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• Technical workshop with the gurus: Architecting Oracle Database-As-A-Service (DBaaS)

  - by Javier Puerta

  Hardware and Software, Engineered to Work Together inside the Click Here The order you must follow to make the colored link appear in browsers. If not the default window link will appear 1. Select the word you want to use for the link 2. Select the desired color, Red, Black, etc 3. Select bold if necessary ___________________________________________________________________________________________________________________ Templates use two sizes of fonts and the sans-serif font tag for the email. All Fonts should be (Arial, Helvetica, sans-serif) tags Normal size reading body fonts should be set to the size of 2. Small font sizes should be set to 1 !!!!!!!DO NOT USE ANY OTHER SIZE FONT FOR THE EMAILS!!!!!!!! ___________________________________________________________________________________________________________________ -- OCTOBER 2013 Invitation: Architecting Oracle Database-As-A-Service (DBaaS) Stay Connected Sign up for Specific Updates Architecting Oracle Database-As-A-Service (DBaaS) Dear partner, We are pleased to invite you to a 2-day workshop dedicated to EMEA partners on "Architecting Oracle Private Database Cloud & Delivering Database-As-A-Service (DBaaS)". This exclusive workshop will be delivered by Product Management and Product Development from Oracle HQ and focuses on the main theme CIOs are tackling with in the last decade: Consolidation to Private Cloud. For many customers the journey to consolidation has led to DBaaS Cloud deployments to significantly reduce costs and offer agile IT services. With the recent launch of Oracle Database 12c, the game really has changed in terms of what Oracle offers and how database clouds can be deployed. REGISTER NOW Who should attend: Enterprise Architects Infrastructure Architects DB Architects from System Integrators and large Independent Software Vendors. Take this opportunity to learn from the gurus, how you can help your customers maximize on their cloud consolidation strategies. The workshops main focus is service delivery, which includes standardization and consolidation, and how you would help your customers transform their current IT infrastructure to a service delivery model. It will discuss best practices and reviews customer examples that have successfully implemented a database cloud. The agenda is split into two days sessions: Day 1: Overview & Planning Database Cloud - Demos Customer Case Studies Database 12c Day 2: Database Cloud - Design Database Cloud - Implementation EM Cloud Control DBaaS on Engineered Systems Question and Answers Attendance is free of charge for qualified Oracle partners - Register now for one of the below sessions: Date Country Location 5 & 6 November 2013  United Kingdom   Manchester 7 & 8 November 2013  Germany  Munich 11 & 12 November 2013  Netherlands  Amsterdam 14 & 15 November 2013  Turkey Istanbul 18 & 19 November 2013  Austria Vienna Looking forward to seeing you! Javier Puerta Director, Core Technology Partner Programs EMEA Prashant Barot Director, Core Technology     Resources OPN Portal OPN Enablement News Blog Oracle Partner Store Use Oracle Trademark in Google AdWords OPN Events Calendar OPN Information Center OPN Solutions Catalog Promote Your Events on Oracle Calendar Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States

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• WebCenter Marketing and Upcoming Events

