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• Everything They Tell You About SEO is Rubbish - One Trick to Rank Highly on the Search Engines

  OK, lets look at how to rank a single page well on the search engines. For this example, I'm going to use a page on an existing website which has world cup ringtones and the term I'm ranking for is "world cup ringtones." Now all the doubting Thomas's out there will shout out that world cup ringtones is what we call a long tail search phrase and your correct.

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• Upcoming speaking engagements – want to meet me?

  - by Hugo Kornelis

  I have a very busy time ahead of me, with lots of travel, lots of speaking engagements, and hence lots of opportunity to meet and catch up with what has become known as the SQL Family. (An excellent term, by the way – it describes exactly how it has always felt to me!) So, for everyone who want to know when and where they can meet me (as well as for everyone who wants to make sure to stay as far away from me as possible), here is my schedule for the rest of the year, in chronological order: · September...(read more)

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• Default values - are they good or evil?

  - by Andrew

  The question about default values in general - default return function values, default parameter values, default logic for when something is missing, default logic for handling exceptions, default logic for handling the edge conditions etc. For a long time I considered default values to be a "pure evil" thing, something that "cloaks the catastrophe" and results in a very hard do find bugs. But recently I started to think about default values as some sort of a technical debt ... which is not a straight bad thing but something that could provide some "short term financing" get us to survive the project (how many of us could afford to buy a house without taking out the mortgage?). When I say a "short term" - I don't mean - "do something quickly first and do refactor it out later before it hits the production". No - I am talking about relying on a hardcoded default values in a production software. Granted - it could cause some issues, but what if it only going to cause a single trouble in a whole year. Again - I am talking about the "average" mainstream software here (not a software for a nuclear power station) - the average web site or a UI application for the accounting software, meaning that people lives are not at stake, nor millions of dollars. Again, from my experience, business users would rather live with the software which "works somehow", rather then wait for a perfect one. And the use of default values helps a lot if you develop a software in a RAD style. But again - the longest debug sessions I have spent were because of the bugs introduced by a default value which either stopped being "a default" along the way or because a small subsystem has recently been upgraded and as a result of this upgrade it does not handle the default correctly (e.g. empty list vs null, or null string vs empty string). So my question is - are the default values good or evil. And if they are a technical debt - how do measure up how much you can borrow so you can afford the repayments? Would really appreciate any input. Cheers. EDIT: If I am using the default values as a way to cut the corners during the development - and if the corners cutting results in a bugs and issues - what is the methodology to recover from these issues?

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• #SSAS #Tabular Workshop and Community Events in Netherlands and Denmark

  - by Marco Russo (SQLBI)

  Next week I will finally start the roadshow of the SSAS Tabular Workshop, a 2-day seminar about the new BISM Tabular model for Analysis Services that has been introduced in SQL Server 2012. During these roadshows, we always try to arrange some speeches at local community events in the evening - we already defined for Copenhagen, we have some logistic issue in Amsterdam that we're trying to solve. Here is the timetable: Netherlands SSAS Workshop in Amsterdam, NL – April 16-17, 2012 2-day seminar, I and Alberto will be the trainers for this event, register here We're trying to manage a Community event but we still don't have a confirmation, stay tuned        Denmark SSAS Workshop in Copenhagen, DK – April 26-27, 2012 2-day seminar, I and Alberto will be the trainers for this event, register here Community event on April 26, 2012 This event will run in Hellerup, at Microsoft venue All details available here: http://msbip.dk/events/26/msbip-mode-nr-5/ People from Sweden are welcome! Just register to this private group on LinkedIn in order to announce your presence, so we’ll know how many people will attend In community events we’ll deliver two speeches – here are the descriptions: Inside xVelocity (VertiPaq) PowerPivot and BISM Tabular models in Analysis Services share a great columnar-based database engine called xVelocity in-memory analytics engine (VertiPaq). If you want to improve performance and optimize memory used, you have to understand some basic principles about how this engine works, how data is compressed, and how you can design a data model for better optimization. Prepare yourself to change your mind. xVelocity optimization techniques might seem counterintuitive and are absolutely different than OLAP and SQL ones! Choosing between Tabular and Multidimensional You have a new project and you have to make an important decision upfront. Should you use Tabular or Multidimensional? It is not easy to answer, because sometime there is a clear choice, but most of the times both decisions might be correct, at least at the beginning. In this session we’ll help you making an informed decision, correctly evaluating pros and cons of each one according to common scenarios, considering both short-term and long-term consequences of your choice. I hope to meet many people in this first dates. We have many other events coming in May and June, including an online event (for US time zones), and you can also attend our PreCon Day at TechEd US in Orland (PRC06) or TechEd Europe in Amsterdam. I’ll be a good customer for airline companies in the next three months! I’m just sorry that I hadn’t time to write other articles in the last month, but I’m accumulating material that I will need to write down during some flight – stay tuned…

