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• Is Oracle certified to run on VMWare?

  - by Mike Dietrich

  This question in similar occurences gets asked during every Upgrade Workshop at least once. People would like to know if they can run an Oracle Database or Oracle Real Application Clusters or Oracle Grid Control or Oracle Fusion Middleware or ... in an VM environment with VMWare's virtualisation products. And the answer is: Yes, you can!! But ... there's a fine print you should take care on before setting up virtual environments with a different solution than XEN based Oracle VM. Please read Note:942852.1 - VMWare Certification for Oracle Products and Note:249212.1 - Support Position for Oracle Products Running on VMWare Virtualized Environments for further details: Support Status for VMware Virtualized Environments Oracle has not certified any of its products on VMware virtualized environments. Oracle Support will assist customers running Oracle products on VMware in the following manner: Oracle will only provide support for issues that either are known to occur on the native OS, or can be demonstrated not to be as a result of running on VMware. If a problem is a known Oracle issue, Oracle support will recommend the appropriate solution on the native OS. If that solution does not work in the VMware virtualized environment, the customer will be referred to VMware for support. When the customer can demonstrate that the Oracle solution does not work when running on the native OS, Oracle will resume support, including logging a bug with Oracle Development for investigation if required. If the problem is determined not to be a known Oracle issue, we will refer the customer to VMware for support. When the customer can demonstrate that the issue occurs when running on the native OS, Oracle will resume support, including logging a bug with Oracle Development for investigation if required. NOTE: Oracle has not certified any of its products on VMware. For Oracle RAC, Oracle will only accept Service Requests as described in this note on Oracle RAC 11.2.0.2 and later releases.

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• Is it possible to install ZSNES Emulator from default software sources?

  - by Mike L

  I can find it listed when I search for "zsnes" in the Ubuntu Software Center but it doesn't have the "Install" button. If I click the "More information" button I'll get a "package not found" message. Synaptic can't find this package either. (from user @REJ) I have Natty 64bit. When I run sudo apt-get install zsnes it gives the following output: Reading package lists... Done Building dependency tree Reading state information... Done Package zsnes is not available, but is referred to by another package. This may mean that the package is missing, has been obsoleted, or is only available from another source E: Package 'zsnes' has no installation candidate

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• Ubuntu 12.04 LTS initramfs-tools dependency issue

  - by Mike

  I know this has been asked several times, but each issue and resolution seems different. I've tried almost everything I could think of, but I can't fix this. I have a VM (VMware I think) running 12.04.03 LTS which has stuck dependencies. The VM is on a rented host, running a live system so I don't want to break it (further). uname -a Linux support 3.5.0-36-generic #57~precise1-Ubuntu SMP Thu Jun 20 18:21:09 UTC 2013 x86_64 x86_64 x86_64 GNU/Linux Some more: sudo apt-get update [sudo] password for tracker: Reading package lists... Done Building dependency tree Reading state information... Done You might want to run ‘apt-get -f install’ to correct these. The following packages have unmet dependencies. initramfs-tools : Depends: initramfs-tools-bin (< 0.99ubuntu13.1.1~) but 0.99ubuntu13.3 is installed E: Unmet dependencies. Try using -f. sudo apt-get install -f Reading package lists... Done Building dependency tree Reading state information... Done Correcting dependencies... Done The following extra packages will be installed: initramfs-tools The following packages will be upgraded: initramfs-tools 1 upgraded, 0 newly installed, 0 to remove and 2 not upgraded. 2 not fully installed or removed. Need to get 0 B/50.3 kB of archives. After this operation, 0 B of additional disk space will be used. Do you want to continue [Y/n]? Y dpkg: dependency problems prevent configuration of initramfs-tools: initramfs-tools depends on initramfs-tools-bin (<< 0.99ubuntu13.1.1~); however: Version of initramfs-tools-bin on system is 0.99ubuntu13.3. dpkg: error processing initramfs-tools (--configure): dependency problems - leaving unconfigured No apport report written because the error message indicates it's a follow-up error from a previous failure. dpkg: dependency problems prevent configuration of apparmor: apparmor depends on initramfs-tools; however: Package initramfs-tools is not configured yet. dpkg: error processing apparmor (--configure): dependency problems - leaving unconfigured No apport report written because the error message indicates it's a follow-up error from a previous failure. Errors were encountered while processing: initramfs-tools apparmor E: Sub-process /usr/bin/dpkg returned an error code (1) If I look at the policy behind initramfs-tools / bin I get: apt-cache policy initramfs-tools initramfs-tools: Installed: 0.99ubuntu13.1 Candidate: 0.99ubuntu13.3 Version table: 0.99ubuntu13.3 0 500 http://gb.archive.ubuntu.com/ubuntu/ precise-updates/main amd64 Packages *** 0.99ubuntu13.1 0 100 /var/lib/dpkg/status 0.99ubuntu13 0 500 http://gb.archive.ubuntu.com/ubuntu/ precise/main amd64 Packages apt-cache policy initramfs-tools-bin initramfs-tools-bin: Installed: 0.99ubuntu13.3 Candidate: 0.99ubuntu13.3 Version table: *** 0.99ubuntu13.3 0 500 http://gb.archive.ubuntu.com/ubuntu/ precise-updates/main amd64 Packages 100 /var/lib/dpkg/status 0.99ubuntu13 0 500 http://gb.archive.ubuntu.com/ubuntu/ precise/main amd64 Packages So the issue seems to be I have 0.99ubuntu13.3 for initramfs-tools-bin yet 0.99ubuntu13.1 for initramfs-tools, and can't upgrade to 0.99ubuntu13.3. I've performed apt-get clean/autoclean/install -f/upgrade -f many times but they won't resolve. I can think of only 2 other 'solutions': Edit the dpkg dependency list to trick it into doing the installation with a broken dependency. This seems very dodgy and it would be a last resort Downgrade both initramfs-tools and initramfs-tools-bin to 0.99ubuntu13 from the precise/main sources and hope that would get them in step. However I'm not sure if this will be possible, or whether it would introduce more issues. I'm not sure how this situation arise in the first place. /boot was 96% full; it's now 56% full (it's tiny - 64MB ... this is what I got from the hosting company). Can anyone offer advice please?