  - by rituchhibber

  Events: Events: Date Event Name Location/Country October 30, 2012 ResCare Solves Content Lifecycle Challenges with Oracle WebCenter Webcast November 1, 2012 Paper Burying Your HR Processes? Dig Your Way Out With Oracle WebCenter! Webcast November 15, 2012 Social Business Thought Leader Webcast: Three Ways to Fix Your Broken Organization, featuring Christian Finn Webcast Marketing: Marketing: WebCenter Sites Sales eVite:Embrace the Base: Create an Exceptional Online Customer Experience with Oracle WebCenter Sites Directs recipients to the Connected Customer Experience Resource Center to see the latest demos, analyst reports, and customer webcasts promoting WebCenter Sites. For more information Click  here. WebCenter Social Business Thought Leaders Series: Digital Darwinism: How Brands Can Survive the Rapid Evolution of Society and TechnologyBrian Solis, Altimeter Group digital analyst and futuristDecember 13, 2012 10am PDTRegistration available soon, find other content from this speaker here. Webcast: WebCenter Sites for Applications: Disconnected Online Customer Experience? Connect it with Oracle WebCenter November 8, 2012  eVite | Registration Page WebCenter in Action Customer & Partner webcast series: Started earlier in FY13, a new webcast series featuring WebCenter customer deployments that are executed by a partner.The next webcast in the series will be November 14th:Los Angeles Department of Building & Safety Lowers Customer Service Costs with Oracle WebCenter Click here to learn more. OnDemand Webcast: ResCare Solves Content Lifecycle Challenges with Oracle WebCenterComplex documents must be created, assembled, reviewed, and tracked. To avoid fragmented, chaotic information processes, organizations must adopt an integrated set of strategies, standards, best practices, and technologies for managing information. Attend this webcast to learn how Oracle WebCenter has allowed ResCare to: solve content lifecycle challenges, reduce compliance and business risks and increase adoption of intranet as primary business communication tool. On-Demand Assets Date Event Name Location/Country On Demand Avoid Social Media Fatigue - Learn the 9 C’s of Customer Engagement, featuring Ray Wang, Principal Analyst and CEO, Constellation Research Webcast On Demand WebCenter in Action Series: Hitachi Data Systems Improves Global Web Experience with Oracle WebCenter, presented by Hitachi Data Systems and Lingotek. Webcast On Demand Managing Social Relationships for the Enterprise, featuring Jeremiah Owyang, Industry Analyst, Altimeter Group and Reggie Bradford, Vice President, Oracle Webcast On Demand Oracle’s Vision for the Social-Enabled Enterprise, presented by Mark Hurd, Thomas Kurian and Reggie Bradford Webcast On Demand WebCenter in Action Series: Qualcomm Provides a Seamless Experience for Customers with Oracle WebCenter, presented by Qualcomm and Keste. Webcast On Demand Social Business Thought Leaders Series: 6 Counterintuitive Best Practices for Social Collaboration Adoption, featuring John Brunswick, Oracle. Webcast On Demand Oracle WebCenter Connects Patients and Researchers in Cancer Control Mission, presented by Canadian Partnership Against Cancer and App-Systems Webcast On Demand Oracle WebCenter: Modernize, Aggregate and Extend Your Portals Webcast On Demand Top 10 Technology Trends Driving Business Innovation, featuring Andy Mulholland, CTO, Capgemini Webcast On Demand Ancestry.com Helps Families Uncover History with Oracl e WebCenter Webcast On Demand Organic Business Networks: Doing Business in a Hyper-Connected World, featuring Mike Fauscette, GVP, IDC Webcast On Demand Social Business and Innovation, featuring John Mancini, President, AIIM Webcast On Demand Do More with Oracle WebCenter: Expand Beyond Web Experience Management Webcast On Demand Race Against the Machine, featuring Andrew McAfee, author and principal scientist at MIT Webcast On Demand Introducing Oracle WebCenter Sites 11gR1: Transforming the Online Experience Webcast On Demand Mobile is the New Face of Engagement, featuring Ted Schadler, Vice President & Principal Analyst, Forrester Research Inc Webcast Analyst Report: IDC Research: Oracle Debuts New Release of Oracle WebCenter Sites.

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• Oracle OpenWorld Update: Oracle GoldenGate for High Availability