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• Website Maintenance Role In Current Scenario Of Online Market

  The term simply means revising and changing certain existing pages to retain your website newest with current trend and the additions of new pages also come within the preview of web maintenance as w... [Author: Alan Smith - Web Design and Development - April 04, 2010]

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• What is the Best Keyword Placement and the Perfect Keyword Density?

  In order for your site to do well in the search engines, you need to optimize each page for one or more keyword phrases. Optimizing a page means designing that page so that it ranks well in the search engines, for whatever term that specific article is optimized for.

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• How Does a PC Virus Work?

  Surfing the web, using email, and gaming online are things you have probably done at some point. Most do them on a daily basis. Everyone has heard the term "computer virus" but don';t necessarily unde... [Author: Michele Wallace - Computers and Internet - May 21, 2010]

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• Architects, Leadership, and Influence

  - by Bob Rhubart

  Technical expertise is a given for architects. In addition to solid development experience, extensive knowledge of technical trends, tools, standards, and methodolgies (not to mention business accumen) provides the foundation for the decisions the architect must make in the effort to get all the pieces to work together. But even superior technical chops can't overcome a lack of leadership. Leadership is about influence: the ability to effectively communicate — to sell your ideas and defend your decisions in a manner that affects the decisions of the people around you. Leadership and influence are especially important in situations in which the architect may not have the authority to simply tell people what to do. And even when the architect has that kind of authority, influential leadership can mean the difference between gaining real buy-in and support from colleagues and stakeholders, and settling for their grudging acceptance (or worse). Guess which outcome is likely to produce the best results. In a previous post I presented some examples of the kind of criticism that is leveled at architects, a great deal of which can be attributed to a lack of leadership and influence on the part of the targets of that criticism. So it was serendipitous that I recently ran across a post on the Harvard Business Review blog written by Chris Musselwhite and Tammie Plouffe. That post, When Your Influence Is Ineffective, includes this: [I]nfluence becomes ineffective when individuals become so focused on the desired outcome that they fail to fully consider the situation. While the influencer may still gain the short-term desired outcome, he or she can do long-term damage to personal effectiveness and the organization, as it creates an atmosphere of distrust where people stop listening, and the potential for innovation or progress is diminished. The need to "see the big picture" is a grossly reductive assesement of the architect's responsibilities — but that doesn't mean it's not true. That big picture perspective must encompass both the technological elements of the architecture and the elements responsible for implementing those technologies in compliance with the prescribed architecture. Technologies may be tempermental, but they don't have personalities or egos, and they are unlikely to carry a grudge — not yet, anyway (Hello, Skynet!).  Effective leadership and the ability to influence people can help to ensure that all the pieces fit and that they work together, today and tomorrow.

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• Is it okay to call exception-triggered debugging "post-mortem debugging"?

  - by cool-RR

  I heard the term "post-mortem debugging", and Wikipedia says it's debugging done after the program has crashed. I often debug Python apps using a debugger that stops execution once an important-enough exception has been raised. Then I can use the debug probe to investigate. Does this count as "post-mortem debugging"? Because the program doesn't really crash. EDIT: If the answer is no, then what name would you use for the kind of debugging that I described?

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• Keyword Focus - But Find Top Keywords For Your Next Article

  Long tail words or words with more then two keywords to base an article on are a method used by some online marketers to gain traffic. Although these keywords of 3-4 keywords do gain a trickle of traffic, the visitors to your site who use this many keywords to find you, are usually very ready to buy since they are usually looking for a specific term.

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• SEO Secrets - On-Page Competition Analysis

  SEO Competition Analysis--in order to be complete, must always be undertaken in two equally important steps. Step One, is the Off-Page Competition Analysis. Step Two, is the On-Page Competition Analysis. This article will cover the the second step--in the context of assessing your competitors' websites. On-Page Elements--As evident from the term, these are the website qualities that can be found within the web pages of your competitors site.