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• Here Comes the FY11 Earmarks Database

  - by Mike C

  I'm really interested in politics (don't worry, I'm not going to start bashing politicians and hammering you with political rage). The point is when the U.S. FY11 Omnibus Spending Bill (the bill to fund the U.S. Government for another year) was announced it piqued my interest. I'm fascinated by " earmarks " (also affectionally known as " pork "). For those who aren't familiar with U.S. politics, "earmark" is a slang term for "Congressionally Directed Spending". It's basically the set of provisions...(read more)

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• Sell Yourself! Presentation

  - by Mike C

  Thanks to everyone who attended my "Sell Yourself!" presentation at SQLSaturday #61 in Washington, D.C., and thanks to NOVA SQL for setting up the event! I'm uploading the presentation deck here in PDF, original length, with new materials (I had to cut some slides out due to time limits). This deck includes a new section on recruiters and a little more information on the resume. BTW, if you're rewriting your resume I highly recommend the book Elements of Resume Style by S. Bennett. I've used it as...(read more)

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• AutoKey inserts blank lines

  - by Mike Pretzlaw

  Situation GNOME Shell AutoKey / autokey-gtk it has a predefined shortcut "adr" which should write an address after hitting space and a shortcut "date" which should write the current date (after hitting tab) Problem no matter what I define, "adr" or "date" it always inserts as much blank lines as the template uses Example: "date" should autocomplete after pressing space to "13/08/01" but it inserts one empty line "adr" should do my full address but it inserts 4 empty lines Question What could be wrong with my AutoKey? Do you need additional information?

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• Why would someone want to take over control of my domain name?

  - by mike jones

  I was approached by a person wanting to help me set up a website. In order to do this he has requested that I allow him to transfer my domain name to his account, for easier management. I would retain the right of usage and he would pay the bill for maintaining the name. This sounds fishy, but I can't figure out what he hopes to gain if this is a scam. Is this a common practice among 'Administrative Contacts'?

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• Getting a lot of postmaster undeliverable notices for non-existent users

  - by Mike Walsh

  I've had my domain (straightpathsql.com) for a few years now. I host my e-mail with Google Accounts for business and have for awhile. ALl of the sudden in the past week I am starting to get a lot of postmaster delivery fail notices from various domains, most of them involving bogus e-mail addresses at my domain ([email protected], for example)... My assumption here is that someone is trying to relay on some other host (not my hosts which are secure through google apps for business, I presume) and there isn't much I can do to stop it. But I just want to make sure there isn't something else I need to be looking at here.. An example delivery fail notice is below.. I know nothing of those addresses below and they look like garbage... (Quick edit: the reason I get these messages is I set myself up as a catch all, so it doesn't matter what e-mail you send a note to at my domain, I'll get it if the account isn't setup... All of the failure messages are sent to bogus addresses on my domain) The following message to <[email protected]> was undeliverable. The reason for the problem: 5.1.0 - Unknown address error 553-'sorry, this recipient is in my badrecipientto list (#5.7.1)' Final-Recipient: rfc822;[email protected] Action: failed Status: 5.0.0 (permanent failure) Remote-MTA: dns; [118.82.83.11] Diagnostic-Code: smtp; 5.1.0 - Unknown address error 553-'sorry, this recipient is in my badrecipientto list (#5.7.1)' (delivery attempts: 0) ---------- Forwarded message ---------- From: Howard Blankenship <[email protected]> To: omiivi2922 <[email protected]> Cc: Date: Subject: Hi omiivi2922

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• BI Applications Test Drive: Joint Partner+Oracle Go To Market Initiatives