  - by Doug Reid

  0 false 18 pt 18 pt 0 0 false false false /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} One of our primary themes this year for the Oracle OpenWorld Sessions featuring Oracle GoldenGate is High Availability. This is a pretty wide theme, but the focus will be on ways of maximizing uptime for critical systems during planned and unplanned events. We have a number of very informative sessions dedicated to exploring this theme in detail; from deep product implementation strategies up to lessons learned by our customers when using Oracle GoldenGate to meet strict SLAs. We kick this track off with our Customer Panel on Zero Downtime Operations on Monday, which I overviewed in my last posting. This is followed by Comcast, who will be hosting a sessions at 1:45PM in Moscone West 3014. Their session will discuss using Oracle GoldenGate to reduce downtime during a database upgrade. Here’s an overview: CON8571 - Oracle Database Upgrade with Oracle GoldenGate: Best Practices from Comcast Does your business demand high availability? In this session, Comcast, among the largest telecom firms in the world, shares tips on how to achieve zero downtime while upgrading to Oracle Database 11g Release 2, using a combination of Oracle technologies: Oracle Real Application Clusters (Oracle RAC), Oracle Database’s Grid Infrastructure and Oracle Recovery Manager (Oracle RMAN) features, Oracle GoldenGate, and Oracle Active Data Guard. This successful upgrade took place on a mission-critical system that handles more than 60 million business requests and service calls a day. You’ll also hear how Comcast leverages Oracle Advanced Customer Support Services, including an Oracle Solution Support Center, to maximize performance and availability of its Oracle technologies. On Tuesday, Joydip Kundu (Director of Software Development) will be presenting “Oracle GoldenGate and Oracle Data Guard: Working Together Seamlessly” at 10:15AM in Moscone South 3005. This session focuses on how both modes of Oracle GoldenGate extract (Classic and Integrated Capture) can be used with Oracle Data Guard for disaster recovery purposes or to offload extract processing. That afternoon at 1:15PM Comcast takes the stage again to discuss firsthand lessons learned implementing Oracle GoldenGate in a heterogeneous, highly available environment. Here’s a rundown of their session: CON8750 - High-Volume OLTP with Oracle GoldenGate: Best Practices from Comcast Does your business demand high availability in a mission-critical environment? In this session, Comcast, one of the largest telecom firms, shares best practices for leveraging Oracle GoldenGate to replicate high-volume online transaction processing data from Tandem NSK SQL/MX to Teradata. Hear critical success factors from Comcast for overall platform and component architectures as well as configuration and tuning techniques. Learn how it met the challenges of replication in a complex heterogeneous environment. You’ll also hear how Comcast leverages Oracle Advanced Customer Support Services, including an Oracle Solution Support Center, to provide mission-critical support for maximized performance and availability of its Oracle environment. The final session on the high availability track will be hosted by Patricia Mcelroy (Distinguished Product Manager) and Stephan Haisly (Principle Member of Technical Staff). Their session (CON8401 - Tuning and Troubleshooting Oracle GoldenGate on Oracle Database) covers techniques for performance tuning and troubleshooting of Oracle GoldenGate on Oracle Database. Using various types of workloads (OLTP, batch, Oracle’s PeopleSoft Enterprise), the presentation steps through the process of monitoring and troubleshooting the configuration to maximize performance and replication throughput within and between Oracle clouds. Join us at our sessions or stop by our demo pods in Moscone south and meet the product management and development teams.

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• Welcome to the Oracle Retail International Blog

