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  • MySQL 5.5 is GA!

    - by rob.young(at)oracle.com
    It is my pleasure to announce that MySQL 5.5 is now GA and ready for production deployment.  You can read Oracle's official press release here. I am excited about 5.5 because of the performance and scalability gains, new replication enhancements and overall improved technical efficiencies.  Congratulations and a sincere "Thanks!" go out to the entire MySQL Community and product engineering teams for making 5.5 the best release of MySQL to date.Please join us for today's MySQL Technology Update webcast where Tomas Ulin and I will cover what's new in MySQL 5.5 and provide an update on the other technologies we are working on. You can download MySQL 5.5 here.  All of the documentation and what's new information is here.  There is also a great article on MySQL 5.5 and the MySQL community here.Thanks for reading, and as always, THANKS for your support of MySQL!

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  • data source does not support server-side data paging uisng asp.net Csharp

    - by Aamir Hasan
    Yesterday some one mail me and ask about data source does not support server side data paging.So i write the the solution here please if you have got this problem read this article and see the example code this will help you a Lot.The only change you have to do is in the DataBind().Here you have used the SqlDataReader to read data retrieved from the database, but SqlDataReader is forward only. You can not traverse back and forth on it.So the solution for this is using DataAdapter and DataSet.So your function may change some what like this private void DataBind(){//for grid viewSqlCommand cmdO;string SQL = "select * from TABLE ";conn.Open();cmdO = new SqlCommand(SQL, conn);SqlDataAdapter da = new SqlDataAdapter(cmdO);DataSet ds = new DataSet();da.Fill(ds);GridView1.Visible = true;GridView1.DataSource = ds;GridView1.DataBind();ds.Dispose();da.Dispose();conn.Close();} This surely works. The reset of your code is fine. Enjoy coding.

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  • Difference between LASTDATE and MAX for semi-additive measures in #DAX

    - by Marco Russo (SQLBI)
    I recently wrote an article on SQLBI about the semi-additive measures in DAX. I included the formulas common calculations and there is an interesting point that worth a longer digression: the difference between LASTDATE and MAX (which is similar to FIRSTDATE and MIN – I just describe the former, for the latter just replace the correspondent names). LASTDATE is a dax function that receives an argument that has to be a date column and returns the last date active in the current filter context. Apparently, it is the same value returned by MAX, which returns the maximum value of the argument in the current filter context. Of course, MAX can receive any numeric type (including date), whereas LASTDATE only accepts a column of type date. But overall, they seems identical in the result. However, the difference is a semantic one. In fact, this expression: LASTDATE ( 'Date'[Date] ) could be also rewritten as: FILTER ( VALUES ( 'Date'[Date] ), 'Date'[Date] = MAX ( 'Date'[Date] ) ) LASTDATE is a function that returns a table with a single column and one row, whereas MAX returns a scalar value. In DAX, any expression with one row and one column can be automatically converted into the corresponding scalar value of the single cell returned. The opposite is not true. So you can use LASTDATE in any expression where a table or a scalar is required, but MAX can be used only where a scalar expression is expected. Since LASTDATE returns a table, you can use it in any expression that expects a table as an argument, such as COUNTROWS. In fact, you can write this expression: COUNTROWS ( LASTDATE ( 'Date'[Date] ) ) which will always return 1 or BLANK (if there are no dates active in the current filter context). You cannot pass MAX as an argument of COUNTROWS. You can pass to LASTDATE a reference to a column or any table expression that returns a column. The following two syntaxes are semantically identical: LASTDATE ( 'Date'[Date] ) LASTDATE ( VALUES ( 'Date'[Date] ) ) The result is the same and the use of VALUES is not required because it is implicit in the first syntax, unless you have a row context active. In that case, be careful that using in a row context the LASTDATE function with a direct column reference will produce a context transition (the row context is transformed into a filter context) that hides the external filter context, whereas using VALUES in the argument preserve the existing filter context without applying the context transition of the row context (see the columns LastDate and Values in the following query and result). You can use any other table expressions (including a FILTER) as LASTDATE argument. For example, the following expression will always return the last date available in the Date table, regardless of the current filter context: LASTDATE ( ALL ( 'Date'[Date] ) ) The following query recap the result produced by the different syntaxes described. EVALUATE     CALCULATETABLE(         ADDCOLUMNS(              VALUES ('Date'[Date] ),             "LastDate", LASTDATE( 'Date'[Date] ),             "Values", LASTDATE( VALUES ( 'Date'[Date] ) ),             "Filter", LASTDATE( FILTER ( VALUES ( 'Date'[Date] ), 'Date'[Date] = MAX ( 'Date'[Date] ) ) ),             "All", LASTDATE( ALL ( 'Date'[Date] ) ),             "Max", MAX( 'Date'[Date] )         ),         'Date'[Calendar Year] = 2008     ) ORDER BY 'Date'[Date] The LastDate columns repeat the current date, because the context transition happens within the ADDCOLUMNS. The Values column preserve the existing filter context from being replaced by the context transition, so the result corresponds to the last day in year 2008 (which is filtered in the external CALCULATETABLE). The Filter column works like the Values one, even if we use the FILTER instead of the LASTDATE approach. The All column shows the result of LASTDATE ( ALL ( ‘Date’[Date] ) ) that ignores the filter on Calendar Year (in fact the date returned is in year 2010). Finally, the Max column shows the result of the MAX formula, which is the easiest to use and only don’t return a table if you need it (like in a filter argument of CALCULATE or CALCULATETABLE, where using LASTDATE is shorter). I know that using LASTDATE in complex expressions might create some issue. In my experience, the fact that a context transition happens automatically in presence of a row context is the main reason of confusion and unexpected results in DAX formulas using this function. For a reference of DAX formulas using MAX and LASTDATE, read my article about semi-additive measures in DAX.

