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• BI&EPM in Focus June 2012

  - by Mike.Hallett(at)Oracle-BI&EPM

  General News Thomas Kurian Discusses Oracle Exalytics, SAP HANA (replay | preso | press)  Accenture & Oracle Study: The Challenges of Corporate Financial Reporting  (link) Flash Demo: Oracle Hyperion Planning on Exalytics in the Public Sector (link) Flash Demo: OBIEE & Exalytics in Retail (link) Customers Italian Partner Alfa Sistemi implemented at Autovie Venete S.p.A. Integrates Business Intelligence and Performance Management to Improve Efficiency and Speed for Managing Public Works Projects (English version)  / Autovie Venete implementa un sistema integrato di Business Intelligence e Performance Management per migliorare l’efficienza e la tempestività dell’attività di Controlling di Commessa (Italian version). FANCL Gains 360-Degree View of Customers across Multiple Sales Channels, Reduces Reports by 75% Korea Yakult Improves Profit & Loss Analysis with Oracle Hyperion Planning and OBIEE Hill International Streamlines Forecasting, Improves Visibility into Project Productivity and Profitability Children’s Rights in Society Better Supports Organizational Mission with Advanced, Integrated, and Streamlined Business Intelligence Tools Profit: International utility Enel monitors the performance of global subsidiaries with Oracle Hyperion Applications (link) Profit: Charting a New Course: Korean Air gains altitude by leveraging its greatest asset: information (link)   Events June 12: Breaking Away from the Excel Add-In: Welcome to Hyperion Smart View 11.1.2.2 (link) June 13: Upgrading OBIEE 10g to 11g: Best Practices and Lessons Learned (performance architects) (link) June 14, The Netherlands: Strategies for Business Excellence, New Release of Oracle Hyperion EPM Suite (link) June 21: Comprehensive and Accurate Forecasting for Healthcare (link) June 26: What Exactly is Exalytics? (KPI Partners) (link) Webcast Replay: Is Your Company Able to Navigate Through Market Volatility? (link)  Webcast Replay: Is Hope and Email The Core of Your Reconciliation Process? (link) Webcast Replay: Troubleshooting EPM Reporting & Analysis 11.1.2.x  (link) Webcast Replay: Is your Organization Flying Blind when it comes to Understanding Profitability?  (link) Enterprise Performance Management Final Oracle EPM  Information Panel (CIP) survey on cost, profitability and performance reporting/scorecards is now OPEN (link) New on EPM Blog: What's Going on With IFRS? (link) How does Crystal Ball integrate with EPM Solutions? New collateral and demos on Crystal Ball Solution Factory!  (link) New Youtube Video: Business Case Analysis with Oracle Crystal Ball (link) Crystal Ball 11.1.2.2 is released! Grouped Assumptions in Sensitivity Charts, Data Filtering When Fitting Distributions and Parameter Edits When Fitting Distributions to name a few. Get full details from the online New Features Guide (link) New DRM Oracle-by-Examples now available (link) Support Blog: Hyperion Ledgerlink Sample Record and Windows 7: Now you see it, now you don’t  (link) Use Enterprise Manager FMW Control to Troubleshoot Oracle EPM 11.1.2 Family of Products (link) Business  Intelligence Whitepaper: Real-Time Operational Reporting for E-Business Suite via GoldenGate Replication to an Operational Data Store.  How Oracle enabled real-time operational reporting for its $20B services contract business with Golden Gate & OBIEE (link) KPI Partners ebook: Understanding Oracle BI Components and Repository Modeling Basics (link) “Getting Started with Oracle Endeca Information Discovery” video tutorials now available (link) Oracle BI Publisher Conversion Center: Convert from Crystal, Actuate, or Oracle Reports to Oracle BI Publisher (link) Oracle Fusion Applications: Monthly Partner Updates Webcast Replays to help BI partners understand how OBI, Essbase, BI-Apps and Fusion work together: More on Fusion CRM: Fusion Marketing More on Fusion CRM: Fusion CRM Sales Start-Up Packs and Expert Services for Implementation Partners Introducing the Oracle Fusion Accounting Hub Implementing Fusion Applications using Oracle's Composers Oracle Fusion Applications Co-Existence

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• Automated Error Reporting = More Robust Software

  - by Laila

  I would like to tell you how to revolutionize your software development process </marketing hyperbole> On a more serious note, we (Red Gate's .NET Development team) recently rolled a new tool into our development process which has made our lives dramatically easier AND improved the quality of our software, and I (& one of our developers, Alex Davies) just wanted to take a quick moment to share the love. I work with a development team that takes pride in what they ship, so we take software testing rather seriously. For every development project we run, we allocate at least one software tester for every two developers, and we never ship software without first shipping early access releases and betas to get user feedback. And therein lies the challenge -encouraging users to provide consistent, useful feedback is a headache, but without that feedback, improving the software is. tricky. Until fairly recently, we used the standard (if long-winded) approach of receiving bug reports of variable quality via email or through our support forums. If that didn't give us enough information to reproduce the problem - which was most of the time - we had to enter into a time-consuming to-and-fro conversation with the end-user, to get scrape together the data we needed to work out where the problem lay. As I'm sure you're aware, this is painfully slow. To the delight of the team, we recently got to work with SmartAssembly, which lets us embed automated exception and error reporting into our software with very little pain, and we decided to do a little dogfooding. As a result, we've have made a really handy (if perhaps slightly obvious) discovery: As soon as we release a beta, or indeed any release of software, we now get tonnes of customer feedback through automated error reports. Making this process easier for our users has dramatically increased the amount (and quality) of feedback we get. From their point of view, they get an experience similar to Microsoft's error reporting, and process is essentially idiot-proof. From our side of things, we can now react much faster to the information we get, fixing the bugs and shipping a new-and-improved release, which our users rather appreciate. Smiles and hugs all round. Even more so because, as we're use SmartAssembly's Automated Error Reporting, we get to avoid having to spend weeks building an exception reporting mechanism. It takes just a few minutes to add reporting to a project, and we get a bunch of useful information back, like a stack trace and the values of all the local variables, which we can use to fix bugs. Happily, "Automated Error Reporting = More Robust Software" can actually be read two ways: we've found that we not only ship higher quality software, but we also release within a shorter time. We can ship stable software that our users are happy to upgrade to, and we then bask in the glory of lots of positive customer feedback. Once we'd starting working with SmartAssembly, we were curious to know how widespread error reporting was as a practice. Our product manager ran a survey in autumn last year, and found that 40% of software developers never really considered deploying error reporting. Considering how we've now got plenty of experience on the subject, one of our dev guys, Alex Davies, thought we should share what we've learnt, and he's kindly offered to host a webinar on delivering robust software with Automated Error Reporting. Drawing on our own in-house development experiences, he'll cover how to add error reporting to your program, how to actually use the error reports to fix bugs (don't snigger, not everyone's as bright as you), how to customize the error report dialog that your users see, and how to automatically get log files from your users' machine. The webinar will take place on Jan 25th (that's next week). It's free to attend, but you'll still need to register to hear Alex's dulcet tones.

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• Expanding the Partner Ecosystem with Third-Party Plug-ins

  - by Joe Diemer

  Oracle Enterprise Manager’s extensibility capabilities are designed to allow customers and partners to adapt Enterprise Manager for management of heterogeneous environments with Plug-ins and Connectors.  Third-party developers continue to take advantage of Oracle Enterprise Manager’s Extensibility Development Kit (EDK) to build plug-ins to Enterprise Manager 12c, such as F5’s BIG IP Plug-in and Entuity’s Eye of the Storm Network Management Plug-In.  Partners can also validate their plug-ins through the Oracle Validated Integration (OVI) program, which assures customers that the plug-in has been tested and is functionally and technically sound, is designed in a reliable and standardized manner, and operates and performs as documented.   Two very recent examples of partners which have beta versions of their plug-ins are Blue Medora's VMware vSphere plug-in and the NetApp Storage plug-in.  VMware vSphere Plug-in by Blue Medora Blue Medora, an Oracle Partner Network (OPN) “Gold” member, which just announced that it is now signing up customers to try a beta version of their new VMware vSphere plug-in for Enterprise Manager 12c.  According to Blue Medora, the vSphere plug-in monitors critical VMware metrics (CPU, Memory, Disk, Network, etc) at the Host, VM, Cluster and Resource Pool levels.  It has minimal performance impact via an “agentless” approach that requires no installation directly on VMware servers.  It has discovery capabilities for VMware Datacenters, ESX Hosts, Clusters, Virtual Machines, and Datastores.  It offers integration of native VMware Events into Enterprise Manager, and it provides over 300 VMware-related health, availability, performance, and configuration metrics.  It comes with more than 30 out-of-the-box pre-defined thresholds and can manage VMware via a series of jobs split between cluster, host and VM target types.The company reports that the Enterprise Manager 12c plug-in supports vSphere versions 4.0, 4.5 and 5.0.  Platforms supported include Linux 64-bit, Windows, AIX and Solaris SPARC and x86.  Information about the plug-in, including how to sign up for the beta, is available at their web site at http://bluemedora.com after selecting the "Products" tab. NetApp Storage Plug-in NetApp believes the combination of storage system monitoring with comprehensive management of Oracle systems with Enterprise Manager will help customers reduce the cost and complexity of managing applications that rely on NetApp storage and Oracle technologies.  So, NetApp built a plug-in and reports that it has comprehensive availability and performance information for NetApp storage systems.  Using the plug-in, Oracle Enterprise Manager customers with NetApp storage solutions can track the association between databases and storage components and thereby respond to faults and IO performance bottlenecks quickly. With the latest configuration management capabilities, one can also perform drift analysis to make sure all storage systems are configured as per established gold standards. The company is also now signing up beta customers, which can be done at the NetApp Communities site at https://communities.netapp.com/groups/netapp-storage-system-plug-in-for-oem12c-beta. Learn More about Enterprise Manager Extensibility More plug-ins from other partners are soon to come, which I'll be reporting on them here.  To learn more about Enterprise Manager and how customers and partners can build plug-ins using the EDK to manage a multi-vendor data center, go to http://oracle.com/enterprisemanager in the Heterogeneous Management solution area.  The site also lists the plug-ins available with information on how to obtain them.  More info about the Oracle Validated Integration program can be found at the OPN Enterprise Manager Knowledge Zone in the "Develop" tab.

