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  • How to add my program to the OS X system menu bar?

    - by Joe
    I have created a volume controller for iTunes but I would like this app to place an icon on the OS X system menu bar and have my slider controller drop down. I created this because I have to switch to iTunes to change the volume of the music because I am using the digital-out audio and the keyboard keys do not work in digital-out mode. Any guidance would be greatly appreciated.

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  • Is file transfer possible to iPhone 3.0 via Bluetooth or not?

    - by Dimitri Wetzel
    Is it possible to transfer files of a bluetooth device, lets say a digital pen (e.g. Nokia or Logitech io2) to the iPhone? I am interested if I could do a native application that could somehow get that binary file sent by the digital pen and do something with it. I am used to rfcomm and obex but I can only find inconclusive results when I search for that and the support in the iPhone SDK... Any ideas?

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  • Craftsmanship is ALL that Matters

    - by Wayne Molina
    Today, I'm going to talk about a touchy subject: the notion of working in a company that doesn't use the prescribed "best practices" in its software development endeavours.  Over the years I have, using a variety of pseudonyms, asked this question on popular programming forums.  Although I always add in some minor variation of the story to avoid suspicion that it's the same person posting, the crux of the tale remains the same: A Programmer’s Tale A junior software developer has just started a new job at an average company, creating average line-of-business applications for internal use (the most typical scenario programmers find themselves in).  This hypothetical newbie has spent a lot of time reading up on the "theory" of software development, devouring books, blogs and screencasts from well-known and respected software developers in the community in order to broaden his knowledge and "do what the pros do".  He begins his new job, eager to apply what he's learned on a real-world project only to discover that his new teammates doesn't use any of those concepts and techniques.  They hack their way through development, or in a best-case scenario use some homebrew, thrown-together semblance of a framework for their applications that follows not one of the best practices suggested by the “elite” in the software community - things like TDD (TDD as a "best practice" is the only subjective part of this post, but it's included here due to a very large following of respected developers who consider it one), the SOLID principles, well-known and venerable tools, even version control in a worst case and truly nightmarish scenario.  Our protagonist is frustrated that he isn't doing things the "proper" way - a way he's spent personal time digesting and learning about and, more importantly, a way that some of the top developers in the industry advocate - and turns to a forum to ask the advice of his peers. Invariably the answer I, in the guise of the concerned newbie, will receive is that A) I don't know anything and should just shut my mouth and sling code the bad way like everybody else on the team, and B) These "best practices" are fade or a joke, and the only thing that matters is shipping software to your customers. I am here today to say that anyone who says this, or anything like it, is not only full of crap but indicative of exactly the type of “developer” that has helped to give our industry a bad name.  Here is why: One Who Knows Nothing, Understands Nothing On one hand, you have the cognoscenti of the .NET development world.  Guys like James Avery, Jeremy Miller, Ayende Rahien and Rob Conery; all well-respected and noted programmers that are pretty much our version of celebrities.  These guys write blogs, books, and post videos outlining the "correct" way of writing software to make sure it not only works but is maintainable and extensible and a joy to work with.  They tout the virtues of the SOLID principles, or of using TDD/BDD, or using a mature ORM like NHibernate, Subsonic or even Entity Framework. On the other hand, you have Joe Everyman, Lead Software Developer at Initrode Corporation - in our hypothetical story Joe is the junior developer's new boss.  Joe's been with Initrode for 10 years, starting as the company’s very first programmer and over the years building up a little fiefdom of his own until at the present he’s in charge of all Initrode’s software development.  Joe writes code the same way he always has, without bothering to learn much, if anything.  He looked at NHibernate once and found it was "too hard", so he uses a primitive implementation of the TableDataGateway pattern as a wrapper around SqlClient.SqlConnection and SqlClient.SqlCommand instead of an actual ORM (or, in a better case scenario, has created his own ORM); the thought of using LINQ or Entity Framework or really anything other than his own hastily homebrew solution has never occurred to him.  He doesn't understand TDD and considers “testing” to be using the .NET debugger to step through code, or simply loading up an app and entering some values to see if it works.  He doesn't really understand SOLID, and he doesn't care to.  He's worked as a programmer for years, and that's all that counts.  Right?  WRONG. Who would you rather trust?  Someone with years of experience and who writes books, creates well-known software and is akin to a celebrity, or someone with no credibility outside their own minute environment who throws around their clout and company seniority as the "proof" of their ability?  Joe Everyman may have years of experience at Initrode as a programmer, and says to do things "his way" but someone like Jeremy Miller or Ayende Rahien have years of experience at companies just like Initrode, THEY know ten times more than Joe Everyman knows or could ever hope to know, and THEY say to do things "this way". Here's another way of thinking about it: If you wanted to get into politics and needed advice on the best way to do it, would you rather listen to the mayor of Hicktown, USA or Barack Obama?  