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  • Search Engine Optimization - Three Mistakes to Avoid

    Search engine optimization (S.E.O) on your website, that is to say altering the layout and internal structure of your website to make it more readable and accessible to the search engines, can be the making of your online presence. Time spent search engine optimizing is normally well spent. However, there are some pitfalls and traps that you can fall into.

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  • Deciphering a Search Engine Optimization Analysis

    A search engine optimization analysis is a tool that web developers can use to track how well their sites are showing up on the most popular search engines. There are several types of analysis software and services available that will give a good reading of your website's real optimization level. Ideally, a business website will be ranked near the top of search engine results, which will drive more traffic to the site.

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  • Google gagne plus d'argent avec l'iPhone qu'avec Android d'après The Guardian, quatre fois plus

    Google gagne plus d'argent avec l'iPhone qu'avec Android D'après The Guardian, quatre fois plus même Le monde des mobiles est décidément étonnant. Après Microsoft - qui gagne de l'argent grâce à Android, ses brevets et des royalties versées par plusieurs constructeurs (lire ici et là) - on apprend aujourd'hui que c'est Google qui engrange des revenus grâce à un concurrent. Et pas n'importe lequel puisqu'il s'agit du leader du marché lui-même : l'iPhone. Ces revenus seraient même tellement importants que, toujours d'après The Guardian, Google gagnerai...

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  • Windows 8.1 : IE11 et Google ne s'accordent pas, plusieurs utilisateurs notent des soucis avec l'affichage des résultats Google dans IE11

    Windows 8.1 : IE11 et Google ne s'accordent pas, plusieurs utilisateurs notent des soucis avec l'affichage des résultats Google dans IE11 Peu après une mise à jour vers Windows 8.1, plusieurs utilisateurs ont déjà constaté des soucis avec l'affichage des résultats de recherche Google dans Internet Explorer 11. La page devient difficilement déchiffrable et l'affichage des résultats se fait sur une colonne. Cela affecte aussi bien une navigation avec IE11 sur le Bureau qu'en environnement Modern...

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  • Backlink Your Way to the Top of Google by Tapping Into Seven Easy Sources of Backlinks

    Because backlinks boost a web page's level of authority - and authority is a key search engine ranking factor - it is absolutely essential that any web page you are trying to promote has a lot of high-quality backlinks pointing to it in order to achieve high search engine rankings. While the best backlinks are those that are earned on the strength of great content, great content will not be seen unless the web page it occupies is highly visible in the search results.

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  • What are solutions and tradeoffs to maintain search result consistency in a web application

    - by iammichael
    Consider a web application with a custom search function that must display the results in a paged manner (twenty per page with up to hundreds of thousands of total results) and the ability to drill down to individual results that maintain next/previous links to navigate through the results. Re-executing the search on each page request to get the appropriate results for that page of data can be too expensive (up to 15s per search). Also, since the underlying data can change frequently (e.g. addition of new results), re-executing could cause the next/previous functionality to result in inconsistent behavior (e.g. the same results reappearing on a later page after having been viewed on an earlier page). What options exist to ensure the search results can be viewed across multiple pages in a consistent manner, and what tradeoffs does each option have in terms of network, CPU, memory, and storage requirements? EDIT: I thought caching the query search results was an obvious necessity. The question is really asking about where to cache the result set and what tradeoffs might exist to each. For example, storing the ids of the entities in the result set on the client, or storing the IDs of the entities themselves in the users session on the web server, or in a temporary table in the database. I'm not looking specifically for a single solution as different scenarios may result in different approaches (and such a question would be more suited for stackoverflow.com rather than here), but more of a design comparison between the possible approaches.

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  • Google Optimization - Your Key For Online Success

    The online market is a highly attractive and lucrative one, in case you need to succeed on the internet there are a lot of different avenues however the one that stands way above all other options is Google. Website business owners can make the most of their online ventures with Google Optimization. A form of SEO or search engine optimization that primarily concentrates on the world's most popular search engine, Google optimization can offer a lot of benefits to your business.

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  • What Are Search Engine Crawlers?

    People don't know how they get relevant results for their search queries on a search engine. Most of them believe that these websites were submitted to the search engine. Few others think that there is some software tool that is searching for the relevant websites. Robots and spiders are the software tools that keep on searching the web to find new pages.

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  • The Evolution of Search Engine Optimisation

    But, search engine rankings evolve constantly. Once enough people catch on to the latest ideas of what is needed to get to the top of the search engines spammers start to stuff websites to force them to the top. So search engines evolve their techniques and move on to newer rankings that are harder to fake.

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  • Google Analytics - Profile filter with more than one dimension?

