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• Oracle anuncia la disponibilidad de Oracle Knowledge 8.5

  - by Noelia Gomez

  Normal 0 21 false false false ES X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif";} El lanzamiento más completo de la gestión del conocimiento de Oracle ayuda a las organizaciones a ofrecer las respuestas correctas en el momento adecuado a los Agentes y Clientes Normal 0 21 false false false ES X-NONE X-NONE MicrosoftInternetExplorer4 -"/ /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif";} Continuando con su compromiso de ayudar a las organizaciones a ofrecer la mejor experiencia del cliente con la exploración de los datos empresariales, Oracle anunció Oracle Knowledge 8.5, el software líder en la industria del conocimiento que soporta la gestión web de autoservicio, servicio asistido por agente y comunidades de clientes. Oracle Knowledge 8.5 es la versión más completa desde la adquisición de InQuira en octubre de 2011. Se introduce importantes mejoras de productos, análisis de mejora y los avances en el rendimiento y la escalabilidad. Actualmente, las organizaciones entienden la necesidad imperiosa de ofrecer un servicio al cliente consistente y de alta calidad, a través de diferentes canales. Además, las organizaciones reconocen la necesidad de información que sirva para este proceso. Oracle Knowledge 8,5 proactivamente brinda conocimientos relevantes y contextuales en el punto de interacción con los agentes, con los trabajadores del conocimiento y con los clientes - ayudando a aumentar la lealtad del cliente y reducir costes. Al permitir búsquedas a través de una amplia variedad de fuentes, Oracle Knowledge 8,5 amplifica el acceso al conocimiento, una vez oculto en los sistemas múltiples, aplicaciones y bases de datos utilizadas para almacenar contenido empresarial. Nuevas capacidades: AnswerFlow : Oracle Knowledge 8.5 introduce AnswerFlow, una nueva aplicación para la resolución de problemas guiada, diseñado para mejorar la eficiencia, reducir los costes de servicio y proporcionar experiencias de servicio al cliente personalizado. Mejora la analítica del conocimiento: estandarizado en Oracle Business Intelligence Enterprise Edition, el líder en la industria de las soluciones de Business Intelligence, Oracle Knowledge 8.5 proporciona una funcionalidad analítica robusta que se puede adaptar para satisfacer las necesidades únicas de cada negocio. Soporte de idiomas mejorada: Con las capacidades mejoradas en varios idiomas disponibles en Oracle Knowledge 8.5, incluyendo soporte Natural Language Search con 16 Idiomas y búsqueda por palabra clave mejorado para la mayoría de las otras lenguas , las empresas pueden llegar rápidamente a nuevos clientes y, al mismo tiempo, reducir los costes de hacerlo. Mejora la funcionalidad iConnect:Oracle Knowledge 8.5 ofrece iConnect mejorada para una mayor facilidad de uso y rendimiento. Esta aplicación especializada en conocimiento ofrece de forma proactiva un conocimiento contextualizado directamente en las aplicaciones de CRM, permitiendo a los empleados reducir el esfuerzo para servir a los clientes. Estandarización de Plataforma y Tecnología: Oracle Knowledge 8.5 ha sido certificado en tecnologías Oracle, incluyendo Oracle WebLogic Server, Oracle Business Intelligence, Oracle Exadata Database Machine y Oracle Exalogic Elastic Cloud, reduciendo el coste y la complejidad para los clientes a administrar los activos de todas las plataformas."Hemos realizado importantes inversiones de desarrollo desde nuestra adquisición de InQuira, y ahora estamos muy orgullosos de anunciar la disponibilidad de estos esfuerzos con el lanzamiento de Oracle Knowledge 8.5, por lo que es más fácil para las organizaciones obtener una ventaja diferencial a un coste total de propiedad significativamente menor ". dijo David Vap,Vicepresident productos de Oracle. Puedes encontrar más información aquí: Oracle Knowledge 8.5 Oracle Customer Experience Oracle WebLogic Server Oracle Business Intelligence Enterprise Edition

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• What Banks Can Learn From An English Teacher’s Advice

  - by Gaurav H

  The earliest definitions I learnt at school pertained to nouns and verbs. Nouns, my teacher said, indicated names of people, things and places. Verbs, the stern lady said, are “action words”. They indicated motion.  The idea for this blog filtered in when I applied these definitions to the entity I most often deal with for my personal financial needs, and think about or relate to from a professional standpoint: ‘a bank’. Noun? It certainly is. At least that’s how I’d had it figured in my head. It used to be a place I visited to get my financial business done. It is the name of an entity I have a business relationship with. But, taking a closer look at how ‘the bank’ has evolved recently makes me wonder. Is it not after all acquiring some shades of a verb? For one, it’s in motion if I consider my mobile device with its financial apps. For another, it’s in ‘quasi-action’ if I consider a highly interactive virtual bank. The point I’m driving at is not semantic. But the words we use and the way we use them are revealing, and can offer tremendous insights into our existing mindsets. I think the same applies to businesses. Banks that first began examining and deconstructing their cherished ‘definitions’ or business models (nouns) were the earliest to adapt, change, and reinvent (verbs). They were able to waltz past disintermediation threats. Though rooted in a ‘brick and mortar’ heritage, their thinking and infrastructure were flexible enough for the digital era. While their physical premises imposed restrictions—opening hours, transaction hours, appointments, waiting time, overcrowding, processing time, clearing time, etc,—their thinking did not. They innovated. Across traditional and new-era channels, they easily slipped in customer services of a differentiated kind: spot loans, deposits with idle account balances, convenient mortgages with multiple liens or collateral, and instant payment options.I believe the most successful banks are those that fit into the rhythm of their customers’ lives rather than forcing their customers to fit into theirs. It was true for banks that existed before the Internet era; it’s true for banks now. I look no further than UBANK, JIBUN and HBOS Germany to make my point. They are resounding successes because they are not trapped in their own definitions of ‘a bank’. They walk with their customers, rather than waiting for their clients to walk-in for services.Back to my English teacher. She once advised me to use more verbs in my composition. Readers relate better to “action” she said. Banks too can profit from her advice. To succeed, they need to interact more. And remain flexible enough to interact with their customers. Sonny Singh is Senior Vice President  and General Manager of the Oracle Financial Services Global Business Unit. He can be reached at sonny.singh AT oracle.com or on twitter @sonnyhsingh

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• Book review (Book 6) - Wikinomics

  - by BuckWoody

  This is a continuation of the books I challenged myself to read to help my career - one a month, for year. You can read my first book review here. The book I chose for November 2011 was: Wikinomics: How Mass Collaboration Changes Everything, by Don Tapscott   Why I chose this Book: I’ve heard a lot about this book - was one of the “must read” kind of business books (many of which are very “fluffy”) and supposedly deals with collaborating using technology - so I want to see what it says about collaborative efforts and how I can leverage them. What I learned: I really disliked this book. I’ve never been a fan of the latest “business book”, and sadly that’s what this felt like to me. A “business book” is what I call a work that has a fairly simple concept to get across, and then proceeds to use various made-up terms, analogies and other mechanisms to fill hundreds of pages doing it. This perception is at my own – the book is pretty old, and these things go stale quickly. The author’s general point (at least what I took away from it) was: Open Source is good, proprietary is bad. Collaboration is the hallmark of successful companies. In my mind, you can save yourself the trouble of reading this work if you get these two concepts down. Don’t get me wrong – open source is awesome, and collaboration is a good thing, especially in places where it fits. But it’s not a panacea as the author seems to indicate. For instance, he continuously uses the example of MySpace to show a “2.0” company, which I think means that you can enter text as well as read it on a web page. All well and good. But we all know what happened to MySpace, and of course he missed the point entirely about this new web environment: low barriers to entry often mean low barriers to exit. And the open, collaborative company being the best model – well, I think we all know a certain computer company famous for phones and music that is arguably quite successful, and is probably one of the most closed, non-collaborative (at least with its customers) on the planet. So that sort of takes away that argument. The reality of business is far more complicated. Collaboration is an amazing tool, and should be leveraged heavily. However, at the end of the day, after you do your research you need to pick a strategy and stick with it. Asking thousands of people to assist you in building your product probably will not work well. Open Source is great – but some proprietary products are quite functional as well, have a long track record, are well supported, and will probably be upgraded. Everything has its place, so use what works where it is needed. There is no single answer, sadly. So did I waste my time reading the book? Did I make a bad choice? Not at all! Reading the opinions and thoughts of others is almost always useful, and it’s important to consider opinions other than your own. If nothing else, thinking through the process either convinces you that you are wrong, or helps you understand better why you are right.