One is a small-time nobody while the other is very well-known and, as such, would probably have much more accurate and beneficial advice. NOTE: The selection of Barack Obama as an example in no way, shape, or form suggests a political affiliation or political bent to this post or blog, and no political innuendo should be mistakenly read from it; the intent was merely to compare a small-time persona with a well-known persona in a non-software field.  Feel free to replace the name "Barack Obama" with any well-known Congressman, Senator or US President of your choice. DIY Considered Harmful I will say right now that the homebrew development environment is the WORST one for an aspiring programmer, because it relies on nothing outside it's own little box - no useful skill outside of the small pond.  If you are forced to use some half-baked, homebrew ORM created by your Director of Software, you are not learning anything valuable you can take with you in the future; now, if you plan to stay at Initrode for 10 years like Joe Everyman, this is fine and dandy.  However if, like most of us, you want to advance your career outside a very narrow space you will do more harm than good by sticking it out in an environment where you, to be frank, know better than everybody else because you are aware of alternative and, in almost most cases, better tools for the job.  A junior developer who understands why the SOLID principles are good to follow, or why TDD is beneficial, or who knows that it's better to use NHibernate/Subsonic/EF/LINQ/well-known ORM versus some in-house one knows better than a senior developer with 20 years experience who doesn't understand any of that, plain and simple.  Anyone who disagrees is either a liar, or someone who, just like Joe Everyman, Lead Developer, relies on seniority and tenure rather than adapting their knowledge as things evolve. In many cases, the Joe Everymans of the world act this way out of fear - they cannot possibly fathom that a “junior” could know more than them; after all, they’ve spent 10 or more years in the same company, doing the same job, cranking out the same shoddy software.  And here comes a newbie who hasn’t spent 10+ years doing the same things, with a fresh and often radical take on the craft, and Joe Everyman is afraid he might have to put some real effort into his career again instead of just pointing to his 10 years of service at Initrode as “proof” that he’s good, or that he might have to learn something new to improve; in most cases the problem is Joe Everyman, and by extension Initrode itself, has a mentality of just being “good enough”, and mediocrity is the rule of the day. A Thorn Bush is No Place for a Phoenix My advice is that if you work on a team where they don't use the best practices that some of the most famous developers in our field say is the "right" way to do things (and have legions of people who agree), and YOU are aware of these practices and can see why they work, then LEAVE the company.  Find a company where they DO care about quality, and craftsmanship, otherwise you will never be happy.  There is no point in "dumbing" yourself down to the level of your co-workers and slinging code without care to craftsmanship.  In 95% of these situations there will be no point in bringing it to the attention of Joe Everyman because he won't listen; he might even get upset that someone is trying to "upstage" him and fire the newbie, and replace someone with loads of untapped potential with a drone that will just nod affirmatively and grind out the tasks assigned without question. Find a company that has people smart enough to listen to the "best and brightest", and be happy.  Do not, I repeat, DO NOT waste away in a job working for ignorant people.  At the end of the day software development IS a craft, and a level of craftsmanship is REQUIRED for any serious professional.  When you have knowledgeable people with the credibility to back it up saying one thing, and small-time people who are, to put it bluntly, nobodies in the field saying and doing something totally different because they can't comprehend it, leave the nobodies to their own devices to fade into obscurity.  Work for a company that uses REAL software engineering techniques and really cares about craftsmanship.  The biggest issue affecting our career, and the reason software development has never been the respected, white-collar career it was meant to be, is because hacks and charlatans can pass themselves off as professional programmers without following a lick of good advice from programmers much better at the craft than they are.  These modern day snake-oil salesmen entrench themselves in companies by hoodwinking non-technical businesspeople and customers with their shoddy wares, end up in senior/lead/executive positions, and push their lack of knowledge on everybody unfortunate enough to work with/for/under them, crushing any dissent or voices of reason and change under their tyrannical heel and leaving behind a trail of dismayed and, often, unemployed junior developers who were made examples of to keep up the facade and avoid the shadow of doubt being cast upon them. To sum this up another way: If you surround yourself with learned people, you will learn.  Surround yourself with ignorant people who can't, as the saying goes, see the forest through the trees, and you'll learn nothing of any real value.  There is more to software development than just writing code, and the end goal should not be just "shipping software", it should be shipping software that is extensible, maintainable, and above all else software whose creation has broadened your knowledge in some capacity, even if a minor one.  An eager newbie who knows theory and thirsts for knowledge can easily be moulded and taught the advanced topics, but the same can't be said of someone who only cares about the finish line.  This industry needs more people espousing the benefits of software craftsmanship and proper software engineering techniques, and less Joe Everymans who are unwilling to adapt or foster new ways of thinking. Conclusion - I Cast “Protection from Fire” I am fairly certain this post will spark some controversy and might even invite the flames.  Please keep in mind these are opinions and nothing more.  A little healthy rant and subsequent flamewar can be good for the soul once in a while.  To paraphrase The Godfather: It helps to get rid of the bad blood.

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  • Who IS Brian Solis?