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  • Nokia’s First Windows Phone Video Surfaces On Web–Elop Demos It To Small Gathering

    - by Gopinath
    Stephen Elop, the CEO of troubled mobile giant Nokia shows off their first Windows Phone to a small gathering. The mobile is codenamed as “Sea Ray” and it runs on Microsoft’s newly released Windows Phone version – Mango. While showcasing the phone Elop requested everyone to turn off their cameras but as usual someone ignored it, recorded the keynote and published it to YouTube. The device looks very similar to the recently released Nokia N9 but comes with an extra button on the sides. Every Windows Phone released so far had three hardware buttons on the front (Home, Search and Back), but the Nokia’s phone have three buttons on the side. Check the embedded video of Elop showcasing Nokia’s first Windows Phone This article titled,Nokia’s First Windows Phone Video Surfaces On Web–Elop Demos It To Small Gathering, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • The Beginner’s Guide to Linux Disk Utilities

    - by Zainul Franciscus
    Knowing how to check the condition of your hard disk is useful to determine when to replace your hard disk. In today’s article, we will show you some Linux disk utilities to diagnose the health of your hard disk. Image by Scoobay Latest Features How-To Geek ETC The Complete List of iPad Tips, Tricks, and Tutorials The 50 Best Registry Hacks that Make Windows Better The How-To Geek Holiday Gift Guide (Geeky Stuff We Like) LCD? LED? Plasma? The How-To Geek Guide to HDTV Technology The How-To Geek Guide to Learning Photoshop, Part 8: Filters Improve Digital Photography by Calibrating Your Monitor The Brothers Mario – Epic Gangland Style Mario Brothers Movie Trailer [Video] Score Awesome Games on the Cheap with the Humble Indie Bundle Add a Colorful Christmas Theme to Your Windows 7 Desktop This Windows Hack Changes the Blue Screen of Death to Red Edit Images Quickly in Firefox with Pixlr Grabber Zoho Writer, Sheet, and Show Now Available in Chrome Web Store

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  • SOLVED: Error 1 Ticks must be between DateTime.MinValue.Ticks and DateTime.MaxValue.Ticks

    This is a simple looking error message that is deceptively hard to track down. Thankfully if you're having this problem then this article should get you back on track without spending hours scratching your head. Scenario It was time to update an existing website so after synchronising my copy of the site with the server I was ready to make my changes. The only problem was that every time I tried to compile the site I was getting an error: Error 1 Ticks must be between DateTime.MinValue.Ticks...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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  • Change the Default Location for Saving Internet Explorer Favorites

    - by Lori Kaufman
    By default, in Windows 7, Favorites for Internet Explorer are saved in the C:\Users\[username]\Favorites folder. However, you may want them in a different location so they are easier to backup or even on a drive where Windows is not installed. This article shows you how to change the location of the Internet Explorer Favorites folder in two ways: by changing the properties of the Favorites folder and by making changes to the registry. HTG Explains: Why You Only Have to Wipe a Disk Once to Erase It HTG Explains: Learn How Websites Are Tracking You Online Here’s How to Download Windows 8 Release Preview Right Now

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  • Enhance Internet Explorer 9 with Add-Ons

    - by Lori Kaufman
    If you’re one of those who still use that “other” browser (Internet Explorer or IE), you’ll be glad to know that there are ways to extend the functionality of IE just like you can in Firefox or Chrome. There are not as many add-ons for Internet Explorer as there are for Firefox and Chrome, but you can explore the official Internet Explorer Gallery to see if there are any that peek your interest. In this article, we show you how to install add-ons in Internet Explorer 9. To begin, activate the Command bar, if it’s not already available. Right-click on an empty area of the tab bar and select Command bar from the popup menu. HTG Explains: Why Linux Doesn’t Need Defragmenting How to Convert News Feeds to Ebooks with Calibre How To Customize Your Wallpaper with Google Image Searches, RSS Feeds, and More

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  • Cross-Domain calls using JavaScript in SharePoint Apps

    - by Sahil Malik
    SharePoint, WCF and Azure Trainings: more information Sounds simple enough right? You’ve probably done $.ajax, and jsonp? Yeah all that doesn’t work in SharePoint. The main reason being, those calls need to work under the app’s credentials. So instead here is what a SharePoint app does, It downloads a file called ~hostweburl/_layouts/15/SPRequestExecutor.js. This file creates an IFrame in your page which then downloads a file called ~appweburl/_layouts/15/AppWebproxy.aspx Then all calls that look like the below, are routed via AppWebProxy and run on the server under the apps identity. 1: var executor = new SP.RequestExecutor(this.appweburl); 2: var url = this.appweburl + "/_api/SP.AppContextSite(@target)/web?" + "@target='" + this.hostweburl + Read full article ....

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  • Is trailing slash automagically added on click of home page URL in browser?

    - by Question Overflow
    I am asking this because whenever I mouseover a link to a home page (e.g. http://www.example.com), I notice that a trailing slash is always added (as observed on the status bar of the browser) whether the home page link contains a href attribute that ends with a slash or not. But whenever I am on the home page, the URL on display will not have a trailing slash. I tried entering a slash to the URL in the URL bar. And with Firebug enabled, I notice that the site always return a 200 OK status. An article here discussing this states that having a slash at the end will avoid a 301 redirection. But I am not seeing any redirection, even on this page. Could this be a browser feature that is appending the slash?

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  • 100 Yen Is an Intriguing Look at Japan’s Video Arcade Culture

    - by Jason Fitzpatrick
    While the video arcade culture of the 1970s and 80s has largely vanished from the American landscape, it’s alive and well in Japan–100 Yen: A Japanese Arcade Experience is a documentary exploring Japan’s still thriving arcade sub-culture. The documentary explores aspects of Japan’s arcade gaming culture ranging from the current experiences of arcade gamers to the factors that bring them together (like limited residential spaces to game in and urban-centered lifestyles). For more information about the film, hit up the link below. For quotes from the guys behind the documentary, hit up this article at Wired magazine. 100 Yen: The Japanese Arcade Experience [via Wired] How to Stress Test the Hard Drives in Your PC or Server How To Customize Your Android Lock Screen with WidgetLocker The Best Free Portable Apps for Your Flash Drive Toolkit

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  • HTC Legend get’s 2.2 Froyo update – India

    - by Boonei
    HTC Legend started to received 2.2 Froyo update from yesterday night. If you did not receive an automatic update prompt, please check the same manually in your phone, I am pretty sure you will get it now. Ok, lets get into business Good news Update went off smooth – over Wi-Fi App’s like, Flash light, App sharing, easy adding of attachments in sms, etc are part of update Google Maps 5.0 [But no 3D view] Much awaited Good voice with full integration with the phone!!!! Flash 10 Now for really bad news Phone seems to slow down a lot, that’s not something that we really want New browser with the Froyo update does not seems be all that good as the one installed already Since phone is little sluggish, the really smooth touch effects seem to be bad! This article titled,HTC Legend get’s 2.2 Froyo update – India, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • The Best Tips and Tricks for Getting the Most out of Internet Explorer 10

    - by Lori Kaufman
    Now that Windows 8 is available, you might have started playing around with Internet Explorer 10. It comes in two different versions: the minimalist Modern UI/Metro version accessed from the Start screen and the traditional, full-featured Desktop version accessed from the Taskbar. In this article, we provide some useful tips and tricks to help you get to know both versions of Internet Explorer, especially the new Modern UI/Metro version. HTG Explains: Is ReadyBoost Worth Using? HTG Explains: What The Windows Event Viewer Is and How You Can Use It HTG Explains: How Windows Uses The Task Scheduler for System Tasks

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  • Your thoughts on Best Practices for Scientific Computing?