  - by Mike.Hallett(at)Oracle-BI&EPM

   A challenge you may be facing is how to easily show the business value of BI to a set of customers.  The key we find to achieve this is to show best in class business analytic examples specific to a business person's role and needs - e.g. "HR analytics" for HR professionals, "Spend Analytics" for procurement professionals, and so on. We have created for you, our specialised partners, the ability to run Oracle BI Applications Test Drive Workshops for your customers. These are carefully scripted to allow a customer business person (usually not IT) to navigate for themselves around a series of dashboards and analysis targetted to show how BI can help their business and drive ROI. These Oracle BI Applications Test Drive kits (in English) are now downloadable from our OMS4P/OPN portal . See it by clicking on this link:http://www.oracle.com/partners/secure/marketing/bi-apps-test-drive-519829.htmlThis kit translation into Italian, French, Spanish and German will be added to this portal soon. NOTE: These are not designed for "training" customers: they really address the need for an effective call to action for any customer you talk to who is in the early stages of exploring their options and the business benefits of a BI project, especially if they are already an Oracle applications customer (eBusiness suite, Peoplesoft, Siebel, JDE). For more demand generation kits see another blog article "Joint Partner+Oracle Go To Market Initiatives: BI Customer Event Kits"

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• How to Waste Your Marketing Budget

  - by Mike Stiles

  Philosophers have long said if you find out where a man’s money is, you’ll know where his heart is. Find out where money in a marketing budget is allocated, and you’ll know how adaptive and ready that company is for the near future. Marketing spends are an investment. Not unlike buying stock, the money is placed in areas the marketer feels will yield the highest return. Good stock pickers know the lay of the land, the sectors, the companies, and trends. Likewise, good marketers should know the media available to them, their audience, what they like & want, what they want their marketing to achieve…and trends. So what are they doing? And how are they doing? A recent eTail report shows nearly half of retailers planned on focusing on SEO, SEM, and site research technologies in the coming months. On the surface, that’s smart. You want people to find you. And you’re willing to let the SEO tail wag the dog and dictate the quality (or lack thereof) of your content such as blogs to make that happen. So search is prioritized well ahead of social, multi-channel initiatives, email, even mobile - despite the undisputed explosive growth and adoption of it by the public. 13% of retailers plan to focus on online video in the next 3 months. 29% said they’d look at it in 6 months. Buying SEO trickery is easy. Attracting and holding an audience with wanted, relevant content…that’s the hard part. So marketers continue to kick the content can down the road. Pretty risky since content can draw and bind customers to you. Asked to look a year ahead, retailers started thinking about CRM systems, customer segmentation, and loyalty, (again well ahead of online video, social and site personalization). What these investors are missing is social is spreading across every function of the enterprise and will be a part of CRM, personalization, loyalty programs, etc. They’re using social for engagement but not for PR, customer service, and sales. Mistake. Allocations are being made seemingly blind to the trends. Even more peculiar are the results of an analysis Mary Meeker of Kleiner Perkins made. She looked at how much time people spend with media types and how marketers are investing in those media. 26% of media consumption is online, marketers spend 22% of their ad budgets there. 10% of media time is spent with mobile, but marketers are spending 1% of their ad budgets there. 7% of media time is spent with print, but (get this) marketers spend 25% of their ad budgets there. It’s like being on Superman’s Bizarro World. Mary adds that of the online spending, most goes to search while spends on content, even ad content, stayed flat. Stock pickers know to buy low and sell high. It means peering with info in hand into the likely future of a stock and making the investment in it before it peaks. Either marketers aren’t believing the data and trends they’re seeing, or they can’t convince higher-ups to acknowledge change and adjust their portfolios accordingly. Follow @mikestilesImage via stock.xchng

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• Magento Bulk Product Import + Modules Nightmare

  - by mike

  Have 5,000 products in CSV file File has been re-saved as UT8 file in google documents and exported to CSV from excel File loads perfectly with all fields in demo of magento store manager (except we dont want to buy it:) When trying to upload in regular Magento..keep getting error messages on column duplicates....yes we have hundreds of duplicates as the titles of products in fields correspond with different sizes, etc...no way around it Any solutions around this or any open source software similar to store manager that can do the trick. Ready to give up and go to paid solution such as Big Commerce Also, Uploaded a bunch of free modules/keys...of open source bulk import products from magentocommerce but I cant find them anywhere in the main admin panel to use...there is no menu item for them anywhere??

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• Should I create my own Assert class based on these reasons?

  - by Mike

  The main reason I don't like Debug.Assert is the fact that these assertions are disabled in Release. I know that there's a performance reason for that, but at least in my situation I believe the gains would outweigh the cost. (By the way, I'm guessing this is the situation in most cases). And yes, I know that you can use Trace.Assert instead. But even though that would work, I find the name Trace distracting, since I don't see this as tracing. The other reason to create my own class is laziness I guess, since I could write methods for the most usual cases like Assert.IsNotNull, Assert.Equals and so forth. The second part of my question has to do with using Environment.FailFast in this class. Would that be a good idea? I do like the ideas put forth in this document. That's pretty much where I got the idea from. One last point. Does creating a design like this imply having an untestable code path, as described in this answer by Eric Lippert on a different (but related) question?