    - by Michael Snow
    Q: Brian, Welcome to the WebCenter Blog. Can you tell our readers your current role and what career path brought you here? A: I’m proudly serving as a principal analyst at Altimeter Group, a research based advisory firm in Silicon Valley. My career path, well, let’s just say it’s a long and winding road. As a kid, I was fascinated with technology. I learned programming at an early age and found myself naturally drawn to all things tech. I started my career as a database programmer at a technology marketing agency in Southern California. When I saw the chance to work with tech companies and help them better market their capabilities to businesses and consumers, I switched focus from programming to marketing and advertising. As technologist, my approach to marketing was different. I didn’t believe in hype, fluff or buzz words. I believed in translating features into benefits and specifications and capabilities into solutions for real world problems and opportunities. In the mid 90’s I experimented with direct to consumer/customer engagement in dedicated technology forums and boards. I quickly realized that the entire approach to do so would need to change. Therefore, I learned and developed new methods for a more social and informed way of engaging people in ways that helped them, marketed the company, and also tied to tangible benefits for the company. This work would lead me to start an agency in 1999 dedicated to interactive marketing. As I continued to experiment with interactive platforms, I developed interesting methods for converting one-to-many forms of media into one-to-one-to-many programs. I ran that company until joining Altimeter Group. Along the way, in the early 2000s, I realized that everything was changing and that there were others like me finding success in what would become a more social form of media. I dedicated a significant amount of my time to sharing everything that I learned in the form of articles, blogs, and eventually books. My mission became to share my experience with anyone who’d listen. It would later become much bigger than marketing, this would lead to a decade of work, that still continues, in business transformation. Then and now, I find myself always assuming the role of a student. Q: As an industry analyst & technology change evangelist, what are you primarily focused on these days? A: As a digital analyst, I study how disruptive technology impacts business. As an aspiring social scientist, I study how technology affects human behavior. I explore both horizons professionally and personally to better understand the future of popular culture and also the opportunities that exist for organizations to improve relationships and experiences with customers and the people that are important to them. Q: People cite that the line between work and life is getting more and more blurred. Do you see your personal life influencing your professional work? A: The line between work and life isn’t blurred it’s been overtly crossed and erased. We live in an always on society. The digital lifestyle keeps us connected to one another it keeps us connected all the time. Whether your sending or checking email, trying to catch up, or simply trying to get ahead, people are spending the equivalent of an extra day at work in the time they spend out of work…working. That’s absurd. It’s a matter of survival. It’s also a matter of unintended, subconscious self-causation. We brought this on ourselves and continue to do so. Think about your day. You’re in meetings for the better part of each day. You probably spend evenings and weekends catching up on email and actually doing the work you couldn’t get to during the day. And, your co-workers and executives are doing the same thing. So if you try to slow down, you find yourself at a disadvantage as you’re willfully pulling yourself out of an unfortunate culture of whenever wherever business dynamics. If you’re unresponsive or unreachable, someone within your organization or on your team is accessible. Over time, this could contribute to unfavorable impressions. I choose to steer my life balance in ways that complement one another. But, I don’t pretend to have this figured out by any means. In fact, I find myself swimming upstream like those around me. It’s essentially a competition for relevance and at some point I’ll learn how to earn attention and relevance while redrawing the line between work and life. Q: How can people keep up with what you’re working on? A: The easy answer is that people can keep up with me at briansolis.com. But, I also try to reach people where their attention is focused. Whether it’s Facebook (facebook.com/briansolis), Twitter (@briansolis), Google+ (+briansolis), Youtube (briansolis.tv) or through books and conferences, people can usually find me in a place of their choosing. Q: Recently, you’ve been working with us here at Oracle on something exciting coming up later this week. What’s on the horizon? A: I spent some time with the Oracle team reviewing the idea of Digital Darwinism and how technology and society are evolving faster than many organizations can adapt. Digital Darwinism: How Brands Can Survive the Rapid Evolution of Society and Technology Thursday, December 13, 2012, 10 a.m. PT / 1 p.m. ET Q: You’ve been very actively pursued for media interviews and conference and company speaking engagements – anything you’d like to share to give us a sneak peak of what to expect on Thursday’s webcast? A: We’re inviting guests to join us online as we dive into the future of business and how the convergence of technology and connected consumerism would ultimately impact how business is done. It’ll be an exciting and revealing conversation that explores just how much everything is changing. We’ll also review the importance of adapting to emergent trends and how to compete for the future. It’s important to recognize that change is not happening to us, it’s happening because of us. We are part of the revolution and therefore we need to help organizations adapt from the inside out. Watch the Entire Oracle Social Business Thought Leaders Webcast Series On-Demand and Stay Tuned for More to Come in 2013!

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  • What’s New from the Oracle Marketing Cloud at Oracle OpenWorld 2014?