  - by sarah.taylor(at)oracle.com

  Welcome to the first post of the new Oracle Retail International Blog. Retail is an international business and today's successful retailers view themselves in the context of a global market. A niche fashion business in Tokyo will learn marketing strategies from the luxury brands of Milan, an independent grocer in Oslo will source the same global brands as a supermarket in Oklahoma, and every retailer in the world will measure their multi-channel operation against the international e-commerce giant Amazon.  Why? Because today's customer is a global customer with unparalleled expectations on choice, price and service. Today's consumers have access to more information on retail than ever before. Technology allows people to shop from their home, their office or from the phone in their pocket, wherever they are and at whatever time suits them. Customers are using the web to search for products and promotions. They are also using the web to develop their voice in commenting on products and services that have delighted or disappointed. In an information rich industry, this customer element creates a new world of data. The best retailers are developing eagle eyes for reading customer activity and turning it into profitable decisions. Ultimately, whether you choose to compete or shop on price, service, product innovation, excellent operations or all of the above - the international world of retail has become an inspiration for all - retailer and consumer alike.  Retail as an industry is growing and diversifying at a faster rate than ever before. Yet it is still the customer who picks the winners and the losers on the retail field. Economic circumstances transform the rules, but it is still the customer who dictates the game, the pace, the price, and the perception of the brand. Wise retailers never rest on their laurels. They are always shopping for ideas on how to improve and differentiate the offer at every touch point to meet the customer's needs better than anyone else and to gain each customer's loyalty at a time when loyalty can be cheap. With this blog, I hope that we might provide a hub for discussion around what unifies retail and how technology supports both the retailer and customer experience. Despite the competitive nature of this market, we hope that this will provide an opportunity to share experiences and lessons learnt with a view that knowledge can only help this industry to grow and develop. At Oracle we've been supporting retailers for many years. Many of us have worked within retail organisations all over the world, myself included. With this in mind, I don't feel it is too bold a statement to say that Oracle understands retail. We wouldn't be so heavily integrated in some of the biggest and most well-known names in retail if we didn't. With this blog, we intend to create a community of international retailers that can exchange ideas and experiences, debate collective challenges and drive a better understanding of this continually evolving industry. Events such as the World Retail Congress and NRF's Big Show bring enormous value to the retail industry providing platforms for discussion and learning but they happen once a year. We wanted to create a platform for discussion on a different level and that like retail, is always on. We hope not only to bring commitment to being not only the infrastructure that brings all of their systems together within a retail business, but an infrastructure that supports the industry internationally to grow and flourish through creating a platform for networking, discussion, creativity, vision and strategy. Please feel free to ask questions or comment using the comments functionality.  You might also want to visit our other Oracle Retail social media sites: Facebook - http://www.facebook.com/oracleretail YouTube - http://www.youtube.com/user/oracleretail Twitter - http://twitter.com/#!/oracleretailInsight-Driven Retailing Blog - http://blogs.oracle.com/retail/

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• Bridging Two Worlds: Big Data and Enterprise Data

  - by Dain C. Hansen

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} The big data world is all the vogue in today’s IT conversations. It’s a world of volume, velocity, variety – tantalizing us with its untapped potential. It’s a world of transformational game-changing technologies that have already begun to alter the information management landscape. One of the reasons that big data is so compelling is that it’s a universal challenge that impacts every one of us. Whether it is healthcare, financial, manufacturing, government, retail - big data presents a pressing problem for many industries: how can so much information be processed so quickly to deliver the ‘bigger’ picture? With big data we’re tapping into new information that didn’t exist before: social data, weblogs, sensor data, complex content, and more. What also makes big data revolutionary is that it turns traditional information architecture on its head, putting into question commonly accepted notions of where and how data should be aggregated processed, analyzed, and stored. This is where Hadoop and NoSQL come in – new technologies which solve new problems for managing unstructured data. And now for some worst practices that I'd recommend that you please not follow: Worst Practice Lesson 1: Throw away everything that you already know about data management, data integration tools, and start completely over. One shouldn’t forget what’s already running in today’s IT. Today’s Business Analytics, Data Warehouses, Business Applications (ERP, CRM, SCM, HCM), and even many social, mobile, cloud applications still rely almost exclusively on structured data – or what we’d like to call enterprise data. This dilemma is what today’s IT leaders are up against: what are the best ways to bridge enterprise data with big data? And what are the best strategies for dealing with the complexities of these two unique worlds? Worst Practice Lesson 2: Throw away all of your existing business applications … because they don’t run on big data yet. Bridging the two worlds of big data and enterprise data means considering solutions that are complete, based on emerging Hadoop technologies (as well as traditional), and are poised for success through integrated design tools, integrated platforms that connect to your existing business applications, as well as and support real-time analytics. Leveraging these types of best practices translates to improved productivity, lowered TCO, IT optimization, and better business insights. Worst Practice Lesson 3: Separate out [and keep separate] your big data sandboxes from all the current enterprise IT systems. Don’t mix sand among playgrounds. We didn't tell you that you wouldn't get dirty doing this. Correlation between the two worlds is key. The real advantage to analyzing big data comes when you can correlate it with the existing data in your data warehouse or your current applications to make sense of the larger patterns. If you have not followed these worst practices 1-3 then you qualify for the first step of our journey: bridging the two worlds of enterprise data and big data. Over the next several weeks we’ll be discussing this topic along with several others around big data as it relates to data integration. We welcome you to join us in the conversation by following us on twitter on #BridgingBigData or download our latest white paper and resource kit: Big Data and Enterprise Data: Bridging Two Worlds.