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• Powershell variables to string

  - by Mike Koerner

  I'm new to powershell. I'm trying to write an error handler to wrap around my script.  Part of the error handler is dumping out some variable settings.  I spent a while trying to do this and couldn't google a complete solution so I thought I'd post something. I want to display the $myinvocation variable. In powershell you can do this PS C:\> $myInvocation for my purpose I want to create a stringbuilder object and append the $myinvocation info.  I tried this $sbOut = new-object System.Text.Stringbuilder $sbOut.appendLine($myinvocation) $sbOut.ToString() This produces                                    Capacity                                MaxCapacity                                     Length                                    --------                                -----------                                     ------                                          86                                 2147483647                                         45 System.Management.Automation.InvocationInfo This is not what I wanted so I tried $sbOut.appendLine(($myinvocation|format-list *)) This produced                                    Capacity                                MaxCapacity                                     Length                                    --------                                -----------                                     ------                                         606                                 2147483647                                        305 Microsoft.PowerShell.Commands.Internal.Format.FormatStartData Microsoft.PowerShell.Commands.Internal.Format.GroupStartData Micros oft.PowerShell.Commands.Internal.Format.FormatEntryData Microsoft.PowerShell.Commands.Internal.Format.GroupEndData Microsoft.Powe rShell.Commands.Internal.Format.FormatEndData Finally I figured out how to produce what I wanted: $sbOut = new-object System.Text.Stringbuilder [void]$sbOut.appendLine(($myinvocation|out-string)) $sbOut.ToString() MyCommand        : $sbOut = new-object System.Text.Stringbuilder                                    [void]$sbOut.appendLine(($myinvocation|out-string))                                      $sbOut.ToString()                    BoundParameters  : {} UnboundArguments : {} ScriptLineNumber : 0 OffsetInLine     : 0 HistoryId        : 13 ScriptName       : Line             : PositionMessage  : InvocationName   : PipelineLength   : 2 PipelinePosition : 1 ExpectingInput   : False CommandOrigin    : Runspace Note the [void] in front of the stringbuilder variable doesn't show the Capacity,MaxCapacity of the stringbuilder object.  The pipe to out-string makes the output a string. It's not pretty but it works.

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• Exalytics Increases Customer Revenue, and Saves Time, Risk & Cost

  - by Mike.Hallett(at)Oracle-BI&EPM

  We are getting some great proof point stories now from our customers who are succeeding with the Exalytics in-memory system for OBI and Essbase.  See below for some recent testimony: San Diego Unified School District Harnesses Attendance, Procurement, and Operational Data with Oracle Exalytics, Generating $4.4 Million in Savings: according to independent assessment by Mainstay Salire, the district is on track to achieve substantial benefits from the Oracle Exalytics solution, including an $8.25 million increase in attendance revenue, $75,000 a year savings in operational efficiencies, and $1 million in hardware cost avoidance. NilsonGroup chooses Oracle Exalytics In-Memory Machine as their solution to access critical data to keep its stores competitive with real-time Mobile BI: it took only “3 days to get up and running” with Exalytics.  Video Nykredit, in the Danish Financial Sector, describes their experiences from testing the Exalytics Business Intelligence Machine: “it was up and running within 4 days” with “more intuitive dashboards” and “up to 70x better performance” and “cheaper maintenance and lower total cost of ownership”. Video Sodexo chose Oracle Exalytics as their business analytics platform; accelerating Essbase “more than 8x” performance for more than 2,000 Excel-addin users, “significantly changing how people in information management now deal with data”.  Video Polk, Savvis, Nykredit, and Key Energy describe testing of the Oracle Exalytics In-Memory Machine: to “reach more users than we ever have before”, “to fly through the data without impeding the analytic process”, “drive our enterprise groups into this tool instead of having departmental solutions”, and the “advanced visualisation this product enables”.  Video

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• Where should I put bindings for dependency injection?

  - by Mike G

  I'm new to dependency injection and though I've really liked it so far, I'm not sure where bindings should go. I'm using Guice in Java, so some of what I say might be specific to just Guice. As I see it, there's two options: Accompanying the class(s) its needed for. Then, just write install(OtherClassModule.class) in whatever other modules want to be able to use said class. As I see it, the advantage of this is that classes that want to use it (or manage classes that want to use it) don't need to know any of the implementation detail. The issue I see is that what if two classes want to use two different versions of the same class? There's a lot of customization possible because of DI and this seems to restrict it a lot. Implemented in the module of the class(s) its needed for. It's the flip of what I said above. Now you have customization, but not encapsulation. Is there a third option? Am I misunderstanding something obvious? What's the best practice?

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• Is Cloud Security Holding Back Social SaaS?

