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• Iphone Admob Interstitials

  - by beryllium

  Hi there! Can you please tell how to be properly displayed interstitial ads in iphone applications. I implemented this is exactly the same way as in Interstitials example (SDK Admob), but this always showing videos with zombies - so it should be, really? If I understand correctly, I should specify my own video url and it will be advertising? Perhaps, in addition, there is a way to not display video, but instead one large banner with advertising on the whole page? Thanks.

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• how can I deliver remote content via web service?

  - by Slinky

  We have multiple websites under different domains that need to receive our banner ads. We have a server app, in PHP, that returns the HTML for a randomly-generated banner ad. Out of concern for the client side, I don't want to use an iframe nor do I want to include the jquery library because of the weight - I also do not want to duplicate code across all the domains. Any other way to do this? Maybe there is a way to do this with mod rewrite or a web service? Anyone solve a similar problem? Thanks

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• Password verification; Is this way of doing it safe?

  - by Camran

  I have a classifieds website, where everybody may put ads of their products. For each classified, the user has to enter a password (so that they can delete the classified whenever they wish). So basically, when somebody wants to delete a classified, they click on the classified, click on the delete button, and enter the pass. I use MySql as a database. I use this code basically: if ($pass==$row['poster_password']) where row[poster_password] is fetched from MySql... What do you think? Thanks

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• Overhead of serving pages - JSPs vs. PHP vs. ASPXs vs. C

  - by John Shedletsky

  I am interested in writing my own internet ad server. I want to serve billions of impressions with as little hardware possible. Which server-side technologies are best suited for this task? I am asking about the relative overhead of serving my ad pages as either pages rendered by PHP, or Java, or .net, or coding Http responses directly in C and writing some multi-socket IO monster to serve requests (I assume this one wins, but if my assumption is wrong, that would actually be most interesting). Obviously all the most efficient optimizations are done at the algorithm level, but I figure there has got to be some speed differences at the end of the day that makes one method of serving ads better than another. How much overhead does something like apache or IIS introduce? There's got to be a ton of extra junk in there I don't need. At some point I guess this is more a question of which platform/language combo is best suited - please excuse the in-adroitly posed question, hopefully you understand what I am trying to get at.

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• Why call iframe from javascript

  - by sammville

  I want to know why some ad codes or embed codes don't directly give you iframe code to embed on your site instead they give a javascript code which links to another javascript file on their server. The file on their server calls the iframe which serves the content. Why is this done and what are the benefits of this method. Example: this is the code issued by amazon: <script type="text/javascript" src="http://www.assoc-amazon.co.uk/s/ads.js"></script> Which opens another javascript file that calls the iframe.

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• Embed form in another website - pitfalls

  - by Paddy

  Scenario: We provide a hosted site that clients pay to use internally (a tool to support their business workflow). We have a requirement to provide a form that the clients can 'embed' in their outward facing site. This form will permit a member of the public to enter some details to register an interest - this data will be pushed to our remote system. Question: I'm currently planning on creating a simple HTML page that the client's web guys can include in a simple fashion on their site (either using an iframe or an object tag). If I do this, am I going to run into difficulties when the user tries to submit the embedded form (as it will be going to different domain to the one they are currently browsing)? I had a look at google adsense and I see that they just provide a link to a JS file that renders their ads - I'm not sure I see the advantage in this, but if anybody has any bright ideas... Whatever technique that gets used, I'll have to authenticate the request as coming from my client's site(s).

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• How to split the chance to display SWFs evenly among banner collection?

  - by Michael Mao

  Hi all: I am working on The ausdcf.org to try adding several banner ads in swf format to the top. Everything starts to work, but I've got several questions that need your help: The client chose not to go with Google AdManager, but prefer a "minimal approach" to do this task. What I am trying to do is sort of "mimicking" the way Google AdManager does for banners, that is, to split the chance of each particular swf to be shown to the visitor evenly among the banner collection. Definitely I can add some jQuery code to do this from client-side, a random number generator and if-else statement would work - just $.load() it! However, what if I'd like to make sure those disabled Javascript (is there any now btw?) still be able to see different swfs in each visit. Any suggestion on how to approach this? Many thanks in advance.

