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• What's new in the RightNow November 2012 release?

  - by Richard Lefebvre

  What new in the RightNow November 2012? In order to find out, please watch this tutorial with imbedded demonstration or read the November 2012 Release notes.   News Facts The November 2012 release of     Oracle’s RightNow CX Cloud Service marks the completion of development efforts for 2012 and continues Oracle’s commitment to enhancing the Oracle RightNow offering following the acquisition. New release delivers key capabilities designed to help organizations improve customer experiences in order to increase customer acquisition and retention, while reducing total cost of ownership. Part of the Oracle Cloud, Oracle RightNow CX Cloud Service now integrates Oracle RightNow Chat Cloud Service with Oracle Engagement Engine Cloud Service, helping organizations intelligently and proactively engage with customers through the right channel at the right time. Chat solutions have emerged as an important component of a cross-channel customer experience strategy. According to Forrester Research, Inc., chat adoption has risen dramatically between 2009 and 2011 from 19% to 37%, and it has the highest satisfaction level of all customer service channels at 62% satisfaction. (*) To help companies deliver enhanced customer experiences, Oracle has made significant investments in Oracle RightNow Chat Cloud Service throughout 2012. With the addition of rules-based engagement to existing capabilities such as co-browse, mobile chat, and cross-channel knowledge integration with the contact center, all delivered via the cloud, Oracle RightNow Chat Cloud Service is differentiated as the industry-leading chat solution. The Oracle Cloud offers a broad portfolio of software as-a-service applications, including Oracle Customer Service and Support Cloud Service, which is based on the Oracle RightNow CX Cloud Service. New Capabilities Key Oracle RightNow Chat Cloud Service and other cross-channel capabilities include: Chat Business Rules, with over 70 built-in rule conditions, leverage the Oracle Engagement Engine to help enable organizations capture rich visitor data and invoke complex actions and triggers. Chat Business Rules allow granular control over when to engage a customer via the chat channel based on customer behavior, customer profile information and operational information. Click-to-Call provides the option for a customer to engage with a live agent over the phone during the Web browsing experience. Chat Availability Controls provide organizations with the ability to throttle volume through the chat channel based on real-time agent availability and wait time thresholds. This ability to manage the channel more efficiently allows organizations to provide a better experience to customers using the chat channel. Strategic and Operational Chat Channel Analytics provide better insight into channel and agent productivity and utilization and effectiveness with both out-of-the-box reports and ad hoc reports. New chat channel analytics provide comprehensive metrics with full data transparency. Background Service Updates improve high availability metrics for Oracle RightNow Chat Cloud Service during service update periods, setting the industry leading standard for sales and service delivery to customers via the chat channel. Additional Capabilities include: Improved Web developer tools for more efficient self-service user interface design Improved administration for enhanced user sessions management Increased cross-channel community collaboration Enhanced extensibility widgets and syndication management Streamlined content management and analytics capabilities Read the full announcement here

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• New security configuration flag in UCM PS3

  - by kyle.hatlestad

  While the recent Patch Set 3 (PS3) release was mostly focused on bug fixes and such, a new configuration flag was added for security. In 10gR3 and prior versions, UCM had a component called Collaboration Manager which allowed for project folders to be created and groups of users assigned as members to collaborate on documents. With this component came access control lists (ACL) for content and folders. Users could assign specific security rights on each and every document and folder within a project. And it was possible to enable these ACL's without having the Collaboration Manager component enabled. But it took some special instructions (see technote# 603148.1) and added some extraneous pieces still related to Collaboration Manager. When 11g came out, Collaboration Manager was no longer available. But the configuration settings to turn on ACLs were still there. Well, in PS3 they've been cleaned up a bit and a new configuration flag has been added to simply turn on the ACL fields and none of the other collaboration bits. To enable ACLs: UseEntitySecurity=true Along with this configuration flag to turn ACLs on, you also need to define which Security Groups will honor the ACL fields. If an ACL is applied to a content item with a Security Group outside this list, it will be ignored. SpecialAuthGroups=HumanResources,Legal,Marketing Save the settings and restart the instance. Upon restart, two new metadata fields will be created: xClbraUserList, xClbraAliasList. If you are using OracleTextSearch as the search indexer, be sure to run a Fast Rebuild on the collection. On the Check In, Search, and Update pages, values are added by simply typing in the value and getting a type-ahead list of possible values. Select the value, click Add and then set the level of access (Read, Write, Delete, or Admin). If all of the fields are blank, then it simply falls back to just Security Group and Account access. As for how they are stored in the metadata fields, each entry starts with it's identifier: ampersand (&) symbol for users, "at" (@) symbol for groups, and colon (:) for roles. Following that is the entity name. And at the end is the level of access in paranthesis. e.g. (RWDA). And each entry is separated by a comma. So if you were populating values through batch loader or an external source, the values would be defined this way. Detailed information on Access Control Lists can be found in the Oracle Fusion Middleware System Administrator's Guide for Oracle Content Server.

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• JavaOne 2012 Call for Papers

  - by Tori Wieldt

  JavaOne 2012 is happening Sept. 30-Oct 4 in San Francisco. The Call For Papers for this conference is now open. Java Evangelist Arun Gupta, who was on one of the selection committees and will be again this year, provided some great tips for submission (and a peek into the submission process): JavaOne is a technology-focused conference so any product, marketing or seemingly marketish talk are put at the bottom of the list. Oracle Open World and Oracle Develop are better options for submitting product specific talks. Make your title catchy. Remember the attendees are more likely to read the abstract if they like the title. We try our best to recategorize the talk to a different track if it needs to but please ensure that you are filing in the right track to have all the right eyeballs looking at it. Also, it does not hurt marking an alternate track if your talk meets the criteria. Make sure to coordinate within your team before the submission - multiple sessions from the same team or company does not ensure that the best speaker is picked. In such case we rely upon your "google presence" and/or review committee's prior knowledge of the speaker. The reviewers may not know you or your product at all and you get 750 characters to pitch your idea. Make sure to use all of them, to the last 750th character. Make sure to read your abstract multiple times to ensure that you are giving all the relevant information ? Think through your presentation and see if you are leaving out any important aspects. Also look if the abstract has any redundant information that will not required by the reviewers. There are additional sections that allow you to share information about the speaker and the presentation summary. Use them to blow the horn about yourself and any other relevant details. Please don't say "call me at xxx-xxx-xxxx to find out the details." :-) The tracks this year are: Core Java Platform Development Tools and Techniques Emerging Langauges on the JVM Enterprise Services Architectures and the Cloud Java EE Web Profile and Platform Technologies Java ME, Java Card, Embedded, and Devices Java FX and Rich User Experiences IMPORTANT: Submit your proposal as soon as possible, the the Call for Papers closes April 9th, a mere three weeks away!  Follow these channels to get the latest news about #JavaOne 2012.  originally posted on blogs.oracle.com/javaone

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• JavaOne 2012 Call for Papers