    - by John Smith
    A recent paper by Wilson et al (2014) pointed out 24 Best Practices for scientific programming. It's worth to have a look. I would like to hear opinions about these points from experienced programmers in scientific data analysis. Do you think these advices are helpful and practical? Or are they good only in an ideal world? Wilson G, Aruliah DA, Brown CT, Chue Hong NP, Davis M, Guy RT, Haddock SHD, Huff KD, Mitchell IM, Plumbley MD, Waugh B, White EP, Wilson P (2014) Best Practices for Scientific Computing. PLoS Biol 12:e1001745. http://www.plosbiology.org/article/info%3Adoi%2F10.1371%2Fjournal.pbio.1001745 Box 1. Summary of Best Practices Write programs for people, not computers. (a) A program should not require its readers to hold more than a handful of facts in memory at once. (b) Make names consistent, distinctive, and meaningful. (c) Make code style and formatting consistent. Let the computer do the work. (a) Make the computer repeat tasks. (b) Save recent commands in a file for re-use. (c) Use a build tool to automate workflows. Make incremental changes. (a) Work in small steps with frequent feedback and course correction. (b) Use a version control system. (c) Put everything that has been created manually in version control. Don’t repeat yourself (or others). (a) Every piece of data must have a single authoritative representation in the system. (b) Modularize code rather than copying and pasting. (c) Re-use code instead of rewriting it. Plan for mistakes. (a) Add assertions to programs to check their operation. (b) Use an off-the-shelf unit testing library. (c) Turn bugs into test cases. (d) Use a symbolic debugger. Optimize software only after it works correctly. (a) Use a profiler to identify bottlenecks. (b) Write code in the highest-level language possible. Document design and purpose, not mechanics. (a) Document interfaces and reasons, not implementations. (b) Refactor code in preference to explaining how it works. (c) Embed the documentation for a piece of software in that software. Collaborate. (a) Use pre-merge code reviews. (b) Use pair programming when bringing someone new up to speed and when tackling particularly tricky problems. (c) Use an issue tracking tool. I'm relatively new to serious programming for scientific data analysis. When I tried to write code for pilot analyses of some of my data last year, I encountered tremendous amount of bugs both in my code and data. Bugs and errors had been around me all the time, but this time it was somewhat overwhelming. I managed to crunch the numbers at last, but I thought I couldn't put up with this mess any longer. Some actions must be taken. Without a sophisticated guide like the article above, I started to adopt "defensive style" of programming since then. A book titled "The Art of Readable Code" helped me a lot. I deployed meticulous input validations or assertions for every function, renamed a lot of variables and functions for better readability, and extracted many subroutines as reusable functions. Recently, I introduced Git and SourceTree for version control. At the moment, because my co-workers are much more reluctant about these issues, the collaboration practices (8a,b,c) have not been introduced. Actually, as the authors admitted, because all of these practices take some amount of time and effort to introduce, it may be generally hard to persuade your reluctant collaborators to comply them. I think I'm asking your opinions because I still suffer from many bugs despite all my effort on many of these practices. Bug fix may be, or should be, faster than before, but I couldn't really measure the improvement. Moreover, much of my time has been invested on defence, meaning that I haven't actually done much data analysis (offence) these days. Where is the point I should stop at in terms of productivity? I've already deployed: 1a,b,c, 2a, 3a,b,c, 4b,c, 5a,d, 6a,b, 7a,7b I'm about to have a go at: 5b,c Not yet: 2b,c, 4a, 7c, 8a,b,c (I could not really see the advantage of using GNU make (2c) for my purpose. Could anyone tell me how it helps my work with MATLAB?)

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  • Developing web apps using ASP.NET MVC 3, Razor and EF Code First - Part 1