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• Option Value Changed - ODBC Error 2169

  - by fredrick-ughimi

  Hello, I am connecting to ADS through ODBC DSN. Everything works well until I tried out my Save Routine. Data is saved quite alright but I get an error that says - "Option value changed". What could this be? Can't find in the help file. The full error message is: ODBC - 2169 [iAnywhere Solutions][Advantage ODBC Driver] Option Value Changed. I sent an email in respect of this to [email protected] since this error number falls between error numbers: 2168 - 2188 Internal Error that should be reported. I posted this question on the Newsgroup without a possitive response. Best regards, Fredrick Ughimi [email protected]

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• Storing information in the DOM?

  - by John

  Im making a small private message application in the form of a phone. Ten messages are shown at the time. And the list of messages are scrolled up/down by hiding them. Just how bad is it to use the DOM to store information in this way. My main goal for doing this is to reduce calls to the database. And instead of making a new call all the time, it only checks if any new messages has arrived and ads the new message(s). Whats the alternative, cookies anyone? Thank you for the time

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• How to distribute the chance to display each SWF evenly among banner collection?

  - by Michael Mao

  Hi all: I am working on The ausdcf.org to try adding several banner ads in swf format to the top. Everything starts to work, but I've got several questions that need your help: The client chose not to go with Google AdManager, but prefer a "minimal approach" to do this task. What I am trying to do is sort of "mimicking" the way Google AdManager does for banners, that is, to split the chance of each particular swf to be shown to the visitor evenly among the banner collection. Definitely I can add some jQuery code to do this from client-side, a random number generator and if-else statement would work - just $.load() it! However, what if I'd like to make sure those disabled Javascript (is there any now btw?) still be able to see different swfs in each visit. Any suggestion on how to approach this? Many thanks in advance.

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• PHP setcookie warning

  - by Ranking

  Hello guys, I have a problem with 'setcookie' in PHP and I can't solve it. so I receive this error "Warning: Cannot modify header information - headers already sent by (output started at C:\Program Files\VertrigoServ\www\vote.php:14) in C:\Program Files\VertrigoServ\www\vote.php on line 86" and here is the file.. line 86 is setcookie ($cookie_name, 1, time()+86400, '/', '', 0); is there any other way to do this ?? <html> <head> <title>Ranking</title> <link href="style.css" rel="stylesheet" type="text/css"> </head> <body bgcolor="#EEF0FF"> <div align="center"> <br/> <div align="center"><div id="header"></div></div> <br/> <table width="800" border="0" align="center" cellpadding="5" cellspacing="0" class="mid-table"> <tr><td height="5"> <center> <table border="0" cellpadding="0" cellspacing="0" align="center" style="padding-top:5px;"> <tr> <td align="center" valign="top"><img src="images/ads/top_banner.png"></td> </tr> </table> </center> </td></tr> <tr><td height="5"></td></tr> </table> <br/> <?php include "conf.php"; $id = $_GET['id']; if (!isset($_POST['submitted'])) { if (isset($_GET['id']) && is_numeric($_GET['id'])) { $id = mysql_real_escape_string($_GET['id']); $query = mysql_query("SELECT SQL_CACHE id, name FROM s_servers WHERE id = $id"); $row = mysql_fetch_assoc($query); ?> <form action="" method="POST"> <table width="800" height="106" border="0" align="center" cellpadding="3" cellspacing="0" class="mid-table"> <tr><td><div align="center"> <p>Code: <input type="text" name="kod" class="port" /><img src="img.php" id="captcha2" alt="" /><a href="javascript:void(0);" onclick="document.getElementById('captcha2').src = document.getElementById('captcha2').src + '?' + (new Date()).getMilliseconds()">Refresh</a></p><br /> <p><input type="submit" class="vote-button" name="vote" value="Vote for <?php echo $row['name']; ?>" /></p> <input type="hidden" name="submitted" value="TRUE" /> <input type="hidden" name="id" value="<?php echo $row['id']; ?>" /> </div></td></tr> <tr><td align="center" valign="top"><img src="images/ads/top_banner.png"></td></tr> </table> </form> <?php } else { echo '<font color="red">You must select a valid server to vote for it!</font>'; } } else { $kod=$_POST['kod']; if($kod!=$_COOKIE[imgcodepage]) { echo "The code does not match"; } else { $id = mysql_real_escape_string($_POST['id']); $query = "SELECT SQL_CACHE id, votes FROM s_servers WHERE id = $id"; $result = mysql_query($query) OR die(mysql_error()); $row = mysql_fetch_array($result, MYSQL_ASSOC); $votes = $row['votes']; $id = $row['id']; $cookie_name = 'vote_'.$id; $ip = $_SERVER['REMOTE_ADDR']; $ltime = mysql_fetch_assoc(mysql_query("SELECT SQL_CACHE `time` FROM `s_votes` WHERE `sid`='$id' AND `ip`='$ip'")); $ltime = $ltime['time'] + 86400; $time = time(); if (isset($_COOKIE['vote_'.$id]) OR $ltime > $time) { echo 'You have already voted in last 24 hours! Your vote is not recorded.'; } else { $votes++; $query = "UPDATE s_servers SET votes = $votes WHERE id = $id"; $time = time(); $query2 = mysql_query("INSERT INTO `s_votes` (`ip`, `time`, `sid`) VALUES ('$ip', '$time', '$id')"); $result = mysql_query($query) OR die(mysql_error()); setcookie ($cookie_name, 1, time()+86400, '/', '', 0); } } } ?> <p><a href="index.php">[Click here if you don't want to vote]</a></p><br/> <p><a href="index.php">Ranking.net</a> &copy; 2010-2011<br> </p> </div> </body> </html> Thanks a lot!