    - by Richard Lefebvre
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Marketing—CX Central is your hub for all things Marketing related at OpenWorld in San Francisco, September 28-October 2, 2014. Learn how to personalize the modern marketing journey to improve customer loyalty. We’re hosting more than 60 breakout sessions, half of which will highlight customer success stories from marquee brands including Bizo, Comcast, Dell, Epson, John Deere, Lane Bryant, ReadyTalk and Shutterfly. Moscone West, Levels 2 and 3 To learn more about how modern marketing works, visit Moscone West, levels 2 and 3, for exciting demos of each of the Oracle Marketing Cloud solutions (BlueKai, Compendium, Eloqua, Push I/O, and Responsys). You also can check out our stations for Vertical Marketing Best Practices, the Markie Awards, and more! CX Spotlight Sessions “Accelerating Big Profits in Big Data,” Jeff Tanner, Baylor University “Using Content Marketing to Impact Every Stage of the Buyer’s Journey,” Jennifer Agustin, Bizo “Expanding Your Marketing with Proven Testing and Optimization,” Brian Border, Shutterfly and Matthew Balthazor, Epson “Modern Marketing: The New Digital Dialogue,” Cory Treffiletti, Oracle A Special Marquee Session Dell’s Hayden Mugford will speak on “The Digital Ecosystem: Driving Experience Through Contact Engagement.” She will highlight how the organization built a digital ecosystem that supports a behaviorally driven, multivehicle nurturing campaign. The Dell 1:1 Global Marketing team worked with multiple partners to innovate integrations with Oracle Eloqua, Oracle Real-Time Decisions for real-time decision logic, and a content management system (CMS) that enables 100 percent customized e-mails. The program doubled average order values for nurtured contacts versus non-nurtured and tripled open and click-through rates versus push e-mail. Other Oracle Marketing Cloud Session Highlights Thought leadership by role Exploring the benefits of moving to the Cloud Product line roadmaps and innovations in Marketing Technical deep dives for product lines within Marketing Best practices and impactful business measurements Solutions that are Integrated across CX Target Audience Session content is geared toward professionals in Marketing, Marketing Operations, Marketing Demand Generation, Social: Chief Marketing Officers, Vice Presidents, Directors and Managers. Outcomes Customers attending Marketing—CX Central @ OpenWorld will be able to: Gain insight into delivering consistent cross-channel marketing Discover how to provide the right information to the right customer at the right time and with the right channel Get answers to burning questions and advice on business challenges Hear from other Oracle customers about recommended best practices to help their organization move forward Network and share ideas to help create a strategy for connecting with customers in better ways It Wouldn’t Be an Oracle Marketing Cloud Event Without a Party! We’re hosting CX Central Fest:  a unique customer experience specifically designed for attendees of CX Central. It will include a chance to rock out at a private concert featuring Los Angeles indie electronic pop group, Capital Cities! Join us Tuesday, September 30 from 7-9 p.m. OpenWorld is a fabulous way for your customers to see all that Oracle Marketing Cloud has to offer. Pass on an invitation today. By Laura Vogel (Oracle) /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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  • What’s New from the Oracle Marketing Cloud at Oracle OpenWorld 2014

    - by Kathryn Perry
    A Guest Post by Laura Vogel, Director, Oracle Marketing Cloud Events (pictured left) Marketing—CX Central is your hub for all things Marketing related at OpenWorld in San Francisco, September 28-October 2, 2014. Learn how to personalize the modern marketing journey to improve customer loyalty. We’re hosting more than 60 breakout sessions, half of which will highlight customer success stories from marquee brands including Bizo, Comcast, Dell, Epson, John Deere, Lane Bryant, ReadyTalk and Shutterfly. Moscone West, Levels 2 and 3To learn more about how modern marketing works, visit Moscone West, levels 2 and 3, for exciting demos of each of the Oracle Marketing Cloud solutions (BlueKai, Compendium, Eloqua, Push I/O, and Responsys). You also can check out our stations for Vertical Marketing Best Practices, the Markie Awards, and more! CX Spotlight Sessions “Accelerating Big Profits in Big Data,” Jeff Tanner, Baylor University “Using Content Marketing to Impact Every Stage of the Buyer’s Journey,” Jennifer Agustin, Bizo “Expanding Your Marketing with Proven Testing and Optimization,” Brian Border, Shutterfly and Matthew Balthazor, Epson “Modern Marketing: The New Digital Dialogue,” Cory Treffiletti, Oracle A Special Marquee SessionDell’s Hayden Mugford will speak on "The Digital Ecosystem: Driving Experience Through Contact Engagement.” She will highlight how the organization built a digital ecosystem that supports a behaviorally driven, multivehicle nurturing campaign. The Dell 1:1 Global Marketing team worked with multiple partners to innovate integrations with Oracle Eloqua, Oracle Real-Time Decisions for real-time decision logic, and a content management system (CMS) that enables 100 percent customized e-mails. The program doubled average order values for nurtured contacts versus non-nurtured and tripled open and click-through rates versus push e-mail. It Wouldn’t Be an Oracle Marketing Cloud Event Without a Party!We’re hosting CX Central Fest: a unique customer experience specifically designed for attendees of CX Central. It will include a chance to rock out at a private concert featuring Los Angeles indie electronic pop group, Capital Cities! Join us Tuesday, September 30 from 7-9 p.m. Other Oracle Marketing Cloud Session Highlights Thought leadership by role Exploring the benefits of moving to the Cloud Product line roadmaps and innovations in Marketing Technical deep dives for product lines within Marketing Best practices and impactful business measurements Solutions that are integrated across CX Target AudienceSession content is geared toward professionals in Marketing, Marketing Operations, Marketing Demand Generation, Social: Chief Marketing Officers, Vice Presidents, Directors and Managers. OutcomesCustomers attending Marketing—CX Central @ OpenWorld will be able to: Gain insight into delivering consistent cross-channel marketing Discover how to provide the right information to the right customer at the right time and with the right channel Get answers to burning questions and advice on business challenges Hear from other Oracle customers about recommended best practices to help their organization move forward Network and share ideas to help create a strategy for connecting with customers in better ways Resources At a Glance Register Now Track Site—View Marketing Sessions 72 1024x768 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Focus on Session Doc Downloadable Justification Email OpenWorld is a fabulous way for you to see all that Oracle Marketing Cloud has to offer. Register today.