    - by Drewdavid
    I have identified some bot traffic in GA, but to filter it accurately I need to filter it by two dimensions, namely Browser and ISP To be clear, I don't want to apply both a filter to block the entire ISP and the entire Browser segments, but only the combination of the two To illustrate: Could someone explain how to do this? It's not apparent using the interface and I'm not able to find any documentation about it

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  • AdWords : Google ajoute une fonction pour convertir les annonces Flash en HTML5

    AdWords : Google ajoute une fonction pour convertir les annonces Flash en HTML5 Google a récemment intégré à AdWords, le système publicitaire de son moteur de recherche, une nouvelle fonctionnalité qui permet aux annonceurs de convertir les publicités Flash en HTML5. [IMG]http://ftp-developpez.com/gordon-fowler/Google%20Ad%20Words.png[/IMG] L'accès au Web se fait de nos jours à partir d'un nombre assez diversifié de dispositifs (PC, tablettes, smartphones, etc.). Cependant, les contenus publicitaires en Flash ne sont pas supportés par certains dispositifs, en particulier les tablettes, et le développement de nouvelles annonce...

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  • How to Get Indexed in Google Fast

    Is your site listed or indexed in Google? If not then you need to get it indexed fast as Google accounts for some 90% of all internet searches. So without being in Google you might as well pack up and go home right now.

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  • SEO: Is promoting your backlinks a good strategy for improving search results for my site's name?

    - by user4394
    I run a website that's been around for about three years in the sports space. I am successfully ranking well for targeted keywords, but searching for the name of my site itself returns very poor results - it shows my site, its FB/Twitter, and then 15 pages of unrelated spam that happen to contain two words that, when combined, form my website's name. After that, my backlinks begin to show up spordically. As far as I can tell, I simply don't have enough backlinks and the backlinks I do have are ranked worse than the spam. (Site Explorer lists 200 external links to any page on our domain and 20 external links directly to the front page). To counter this, my strategy is to promote my backlinks so they get a better page rank than the spam. Does that make sense? Am I going in the right direction or should I just focus on getting more backlinks pointing directly to my site? Thanks in advance and I'd be happy to answer any questions I can (without giving away my site of course).

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  • Google ouvre la beta d'Analytics Mobile App et sort deux SDK pour le Google Analytics des applications Android et iOS

    Google ouvre la beta d'Analytics Mobile App Le Google Analytics pour applications Android et iOS En juin, Google avait lancé une beta privée de « Mobile Analytics App », son service permettant à la fois d'évaluer l'audience des applications mobiles et différents éléments (versions, etc.). Cette beta est désormais disponible en version publique. Première amélioration qui accompagne cette arrivée, les deux SDK pour Android et iOS ont été entièrement refaits et simplifiés pour générer des rapports en 5 minutes. [IMG]http://ftp-developpez.com/gordon-fowler/GoogleAppAnalytics.png[/IMG] Des rapports qui contiennent à présent beaucoup plus ...

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  • Une API pour le service de raccourcissement d'URL de Google à la disposition des développeurs Web

    Une API pour le service de raccourcissement d'URL de Google Est mise à la disposition des développeurs Web Google vient de publier une API pour Goo.gl, son service de raccourcissement d'URL. L'API permettra aux développeurs d'intégrer le service Goo.gl à leurs pages Web et à leurs différents projets Web. Le service de raccourcissement d'URL Goo avait été déployé par Google en 2009 pour se lancer sur le marché des « URL-Shortner » et concurrencer ainsi Bit.ly. Depuis son lanc...

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  • Google Page Rank - The Ultimate Popularity Contest

    Although you might initially think of it as simply the way that the Google search engine ranks pages, the term Google Page Rank is actually a trademarked term that actually belongs to Stanford University. The term is a tribute to its creator, Larry Page, and refers to a complex mathematics algorithm that allows today's advanced search engines, like Google, to index and rank the millions and millions of pages that exist on the internet today.

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  • Cannot submit change of address to subdomain in Google Webmaster Tools?

    - by RCNeil
    I am pointing several domains to one URL, a URL which happens to include a subdomain. ALL of the domains are using 301 redirects to point to this new address. One of the older domains (which used to be a site) is a 'property' in Webmaster Tools, as is the new site (the one with the subdomain.) When registering a 'Change of Address' for the old site with WebmasterTools, it suggests the following method - Set up your content on your new domain. (done) Redirect content from your old site using 301 redirects. (done) Add and verify your new site to Webmaster Tools. (done) Then, directly below that, to proceed, it says Tell us the URL of your new domain: Your account doesn't contain any sites we can use for a change of address. Add and verify the new site, then try again. I have already submitted and verified the new site. The only reason I can fathom I am getting this error is because the new site includes a subdomain. Although I don't foresee getting punished for this, as I am correctly 301 redirecting traffic anyway, I'm curious as to why the Change of Address submission isn't working appropriately for me. Has anyone else had experience with this?

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  • New Trends in Search Engine Optimization

    In order to deal with the search engines getting smarter by the day the SEO experts are trying to find new ways to make their websites search engine friendly. However the basic methods of writing good content and keyword optimization still stand as the main attraction of the search engines.

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  • Outsourcing Your Search Engine Optimization Work

    Search Engine Optimization is a very commonly used internet marketing tool that makes sure that your website is more frequently visited than your competitions. A website that has higher importance and has more back-links connecting to it will obviously get more traffic. What an SEO company does is it optimizes the website to make it more search engine friendly, thus getting it higher up on any search engine result page.

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