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• Recursion: using values passed in parameters

  - by Tom Lilletveit

  I got this line of code that pops a int of the array saves it to int element then removes it from array. then in the return statement return CountCriticalVotes(rest, blockIndex + element); it ads it to the blockIndex variable and if it reaches 10 before the array is empty it returns 1. But my problem is this, I do not want it to add up all the values in the array in the parameter, but only add one then revert the parameter value back to it´s original state, then add a new, revert etc... How would i do this? int NumCriticalVotes :: CountCriticalVotes(Vector<int> & blocks, int blockIndex) { if (blockIndex >= 10) { return 1; } if (blocks.isEmpty()) { return 0; } else { int element = blocks.get(0); Vector<int> rest = blocks; rest.remove(0); return CountCriticalVotes(rest, blockIndex + element);

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• Php read directory file

  - by kwek-kwek

  I have a script that goes through a directory that has 3 images $imglist=''; $img_folder = "path to my image"; //use the directory class $imgs = dir($img_folder); //read all files from the directory, checks if are images and ads them to a list while ($file = $imgs->read()) { if (eregi("gif", $file) || eregi("jpg", $file) || eregi("png", $file)) $imglist .= "$file "; } closedir($imgs->handle); //put all images into an array $imglist = explode(" ", $imglist); //display image foreach($imglist as $image) { echo '<img src="'.$img_folder.$image.'">'; } but the problem that I am having is it display a 4th img with no image.. yet I only have 3 image in that folder.

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• prototype to jquery, help please

  - by Patrique

  Hello, I would ask for any user who knows how to program in jquery and prototype of a help to me in the following code in this prototype. function showPanelAds(){ $('ads').style.visibility="visible" } and function blog(id){ var ActionAjax = new Ajax.Updater( {success:'blogphere'}, '/inc/assistidos.asp', { method:'get', parameters:'queryname='+id, onFailure:function(){ $('blogphere').innerHTML="error...<br/><a href=\"javascript:blog('"+id+"')\">Tente novamente</a>"; } }); } thank you from anyone who can help me. thank you.