  - by Mike Stiles

  The true promise of social data co-mingling with enterprise data to influence and inform social marketing (all marketing really) lives in cloud computing. The cloud brings processing power, services, speed and cost savings the likes of which few organizations could ever put into action on their own. So why wouldn’t anyone jump into SaaS (Software as a Service) with both feet? Cloud security. Being concerned about security is proper and healthy. That just means you’re a responsible operator. Whether it’s protecting your customers’ data or trying to stay off the radar of regulatory agencies, you have plenty of reasons to make sure you’re as protected from hacking, theft and loss as you can possibly be. But you also have plenty of reasons to not let security concerns freeze you in your tracks, preventing you from innovating, moving the socially-enabled enterprise forward, and keeping up with competitors who may not be as skittish regarding SaaS technology adoption. Over half of organizations are transferring sensitive or confidential data to the cloud, an increase of 10% over last year. With the roles and responsibilities of CMO’s, CIO’s and other C’s changing, the first thing you should probably determine is who should take point on analyzing cloud software options, providers, and policies. An oft-quoted Ponemon Institute study found 36% of businesses don’t have a cloud security policy at all. So that’s as good a place to start as any. What applications and data are you comfortable housing in the cloud? Do you have a classification system for data that clearly spells out where data types can go and how they can be used? Who, both internally and at the cloud provider, will function as admins? What are the different levels of admin clearance? Will your security policies and procedures sync up with those of your cloud provider? The key is verifiable trust. Trust in cloud security is actually going up. 1/3 of organizations polled say it’s the cloud provider who should be responsible for data protection. And when you look specifically at SaaS providers, that expectation goes up to 60%. 57% “strongly agree” or “agree” there’s more confidence in cloud providers’ ability to protect data. In fact, some businesses bypass the “verifiable” part of verifiable trust. Just over half have no idea what their cloud provider does to protect data. And yet, according to the “Private Cloud Vision vs. Reality” InformationWeek Report, 82% of organizations say security/data privacy are one of the main reasons they’re still holding the public cloud at arm’s length. That’s going to be a tough position to maintain, because just as social is rapidly changing the face of marketing, big data is rapidly changing the face of enterprise IT. Netflix, who’s particularly big on the benefits of the cloud, says, "We're systematically disassembling the corporate IT components." An enterprise can never realize the full power of big data, nor get the full potential value out of it, if it’s unwilling to enable the integrations and dataset connections necessary in the cloud. Because integration is called for to reduce fragmentation, a standardized platform makes a lot of sense. With multiple components crafted to work together, you’re maximizing scalability, optimization, cost effectiveness, and yes security and identity management benefits. You can see how the incentive is there for cloud companies to develop and add ever-improving security features, making cloud computing an eventual far safer bet than traditional IT. @mikestilesPhoto: stock.xchng

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• Remove Trusted Site Popup

  - by Mike Koerner

  I keep getting this The current webpage is trying to open a site in your Trusted sites list.  Do you want to allow this? Solution is here http://forums.techarena.in/technology-internet/1218469.htm To turn it off, open your browser, go to Tools > Internet Options > Security > select Trusted Sites > click Custom Level to view the browser settings. "Websites in less privileged web content zone " could be set to prompt. You may want to change the setting to enable or disable instead.

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• OOW 2012: Kings of Leon & Pearl Jam - Appreciation Event

  - by Mike Dietrich

  June 15, 1992 - that was actually the day when Pearl Jam played their first concert in Serenadenhof in my hometown, Nürnberg. Oups ... that's over 20 years ago ... So I was so happy to get a ticket to this year's OOW 2012 appreciation event on Treasure Island. Every year it amazes me over and over again how the organizers manage it logistically to bring almost 40,000 people to and back from the island. Food was ... I would say fairly ok ... and beer (as always) is not - actually even though I'm not a beer drinker I wouldn't call it beer.  Kings of Leon did start. I like them a lot and owe their 2008 album Only By Night. That was a good start to warm up the crowd. And then Pearl Jam took over - and ... wooooooow ... they are such a great live band. First of all as far as I understood they were donating the money they've got for that gig to an NGO. And Eddie Vedder's voice is simply striking ... I had shivers running down my spine. They played a good excerpt of their +20 years career closing down with Alive at the very end. It seemed to everybody that the band had real fun playing there - and it was sooooo good. Thanks a lot to the person who did organize me a ticket Catching my bus back to my hotel area down at Fisherman's Wharf worked well - but I must have fallen asleep 5 minutes after we've left the parking lot. The next thing I did recognize was the bus driver pushing the breaks at Northpoint. What a wonderful night ...

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• Oracle BI Applications for Industry Sectors

  - by Mike.Hallett(at)Oracle-BI&EPM

  Normal 0 false false false EN-GB X-NONE X-NONE Oracle BI Applications already provide pre-built line-of-business analytic applications to over 4,000 customers: these expose the data otherwise locked inside ERP and CRM applications, giving the business user the analytics they need, and a greater ability to self-service ad-hoc queries. Now you can also take advantage of the pre-built Oracle BI Applications approach for industry sector specific analytics to streamline your client’s operations, offer better services, and increase profit margins. Find out more at http://www.oracle.com/us/solutions/business-analytics/analytic-applications/industry/overview/index.html. Retail Education Oracle Retail Merchandising Analytics Oracle Student Information Analytics Oracle Retail Customer Analytics Public Sector Financial Services Oracle Tax Analytics Oracle Financial Analytics Manufacturing Health Care Oracle Manufacturing Analytics Oracle Enterprise Healthcare Analytics Asset Intensive Oracle Clinical Development Analytics Oracle Enterprise Asset Management Analytics Oracle Operating Room Analytics Related Links Health Sciences Analytic Applications for Your Business Role Oracle Health Sciences Clinical Development Analytics Analytic Applications for Your Product Line Oracle Argus Analytics Oracle Business Intelligence Tools and Technology Communication Oracle Exalytics In-Memory Machine "The adoption of Oracle Financial Services Analytic Applications is of great significance to the bank's transition to more rigorous and risk-averse management practices."Yang Changxue, Project Manager Oracle Communications Data Model /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} table.MsoTableGrid {mso-style-name:"Table Grid"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-priority:59; mso-style-unhide:no; border:solid windowtext 1.0pt; mso-border-alt:solid windowtext .5pt; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-border-insideh:.5pt solid windowtext; mso-border-insidev:.5pt solid windowtext; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi; mso-fareast-language:EN-US;}