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• Tuesday at OpenWorld: Identity Management

  - by Tanu Sood

  At Oracle OpenWorld? From keynotes, general sessions to product deep dives and executive events, this Tuesday is full of informational, educational and networking opportunities for you. Here’s a quick run-down of what’s happening today: Tuesday, October 2, 2012 KEYNOTE: The Oracle Cloud: Oracle’s Cloud Platform and Applications Strategy 8:00 a.m. – 9:45 a.m., Moscone North, Hall D Leading customers will join Oracle Executive Vice President Thomas Kurian to discuss how Oracle’s innovative cloud solutions are transforming how they manage their business, excite and retain their employees, and deliver great customer experiences through Oracle Cloud. GENERAL SESSION: Oracle Fusion Middleware Strategies Driving Business Innovation 10:15 a.m. – 11:15 a.m., Moscone North - Hall D Join Hasan Rizvi, Executive Vice President of Product in this strategy and roadmap session to hear how developers leverage new innovations in their applications and customers achieve their business innovation goals with Oracle Fusion Middleware. CON9437: Mobile Access Management 10:15 a.m. – 11:15 a.m., Moscone West 3022 The session will feature Identity Management evangelists from companies like Intuit, NetApp and Toyota to discuss how to extend your existing identity management infrastructure and policies to securely and seamlessly enable mobile user access. CON9162: Oracle Fusion Middleware: Meet This Year's Most Impressive Customer Projects 11:45 a.m. – 12:45 a.m., Moscone West, 3001 Hear from the winners of the 2012 Oracle Fusion Middleware Innovation Awards and see which customers are taking home a trophy for the 2012 Oracle Fusion Middleware Innovation Award.  Read more about the Innovation Awards here. CON9491: Enhancing the End-User Experience with Oracle Identity Governance applications 11:45 a.m. – 12:45 p.m., Moscone West 3008 Join experts from Visa and Oracle as they explore how Oracle Identity Governance solutions deliver complete identity administration and governance solutions with support for emerging requirements like cloud identities and mobile devices. CON9447: Enabling Access for Hundreds of Millions of Users 1:15 p.m. – 2:15 p.m., Moscone West 3008 Dealing with scale problems? Looking to address identity management requirements with million or so users in mind? Then take note of Cisco’s implementation. Join this session to hear first-hand how Cisco tackled identity management and scaled their implementation to bolster security and enforce compliance. CON9465: Next Generation Directory – Oracle Unified Directory 5:00 p.m. – 6:00 p.m., Moscone West 3008 Get the 360 degrees perspective from a solution provider, implementation services partner and the customer in this session to learn how the latest Oracle Unified Directory solutions can help you build a directory infrastructure that is optimized to support cloud, mobile and social networking and yet deliver on scale and performance. EVENTS: Executive Edge @ OpenWorld: Chief Security Officer (CSO) Summit 10:00 a.m. – 3:00 p.m. If you are attending the Executive Edge at Open World, be sure to check out the sessions at the Chief Security Officer Summit. Former Sr. Counsel for the National Security Agency, Joel Brenner, will be speaking about his new book "America the Vulnerable". In addition, PWC will present a panel discussion on "Crisis Management to Business Advantage: Security Leadership". See below for the complete agenda. PRODUCT DEMOS: And don’t forget to see Oracle identity Management solutions in action at Oracle OpenWorld DEMOgrounds. DEMOS LOCATION EXHIBITION HALL HOURS Access Management: Complete and Scalable Access Management Moscone South, Right - S-218 Monday, October 1 9:30 a.m.–6:00 p.m. 9:30 a.m.–10:45 a.m. (Dedicated Hours) Tuesday, October 2 9:45 a.m.–6:00 p.m. 2:15 p.m.–2:45 p.m. (Dedicated Hours) Wednesday, October 3 9:45 a.m.–4:00 p.m. 2:15 p.m.–3:30 p.m. (Dedicated Hours) Access Management: Federating and Leveraging Social Identities Moscone South, Right - S-220 Access Management: Mobile Access Management Moscone South, Right - S-219 Access Management: Real-Time Authorizations Moscone South, Right - S-217 Access Management: Secure SOA and Web Services Security Moscone South, Right - S-223 Identity Governance: Modern Administration and Tooling Moscone South, Right - S-210 Identity Management Monitoring with Oracle Enterprise Manager Moscone South, Right - S-212 Oracle Directory Services Plus: Performant, Cloud-Ready Moscone South, Right - S-222 Oracle Identity Management: Closed-Loop Access Certification Moscone South, Right - S-221 For a complete listing, keep the Focus on Identity Management document handy. And don’t forget to converse with us while at OpenWorld @oracleidm. We look forward to hearing from you.

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• Oracle Announces Oracle Insurance Policy Administration for Life and Annuity 9.4

  - by helen.pitts(at)oracle.com

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Today's global insurers require the ability to provide higher levels of service and quickly bring to market life insurance and annuity products that not only help them stand out from the competition, but also stay current with local legislation. To succeed, they require agile and flexible core systems that enable them to meet the unique localization requirements of the markets in which they operate, whether in North America, Asia Pacific or the Pan-European Region. The release of Oracle Insurance Policy Administration for Life and Annuity 9.4, announced today, helps insurers meet this need with expanded international market capabilities that enable them to reduce risk and profitably compete wherever their business takes them. It offers expanded multi-language along with unit-linked product and fund processing capabilities that enable regional and global insurers to rapidly configure and deliver localized products – along with providing better service for end users through a single policy admin solution. Key enhancements include: Kanji/Kana language support, pre-defined content, and imperial date processing for the Japanese market New localization flexibility for configuring and managing international mailing addresses along with regional variations for client information Enhanced capability to calculate unit-linked pricing and valuation, in addition to market-based processing and pre-configured unit linked content Expanded role-based security and masking capability to further protect sensitive customer data Enhanced capability to restrict processing specified activities based on time of day and user role, reducing exposure to market timing risks Further capability to eliminate duplicate client records, helping to reduce underwriting risks and enhance servicing through a single view of the client "The ability to leverage a single, rules-driven policy administration system for multiple global operation centers can help insurers realize significant improvements in speed to market, customer service, compliance with regional regulations, and consolidation efforts,” noted Celent's Craig Weber, senior vice president, Insurance. “We believe such initiatives are necessary to help the industry address service and distribution imperatives." Helping our customers meet these mission-critical business imperatives is a key objective for Oracle Insurance. Active, ongoing dialogue with our customers is an important part of the process to help understand how our solutions are and can continue to help them achieve success in the marketplace. I had the opportunity to meet with several of our insurance customers at the Oracle Insurance Policy Administration Client Advisory Board meeting last week in Philadelphia, Penn. (View photos on the Oracle Insurance Facebook page.)   It was a great forum for Oracle Insurance and our clients. Discussion centered on the latest business and IT trends, with opportunities to learn more about the latest release of Oracle Insurance Policy Administration for Life and Annuity and other Oracle Insurance solutions such as data warehousing / business intelligence, while exchanging best practices for product innovation and servicing customers and sales channels. Helen Pitts is senior product marketing manager for Oracle Insurance's life and annuities solutions.

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• Evaluating Solutions to Manage Product Compliance? Don’t Wait Much Longer

  - by Evelyn Neumayr

  By Kerrie Foy, Director PLM Product Marketing, Oracle Depending on severity, product compliance issues can cause various problems from run-away budgets to business closures. But effective policies and safeguards can create a strong foundation for innovation, productivity, market penetration and competitive advantage. If you’ve been putting off a systematic approach to product compliance, it is time to reconsider that decision. Why now?  No matter what industry, companies face a litany of worldwide and regional regulations that require proof of product compliance and environmental friendliness for market access.  For example, Restriction of Hazardous Substances (RoHS), a regulation that restricts the use of six dangerous materials used in the manufacture of electronic and electrical equipment, was originally adopted by the European Union in 2003 for implementation in 2006 and has evolved over time through various regional versions for North America, China, Japan, Korea, Norway and Turkey. In addition, the RoHS directive allowed for material exemptions used in Medical Devices, but that exemption ends in 2014. Additional regulations worth watching are the Battery Directive, Waste Electrical and Electronic Equipment (WEEE), and Registration, Evaluation, Authorization and Restriction of Chemicals (REACH) directives. Additional regulations are expected from organizations such as the Food and Drug Administration in the US and similar organizations elsewhere. Meeting compliance requirements and also successfully investing in eco-friendly designs can be a major challenge. It may involve transforming business models, go-to-market strategies, supply networks, quality assurance policies and compliance processes.  Without a single source of truth for product data and without proper processes in place, ensuring product compliance burgeons into a crushing task that is cost-prohibitive and overwhelming.  However, the risk to consumer goodwill and satisfaction, revenue, business continuity, and market potential is too great not to solve the compliance challenge. Companies are beginning to adapt and thrive by implementing systematic approaches to product compliance that are more than functional bandages, they are revenue-generating engines. Consider working with Oracle to help you address your compliance needs. Many of the world’s most innovative leaders and pioneers are leveraging Oracle’s Agile Product Lifecycle Management (PLM) portfolio of enterprise applications to manage the product value chain, centralize product data, automate processes, and launch more eco-friendly products to market faster.   Particularly, the Agile Product Governance & Compliance (PG&C) solution provides out-of-the-box functionality to integrate actionable regulatory information into the enterprise product record from the ideation to the disposal/recycling phase.  Agile PG&C is a comprehensive solution that makes product compliance per corporate initiatives and regulations more reliable and efficient. Throughout product lifecycles, use the solution to support full material disclosures, gain rapid visibility into non-compliance issues, efficiently manage declarations with your suppliers, feed compliance data into a corrective action if a product must be changed, and swiftly satisfy audits by showing all due diligence tracked in one solution. Given the compounding regulation and consumer focus on urgent environmental issues, now is the time to act. Implementing an enterprise-wide systematic approach to product compliance is a competitive investment. From the start, Agile PG&C enables companies to confidently design for compliance and sustainability, reduce the cost of compliance, minimize the risk of business interruption, deliver responsible products, and inspire new innovation.  Don’t wait any longer! To find out more about Agile Product Governance & Compliance download the data sheet, contact your sales representative, or call Oracle at 1-800-633-0738.