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• Oracle celebrates a successful Oracle CloudWorld in Bogotá

  - by yaldahhakim

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 written by: Diana Tamayo Tovar Oracle CloudWorld Bogotá began with scattered showers, rain and strong winds, inviting Colombians to spend a whole day in the social, mobile and complete world of Oracle Cloud. The event took place on November 6th with 807 attendees, 15 media representatives and 65 partners, who gathered to share the business value of Cloud along with Oracle executives and Colombian market leaders. Line-of-business leaders in sales and marketing, customer service and support, HR and talent management, and finance and operations, shared their ideas with Colombian customers, giving them a chance to learn, discover and engage with the tools, trends and concepts of Cloud. The highlights of the event included the presence of keynote speakers such as Bob Evans, Chief Communications Officer, and a customer testimonial session with top business leaders from insurance, finances, retail, communications and health Colombian industries, who shared their innovation experiences and success stories on workforce empowerment, talent management, cloud security, social engagement and productivity, providing best case scenarios on how Oracle has helped them transform their business with technologies like cloud, social collaboration and mobile applications. The keynote session was preceded by a customer success story from one of the largest virtual network operator in the country, providing an interesting case study of mobile banking innovation and a great customer testimonial of the importance of cross industry strategies and cloud technology. The event provided five different tracks on the main trends of how companies communicate and engage with different audiences, providing a different perspective on the importance of empowering brands through their customers, trusting and investing in technology for growth, while Oracle University shared their knowledge with “Oracle Cloud Fundamentals” a training lesson regarding Java Cloud, Database Cloud and other Oracle Cloud product technologies and solutions. The rainy day scenario included sideshows of aerial acrobatics and speed painting performances to recreate the environment of modern and flexible Cloud Solutions in a colorful and creative way. Oracle CloudWorld Bogotá was a great opportunity to expose invalid cloud Myths and the main concerns of the Colombian customers towards cloud, considering IDC Latin America studies stating that 93% of Colombian business leaders are interested in cloud but only 47% understand its business value. Spending a day in the cloud with 6 demogrounds stations, conference sessions, interesting case studies and customer testimonials will surely widen the endless market opportunities for Colombian customers, leaving them amazed with how Oracle Cloud works towards integration with other environments, non oracle applications, social media and mobile devices with bulletproof security infrastructure. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• The SmartAssembly Rearchitecture