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• What does the Spring framework do? Should I use it? Why or why not?

  - by sangfroid

  So, I'm starting a brand-new project in Java, and am considering using Spring. Why am I considering Spring? Because lots of people tell me I should use Spring! Seriously, any time I've tried to get people to explain what exactly Spring is or what it does, they can never give me a straight answer. I've checked the intros on the SpringSource site, and they're either really complicated or really tutorial-focused, and none of them give me a good idea of why I should be using it, or how it will make my life easier. Sometimes people throw around the term "dependency injection", which just confuses me even more, because I think I have a different understanding of what that term means. Anyway, here's a little about my background and my app : Been developing in Java for a while, doing back-end web development. Yes, I do a ton of unit testing. To facilitate this, I typically make (at least) two versions of a method : one that uses instance variables, and one that only uses variables that are passed in to the method. The one that uses instance variables calls the other one, supplying the instance variables. When it comes time to unit test, I use Mockito to mock up the objects and then make calls to the method that doesn't use instance variables. This is what I've always understood "dependency injection" to be. My app is pretty simple, from a CS perspective. Small project, 1-2 developers to start with. Mostly CRUD-type operations with a a bunch of search thrown in. Basically a bunch of RESTful web services, plus a web front-end and then eventually some mobile clients. I'm thinking of doing the front-end in straight HTML/CSS/JS/JQuery, so no real plans to use JSP. Using Hibernate as an ORM, and Jersey to implement the webservices. I've already started coding, and am really eager to get a demo out there that I can shop around and see if anyone wants to invest. So obviously time is of the essence. I understand Spring has quite the learning curve, plus it looks like it necessitates a whole bunch of XML configuration, which I typically try to avoid like the plague. But if it can make my life easier and (especially) if make it can make development and testing faster, I'm willing to bite the bullet and learn Spring. So please. Educate me. Should I use Spring? Why or why not?

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• VoIP Phone Service - For The Every Communicator

  If you have already come across the term VoIP, but you are still not aware what does it mean what it has to offer you. You will be wondering whether it is beneficial to switch over from the old tradi... [Author: Dennis Smith - Computers and Internet - April 22, 2010]

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• Is there an API for determining congressional districts?

  - by ardavis

  I'm looking to determine the congressional district based on an address my user is providing. This will avoid having the user to look it up themselves. Does an API of this sort exist? Note Through my attempts to find one, I've only come across these: http://www.govtrack.us/developers/api (not sure how to submit an an address or zip code however) The following resources are available in the API ...Bills and resolutions in the U.S. Congress since 1973 (the 93rd Congress). ...A (bill, person) pair indicating cosponsorship, with join and withdrawn dates. ...Members of Congress and U.S. Presidents since the founding of the nation. ...Terms held in office by Members of Congress and U.S. Presidents. Each term corresponds with an election, meaning each term in the House covers two years (one 'Congress'), as President four years, and in the Senate six years (three 'Congresses'). ...Roll call votes in the U.S. Congress since 1789. How people voted is accessed through the Vote_voter API. ...How people voted on roll call votes in the U.S. Congress since 1789. See the Vote API. Filter on the vote field to get the results of a particular vote... http://www.opencongress.org/api (seems to be a way to find congress information, but not districts) This API provides programmers with structured access to all the data on OpenCongress, everything from official bill info to news and blog coverage to user-generated votes on bills and much more... This API defaults to returning XML. All queries can also return JSON... https://groups.google.com/forum/?fromgroups=#!topic/opendems-discuss/CeKyi_aANaE (similar question, no resolution) I've been looking over Open Dems, and seeing what's exposed at this point and what isn't. I work with Democrats Abroad, and am interested in using stuff from the lab for their sites. I quickly looked over the Precinct API, which does both more and less than what I'd need. An ideal resource would be any way of translating addresses into CD at the very least (getting state district data would be good as well), since that would make it easier for DA's membership to make a difference in races like last month's NY26 race... Update I'm looking at the source for the govtrack.us website and the 'doGeoCode' function may be useful. view-source:http://www.govtrack.us/congress/members If no one has any suggestions, I will try to go off of what they are doing.

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• Copyright and wrong

  <b>The Economist:</b> "Parliament had given them rights, but it had set a time limit on them: 21 years for books already in print and 14 years for new ones, with an additional 14 years if the author was still alive when the first term ran out. After that, the material would enter the public domain so that anyone could reproduce it."