    - by shiju
    In this post, I will demonstrate web application development using ASP. NET MVC 3, Razor and EF code First. This post will also cover Dependency Injection using Unity 2.0 and generic Repository and Unit of Work for EF Code First. The following frameworks will be used for this step by step tutorial. ASP.NET MVC 3 EF Code First CTP 5 Unity 2.0 Define Domain Model Let’s create domain model for our simple web application Category class public class Category {     public int CategoryId { get; set; }     [Required(ErrorMessage = "Name Required")]     [StringLength(25, ErrorMessage = "Must be less than 25 characters")]     public string Name { get; set;}     public string Description { get; set; }     public virtual ICollection<Expense> Expenses { get; set; } }   Expense class public class Expense {             public int ExpenseId { get; set; }            public string  Transaction { get; set; }     public DateTime Date { get; set; }     public double Amount { get; set; }     public int CategoryId { get; set; }     public virtual Category Category { get; set; } } We have two domain entities - Category and Expense. A single category contains a list of expense transactions and every expense transaction should have a Category. In this post, we will be focusing on CRUD operations for the entity Category and will be working on the Expense entity with a View Model object in the later post. And the source code for this application will be refactored over time. The above entities are very simple POCO (Plain Old CLR Object) classes and the entity Category is decorated with validation attributes in the System.ComponentModel.DataAnnotations namespace. Now we want to use these entities for defining model objects for the Entity Framework 4. Using the Code First approach of Entity Framework, we can first define the entities by simply writing POCO classes without any coupling with any API or database library. This approach lets you focus on domain model which will enable Domain-Driven Development for applications. EF code first support is currently enabled with a separate API that is runs on top of the Entity Framework 4. EF Code First is reached CTP 5 when I am writing this article. Creating Context Class for Entity Framework We have created our domain model and let’s create a class in order to working with Entity Framework Code First. For this, you have to download EF Code First CTP 5 and add reference to the assembly EntitFramework.dll. You can also use NuGet to download add reference to EEF Code First.    public class MyFinanceContext : DbContext {     public MyFinanceContext() : base("MyFinance") { }     public DbSet<Category> Categories { get; set; }     public DbSet<Expense> Expenses { get; set; }         }   The above class MyFinanceContext is derived from DbContext that can connect your model classes to a database. The MyFinanceContext class is mapping our Category and Expense class into database tables Categories and Expenses using DbSet<TEntity> where TEntity is any POCO class. When we are running the application at first time, it will automatically create the database. EF code-first look for a connection string in web.config or app.config that has the same name as the dbcontext class. If it is not find any connection string with the convention, it will automatically create database in local SQL Express database by default and the name of the database will be same name as the dbcontext class. You can also define the name of database in constructor of the the dbcontext class. Unlike NHibernate, we don’t have to use any XML based mapping files or Fluent interface for mapping between our model and database. The model classes of Code First are working on the basis of conventions and we can also use a fluent API to refine our model. The convention for primary key is ‘Id’ or ‘<class name>Id’.  If primary key properties are detected with type ‘int’, ‘long’ or ‘short’, they will automatically registered as identity columns in the database by default. Primary key detection is not case sensitive. We can define our model classes with validation attributes in the System.ComponentModel.DataAnnotations namespace and it automatically enforces validation rules when a model object is updated or saved. Generic Repository for EF Code First We have created model classes and dbcontext class. Now we have to create generic repository pattern for data persistence with EF code first. If you don’t know about the repository pattern, checkout Martin Fowler’s article on Repository Let’s create a generic repository to working with DbContext and DbSet generics. public interface IRepository<T> where T : class     {         void Add(T entity);         void Delete(T entity);         T GetById(long Id);         IEnumerable<T> All();     }   RepositoryBasse – Generic Repository class public abstract class RepositoryBase<T> where T : class { private MyFinanceContext database; private readonly IDbSet<T> dbset; protected RepositoryBase(IDatabaseFactory databaseFactory) {     DatabaseFactory = databaseFactory;     dbset = Database.Set<T>(); }   protected IDatabaseFactory DatabaseFactory {     get; private set; }   protected MyFinanceContext Database {     get { return database ?? (database = DatabaseFactory.Get()); } } public virtual void Add(T entity) {     dbset.Add(entity);            }        public virtual void Delete(T entity) {     dbset.Remove(entity); }   public virtual T GetById(long id) {     return dbset.Find(id); }   public virtual IEnumerable<T> All() {     return dbset.ToList(); } }   DatabaseFactory class public class DatabaseFactory : Disposable, IDatabaseFactory {     private MyFinanceContext database;     public MyFinanceContext Get()     {         return database ?? (database = new MyFinanceContext());     }     protected override void DisposeCore()     {         if (database != null)             database.Dispose();     } } Unit of Work If you are new to Unit of Work pattern, checkout Fowler’s article on Unit of Work . According to Martin Fowler, the Unit of Work pattern "maintains a list of objects affected by a business transaction and coordinates the writing out of changes and the resolution of concurrency problems." Let’s create a class for handling Unit of Work   public interface IUnitOfWork {     void Commit(); }   UniOfWork class public class UnitOfWork : IUnitOfWork {     private readonly IDatabaseFactory databaseFactory;     private MyFinanceContext dataContext;       public UnitOfWork(IDatabaseFactory databaseFactory)     {         this.databaseFactory = databaseFactory;     }       protected MyFinanceContext DataContext     {         get { return dataContext ?? (dataContext = databaseFactory.Get()); }     }       public void Commit()     {         DataContext.Commit();     } }   The Commit method of the UnitOfWork will call the commit method of MyFinanceContext class and it will execute the SaveChanges method of DbContext class.   Repository class for Category In this post, we will be focusing on the persistence against Category entity and will working on other entities in later post. Let’s create a repository for handling CRUD operations for Category using derive from a generic Repository RepositoryBase<T>.   public class CategoryRepository: RepositoryBase<Category>, ICategoryRepository     {     public CategoryRepository(IDatabaseFactory databaseFactory)         : base(databaseFactory)         {         }                } public interface ICategoryRepository : IRepository<Category> { } If we need additional methods than generic repository for the Category, we can define in the CategoryRepository. Dependency Injection using Unity 2.0 If you are new to Inversion of Control/ Dependency Injection or Unity, please have a look on my articles at http://weblogs.asp.net/shijuvarghese/archive/tags/IoC/default.aspx. I want to create a custom lifetime manager for Unity to store container in the current HttpContext.   