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• Submit form without page reloading

  - by Camran

  I have a classifieds website, and on the page where ads are showed, I am creating a "Send a tip to a friend" form... So anybody who wants can send a tip of the ad to some friends email-adress. I am guessing the form must be submitted to a php page right? <form name='tip' method='post' action='tip.php'> Tip somebody: <input name="tip_email" type="text" size="30" onfocus="tip_div(1);" onblur="tip_div(2);"/> <input type="submit" value="Skicka Tips"/> <input type="hidden" name="ad_id" /> </form> When submitting the form, the page gets reloaded... I don't want that... Is there any way to make it not reload and still send the mail? Preferrably without ajax or jquery... Thanks

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• Learn Cloud Computing – It’s Time

  - by Ben Griswold

  Last week, I gave an in-house presentation on cloud computing.  I walked through an overview of cloud computing – characteristics (on demand, elastic, fully managed by provider), why are we interested (virtualization, distributed computing, increased access to high-speed internet, weak economy), various types (public, private, virtual private cloud) and services models (IaaS, PaaS, SaaS.)  Though numerous providers have emerged in the cloud computing space, the presentation focused on Amazon, Google and Microsoft offerings and provided an overview of their platforms, costs, data tier technologies, management and security.  One of the biggest talking points was why developers should consider the cloud as part of their deployment strategy: You only have to pay for what you consume You will be well-positioned for one time event provisioning You will reap the benefits of automated growth and scalable technologies For the record: having deployed dozens of applications on various platforms over the years, pricing tends to be the biggest customer concern.  Yes, scalability is a customer consideration, too, but it comes in distant second.  Boy do I hope you’re still reading… You may be thinking, “Cloud computing is well and good and it sounds catchy, but should I bother?  After all, it’s just another technology bundle which I’m supposed to ramp up on because it’s the latest thing, right?”  Well, my clients used to be 100% reliant upon me to find adequate hosting for them.  Now I find they are often aware of cloud services and some come to me with the “possibility” that deploying to the cloud is the best solution for them.  It’s like the patient who walks into the doctor’s office with their diagnosis and treatment already in mind thanks to the handful of Internet searches they performed earlier that day.  You know what?  The customer may be correct about the cloud. It may be a perfect fit for their app.  But maybe not…  I don’t think there’s a need to learn about every technical thing under the sun, but if you are responsible for identifying hosting solutions for your customers, it is time to get up to speed on cloud computing and the various offerings (if you haven’t already.)  Here are a few references to get you going: DZone Refcardz #82 Getting Started with Cloud Computing by Daniel Rubio Wikipedia Cloud Computing – What is it? Amazon Machine Images (AMI) Google App Engine SDK Azure SDK EC2 Spot Pricing Google App Engine Team Blog Amazon EC2 Team Blog Microsoft Azure Team Blog Amazon EC2 – Cost Calculator Google App Engine – Cost and Billing Resources Microsoft Azure – Cost Calculator Larry Ellison has stated that cloud computing has been defined as "everything that we currently do" and that it will have no effect except to "change the wording on some of our ads" Oracle launches worldwide cloud-computing tour NoSQL Movement  

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• Internet Explorer 9 RC Now Available: Here’s the Most Interesting New Stuff