  - by Tori Wieldt

  JavaOne 2012 is happening Sept. 30-Oct 4 in San Francisco. The Call For Papers for this conference is now open. Java Evangelist Arun Gupta, who was on one of the selection committees and will be again this year, provided some great tips for submission (and a peek into the submission process): JavaOne is a technology-focused conference so any product, marketing or seemingly marketish talk are put at the bottom of the list. Oracle Open World and Oracle Develop are better options for submitting product specific talks. Make your title catchy. Remember the attendees are more likely to read the abstract if they like the title. We try our best to recategorize the talk to a different track if it needs to but please ensure that you are filing in the right track to have all the right eyeballs looking at it. Also, it does not hurt marking an alternate track if your talk meets the criteria. Make sure to coordinate within your team before the submission - multiple sessions from the same team or company does not ensure that the best speaker is picked. In such case we rely upon your "google presence" and/or review committee's prior knowledge of the speaker. The reviewers may not know you or your product at all and you get 750 characters to pitch your idea. Make sure to use all of them, to the last 750th character. Make sure to read your abstract multiple times to ensure that you are giving all the relevant information ? Think through your presentation and see if you are leaving out any important aspects. Also look if the abstract has any redundant information that will not required by the reviewers. There are additional sections that allow you to share information about the speaker and the presentation summary. Use them to blow the horn about yourself and any other relevant details. Please don't say "call me at xxx-xxx-xxxx to find out the details." :-) The tracks this year are: Core Java Platform Development Tools and Techniques Emerging Langauges on the JVM Enterprise Services Architectures and the Cloud Java EE Web Profile and Platform Technologies Java ME, Java Card, Embedded, and Devices Java FX and Rich User Experiences IMPORTANT: Submit your proposal as soon as possible, the the Call for Papers closes April 9th, a mere three weeks away!  Follow these channels to get the latest news about #JavaOne 2012. 

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• Should I be looking for an alternative to Zen Cart as my business grows?

  - by MarkS

  I created a business website for a family business which is growing. It's my family, and I'm a software developer, but I don't want to rebuild the wheels or be a shopping cart programmer. For this business, I need the web store to "just work", but... it gets complicated... There are two parts of this business website. One of them is driven by Wordpress and I use the awesome Thesis theme. This is modern, flexible, and saves me a lot of time from doing custom coding and styling. I couldn't be more pleased with this arrangement. The other part of the site is a Zen Cart store. It's administration and it's flexibility is frustrating and archaic Web 1.0. For the past few years, I keep hearing that the developers are working on a 2.0 version of Zen Cart, but they haven't communicated anything significant in the past few years other than to say, "When it's ready, we'll let you know." What I'm looking for in a cart, I would need to install 6-10 additional mods, and would need to do a lot of custom coding. I'm now willing to pay for a top-notch e-commerce solution for a small business that we can grow up into a larger business over time. Requirements: Extremely flexible shipping that let's us set up rules per product/category, tables of rates, calculated rates, max package weighs, etc. (flexibility like that available with CEON Advance Shipping Module for Zen Cart Coupons and gift certificates Manual order entry for phone orders Multi-channel support (We also sell on Amazon, eBay, use Google Base and we want to maintain one set of inventory and have it kept current) Decent SEO features Reviews and star-ratings on products Easy social networking features for sharing, following, liking, etc) Easy integration with AdWords and analytics tracking Modern and very usable product and store administration (Like I was saying, I'm spoiled by Wordpress and Thesis) At the end of the day, I don't care if it's a hosted solution or if I have to host it myself. I just want something that is going to stay up-to-date, regularly be maintained and improved, and if I have to update it, things like the one-click update present in Wordpress is something it has to have. Professional Webmasters, if you had to run a store / website, but you had to spend your time focusing on your sales and marketing efforts rather than diffing php files and copying and tweaking them to change even the slightest details of your site, what would you choose?

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• SSAS deployment error: Internal error: Invalid enumeration value. Please call customer support! is not a valid value for this element.

  - by Kevin Shyr

  The first search on this error yielded some blog posts that says to check SQL server version.  It suggested that I couldn't deploy a SSAS project originally set for SSAS 2008 to a SSAS 2008 R2, which didn't make sense to me.  Combined with the fact that the error message was telling me to call customer support.  Why do I need to call customer support unless something catastrophic happened?Turns out that one of the file on the SQL server is corrupt.  I could simply delete the database on the SSAS server and re-run deployment.  Problem solved.SSAS errors in visual studio: Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Error      10           Internal error: Invalid enumeration value. Please call customer support! is not a valid value for this element.                                0              0              Error      11           An error occurred while parsing the 'StorageMode' element at line 1, column 10523 ('http://schemas.microsoft.com/analysisservices/2003/engine' namespace) under Load/ObjectDefinition/Dimension/StorageMode.                            0              0              Error      12           Errors in the metadata manager. An error occurred when instantiating a metadata object from the file, '\\?\E:\Program Files\Microsoft SQL Server\MSAS10_50.MSSQLSERVER\OLAP\Data\DWH Sales Facts.0.db\Competitor.48.dim.xml'.                        0              0

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• Why All The Hype Around Live Help?

  - by ruth.donohue

  I am pleased to introduce guest blogger, Damien Acheson today. Based in Cambridge, MA, Damien is the Product Marketing Manager for ATG’s Live Help products. Welcome, Damien!! BY DAMIEN ACHESON Why all the hype around live help? An eCommerce professional recently asked me: “Why all the hype around live chat and click to call?” I already have a customer service phone number that’s available to my online visitors. Why would I want to add live help? If anything, I want my website to reduce the number of calls to my contact center, not increase it!” The effect of adding live help to a website is counter-intuitive. Done right, live help doesn’t increase your call volume; it optimizes it by replacing traditional telephone calls with smarter, more productive, live voice and live chat interactions. This generates instant cost savings, and a measurable lift in sales and customer retention. A live help interaction differs from a traditional telephone call in six radical ways: Targeting. With live help you can target specific visitors at just the exact right time with a live call or live chat invitation based on hundreds of different parameters. For example, visitors who appear to hesitate before making a large purchase may receive a live help invitation, while others may not. Productivity. By reserving live voice to visitors with complex questions, and offering self-service and live chat for more simple interactions, agents with the right domain expertise can handle simultaneous queries and achieve substantial productivity gains. Routing. Live help interactions take into account visitors’ web context to intelligently route queries to the best available agent, thereby lifting first contact resolution. Context. Traditional telephone numbers force online customers to “change channels” and “start over” with a phone agent. With Live help, agents get the context of the web session and can instantly access the customer’s transaction details and account information, substantially reducing handle times. Interaction. Agents can solve a customer’s problem more effectively co-browsing and collaborating with the visitor in real-time to complete online forms and transactions. Analytics. Unlike traditional telephone numbers, live help allows you to tie Web analytics to customer satisfaction and agent performance indicators. To better understand these differences and advantages over traditional customer service, watch this demo on optimizing customer interactions with Live Help. Technorati Tags: ATG,Live Help,Commerce