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• Get the Picture: Pinterest for Marketers

  - by Mike Stiles

  When trying to determine on which networks to conduct social marketing, the usual suspects immediately rise to the top; Facebook & Twitter, then LinkedIn (especially if you’re B2B), then maybe some Google Plus to hedge SEO bets.  So at what juncture do brands get excited about Pinterest? Pinterest has been easy for marketers to de-prioritize thanks to the perception its usage is so dominated by women. Um, what’s wrong with that? Women make an estimated 85% of all consumer purchases. So if there are indeed over 30 million US women active on it monthly, and they do 92% of the pinning, and 84% are still active on it after 4 years, when did an audience of highly engaged, very likely sales conversions become low priority? Okay, if you’re a tech B2B SaaS product like the Oracle Social Cloud, Pinterest may not be where you focus. But if you operate in the top Pinterest categories, which are truly far-reaching, it’s time to take note of Pinterest’s performance to date: 40.1 million monthly users in the US (eMarketer). Over 30 billion pins, half of which were pinned in the last 6 months. (Big momentum) 75% of usage is on their mobile app. (In solid shape for the mobile migration) Pinterest sharing grew 58% in 2013, beating Facebook, Twitter, or LinkedIn. (ShareThis) Pinterest is the 3rd most popular sharing platform overall (over email), with 48% of all sharing on tablets. Users referred by Pinterest are 10% more likely to buy on e-commerce sites and tend to spend twice that of users coming from Facebook. (Shopify) To be fair, brands haven’t had any paid marketing opportunities on that platform…until recently. Users are seeing Promoted Pins in both category and search feeds from rollout brands like Gap, ABC Family, Ziploc, and Nestle. Are the paid pins annoying users? It seems more so than other social networks, they’re fitting right in to the intended user experience and being accepted, getting almost as many click-throughs as user pins. New York Magazine’s Kevin Roose laid it out succinctly; Pinterest offers a place that’s image-centric, search-friendly, makes things easy to purchase, makes things easy to share, and puts users in an aspirational mood to buy. Pinterest is very confident in the value of that combo and that audience, with CPM rates 5x that of the most expensive Facebook ad, plus (at least for now) required spending commitments and required pin review by Pinterest for quality. The latest developments; a continued move toward search and discovery with enhancements like Guided Search to help you hone in on what interests you, Custom Categories, and the rumored Visual Search that stands to be a liberation from text. And most recently, Pinterest has opened up its API so brands can get access to deeper insights into the best search terms and categories in which to play ball, as well as what kinds of pins stand to perform best in those areas. As we learned in our rundown this week of Social Media Examiner’s Social Media Marketing Industry Report, around 50% of marketers specifically intend on upping their use of Pinterest. If you’re a big believer in fishing where the fish are, that’s probably an efficient position to take. @mikestiles @oraclesocialPhoto: Adam Lambert_Gorwyn, freeimages.com

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• 13 MORE Things from the Oracle Social Summit You Should Know

  - by Mike Stiles

  In our previous blog, we started giving those of you who couldn’t make it just a sampling of the valuable takeaways from the first annual Oracle Social Summit, held Nov 14 and 15 in Las Vegas. And while yes, 13 items is a pretty healthy sampling, we wanted to go the extra mile and give you 13 more, an indication of just how much great information came out of it.  Follow the arrow, and come on in as if you were there with us. 1. Weber Shandwick takes a 70/20/10 approach when advising clients how to allocate resources to paid social opportunities. 70% of spend should go toward paid opportunities the agency and client both know work, 20% should go toward paid social the agency knows works, and 10% should go toward experimentation. (Matt Dickman – Weber Shandwick) 2. By 2017, the technically competent CMO will spend more on IT than the CIO. (Gartner Study) 3. CIOs are focused on infrastructure. As the roles of the CMO and CIO continue coming together, those CIOs have to make a very conscious decision to get CMOs what they need. 4. It’s now harder for brands to differentiate based on product. The advantage will go to the brands that are successful in garnering customer trust. 5. More and more, enterprise software is going to start looking like the software consumers are used to seeing and using. 6. You will see brands prioritizing mobile and dropping investments in www, HTML, POS systems, etc. 7. The social graph has to be added to brands’ customer data for a more holistic view. Customers will give you the information you need if the reward is appropriate. 8. Viacom did a study that showed viewers are most honest on social. Not so much on surveys or other feedback vehicles. 9. How are you determining your influencers? Influence isn’t about reach. It’s about getting people to change behavior. 10. A mix of skills is becoming critically important in a social staff. It shouldn’t be a mixture of several disciplines, not just a bunch of “social experts.” 11. If senior management isn’t engaged, the social team is forced into guessing what might be considered a “success” by the C-suite. 12. Mobile customization will be getting big investments from brands in 2013. Brands need to provide shoppers utility, not just information. 75% will use mobile this holiday season to avoid in-store madness. 13. Data becomes information, information becomes insight, and insight becomes actionable. The Oracle Social Summit brought together brands, agencies, Oracle social experts and industry thought leaders to take a serious look at where social stands today, and where it’s headed in the near future. Given the speed of social’s evolution, attending such events (or at least reading nifty summary blogs) is a good investment in making sure your enterprise isn’t falling gradually behind.