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• WebCenter Innovation Award Winners

  - by Michael Snow

  Of course, here on our WebCenter blog – we’d like to highlight and brag about our great WebCenter winners. The 2012 WebCenter Innovation Award Winners University of Louisville Location: Louisville, KY, USA Industry: Higher Education Fusion Middleware Products: WebCenter Portal, WebCenter Content, JDeveloper, WebLogic, Oracle BI, Oracle IdM University of Louisville is a state supported research university Statewide Informatics Network to improve public health The University of Louisville has implemented WebCenter as part of the LOUI (Louisville Informatics Institute) Initiative, a Statewide Informatics Network, which will improve public healthcare and lower cost through the use of novel technology and next generation analytics, decision support and innovative outcomes-based payment systems. ---------- News Limited Country/Region: Australia Industry: News/Media FMW Products: WebCenter Sites Single platform running websites for 50% of Australia's newspapers News Corp is running half of Australia's newspaper websites on this shared platform powered by Oracle WebCenter Sites and have overtaken their nearest competitors and are now leading in terms of monthly page impressions. At peak they have over 250 editors on the system publishing in real-time.Sites include: www.newsspace.com.au, www.news.com.au, www.theaustralian.com.au and many others ------ Life Technologies Corp. Country/Region: Carlsbad, CA, USAIndustry: Life SciencesFMW Products: WebCenter Portal, SOA Suite Life Technologies Corp. is a global biotechnology tools company dedicated to improving the human condition with innovative life science products. They were awarded an innovation award for their solution utilizing WebCenter Portal for remotely monitoring & repairing biotech instruments. They deployed WebCenter as a portal that accesses Life Technologies cloud based service monitoring system where all customer deployed instruments can be remotely monitored and proactively repaired.  The portal provides alerts from these cloud based monitoring services directly to the customer and to Life Technologies Field Engineers.  The Portal provides insight into the instruments and services customers purchased for the purpose of analyzing and anticipating future customer needs and creating targeted sales and service programs. ----- China Mobile Jiangsu China Mobile Jiangsu is one of the biggest subsidiaries of China Mobile. It has over 25,000 employees and 40 million mobile subscribers. Country/Region: Jiangsu, China Industry: Telecommunications FMW Products: WebCenter Portal, WebCenter Content, JDeveloper, SOA Suite, IdM They were awarded an Innovation Award for their new employee platform powered by WebCenter Portal is designed to serve their 25,000+ employees and help them drive collaboration & productivity. JSMCC (Chian Mobile Jiangsu) Employee Enterprise Portal and Collaboration Platform. It is one of the China Mobile’s most important IT innovation projects. The new platform is designed to serve for JSMCC’s 25000+ employees and to help them improve the working efficiency, changing their traditional working mode to social ways, encouraging employees on business collaboration and innovation. The solution is built on top of Oracle WebCenter Portal Framework and WebCenter Spaces while also leveraging Weblogic Server, UCM, OID, OAM, SES, IRM and Oracle Database 11g. By providing rich collaboration services, knowledge management services, sensitive document protection services, unified user identity management services, unified information search services and personalized information integration capabilities, the working efficiency of JSMCC employees has been greatly improved. Main Functionality : Information portal, office automation integration, personal space, group space, team collaboration with web2.0 services, unified search engine for multiple data sources, document management and protection. SSO for multiple platforms. -------- LADWP – Los Angeles Department for Water and Power Los Angeles Department of Water and Power (LADWP) is the largest public utility company in United States with over 1.6 Million customers. LADWP provides water and power for millions of residential & commercial customers in Southern California. LADWP also bills most of these customers for sanitation services provided by another city department. Country/Region: US – Los Angeles, CA Industry: Public Utility FMW Products: WebCenter Portal, WebCenter Content, JDeveloper, SOA Suite, IdM The new infrastructure consists of: Oracle WebCenter Portal including mobile portal Oracle WebCenter Content for Content Management and Digital Asset Management (DAM) Oracle OAM (IDM, OVD, OAM) integrated with AD for enterprise identity management Oracle Siebel for CRM Oracle DB Oracle SOA Suite for integration of various subsystems and back end systems  The new portal's features include: Complete Graphical redesign based on best practices in UI Design for high usability Customer Self Service implemented through MyAccount (Bill Pay, Payment History, Bill History, Usage Analysis, Service Request Management) Financial Assistance Programs (CRM, WebCenter) Customer Rebate Programs (CRM, WebCenter) Turn On/Off/Transfer of services (Commercial & Residential) Outage Reporting eNotification (SMS, email) Multilingual (English & Spanish) – using WebCenter multi-language support Section 508 (ADA) Compliant Search – Using WebCenter SES (Secured Enterprise Search) Distributed Authorship in WebCenter Content Mobile Access (any Mobile Browser)

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• Deploying an SSL Application to Windows Azure &ndash; The Dark Secret

  - by ToStringTheory

  When working on an application that had been in production for some time, but was about to have a shopping cart added to it, the necessity for SSL certificates came up.  When ordering the certificates through the vendor, the certificate signing request (CSR) was generated through the providers (http://register.com) web interface, and within a day, we had our certificate. At first, I thought that the certification process would be the hard part…  Little did I know that my fun was just beginning… The Problem I’ll be honest, I had never really secured a site before with SSL.  This was a learning experience for me in the first place, but little did I know that I would be learning more than the simple procedure.  I understood a bit about SSL already, the mechanisms in how it works – the secure handshake, CA’s, chains, etc…  What I didn’t realize was the importance of the CSR in the whole process.  Apparently, when the CSR is created, a public key is created at the same time, as well as a private key that is stored locally on the PC that generated the request.  When the certificate comes back and you import it back into IIS (assuming you used IIS to generate the CSR), all of the information is combined together and the SSL certificate is added into your store. Since at the time the certificate had been ordered for our site, the selection to use the online interface to generate the CSR was chosen, the certificate came back to us in 5 separate files: A root certificate – (*.crt file) An intermediate certifcate – (*.crt file) Another intermediate certificate – (*.crt file) The SSL certificate for our site – (*.crt file) The private key for our certificate – (*.key file) Well, in case you don’t know much about Windows Azure and SSL certificates, the first thing you should learn is that certificates can only be uploaded to Azure if they are in a PFX package – securable by a password.  Also, in the case of our SSL certificate, you need to include the Private Key with the file.  As you can see, we didn’t have a PFX file to upload. If you don’t get the simple PFX from your hosting provider, but rather the multiple files, you will soon find out that the process has turned from something that should be simple – to one that borders on a circle of hell… Probably between the fifth and seventh somewhere… The Solution The solution is to take the files that make up the certificates chain and key, and combine them into a file that can be imported into your local computers store, as well as uploaded to Windows Azure.  I can not take the credit for this information, as I simply researched a while before finding out how to do this. Download the OpenSSL for Windows toolkit (Win32 OpenSSL v1.0.1c) Install the OpenSSL for Windows toolkit Download and move all of your certificate files to an easily accessible location (you'll be pointing to them in the command prompt, so I put them in a subdirectory of the OpenSSL installation) Open a command prompt Navigate to the folder where you installed OpenSSL Run the following command: openssl pkcs12 -export –out {outcert.pfx} –inkey {keyfile.key}      –in {sslcert.crt} –certfile {ca1.crt} –certfile (ca2.crt) From this command, you will get a file, outcert.pfx, with the sum total of your ssl certificate (sslcert.crt), private key {keyfile.key}, and as many CA/chain files as you need {ca1.crt, ca2.crt}. Taking this file, you can then import it into your own IIS in one operation, instead of importing each certificate individually.  You can also upload the PFX to Azure, and once you add the SSL certificate links to the cloud project in Visual Studio, your good to go! Conclusion When I first looked around for a solution to this problem, there were not many places online that had the information that I was looking for.  While what I ended up having to do may seem obvious, it isn’t for everyone, and I hope that this can at least help one developer out there solve the problem without hours of work!