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  • Improve Playback Using Enhancements in Windows Media Player 12

    - by DigitalGeekery
    Are you looking for ways to improve the playback of your media in Windows Media Player 12? We’ll show you how to do that by using the enhancements in WMP 12. If you are in Library mode, you’ll need to click the icon at the lower right to switch to Now Playing mode. Right-click anywhere in Media Player while in Now Playing mode, select Enhancements, and select any of the available options.   You can switch between the individual enhancements by clicking the right and left buttons at the top left.   Crossfading and Auto Volume Leveling The Auto Volume Leveling setting is just a simple toggle on and off. If your MP3 or WMA files have volume leveling information values.   You can automatically add volume leveling information values to all files you add to your library by switching to Library view, going to Tools > Options, and selecting Add volume leveling information values for new files on the Library tab. Click OK when finished.   Crossfading will gradually decrease the volume of the song that is ending (fade out) and increase volume of the song that is beginning. Click Turn on Crossfading and then click and drag the slider left or right change the amount of overlap between tracks. Graphic Equalizer The graphic equalizer is toggled on and off by clicking Turn on / Turn off at the top left. You can select pre-defined equalizer settings by music genre by clicking the Default list. The radio buttons on the left allow you to move the sliders individually, in a loose group or a tight group. You can always return to the default settings by clicking Reset. Play Speed Settings Choose a pre-defined settings by clicking Slow, Normal, or Fast. Uncheck the Snap slider to common speeds the move the slider right and left to your desired speed. If nothing else, these settings provide a little fun and amusement. Quiet Mode Quiet mode will level out any sharp volume highs and lows within a single track. Simply toggle the setting on or off and select whether you prefer Medium difference or Little difference by selecting one of the radio buttons. SRS WOW effects SRS WOW effects enhance low-frequency and stereo sound performance. Click Turn on to enable the TruBass and WOW Effect sliders. You can also optimize for your speaker type. Click to switch between Regular, Large, and Headphones. Video Settings Video Settings allow you to adjust the Hue, Brightness, Saturation, and Contrast.   You can also adjust the zoom settings by clicking Select video zoom settings.   Dolby Digital Settings Choose between Normal, Night, and Theater settings to adjust the audio for Dolby Digital content. This setting will only effect media with Dolby Digital sound. Looking for more ways to improve your media experience in WMP 12? Check out how to update metadata and cover art and how to share media with other Windows 7 computers on your home network. Similar Articles Productive Geek Tips Fixing When Windows Media Player Library Won’t Let You Add FilesInstall and Use the VLC Media Player on Ubuntu LinuxHow To Rip a Music CD in Windows 7 Media CenterStream Media from Windows 7 to XP with VLC Media PlayerInstalling Windows Media Player Plugin for Firefox TouchFreeze Alternative in AutoHotkey The Icy Undertow Desktop Windows Home Server – Backup to LAN The Clear & Clean Desktop Use This Bookmarklet to Easily Get Albums Use AutoHotkey to Assign a Hotkey to a Specific Window Latest Software Reviews Tinyhacker Random Tips Acronis Online Backup DVDFab 6 Revo Uninstaller Pro Registry Mechanic 9 for Windows Check these Awesome Chrome Add-ons iFixit Offers Gadget Repair Manuals Online Vista style sidebar for Windows 7 Create Nice Charts With These Web Based Tools Track Daily Goals With 42Goals Video Toolbox is a Superb Online Video Editor

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  • Cutting Subscriber Churn with Media Intelligence

    - by Oracle M&E
    There's lots of talk in media and entertainment companies about using "big data".  But it's often hard to see through the hype and understand how big data brings benefits in the real world.  How about being able to predict with 92% accuracy which subscribers intend to cancel their subscription - and put in place a renewal strategy to dramatically reduce that churn?  That's what Belgian media company De Persgroep has achieved with Oracle's Media Intelligence solution.  "One of the areas in which we're able to achieve beautiful results using big data is the churn prediction," De Persgroep's CIO Luc Verbist explains in a new Oracle video.  "Based on all the data that we collect on websites and all your behavior, payment behavior and so on, we're able to make a prediction model, which, with an accuracy of 92 percent, is able to predict that you probably won't renew your newspaper, anymore. So our approach to renewal is completely different to the people in that segment than towards the other people. And this has brought us a lot of value and a lot of customers who didn't stop their newspaper where else they would have done so." De Persgroep is using Oracle's Big Data Appliance, along with software from Oracle partner NGDATA to build up a detailed "DNA profile" of each individual customer, based on every interaction, in real time.  This means that any change in behavior - a drop in content consumption, a late subscription payment, a negative social media comment - is captured.  Applying advanced data modeling techniques automatically converts those raw interactions into data with real business meaning - like that customer's risk of churning. The very same data profile - comprising hundreds if individual dimensions - can simultaneously drive targeted marketing campaigns - informing audience about new content that's most relevant and encouraging them to subscribe.  It can power content recommendations and personalization right in the content sites and apps. And it can link directly into digital advertising networks via platforms like Oracle's BlueKai data management platform (DMP), to drive increased advertising CPMs. Using Oracle's Media Intelligence solution enables this across De Persgroep's business - comprising eight newspapers and 25 magazines published in Belgium and The Netherlands, and digital properties including websites with 6m daily unique visitors, along with TV and radio stations. "The company strategy is in fact a customer-centric strategy, so we want to get a 360-view about our customers, about our prospects. And the big data project helped us to achieve that goal," says Verbist. Using Oracle's Big Data Appliance to underpin the solution created huge savings.   "The selection of the Big Data Appliance was quite easy.  It was very quick to install, very easy to install, as well. And it was far cheaper than building our own Hadoop cluster. So it was in fact a non-brainer," Verbist explains. Applying Media Intelligence approach has yielded incredible results for De Persgroep, including: Improved products - with a new understanding of how readers are consuming print and digital content across the day Improved customer segmentation - driving a 6X improvement in customer prospecting and acquisition when contacting a specific segment Having the project up and running in three months And that has led to competitive benefits for De Persgroep, as Luc Verbist explains: "one of the results we saw since we started using big data is that we're able to increase the gap between we as the market leader, and the second [by] more than 20 percent."