  - by The Geek

  Yesterday Microsoft announced the release candidate of Internet Explorer 9, which is very close to the final product. Here’s a screenshot tour of the most interesting new stuff, as well as answers to your questions. The most important question is should you install this version? And the answer is absolutely yes. Even if you don’t use IE, it’s better to have a newer, more secure version on your PC. What’s New Under the Hood in Release Candidate vs Beta? If you want to see the full list of changes with all the original marketing detail, you can read Microsoft’s Beauty of the Web page, but here’s the highlights that you might be interested in. Improved Performance – they’ve made a lot of changes, and it really feels faster, especially when using more intensive web apps like Gmail. Power Consumption Settings – since the JavaScript engine in any browser uses a lot of CPU power, they’ve now integrated it into the power settings, so if you’re on battery it will use less CPU, and save battery life. This is really a great change. UI Changes – The tab bar can now be moved below the address bar (see below for more), they’ve shaved some pixels off the design to save space, and now you can toggle the Menu bar to be always on. Pinned Sites – now you can pin multiple pages to a single taskbar button. Very useful if you always use a couple web apps together. You can also pin a site in InPrivate mode. FlashBlock and AdBlock are Integrated (sorta) – there’s a new ActiveX filtering that lets you enable plug-ins only for sites you trust. There’s also a tracking protection list that can block certain content (which can obviously be used to block ads). Geolocation – while a lot of privacy conscious people might complain about this, if you use your laptop while traveling, it’s really useful to have geo-located features when using Google Maps, etc. Don’t worry, it won’t leak your privacy by default. WebM Video – Yeah, Google recently removed H.264 from Chrome, but Microsoft has added Google’s WebM video format to Internet Explorer. Keep reading for more about using the new features Latest Features How-To Geek ETC Internet Explorer 9 RC Now Available: Here’s the Most Interesting New Stuff Here’s a Super Simple Trick to Defeating Fake Anti-Virus Malware How to Change the Default Application for Android Tasks Stop Believing TV’s Lies: The Real Truth About "Enhancing" Images The How-To Geek Valentine’s Day Gift Guide Inspire Geek Love with These Hilarious Geek Valentines The 50 Faces of Mario Death [Infographic] Clean Up Google Calendar’s Interface in Chrome and Iron The Rise and Fall of Kramerica? [Seinfeld Video] GNOME Shell 3 Live CDs for OpenSUSE and Fedora Available for Testing Picplz Offers Special FX, Sharing, and Backup of Your Smartphone Pics BUILD! An Epic LEGO Stop Motion Film [VIDEO]

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• Is 4-5 years the “Midlife Crisis” for a programming career?

  - by Jeff

  I’ve been programming C# professionally for a bit over 4 years now. For the past 4 years I’ve worked for a few small/medium companies ranging from “web/ads agencies”, small industry specific software shops to a small startup. I've been mainly doing "business apps" that involves using high-level programming languages (garbage collected) and my overall experience was that all of the works I’ve done could have been more professional. A lot of the things were done incorrectly (in a rush) mainly due to cost factor that people always wanted something “now” and with the smallest amount of spendable money. I kept on thinking maybe if I could work for a bigger companies or a company that’s better suited for programmers, or somewhere that's got the money and time to really build something longer term and more maintainable I may have enjoyed more in my career. I’ve never had a “mentor” that guided me through my 4 years career. I am pretty much blog / google / self taught programmer other than my bachelor IT degree. I’ve also observed another issue that most so called “senior” programmer in “my working environment” are really not that senior skill wise. They are “senior” only because they’ve been a long time programmer, but the code they write or the decisions they make are absolutely rubbish! They don't want to learn, they don't want to be better they just want to get paid and do what they've told to do which make sense and most of us are like that. Maybe that’s why they are where they are now. But I don’t want to become like them I want to be better. I’ve run into a mental state that I no longer intend to be a programmer for my future career. I started to think maybe there are better things out there to work on. The more blogs I read, the more “best practices” I’ve tried the more I feel I am drifting away from “my reality”. But I am not a great programmer otherwise I don't think I am where I am now. I think 4-5 years is a stage that can be a step forward career wise or a step out of where you are. I just wanted to hear what other have to say about what I’ve mentioned above and whether you’ve experienced similar situation in your past programming career and how you dealt with it. Thanks.

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• I still think Twitter is dead &hellip; but