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• "Why We Chose Fusion CRM" by Vikas Bhambri, Managing Partner, The Athene Group

  - by Natalia Rachelson

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Vikas Bhambri, Managing Partner, The Athene Group This year The Athene Group (www.theathenegroup.com) celebrated our tenth anniversary. The company has accomplished a lot in ten years overcoming a number of hurdles and challenges to have grown organically to a 150+ person global company with offices in the US, UK, and India and customers in the US, Canada, and Europe. Now more than ever with the current global landscape from an economic and competitive standpoint it was vital that we make some changes to remain successful for the next ten years. There were two key initiatives that we discussed internally that would enable us to successfully accomplish this – collaboration and the concept of “insight to action”. With our existing Oracle CRM On Demand platform we had components of this but not the full depth and breadth that we were looking for. When we started to discuss Fusion CRM we immediately saw several next generation tools that would embrace these two objectives. For a consulting and development organization the collaboration required between business development and consulting delivery is as important as the collaboration required during the projects between the project delivery and account management teams. The Activity Streams functionality in Fusion CRM immediately addressed the communication of key discussion topics and exchanges around our clients. Of course when we saw the Oracle Social Network (which is part of our Fusion CRM roadmap) we were blown away. The combination OSN and our CRM is going to make us more effective as we discuss and work cohesively on client engagements – ensuring mutual success for both Athene and our clients. When we looked at “insight to action” we saw that we had a great platform when folks were at their desks, unfortunately a lot of our business development and consulting folks are on the road. The Fusion Mobile Sales and Fusion Outlook Desktop provide information to our teams when they are on the go. So that they can provide real-time information and react to real-time information provided by their peers. We are in the early stages of our transformative experience with Fusion CRM but we believe the platform along with our people and processes are going to help us achieve our goals in the future.

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• Standards Corner: Preventing Pervasive Monitoring

  - by independentid

   Phil Hunt is an active member of multiple industry standards groups and committees and has spearheaded discussions, creation and ratifications of industry standards including the Kantara Identity Governance Framework, among others. Being an active voice in the industry standards development world, we have invited him to share his discussions, thoughts, news & updates, and discuss use cases, implementation success stories (and even failures) around industry standards on this monthly column. Author: Phil Hunt On Wednesday night, I watched NBC’s interview of Edward Snowden. The past year has been tumultuous one in the IT security industry. There has been some amazing revelations about the activities of governments around the world; and, we have had several instances of major security bugs in key security libraries: Apple's ‘gotofail’ bug  the OpenSSL Heartbleed bug, not to mention Java’s zero day bug, and others. Snowden’s information showed the IT industry has been underestimating the need for security, and highlighted a general trend of lax use of TLS and poorly implemented security on the Internet. This did not go unnoticed in the standards community and in particular the IETF. Last November, the IETF (Internet Engineering Task Force) met in Vancouver Canada, where the issue of “Internet Hardening” was discussed in a plenary session. Presentations were given by Bruce Schneier, Brian Carpenter,  and Stephen Farrell describing the problem, the work done so far, and potential IETF activities to address the problem pervasive monitoring. At the end of the presentation, the IETF called for consensus on the issue. If you know engineers, you know that it takes a while for a large group to arrive at a consensus and this group numbered approximately 3000. When asked if the IETF should respond to pervasive surveillance attacks? There was an overwhelming response for ‘Yes'. When it came to 'No', the room echoed in silence. This was just the first of several consensus questions that were each overwhelmingly in favour of response. This is the equivalent of a unanimous opinion for the IETF. Since the meeting, the IETF has followed through with the recent publication of a new “best practices” document on Pervasive Monitoring (RFC 7258). This document is extremely sensitive in its approach and separates the politics of monitoring from the technical ones. Pervasive Monitoring (PM) is widespread (and often covert) surveillance through intrusive gathering of protocol artefacts, including application content, or protocol metadata such as headers. Active or passive wiretaps and traffic analysis, (e.g., correlation, timing or measuring packet sizes), or subverting the cryptographic keys used to secure protocols can also be used as part of pervasive monitoring. PM is distinguished by being indiscriminate and very large scale, rather than by introducing new types of technical compromise. The IETF community's technical assessment is that PM is an attack on the privacy of Internet users and organisations. The IETF community has expressed strong agreement that PM is an attack that needs to be mitigated where possible, via the design of protocols that make PM significantly more expensive or infeasible. Pervasive monitoring was discussed at the technical plenary of the November 2013 IETF meeting [IETF88Plenary] and then through extensive exchanges on IETF mailing lists. This document records the IETF community's consensus and establishes the technical nature of PM. The draft goes on to further qualify what it means by “attack”, clarifying that  The term is used here to refer to behavior that subverts the intent of communicating parties without the agreement of those parties. An attack may change the content of the communication, record the content or external characteristics of the communication, or through correlation with other communication events, reveal information the parties did not intend to be revealed. It may also have other effects that similarly subvert the intent of a communicator.  The past year has shown that Internet specification authors need to put more emphasis into information security and integrity. The year also showed that specifications are not good enough. The implementations of security and protocol specifications have to be of high quality and superior testing. I’m proud to say Oracle has been a strong proponent of this, having already established its own secure coding practices. 

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• Analytics in an Omni-Channel World

  - by David Dorf

  Retail has been around ever since mankind started bartering.  The earliest transactions were very specific to the individuals buying and selling, then someone had the bright idea to open a store.  Those transactions were a little more generic, but the store owner still knew his customers and what they wanted.  As the chains rolled out, customer intimacy was sacrificed for scale, and retailers began to rely on segments and clusters.  But thanks to the widespread availability of data and the technology to convert said data into information, retailers are getting back to details. The retail industry is following a maturity model for analytics that is has progressed through five stages, each delivering more value than the previous. Store Analytics Brick-and-mortar retailers (and pure-play catalogers as well) that collect anonymous basket-level data are able to get some sense of demand to help with allocation decisions.  Promotions and foot-traffic can be measured to understand marketing effectiveness and perhaps focus groups can help test ideas.  But decisions are influenced by the majority, using faceless customer segments and aggregated industry data points.  Loyalty programs help a little, but in many cases the cost outweighs the benefits. Web Analytics The Web made it much easier to collect data on specific, yet still anonymous consumers using cookies to track visits. Clickstreams and product searches are analyzed to understand the purchase journey, gauge demand, and better understand up-selling opportunities.  Personalization begins to allow retailers target market consumers with recommendations. Cross-Channel Analytics This phase is a minor one, but where most retailers probably sit today.  They are able to use information from one channel to bolster activities in another. However, there are technical challenges combining data silos so its not an easy task.  But for those retailers that are able to perform analytics on both sources of data, the pay-off is pretty nice.  Revenue per customer begins to go up as customers have a better brand experience. Mobile & Social Analytics Big data technologies are enabling a 360-degree view of the customer by incorporating psychographic data from social sites alongside traditional demographic data.  Retailers can track individual preferences, opinions, hobbies, etc. in order to understand a consumer's motivations.  Using mobile devices, consumers can interact with brands anywhere, anytime, accessing deep product information and reviews.  Mobile, combined with a loyalty program, presents an opportunity to put shopping into geographic context, understanding paths to the store, patterns within the store, and be an always-on advertising conduit. Omni-Channel Analytics All this data along with the proper technology represents a new paradigm in which the clock is turned back and retail becomes very personal once again.  Rich, individualized data better illuminates demand, allows for highly localized assortments, and helps tailor up-selling.  Interactions with all channels help build an accurate profile of each consumer, and allows retailers to tailor the retail experience to meet the heightened expectations of today's sophisticated shopper.  And of course this culminates in greater customer satisfaction and business profitability.