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• Izenda Reports 6.3 Top 10 Features

  - by gt0084e1

  Izenda 6.3 Top 10 New Features and Capabilities 1. Izenda Maps Add-On The Izenda Maps add-on allows rapid visualization of geographic or geo-spacial data.  It is fully integrated with the the rest of Izenda report package and adds a Maps tab which allows users to add interactive maps to their reports. Contact your representative or [email protected] for limited time discounts. Izenda Maps even has rich drill-down capabilities that allow you to dive deeper with a simple hover (also requires dashboards). 2. Streamlined Pie Charts with "Other" Slices The advanced properties of the Pie Chart now allows you to combine the smaller slices into a single "Other" slice. This reduces the visual complexity without throwing off the scale of the chart. Compare the difference below. 3. Combined Bar + Line Charts The Bar chart now allows dual visualization of multiple metrics simultaneously by adding a line for secondary data. Enabled via AdHocSettings.AllowLineOnBar = true; 4. Stacked Bar Charts The stacked bar chart lets you see a breakdown of a measure based on categorical data.  It is enabled with the following code. AdHocSettings.AllowStackedBarChart = true; 5. Self-Joining Data Sources The self-join features allows for parent-child relationships to be accessed from the Data Sources tab. The same table can be used as a secondary child table within the Report Designer. 6. Report Design From Dashboard View Dashboards now sport both view and design icons to allow quick access to both. 7. Field Arithmetic on Dates Differences between dates can now be used as measures with the arithmetic feature. 8. Simplified Multi-Tenancy Integrating with multi-tenant systems is now easier than ever. The following APIs have been added to facilitate common scenarios. AdHocSettings.CurrentUserTenantId = value; AdHocSettings.SchedulerTenantID = value; AdHocSettings.SchedulerTenantField = "AccountID"; 9. Support For SQL 2008 R2 and SQL Azure Izenda now supports the latest version of Microsoft's database as well as the SQL Azure service. 10. Enhanced Performance and Compatibility for Stored Procedures Izenda now supports more stored procedures than ever and runs them faster too.

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• PRUEBAS DE ESPECIALIZACION GRATUITAS 2013

  - by agallego

  Consigue  tu Certificado de Especialista Oracle  de forma GRATUITA , 27 y 28 de Noviembre de 2013  Ahora puedes realizar los exámenes de implementación de las especializaciones de Oracle y convertirte en especialista. Podrás realizar cualquiera de los exámenes de implementación de la siguiente lista: Oracle Fusion Customer Relationship Management 11g Sales Certified Implementation Specialist (1Z0-456) Oracle Fusion Financials 11g General Ledger Implementation Specialist(1Z0-508) Oracle Fusion Financials 11g Accounts Payable Implementation Specialist(1Z0-507) Oracle Fusion Financials 11g Accounts Receivable Implementation Specialist(1Z0-506) Oracle Fusion Human Capital Management 11g Human Resources Certified Implementation Specialist (1Z0-584) Oracle Fusion Human Capital Management 11g Talent Management Certified Implementation Specialist (1Z0-585) Oracle ATG Web Commerce 10 Implementation Developer Certified Implementation Specialist (1Z0-510) Oracle Hyperion Planning 11 Essentials (1Z0-533) Oracle Business Intelligence Applications 7.9.6 for ERP Essentials (1Z0-525) Oracle Hyperion Financial Management 11 Essentials (1Z0-532) Oracle Business Intelligence Applications 7.9.6 for CRM Essentials (1Z0-524) Oracle Hyperion Data Relationship Management 11.1.2 Essentials (1Z1-588) Oracle Business Intelligence Foundation Suite 11g Essentials (1Z0-591) Oracle Essbase 11 Essentials (1Z0-531) SPARC T4-Based Server Installation Essentials (1Z0-597) Oracle Solaris 11 Installation and Configuration Essentials (1Z0-580) Sun ZFS Storage Appliance Certified Implementation Specialist Exalogic Elastic Cloud X2-2 Certified Implementation Specialist Oracle Exadata 11g Essentials (1Z0-536) Oracle VM 3 for x86 Essenstials (1Z0-590) Oracle Linux Fundamentals (1Z0-402) Oracle Linux System Administration (1Z0-403) Oracle Service-Oriented Architecture Certified Implementation Specialist (1Z0-451) Oracle Unified Business Process Management Suite 11g Certified Implementation Specialist (1Z0-560) Oracle WebLogic Server 12c Certified Implementation Specialist (1Z0-599) Oracle WebCenter Portal 11g Essentials (1Z0-541) Oracle WebCenter Content 11g Essentials (1Z0-542) Oracle Application Development Framework 11g Certified Implementation Specialist Oracle Identity Analytics 11g Certified Implementation Specialist (1Z0-545) Oracle Enterprise Manager 12c Essentials (1Z0-457) Puedes consultar la información acerca de los examenes en cada uno de los enlaces. Para prepararte los examenes sigue la Guia de estudio que encontrarás en la página de cada examen. Requisitos: ser  Partner Gold, Platinum o Diamond de Oracle y tener un usuario de Oracle Pearson Vue.  ¿Cuándo?: 27 y 28 de noviembre  a las (9:00, 12:00, 16:00)  ¿Dónde?: Core Networks, C.E.Parque Norte, Edificio Olmo, Planta 1 Serrano Galvache 56 | 28033, Madrid Para inscribirte: Create una cuenta en Pearson Vue (www.pearsonvue.com/oracle). Para Registrarte aquí. Para más información sobre el programa de especializaciones, haz clic aquí. No pierdas esta oportunidad e inscríbete hoy.  Para cualquier duda contactar con [email protected]. Ana María Gallego Partner Enablement Manager Spain and Portugal      

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• Six Unusual Blogs I Like

  - by Bill Graziano

  I subscribe to and read over 100 SQL Server blogs every day.  I link to posts that I think are interesting.  I also read a fair number of non-SQL Server blogs.  Here are a few that I think are interesting. danah boyd. She is a researcher with Microsoft and writes about privacy, social media and teenagers.  I discovered her blog while looking for strategies to keep my personal and professional life separate.  (I haven’t found a good solution to that yet.)  Her stories of how teenagers use Facebook and other social media tools are fascinating. Clayton’s Web Snacks.  Steve Clayton works at Microsoft and has a variety of blogs out there.  This one focuses on … hmmm.  His latest posts are on graffiti, infographics, paper tweets, cartoons and slow motion videos.  It’s mostly visual and you never really know what you’ll get.  It’s always interesting though and I like what he posts.  It’s good creative stuff. Seth Godin.  Seth writes about Marketing.  I read him for motivation to get off my butt and get things done.  He’s a great motivator who encourages you to think big.  And do something! Ask the Pilot.  Patrick Smith is a commercial airline pilot writing about the airline industry.  He’s a great debunker of myths (no they don’t reduce oxygen in the cabin to keep you docile).  My favorite topics include the TSA, flying myths, airport reviews and flight delays. My old favorite flight blog used to be enplaned.  No one knew who wrote it.  It focused on the economics of the airline industry.  It was fascinating stuff.  One day it was gone.  The entire blog was deleted.  Someone tracked down some partial archives and put them online. The Agent’s Journal.  Jack Bechta is an NFL agent.  He writes about the business side of the NFL, the draft and free agency.  Lately he’s been writing about the potential lockout.  He has a distinct lack of hype which I find very refreshing.  xkcd.  I call this the comic for smart people.  A little math, some IT and internet privacy thrown in all make an unusual comic. Funny and intelligent.