  - by Randy Walker

  Twitter finally hit the mainstream about 8 months ago, but I’ve been saying for a couple of years now, without a real way for the company to earn money, what’s the future fate of Twitter?  On the personal side, where is the real value for the users?  For the most part, Twitter has replaced most people’s IM (instant messaging), at least in the technology circles I run in.  It still has value for users as a communication tool.  But I see it more as a fad.  My prediction is over the next 6 months we’ll start seeing a usage drop (if we haven’t already started to see it). On the business side, how does Twitter make money?  It doesn’t.  If you use the text messaging capabilities, you see a few ads.  But most smart phone and PC users, won’t ever see them.  I still think Twitter has the best chance to make money by forcing the “collectors” to pay money.  You know what I mean by “collector”, those people that collect tons of followers or friends.  If Twitter caps the number of followers and makes you pay to have more, would you?  The normal twitter user doesn’t have that many followers, and this is where my title comes in … BUT The financial value for Twitter is really seen through businesses connecting with their customers.  I’ve seen 3 effective ways this has been accomplished. 1. Giving your customers a coupon or announcing a sale My favorite is @amazonmp3, Being a huge music lover, I get notified when they put music on sale. Various restaurants like @ruthschris_ARK will let their favorite customers know about certain specials @BluefinMemphis I was traveling through Memphis once looking for a sushi restaurant when they had %50 off if we mentioned we saw them on Twitter.  It was their first attempt at trying to encourage customers in the door, and after talking with the management, it was a huge success 2. Giveaways @namecheap Several companies have started huge marketing campaigns, but my favorite is watching companies post trivia questions, and the first person to respond wins a prize. 3. Responding to Customer Complaints I once posted a complaint about American Express (a company that I have slowly come to really dislike) but they actually had someone contact me to try and resolve the issue.  I give them credit for paying attention, but still dislike them for their horrible credit practices.

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• Why learn Flash Builder 4 (Flex) when I can just use Flash Professional?

  - by Jason McKenna

  I want to learn Flash Builder 4 (Flex) because I see sooo many jobs requesting experience with it. i also just like knowing stuff. I am also very interested in focusing on RIA development now. BUT... can anyone tell me CLEARLY why the heck I would ever use FLEX over Flash Pro?? it is a time investment, so is it worth it? All I read are misguided posts about how Flash Pro is for games and banner ads, and Flex is for programmers and RIAs blah blah... this simply isn't so from my 9 years of contracting experience. I'm 99.9% certain that I can build anything a flex developer can build, but using Flash Pro. I can build powerful AS3-driven apps for the desktop, mobile device, or browser, and I can link to databases with XML and I can import text files and communicate with ColdFusion and everything. The advantage with Flash Pro is that I can also easily and clearly animate transitions and build custom elements that look the way I want/need them to look for my specific client. Why would I want to use a bunch of pre-built components that drive my file sizes to the moon?? Who is happy with a drag-n-drop button?? Is Flex just a thing made for programmer people with no artistic inclination? What is the advantage of using it?? It takes me back to Visual Basic class. Seems like a pain to have to use multiple tools to import crap from Flash Pro into Flex and yada yada... why when I can do it all nicely in Flash Pro to begin with. Am I clueless, or missing some major piece of the puzzle? Thanks for any clarity. PS, I couldn't care less about the code editors. It aint that bad people. They make it out like the thing doesn't even respond to keyboard input or something. Does everthing I need it do anyways. Please help out here. If I just dont need to learn it, I dont want to waste the time. Jase

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• Softpedia published some of my open source projects — how to react?

  - by polarblau

  (FYI: I've just moved this question over from Stackoverflow on recommendation.) I just received a few emails, informing me that softpedia.com has added some of my "products" to their "database of scripts, code snippets and web applications". My products are in this case some smaller open source projects, which I have hosted and published on github. Now I'm wondering how to react to this. This site is indirectly making money of my free work through ads on three pages before the actual download. They also seem to "invent" version numbers and I can't find out if they're hosting the latest or all versions of my projects. — I can see how this could lead to problems in the future, since I don't control what's "the latest" everywhere. On the other hand I don't mind some extra publicity. I want as many people as possible to know about the projects, use them, fork them and hopefully improve them. The projects in questions are really fairly small, but this might not be the case in the future for me and/or other people reading this question. I'm sure that this must have happened to others around here. What's your opinion? Should I try to get the downloads removed? Update 1 I've requested the removal and mentioned that I don't feel that Softpedia can provide the right environment for this kind of project. Their team got back to me instantly with a friendly email saying, that they'll remove the links for now: If you are worried that your projects won't be updated, then I must tell you that I have them bookmarked in my RSS reader, so any version changes will be forwarded to me when needed. So I promise I'll keep your script up to date as soon as I see an update in the repository. I have to say, that I appreciate this kind of reaction quite a lot and so I sent them another email, describing in more detail what I'm worried about and what bothers me. I also stated, that I'm aware that my license clearly permits them to host the projects in any case, but that I'd be even happy if they would host the projects as long as they could convince me of a few details and maybe make some small changes to the way the projects are represented. — Let's see where this goes. Update 2 After discussing with their contact and requesting some changes regarding display of version (they had given the possibility to do so) and authorship they put the projects back up on their site. All in all a positive and definitely interesting experience.