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• Diagram to show code responsibility

  - by Mike Samuel

  Does anyone know how to visually diagram the ways in which the flow of control in code passes between code produced by different groups and how that affects the amount of code that needs to be carefully written/reviewed/tested for system properties to hold? What I am trying to help people visualize are arguments of the form: For property P to hold, nd developers have to write application code, Ca, without certain kinds of errors, and nm maintainers have to make sure that the code continues to not have these kinds of errors over the project lifetime. We could reduce the error rate by educating nd developers and nm maintainers. For us to be confident that the property holds, ns specialists still need to test or check |Ca| lines of code and continue to test/check the changes by nm maintainers. Alternatively, we could be confident that P holds if all code paths that could violate P went through tool code, Ct, written by our specialists. In our case, test suites alone cannot give confidence that P holdsnd » nsnm ns|Ca| » |Ct| so writing and maintaining Ct is economical, frees up our developers to worry about other things, and reduces the ongoing education commitment by our specialists. or those conditions do not hold, so focusing on education and testing is preferable. Example 1 As a concrete example, suppose we want to ensure that our web-service only produces valid JSON output. Our web-service provides several query and mutation operators that can be composed in interesting ways. We could try to educate everyone who maintains those operations about the JSON syntax, the importance of conformance, and libraries available so that when they write to an output buffer, every possible sequence of appends results in syntactically valid JSON. Alternatively, we don't expose an output stream handle to application code, and instead expose a JSON sink so that every code path that writes a response is channeled through a JSON sink that is written and maintained by a specialist who knows JSON syntax and can use well-written libraries to produce only valid output. Example 2 We need to make sure that a service that receives a URL from an untrusted source and tries to fetch its content does not end up revealing sensitive files from the file-system, like file:///etc/passwd. If there is a single standard way that any developer familiar with the application language's libraries would use to fetch URLs, which has file-system access turned off by default, then simply educating developers about the standard mechanism, and testing that file probing fails for some inputs, will probably be sufficient.

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• BI&EPM in Focus April 2012

  - by Mike.Hallett(at)Oracle-BI&EPM

  General News Oracle OpenWorld call for papers now open, now through April 9 (link) Oracle Announces Availability of Oracle Exalytics In-Memory Machine (link) Oracle EPM and BI Support Newsletter Current Edition - Volume 3 : March 2012 (link) Customers Asiana Airlines Improves Passenger Management with Near-Real-Time Reservation and Ticketing Information  Centraal Boekhuis Delivers Faster with Oracle BI 11g Essatto Software Speeds Data Aggregation Tenfold; Integrates BI, Performance Management, and Data Warehousing for Midsize Businesses Grupo WTorre Supports Management's Decision-Making with OBIEE, Ensuring Uniform, Reliable, and Consistent Data Indian Overseas Bank Cuts Planning Schedule by 45 Worker Days per Year, Assesses Market Risk Instantly with Business Intelligence System Kentucky Community and Technical College System Enables Data-Driven Decision-Making Using Integrated System with Management Dashboards National Australia Bank Achieves 200% ROI, Improves Data Quality and Reporting Integrity with Oracle Hyperion DRM R.L. Polk & Co. Enhances Business Intelligence Capabilities, Optimizes System Performance with Extreme Analytics Machine Test ResCare, Inc. Transforms Reporting to Improve Healthcare Service Performance with Oracle Business Analytics  Rochester City School District Uses OBIEE to Track Student Achievement, Identify Areas for Improvement, Accelerate Reporting  Société Générale Standardizes, Accelerates, and Improves Budget Planning Accuracy across Global Enterprise The State Accounting Office of Georgia Integrates Financial Information, Shortens Financial Closings and Streamlines Reporting across 175 Organizations   Events 4-day Oracle Real-Time Decisions Hands-on Technical Workshop for Partners (PTS, Free) May 14-17, 2012: Colombes, Paris, France Nordic events : “Latest Release of Oracle Hyperion EPM and BI Suites Helps Organizations Plan through Uncertainty, Improve Decision-Making and Meet Regulatory Requirements” (April 17, Sweden | April 18, Norway | April 19, Denmark | April 24, Finland) Webcast Replay from Balaji Yelamanchili and Paul Rodwick: “Analytics Without Limits - The Latest on Oracle Exalytics In-Memory Machine and Oracle Business Intelligence”  (link)  Wednesday, April 04, 2012: Business Analytics launch webcast: Invite your customers to register (link) Big Data Online Forum now available on Demand (link)  Enterprise Performance Management Webcast Replay: Accurate Forecasting within the Business Planning Cycle (link) Oracle Hyperion Profitability and Cost Management (HPCM) Master Support Note (link) Business  Intelligence Whitepaper: Driving Innovation Through Analytics (link) Gartner: CIOs Identify BI as the No. 1 Technology Priority for 2012 (link) Webcast Replay: Exalytics in Action: Airlines, US Census and Federal Spending Demo Applications  (link) NEWLY RELEASED Walk-in Video for Exalytics - Use This to Start Customer/Partner Meetings! (link) IDC Insight Paper: “Oracle's All-Out Assault on the Big Data Market: Offering Hadoop, R, Cubes, and Scalable IMDB in Familiar Packages” (link) System Requirements and Supported Platforms for Oracle Business Intelligence Suite Enterprise Edition 11gR1 Certification Matrix now published to include OBIEE 11.1.1.6.0 (link) Maintenance Release Guide (List of Bugs Fixed) for Oracle Business Intelligence Enterprise Edition (OBIEE) 11.1.1.6.0  (link) OBIEE 11.1.1.6: Is OBIEE 11.1.1.6 Certified With OBI Apps 7.9.6.3?  (link) Information Center: Troubleshooting Oracle Business Intelligence Applications (support login req'd)  (link)      