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• Orchestrating the Virtual Enterprise, Part I

  - by Kathryn Perry

  A guest post by Jon Chorley, Oracle's Chief Sustainability Officer & Vice President, SCM Product Strategy During the American Industrial Revolution, the Ford Motor Company did it all. It turned raw materials into a showroom full of Model Ts. It owned a steel mill, a glass factory, and an automobile assembly line. The company was both self-sufficient and innovative and went on to become one of the largest and most profitable companies in the world. Nowadays, it's unusual for any business to follow this vertical integration model because its much harder to be best in class across such a wide a range of capabilities and services. Instead, businesses focus on their core competencies and outsource other business functions to specialized suppliers. They exchange vertical integration for collaboration. When done well, all parties benefit from this arrangement and the collaboration leads to the creation of an agile, lean and successful "virtual enterprise." Case in point: For Sun hardware, Oracle outsources most of its manufacturing and all of its logistics to third parties. These are vital activities, but ones where Oracle doesn't have a core competency, so we shift them to business partners who do. Within our enterprise, we always retain the core functions of product development, support, and most of the sales function, because that's what constitutes our core value to our customers. This is a perfect example of a virtual enterprise.  What are the implications of this? It means that we must exchange direct internal control for indirect external collaboration. This fundamentally changes the relative importance of different business processes, the boundaries of security and information sharing, and the relationship of the supply chain systems to the ERP. The challenge is that the systems required to support this virtual paradigm are still mired in "island enterprise" thinking. But help is at hand. Developments such as the Web, social networks, collaboration, and rules-based orchestration offer great potential to fundamentally re-architect supply chain systems to better support the virtual enterprise.  Supply Chain Management Systems in a Virtual Enterprise Historically enterprise software was constructed to automate the ERP - and then the supply chain systems extended the ERP. They were joined at the hip. In virtual enterprises, the supply chain system needs to be ERP agnostic, sitting above each of the ERPs that are distributed across the virtual enterprise - most of which are operating in other businesses. This is vital so that the supply chain system can manage the flow of material and the related information through the multiple enterprises. It has to have strong collaboration tools. It needs to be highly flexible. Users need to be able to see information that's coming from multiple sources and be able to react and respond to events across those sources.  Oracle Fusion Distributed Order Orchestration (DOO) is a perfect example of a supply chain system designed to operate in this virtual way. DOO embraces the idea that a company's fulfillment challenge is a distributed, multi-enterprise problem. It enables users to manage the process and the trading partners in a uniform way and deliver a consistent user experience while operating over a heterogeneous, virtual enterprise. This is a fundamental shift at the core of managing supply chains. It forces virtual enterprises to think architecturally about how best to construct their supply chain systems. In my next post, I will share examples of companies that have made that shift and talk more about the distributed orchestration process.

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• Isis Finally Rolls Out

  - by David Dorf

  Google has rolled their wallet out for several chains; I see the NFC readers in Walgreen's when I'm sent their for milk.  But Isis has been relatively quiet until now.  As of last week they have finally launched in their two test cities: Austin, and Salt Lake City.  Below are the supported carriers and phones as of now, but more phones will be added later. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} AT&T supports: HTC One™ X, LG Escape™, Samsung Galaxy Exhilarate™, Samsung Galaxy S® III, Samsung Galaxy Rugby Pro™ T-Mobile supports: Samsung Galaxy S® II, Samsung Galaxy S® III, Samsung Galaxy S® Relay 4G Verizon supports: Droid Incredible 4G LTE. Of course iPhone owners have no wallet since Apple didn't included an NFC chip. To start using Isis, you have to take your NFC-capable phone to your carrier's store to get the SIM replaced with a more sophisticated one that has a secure element configured for Isis.  The "secure element" is the cryptographic logic that secures mobile payments.  Carriers like the secure element in the SIM while non-carriers (like Google) prefer the secure element in the phone's electronics. (I'm not entirely sure if you could support both Isis and Google Wallet on the same phone.  Anybody know?) Then you can download the Isis app from Google Play and load your cards.  Most credit cards are supported, and there's a process to verify the credit cards are valid.  Then you can select from the list of participating retailers to "follow."  Selecting a retailer allows that retailer to give you offers via the app. The app is well done and easy to use.  You can select a default payment type and also switch between them easily.  When the phone is tapped on the reader, there are two exchanges of information.  The payment information is transferred, and then the Isis "SmartTap" information which includes optional loyalty number and digital coupons.  Of course the value of mobile wallets comes from the ease of handling all three data types (i.e. payment, loyalty, offers). There are several advertisements for Isis running now, and my favorite is below.

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• Bitmap font rendering, UV generation and vertex placement

  - by jack

  I am generating a bitmap, however, I am not sure on how to render the UV's and placement. I had a thread like this once before, but it was too loosely worded as to what I was looking to do. What I am doing right now is creating a large 1024x1024 image with characters evenly placed every 64 pixels. Here is an example of what I mean. I then save the bitmap X/Y information to a file (which is all multiples of 64). However, I am not sure how to properly use this information and bitmap to render. This falls into two different categories, UV generation and kerning. Now I believe I know how to do both of these, however, when I attempt to couple them together I will get horrendous results. For example, I am trying to render two different text arrays, "123" and "njfb". While ignoring the texture quality (I will be increasing the texture to provide more detail once I fix this issue), here is what it looks like when I try to render them. http://img64.imageshack.us/img64/599/badfontrendering.png Now for the algorithm. I am doing my letter placement with both GetABCWidth and GetKerningPairs. I am using GetABCWidth for the width of the characters, then I am getting the kerning information for adjust the characters. Does anyone have any suggestions on how I can implement my own bitmap font renderer? I am trying to do this without using external libraries such as angel bitmap tool or freetype. I also want to stick to the way the bitmap font sheet is generated so I can do extra effects in the future. Rendering Algorithm for(U32 c = 0, vertexID = 0, i = 0; c < numberOfCharacters; ++c, vertexID += 4, i += 6) { ObtainCharInformation(fontName, m_Text[c]); letterWidth = (charInfo.A + charInfo.B + charInfo.C) * scale; if(c != 0) { DWORD BytesReq = GetGlyphOutlineW(dc, m_Text[c], GGO_GRAY8_BITMAP, &gm, 0, 0, &mat); U8 * glyphImg= new U8[BytesReq]; DWORD r = GetGlyphOutlineW(dc, m_Text[c], GGO_GRAY8_BITMAP, &gm, BytesReq, glyphImg, &mat); for (int k=0; k<nKerningPairs; k++) { if ((kerningpairs[k].wFirst == previousCharIndex) && (kerningpairs[k].wSecond == m_Text[c])) { letterBottomLeftX += (kerningpairs[k].iKernAmount * scale); break; } } letterBottomLeftX -= (gm.gmCellIncX * scale); } SetVertex(letterBottomLeftX, 0.0f, zFight, vertexID); SetVertex(letterBottomLeftX, letterHeight, zFight, vertexID + 1); SetVertex(letterBottomLeftX + letterWidth, letterHeight, zFight, vertexID + 2); SetVertex(letterBottomLeftX + letterWidth, 0.0f, zFight, vertexID + 3); zFight -= 0.001f; float BottomLeftX = (F32)(charInfo.bitmapXOrigin) / (float)m_BitmapWidth; float BottomLeftY = (F32)(charInfo.bitmapYOrigin + charInfo.charBitmapHeight) / (float)m_BitmapWidth; float TopLeftX = BottomLeftX; float TopLeftY = (F32)(charInfo.bitmapYOrigin) / (float)m_BitmapWidth; float TopRightX = (F32)(charInfo.bitmapXOrigin + charInfo.B - charInfo.C) / (float)m_BitmapWidth; float TopRightY = TopLeftY; float BottomRightX = TopRightX; float BottomRightY = BottomLeftY; SetTextureCoordinate(TopLeftX, TopLeftY, vertexID + 1); SetTextureCoordinate(BottomLeftX, BottomLeftY, vertexID + 0); SetTextureCoordinate(BottomRightX, BottomRightY, vertexID + 3); SetTextureCoordinate(TopRightX, TopRightY, vertexID + 2); /// index setting letterBottomLeftX += letterWidth; previousCharIndex = m_Text[c]; }

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• Expanding on requestaudit - Tracing who is doing what...and for how long