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• Why learn Flash Builder 4 (Flex) when I can just use Flash Professional?

  - by Jason McKenna

  I want to learn Flash Builder 4 (Flex) because I see so many jobs requesting experience with it. I also just like knowing stuff. I am also very interested in focusing on RIA development now. BUT... can anyone tell me CLEARLY why the heck I would ever use FLEX over Flash Pro? It is a time investment, so is it worth it? All I read are misguided posts about how Flash Pro is for games and banner ads, and Flex is for programmers and RIAs blah blah... this simply isn't so from my 9 years of contracting experience. I'm 99.9% certain that I can build anything a flex developer can build, but using Flash Pro. I can build powerful AS3-driven apps for the desktop, mobile device, or browser, and I can link to databases with XML and I can import text files and communicate with ColdFusion and everything. The advantage with Flash Pro is that I can also easily and clearly animate transitions and build custom elements that look the way I want/need them to look for my specific client. Why would I want to use a bunch of pre-built components that drive my file sizes to the moon? Who is happy with a drag-n-drop button? Is Flex just a thing made for programmer people with no artistic inclination? What is the advantage of using it? It takes me back to Visual Basic class. Seems like a pain to have to use multiple tools to import crap from Flash Pro into Flex and yada yada... why when I can do it all nicely in Flash Pro to begin with. Am I clueless, or missing some major piece of the puzzle? Thanks for any clarity. PS, I couldn't care less about the code editors. It ain't that bad people. They make it out like the thing doesn't even respond to keyboard input or something. Does everything I need it do anyways. Please help out here. If I just don't need to learn it, I don't want to waste the time.

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• Software monetization that is not evil

  - by t0x1n

  I have a free open-source project with around 800K downloads to date. I've been contacted by some monetization companies from time to time and turned them down, since I didn't want toolbar malware associated with my software. I was wondering however, is there a non-evil way to monetize software ? Here are the options as I know them: Add a donation button. I don't feel comfortable with that as I really don't need "donations" - I'm paid quite well. Donating users may feel entitled to support etc. (see the second to last bullet) Add ads inside your application. In the web that may be acceptable, but in a desktop program it looks incredibly lame. Charge a small amount for each download. This model works well in the mobile world, but I suspect no one will go for it on the desktop. It doesn't mix well with open source, though I suppose I could charge only for the binaries (most users won't go to the hassle of compiling the sources). People may expect support etc. after having explicitly paid (see next bullet). Make money off a service / community / support associated with the program. This is one route I definitely don't want to take, I don't want any sort of hassle beyond coding. I assure you, the program is top notch (albeit simple) and I'm not aware of any bugs as of yet (there are support forums and blog comments where users may report them). It is also very simple, documented, and discoverable so I do think I have a case for supplying it "as is". Add affiliate suggestions to your installer. If you use a monetization company, you lose control over what they propose. Unless you can establish some sort of strong trust with the company to supply quality suggestions (I sincerely doubt it), I can't have that. Choosing your own affiliate (e.g. directly suggesting Google Toolbar) is possibly the only viable solution to my mind. Problem is, where do I find a solid affiliate that could actually give value to the user rather than infect his computer with crapware? I thought maybe Babylon (not the toolbar of course, I hate toolbars)?

