal wars of aggression. Its press release says its grassroots supporters believe that now is the time for all to "shed their skeptical view that their voices don't matter", that "our 2-party system is a 'duopoly' controlled by the same corporate and military interests", and that the people must act to ensure "that our nation will achieve a brighter, sustainable future.” Anderson has ballot access in CO, CT, FL, ID, LA, MI, MN, MS, NJ, NM, OR, RI, TN, UT, VT, WA (152 electoral votes) and has write-in access in AL, AK, DE, GA, IL, IO, KS, MD, MO, NE, NH, NY, PA, TX Learn more about Rocky Anderson and Justice Party on Wikipedia.

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  • The Future of Air Travel: Intelligence and Automation

    - by BobEvans
    Remember those white-knuckle flights through stormy weather where unexpected plunges in altitude result in near-permanent relocations of major internal organs? Perhaps there’s a better way, according to a recent Wall Street Journal article: “Pilots of a Honeywell International Inc. test plane stayed on their initial flight path, relying on the company's latest onboard radar technology to steer through the worst of the weather. The specially outfitted Boeing 757 barely shuddered as it gingerly skirted some of the most ferocious storm cells over Fort Walton Beach and then climbed above the rest in zero visibility.” Or how about the multifaceted check-in process, which might not wreak havoc on liver location but nevertheless makes you wonder if you’ve been trapped in some sort of covert psychological-stress test? Another WSJ article, called “The Self-Service Airport,” says there’s reason for hope there as well: “Airlines are laying the groundwork for the next big step in the airport experience: a trip from the curb to the plane without interacting with a single airline employee. At the airport of the near future, ‘your first interaction could be with a flight attendant,’ said Ben Minicucci, chief operating officer of Alaska Airlines, a unit of Alaska Air Group Inc.” And in the topsy-turvy world of air travel, it’s not just the passengers who’ve been experiencing bumpy rides: the airlines themselves are grappling with a range of challenges—some beyond their control, some not—that make profitability increasingly elusive in spite of heavy demand for their services. A recent piece in The Economist illustrates one of the mega-challenges confronting the airline industry via a striking set of contrasting and very large numbers: while the airlines pay $7 billion per year to third-party computerized reservation services, the airlines themselves earn a collective profit of only $3 billion per year. In that context, the anecdotes above point unmistakably to the future that airlines must pursue if they hope to be able to manage some of the factors outside of their control (e.g., weather) as well as all of those within their control (operating expenses, end-to-end visibility, safety, load optimization, etc.): more intelligence, more automation, more interconnectedness, and more real-time awareness of every facet of their operations. Those moves will benefit both passengers and the air carriers, says the WSJ piece on The Self-Service Airport: “Airlines say the advanced technology will quicken the airport experience for seasoned travelers—shaving a minute or two from the checked-baggage process alone—while freeing airline employees to focus on fliers with questions. ‘It's more about throughput with the resources you have than getting rid of humans,’ said Andrew O'Connor, director of airport solutions at Geneva-based airline IT provider SITA.” Oracle’s attempting to help airlines gain control over these challenges by blending together a range of its technologies into a solution called the Oracle Airline Data Model, which suggests the following steps: • To retain and grow their customer base, airlines need to focus on the customer experience. • To personalize and differentiate the customer experience, airlines need to effectively manage their passenger data. • The Oracle Airline Data Model can help airlines jump-start their customer-experience initiatives by consolidating passenger data into a customer data hub that drives realtime business intelligence and strategic customer insight. • Oracle’s Airline Data Model brings together multiple types of data that can jumpstart your data-warehousing project with rich out-of-the-box functionality. • Oracle’s Intelligent Warehouse for Airlines brings together the powerful capabilities of Oracle Exadata and the Oracle Airline Data Model to give you real-time strategic insights into passenger demand, revenues, sales channels and your flight network. The airline industry aside, the bullet points above offer a broad strategic outline for just about any industry because the customer experience is becoming pre-eminent in each and there is simply no way to deliver world-class customer experiences unless a company can capture, manage, and analyze all of the relevant data in real-time. I’ll leave you with two thoughts from the WSJ article about the new in-flight radar system from Honeywell: first, studies show that a single episode of serious turbulence can wrack up $150,000 in additional costs for an airline—so, it certainly behooves the carriers to gain the intelligence to avoid turbulence as much as possible. And second, it’s back to that top-priority customer-experience thing and the value that ever-increasing levels of intelligence can deliver. As the article says: “In the cabin, reporters watched screens showing the most intense parts of the nearly 10-mile wide storm, which churned some 7,000 feet below, in vibrant red and other colors. The screens also were filled with tiny symbols depicting likely locations of lightning and hail, which can damage planes and wreak havoc on the nerves of white-knuckle flyers.”  (Bob Evans is senior vice-president, communications, for Oracle.)  

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  • Comparing Apples and Pairs

    - by Tony Davis
    A recent study, High Costs and Negative Value of Pair Programming, by Capers Jones, pulls no punches in its assessment of the costs-to- benefits ratio of pair programming, two programmers working together, at a single computer, rather than separately. He implies that pair programming is a method rushed into production on a wave of enthusiasm for Agile or Extreme Programming, without any real regard for its effectiveness. Despite admitting that his data represented a far from complete study of the economics of pair programming, his conclusions were stark: it was 2.5 times more expensive, resulted in a 15% drop in productivity, and offered no significant quality benefits. The author provides a more scientific analysis than Jon Evans’ Pair Programming Considered Harmful, but the theme is the same. In terms of upfront-coding costs, pair programming is surely more expensive. The claim of productivity loss is dubious and contested by other studies. The third claim, though, did surprise me. The author’s data suggests that if both the pair and the individual programmers employ static code analysis and testing, then there is no measurable difference in the resulting code quality, in terms of defects per function point. In other words, pair programming incurs a massive extra cost for no tangible return in investment. There were, inevitably, many criticisms of his data and his conclusions, a few of which are persuasive. Firstly, that the driver/observer model of pair programming, on which the study bases its findings, is far from the most effective. For example, many find Ping-Pong pairing, based on use of test-driven development, far more productive. Secondly, that it doesn’t distinguish between “expert” and “novice” pair programmers– that is, independently of other programming skills, how skilled was an individual at pair programming. Thirdly, that his measure of quality is too narrow. This point rings true, certainly at Red Gate, where developers don’t pair program all the time, but use the method in short bursts, while tackling a tricky problem and needing a fresh perspective on the best approach, or more in-depth knowledge in a particular domain. All of them argue that pair programming, and collective code ownership, offers significant rewards, if not in terms of immediate “bug reduction”, then in removing the likelihood of single points of failure, and improving the overall quality and longer-term adaptability/maintainability of the design. There is also a massive learning benefit for both participants. One developer told me how he once worked in the same team over consecutive summers, the first time with no pair programming and the second time pair-programming two-thirds of the time, and described the increased rate of learning the second time as “phenomenal”. There are a great many theories on how we should develop software (Scrum, XP, Lean, etc.), but woefully little scientific research in their effectiveness. For a group that spends so much time crunching other people’s data, I wonder if developers spend enough time crunching data about themselves. Capers Jones’ data may be incomplete, but should cause a pause for thought, especially for any large IT departments, supporting commerce and industry, who are considering pair programming. It certainly shouldn’t discourage teams from exploring new ways of developing software, as long as they also think about how to gather hard data to gauge their effectiveness.

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