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• Oracle Products Reflect Key Trends Shaping Enterprise 2.0

  - by kellsey.ruppel(at)oracle.com

  Following up on his predictions for 2011, we asked Enterprise 2.0 veteran Andy MacMillan to map out the ways Oracle solutions are at the forefront of industry trends--and how Oracle customers can benefit in the coming year. 1. Increase organizational awareness | Oracle WebCenter Suite Oracle WebCenter Suite provides a unique set of capabilities to drive organizational awareness. In particular, the expansive activity graph connects users directly to key enterprise applications, activities, and interests. In this way, applicable and critical business information is automatically and immediately visible--in the context of key tasks--via real-time dashboards and comprehensive reporting. Oracle WebCenter Suite also integrates key E2.0 services, such as blogs, wikis, and RSS feeds, into critical business processes, including back-office systems of records such as ERP and CRM systems. 2. Drive online customer engagement | Oracle Real-Time Decisions With more and more business being conducted on the Web, driving increased online customer engagement becomes a critical key to success. This effort is usually spearheaded by an increasingly important executive role, the Head of Online, who usually reports directly to the CMO. To help manage the Web experience online, Oracle solutions are driving a new kind of intelligent social commerce by combining Oracle Universal Content Management, Oracle WebCenter Services, and Oracle Real-Time Decisions with leading e-commerce and product recommendations. Oracle Real-Time Decisions provides multichannel recommendations for content, products, and services--including seamless integration across Web, mobile, and social channels. The result: happier customers, increased customer acquisition and retention, and improved critical success metrics such as shopping cart abandonment. 3. Easily build composite applications | Oracle Application Development Framework Thanks to the shared user experience strategy across Oracle Fusion Middleware, Oracle Fusion Applications and many other Oracle Applications, customers can easily create real, customer-specific composite applications using Oracle WebCenter Suite and Oracle Application Development Framework. Oracle Application Development Framework components provide modular user interface components that can build rich, social composite applications. In addition, a broad set of components spanning BPM, SOA, ECM, and beyond can be quickly and easily incorporated into composite applications. 4. Integrate records management into a global content platform | Oracle Enterprise Content Management 11g Oracle Enterprise Content Management 11g provides leading records management capabilities as part of a unified ECM platform for managing records, documents, Web content, digital assets, enterprise imaging, and application imaging. This unique strategy provides comprehensive records management in a consistent, cost-effective way, and enables organizations to consolidate ECM repositories and connect ECM to critical business applications. 5. Achieve ECM at extreme scale | Oracle WebLogic Server and Oracle Exadata To support the high-performance demands of a unified and rationalized content platform, Oracle has pioneered highly scalable and high-performing ECM infrastructures. Two innovations in particular helped make this happen. The core ECM platform itself moved to an Enterprise Java architecture, so organizations can now use Oracle WebLogic Server for enhanced scalability and manageability. Oracle Enterprise Content Management 11g can leverage Oracle Exadata for extreme performance and scale. Likewise, Oracle Exalogic--Oracle's foundation for cloud computing--enables extreme performance for processor-intensive capabilities such as content conversion or dynamic Web page delivery. Learn more about Oracle's Enterprise 2.0 solutions.

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• ORACLE is WEB 2.0

  - by anca.rosu

  You never know what to expect in life, where it can take you and what kind of fulfillment it can offer you. It’s just like an amazing lottery with millions of winning tickets. My name is Paula, I am an Online Marketing Specialist at Oracle University and this is my story. Having graduated from a technical profile college, it seemed almost normal to follow the same career path. But I said no. I wanted to try something else, so I took an Advertising Masters Program and I really became in love with this entire industry. Advertising and the new impact of the Internet through social networking is my current fascination. I knew I had to work to incorporate both my skills intro one dream job. I want to believe that I have come to work at Oracle as part of a great plan that life has for me. It’s not the most glamorous job in advertising or in the fashion industry, but it’s everything you need to start investing in your development and to build relationships. A normal day at work begins at 9.30 at our Oracle Office in Bucharest. After a short chit-chat, coffee and some conference calls, marketing gets to work! Some of the members of my team are working besides me but others are based all over Europe. This is extremely useful when coordinating the EMEA Marketing for Oracle University, because this way it’s easier to keep an eye on these various locations. Even though it’s a team play, you need to speak up and make your mark. I am the kind of person that never stands-by and waits to be given directions, I am curious and intuitive. This makes things easier. In Oracle you really need to find your own way and to discover how to organize your time and how to get involved with people. People to people, this is the focus. But everything is up to you and it strongly depends on the type of personality that you have. I try to get involved in various activities, participate in Oracle Days Events, interact and meet all kinds of people. For those who are newly graduates or interns, Oracle has lots of trainings and webcasts you can attend to help you develop your career shape and to understand better the way the business works. You can also be awarded for ideas and setting the trends so that makes it worth it. What I like most about my job is the fact that I can come with ideas and bring them to life. For example Oracle University has a special seminar program called “Celebrity Seminars” where top industry speakers teach 1-day or 2-day condensed seminars. We thought of creating something exclusive and a video was the best idea. So my colleague and I became reporters for a day and interviewed this well-known speaker regarding his seminar. I think this is a good way to market this business. Live footage is a very good marketing tool so we are planning to use the video to target our online audiences via Facebook, Twitter or LinkedIn. This can even go in the newsletters that marketing sends regarding the Celebrity Seminars. This is what I meant when I said Oracle is a free spirited organization and you can surely find your place here among us. The best way to describe my job is WEB 2.0. The modern online approach comes to life while we are trying to sell our business. We need to be out there and we are responsible of spreading the buzz regarding our training offerings and our official courseware materials. There are so many new ways to interact with the target audience nowadays and I am so eager to discover the best online techniques! If you have any questions related to this article feel free to contact  [email protected].  You can find our job opportunities via http://campus.oracle.com Technorati Tags: WEB 2.0,Online Marketing,Oracle University,Bucharest,events,graduates,interns,training,webcast,seminar,newsletters,business,Facebook,Twitter,LinkedIn

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• Oracle WebCenter: Common User Experience Architecture

  - by kellsey.ruppel(at)oracle.com

  You may remember that the key goals of the new release of WebCenter are providing a Modern User Experience, unparalleled Application Integration, converging all the best of the existing portal platforms into WebCenter and delivering a Common User Experience Architecture.  In previous weeks we've provided an overview of Oracle WebCenter and discussed some of the other key goals and this week, we'll focus on how the new release of Oracle WebCenter delivers a Common User Experience Architecture.When Oracle talks about a Common User Experience Architecture, it really focuses on a core set of areas.  First, the way that information is accessed needs to be consistent and extensible so that as requirements change, the applications don't need to be rewritten for every change. Second, this information access layer needs to be securely accessible to any application, site, or any other channel that needs to leverage this information.  Third, there needs to be a consistent presentation layout, Oracle calls it a UI shell, so that all resources can fit together in a useable, productive way.  Fourth, there needs to be a common set of design patterns for how different menus, features, and services fit into this UI Shell for broad and productive usability.  Fifth, there needs to be a set of design patterns for the individual services that plug into this UI shell so that end users can move from one module of the application to another without new learning.  Finally, all of these layers need to be customizable in an easy way that insulates IT from patching and upgrading problems and allows the business owners the agility to quickly change with the market conditions.As Oracle has already announced, we will release our next generation of enterprise applications called Oracle Fusion Applications.  We have thousands of developers building these applications that all had different programming tool experience and UI design experience.  We've educated over 6,000 developers building Oracle Fusion Applications to leverage these Common User Experience Architecture patterns to speed their learning curve of the new Java standards as well as SOA principles to deliver a revolutionary new set of applications.  You could imagine the big challenge with getting all these developers with different backgrounds and different UI design skills to deliver a completely integrated application user experience.  This is why Oracle invested heavily in designing this Common User Experience Architecture, based on Oracle WebCenter and the Oracle Application Development Framework (ADF).  It pulls together the best practices and design patterns that Oracle development required in order to bring Fusion Applications to market and Oracle WebCenter is the user experience layer that all of this is surfaced through.  In this way, customers can quickly brand a deployment for new partnerships without having to redevelop a new site.  Or they can quickly add new options to the UI Shell to enable their line of business managers to quickly adapt to a new competitive product.  And with the core integration of the activities to produce a Business Activity Stream, customers are able to stay on top of all their key business actions when they happen as they happen and more importantly, the system can recommend actions or resources to help act on these activities.And we've authored this whole set of design patterns for Oracle development to take advantage of in delivering Fusion Applications.  We're also applying these design patterns to our existing eBusiness Suite, Peoplesoft, Siebel, and JD Edwards applications so that they can tie in the exact same way that Fusion Applications has been brought together.  This will provide customers with a complete Common User Experience Architecture for their entire ecosystem of applications within their enterprise whether they are from Oracle, another vender, or custom built applications. And this is all provided in the new release of Oracle WebCenter.  These design patterns cover elements around delivering a complete, aggregated menu of all the capabilities that their role allows independent of which application they are trying to access.   It means that as they move from one application to another, they will have a consistent user experience.  And if they are using an Oracle application, any customizations that are made to the application are preserved and managed through upgrades and patches.Be sure to check back this week as we share more information and resources on Oracle's Common User Experience Architecture.