public class HttpContextLifetimeManager<T> : LifetimeManager, IDisposable {     public override object GetValue()     {         return HttpContext.Current.Items[typeof(T).AssemblyQualifiedName];     }     public override void RemoveValue()     {         HttpContext.Current.Items.Remove(typeof(T).AssemblyQualifiedName);     }     public override void SetValue(object newValue)     {         HttpContext.Current.Items[typeof(T).AssemblyQualifiedName] = newValue;     }     public void Dispose()     {         RemoveValue();     } }   Let’s create controller factory for Unity in the ASP.NET MVC 3 application. public class UnityControllerFactory : DefaultControllerFactory { IUnityContainer container; public UnityControllerFactory(IUnityContainer container) {     this.container = container; } protected override IController GetControllerInstance(RequestContext reqContext, Type controllerType) {     IController controller;     if (controllerType == null)         throw new HttpException(                 404, String.Format(                     "The controller for path '{0}' could not be found" +     "or it does not implement IController.",                 reqContext.HttpContext.Request.Path));       if (!typeof(IController).IsAssignableFrom(controllerType))         throw new ArgumentException(                 string.Format(                     "Type requested is not a controller: {0}",                     controllerType.Name),                     "controllerType");     try     {         controller= container.Resolve(controllerType) as IController;     }     catch (Exception ex)     {         throw new InvalidOperationException(String.Format(                                 "Error resolving controller {0}",                                 controllerType.Name), ex);     }     return controller; }   }   Configure contract and concrete types in Unity Let’s configure our contract and concrete types in Unity for resolving our dependencies.   private void ConfigureUnity() {     //Create UnityContainer               IUnityContainer container = new UnityContainer()                 .RegisterType<IDatabaseFactory, DatabaseFactory>(new HttpContextLifetimeManager<IDatabaseFactory>())     .RegisterType<IUnitOfWork, UnitOfWork>(new HttpContextLifetimeManager<IUnitOfWork>())     .RegisterType<ICategoryRepository, CategoryRepository>(new HttpContextLifetimeManager<ICategoryRepository>());                 //Set container for Controller Factory                ControllerBuilder.Current.SetControllerFactory(             new UnityControllerFactory(container)); }   In the above ConfigureUnity method, we are registering our types onto Unity container with custom lifetime manager HttpContextLifetimeManager. Let’s call ConfigureUnity method in the Global.asax.cs for set controller factory for Unity and configuring the types with Unity.   protected void Application_Start() {     AreaRegistration.RegisterAllAreas();     RegisterGlobalFilters(GlobalFilters.Filters);     RegisterRoutes(RouteTable.Routes);     ConfigureUnity(); }   Developing web application using ASP.NET MVC 3 We have created our domain model for our web application and also have created repositories and configured dependencies with Unity container. Now we have to create controller classes and views for doing CRUD operations against the Category entity. Let’s create controller class for Category Category Controller   public class CategoryController : Controller {     private readonly ICategoryRepository categoryRepository;     private readonly IUnitOfWork unitOfWork;           public CategoryController(ICategoryRepository categoryRepository, IUnitOfWork unitOfWork)     {         this.categoryRepository = categoryRepository;         this.unitOfWork = unitOfWork;     }       public ActionResult Index()     {         var categories = categoryRepository.All();         return View(categories);     }     [HttpGet]     public ActionResult Edit(int id)     {         var category = categoryRepository.GetById(id);         return View(category);     }       [HttpPost]     public ActionResult Edit(int id, FormCollection collection)     {         var category = categoryRepository.GetById(id);         if (TryUpdateModel(category))         {             unitOfWork.Commit();             return RedirectToAction("Index");         }         else return View(category);                 }       [HttpGet]     public ActionResult Create()     {         var category = new Category();         return View(category);     }           [HttpPost]     public ActionResult Create(Category category)     {         if (!ModelState.IsValid)         {             return View("Create", category);         }                     categoryRepository.Add(category);         unitOfWork.Commit();         return RedirectToAction("Index");     }       [HttpPost]     public ActionResult Delete(int  id)     {         var category = categoryRepository.GetById(id);         categoryRepository.Delete(category);         unitOfWork.Commit();         var categories = categoryRepository.All();         return PartialView("CategoryList", categories);       }        }   Creating Views in Razor Now we are going to create views in Razor for our ASP.NET MVC 3 application.  Let’s create a partial view CategoryList.cshtml for listing category information and providing link for Edit and Delete operations. CategoryList.cshtml @using MyFinance.Helpers; @using MyFinance.Domain; @model IEnumerable<Category>      <table>         <tr>         <th>Actions</th>         <th>Name</th>          <th>Description</th>         </tr>     @foreach (var item in Model) {             <tr>             <td>                 @Html.ActionLink("Edit", "Edit",new { id = item.CategoryId })                 @Ajax.ActionLink("Delete", "Delete", new { id = item.CategoryId }, new AjaxOptions { Confirm = "Delete Expense?", HttpMethod = "Post", UpdateTargetId = "divCategoryList" })                           </td>             <td>                 @item.Name             </td>             <td>                 @item.Description             </td>         </tr>          }       </table>     <p>         @Html.ActionLink("Create New", "Create")     </p> The delete link is providing Ajax functionality using the Ajax.ActionLink. This will call an Ajax request for Delete action method in the CategoryCotroller class. In the Delete action method, it will return Partial View CategoryList after deleting the record. We are using CategoryList view for the Ajax functionality and also for Index view using for displaying list of category information. Let’s create Index view using partial view CategoryList  Index.chtml @model IEnumerable<MyFinance.Domain.Category> @{     ViewBag.Title = "Index"; }    <h2>Category List</h2>    <script src="@Url.Content("~/Scripts/jquery.unobtrusive-ajax.min.js")" type="text/javascript"></script>    <div id="divCategoryList">               @Html.Partial("CategoryList", Model) </div>   We can call the partial views using Html.Partial helper method. Now we are going to create View pages for insert and update functionality for the Category. Both view pages are sharing common user interface for entering the category information. So I want to create an EditorTemplate for the Category information. We have to create the EditorTemplate with the same name of entity object so that we can refer it on view pages using @Html.EditorFor(model => model) . So let’s create template with name Category. Let’s create view page for insert Category information   @model MyFinance.Domain.Category   @{     ViewBag.Title = "Save"; }   <h2>Create</h2>   <script src="@Url.Content("~/Scripts/jquery.validate.min.js")" type="text/javascript"></script> <script src="@Url.Content("~/Scripts/jquery.validate.unobtrusive.min.js")" type="text/javascript"></script>   @using (Html.BeginForm()) {     @Html.ValidationSummary(true)     <fieldset>         <legend>Category</legend>                @Html.EditorFor(model => model)               <p>             <input type="submit" value="Create" />         </p>     </fieldset> }   <div>     @Html.ActionLink("Back to List", "Index") </div> ViewStart file In Razor views, we can add a file named _viewstart.cshtml in the views directory  and this will be shared among the all views with in the Views directory. The below code in the _viewstart.cshtml, sets the Layout page for every Views in the Views folder.      @{     Layout = "~/Views/Shared/_Layout.cshtml"; }   Source Code You can download the source code from http://efmvc.codeplex.com/ . The source will be refactored on over time.   Summary In this post, we have created a simple web application using ASP.NET MVC 3 and EF Code First. We have discussed on technologies and practices such as ASP.NET MVC 3, Razor, EF Code First, Unity 2, generic Repository and Unit of Work. In my later posts, I will modify the application and will be discussed on more things. Stay tuned to my blog  for more posts on step by step application building.