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• Upgrade Workshop in Budapest

  - by Mike Dietrich

  Thanks to everybody as well who'd attend for the upgrade workshop in Budapest last week. As this was a very sunny and warm day I appreciate it even more that you've took the time to be there :-) You'll be able to download the slides as always via: http://apex.oracle.com/folien And use the keyword (Schluesselwort): upgrade112 And Ferenc, thanks for the lift to the airport :-)

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• Why I Love the Social Management Platform I Use

  - by Mike Stiles

  Not long ago, I asked the product heads for the various components of the Oracle Social Cloud’s SRM to say what they thought was coolest about their component. And while they did a fine job, it was recently pointed out to me that no one around here uses the platform in a real-world setting more than I do, as I not only blog and podcast my brains out, I also run Oracle Social’s own social properties. Of course I’m pro-Oracle Social’s product. Duh. But if you can get around immediately writing this off as a puff piece, there are real reasons beyond my employment that the Oracle SRM works for me as a community manager. If it didn’t, I could have simply written about something else, like how people love smartphones or something genius like that. Post Grid I like seeing what I want to see. I’m difficult that way. Post grid lets me see all posts for all channels, with custom columns showing me how posts are doing. I can filter the grid by social channel, published, scheduled, draft, suggested, etc. Then there’s a pullout side panel that shows me post details, including engagement analytics. From the pullout, I can preview the post, do a quick edit, a full edit, or (my favorite) copy a post so I can edit it and schedule it for other times so I don’t have to repeat from scratch. I’m not lazy, just time conscious. The Post Creation Environment Given our post volume, I need this to be as easy as it can be. I can highlight which streams I want the post to go out on, edit for the individual streams, maintain a media library that’s easy to upload to and attach from, tag posts, insert links that auto-shorten to an orac.le shortlink, schedule with a nice calendar visual, geo-target, drop photos inline into Twitter, and review each post. Watching My Channels The Engage component of the Oracle SRM brings in and drops into a grid the activity that’s happening on all my channels. I keep this open round-the-clock. Again, I get to see only what I want; social network, stream, unread messages, engagement by how I labeled them, and date range. I can bring up a post with a click, reply, label it, retweet it, assign it, delete it, archive it, etc. So don’t bother trying to be a troll on my channels. Analytics Social publishing and engaging 24/7 would be pretty unrewarding if I couldn’t see how our audience was responding. Frankly, I get more analytics than I know what to do with (I’m a content creator, not a data analyst). But I do know what numbers I care about, and they’re available by channel, date range, and campaigns. I’m seeing fan count, sources and demographics. I’m seeing engagement, what kinds of posts are getting engagement, and top engagers. I’m seeing my reach, both organic and paid. I’m seeing how individual posts performed in terms of engagement and virality, and posting time/date insight. Have I covered all the value propositions? I’ve covered pathetically few of them. It would be impossible in blog length to give shout-outs to the vast number of features and functionalities. From organizing teams and managing permissions with Workflow to the powerful ability to monitor topics (and your competition) across the web in Listen, it’s a major, and increasingly necessary, weapon in your social marketing arsenal. The life of a Community Manager is not for everybody. So if the Oracle SRM can actually make a Community Manager’s life easier, what’s not to love? I invite you to take a look at and participate in our Oracle Social Cloud social channels! Facebook Twitter YouTube Google Plus LinkedIn Daily Podcast on iHeartRadio @mikestiles @oraclesocial Photo: freeimages.com

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