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• Great ADF Content at Collaborate 12

  - by Shay Shmeltzer

  If you are attending the Collaborate 12 conference this month in Las Vegas and you are interested in Oracle ADF you are going to be very busy. There are more than 20 sessions covering ADF and a special Wednesday ADF Enterprise Methodology Group event focused on ADF. Session range from how to get started to deep technical dives and real world war stories of customers and their implementations. Also don't forget to drop by the Oracle ADF booth at the Oracle Demoground and say hello. Here is a quick list of session that list ADF as a keyword in their content: Sun. Apr. 22 9613 A Fusion Approach to Building Unified and Scalable Applications With Rich User Experience 1:00 pm - 2:00 pm Mon. Apr. 23 669 Fusion DBA Boot Camp: Tailoring Your Application to Customer Needs in a Upgrade-safe Way - Support in ADF and Fusion Apps 9:45 am - 10:45 am Mon. Apr. 23 438 Oracle Fusion Applications Security 9:45 am - 10:45 am Mon. Apr. 23 176 How to get started with Oracle ADF 12:15 pm - 12:45 pm Mon. Apr. 23 330 Fusion DBA Boot Camp: Implementing Self-Service Portals for Partners/Distributors Using EBS/WebCenter/Fusion Technologies 1:15 pm - 2:15 pm Mon. Apr. 23 288 Working with Portlets in ADF and Webcenter 2:30 pm - 3:30 pm Tue. Apr. 24 503 Who’s Converting My Portal? 2:00 pm - 3:00 pm Tue. Apr. 24 9370 Coexistence of Oracle E-Business Suite and Oracle Fusion Applications: Platform Perspective 2:00 pm - 3:00 pm Wed. Apr. 25 647 Developing Custom BI Solutions - OBIEE vs. Oracle Application Development Framework (ADF) 9:30 am - 10:30 am Wed. Apr. 25 173 ADF: A Path to the Future for Dinosaur Nerds 11:00 am - 12:00 pm Wed. Apr. 25 581 How Will You Build Your Next System? 11:00 am - 12:00 pm Wed. Apr. 25 10351 Integrating CRM On Demand With the E-Business Suite to Supercharge Your Sales Team 1:00 pm - 2:00 pm Wed. Apr. 25 9348 Mobile,ADF, Coherence and Live Data Streaming? A Herbalife Case Study 1:00 pm - 2:00 pm Wed. Apr. 25 566 Getting Started with ADF 1:00 pm - 2:00 pm Wed. Apr. 25 775 WebCenter Portal Template Design and Development Best Practices 1:00 pm - 2:00 pm Wed. Apr. 25 791 Surfacing Oracle Social Network into Your Business Applications 1:00 pm - 2:00 pm Wed. Apr. 25 9407 The Latest Oracle E-Business Suite Release User Interface and Usability Enhancements 1:00 pm - 2:00 pm Wed. Apr. 25 100080 Extending JD Edwards with Oracle ADF and Oracle SOA Suite 3:00 pm - 4:00 pm Wed. Apr. 25 172 JDeveloper ADF and the Oracle database – friends not foes 3:00 pm - 4:00 pm Wed. Apr. 25 595 Achieving Real-Time Social Collaboration in WebCenter 11g 3:00 pm - 4:00 pm Wed. Apr. 25 164 ADF + Faces: Do I Have to Write ANY Java code? 4:15 pm - 5:15 pm Thu. Apr. 26 257 Mobile App Development with Oracle ADF Mobile: develop once and for all 8:30 am - 9:30 am Thu. Apr. 26 177 Understanding Oracle ADF and its role in Oracle Fusion Middleware 9:45 am - 10:45 am Thu. Apr. 26 523 Making Next-Generation Mobile Apps With The Latest ADF Mobile Tools 9:45 am - 10:45 am Thu. Apr. 26 356 ADF Integration with WebCenter Content 11:00 am - 12:00 pm

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• Tech Ed/BI Conference 2010: A Recovering Industry in a Recovering City

  - by andrewbrust

  I tried writing a post for this blog last night, while at the this year’s Microsoft Tech Ed and Business Intelligence conferences, in New Orleans. But I literally fell asleep while writing it.  That’s probably a sign that my readers might have done the same while reading it. Why the writer’s block? This was a very good show for me, but I think I was having trouble figuring out exactly why.  Now that I’m on the flight home, I’m starting to piece it together. One reason, for sure, was that I’ve spent years in both the developer and the BI worlds, and a show that combined the two was really enjoyable for me.  Typically, the subject matter, the attendees, the Microsoft execs and managers, and even the social circles have been separate.  This year’s Tech Ed facilitated a fusion of each of these previously segregated groups.  That was good for me as a speaker; for example, I facilitated a Birds of a Feather session on PowerPivot (Microsoft’s new self-service BI offering) which was well-attended, and by a large number of non-BI pros.  The fusion was good for me as an attendee too, as Microsoft BI, in the form of a new Pivot Viewer control, made it into the Day 1 keynote, demoed by Microsoft’s key BI champion, Amir Netz.  And it was good for me socially, as I was able to meet with peers in both camps, and at one location. Speaking of meeting with industry colleagues, I did a lot of that at this show.  Probably for the first time ever, I carefully scheduled and conducted a series of meetings with friends and business acquaintances in the developer tools, data visualization, utilities, publishing and training areas of the Microsoft ecosystem.  Beside the time efficiencies in conducting so many meetings, I discovered another benefit. I got a real handle on the tech industry’s economic health. The news here is good.  First of all, 2010 has been a great year for just about everyone I spoke to.  The mood is positive, energy is high, and people are working really hard.  This is, of course, refreshing to see, and it’s a huge relief.  Add to that the fact that this year’s Tech Ed was about 2.5 times larger in headcount than last year’s (based on numbers from unofficial, but reliable, sources), and the economic prognosis seems excellent.  But there’s more to it than that. Here’s the thing: everyone I talked to seems to be working, and succeeding, at changing their business models to adapt to changes in the industry.  Whether it’s the Internet’s impact on publishing and training, the increased importance of the developer audience in South Asia, the shift of affordable developer and business talent to unfamiliar locales abroad, or even lapses in Microsoft’s performance in the market, partner companies aren’t just rolling with the punches; they’re welcoming the changes and working them to their advantage.  No one seemed downtrodden, or even fatigued.  Even for businesses who have seen core revenue streams become commoditized, everyone seems to be changing their market strategy and winning.  Even Microsoft, of whom I have been critical recently, showed signs of successful hard work and playbook change, in the maturing of their cloud strategy, their commitment to it and their excitement around it.  And the embedded, managed, self-service BI strategy that Microsoft has been touting looks like it’s already being embraced by customers, even though PowerPivot, and other new Microsoft BI products, were released only recently. The collective optimism I have witnessed, and that I have felt, tells me good things about this industry and the economy.  The stock market had huge mood swings during my stay, and that may yet subdue the industry recovery I have seen this week.  Nonetheless, I am convinced that a strong foundation of hard work, innovative thinking and, if I may,  true renaissance is underlying this industry’s success. That kind of strength will generate a strong recovery, I am certain, whether now or once we’re past another round of choppy weather in the broader economy.  The fundamentals are good.

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• Oracle Announces Leading ISV Integration With Oracle Sales and Marketing Cloud Service

  - by Richard Lefebvre

  More Than 100 ISVs, including Big Machines, Marketo and Xactly, now Provide Integrated Offerings to Help Maximize Sales and Single Customer Viewpoint Demonstrating its continued commitment to business value via open standards and the cloud, Oracle today announced that more than 100 leading ISVs are integrating in the cloud with Oracle Sales and Marketing Cloud Service, a service available through Oracle Cloud. For the first time Oracle Sales and Marketing Cloud Service users can choose from a wide array of directly integrated third-party solutions, providing a new level of choice, seamless deployment and single view of customers with preferred implementations. Top partners, including ActivePrime, Avaya, BigMachines, Box, Brainshark, Callidus Software, CirrusPath, Clicktools, CRMIT, DBSync, EchoSign from Adobe, Eloqua, Fliptop, FPX, HarQen, HubSpot, iHance, InsideSales.com, InsideView, Interactive Intelligence, Lingotek, LinkPoint360, Marketo, Nuance, PerspecSys, Postcode Anywhere, Revegy, salesElement, StrikeIron, upsourceIT, White Springs, X+1 and Xactly, have announced their availability and integration today. By integrating with Oracle Sales and Marketing Cloud Service, ISV solutions can easily be leveraged by customersBy choosing Oracle Sales and Marketing Cloud Service as a sales platform, customers will continue to have complete choice of their own quoting, lead management and sales methodology solutions and it will all be pre-integrated with Oracle Sales and Marketing Cloud Service. With demonstrable integration fusing standards-based technologies, such as SOAP web services, Oracle Sales and Marketing Cloud Service customers choosing ISV integrations will also benefit from familiar ease-of-use and the Oracle Sales and Marketing Cloud ervice user interface, including buttons, links and custom objects for a rich user experience. ISV integration with Oracle Sales and Marketing Cloud Service also enables on-demand contextual data exchange capabilities, linking Oracle Sales and Marketing Cloud Service business data with third-party application data for a complete CRM view. ISVs building robust, repeatable integrations with Oracle Sales and Marketing Cloud Service can begin the process of achieving Oracle Validated Integration, an Oracle PartnerNetwork program that recognizes Oracle partner solutions with proven integration to Oracle Applications. ISVs can learn more about Oracle Validated Integration    here. For customers, Oracle Validated Integration means that a partner’s integration has been tested and validated as functionally and technically sound, that the partner solution is integrated with Oracle Sales and Marketing Cloud Service in a reliable, standardized way, and that the integration operates and performs as documented. Oracle Cloud provides a broad portfolio of Platform Services, Application Services, and Social Services, all on a subscription basis. Oracle Cloud delivers instant value and productivity for end users, administrators, and developers through functionally rich, integrated, secure, enterprise cloud services. Supporting Quotes “BigMachines is a leader in Configure, Price, and Quote solutions in the Cloud. Our solution delivers accurate quotes directly from an opportunity, integrated with the leading Oracle Sales and Marketing Cloud application from Oracle,” says John Pulling, Senior Vice President of Products at Big Machines. “Together, Big Machines and Oracle efficiently automate changes, enabling a faster, more efficient sales process for our joint customers.”   ”Modern marketing and sales must engage customers and prospects in real time across the web, email, social media, online and offline channels to understand where and how to allocate their budgets for maximum return,” said Srini Venkatesan, Senior VP, Products and Engineering at Marketo. “Alignment and integration with Oracle Sales and Marketing Cloud Service allows Marketo’s solutions to deliver innovative capabilities for sales and marketing to adapt and grow their business on the core Oracle platform for CRM.”   “Sales incentives are the best way to drive better performance. Well managed incentives improve the bottom line, particularly when combined with effective sales systems,” said Christopher Cabrera, president and CEO of Xactly Corporation. “With Oracle Sales and Marketing Cloud Service and Xactly working together, customers gain insight and efficiencies. The combination can create more effective compensation programs, while motivating sales to work to its full potential."   “The tremendous integration of leading ISVs with Oracle Sales and Marketing Cloud Service is a testament to the undeniable business value and demand from customers,” said Anthony Lye, SVP of Oracle CRM. “Oracle Sales and Marketing Cloud Service continues to define the industry, and we are proud to work with these leading ISVs to help users simultaneously maximize sales and revenue and extend their current deployments for a deeper and single customer viewpoint.” Supporting Resources Oracle Sales and Marketing Cloud Service Learn More About Oracle Cloud