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  • Add Hotmail & Live Email Accounts to Outlook 2010

    - by Matthew Guay
    Microsoft has recently been promoting upcoming updates to their Hotmail service, promising to make it an even better webmail service. But Microsoft’s revamped Outlook 2010 is already here. Here’s how to integrate Hotmail with Outlook. Outlook 2010 works with a wide variety of email accounts, including POP3, IMAP, and Exchange accounts.  The only problem with POP3 and IMAP accounts is that they only sync email, but not your calendar and contacts like Exchange does.  Hotmail, however, lets you sync your email, contacts, and calendar with Outlook with the Hotmail Connector.  This lets you keep all of your PIM data accessible from everywhere.  Let’s look at how we can set this up on our account. Getting Started The easiest way to add Hotmail to Outlook is to first install the Outlook Hotmail Connector (link below).  Make sure Outlook is closed first, and then proceed with the installation as usual. If you enter your Hotmail account into the New Account setup in Outlook before installing the Hotmail Connector, Outlook will prompt you to download the Hotmail Connector.  However, you’ll have to exit Outlook before you can install the Connector, and then will have to re-enter your information when you restart Outlook, so it’s easier to just install it first. Add Your Hotmail Account to Outlook Now you’re ready to add your Hotmail account to Outlook.  If this is the first time you’ve run Outlook 2010, you’ll be greeted with the following screen.  Click Next to proceed with setup. Then select Yes and click Next again. If you’ve already got an email account setup in Outlook, you can add a new account by clicking File and then selecting Add account. Now, enter your Hotmail account information, and click Next. Outlook will search for your account settings and automatically setup your account with the Hotmail connector we previously installed. If you entered your password incorrectly previously, you may see the following popup.  Re-enter your password and click OK, and Outlook will re-verify your settings. Once everything’s finished and setup, you’ll see the following completion screen.  Click Finish to complete the setup and check out your Hotmail in Outlook. Welcome to your Hotmail account in Outlook 2010.  You’ll notice a small notification at the bottom of the window notifying you that you’re connected to Windows Live Hotmail.  Now your email will synchronize with your Hotmail account, and your Outlook calendar and contacts will be synced with your Live calendar and contacts, respectively.  This is the closest you can get to full Exchange without an Exchange account, and in our experience it works great.  In fact, Hotmail Sync seems to work faster than IMAP sync for us. Setup Hotmail With POP3 Access If you need to access your Hotmail email account but don’t want to install the Outlook Connector, then you can add it with POP3 sync.  We recommend going with the Outlook Connector for the best experience, but if you can’t install it (eg. you’re not allowed to install applications on your work PC) then this is a good alternative. To do this, follow our tutorial on setting up a Gmail POP3 account in Outlook. Although the article concentrates on Gmail, the settings are essentially the same. The only thing you’ll want to change is the Incoming and Outgoing mail server. Incoming mail server – pop3.live.com Outgoing mail server – smtp.live.com User name – your Hotmail or Live email address Incoming Server (POP3) – 995 Outgoing Server (SMTP) – 587 Also, check This server requires and encrypted connection Just as in the Gmail example, select TLS for the type of encrypted connection.  Then, on the bottom, make sure to uncheck the box to Remove messages from the server after a number of days.  This way your messages will still be accessible from your Hotmail account online. Conclusion Even though Hotmail is generally not as popular as Gmail, it works great with Outlook integration.  If you’re a heavy user of Windows Live services, or want to try them out, Outlook Connector is the easiest way to keep your desktop activity synced with the cloud.  If you’re just one of the millions of Hotmail users who want to access their old Hotmail account alongside their other accounts, this method works great for you too. If you’re using Outlook 2003 or 2007, check out our article on using Hotmail from Microsoft Outlook. Links Download Outlook Hotmail Connector 32-bit Download Outlook Hotmail Connector 64-bit – note, only for users of Office 2010 x64 Similar Articles Productive Geek Tips Use Hotmail from Microsoft OutlookHow to add any POP3 Email Account to HotmailHow to Send and Receive Hotmail from Your Gmail AccountAdd Your Gmail To Windows Live MailManage Your Windows Live Account in Google Chrome TouchFreeze Alternative in AutoHotkey The Icy Undertow Desktop Windows Home Server – Backup to LAN The Clear & Clean Desktop Use This Bookmarklet to Easily Get Albums Use AutoHotkey to Assign a Hotkey to a Specific Window Latest Software Reviews Tinyhacker Random Tips VMware Workstation 7 Acronis Online Backup DVDFab 6 Revo Uninstaller Pro Creating a Password Reset Disk in Windows Bypass Waiting Time On Customer Service Calls With Lucyphone MELTUP – "The Beginning Of US Currency Crisis And Hyperinflation" Enable or Disable the Task Manager Using TaskMgrED Explorer++ is a Worthy Windows Explorer Alternative Error Goblin Explains Windows Error Codes

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  • Enable Claims based Auth on a SP2010 website, after it has been provisioned

    - by Sahil Malik
    Ad:: SharePoint 2007 Training in .NET 3.5 technologies (more information). When you provision a web app in SP2010, you can choose it to use Claims Based Auth or Classic Auth right through the GUI.  However, after you have provisioned a web app, there is no GUI to switch from Classic to Claims based. So the below powershell script will let you convert a SP2010 website to claims based auth after it has been provisioned. 1: $w = Get-SPWebApplication "http://sp2010" 2: $w.UseClaimsAuthentication = "True"; 3: $w.Update() The user running the above script should be a member of the SharePoint_Shell_Access role on the config DB, and a member of the WSS_ADMIN_WPG local group. Comment on the article ....

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  • Watch Indian TV Channels Live On Apple iPad and iPhone

    - by Kavitha
    After having your Apple iPad or iPhone with you, are you boring with your journey? Don’t worry now with the help of a small application called "YuppTV" you can watch Live Indian TV Channels free of cost on your journey. The Application can be directly downloaded from the App Store. On launching the application you will find a list of TV channels that are available for live streaming – few of popular channels available through the app are: India Tv, 9XM, ABN Andhra Jyothi, DD Vyas, eTV2, HMTV, Maa Tv Telugu, NewX, NTv, RK News, Sakshi TV etc. Just tap on any of the channel in the list to view live feed of the TV channel. Download YuppTV App From App Store This article titled,Watch Indian TV Channels Live On Apple iPad and iPhone, was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • Top 4 Lame Tech Blogging Posts