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• The Social Business Thought Leaders - Ray Wang

  - by kellsey.ruppel

  It seems both consumers and businesses are at the peak of the social hype. Overwhelmed by social media channels, platforms, and processes both in their private and professional life, many early adopters are starting to feel the social fatigue. Mirroring what happened with email and web sites during the late 1990's - early 2000's, more and more managers are looking to move from ubiquitous social media tactics to the most appropriate business use case and processes. This step becomes even more important considering the year over year contraction in IT budgets and the consequent need to maximize return on every dollar spent in new technologies. Ray Wang, CEO and Principal Analyst at Constellation Research, suggests engagement through collaborative technologies both as a conceptual model and a transformational tool for enterprises to reap business value. Without participation - the reasoning goes - there is no value and good technology alone is not enough to guarantee employee and customer adoption. Enterprise gamification is a new lever to succeed with Social Business by directing a critical mass of participation towards desired outcomes. What kind of outcomes? A recent study from Constellation Research (see 2012 Q1 Gamification Early Adopters Best Practices) highlights how Marketing, Customer Service and HR are leading the pack with gamification in processes such as: Sustaining long term customer loyalty (76.4%) Improving response in campaign to lead (74.5%) Right channeling incidents for resolution in social media (67.3%) Growing the number service and support incidents resolved by the community (63.6%) Improving employee referral rates and effective recruiting (43.6%) Driving on-boarding success with new hires (20%) More than simply adding badges, points and leaderboards to existing processes, enterprise gamification should be holistically embedded into employee and customer experience to stimulate specific behaviors. According to Ray Wang this can be done at three core levels: Measurable actions. The behaviors we want to facilitate consist of granular actions (i.e likes, comments, posts, recommendations, etc) and more complex actions (i.e projects, initiatives, programmes) attributed to individuals, groups and/or external actors  Reputation. The reputation an individual has earned through his actions is a key factor in building motivation among others and it is determined by its identity, social standing status and competitiveness Incentives or the intrinsic and extrinsic rewards that motivate behaviors and drive actions Listen to Ray Wang's video-interview to learn more about the dynamics that are shaping the future of collaboration and how gamification can help organizations attain new levels of engagement.

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• I still think Twitter is dead &hellip; but

  - by Randy Walker

  Twitter finally hit the mainstream about 8 months ago, but I’ve been saying for a couple of years now, without a real way for the company to earn money, what’s the future fate of Twitter?  On the personal side, where is the real value for the users?  For the most part, Twitter has replaced most people’s IM (instant messaging), at least in the technology circles I run in.  It still has value for users as a communication tool.  But I see it more as a fad.  My prediction is over the next 6 months we’ll start seeing a usage drop (if we haven’t already started to see it). On the business side, how does Twitter make money?  It doesn’t.  If you use the text messaging capabilities, you see a few ads.  But most smart phone and PC users, won’t ever see them.  I still think Twitter has the best chance to make money by forcing the “collectors” to pay money.  You know what I mean by “collector”, those people that collect tons of followers or friends.  If Twitter caps the number of followers and makes you pay to have more, would you?  The normal twitter user doesn’t have that many followers, and this is where my title comes in … BUT The financial value for Twitter is really seen through businesses connecting with their customers.  I’ve seen 3 effective ways this has been accomplished. 1. Giving your customers a coupon or announcing a sale My favorite is @amazonmp3, Being a huge music lover, I get notified when they put music on sale. Various restaurants like @ruthschris_ARK will let their favorite customers know about certain specials @BluefinMemphis I was traveling through Memphis once looking for a sushi restaurant when they had %50 off if we mentioned we saw them on Twitter.  It was their first attempt at trying to encourage customers in the door, and after talking with the management, it was a huge success 2. Giveaways @namecheap Several companies have started huge marketing campaigns, but my favorite is watching companies post trivia questions, and the first person to respond wins a prize. 3. Responding to Customer Complaints I once posted a complaint about American Express (a company that I have slowly come to really dislike) but they actually had someone contact me to try and resolve the issue.  I give them credit for paying attention, but still dislike them for their horrible credit practices.

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• links for 2011-02-16

  - by Bob Rhubart

  On the Software Architect Trail Software architect is the #1 job, according to a 2010 CNN-Money poll. In this article in Oracle Magazine, several members of the OTN architect community talk about the career paths that led them to this lucrative role.  (tags: oracle oraclemagazine softwarearchitect) Oracle Technology Network Architect Day: Denver Registration opens soon for this event to be held in Denver on March 23, 2011.  (tags: oracle otn entarch) How the Internet Gets Inside Us : The New Yorker "It isn’t just that we’ve lived one technological revolution among many; it’s that our technological revolution is the big social revolution that we live with." - Adam Gopnik (tags: internet progress technology innovation) The Insider Threat: Understand and Mitigate Your Risks: CSO Webcast February 23, 2011 at 1:00 PM EST/ 10:00 AM PST .  Speakers: Randy Trzeciak, lead for the CERT Insider Threat research team, and  Roxana Bradescu, Director of Database Security at Oracle. (tags: oracle CERT security) The Tom Kyte Blog: An Interesting Read... Tom looks at "an internet security firm brought down by not following the most *basic* of security principals." (tags: security oracle) Jason Williamson: Oracle as a Service in the Cloud "It is not trivial to migrate large amounts of pre-relational or 'devolved' relational data. To do this, we again must revert back to a tight roadmap to migration and leverage the growing tools and services that we have." - Jason Williamson (tags: oracle cloud soa) Edwin Biemond: Java / Oracle SOA blog: Building an asynchronous web service with JAX-WS "Building an asynchronous web service can be complex especially when you are used to synchronous Web services where you can wait for the response in your favorite tool." - Oracle ACE Edwin Biemond (tags: oracle oracleace java soa) Shared Database Servers (The SaaS Report) "Outside the virtualization world, there are capabilities of Oracle Database which can be used to prevent resource contention and guarantee SLA." - Shivanshu Upadhyay (tags: oracle database cloud SaaS) White Paper: Experiencing the New Social Enterprise "Increasingly organizations recognize the mandate to create a modern user experience that transforms existing business processes and increases business efficiency and agility." (tags: e20 enterprise2.0 socialcomputing oracle) Clusterware 11gR2 - Setting up an Active/Passive failover configuration Gilles Haro illustrates the steps necessary to achieve "a fully operational 11gR2 database protected by automatic failover capabilities." (tags: oracle clusterware) Oracle ERP: How to overcome local hurdles in a global implementation "The corporate world becomes a global village as many companies expand their business and offices around different countries and even continents. And this number keeps increasing. This globalization raises interesting questions..." - Jan Verhallen (tags: oracle capgemini entarch erp) Webcast: Successful Strategies for Optimizing Your Data Warehouse. March 3. 10 a.m. PT/1 p.m. ET Thursday, March 3, 2011. 10 a.m. PT/1 p.m. ET. Speakers: Mala Narasimharajan (Senior Product Marketing Manager, Oracle Data Integration) and Denis Gray (Principal Product Manager, Oracle Data Integration) (tags: oracle dataintegration datawarehousing)