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• Integrating with Fusion Applications using SOAP web services and REST APIs (Part 1 of 2) by Arvind Srinivasamoorthy

  - by JuergenKress

  Fusion Applications provides several types of interfaces to facilitate integration with other applications within the enterprise and on the cloud.As one of the key integration interfaces, Fusion Applications (FA) supports SOAP services based integration, both inbound and outbound. At this point FA doesn’t provide REST API’s but it is planned for a future release. It is however possible to invoke external REST APIs from FA which we will discuss. Oracle continues to invest in improving both SOAP and REST based connectivity. The content in this blog is based on features that were available at the time of writing it. In this two part blog, I will cover the following topics briefly. Invoking FA SOAP web services from external applications Identifying the FA SOAP web service to be invoked Sample invocation from an external application Techniques to invoke FA services from an ADF application Invoking external SOAP Web Services from FA (covered in Part 2) Invoking external REST APIs from FA (covered in Part 2) I’ll touch upon some basics, so that you can quickly build a few SOAP/REST interactions with FA. If you do not already have access to an FA instance (on-premise or SaaS), you can request for a free 30 day trial of the Oracle Sales Cloud using http://cloud.oracle.com 1. Invoking FA SOAP web services from external applications There are two main types of services that FA exposes -  ADF Services - These services allow you to perform CRUD operations on Fusion business objects. For example, Sales Party Service, Opportunity Service etc. Using these services you can typically perform operations such as get, find, create, delete, update etc on FA objects.These services are typically useful for UI driven integrations such as looking up FA information from external application UIs, using third party Interfaces to create/update data in FA. They are also used in non-UI driven integration uses cases such as initial upload of business or setup data, synchronizing data with an external systems, etc. - Composite Services – These services involve more logic than CRUD and often involving human workflows, rules etc. These services perform a business function such as Get Orchestration Order Service and are used when building larger process based integrations with external systems.These services are usually asynchronous in nature and are not typically used for UI integration patterns. 1a. Identifying the FA SOAP web service to be invoked All FA web service metadata is available through an OER instance (Oracle Enterprise Repository) which is publicly available via http://fusionappsoer.oracle.com. This is the starting point for you to discover the services that you are going to work with. You do not need to own a FA account to browse the services using the above UI You can use the search area on the left to narrow down your search to what you are looking for. For example, you can choose the type as by ADF Services or Composite, you can narrow your search to a specific FA version, Product Family etc. Read the complete article here. SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Facebook Wiki Technorati Tags: AppAdvantage,SOA Community,Oracle SOA,Oracle BPM,Community,OPN,Jürgen Kress,Arvind Srinivasamoorthy

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• Access Denied

  - by Tony Davis

  When Microsoft executives wake up in the night screaming, I suspect they are having a nightmare about their own version of Frankenstein's monster. Created with the best of intentions, without thinking too hard of the long-term strategy, and having long outlived its usefulness, the monster still lives on, occasionally wreaking vengeance on the innocent. Its name is Access; a living synthesis of disparate body parts that is resistant to all attempts at a mercy-killing. In 1986, Microsoft had no database products, and needed one for their new OS/2 operating system, the successor to MSDOS. In 1986, they bought exclusive rights to Sybase DataServer, and were also intent on developing a desktop database to capture Ashton-Tate's dominance of that market, with dbase. This project, first called 'Omega' and later 'Cirrus', eventually spawned two products: Visual Basic in 1991 and Access in late 1992. Whereas Visual Basic battled with PowerBuilder for dominance in the client-server market, Access easily won the desktop database battle, with Dbase III and DataEase falling away. Access did an excellent job of abstracting and simplifying the task of building small database applications in a short amount of time, for a small number of departmental users, and often for a transient requirement. There is an excellent front end and forms generator. We not only see it in Access but parts of it also reappear in SSMS. It's good. A business user can pull together useful reports, without relying on extensive technical support. A skilled Access programmer can deliver a fairly sophisticated application, whilst the traditional client-server programmer is still sharpening his pencil. Even for the SQL Server programmer, the forms generator of Access is useful for sketching out application designs. So far, so good, but here's where the problems start; Access ties together two different products and the backend of Access is the bugbear. The limitations of Jet/ACE are well-known and documented. They range from MDB files that are prone to corruption, especially as they grow in size, pathetic security, and "copy and paste" Backups. The biggest problem though, was an infamous lack of scalability. Because Microsoft never realized how long the product would last, they put little energy into improving the beast. Microsoft 'ate their own dog food' by using Access for Microsoft Exchange and Outlook. They choked on it. For years, scalability and performance problems with Exchange Server have been laid at the door of the Jet Blue engine on which it relies. Substantial development work in Exchange 2010 was required, just in order to improve the engine and storage schema so that it more efficiently handled the reading and writing of mails. The alternative of using SQL Server just never panned out. The Jet engine was designed to limit concurrent users to a small number (10-20). When Access applications outgrew this, bitter experience proved that there really is no easy upgrade path from Access to SQL Server, beyond rewriting the whole lot from scratch. The various initiatives to do this never quite bridged the cultural gulf between Access and a true relational database So, what are the obvious alternatives for small, strategic database applications? I know many users who, for simple 'list maintenance' requirements are very happy using Excel databases. Surely, now that PowerPivot has led the way, it is time for Microsoft to offer a new RAD package for database application development; namely an Excel-based front end for SQL Server Express. In that way, we'll have a powerful and familiar front end, to a scalable database, and a clear upgrade path when an app takes off and needs to go enterprise. Cheers, Tony.

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• Orchestrating the Virtual Enterprise, Part II

  - by Kathryn Perry

  A guest post by Jon Chorley, Oracle's CSO & Vice President, SCM Product Strategy Almost everyone has ordered from Amazon.com at one time or another. Our orders are as likely to be fulfilled by third parties as they are by Amazon itself. To deliver the order promptly and efficiently, Amazon has to send it to the right fulfillment location and know the availability in that location. It needs to be able to track status of the fulfillment and deal with exceptions. As a virtual enterprise, Amazon's operations, using thousands of trading partners, requires a very different approach to fulfillment than the traditional 'take an order and ship it from your own warehouse' model. Amazon had no choice but to develop a complex, expensive and custom solution to tackle this problem as there used to be no product solution available. Now, other companies who want to follow similar models have a better off-the-shelf choice -- Oracle Distributed Order Orchestration (DOO).  Consider how another of our customers is using our distributed orchestration solution. This major airplane manufacturer has a highly complex business and interacts regularly with the U.S. Government and major airlines. It sits in the middle of an intricate supply chain and needed to improve visibility across its many different entities. Oracle Fusion DOO gives the company an orchestration mechanism so it could improve quality, speed, flexibility, and consistency without requiring an organ transplant of these highly complex legacy systems. Many retailers face the challenge of dealing with brick and mortar, Web, and reseller channels. They all need to be knitted together into a virtual enterprise experience that is consistent for their customers. When a large U.K. grocer with a strong brick and mortar retail operation added an online business, they turned to Oracle Fusion DOO to bring these entities together. Disturbing the Peace with Acquisitions Quite often a company's ERP system is disrupted when it acquires a new company. An acquisition can inject a new set of processes and systems -- or even introduce an entirely new business like Sun's hardware did at Oracle. This challenge has been a driver for some of our DOO customers. A large power management company is using Oracle Fusion DOO to provide the flexibility to rapidly integrate additional products and services into its central fulfillment operation. The Flip Side of Fulfillment Meanwhile, we haven't ignored similar challenges on the supply side of the equation. Specifically, how to manage complex supply in a flexible way when there are multiple trading parties involved? How to manage the supply to suppliers? How to manage critical components that need to merge in a tier two or tier three supply chain? By investing in supply orchestration solutions for the virtual enterprise, we plan to give users better visibility into their network of suppliers to help them drive down costs. We also think this technology and full orchestration process can be applied to the financial side of organizations. An example is transactions that flow through complex internal structures to minimize tax exposure. We can help companies manage those transactions effectively by thinking about the internal organization as a virtual enterprise and bringing the same solution set to this internal challenge.  The Clear Front Runner No other company is investing in solving the virtual enterprise supply chain issues like Oracle is. Oracle is in a unique position to become the gold standard in this market space. We have the infrastructure of Oracle technology. We already have an Oracle Fusion DOO application which embraces the best of what's required in this area. And we're absolutely committed to extending our Fusion solution to other use cases and delivering even more business value. Jon ChorleyChief Sustainability Officer & Vice President, SCM Product StrategyOracle Corporation

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• So You Want to Be a Social Media Director