    - by jkauffman
    From a consumption point of view, tech blogging is a great resource for one-off articles on niche subjects. If you spend any time reading tech blogs, you may find yourself running into several common, useless types of posts tech bloggers slip into. Some of these lame posts may just be natural due to common nerd psychology, and some others are probably due to lame, lemming-like laziness. I’m sure I’ll do my fair share of fitting the mold, but I quickly get bored when I happen upon posts that hit these patterns without any real purpose or personal touches. 1. The Content Regurgitation Posts This is a common pattern fueled by the starving pan-handlers in the web traffic economy. These are posts that are terse opinions or addendums to an existing post. I commonly see these involve huge block quotes from the linked article which almost always produces over 50% of the post itself. I’ve accidentally gone to these posts when I’m knowingly only interested in the source material. Web links can degrade as well, so if the source link is broken, then, well, I’m pretty steamed. I see this occur with simple opinions on technologies, Stack Overflow solutions, or various tech news like posts from Microsoft. It’s not uncommon to go to the linked article and see the author announce that he “added a blog post” as a response or summary of the topic. This is just rude, but those who do it are probably aware of this. It’s a matter of winning that sweet, juicy web traffic. I doubt this leeching is fooling anybody these days. I would like to rally human dignity and urge people to avoid these types of posts, and just leave a comment on the source material. 2. The “Sorry I Haven’t Posted In A While” Posts This one is far too common. You’ll most likely see this quote somewhere in the body of the offending post: I have been really busy. If the poster is especially guilt-ridden, you’ll see a few volleys of excuses. Here are some common reasons I’ve seen, which I’ll list from least to most painfully awkward. Out of town Vague allusions to personal health problems (these typically includes phrases like “sick”, “treatment'”, and “all better now!”) “Personal issues” (which I usually read as "divorce”) Graphic or specific personal health problems (maximum awkwardness potential is achieved if you see links to charity fund websites) I can’t help but to try over-analyzing why this occurs. Personally, I see this an an amalgamation of three plain factors: Life happens Us nerds are duty-driven, and driven to guilt at personal inefficiencies Tech blogs can become personal journals I don’t think we can do much about the first two, but on the third I think we could certainly contain our urges. I’m a pretty boring guy and, whether or I like it or not, I have an unspoken duty to protect the world from hearing about my unremarkable existence. Nobody cares what kind of sandwich I’m eating. Similarly, if I disappear for a while, it’s unlikely that anybody who happens upon my blog would care why. Rest assured, if I stop posting for a while due to a vasectomy, you will be the first to know. 3. The “At A Conference”, or “Conference Review” Posts I don’t know if I’m like everyone else on this one, but I have never been successfully interested in these posts. It even sounds like a good idea: if I can’t make it to a particular conference (like the KCDC this year), wouldn’t I be interested in a concentrated summary of events? Apparently, no! Within this realm, I’ve never read a post by a blogger that held my interest. What really baffles is is that, for whatever reason, I am genuinely engaged and interested when talking to someone in person regarding the same topic. I have noticed the same phenomenon when hearing about others’ vacations. If someone sends me an email about their vacation, I gloss over it and forget about it quickly. In contrast, if I’m speaking to that individual in person about their vacation, I’m actually interested. I’m unsure why the written medium eradicates the intrigue. I was raised by a roaming pack of friendly wild video games, so that may be a factor. 4. The “Top X Number of Y’s That Z” Posts I’ve seen this one crop up a lot more in the past few of years. Here are some fabricated examples: 5 Easy Ways to Improve Your Code Top 7 Good Habits Programmers Learn From Experience The 8 Things to Consider When Giving Estimates Top 4 Lame Tech Blogging Posts These are attention-grabbing headlines, and I’d assume they rack up hits. In fact, I enjoy a good number of these. But, I’ve been drawn to articles like this just to find an endless list of identically formatted posts on the blog’s archive sidebar. Often times these posts have overlapping topics, too. These types of posts give the impression that the author has given thought to prioritize and organize the points as a result of a comprehensive consideration of a particular topic. Did the author really weigh all the possibilities when identifying the “Top 4 Lame Tech Blogging Patterns”? Unfortunately, probably not. What a tool. To reiterate, I still enjoy the format, but I feel it is abused. Nowadays, I’m pretty skeptical when approaching posts in this format. If these trends continue, my brain will filter these blog posts out just as effectively as it ignores the encroaching “do xxx with this one trick” advertisements. Conclusion To active blog readers, I hope my guide has served you precious time in being able to identify lame blog posts at a glance. Save time and energy by skipping over the chaff of the internet! And if you author a blog, perhaps my insight will help you to avoid the occasional urge to produce these needless filler posts.

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  • ComboBox Control using silverlight

    - by Aamir Hasan
    DropDown.zip (135.33 kb) LiveDemo Introduction In this article i am  going to explore some of the features of the ComboBox.ComboBox makes the collection visible and allows users to pick an item from the collection.After its first initialization, no matter if you bind a new datasource with fewer or more elements, the dropdown persists its original height.One workaround is the following:1. store the Properties from the original ComboBox2. delete the ComboBox removing it from its container3. create a new ComboBox and place it in the container4. recover the stores Properties5. bind the new DataSource to the newly created combobox Creating Silverlight ProjectCreate a new Silverlight 3 Project in VS 2008. Name it as ComboBoxtSample. Simple Data BindingAdd System.Windows.Control.Data reference to the Silverlight project. Silverlight UserControl Add a new page to display Bus data using DataGrid. Following shows Bus column XAML snippet:The ComboBox element represents a ComboBox control in XAML.  <ComboBox></ComboBox>ComboBox XAML        <StackPanel Orientation="Vertical">            <ComboBox Width="120" Height="30" x:Name="DaysDropDownList" DisplayMemberPath="Name">                <!--<ComboBox.ItemTemplate>                    <DataTemplate>                        <StackPanel Orientation="Horizontal">                            <TextBlock Text="{Binding Path=Name}" FontWeight="Bold"></TextBlock>                            <TextBlock Text=", "></TextBlock>                            <TextBlock Text="{Binding Path=ID}"></TextBlock>                        </StackPanel>                    </DataTemplate>                </ComboBox.ItemTemplate>-->            </ComboBox>        </StackPanel>   The following code below is an example implementation Combobox control support data binding     1 By setting the DisplayMemberPath property you can specify which data item in your data you want displayed in the ComboBox.    2 Setting the SelectedIndex allows you to specify which item in the ComboBox you want selected. Business Object public class Bus { public string Name { get; set; } public float Price { get; set; } }   Data Binding private List populatedlistBus() { listBus = new List(); listBus.Add(new Bus() {Name = "Bus 1", Price = 55f }); listBus.Add(new Bus() { Name = "Bus 2", Price = 55.7f }); listBus.Add(new Bus() { Name = "Bus 3", Price = 2f }); listBus.Add(new Bus() { Name = "Bus 4", Price = 6f }); listBus.Add(new Bus() { Name = "Bus 5", Price = 9F }); listBus.Add(new Bus() { Name = "Bus 6", Price = 10.1f }); return listBus; }   The following line of code sets the ItemsSource property of a ComboBox. DaysDropDownList.ItemsSource = populatedlistBus(); Output I hope you enjoyed this simple Silverlight example Conclusion In this article, we saw how data binding works in ComboBox.You learnt how to work with the ComboBox control in Silverlight.

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  • Critical Patch Update For Oracle Fusion Middleware – CPU October 2012 by Daniel Mortimer

    - by JuergenKress
    The latest Critical Patch Update (CPU) has been released for Oracle products. Start your reading here. Patch Set Update and Critical Patch Update October 2012 Availability Document [ID 1477727.1] Oracle Fusion Middleware 11g Release 2 11.1.2.0 Oracle Fusion Middleware 11g Release 1 11.1.1.4 (Portal,Forms,Reports and Discoverer) 11.1.1.5 11.1.1.6 Oracle Application Server 10g Release 3 10.1.3.5 Read the full article here. WebLogic Partner Community For regular information become a member in the WebLogic Partner Community please visit: http://www.oracle.com/partners/goto/wls-emea ( OPN account required). If you need support with your account please contact the Oracle Partner Business Center. BlogTwitterLinkedInMixForumWiki Technorati Tags: patch ofm,critical patch,WebLogic Community,Oracle,OPN,Jürgen Kress

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  • Facebook and Twitter Shoes [Geek Fun]

    - by Gopinath
    For all the Facebook and Twitter enthusiasts, here are cool designs of Facebook and Twitter Shoes.   There are not real shoes and you can’t buy them anywhere. They are just dream visuals created by Mckay and he says in a blog post Facebook as a brand is increasingly on the rise and I thought it would be interesting to see what it would look like if Adidas also released a limited edition Facebook Superstar, so I worked on my own design of the shoe and this is what I came up with Would not it be cool if the social giants bring these shoe designs to reality? This article titled,Facebook and Twitter Shoes [Geek Fun], was originally published at Tech Dreams. Grab our rss feed or fan us on Facebook to get updates from us.