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• Leveraging Social Networks for Retail

  - by David Dorf

  For retailers, social media is all about B2C2C. That is, Business to Consumer to Consumer, or more specifically, retailer to influencer to consumer. Traditional marketing targeted mass media, trying to expose the message to as many people as possible. While effective, this approach has never been very efficient, with high costs for relatively low penetration. Then it was thought that marketers should focus their efforts on a relative few super-influencers that would then sway the masses. History shows a few successes with this approach but lacked any consistency or predictability. After all, if super-influencers were easy to find, most campaigns would easily go viral. Alas, research shows that most wide-spread trends were the result of several fortunate events, including some luck. So do people exert influence over each other when it comes to purchase decisions? Of course they do, all the time. But that influence is usually limited to a small set of friends and specific specialization. For instance, although I have 165 friends on Facebook, I am only able to influence my close friends and family on PC purchases, and I have no sway at all for fashion purchases. People trust my knowledge on technology, but nobody asks my advice on shoes. How then should retailers leverage social networks in order to reinforce brand image and push promotions? Two obvious ways are Like and Share. Online advertisements or wall-postings receive more clicks when the viewer sees that friends have "liked" the posting. That's our modern-day version of word-of-mouth advertising. Statistics show that endorsements from friends make it more likely a person will engage. If my friends and I liked it, then I might also "share" (or "retweet" in the case of Twitter) it with other friends. In that case the retailer has paid for X showings of the advertisement, but sharing has pushed it to an additional Y people at no cost. And further, the implicit endorsement by the sharer makes it more likely the recipient will engage. So a good first step is to find people active in social networks that will Like and Share in order to exert influence. Its still tough to go viral, but doubling engagement is still a big step in the right direction. More complex social graph analysis would be a second step, but I'll leave that topic for another day. If you're interested in the academic side of social dynamics, I suggest reading Duncan Watts' work.

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• Einladung zum Oracle Partner Day 2012

  - by A&C Redaktion

  EINLADUNG: ORACLE PARTNER DAY GERMANY - 29. Oktober 2012: COMMERZBANK ARENA, Frankfurt Sehr geehrter Oracle Partner, volle Kraft voraus! Unsere Neuausrichtung und Zusammenfassung der Ressourcen, die Sie sicherlich aufmerksam verfolgt haben, ist nun abgeschlossen. Wir sind sehr überzeugt davon, dass wir alle gemeinsam von diesen Veränderungen nachhaltig profitieren werden. Nur ein Stichwort dazu: „One Oracle Red Stack“. Oracle Alliances & Channels und seine Partner können ab sofort das komplette Oracle Produktportfolio bestehend aus Oracle Software Technology, Oracle Applications und Oracle Hardware anbieten – bei bestmöglichem Support aus unserer neuen Organisation. Mein Name ist Christian Werner. Ich bin seit einigen Wochen verantwortlich für alle Alliances & Channels Bereiche in Deutschland. Frau Silvia Kaske leitet jetzt den kompletten A&C Bereich in Europe North in der Funktion als Senior Director Europe North Alliances & Channel Sales. Willkommen an Bord! Was Sie als Oracle Partner davon erwarten können? Wir haben alle unsere Kräfte konzentriert. Aus drei eigenen Bereichen wird ein großes Ganzes. Für Sie bedeutet das: fokussiertes Wachstum, geballte Kompetenz und Supportinfrastruktur. Abgestimmte Prozesse und kürzere Zeiten für Approvals. Wir meinen: Die Zeit ist reif, um jetzt gemeinsam den Hebel auf „Volle Kraft voraus“ zu legen. Und die Bedingungen für Sie sind besser als jemals zuvor, wenn Sie Ihre Kundenbasis erweitern oder neue Marktbereiche erschließen wollen. Leinen los: Kommen Sie zum Oracle Partner Day, wenn Sie wissen wollen, was sich für Sie verbessern wird: am 29. Oktober 2012 in der Commerzbank Arena in Frankfurt. Treffen Sie Ihr neu aufgestelltes A&C-Team. Erleben Sie die Produktneuheiten von der Oracle Open World in San Francisco (30. September bis 4. Oktober 2012) aus erster Hand. Nutzen Sie das neue Speed Dating-Format mit ausgewählten Oracle Experten vor Ort – für konkrete Fragen zu Vertrieb und Produkten. Ganz besonders freue ich mich, dass dieses Jahr Jürgen Kunz, SVP Technology Northern Europe & Country Leader Germany, als Keynote Speaker dabei sein wird. Ich lade Sie ganz herzlich ein und freue mich, Sie in Frankfurt zu begrüßen! Die Teilnahme ist für Sie als Oracle Partner selbstverständlich kostenfrei. Hier finden Sie weitere Informationen zum Oracle Partner Day sowie die unkomplizierte Anmeldemöglichkeit. Ich freue mich auf Sie! Ihr Christian WernerSenior Director Alliances & Channels Germany Übrigens: Direkt nach dem Oracle Partner Day findet der Oracle Day für Endkunden statt. Sie als Partner können natürlich gemeinsam mit Ihren Kunden an dieser Veranstaltung teilnehmen. Bitte melden Sie sich schnell an, da die Plätze limitiert sind. Hier finden Sie weitere Infos zum Oracle Day.