  - by Kyle Hatlestad

  One of the most helpful tracing sections in WebCenter Content (and one that is on by default) is the requestaudit tracing.  This tracing section summarizes the top service requests happening in the server along with how they are performing.  By default, it has 2 different rotations.  One happens every 2 minutes (listing up to 5 services) and another happens every 60 minutes (listing up to 20 services).  These traces provide the total time for all the requests against that service along with the number of requests and its average request time.  This information can provide a good start in possibly troubleshooting performance issues or tracking a particular issue.   >requestaudit/6 12.10 16:48:00.493 Audit Request Monitor !csMonitorTotalRequests,47,1,0.39009329676628113,0.21034042537212372,1>requestaudit/6 12.10 16:48:00.509 Audit Request Monitor Request Audit Report over the last 120 Seconds for server wcc-base_4444****requestaudit/6 12.10 16:48:00.509 Audit Request Monitor -Num Requests 47 Errors 1 Reqs/sec. 0.39009329676628113 Avg. Latency (secs) 0.21034042537212372 Max Thread Count 1requestaudit/6 12.10 16:48:00.509 Audit Request Monitor 1 Service FLD_BROWSE Total Elapsed Time (secs) 3.5320000648498535 Num requests 10 Num errors 0 Avg. Latency (secs) 0.3531999886035919 requestaudit/6 12.10 16:48:00.509 Audit Request Monitor 2 Service GET_SEARCH_RESULTS Total Elapsed Time (secs) 2.694999933242798 Num requests 6 Num errors 0 Avg. Latency (secs) 0.4491666555404663requestaudit/6 12.10 16:48:00.509 Audit Request Monitor 3 Service GET_DOC_PAGE Total Elapsed Time (secs) 1.8839999437332153 Num requests 5 Num errors 1 Avg. Latency (secs) 0.376800000667572requestaudit/6 12.10 16:48:00.509 Audit Request Monitor 4 Service DOC_INFO Total Elapsed Time (secs) 0.4620000123977661 Num requests 3 Num errors 0 Avg. Latency (secs) 0.15399999916553497requestaudit/6 12.10 16:48:00.509 Audit Request Monitor 5 Service GET_PERSONALIZED_JAVASCRIPT Total Elapsed Time (secs) 0.4099999964237213 Num requests 8 Num errors 0 Avg. Latency (secs) 0.051249999552965164requestaudit/6 12.10 16:48:00.509 Audit Request Monitor ****End Audit Report***** To change the default rotation or size of output, these can be set as configuration variables for the server: RequestAuditIntervalSeconds1 – Used for the shorter of the two summary intervals (default is 120 seconds)RequestAuditIntervalSeconds2 – Used for the longer of the two summary intervals (default is 3600 seconds)RequestAuditListDepth1 – Number of services listed for the first request audit summary interval (default is 5)RequestAuditListDepth2 – Number of services listed for the second request audit summary interval (default is 20) If you want to get more granular, you can enable 'Full Verbose Tracing' from the System Audit Information page and now you will get an audit entry for each and every service request.  >requestaudit/6 12.10 16:58:35.431 IdcServer-68 GET_USER_INFO [dUser=bob][StatusMessage=You are logged in as 'bob'.] 0.08765099942684174(secs) What's nice is it reports who executed the service and how long that particular request took.  In some cases, depending on the service, additional information will be added to the tracing relevant to that  service. >requestaudit/6 12.10 17:00:44.727 IdcServer-81 GET_SEARCH_RESULTS [dUser=bob][QueryText=%28+dDocType+%3cmatches%3e+%60Document%60+%29][StatusCode=0][StatusMessage=Success] 0.4696030020713806(secs) You can even go into more detail and insert any additional data into the tracing.  You simply need to add this configuration variable with a comma separated list of variables from local data to insert. RequestAuditAdditionalVerboseFieldsList=TotalRows,path In this case, for any search results, the number of items the user found is traced: >requestaudit/6 12.10 17:15:28.665 IdcServer-36 GET_SEARCH_RESULTS [TotalRows=224][dUser=bob][QueryText=%28+dDocType+%3cmatches%3e+%60Application%60+%29][Sta... I also recently ran into the case where services were being called from a client through RIDC.  All of the services were being executed as the same user, but they wanted to correlate the requests coming from the client to the ones being executed on the server.  So what we did was add a new field to the request audit list: RequestAuditAdditionalVerboseFieldsList=ClientToken And then in the RIDC client, ClientToken was added to the binder along with a unique value that could be traced for that request.  Now they had a way of tracing on both ends and identifying exactly which client request resulted in which request on the server.

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• Three Buckets of Knowledge

  - by BuckWoody

  As I learn more and more about SQL Server every day, I divide up my information into three “buckets”: Concepts In the first bucket are the general concepts about the topic. What is it? What does it do (or sometimes, what is is supposed to do?) How does one operation flow to another? For this information I use books, magazine articles and believe it or not – Wikipedia. I don’t always trust that last source, but I do use it to see how others lay out their thoughts around a concept. I really like graphical charts that show me the process flow if I can get it, and this is an ideal place for a good presentation. In fact, this may be the only real use for a presentation – I’ll explain what I mean in a moment. Reference The references for a topic include things like Transact-SQL (T-SQL) syntax, or the screen layout on a panel, things like that. Think Dictionary. The only reference I trust for this information is Books Online – presentations are fine, but we’re talking about a dictionary. Ever go to a movie that just reads through a dictionary? Me neither. But I have gone to presentations where people try to include tons of reference materials in their slides. Even if you give me the presentation material later, it’s not really a searchable, readable medium. How To A how-to for me is an example, or even better, a tutorial about an example. Whatever it is shows me a practical use for the concepts and of course involves the syntax. The important thing here is that you need to be able to separate out the example the person is showing you from the stuff you need to know. I can’t tell you how many times folks have told me, “well, sure, if yours is red then that works. But mine is blue.” And I have to explain, “then use “blue” for the search word here.” You get the idea. No one will do your work for you – the examples are meant as a teaching tool only. I accept that, learn what I can, and then run off to create my own thing. You might think a How To works well in a presentation, and it does, for the most part. For a complex example or tutorial, I still prefer the printed word (electronic if possible) so that I can go over the example multiple times, skip around and so on.   The order here isn’t actually that important. Most of the time I start with a concept, look at an example, and then read the reference material. But sometimes I look up an example, read a little of concepts and then check the reference. The only primary thing I try to enforce is to read something from each of them. It’s dangerous to base your work on any single example, reference or concept.  Share this post: email it! | bookmark it! | digg it! | reddit! | kick it! | live it!

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• your AdSense account poses a risk of generating invalid activity

  - by Karington

  i received a mail from the adsense team saying: I am not an adsense expert, im actually quite new to it. I spent a lot of time on my site http://www.media1.rs, its a news aggregator with tons of options. In the meantime i discovered the double click service that had a good option to turn on google ads when you don't have any other running so i joined up for google adsense with my company account. Everything went smooth until one day (21.Jul.2011) i got an email... Hello, After reviewing our records, we've determined that your AdSense account poses a risk of generating invalid activity. Because we have a responsibility to protect our AdWords advertisers from inflated costs due to invalid activity, we've found it necessary to disable your AdSense account. Your outstanding balance and Google's share of the revenue will both be fully refunded back to the affected advertisers. Please understand that we need to take such steps to maintain the effectiveness of Google's advertising system, particularly the advertiser-publisher relationship. We understand the inconvenience that this may cause you, and we thank you in advance for your understanding and cooperation. If you have any questions or concerns about the actions we've taken, how you can appeal this decision, or invalid activity in general, you can find more information by visiting http://www.google.com/adsense/support/bin/answer.py?answer=57153. Sincerely, The Google AdSense Team At first i didn't have any idea why... but then it came to me that it was maybe the auto refresh script we had because we publish news very very often and it would be useful for visitors... but i removed it immediately after i got the mail... Then i thought it might be my friends clicking thinking that that will help me (i didn't tell them to do it and don't know if they did) or something like that but than it couldn't be that because everyone can organize 10 people and get anyone who is a start-up banned? right? Anyway i filled out the form that was on the answers page with the previously removed script and got this from them: Hello, Thank you for your appeal. We appreciate the additional information you've provided, as well as your continued interest in the AdSense program. However, after thoroughly re-reviewing your account data and taking your feedback into consideration, our specialists have confirmed that we're unable to reinstate your AdSense account. As a reminder, if you have any questions or concerns about your account, the actions we've taken, or invalid activity in general, you can find more information by visiting http://www.google.com/adsense/support/bin/answer.py?answer=57153. I do understand them that they have to keep things secret in a way but i don't know what I'm supposed to do now? Is there a check list that i can go through and re-apply? Where do i re-apply on the same form? Please help as we are a small company and cant really have a budget for hiring a specialist + don't know any also... p.s. the current ads on the site are my own through doubleclick... Thanks in advance! Best, Karington

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• Oracle Fusion Supply Chain Management (SCM) Designs May Improve End User Productivity

  - by Applications User Experience

  By Applications User Experience on March 10, 2011 Michele Molnar, Senior Usability Engineer, Applications User Experience The Challenge: The SCM User Experience team, in close collaboration with product management and strategy, completely redesigned the user experience for Oracle Fusion applications. One of the goals of this redesign was to increase end user productivity by applying design patterns and guidelines and incorporating findings from extensive usability research. But a question remained: How do we know that the Oracle Fusion designs will actually increase end user productivity? The Test: To answer this question, the SCM Usability Engineers compared Oracle Fusion designs to their corresponding existing Oracle applications using the workflow time analysis method. The workflow time analysis method breaks tasks into a sequence of operators. By applying standard time estimates for all of the operators in the task, an estimate of the overall task time can be calculated. The workflow time analysis method has been recently adopted by the Applications User Experience group for use in predicting end user productivity. Using this method, a design can be tested and refined as needed to improve productivity even before the design is coded. For the study, we selected some of our recent designs for Oracle Fusion Product Information Management (PIM). The designs encompassed tasks performed by Product Managers to create, manage, and define products for their organization. (See Figure 1 for an example.) In applying this method, the SCM Usability Engineers collaborated with Product Management to compare the new Oracle Fusion Applications designs against Oracle’s existing applications. Together, we performed the following activities: Identified the five most frequently performed tasks Created detailed task scenarios that provided the context for each task Conducted task walkthroughs Analyzed and documented the steps and flow required to complete each task Applied standard time estimates to the operators in each task to estimate the overall task completion time Figure 1. The interactions on each Oracle Fusion Product Information Management screen were documented, as indicated by the red highlighting. The task scenario and script provided the context for each task.  The Results: The workflow time analysis method predicted that the Oracle Fusion Applications designs would result in productivity gains in each task, ranging from 8% to 62%, with an overall productivity gain of 43%. All other factors being equal, the new designs should enable these tasks to be completed in about half the time it takes with existing Oracle Applications. Further analysis revealed that these performance gains would be achieved by reducing the number of clicks and screens needed to complete the tasks. Conclusions: Using the workflow time analysis method, we can expect the Oracle Fusion Applications redesign to succeed in improving end user productivity. The workflow time analysis method appears to be an effective and efficient tool for testing, refining, and retesting designs to optimize productivity. The workflow time analysis method does not replace usability testing with end users, but it can be used as an early predictor of design productivity even before designs are coded. We are planning to conduct usability tests later in the development cycle to compare actual end user data with the workflow time analysis results. Such results can potentially be used to validate the productivity improvement predictions. Used together, the workflow time analysis method and usability testing will enable us to continue creating, evaluating, and delivering Oracle Fusion designs that exceed the expectations of our end users, both in the quality of the user experience and in productivity. (For more information about studying productivity, refer to the Measuring User Productivity blog.)