  - by Mike Stiles

  Do you want to be a Social Media Director? Some say the title is already losing its relevance; that social should be a basic skill that is required and used no matter what your position is inside the enterprise. I suppose that’s visionary, and a fun thing for thought leaders to say. But in the vast majority of business organizations, we’re so far away from that reality that the thought of not having someone driving social’s implementation and guiding its proper usage conjures up images of anarchy. That said, social media has become so broad, so catch-all, and so extended across business functions, that today’s Social Media Director, depending on the size of their staff, must make jacks-of-all-trades look like one-trick-ponies. Just as the purview of the CMO has grown all-encompassing, the disciplines required of their heads of social are stacking up. Master of Content Every social pipeline you build must stay filled, with quantity and quality. Content takes time, and the job never stops. Never. And no, it’s not true that anybody can write. Master of Customer Experience You must have a passion for hearing from customers and making them really happy. Master of PR You must know how to communicate and leverage the trust you’ve built when crises strike. Couldn’t hurt to be a Master of Politics. Master of Social Technology So many social management tools on the market. You have to know what social tech ecosystem makes sense and avoid piecemeal point solutions. Master of Business Development Social for selling and prospecting is hot, and you have to know how to use social to do it. Master of Analytics Nothing else matters if you can’t prove social is helping the brand. That’s right, creative content guy has to also be a math and stats geek. Good luck with that. Master of Paid Media You’ve got to learn the language, learn the tactics, learn the vendors and learn how to measure results. Master of Education Guess who gets to teach everyone who has no clue how to use social for business. Master of Personal Likability You’ll be leading the voice, tone, image and personality of the brand. If you don’t instinctively know how to be liked by actual people, the brand will be starting from a deficit. How deep must you go in this parade of masteries? Again, that depends on your employer’s maturity level in social. Serious players recognize these as distinct disciplines requiring true experts for maximum effect. Less serious players will need you to execute personally in many of these areas. Do the best you can, and try to grow quickly at each. If you’re the sole person executing all social…well…you’re in the game of managing expectations and trying to socially educate your employer. The good news is, you should be making a certifiable killing. If you’re alone and your salary is modest, time to understand how many brands out there crave what you’ve mastered. Not to push back against thought leaders, but the need for brand social leadership has not gone away…not even a little bit. @mikestiles @oraclesocialPhoto: Stefan Wagner, freeimages.com

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• EPM 11.1.2.2.000 - released

  - by THE

  Normal 0 21 false false false DE X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} Oracle’s EPM System Development Team is pleased to announce General Availability of Oracle Hyperion Enterprise Performance Management System release 11.1.2.2.  This release is available on the Oracle Software Delivery Cloud (  https://edelivery.oracle.com).  This is a localized release available in multiple languages. See "System Requirements and Supported Platforms for Oracle Enterprise Performance Management System 11.1.2.2" ( http://www.oracle.com/technetwork/middleware/ias/downloads/fusion-certification-100350.html)  for details.  In this release, EPM System products extend the new features and products offered with release 11.1.2.1. Please visit the product "New Features Guides" ( http://docs.oracle.com/cd/E17236_01/index.htm), available in the Enterprise Performance Management System Documentation Library for more information. Note: Oracle Hyperion Calculation Manager has replaced Oracle Hyperion Business Rules as the mechanism for designing and managing business rules, therefore, Business Rules is no longer released with EPM System Release 11.1.2.2. If you are applying 11.1.2.2 as a maintenance release, or upgrading to Release 11.1.2.2, and have been using Business Rules in an earlier release, you must migrate to Calculation Manager rules in Release 11.1.2.2. See Oracle Enterprise Performance Management System Installation and Configuration Guide. The EPM System Media pack on Oracle Software Delivery Cloud has been simplified.  Software downloads have been merged together. See the Media Pack Readme for a list of downloads needed for your domain/product. IBM WebSphere 7.0.0.19+ (AS, ND) is now supported as an application server.  Documentation about deploying to WebSphere is in the chapter titled “Deploying EPM System Products to WebSphere Application Server” in the Oracle Enterprise Performance Management System Installation and Configuration Guide. FireFox 10.x+ and Internet Explorer 9 are now supported Web browsers. Microsoft Office 2010 64 bit is now supported. Microsoft Windows Installer (MSI) Client Installers are now provided for Oracle Essbase Client, Oracle Essbase Administration Services Console, Oracle Essbase Studio Console, and Oracle Hyperion Financial Management Client. Online Help content for EPM System products is served from a central Oracle download location, which reduces the download and installation time for EPM System. You can also install and configure online Help to run locally. For more information, see the Oracle Enterprise Performance Management System Installation and Configuration Guide.  For more information on , please see the “Oracle Enterprise Performance Management System, Release 11.1.2.2.000 Readme ( http://docs.oracle.com/cd/E17236_01/epm.1112/epm_1112200_readme.pdf).

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• Who owns the IP rights of the software without written employment contract? Employer or employee? [closed]

  - by P T

  I am a software engineer who got an idea, and developed alone an integrated ERP software solution over the past 2 years. I got the idea and coded much of the software in my personal time, utilizing my own resources, but also as intern/employee at small wholesale retailer (company A). I had a verbal agreement with the company that I could keep the IP rights to the code and the company would have the "shop rights" to use "a copy" of the software without restrictions. Part of this agreement was that I was heavily underpaid to keep the rights. Recently things started to take a down turn in the company A as the company grew fairly large and new head management was formed, also new partners were brought in. The original owners distanced themselves from the business, and the new "greedy" group indicated that they want to claim the IP rights to my software, offering me a contract that would split the IP ownership into 50% co-ownership, completely disregarding the initial verbal agreements. As of now there was no single written job description and agreement/contract/policy that I signed with the company A, I signed only I-9 and W-4 forms. I now have an opportunity to leave the company A and form a new business with 2 partners (Company B), obviously using the software as the primary tool. There would be no direct conflict of interest as the company A sells wholesale goods. My core question is: "Who owns the code without contract? Me or the company A? (in FL, US)" Detailed questions: I am familiar with the "shop rights", I don't have any problem leaving a copy of the code in the company for them to use/enhance to run their wholesale business. What worries me, Can the company A make any legal claims to the software/code/IP and potential derived profits/interests after I leave and form a company B? Can applying for a copyright of the code at http://www.copyright.gov in my name prevent any legal disputes in the future? Can I use it as evidence for legal defense? Could adding a note specifying the company A as exclusive license holder clarify the arrangements? If I leave and the company A sues me, what evidence would they use against me? On what basis would the sue since their business is in completely different industry than software (wholesale goods). Every single source file was created/stored on my personal computer with proper documentation including a copyright notice with my credentials (name/email/addres/phone). It's also worth noting that I develop significant part of the software prior to my involvement with the company A as student. If I am forced to sign a contract and the company A doesn't honor the verbal agreement, making claims towards the ownership, what can I do settle the matter legally? I like to avoid legal process altogether as my budget for court battles is extremely limited at the moment. Would altering the code beyond recognition and using it for the company B prevent the company A make any copyright claims? My common sense tells me that what I developed is by default mine in terms of IP, unless there is a signed legal agreement stating otherwise. But looking online it may be completely backwards, this really worries me. I understand that this is not legal advice, and I know to get the ultimate answer I need to hire a lawyer. I am only hoping to get some valuable input/experience/advice/opinion from those who were in similar situation or are familiar with the topic. Thank you, PT

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• My search what the Cloud will mean for my Work, part 2

  - by Kay Sellenrode

  My experience with the cloud and why work will change and not disappear. Until now I have multiple experiences with the cloud, for the most good. i have worked on multiple cloud solutions in the past but let me describe them as 0.x versions. For me the 1st real serious cloud experience was a bit more than 1 year ago, when our company switched from an in house server to Microsoft BPOS as a complete replacement. Since we are a small consultancy firm and don’t have that much else to do than consulting, our IT requirements are quite simple. We need Mail and Storage space for our documents. With the in house server we had multiple outages during a year, mostly by lack of administering. Being consultants in the field and hardly having time to maintain a server, BPOS was and still is for us the right solution. Since the migration we have less outages and a much more robust solution. Have we run into issues with BPOS for our own environment? No not that I’m aware of. Based on this experience I made a stance about deploy ability of BPOS and cloud solutions, they are suitable for MKB (Dutch for Medium and Small Businesses). Most Small businesses don’t have the amount of work to hire a full time it admin. Hiring a service provider to maintain their own server might be even more costly than hiring an admin. So seeing the capabilities of BPOS and the needs of most businesses I see it as a great solution that gives the business a complete Server replacement solution for a fixed price per user. resulting in a clear budget for IT spending, something most small businesses were looking for, for a long time. So right now I’m deploying BPOS with a customer, and I run into some of the Cloud 1.0 issues. In my opinion BPOS is a good working Cloud version 1.0 solution. What do I mean with 1.0? Well 1.0 is mostly a tested solution (unlike 0.x versions) but still have quite some limitations caused by too few market experience. in my opnion this is also the reason why we don’t see that much BPOS customers yet and why I think Office 365 will make a huge difference. What I have seen of 365 shows me it is a Cloud 2.0 version, meaning it has all needed features and is much more flexible to the customer. This is also why I see changes happen in my work field, changes and not unemployment due to Cloud solutions. Cloud 1.0 solutions gave me the idea that if every customer would adopt them I would be out of work. But in reality Cloud 1.0 solutions are here just to set the market needs. The Cloud 2.0 and higher versions will give the customer much more flexibility, but also require the need for a consultant. Where the 1.0 versions are simple to setup and maintain, the 2.0 solution needs more thought upfront and afterwards. ie. BPOS in its 1.0 version brings you a very simplified Exchange 2007 solution, Suitable for some customers. Looking at Office 365 you receive almost a full blown Exchange 2010 solution. I expect this to be even more customizable in the next version. In my search for the changes to my work I try to regulary write a post with my thought around the Cloud and the impact on my work as a consultant. I'm also planning to present around this topic, so if anyone is interested to see me present around this topic, you're more than welcome to contact me.