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• How Big Data and Social Won the Election

  - by Mike Stiles

  The story of big data’s influence on the outcome of the US Presidential election is worth a good look, because a) it’s a harbinger of things to come, and b) it’s an example of similar successes available to any enterprise seriously resourcing integrated big data, modeling, and data-driven execution on all assets, including social. Obama campaign manager Jim Messina fielded a data and analytics brain trust 5 times larger than 2008. At that time, there were numerous databases from various sources, few of them talking to each other. This time, the mission was to be metrics-centered and measure everything measurable, and in context with all the other data. Big data showed them exactly what they needed to know and told them what to do about it. It showed them women 40-49 on the west coast would donate big money if they got to eat with George Clooney. Women on the east coast would pony up to hang out with Sarah Jessica Parker. Extensive daily modeling showed them what kinds of email appeals, from who, and to whom, would prove most successful in raising cash, recruiting volunteers, and getting out the vote. Swing state voters were profiled and approached with more customized targeting that at any time in history. Ads were purchased on specific shows watched by the targets, increasing efficiency 14% over traditional media buys. For all the criticism of the candidate’s focus on appearing on comedy and entertainment shows, and local radio morning shows, that’s where the data sent them to reach the voters most likely to turn out for them. And then there was social. Again, more than in any other election, Facebook was used for virtual, highly efficient door-to-door canvasing. Facebook fans got pictures of friends in swing states and were asked to encourage them to act. Using that approach, 1 in 5 peer-to-peer appeals led to the desired action. Assumptions, gut, intuition, campaign experience, all took a backseat to strategy shifts solidly backed up by data. Zeroing in on demographics likely to back the President and tracking their mood daily literally changed the voter landscape. The Romney team watched Obama voters appear seemingly out of thin air. One Obama campaign aide said, “We ran the election 66,000 times every night.” Which brings us to your organization. If you’re starting to feel like the battle-cry of “but this is the way we’ve always done it” is starting to put you in an extremely vulnerable position, you’re right. Social has become a key communication tool of the 21st century. Failing to use it, or failing to invest in a deep understanding of who your customers and prospects are so the content you post there will achieve desired actions and results, will leave you waking up one morning wondering, “What happened?”@mikestilesPhoto stock.xchng

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• How exactly is Google Webmaster Tools measuring "Site Performance"?

  - by Rémi

  I've been working for two months now on improving our response time (mainly server side) on a new forum (a brand new product on a technical point of view) we've launched in Germany a few month ago and I'm a lot surprised by the results I get. I monitor our response time using Apache logs and our own implementation of Boomerang beacon. Using my stats, I can see that our new product responds in about 680 ms where our old product was responding in about 1050 ms. On the other side, Google Webmaster Tool tells us that our pages have an average reponse time of about 1500 ms today where it was 700 three months ago with our old product. I've figured that GWT was taking client side metrics into account so I've added some measures on our Boomerang beacon and everything looks just fine. I've also ran some random pages on ySlow and Google's Page Speed and everything looks better than it was before. We event have a 82% on Google's Page Speed tool which is quite cool for a site with some ads in it :) Lately, we have signed a deal with Akamai to use two of their products : CDN for our static files (we were using another CDN before but it wasn't very effective) and RMA to improve Networks routes. We have also introduced a new agressive cache mecanism to ensure that most of the pages served to crawlers are cached by our memcache grid. After checking my metrics, it seems that this changes have improved from 650ms to about 500ms, which is good (still not great but it is definitly an improvement). But webmaster tools continues to report an increasing average response time where we see it decreasing in the same time. Have you ever had the same kind of wierd behavior on your sites while doing performance improvements ? Do you have any idea how to monitor the same thing Google does with Site Performance in Google Webmaster Tools so that we could improve our site and constantly check if it is what Google wants ? Edit 2011/07/26 : Thanks for your answers guys ! Nevertheless, I was not precise enough. The main issue we have is not with the Site Performance page but with the Crawl Stats one for now. We probably found an issue on our side with some very slow pages (around 3000 ms !!) and we are trying to fix them. I'll keep you posted as soon I'll have some infos. Thanks again !

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