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• Working and Studying in Oracle, how I balance my time....

  - by anca.rosu

  Hi, my name is Laura. I am working as an Intern within Executive Administration at Oracle Denmark, whilst studying Information Management at Copenhagen Business school. I have recently handeding a paper on Information Systems which gave me exposure to Oracle. Once completing this paper I came across a job posting on my University’s intranet site and I applied directly online. When I submitted my application for the job offer, I wondered about what language I should use for the application form, as the job posting was in Danish, but the contact person and number looked Irish. I therefore chose English. Later that same day, Fiona, one of Oracle’s Graduates Recruitment Consultants based in Ireland, contacted me. This shows how global Oracle truly is. I went for my face-to-face interview in Oracle Denmark with Charlotte, one of the team managers. I spent 5 minutes waiting in the lobby, just looking around, thinking to myself, I really want to work here. The atmosphere seemed so pleasant with a relaxed approach between colleagues, employees and guests. The interview took about an hour, but we touched on a lot of different subjects. The profile I got of Oraclewas that this is a place where you are encouraged to think for yourself, and you are given the freedom to use your ideas. Later that evening, Fiona called and offered me the job. I was very happy. At Oracle Denmark we have 4 different zones: a Quiet Zone, a Project Zone, a Dialogue Zone and a Call Zone. Everyday when you arrive you consider what will be the most productive for the day’s task, and you take your toolbox and go find a desk in the zone you have decided on. It is therefore very unusual to be next to the same person two days in a row. At Oracle, people are located all over the world, and everybody has team members, colleagues or leaders in other countries, or even other time zones. Initially,I was worried about how I would adapt to this approach but I soon realized I had nothing to worry about and now I appreciate working this way. My colleagues have been very supportive and they have openly welcomed me into my new role. I typically work two days a week and have three days at University. During exam periods, I have the flexibility to work less hours and focus on the exams, in return for putting in more hours at work when needed. The first time I had to ask for time off before handing in a paper, my boss looked at me and said, ”Of course! Your education is the most important!” I hope that by sharing my experiences with you, I can inspire or encourage you to consider Oracle as a potential employer, where you can grow both professionally and personally. If you have any questions related to this article feel free to contact  [email protected].  You can find our job opportunities via http://campus.oracle.com Technorati Tags: Intern,Oracle Denmark,Information Systems,Business school,Copenhagen,Graduates Recruitment,Ireland,Quiet Zone,Project Zone,Dialogue Zone,Call Zone,University,flexibility

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• History of Mobile Technology

  - by David Dorf

  Over the last ten years, mobile phones have gone through several incremental technology leaps that have added capabilities that impact the retail industry.  I've listed the six major ones below, along with their long-lasting impact. 1. Location In the US, the FCC required mobile phones to implement E911 (emergency calls) by 2006, requiring the caller to be located to within 300 meters.  Back in 2000, GPS was opened up for civilian use, and by 2004 Qualcomm had figured out how to use GPS in mobile phones.  So mobile operators moved from cell tower triangulation to GPS, principally for E911.  But then lots of other uses became apparent, especially navigation.  The earliest mobile apps from retailers made it easy to find nearby stores, and companies are looking at ways to use WiFi triangulation inside stores. 2. Computer Vision In 1997 Philippe Kahn shared a photo of his newborn using a mobile phone thus launching the popularity of instant visual communications.  Over the years the quality of the cameras got better, reaching the point where barcodes could be read around 2008.  That's when Occipital came on the scene with their Red Laser application, which was eventually acquired by eBay.  This opened up the ability for consumers to easily price compare inside stores.  Other interesting apps included Tesco's Wine Finder and Amazon's Price Checker, both allowing products to be identified by picture. 3. Augmented Reality Once the mobile phone had GPS, a video camera, and compass functionality it was suddenly possible to overlay digital information on the screen in real-time.  Yelp, which was using GPS to find nearby merchants, created a backdoor called Monocle on the iPhone that showed nearby merchants overlayed on the video camera view.  Today AR apps are mostly used by retailers for marketing, like Moosejaw's app that undresses models in their catalog. 4. Geo-Fencing So if we're able to track the location of a mobile phone, why not use that context to offer timely information?  My first experience with geo-fencing came courtesy of North Face, the outdoor enthusiast store. When a mobile phone enters a predetermined area, like near a store, a text message is sent to phone with an offer or useful information.  Of course retailers can geo-fence their competitors as well and find out which customers are aren't so loyal. 5. Digital Wallet Mobile payments leverage different technologies such as NFC, QRCodes, bluetooth, and SMS to facilitate communication between the consumers's phone and the retailer's point-of-sale. The key here is the potential to consolidate loyalty cards, coupons, and bank cards into the mobile phone and enable faster checkout.  Nobody does this better than Starbucks today, but McDonald's and Duncan Donuts aren't far behind.  Google, Isis, Paypal, Square, and MCX are all vying for leadership in this area.  If NFC does finally take off, it will be leveraged by retailers in more places than just the POS. 6. Voice Response Mobile Phones have had the ability to interpret simple voice commands for a while, but Google and Amazon were the first to use voice to allow searches for products.  Allowing searches by text, barcode, and voice makes it easy to comparison shop in the aisles.  Walmart even uses voice to build shopping lists, and if the Siri API is even opened we could see lots more innovation in this area.

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• Delivering SOA Governance with EAMS and Oracle Enterprise Repository by Link Consulting Team

  - by JuergenKress

  In the last 12 years Link Consulting has been making its presence in specific areas such as Governance and Architecture, both in terms of practices and methodologies, products, know-how and technological expertise. The Enterprise Architecture Management System - Oracle Enterprise Edition (EAMS - OER Edition) is the result of this experience and combines the architecture management solution with OER in order to deliver a product specialized for SOA Governance that gathers the better of two worlds in solution that enables SOA Governance projects, initiatives and programs. Enterprise Architecture Management System Enterprise Architecture Management System (EAMS), is an automation based solution that enables the efficient management of Enterprise Architectures. The solution uses configured enterprise repositories and takes advantages of its features to provide automation capabilities to the users. EAMS provides capabilities to create/customize/analyze repository data, architectural blueprints, reports and analytic charts. Oracle Enterprise Repository Oracle Enterprise Repository (OER) is one of the major and central elements of the Oracle SOA Governance solution. Oracle Enterprise Repository provides the tools to manage and govern the metadata for any type of software asset, from business processes and services to patterns, frameworks, applications, components, and models. OER maps the relationships and inter-dependencies that connect those assets to improve impact analysis, promote and optimize their reuse, and measure their impact on the bottom line. It provides the visibility, feedback, controls, and analytics to keep your SOA on track to deliver business value. The intense focus on automation helps to overcome barriers to SOA adoption and streamline governance throughout the lifecycle. Core capabilities of the OER include: Asset Management Asset Lifecycle Management Usage Tracking Service Discovery Version Management Dependency Analysis Portfolio Management EAMS - OER Edition The solution takes the advantages and features from both products and combines them in a symbiotic tool that enhances the quality of SOA Governance Initiatives and Programs. EAMS is able to produce a vast number of outputs by combining its analytical engine, SOA-specific configurations and the assets in OER and other related tools, catalogs and repositories. The configurations encompass not only the extendable parametrization of the metadata but also fully configurable blueprints, PowerPoint reports, charts and queries. The SOA blueprints The solution comes with a set of predefined architectural representations that help the organization better perceive their SOA landscape. More blueprints can be easily created in order to accommodate the organizations needs in terms of detail, audience and metadata. Charts & Dashboards The solution encompasses a set of predefined charts and dashboards that promote a more agile way to control and explore the assets. Time Based Visualization All representations are time bound, and with EAMS - OER you can truly govern SOA with a complete view of the Past, Present and Future; The solution delivers Gap Analysis, a project oriented approach while taking into consideration the As-Was, As-Is an To-Be. Time based visualization differentiating factors: Extensive automation and maintenance of architectural representations Organization wide solution. Easy access and navigation to and between all architectural artifacts and representations. Flexible meta-model, customization and extensibility capabilities. Lifecycle management and enforcement of the time dimension over all the repository content. Profile based customization. Comprehensive visibility Architectural alignment Friendly and striking user interfaces For more information on EAMS visit us here. For more information on SOA visit us here. SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit  www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Mix Forum Technorati Tags: Link Consulting,OER,OSR,SOA Governance,SOA Community,Oracle SOA,Oracle BPM,BPM Community,OPN,Jürgen Kress