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• Drinking Our Own Champagne: Fusion Accounting Hub at Oracle

  - by Di Seghposs

  A guest post by Corey West, Senior Vice President, Oracle's Corporate Controller and Chief Accounting Officer There's no better story to tell than one about Oracle using its own products with blowout success. Here's how this one goes. As you know, Oracle has increased its share of the software market through a number of high-profile acquisitions. Legally combining companies is a very complicated process -- it can take months to complete, especially for the acquisitions with offices in several countries, each with its own unique laws and regulations. It's a mission critical and time sensitive process to roll an acquired company's legacy systems (running vital operations, such as accounts receivable and general ledger (GL)) into the existing systems at Oracle. To date, we've run our primary financial ledgers in E-Business Suite R12 -- and we've successfully met the requirements of the business and closed the books on time every single quarter. But there's always room for improvement and that comes in the form of Fusion Applications. We are now live on Fusion Accounting Hub (FAH), which is the first critical step in moving to a full Fusion Financials instance. We started with FAH so that we could design a global chart of accounts. Eventually, every transaction in every country will originate from this global chart of accounts -- it becomes the structure for managing our business more uniformly. In conjunction, we're using Oracle Hyperion Data Relationship Management (DRM) to centralize and automate governance of our global chart of accounts and related hierarchies, which will help us lower our costs and greatly reduce risk. Each month, we have to consolidate data from our primary general ledgers. We have been able to simplify this process considerably using FAH. We can now submit our primary ledgers running in E-Business Suite (EBS) R12 directly to FAH, eliminating the need for more than 90 redundant consolidation ledgers. Also we can submit incrementally, so if we need to book an adjustment in a primary ledger after close, we can do so without re-opening it and re-submitting. As a result, we have earlier visibility to period-end actuals during the close. A goal of this implementation, and one that we successfully achieved, is that we are able to use FAH globally with no customization. This means we have the ability to fully deploy ledger sets at the consolidation level, plus we can use standard functionality for currency translation and mass allocations. We're able to use account monitoring and drill down functionality from the consolidation level all the way through to EBS primary ledgers and sub-ledgers, which allows someone to click through a transaction appearing at the consolidation level clear through to its original source, a significant productivity enhancement when doing research. We also see a significant improvement in reporting using Essbase cube and Hyperion Smart View. Specifically, "the addition of an Essbase cube on top of the GL gives us tremendous versatility to automate and speed our elimination process," says Claire Sebti, Senior Director of Corporate Accounting at Oracle. A highlight of this story is that FAH is running in a co-existence environment. Our plan is to move to Fusion Financials in steps, starting with FAH. Next, our Oracle Financial Services Software subsidiary will move to a full Fusion Financials instance. Then we'll replace our EBS instance with Fusion Financials. This approach allows us to plan in steps, learn as we go, and not overwhelm our teams. It also reduces the risk that comes with moving the entire instance at once. Maria Smith, Vice President of Global Controller Operations, is confident about how they've positioned themselves to uptake more Fusion functionality and is eager to "continue to drive additional efficiency and cost savings." In this story, the happy customers are Oracle controllers, financial analysts, accounting specialists, and our management team that get earlier access to more flexible reporting. "Fusion Accounting Hub simplifies our processes and gives us more transparency into account activity," raves Alex SanJuan, Senior Director, Record to Report Strategic Process Owner. Overall, the team has been very impressed with the usability and functionality of FAH and are pleased with the quantifiable improvements. Claire Sebti states, "Our WD5 close activities have been reduced by at least four hours of system processing time, just for the consolidation group." Fusion Accounting Hub is an inspiring beginning to our Fusion Financials implementation story. There's no doubt it's going to be an international bestseller! Corey West, Senior Vice President Oracle's Corporate Controller and Chief Accounting Officer

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• Oracle EMEA News Digest - May 2014

  - by Steve Walker

  Systems Oracle introduced a technology preview of an OpenStack® distribution that allows Oracle Linux and Oracle VM users to work with the open source cloud software. This provides customers with additional choices and interoperability while taking advantage of the efficiency, performance, scalability, and security of Oracle Linux and Oracle VM. The distribution is delivered as part of the Oracle Linux and Oracle VM Premier Support offerings, at no additional cost. Oracle plans to work further with the OpenStack community to develop and enhance its enterprise-class capabilities to meet customer demands. Also in the Open Source arena, Oracle announced the general availability of MySQL Fabric. MySQL Fabric provides an integrated system that makes it simpler to manage groups of MySQL databases. It delivers both high availability - via failure detection and failover - and scalability through automated data sharding. Oracle Database, Middleware and Technology The company made two announcements for Oracle Tuxedo, the #1 application server for C, C++, COBOL and Java deployments in private cloud or traditional data center environments. With enhanced management and monitoring features and tighter integration with Oracle technologies, the latest release of Oracle Tuxedo 12c enables organizations to dramatically increase application throughput, while reducing total cost of ownership and time to market for new application development and deployment. Oracle also introduced the latest release of its mainframe application rehosting platform, Oracle Tuxedo ART 12c, to help organizations speed up migration projects and accelerate the adoption of the new environment by current IT staff. It enables organizations to accelerate the rehosting of IBM mainframe applications and greatly enhance management and supportability of the rehosted applications while reducing costs and risk. Applications According to new Oracle studies, B2B and B2C commerce professionals find integrated, omni-channel customer experiences increasingly valuable to their organizations, and are continuing to invest in technologies and digital content strategies to facilitate them. The studies—one for B2B and one for B2C—surveyed e-commerce professionals in business and technology departments from around the world. Although the priorities, success metrics, and technology investments differed between the two groups, customer acquisition and retention emerged as common themes across B2B and B2C. Growing market share and enhancing customer experience are cited as top investment areas for all e-commerce professionals. In product news, Oracle announced the latest release of Oracle Business Intelligence (BI) Applications (version 11.1.1.8.1, in case anyone asks). It includes prebuilt connectors between Oracle Procurement and Spend Analytics and Oracle’s JD Edwards. Additionally, a new Oracle Human Resources Analytics module for developing and maintaining a skilled workforce has been introduced. In use at more than 4,000 companies worldwide, Oracle BI Applications support leading enterprise applications, including Oracle E-Business Suite, Oracle’s PeopleSoft, Oracle's Siebel CRM, Oracle’s JD Edwards EnterpriseOne offering high-performing analytics at a lower cost. Industries For the Communications Industry, Oracle has launched a new release of the Oracle Communications Core Session Manager. This gives CSPs a new way to design, deploy and manage complex networking services and embrace next-generation technology, It provides them with an immediate entry point for  network function virtualization (NFV) efforts, allowing them to realize immediate benefits associated with network virtualization – including increased service agility and improved network resource sharing. And for the Utilities Industry, Oracle is releasing solutions with new business features and enhanced technical architecture that help position utilities for success now and into the future. Oracle has provided new releases for its customer information system,  meter data management system, customer self-service solution and mobile workforce management solution.

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• Guest blog: A Closer Look at Oracle Price Analytics by Will Hutchinson

  - by Takin Babaei

  Overview:  Price Analytics helps companies understand how much of each sale goes into discounts, special terms, and allowances. This visibility lets sales management see the panoply of discounts and start seeing whether each discount drives desired behavior. In Price Analytics monitors parts of the quote-to-order process, tracking quotes, including the whole price waterfall and seeing which result in orders. The “price waterfall” shows all discounts between list price and “pocket price”. Pocket price is the final price the vendor puts in its pocket after all discounts are taken. The value proposition: Based on benchmarks from leading consultancies and companies I have talked to, where they have studied the effects of discounting and started enforcing what many of them call “discount discipline”, they find they can increase the pocket price by 0.8-3%. Yes, in today’s zero or negative inflation environment, one can, through better monitoring of discounts, collect what amounts to a price rise of a few percent. We are not talking about selling more product, merely about collecting a higher pocket price without decreasing quantities sold. Higher prices fall straight to the bottom line. The best reference I have ever found for understanding this phenomenon comes from an article from the September-October 1992 issue of Harvard Business Review called “Managing Price, Gaining Profit” by Michael Marn and Robert Rosiello of McKinsey & Co. They describe the outsized impact price management has on bottom line performance compared to selling more product or cutting variable or fixed costs. Price Analytics manages what Marn and Rosiello call “transaction pricing”, namely the prices of a given transaction, as opposed to what is on the price list or pricing according to the value received. They make the point that if the vendor does not manage the price waterfall, customers will, to the vendor’s detriment. It also discusses its findings that in companies it studied, there was no correlation between discount levels and any indication of customer value. I urge you to read this article. What Price Analytics does: Price analytics looks at quotes the company issues and tracks them until either the quote is accepted or rejected or it expires. There are prebuilt adapters for EBS and Siebel as well as a universal adapter. The target audience includes pricing analysts, product managers, sales managers, and VP’s of sales, marketing, finance, and sales operations. It tracks how effective discounts have been, the win rate on quotes, how well pricing policies have been followed, customer and product profitability, and customer performance against commitments. It has the concept of price waterfall, the deal lifecycle, and price segmentation built into the product. These help product and sales managers understand their pricing and its effectiveness on driving revenue and profit. They also help understand how terms are adhered to during negotiations. They also help people understand what segments exist and how well they are adhered to. To help your company increase its profits and revenues, I urge you to look at this product. If you have questions, please contact me. Will HutchinsonMaster Principal Sales Consultant – Analytics, Oracle Corp. Will Hutchinson has worked in the business intelligence and data warehousing for over 25 years. He started building data warehouses in 1986 at Metaphor, advancing to running Metaphor UK’s sales consulting area. He also worked in A.T. Kearney’s business intelligence practice for over four years, running projects and providing training to new consultants in the IT practice. He also worked at Informatica and then Siebel, before coming to Oracle with the Siebel acquisition. He became Master Principal Sales Consultant in 2009. He has worked on developing ROI and TCO models for business intelligence for over ten years. Mr. Hutchinson has a BS degree in Chemical Engineering from Princeton University and an MBA in Finance from the University of Chicago.