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  • Brazil is Hot for Social Media

    - by Mike Stiles
    Today’s guest blog is from Oracle SVP Product Development Reggie Bradford, fresh off a visit to Sao Paulo, Brazil where he spoke at the Dachis Social Business Summit and spent some time getting a personal taste for the astonishing growth of social in Brazil, both in terms of usage and engagement. I knew it was big, but I now have an all-new appreciation for why the Wall Street Journal branded Brazil the “social media capital of the universe.” Brazil has the world’s 5th largest economy, an expanding middle class, an active younger demo market, a connected & outgoing culture, and an ongoing embrace of the social media platforms. According to comScore's 2012 Brazil Digital Future in Focus report, 97% are using social media, and that’s not even taking mobile-only users into account. There were 65 million Facebook users in 2012, spending an average 535 minutes there, up 208%. It’s one of Twitter’s fastest growing markets and the 2nd biggest market for YouTube. Instagram usage has grown over 300% since last year. That by itself is exciting, but look at the opportunity for social marketing brands. 74% of Brazilian social users follow brands on Facebook, and 59% have praised a company on either Twitter or Facebook. A 2011 Oh! Panel study found 81% of social networkers there used social to research new products and 75% went there looking for discounts. B2C eCommerce sales in Brazil is projected to hit $26.9 billion by 2015. I bet I’m not the only one who sees great things ahead, and I was fortunate enough give a keynote ABRADI, an association of leading digital agencies in Brazil with 53 execs from 35 agencies attending. I was also afforded the opportunity to give my impressions of what’s going on in Brazil to Jornal Propoganda & Marketing, one of the most popular publications in Latin America for marketers. I conveyed that especially in an environment like Brazil, where social users are so willing to connect and engage brands, marketers need to back away from the heavy-handed, one-way messaging of old school advertising and move toward genuine relationships and trust-building. To aide in this, organizational and operation changes must be embraced inside the enterprise. We've talked often about the new, tighter partnership forming between the CIO and CMO. If this partnership is not encouraged, fostered and resourced, the increasing amount of time consumers spend on mobile and digital, and the efficiencies and integrations offered by cloud-based software cannot be exploited. These are the kinds of changes that can yield social data that, when combined with enterprise data, helps you come to know your social audiences intimately and predict their needs. Consumers are always connected and need your brand to be accessible at any time, be it for information or customer service. And, of course, all of this is happening quite publicly. The holistic, socially-enable enterprise connects social to customer service systems and all other customer touch points, facilitating the kind of immediate, real-time, gratifying response customers are coming to expect. Social users in Brazil are highly active and clearly willing to meet us as brands more than halfway. Empowering yourself with a social management technology platform will have you set up to maximize this booming social market…from listening & monitoring to engagement to analytics to workflow & automation to globalization & language support. Brands, it’s time to be as social as the great people of Brazil are. Obrigado! @reggiebradfordPhoto: Gualberto107, freedigitalphotos.net

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  • Python csv reader acting weird

    - by PylonsN00b
    So OK if I run this wrong code: csvReader1 = csv.reader(file('new_categories.csv', "rU"), delimiter=',') for row1 in csvReader1: print row1[0] print row1[8] category_sku = str(row[8]) if category_sku == sku: classifications["Craft"] = row[0] classifications["Theme"] = row[1] I get: Knitting 391 Traceback (most recent call last): File "upload_all_inventory_ebay.py", line 403, in <module> inventory_item_list = get_item_list(product) File "upload_all_inventory_ebay.py", line 294, in get_item_list category_sku = str(row[8]) NameError: global name 'row' is not defined Where Knitting and 391 are exactly right, of course I need to refer to row[8] as row1[8]...k so I do this: csvReader1 = csv.reader(file('new_categories.csv', "rU"), delimiter=',') for row1 in csvReader1: print row1[0] print row1[8] category_sku = str(row1[8]) if category_sku == sku: classifications["Craft"] = row1[0] classifications["Theme"] = row1[1] And I get this: ........... Crochet 107452 Knitting 107454 Knitting 107455 Knitting 107456 Knitting 107457 Crochet 108200 Crochet 108201 Crochet 108205 Crochet 108213 Crochet 108214 Crochet 108217 108432 Quilt 108451 108482 108488 Scrapbooking 108711 Knitting 122363 Needlework Beading Crafts & Decorating Crochet Crochet Crochet Traceback (most recent call last): File "upload_all_inventory_ebay.py", line 403, in <module> inventory_item_list = get_item_list(product) File "upload_all_inventory_ebay.py", line 292, in get_item_list print row1[0] IndexError: list index out of range Where the output you see there is every effing thing in column 0 and column 1 !!!!!!!!!! Why? And WHY is row1[0] out of range if it wasn't before. YAY Fridays!