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  • Interview with Java Champion Matjaz B. Juric on Cloud Computing, SOA, and Java EE 6

    - by [email protected]
    In a Java Champion interview Matjaz Juric of Slovenia, head of the Cloud Computing and SOA Competence Centre at the University of Maribor, and professor at the University of Ljubljana, shares insights about cloud computing, SOA and Java EE 6. Juric has worked on performance analysis and optimization of RMI-IIOP, as well as being a member of the BPEL Advisory Board, and a Java mentor and trainer.Regarding BPEL he remarks, "Probably the most important thing to understand is what should be programmed in Java and what should be programmed in BPEL. There is still some confusion. BPEL is for the process logic, while Java is for functionalities. Together, BPEL and Java form a strong alliance and enable faster development and maintenance of enterprise applications and their integrations. On the other hand, the integration between Java and BPEL could be improved. There have been different approaches, including Java snippets. I would like to see an XML data type in Java, without all the hassles with JAXB, mappings, or DOM." Read the rest of the article here.

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  • Enforce SSIS naming conventions using BI-xPress

    - by jamiet
    A long long long time ago (in 2006 in fact) I published a blog post entitled Suggested Best Practises and naming conventions in which I suggested a bunch of acronyms that folks could use to prefix object names in their SSIS packages, thus allowing easier identification of those objects in log records, here is a sample of some of those suggestions: If you have adopted these naming conventions (and I am led to believe that a bunch of people have) then you might like to know that you can now check for adherence to these conventions using a tool called BI-xPress from Pragmatic Works. BI-xPress includes a feature called the Best Practices Analyzer that scans your packages and assess them according to some rules that you specify. In addition Pragmatic Works have made available a collection of these rules that adhere to the naming conventions I specified in 2006 You can download this collection however I recommend you first read the accompanying article that demonstrates the capabilities of the Best Practices Analyzer. Pretty cool stuff. @Jamiet

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  • Guest Post: Christian Finn: Is Facebook About to Become a Victim of its Own Success?

    - by Michael Snow
    12.00 Print 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Cambria; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;}  Since we have a number of new members of the WebCenter Evangelist team - I thought it would be appropriate to close the week with the newest hire and leader of the global WebCenter Evangelists, Christian Finn, who has just joined the Red team after many years with the small technology company up in Redmond, WA. He gave an intro to himself in an earlier post this morning but his post below is a great example of how customer engagement takes on a life of its own in our global online connected and social digital ecosystem. Is Facebook About to Become a Victim of its Own Success? What if I told you that your brand could advertise so successfully, you wouldn’t have to pay for the ads? A recent campaign by Ford Motor Company for the Ford Focus featuring Doug the spokespuppet (I am not making this up) did just that—and it raises some interesting issues for marketers and social media alike in the brave new world of customer engagement that is the Social Web. Allow me to elaborate. An article in the Wall Street Journal last week—“Big Brands Like Facebook, But They Don’t Like to Pay” tells the story of Ford’s recently concluded online campaign for the 2012 Ford Focus. (Ford, by the way, under the leadership of people such as Scott Monty, has been a pioneer of effective social campaigns.) The centerpiece of the campaign was the aforementioned Doug, who appeared as a character on Facebook in videos and via chat. (If you are not familiar with Doug, you can see him in action here, and read the WSJ story here.) You may be thinking puppet ads are a sign of Internet Bubble 2.0 and want to stop now, but bear with me. The Journal reported that Ford spent about $95M on its overall Ford Focus campaign, with TV accounting for over $60M of that spend. The Internet buy for the campaign was just over $10M, which included ad buys to drive traffic to Facebook for people to meet and ‘Like’ Doug and some amount on Facebook ads, too, to promote Doug and by extension, the Ford Focus. So far, a fairly straightforward consumer marketing story in the Internet Era. Yet here’s the curious thing: once Doug reached 10,000 fans on Facebook, Ford stopped paying for Facebook ads. Doug had gone viral with people sharing his videos with one another; once critical mass was reached there was no need to buy more ads on Facebook. Doug went on to be Liked by over 43,000 people, and 61% of his fans said they would be more likely to consider buying a Focus. According to the article, Ford says Focus sales are up this year—and increasing sales is every marketer’s goal. And so in effect, Ford found its Facebook campaign so successful that it could stop paying for it, instead letting its target consumers communicate its messages for fun—and for free. Not only did they get a 3X increase in fans beyond their paid campaign, they had thousands of customers sharing their messages in video form for months. Since free advertising is the Holy Grail of marketing both old and new-- and it appears social networks have an advantage in generating that buzz—it seems reasonable to ask: what would happen to brands’ advertising strategies—and the media they use to engage customers, if this success were repeated at scale? It seems logical to conclude that, at least initially, more ad dollars would be spent with social networks like Facebook as brands attempt to replicate Ford’s success. Certainly Facebook ad revenues are on the rise—eMarketer expects Facebook’s ad revenues to quintuple by 2012 compared with 2009 levels, to nearly 2.9B. That’s bad news for TV and the already battered print media and good news for Facebook. But perhaps not so over the longer run. With TV buys, you have to keep paying to generate impressions. If Doug the spokespuppet is any guide, however, that may not be true for social media campaigns. After an initial outlay, if a social campaign takes off, the audience will generate more impressions on its own. Thus a social medium like Facebook could be the victim of its own success when it comes to ad revenue. It may be there is an inherent limiting factor in the ad spend they can capture, as exemplified by Ford’s experience with Dough and the Focus. And brands may spend much less overall on advertising, with as good or better results, than they ever have in the past. How will these trends evolve? Can brands create social campaigns that repeat Ford’s formula for the Focus with effective results? Can social networks find ways to capture more spend and overcome their potential tendency to make further spend unnecessary? And will consumers become tired and insulated from social campaigns, much as they have to traditional advertising channels? These are the questions CMOs and Facebook execs alike will be asking themselves in the brave new world of customer engagement. As always, your thoughts and comments are most welcome.

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