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• Five Key Trends in Enterprise 2.0 for 2011

  - by kellsey.ruppel(at)oracle.com

  We recently sat down with Andy MacMillan, an industry veteran and vice president of product management for Enterprise 2.0 at Oracle, to get his take on the year ahead in Enterprise 2.0 (E2.0). He offered us his five predictions about the ways he believes E2.0 technologies will transform business in 2011. 1. Forward-thinking organizations will achieve an unprecedented level of organizational awareness. Enterprise 2.0 and Web 2.0 technologies have already transformed the ways customers, employees, partners, and suppliers communicate and stay informed. But this year we are anticipating that organizations will go to the next step and integrate social activities with business applications to deliver rich contextual "activity streams." Activity streams are a new way for enterprise users to get relevant information as quickly as it happens, by navigating to that information in context directly from their portal. We don't mean syndicating social activities limited to a single application. Instead, we believe back-office systems will be combined with social media tools to drive how users make informed business decisions in brand new ways. For example, an account manager might log into the company portal and automatically receive notification that colleagues are closing business around a certain product in his market segment. With a single click, he can reach out instantly to these colleagues via social media and learn from their successes to drive new business opportunities in his own area. 2. Online customer engagement will become a high priority for CMOs. A growing number of chief marketing officers (CMOs) have created a new direct report called "head of online"--a senior marketing executive responsible for all engagements with customers and prospects via the Web, mobile, and social media. This new field has been dubbed "Web experience management" or "online customer engagement" by firms and analyst organizations. It is likely to rapidly increase demand for a host of new business objectives and metrics from Web content management solutions. As companies interface with customers more and more over the Web, Web experience management solutions will help deliver more targeted interactions to ensure increased customer loyalty while meeting sales and business objectives. 3. Real composite applications will be widely adopted. We expect organizations to move from the concept of a single "uber-portal" that encompasses all the necessary features to a more modular, component-based concept for composite applications. This approach is now possible as IT and power users are empowered to assemble new, purpose-built composite applications quickly from existing components. 4. Records management will drive ECM consolidation. We continue to see a significant shift in the approach to records management. Several years ago initiatives were focused on overlaying records management across a set of electronic repositories and physical storage locations. We believe federated records management will continue, but we also expect to see records management driving conversations around single-platform content management consolidation. 5. Organizations will demand ECM at extreme scale. We have already seen a trend within IT organizations to provide a common, highly scalable infrastructure to consolidate and support content and information needs. But as data sizes grow exponentially, ECM at an extreme scale is likely to spread at unprecedented speeds this year. This makes sense as regulations and transparency requirements rise. The model in which ECM and lightweight CMS systems provide basic content services such as check-in, update, delete, and search has converged around a set of industry best practices and has even been coded into new industry standards such as content management interoperability services. As these services converge and the demand for them accelerates, organizations are beginning to rationalize investments into a single, highly scalable infrastructure. Is your organization ready for Enterprise 2.0 in 2011? Learn more.

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• Attending a Career Fair: &ldquo;Don&rsquo;t be shy &ndash; Be prepared&rdquo;

  - by jessica.ebbelaar

  There are a large number of ways to interact with companies nowadays. The career fair is a very effective and personal way to interact with a number of different companies in a very short period of time. Here are some simple tips to help you perform during a career fair. Do research The key to being successful at a career fair is to do research before you go. Make a first selection of the companies you feel could be interesting for you. Include many types of employers. Once you have decided on the list of companies you want to visit, go to their career portal. Inform yourself about what the company does, i.e what roles there are available, how the company culture is described, what impression the testimonials give you. The question that you still have after reviewing this information, are the ones you can discuss with the company on the fair. Sell yourself Visit the companies you have on your top 5 list first, so you will be at your highest energy level to make that first impression. Think in advance about what you are going to tell the recruiter. Prepare a 30-second introduction (including degree, strengths, skills & experience) Be confident when you talk about your experience. Remember to start the conversation with a smile, make good eye contact and give a firm handshake. You could be speaking to your next manager, so be professional! If you already know what jobs you are interested in, relate your skills and experience to the roles that the company has available. If you are not yet sure gather as much information as you can about employment and/or hiring procedures, specific skills necessary for different jobs, training and career paths. Stand out As career fairs are very crowded and the attending companies meet with a lot of potential candidates on one day, you have to make sure you are noticed in a positive way. A good preparation and asking questions that show you have a good understanding of the industry, organization and roles will help you. Be aware of time demands on employers. Do not monopolize an employer's time. Dress appropriately to make a good first impression. Bring your resume Do not forget to bring your resume in print or on a USB-stick to the fair. If you are searching for different types of jobs, bring different versions of your resume. Your resume should be short and professional on white paper that is free of graphics or fancy print styles and containing larger margins for interviewer notes. Follow up After each conversation ask who you can contact for follow-up discussions about the specific roles. Use the back of a business card to record notes that help you remember important details and follow-up instructions. If no card is available, record the contact information and your comments in your notepad or phone. Last but not least, thank everyone you talk to for their time. Follow up as soon as possible with thank you notes that address the companies’ hiring needs, your qualifications, and express your desire for a second interview. What not to do… Do not visit a company with a group of friends. Interact with the companies on your own, to make your own positive impression. Do not walk up to a recruiter and interrupt a current conversation; wait your turn and be polite. What you should absolutely avoid is a grab and run on freebies! Take the time to speak to the company and ask for a freebie at the end of the conversation in case they are not offered to you. Good luck with the preparations for the career fair you will attend. Oracle recruiters look forward to meet you! They will be present on a large number of fairs in the region. For an overview of the fairs go to the Events & Calendar page on http://campus.oracle.com If you have any questions related to this article feel free to contact [email protected].

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• Where to store front-end data for "object calculator"

  - by Justin Grahn

  I recently have completed a language library that acts as a giant filter for food items, and flows a bit like this :Products -> Recipes -> MenuItems -> Meals and finally, upon submission, creates an Order. I have also completed a database structure that stores all the pertinent information to each class, and seems to fit my needs. The issue I'm having is linking the two. I imagined all of the information being local to each instance of the product, where there exists one backend user who edits and manipulates data, and multiple front end users who select their Meal(s) to create an Order. Ideally, all of the front end users would have all of this information stored locally within the library, and would update the library on startup from a database. How should I go about storing the data so that I can load it into the library every time the user opens the application? Do I package a database onboard and just load and populate every time? The only method I can currently conceive of doing this, even if I only have 500 possible Product objects, would require me to foreach the list for every Product that I need to match to a Recipe and so on and so forth every time I relaunch the program, which seems like a lot of wasteful loading. Here is a general flow of my architecture: Products: public class Product : IPortionable { public Product(string n, uint pNumber = 0) { name = n; productNumber = pNumber; } public string name { get; set; } public uint productNumber { get; set; } } Recipes: public Recipe(string n, decimal yieldAmt, Volume.Unit unit) { name = n; yield = new Volume(yieldAmt, unit); yield.ConvertUnit(); } /// <summary> /// Creates a new ingredient object /// </summary> /// <param name="n">Name</param> /// <param name="yieldAmt">Recipe Yield</param> /// <param name="unit">Unit of Yield</param> public Recipe(string n, decimal yieldAmt, Weight.Unit unit) { name = n; yield = new Weight(yieldAmt, unit); } public Recipe(Recipe r) { name = r.name; yield = r.yield; ingredients = r.ingredients; } public string name { get; set; } public IMeasure yield; public Dictionary<IPortionable, IMeasure> ingredients = new Dictionary<IPortionable,IMeasure>(); MenuItems: public abstract class MenuItem : IScalable { public static string title = null; public string name { get; set; } public decimal maxPortionSize { get; set; } public decimal minPortionSize { get; set; } public Dictionary<IPortionable, IMeasure> ingredients = new Dictionary<IPortionable, IMeasure>(); and Meal: public class Meal { public Meal(int guests) { guestCount = guests; } public int guestCount { get; private set; } //TODO: Make a new MainCourse class that holds pasta and Entree public Dictionary<string, int> counts = new Dictionary<string, int>(){ {MainCourse.title, 0}, {Side.title , 0}, {Appetizer.title, 0} }; public List<MenuItem> items = new List<MenuItem>(); The Database just stores and links each of these basic names and amounts together usings ID's (RecipeID, ProductID and MenuItemID)

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• Personalize your Experience with the Oracle Partner Store

  - by Kristin Rose

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} "Any sufficiently advanced technology is indistinguishable from magic." - Arthur C. Clarke So it may not be magic, but it’s definitely close!  Partners can now personalize their experience with the Oracle Partner Store and control what and who receives notifications. Let’s take a look at the MyOPS tab in Partner Store and explore more: Under “My Account” select Personal Information.  In the additional Email Addresses box, you can add in email addresses, including distribution lists that you want to be copied for every OPS notification that you receive. If you select Preferences in the drop-down you set the following options: What language you want to receive alerts in Whether or not you want to receive order confirmation and order booked alerts Your default installation country and currency Your default support offering and duration when you add items to the cart Other preferences you can select from the drop down include: Bill to Addresses Ship to Addresses Preferred Bill to/ Ship to Company information Credit Cards Please note that these settings will only affect your account in the Oracle Partner Store – they will not affect other users from your company.  For more information please refer to our training page. So take a moment to set up the Partner Store to meet your needs and save you some time. Abracadabra, Simon Davis Senior Director WW A&C Quote To Order Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• The Latest Major Release of AutoVue is Now Available!