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  • Dynamically loading external HTML in a div using Java Script

    - by user354051
    I have prepared some demo examples for the topic. There is page name "changelog.html" here: http://pantheon-studios.in/test/jquery/changelog.html This is working fine if loaded directly. I am trying to load this page dynamically into: http://pantheon-studios.in/test/jquery/index.html Here changelog.html doesn't behaving as expected. I think the init script on changelog.html is not getting executed or something else is happening when loading it dynamically. Like wise I do have couple of other pages using various jQuery and other java scripts plugins. Some of those needs initialization like animatedcollapse.js in the above example, and couple of them doesn't need initialization, you can directly call the script and go. I also gave a try using: jQuery.getScript("anim.js") after dynamically loading "changelog.html" but doesn't work. The "anim.js" contains animatedcollapse.addDiv('cat', 'fade=0,speed=400,group=pets,hide=1'); animatedcollapse.addDiv('dog', 'fade=0,speed=400,group=pets,hide=1'); animatedcollapse.addDiv('rabbit', 'fade=0,speed=400,group=pets,hide=1'); animatedcollapse.init(); I would really appreciate is some one point me out the right direction. I am completely new to web programming so please have some patience with me. Thanks

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  • Force copy files off CRC error filled hard drive

    - by TheLakersHighlights
    So I got a dying Western Digital hard drive here and I have a new Western Digital hard drive to transfer all the data to. I have the new HDD hooked up by a SATA to USB. I want to transfer all the pictures, etc to the new HDD. I am unable to because of the CRC error. I have ran chkdsk /f /r and it didnt work because the drive is just simply dying. What tool will let me bypass CRC and continue on with the copying? OS: Vista Home Prem. 32bit

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  • Windows 7 installation reboot loop

    - by Auswoolf
    Upgrading from Vista home premium to win 7 hoe premium from DVD ex Digital river on gigabyte VM900m; core 2 duo 2.13GHz 2GB ram; Western digital 250GB HD. Got as far as "Expanding Windows files ...100% the error message "Computer encountered unexpected error... To install windows press OK to restart computer and reinstall windows" The computer then reboots, loads Windows 7 (new logo) a essage that says "setup is starting services" then the error message comes back. I can get into BIOS to change boot priority but the computer just ignores this and goes through the same sequence. At the point of "to boot from CD/DVD press any key" my keyboard is deactivated and i cannot make a choice and the sae sequence occurs. I cannot break the sequence - I have push every key, disconnected every external device including HDMI screen, but nothing stops the loop. Any ideas? Auswoolf

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  • Recovering Pictures & Movies from Formatted Memory Card

    - by Donotalo
    I thought I've copied all of the pictures and videos that I've taken using my digital camera Canon Digital IXUS 860 IS to my computer. Then I format the memory card. Then I found I didn't take all of the files! I don't have any other means of connecting the memory card to computer except via the camera. But the camera doesn't show it as a removable device directly in my computer so programs like Glary Utilities and PC Inspector didn't find the drive. I didn't take any picture after I formatted it. Is there any free software that can help me to get the pictures and videos? My memory card is an 4 GB SDHC card. Thanks.

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  • Performance hit with new hard drive?

    - by aaaidan
    I've recently upgraded my laptop's internal hard drive from a 160GB to 1TB drive. I cloned the drive, then installed it. The general system performance seems appreciably slower. In particular application launches seem to take much longer. Is this possible, or am I just expecting too much from the new drive? It's running a Macbook Pro which is a couple of years old. Any ideas? 160 GB 7MB cache 5400 rpm NCQ (Hitachi HTS545016B9SA02) -- original drive 1 TB 8MB cache 5400 rpm SATA300 NCQ (Western Digital WD10TPVT-00HT5T0) Sisoftware links: Hitachi HTS545016B9SA02 Western Digital WD10TPVT-00HT5T0

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  • Linking "Wave Volume" to "Main Speaker Volume"

    - by ZorbaTHut
    I've got a Logitech keyboard and a digital sound device. The Logitech keyboard has a little volume wheel that sets the Main Speaker Volume. The digital sound device ignores the Main Speaker Volume and only pays attention to Wave Volume. See the issue? I'm looking for a program that can link Wave Volume to Main Speaker Volume. The closest I've found is a little utility named VolumeTracker, but it eats an entire CPU core, which is a bit much for a program of this functionality. Alternatively, I'd take a way to make the standard Logitech drivers change Wave Volume instead of Main Speaker Volume.