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• Einladung zum Oracle Partner Day 2012

  - by A&C Redaktion

  EINLADUNG: ORACLE PARTNER DAY GERMANY - 29. Oktober 2012: COMMERZBANK ARENA, Frankfurt Sehr geehrter Oracle Partner, volle Kraft voraus! Unsere Neuausrichtung und Zusammenfassung der Ressourcen, die Sie sicherlich aufmerksam verfolgt haben, ist nun abgeschlossen. Wir sind sehr überzeugt davon, dass wir alle gemeinsam von diesen Veränderungen nachhaltig profitieren werden. Nur ein Stichwort dazu: „One Oracle Red Stack“. Oracle Alliances & Channels und seine Partner können ab sofort das komplette Oracle Produktportfolio bestehend aus Oracle Software Technology, Oracle Applications und Oracle Hardware anbieten – bei bestmöglichem Support aus unserer neuen Organisation. Mein Name ist Christian Werner. Ich bin seit einigen Wochen verantwortlich für alle Alliances & Channels Bereiche in Deutschland. Frau Silvia Kaske leitet jetzt den kompletten A&C Bereich in Europe North in der Funktion als Senior Director Europe North Alliances & Channel Sales. Willkommen an Bord! Was Sie als Oracle Partner davon erwarten können? Wir haben alle unsere Kräfte konzentriert. Aus drei eigenen Bereichen wird ein großes Ganzes. Für Sie bedeutet das: fokussiertes Wachstum, geballte Kompetenz und Supportinfrastruktur. Abgestimmte Prozesse und kürzere Zeiten für Approvals. Wir meinen: Die Zeit ist reif, um jetzt gemeinsam den Hebel auf „Volle Kraft voraus“ zu legen. Und die Bedingungen für Sie sind besser als jemals zuvor, wenn Sie Ihre Kundenbasis erweitern oder neue Marktbereiche erschließen wollen. Leinen los: Kommen Sie zum Oracle Partner Day, wenn Sie wissen wollen, was sich für Sie verbessern wird: am 29. Oktober 2012 in der Commerzbank Arena in Frankfurt. Treffen Sie Ihr neu aufgestelltes A&C-Team. Erleben Sie die Produktneuheiten von der Oracle Open World in San Francisco (30. September bis 4. Oktober 2012) aus erster Hand. Nutzen Sie das neue Speed Dating-Format mit ausgewählten Oracle Experten vor Ort – für konkrete Fragen zu Vertrieb und Produkten. Ganz besonders freue ich mich, dass dieses Jahr Jürgen Kunz, SVP Technology Northern Europe & Country Leader Germany, als Keynote Speaker dabei sein wird. Ich lade Sie ganz herzlich ein und freue mich, Sie in Frankfurt zu begrüßen! Die Teilnahme ist für Sie als Oracle Partner selbstverständlich kostenfrei. Hier finden Sie weitere Informationen zum Oracle Partner Day sowie die unkomplizierte Anmeldemöglichkeit. Ich freue mich auf Sie! Ihr Christian WernerSenior Director Alliances & Channels Germany Übrigens: Direkt nach dem Oracle Partner Day findet der Oracle Day für Endkunden statt. Sie als Partner können natürlich gemeinsam mit Ihren Kunden an dieser Veranstaltung teilnehmen. Bitte melden Sie sich schnell an, da die Plätze limitiert sind. Hier finden Sie weitere Infos zum Oracle Day.

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• ArchBeat Link-o-Rama for 2012-06-22

  - by Bob Rhubart

  Guide to integration architecture | Stephanie Mann "The landscape of integration architecture is shifting as service-oriented and cloud-based architecture take the fore," says Stephanie Mann. "To ensure success, enterprise architects and developers are turning to lighter-weight infrastructure to support more complex integration projects." FY13 Oracle PartnerNetwork Kickoff - Tues June 26, 2012 Join us for a one-hour live online event hosted by the Oracle PartnerNetwork team as we kickoff FY13. Other dates/times for EMEA/LAD/JAPAN/APAC. Click the link for details. Why should you choose Oracle WebLogic 12c instead of JBoss EAP 6? | Ricardo Ferreira Okay, you would expect an Oracle guy to make this argument. But Ferreira takes a very deep, very detailed technical dive into the issue. So hear the man out, will ya? Hibernate4 and Coherence | Rene van Wijk According to Oracle ACE Rene van Wijk, "there are two ways to integrate Hibernate and Coherence." In this post he illustrates one of them. Simple Made Easy | Rich Hickey Rich Hickey discusses simplicity, why it is important, how to achieve it in design and how to recognize its absence in the tools, language constructs and libraries in this presentation from QCon London 2012. Starting a cluster | Mark Nelson Fusion Middleware A-Team blogger Mark Nelson looks at Oracle SOA Suite, Oracle BPM, and Oracle Coherence, three products that are " commonly clustered, and which have somewhat different requirements." Why building SaaS well means giving up your servers | GigaOM The biggest benefit to PaaS, reports GigaOM's Derrick Harris, "might be a better product because the company is able to focus on building the app rather than managing servers." Personas - what, why & how | Mascha van Oosterhout "To be able to create a successful, user-friendly website or application," says Mascha van Oosterhout, "every decision you take, whether you are part of the marketing team, the design team or the development team, should be based on what you know about the user." Thought for the Day "Machines take me by surprise with great frequency." — Alan Turing(June 23, 1912 - June 7, 1954) Source: Brainy Quote

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• Viewing at Impossible Angles

  - by kemer

  The picture of the little screwdriver with the Allen wrench head to the right is bound to invoke a little nostalgia for those readers who were Sun customers in the late 80s. This tool was a very popular give-away: it was essential for installing and removing Multibus (you youngsters will have to look that up on Wikipedia…) cards in our systems. Back then our mid-sized systems were gargantuan: it was routine for us to schlep around a 200 lb. desk side box and 90 lb. monitor to demo a piece of software your smart phone will run better today. We were very close to the hardware, and the first thing a new field sales systems engineer had to learn was how put together a system. If you were lucky, a grizzled service engineer might run you through the process once, then threaten your health and existence should you ever screw it up so that he had to fix it. Nowadays we make it much easier to learn the ins and outs of our hardware with simulations–3D animations–that take you through the process of putting together or replacing pieces of a system. Most recently, we have posted three sophisticated PDFs that take advantage of Acrobat 9 features to provide a really intelligent approach to documenting hardware installation and repair: Sun Fire X4800/X4800 M2 Animations for Chassis Components Sun Fire X4800/X4800 M2 Animations for Sub Assembly Module (SAM) Sun Fire X4800/X4800 M2 Animations for CMOD Download one of these documents and take a close look at it. You can view the hardware from any angle, including impossible ones. Each document has a number of procedures, that break down into steps. Click on a procedure, then a step and you will see it animated in the drawing. Of course hardware design has generally eliminated the need for things like our old giveaway tools: components snap and lock in. Often you can replace redundant units while the system is hot, but for heaven’s sake, you’ll want to verify that you can do that before you try it! Meanwhile, we can all look forward to a growing portfolio of these intelligent documents. We would love to hear what you think about them. –Kemer