  - by Pam Petropoulos

  Click here to read the full press release. To learn more about AutoVue 20.2, check out the What's New in AutoVue 20.2 Datasheet AutoVue 20.2 continues to set the standard for enterprise level visualization with Augmented Business Visualization, a new paradigm which reconciles information and business data from multiple sources into a single view, providing rich and actionable visual decision-making environments. The release also includes; capabilities that enhance end-to-end approval workflow; solutions to visually enable the mobile workforce; and support for the latest manufacturing and high tech formats.     New capabilities in release 20.2 include: ·         Enhancements to the Augmented Business Visualization framework o    Creation of 2D hotspots has been extended in 2D drawings, PDF and image files and can now be defined as regional boxes, rather than just text strings o    New 3D Hotspot links in models and drawings. Parts or components of 3D models can be selected to create hotspot links. ·         Enhanced end-to-end approval workflows with digital stamping and batch stamping improvements ·         Solutions that visually enable the mobile workforce and extend enterprise visualization to mobile devices, including iPads through OVDI (Oracle Virtual Desktop Infrastructure) ·         Enhancements to AutoVue enterprise readiness: reliability and performance improvements, as well as security enhancements which adhere to Oracle’s Software Security Assurance standards ·         Timely support for new MCAD, ECAD, and Office formats ·         New 20.2 versions of AutoVue Document Print Services and Integration SDK (iSDK) ·         New Dutch language availability   The press release also contains terrific supporting quotes from AutoVue customers and partners.        “AutoVue’s stamping enhancements will greatly benefit our building permit management processes,” said Ties Kremer, Information Manager, Noordenveld Municipality, Netherlands. “The ability to batch stamp documents will speed up our approval processes, enable us to save time and money, and help us meet our regulatory compliance obligations.”          “AutoVue provides our non-technical teams in marketing and sales with access to customer order requirements and supporting CAD documents and drawings,” said James Lim, Regional Technical Systems Manager at Molex Incorporated. “AutoVue 20.2 has enabled us to refine our quotation process, and reduce order errors.”         “We are excited about our use of AutoVue’s Augmented Business Visualization framework, which will offer Meridian users enhanced access to related technical documentation,” said Edwin van Dijk, Director of Product Management, BlueCielo.  “By including AutoVue’s new regional hotspot capabilities within BlueCielo Meridian Enterprise, the context of engineering information is carried over into the visual representation of complex assets, thereby helping us to improve productivity and operational excellence.”    

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• Webcast Q&A: ResCare Solves Content Lifecycle Challenges with Oracle WebCenter

  - by Kellsey Ruppel

  Last week we had the fourth webcast in our WebCenter in Action webcast series, "ResCare Solves Content Lifecycle Challenges with Oracle WebCenter", where customer Joe Lichtefeld from ResCare and Wayne Boerger & Doug Thompson from Oracle Partner TEAM Informatics shared how Oracle WebCenter is powering allowing ResCare to solve content lifecycle challenges, reduce compliance and business risks, and increase adoption of intranet as primary business communication tool In case you missed it, here's a recap of the Q&A.   Joe Lichtefeld, ResCare  Q: Did you run into any issues in the deployment of the platform?A: We experienced very few issues when implementing the content management and search functionalities. There were some challenges in determining the metadata structure. We tried to find a fine balance between having enough fields to provide the functionality needed, but trying to limit the impact to the contributing members.  Q: What has been the biggest benefit your end users have seen?A: The biggest benefit to date is two-fold. Content on the intranet can be maintained by the individual contributors more timely than in our old process of all requests being updated by IT. The other big benefit is the ability to find the most current version of a document instead of relying on emails and phone calls to track down the "current" version. Q: Was there any resistance internally when implementing the solution? If so, how did you overcome that?A: We experienced very little resistance. Most of our community groups were eager to be able to contribute and maintain their information. We had the normal hurdles of training and follow-up training with implementing a new system and process. As our second phase rolled out access to all employees, we have received more positive feedback on the accessibility of information. Wayne Boerger & Doug Thompson, TEAM Informatics Q: Can you integrate multiple repositories with the Google Search Appliance? Yes, the Google Search Appliance is designed to index lots of different repositories, from both public and internal sources. There are included connectors to many repositories, such as SharePoint, databases, file systems, LDAP, and with the TEAM GSA Connector and the Oracle Content Server. And the index for these repositories can be configured into different collections depending on the use cases that each customer has, and really, for each need within a customer environment. Q: How many different filters can you add when the search results are returned? A: Presuming this question is about the filtering on the search results. You can add as many filters as you like and it can be done by collection or any number of other criteria. Most importantly, customers now have the ability to limit the returned content by a set metadata value. Q: With the TEAM Sites Connector, what types of content can you sync? A: There’s really no limit; if it can be checked into the content server, then it is eligible for sync into Sites.  So basically, any digital file that has relevance to a Sites implementation can be checked into the WC Content central repository and then the connector can/will manage it. Q: Using the Connector, are there any limitations around where in Sites that synced content can be used? A: There are no limitations about where it can be used. When setting up your environment to use it, you just need to think through the different destinations on the Sites side that might use the content; that way you’ve got the right information to create the rules needed for the connector. If you missed the webcast, be sure to catch the replay to see a live demonstration of WebCenter in action!  ResCare Solves Content Lifecycle Challenges with Oracle WebCenter from Oracle WebCenter

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• Blink-Data vs Instinct?

  - by Samantha.Y. Ma

  In his landmark bestseller Blink, well-known author and journalist Malcolm Gladwell explores how human beings everyday make seemingly instantaneous choices --in the blink of an eye--and how we “think without thinking.”  These situations actually aren’t as simple as they seem, he postulates; and throughout the book, Gladwell seeks answers to questions such as: 1.    What makes some people good at thinking on their feet and making quick spontaneous decisions?2.    Why do some people follow their instincts and win, while others consistently seem to stumble into error?3.    Why are some of the best decisions often those that are difficult to explain to others?In Blink, Gladwell introduces us to the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Ultimately, Blink reveals that great decision makers aren't those who spend the most time deliberating or analyzing information, but those who focus on key factors among an overwhelming number of variables-- i.e., those who have perfected the art of "thin-slicing.” In Data vs. Instinct: Perfecting Global Sales Performance, a new report sponsored by Oracle, the Economist Intelligence Unit (EIU) explores the roles data and instinct play in decision-making by sales managers and discusses how sales executives can increase sales performance through more effective  territory planning and incentive/compensation strategies.If you are a sales executive, ask yourself this:  “Do you rely on knowledge (data) when you plan out your sales strategy?  If you rely on data, how do you ensure that your data sources are reliable, up-to-date, and complete?  With the emergence of social media and the proliferation of both structured and unstructured data, how do you know that you are applying your information/data correctly and in-context?  Three key findings in the report are:•    Six out of ten executives say they rely more on data than instinct to drive decisions. •    Nearly one half (48 percent) of incentive compensation plans do not achieve the desired results. •    Senior sales executives rely more on current and historical data than on forecast data. Strikingly similar to what Gladwell concludes in Blink, the report’s authors succinctly sum up their findings: "The best outcome is a combination of timely information, insightful predictions, and support data."Applying this insight is crucial to creating a sound sales plan that drives alignment and results.  In the area of sales performance management, “territory programs and incentive compensation continue to present particularly complex challenges in an increasingly globalized market," say the report’s authors. "It behooves companies to get a better handle on translating that data into actionable and effective plans." To help solve this challenge, CRM Oracle Fusion integrates forecasting, quotas, compensation, and territories into a single system.   For example, Oracle Fusion CRM provides a natural integration between territories, which define the sales targets (e.g., collection of accounts) for the sales force, and quotas, which quantify the sales targets. In fact, territory hierarchy is a core analytic dimension to slice and dice sales results, using sales analytics and alerts to help you identify where problems are occurring. This makes territoriesStart tapping into both data and instinct effectively today with Oracle Fusion CRM.   Here is a short video to provide you with a snapshot of how it can help you optimize your sales performance.  

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