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  • Enabling Surround sound on a Realtek ALC892 via SPDIF, on Windows 7

    - by Alex
    I have a problem with my ALC892, on an ASRock mainboard (ASRock 890FX Deluxe4). I get only stereo sounds if I use SPDIF connection, in general. My amp shows that is getting surround sound only when I use the Test feature of Windows 7. This test feature allows to know which formats are supported by the audio chip. The tests render correctly both Dolby Digital and DTS. You can find this test under Sounds, Playback Devices, Select Digital Audio, then "Properties". I am using Windows 7 x64, with the latest drivers from the official Realtek website. I also tested other driver versions, both from the Realtek website and from the ASRock one, but had no luck. Thanks for the help. Some specs: CPU: AMD Phenom II X4 965 MOBO: ASRock 890FX Deluxe4 (with onboard Realtek ALC892) Audio amp: Onkyo R-380 (works fine with other sources like PS3 and Xbox 360)

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  • How to debug a website while running IIS 7?

    - by chobo2
    Hi I am running iis7 on my windows machine for testing purposes. Now I need to have access to the debugger so when something happens I can walk through it. Yet when I put debug lines on my site nothing happens. So I am guessing I need more stuff setup to make debugging to work. Everything is on the same machine. I have iis 7 on the same machine setup and I have Visual studios setup on my machine.

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  • Cannot import video from a DV camcorder over FireWire

    - by qbeuek
    I have a JVC GR-D320 miniDV camcorder that has a FireWire interface. I recently upgraded to Windows 7 RTM (64 bit, fresh installation). When I connect my camcorder through FireWire, I can see it in Device Manager without any warnings or problems, but I cannot capture videos from my miniDV tapes. After connecting, AutoPlay displays "Import Video could not find a compatible digital video device. Verify that the digital video device is properly connected and turned on." When using Windows Live Photo Gallery after selecting the import option, my camera is not listed. The camera used to work perfectly on the same hardware before upgrading to Windows 7 RTM 64 bit (it used to work fine on Windows XP SP3 32 bit). Googleing revealed that people had the exact same problems in Vista, but no solution was provided. Any help?

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  • Use an unsigned driver in Windows 7 x64

    - by rjmunro
    I'm trying to use the RBC9 SpaceNavigator TEST x64 build drivers for my SpaceNavigator 3d joystick so that it can work as a normal joystick in games like Quake. Unfortunately, I get the error "This version of windows requires all drivers to have a valid digital signature" and in the "Device status" in device manager, I get "Windows cannot verify the digital signature for the drivers required for this device. A recent hardware or software change might have installed a file that is signed incorrectly or damaged, or that might be malicious software from an unknown source. (Code 52)". Is there a way to work around this issue?

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  • How to record my voice on a Mac Mini with headphones?

    - by user718408
    I'm try to record my voice via the headphone on a Mac Mini, but it's not working. I saw on Apple's site that the Mac Mini can record voice, but it doesn't seem to be working for me. Here is a hardware overview: Model Name: Mac Mini Model Identifier: Macmini3,1 Processor Name: Intel Core 2 Duo Processor Speed: 2.26 GHz Number Of Processors: 1 Total Number Of Cores: 2 L2 Cache: 3 MB Memory: 4 GB Audio: Make: Intel High Definition Audio Audio ID: 65 Headphone connection: Combination Output Line Input connection: Combination Input Speaker connection: Internal S/PDIF Optical Digital Audio Output connection: Combination Output S/PDIF Optical Digital Audio Input connection: Combination Input Any ideas how I can successfully get recording working?

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  • Virtualizing WindowsXP on Linux Fedora 12 for Photoshop....

    - by Rae
    I am running a Linux server from 2000, I have Fedora12 installed as the OS. I know you can virtualize Windows XP on the system to be able to run Windows programs, but the problem is I My server has only one 1333Mhz Pentium 3 processor and 1G of Ram. granted this is a pretty kick ass computer for the day, but lacking the second processor I'm afraid that I will not be able to run Windows virtualization to support Photoshop CS3. Is there any program out there that runs similar to Photoshop, like windows Digital Image suite 10, that will run smoothly in my Linux Fedora 12 environment? or can I virtualize windows and run the Windows digital image suite 10, without slowing or corrupting my system?

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  • How to capture footage from an analog TV?

    - by hope
    I have only an old analog TV with just RCA connectors and a coaxial/cable in/out wire. It uses no HDMI interface, etc. I would like to know the cheapest method possible where the current video footage can be transferred and made into a target digital video file format and be copyable/transferrable via USB. Are there any devices that can do this with an analog TV? Basically, how can I get something along these lines done and for cheap?P I do NOT want to stream; I want footage recorded off the TV and stored via a digital encoding of a video file.

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  • 24" Flatscreen with a QAM? [closed]

    - by TV-less in Jersey
    My college just changed their cable setup so only digital TV's or HDTV's with a QAM tuner are able to receive any cable channels in the dorm room. It wouldn't be a problem for me, except there's only one digital/HD set in my house and it's the one in our family room that my parents aren't willing to give to me for use at school, so we're looking to buy a budget flatscreen that's wide enough for my tastes (19" ain't gonna cut it) and will receive channels at school via QAM. Anyone know of any good deals and where to get them? Keep in mind, my parents prefer popular brands like Samsung, LG, Hitachi, Panasonic, etc.

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