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• Stagnating in programming

  - by Coder

  Time after time this question came up in my mind, but up until today I wasn't thinking about it much. I have been programming for maybe around 8 years now, and for the last two years it seems I'm not as keen to pick up new technologies anymore. Maybe that's a burnout or something, but I'd say it's experience and what I like, that's stopping me from running after the latest and greatest. I'm C++ developer, by this I mean, I love close to metal programming. I have no problems tracing problems through assembly, using tools like WinDbg or HexView. When I use constructs, I think about how they are realized underneath, how the bits are set and unset under the hood. I love battling with complex threading problems and doing everything hardcore way, even by hand if the regular solutions seem half baked. But I also love the C++0x stuff, and use it a lot. And all C++ code as long as it's not cumbersome compared to C counterparts, sometimes I also fall back to sort of "Super C" if the C++ way is ugly. And then there are all other developers who seem to be way more forward looking, .Net 4.0 MVC, WPF, all those Microsoft X#s, LINQ languages, XML and XSLT, mobile devices and so on. I have done a considerable amount of .NET, SQL, ASPX programming, but the further I go, the less I want to try those technologies. Is that bad? Almost every day I hear people saying that managed code is the only way forward, WPF is the way to go. I hear that C++ is godawful, and you can't code anything in it that's somewhat stable. But I don't buy it. With the experience I have, and the knowledge of how native code is compiled and executes, I can say I find it extremely rare that C++ code is unstable, or leaks, or causes crashes that takes more than 30 seconds to identify and fix. And to tell the truth, I've seen enough problems with other "cool" languages that I'd say C++ is even more stable and production proof than the safe languages, at least for me. The only thing that scares me in C++ is new frameworks, I don't trust them, and I use them extra sparingly. STL - yes, ATL - very sparingly, everything else... Well, not very keen on it. Most huge problems I've ran into, all were related to frameworks, not the language itself. Some overrided operator here, bad hierarchy there, poor class design here, mystical castings there. Other than that, C/C++ (yes, I use them together) still seems a very controlled and stable way to develop applications. Am I stagnating? Should I switch a profession, or force myself in all that marketing hype? Are there more developers who feel the same way?

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• HRC BEST PRACTICE TOUR: la tappa di Roma del 28/05

  - by Claudia Caramelli-Oracle

  Guest post by Paola Provvisier, Master Principal Sales Consultant - Oracle 12.00 Normal 0 14 false false false IT X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Presso la Banca del Mezzogiorno - Mediocredito Centrale, il 28 maggio scorso, si è svolto l’incontro dal titolo Compensation & Benefit – Welfare Aziendale, organizzato da HRComunity Academy nell’ambito della sua iniziativa HRC BEST PRACTICE TOUR e sponsorizzato da Oracle. La giornata ha visto protagonisti alcune grandi realtà bancarie e industriali con la partecipazione di circa 30 specialisti dell’area HR - Compensation & Benefit. Gli interventi che si sono succeduti nell’ambito della giornata hanno avuto come tema la condivisione delle best-pratice e delle iniziative in corso tra le aziende intervenute, con particolare riguardo alle proposte in merito al tema ‘Flexible Benefit’. Oracle, quale sponsor della giornata, ha introdotto con una Technical Overview gli attuali scenari del mercato del lavoro e le evoluzioni tecnologiche sulla piattaforma Oracle HCM Cloud, con particolare riguardo alle innovazioni a supporto dei temi della Compensation. La giornata, che ha suscitato apprezzamento e vivace interesse da parte di tutti i partecipanti con una proficua e partecipata sessione di domande e risposte a seguito dei vari interventi, si è conclusa con un piacevole buffet. Altre foto dell'evento sono presenti sulla Pagina Facebook di HRC.

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• SSAS Tabular Workshop online and other upcoming dates (and updates!) #ssas #tabular

  - by Marco Russo (SQLBI)

  After many conferences and travels, this summer I had some time to write and prepare new sessions for the next wave of conferences. In reality I am just doing that, even if I already restarted traveling for consulting and training. So expect new content about DAX and Tabular coming in the next months! Starting to see real customer adopting Tabular is showing many new challenges and there is still a lot to learn and to create. If you still didn’t started working on Tabular, well, you should. As I always say, as a BI developer you should be able to choose between Tabular and Multidimensional, and in order to do that you should know both of them! One thing that I don’t like very much about marketing is that “Tabular is simpler”, because it’s often translated in “Tabular is for simple projects” when this last statement is not true. Actually, I see a lot of good reasons to adopt Tabular in complex data models, especially in non-traditional scenarios. I know, this is because I love to understand what are the actual limits of a technology, and I’m learning that there is simple a lot of space of improvement also for Tabular. It’s already fast, but it could be faster! How can you start? Well, first of all, by reading our book. Then, by attending to our SSAS Tabular workshop. There is an online edition of the workshop on September 3-4, 2012 (hurry up if you want to register), and there are already several dates planned for the next months (and others will be added soon!). And, of course, by installing SQL Server 2012 and trying to create models over your databases. If you are too lazy, just start with PowerPivot. As soon as you start working with Tabular or PowerPivot, you will see that there is one important skill you need: learning DAX. In the next few days I should publish an article that I’m finishing these days about best practices using SUMMARIZE and ADDCOLUMNS. If only someone published this article one year ago, I would have saved many hours of my life. But, you know, flight manuals are written in blood… and someone has to write! Stay tuned.

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• How far is too far?

  - by David Dorf

  Previously I've talked about Safeway's personalized pricing as well as Target's use of analytics to learn about customers.  Then last week I read about Orbitz tailoring their hotel offers based on the browser used.  (Orbitz claims that Mac users are 40% more likely than PC users to book four- or five-star hotels.)  So just how far is too far when tailoring the retail experience? When most consumers read about these types of tactics, they tend to feel violated, as if someone was reading their personal diary.  Nobody wants to be tricked into buying things.  Walking into a grocery store and seeing crates of apples stacked high looks enticing, but the crates are just for display and the apples may be over a year old.  Even though its much cheaper to print markdown tags, many retailers manually write the price tags because consumers think they deal is better if the price is hand-written. The technology already exists to personalize prices and experiences for consumers.  People get upset thinking they paid more for something than a neighbor, but it already happens all the time with cars, flights, and the use of loyalty programs and coupons. There are many variables at play for any purchase.  They only difference is that the customer segments are getting smaller, sometimes reaching a size of one. There's two ways to look at this.  Retailers have always manipulated the environment to get consumers to buy more -- or -- Retailers are getting better at tuning the shopping experience for consumers.  I choose the latter, and so do most consumers by spending their money in the stores they like.  Consumers like to see fresh flowers at the entrance to the grocery store, and they like to see specials scrawled on chalkboards. The key is making sure that consumers benefit from the experience as well.  I'm willing to give up some personal information in exchange for discounts and more relevant marketing, and the next-generation of shoppers are even less concerned about privacy.  Retailers need to use all the tools available to differentiate their offers and connect with their customers. So if Orbitz wants to put three-star hotels at the top of the list for me because I'm using a PC, that's fine by me.