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• Szulik to step down as Red Hat chairman

  <b>Triangle Business Journal:</b> "Matthew Szulik, chairman of Red Hat's board of directors, is stepping down in August after his term expires"

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• What do you call this { character?

  - by John Isaacks

  When talking to another programmer I would refer to ( and ) as parentheses. I would refer to [ and ] as brackets. What do you refer to { and } as? I checked the wikipedia article and there were several names listed: curly brackets squiggly brackets definite brackets swirly brackets birdie brackets Scottish brackets squirrelly brackets braces gullwings Is there a term commonly used within programmers to identify these characters?

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• Which programming language to get into?

  - by user602479

  I'm ending my third term in a few weeks so I have some spare time coming up. I'd like to spend it seriously digging into programming. My problem: I'm not sure which language to begin with. Just to be clear, I don't want to start a language-y-compared-to-language-z discussion. There are a some other issues that play a major role. In my 5th term I'm going to be participating in a major practical course which will include either Java or C programming. It will take a lot of time and energy, as I found out while talking to a few students who passed the final exams (only 15% pass on their first try). Which practical course I will take is randomly decided. My skills so far are the absolute basics of Java and C programming. I know the different data types and how to handle them, objects, pointers, thread programming, etc. All of that is on a very low level, though. My question now is, what language should I start seriously practicing? Java: I did my first GUIs with this language. I'm familiar with Eclipse but I need a project to work on (which I don't have) to really keep me pushing. Besides that, I don't think it would help me if I have to do C in a year. C: As with Java, I can't think of a personal project to keep me working and keep me interested in programming. If I get assigned to Java in a year, this wouldn't give me any advantages either, would it? (No objects, etc.) Objective-C: I recently came up with this idea. I have a Mac; I'm not really familiar with Xcode but I have one or two personal projects I'd like to work on. Further, I would be working with objects (as in Java) and C language constructs which would both be great for this practical course in a year. What do you think I should begin with? Should I just stick to Java and hope for the best, force myself through C or start (nearly) completely from the beginning with Objective C? Maybe you folks could give me some good advice that would stop me from switching from one language to the next?

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• Alliant Techsystems (ATK) and Oracle's Primavera: Part 1 - Selecting the Right PPM Solution for Mis

  Listen to Charlene Thompson, Project Engineer from ATK, discuss the key business challenges she faces today in one of the leading aerospace and defense companies. Discover why ATK made the switch from Microsoft Project to Oracle's Primavera P6 Enterprise Project Portfolio Management to manage and integrate complex, long term projects and provide value.

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• Top SEO FAQ - What is a Backlink?

  A backlink, also known as one way link or inbound link is the term used when any website, other than your own domain, places a clickable hyperlink leading to your website from their own. This is often referred to as off-page SEO. (search engine optimization).

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• SEO Tips

  SEO is the acronym for search engine optimization. The term "optimization" has been defined as a complete set of procedures that are implemented to make the system fully functional. In the case of search engine optimization, the websites are designed to match the algorithm of the search engines so that the "crawlers" can easily pick up the pages for indexing purposes.

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• On-Page Optimization - ABC Crash Tutorial

  Properly made on-page optimization kills two birds with one stone. But what exactly does the term 'on-page optimization' mean? This article will help you get up to speed with all aspects of on-page optimization.

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• Site Review: Yahoo.com - Forms Evaluation

  Yahoo uses Ajax to suggest search terms to users when they are entering a search phrase into the search text box. Once the user has entered a search term and then presses the search button, the browser will post the search form to the search results page. I think that Yahoo is making great use of Ajax in this situation because they are helping users find information as well as suggesting alternative search terms for them to try based on what has already been added.

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• SEO Tactics For Google Caffeine - Time to Think Again

  Google Caffeine is the latest change in algorithm of the leading search engine. The changes made will be highly beneficial for those who are looking for long term SEO and online marketing success. If some decisive factors are kept in mind, webmasters can find a great success with the websites they are running.

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• SEO Tactics For Google Caffeine - Time to Think Again

  Google Caffeine is the latest change in algorithm of the leading search engine. The changes made will be highly beneficial for those who are looking for long term SEO and online marketing success. If some decisive factors are kept in mind, webmasters can find a great success with the websites they are running.

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