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• Orchestrating the Virtual Enterprise, Part I

  - by Kathryn Perry

  A guest post by Jon Chorley, Oracle's Chief Sustainability Officer & Vice President, SCM Product Strategy During the American Industrial Revolution, the Ford Motor Company did it all. It turned raw materials into a showroom full of Model Ts. It owned a steel mill, a glass factory, and an automobile assembly line. The company was both self-sufficient and innovative and went on to become one of the largest and most profitable companies in the world. Nowadays, it's unusual for any business to follow this vertical integration model because its much harder to be best in class across such a wide a range of capabilities and services. Instead, businesses focus on their core competencies and outsource other business functions to specialized suppliers. They exchange vertical integration for collaboration. When done well, all parties benefit from this arrangement and the collaboration leads to the creation of an agile, lean and successful "virtual enterprise." Case in point: For Sun hardware, Oracle outsources most of its manufacturing and all of its logistics to third parties. These are vital activities, but ones where Oracle doesn't have a core competency, so we shift them to business partners who do. Within our enterprise, we always retain the core functions of product development, support, and most of the sales function, because that's what constitutes our core value to our customers. This is a perfect example of a virtual enterprise.  What are the implications of this? It means that we must exchange direct internal control for indirect external collaboration. This fundamentally changes the relative importance of different business processes, the boundaries of security and information sharing, and the relationship of the supply chain systems to the ERP. The challenge is that the systems required to support this virtual paradigm are still mired in "island enterprise" thinking. But help is at hand. Developments such as the Web, social networks, collaboration, and rules-based orchestration offer great potential to fundamentally re-architect supply chain systems to better support the virtual enterprise.  Supply Chain Management Systems in a Virtual Enterprise Historically enterprise software was constructed to automate the ERP - and then the supply chain systems extended the ERP. They were joined at the hip. In virtual enterprises, the supply chain system needs to be ERP agnostic, sitting above each of the ERPs that are distributed across the virtual enterprise - most of which are operating in other businesses. This is vital so that the supply chain system can manage the flow of material and the related information through the multiple enterprises. It has to have strong collaboration tools. It needs to be highly flexible. Users need to be able to see information that's coming from multiple sources and be able to react and respond to events across those sources.  Oracle Fusion Distributed Order Orchestration (DOO) is a perfect example of a supply chain system designed to operate in this virtual way. DOO embraces the idea that a company's fulfillment challenge is a distributed, multi-enterprise problem. It enables users to manage the process and the trading partners in a uniform way and deliver a consistent user experience while operating over a heterogeneous, virtual enterprise. This is a fundamental shift at the core of managing supply chains. It forces virtual enterprises to think architecturally about how best to construct their supply chain systems. In my next post, I will share examples of companies that have made that shift and talk more about the distributed orchestration process.

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• Customer Interaction Group (NL) becomes the first Oracle EMEA partner that Achieves OPN Specialization for Oracle RightNow CX Cloud Service

  - by Richard Lefebvre

  Oracle Recognizes Customer Interaction Group for Expertise in Oracle RightNow CX Cloud Service Customer Interaction Group, specialists in customer contact and a Gold level member of Oracle® PartnerNetwork (OPN), today announced it has achieved OPN Specialized status for Oracle RightNow CX Cloud Service. To achieve OPN Specialized status, Oracle partners are required to meet a stringent set of requirements that are based on the needs and priorities of the customer and partner community. By achieving a Specialized distinction, Customer Interaction Group has been recognized by Oracle for its expertise in delivering services specifically around Oracle RightNow CX Cloud Service through competency development, business results and proven success.   “As valued Oracle partner it is very important to us to achieve this specialization. With this recognition we guarantee our customers professionalism in each project, from advisory tasks to complex implementations. This allows Customer Interaction Group not only a deepening realization towards optimizing customer interaction, but also to service delivery through various media channels. As a result, our customers are able to service their customers on a higher level” says Hanjo Huizing, CEO of Customer Interaction Group. “Oracle congratulates The Customer Interaction Group with becoming specialized Oracle RightNow partner. Oracle’s Specialization Program is a trusted status and brand, which allows our most experienced and committed partners to differentiate themselves in the marketplace and gain a competitive edge by spotlighting their strengths and special skills” said Richard Lefebvre, head of the Oracle EMEA CRM&CX Partner Community. In today’s competitive markets, successful businesses can successfully stand out by offering their customers good customer service combined with excellent accessibility. Our mission is to help businesses configure and optimize the full range of customer contact. We have the knowledge, experience and tools to develop practical and innovative solutions for customer interaction processes. Our customers as fonq.nl (web department store) and CitizenM (hotels) are working successfully with Oracle RightNow CX Cloud Service. They both serve their customers not only in The Netherlands but also in a lot of countries in Europe. Our focus is on the delivery of excellent customer service at a lower cost. Our objective is to increase return on customer contact and to give customers a positive experience. About Customer Interaction Group Customer Interaction Group specializes in delivering and optimizing customer interaction solutions for voice, web, and social interactions. Armed with the knowledge, experience and solutions, they provide solutions and consulting services to companies seeking to deliver superior customer experiences. The core method and approach of Customer Interaction Group is to translate business problems and processes into practical interaction solutions. Based in Amsterdam, the Netherlands, The Customer Interaction Group serves customers all over Europe. Follow us on Twitter @CustIntGroup, Facebook.com/custintgroup, linkedin.com/company/customer-interaction-group or visit our website www.custintgroup.com About Oracle PartnerNetwork Oracle PartnerNetwork (OPN) Specialized is the latest version of Oracle's partner program that provides partners with tools to better develop, sell and implement Oracle solutions. OPN Specialized offers resources to train and support specialized knowledge of Oracle products and solutions and has evolved to recognize Oracle's growing product portfolio, partner base and business opportunity. Key to the latest enhancements to OPN is the ability for partners to differentiate through Specializations. Specializations are achieved through competency development, business results, expertise and proven success. To find out more visit http://www.oracle.com/partners.

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• ArchBeat Link-o-Rama Top 10 for August 19-26, 2012

  - by Bob Rhubart

  The Top 10 most popular items shared via the OTN ArchBeat Facebook page for the week of August 19-26, 2012. Now Available: Oracle SQL Developer 3.2 (3.2.09.23) The latest release of Oracle SQl Developer includes UI enhancements, 12c database support, and bug fixes. ADF Tutorial Chapter 3: Creating a Master-Detail taskflow | Yannick Ongena Oracle ACE Yannick Ongena continues his ADF tutorial with a chapter devoted to view layer and using the data control to build pages that allow user to update reference data. GlassFish Community Event at JavaOne 2012 Don't miss out on this exclusive GlassFish Community Event on Sunday, September 30th from 11:00 a.m. – 1:00 p.m. in Moscone South. Register Now! Part of JavaOne 2012. Oracle BI 11g Book Authors – Podcast #9 | Art of Business Intelligence In this home-grown podcast, authors Christian Screen, Haroun Khan, and Adrian Ward talk about their new book, "Oracle Business Intelligence Enterprise Edition 11g: A Hands-On Tutorial," about their sessions at Oracle OpenWorld, and about their ORACLENERD t-shirts. Oracle Service Bus duplicate message check using Coherence | Jan van Zoggel "Giving the fact that every message on our ESB has an unique messageID element in the SOAP header we could store this on disk, database or in memory,"says Jan van Zoggel. "With the help of Oracle Coherence this last option, in memory, is relatively simple." Even simpler with Jan's detailed instructions. Oracle Technology Network Architect Day - Boston - Sept 12 There are easier ways to increase your IT brainpower. Skip the electrodes and register for Oracle Technology Network Architect Day in Boston, September 12, 2012. This free event includes 8 technical sessions, panel Q&A, roundtable discussions—and a free lunch. 8:00 a.m. – 5:00 p.m. at the Boston Marriott Burlington, One Burlington Mall Road, Burlington, MA 01803. Oracle BPM enable BAM | Peter Paul van de Beek "BAM enables you to make decisions based on real-time information gathered from your running processes," says Peter Paul van de Beek. "With BPMN processes you can use the standard Business Indicators that the BPM Suite offers you and use them to with BAM without much extra effort." Sample Application for Switching Application Module Data Sources | Andrejus Baranovskis A sample application and how-to guide from Oracle ACE Director and ADF expert Andrejus Baranovskis. ORCLville: Some Basic BI Thoughts "If we'd stop to consider what business intelligence really is, many of us might grow a different perspective about how we implement enterprise apps," says Oracle ACE Director Floyd Teter. "What if we implemented with an eye to what kind of information we'd like to get from our enterprise apps?" Oracle VM VirtualBox 4.1.20 released |Oracle's Virtualization Blog Oracle VM VirtualBox 4.1.20 was just released at the community and Oracle download sites, reports the Fat Bloke. This is a maintenance release containing bug fixes and stability improvements. Thought for the Day "The programmer, like the poet, works only slightly removed from pure thought-stuff. He builds his castles in the air, from air, creating by exertion of the imagination. Few media of creation are so flexible, so easy to polish and rework, so readily capable of realizing grand conceptual structures." — Frederick P. Brooks Source: SoftwareQuotes

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