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• Invitation til Oracle Open Experience DK11

  - by user13847369

  Kære Partnere, Vi afholder sammen med Arrow et større kundearrangement den 7. December ved navnet "Oracle Open Experience DK11". I kan se agendaen for dagen her: V. Torben Markussen, Sales director/Middleware director Nordics, Oracle Fornem stemningen fra årets OpenWorld og få præsenteret de største og mest relevante nyheder. Hør hvordan I drager konkret fordel af Oracle-nyheder som Oracle Cloud, storageløsningen Pillar Axiom og de unikke nye muligheder med Fusion Applications. V. Hans Bøge, IT-arkitekt, Oracle Hans Bøge fortæller om hvordan I optimerer jeres licensløsning, og letter administrationen af jeres database. En server fødes med adskillige cores - alle med licensomkostninger. Hvorfor ikke nøjes med at aktivere det antal der matcher jeres behov? Hør hvordan I får en løsning, der kan opgraderes hen ad vejen som behovene opstår. V. Kim Estrup, Produktchef 11G , Oracle Brugerdefinerede implementeringer gør jeres systemer unikke, hvilket kun øger komplek og administration. Kim Estrup vil fortælle alt om, hvordan I letter forvaltningen af jeres traditionelle data-centre, samt etablerer lynhurtig adgang til skyen. Få indføring i en omfattende løsning, der skærer gennem kompleksitet, øger service-kvalitet og minimerer administrations- omkostninger. V. Steen Schmidt, IT-arkitekt, Oracle Hør hvordan de nyeste teknologier indenfor virtualisering og server-management, kan forsimple jeres IT-processer og reducere omkostninger markant. Få demonstreret en løsn der er fire gange mere skalerbar end den seneste VWware, og som kan understøtte op  til 128 virtuelle CPUer per virtuel maskine - endda til en brøkdel af omkostningen. Steen Schmidt fortæller alt om mulighederne i jeres storagesystem V. Erik Lund, Storage Presales-arkitekt, Oracle Lyder det for godt til at være sandt? Det kan faktisk lade sig gøre. Erik Lund fortæller alt om de nyeste storage-teknologier, der åbner op for skalerbarhed på både disc- og controllerniveau, og for database-komprimering med op til faktor 50. Det reducerer behovet for discs og formindsker jeres backup-vindue markant. Kombineret med markedets højeste udnyttelsesgrad og omkostningsfri QoS, giver det helt nye muligheder. Dagen starter kl 8.30 med morgenmad og slutter kl 14.00 Jeg håber I har lyst til at deltage samt at invitere jeres kunder.I skulle gerne have modtaget en invitation som I også kan bruge til at sende ud til jeres kunder.Er det ikke tilfældet så send mig endeligt en mail. Du kan også tilmelde dig via dette link: http://www.woho.dk/oracle og indtaste billetnummer: 1500Mvh Thomas Stenvald

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• Spotlight on an office - Dublin!

  - by Tim Koekkoek

  In this third instalment of our monthly topic ‘Spotlight on an Office’, we visit Dublin, Ireland Oracle has 5 offices in Dublin all in the EastPoint Business Park close to Dublin City centre. In Dublin there are currently 1,000 people working for Oracle. You’ll find, among others, a large part of OracleDirect, our inside sales organization, part of our EMEA Finance organization and employees from Product and Systems Development who work on the heart of Oracle’s products. Facilities EastPoint Business Park is located next to the Irish Financial Service Centre (IFSC) and is only one train stop away from Dublin city centre. This seafront business park and nearby amenities cater for staff’s needs, which include a Sandwich Bar, a Coffee Shop and a small Convenience Store and Newsagent. Moreover there is a Physical Therapy Clinic and Beauty Salon onsite, Pilates and Boot Camp classes, weekly WeightWatcher Classes, five football / tennis courts and an outdoor chess board. When the sun is shining On sunny days comfy, colourful beanbags are spread throughout the park to relax and every Wednesday there is the Irish Village Market providing staff with a variety of delicious gourmet foods from all over the world. Friday afternoons after work are often used by Oracle employees to start the weekend socializing in The Epicenter Cafe Bar & Venue. In the office In the Oracle offices, you have an open floor design and an open door policy which makes it really easy to walk over to your colleagues or a manager to discuss your projects and keep informed with what is going on. This way you also have a great chance to bond with your colleagues. In two of the Oracle buildings there are subsidized canteens especially for Oracle employees with chefs cooking something special everyday! One of the best things about Oracle in Dublin is that it is really multinational. Currently there are more than 25 languages spoken by Oracle employees. So you will work with colleagues from all around the globe, every day, which makes it a really interesting and exciting experience. Sport & Social There is also a dedicated Sport and Social Club, Oraclub. They organize many sport and social activities. It doesn’t matter which sport is your favourite, Oraclub caters for like-minded individuals and makes sure you can play or watch your favourite sport. Furthermore, Oraclub organizes exhibition matches to get you acquainted with some other sports. Last year the Gaelic Warriors (A Wheelchair Rugby club) held an exhibition match. Oraclub also offer Oracle parties, language courses and offer discounts on many events! So whether you want to go to a Robbie Williams concert, an exhibition of Van Gogh or a match of the Irish Rugby team, Oraclub is there for everyone! There are also plenty of possibilities to get involved in volunteering. Want to know more about the current vacancies in Dublin? Check https://campus.oracle.com for all of our vacancies.

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• Dawn of the Enterprise Social Developer

  - by Mike Stiles

  Social is not just for poking friends, posting videos of cats playing pianos, or even just for brand marketing anymore. It has become a key form of communication internally and externally across every area of the enterprise. As a Java developer, are you positioning yourself for the integration of social into enterprise business systems that’s on the near horizon? Because it’s the work you do and the applications you build that will influence what the social-enabled enterprise is going to look like and how it’s going to operate. But as a social developer, step one is wrapping your arms around all the things that are possible. Traditionally, the best exploration, brainstorming and innovation come from collaborating with other developers. That’s how the big questions can be hashed (or hacked) out. Is Java the best social development environment? If not, what is? What’s already being done in terms of application integration? The JavaOne Social Developer Program will offer up a series of talks and events on those very issues Tuesday, October 2 at the San Francisco Hilton. If you’re interested in embarking on this newest frontier of enterprise social development, you can connect with others who are thinking the same thing and get moving on your first project.Talks will include: Emergence Of The Social EnterpriseExtending Social into Enterprise Applications and Business ProcessesIntro to Open Graph and Facebook's APIs Building the Next Wave of Social Commerce Platforms Social Data and the Enterprise LinkedIn: A Professional Network Built with Java Technologies and Agile Practice Social Developer Hackathon In addition to these learning and discussion opportunities, you might consider joining the new Oracle Social Developer Community (OSDC), where the interaction and collaboration can continue indefinitely. It doesn’t take a lot of tea leaf reading to know that the cloud will house the enterprise technology of the future, and social (as well as the rich data it brings) is going to be a major part of that as social integrates across every business function as there’s proven value for consumer facing initiatives. The next phase of social development is going to involve combining enterprise data from multiple sources, new and existing, social and traditional, in order to tell compelling and usable stories. And social is coming to the enterprise quickly, meaning you as a development leader should seek to understand not just what's worked on the consumer side, but what aspects of those successes can be applied inside the organization. Get educated, get connected, and consider registering for this forward-looking event now to get started with enterprise social development.

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