  - by Simon Cooper

  You may have noticed that not a lot has happened to SmartAssembly in the past few months. However, the team has been very busy behind the scenes working on an entirely new version of SmartAssembly. SmartAssembly 6.5 Over the past few releases of SmartAssembly, the team had come to the realisation that the current 'architecture' - grown organically, way before RedGate bought it, from a simple name obfuscator over the years into a full-featured obfuscator and assembly instrumentation tool - was simply not up to the task. Not for what we wanted to do with it at the time, and not what we have planned for the future. Not only was it not up to what we wanted it to do, but it was severely limiting our development capabilities; long-standing bugs in the root architecture that couldn't be fixed, some rather...interesting...design decisions, and convoluted logic that increased the complexity of any bugfix or new feature tenfold. So, we set out to fix this. Earlier this year, a new engine was written on which SmartAssembly would be based. Over the following few months, each feature was ported over to the new engine and extensively tested by our existing unit and integration tests. The engine was linked into the existing UI (no easy task, due to the tight coupling between the UI and old engine), and existing RedGate products were tested on the new SmartAssembly to ensure the new engine acted in the same way. The result is SmartAssembly 6.5. The risks of a rearchitecture Are there risks to rearchitecting a product like SmartAssembly? Of course. There was a lot of undocumented behaviour in the old engine, and as part of the rearchitecture we had to find this behaviour, define it, and document it. In the process we found some behaviour of the old engine that simply did not make sense; hence the changes in pruning & obfuscation behaviour in the release notes. All the special edge cases we had to find, document, and re-implement. There was a chance that these special cases would not be found until near the end of the project, when everything is functionally complete and interacting together. By that stage, it would be hard to go back and change anything without a whole lot of extra work, delaying the release by months. We always knew this was a possibility; our initial estimate of the time required was '4 months, ± 4 months'. And that was including various mitigation strategies to reduce the likelihood of these issues being found right at the end. Fortunately, this worst-case did not happen. However, the rearchitecture did produce some benefits. As well as numerous bug fixes that we could not fix any other way, we've also added logging that lets you find out exactly why a particular field or property wasn't pruned or obfuscated. There's a new command line interface, we've tested it with WP7.1 and Silverlight 5, and we've added a new option to error reporting to improve the performance of instrumented apps by ~10%, at the cost of inaccurate line numbers in reports. So? What differences will I see? Largely none. SmartAssembly 6.5 produces the same output as SmartAssembly 6.2. The performance of 6.5 will be much faster for some users, and generally the same as 6.2 for the remaining. If you've encountered a bug with previous versions of SmartAssembly, I encourage you to try 6.5, as it has most likely been fixed in the rearchitecture. If you encounter a bug with 6.5, please do tell us; we'll be doing another release quite soon, so we'll aim to fix any issues caused by 6.5 in that release. Most importantly, the new architecture finally allows us to implement some Big Things with SmartAssembly we've been planning for many months; these will fundamentally change how you build, release and monitor your application. Stay tuned for further updates!

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• Big Data – How to become a Data Scientist and Learn Data Science? – Day 19 of 21

  - by Pinal Dave

  In yesterday’s blog post we learned the importance of the analytics in Big Data Story. In this article we will understand how to become a Data Scientist for Big Data Story. Data Scientist is a new buzz word, everyone seems to be wanting to become Data Scientist. Let us go over a few key topics related to Data Scientist in this blog post. First of all we will understand what is a Data Scientist. In the new world of Big Data, I see pretty much everyone wants to become Data Scientist and there are lots of people I have already met who claims that they are Data Scientist. When I ask what is their role, I have got a wide variety of answers. What is Data Scientist? Data scientists are the experts who understand various aspects of the business and know how to strategies data to achieve the business goals. They should have a solid foundation of various data algorithms, modeling and statistics methodology. What do Data Scientists do? Data scientists understand the data very well. They just go beyond the regular data algorithms and builds interesting trends from available data. They innovate and resurrect the entire new meaning from the existing data. They are artists in disguise of computer analyst. They look at the data traditionally as well as explore various new ways to look at the data. Data Scientists do not wait to build their solutions from existing data. They think creatively, they think before the data has entered into the system. Data Scientists are visionary experts who understands the business needs and plan ahead of the time, this tremendously help to build solutions at rapid speed. Besides being data expert, the major quality of Data Scientists is “curiosity”. They always wonder about what more they can get from their existing data and how to get maximum out of future incoming data. Data Scientists do wonders with the data, which goes beyond the job descriptions of Data Analysist or Business Analysist. Skills Required for Data Scientists Here are few of the skills a Data Scientist must have. Expert level skills with statistical tools like SAS, Excel, R etc. Understanding Mathematical Models Hands-on with Visualization Tools like Tableau, PowerPivots, D3. j’s etc. Analytical skills to understand business needs Communication skills On the technology front any Data Scientists should know underlying technologies like (Hadoop, Cloudera) as well as their entire ecosystem (programming language, analysis and visualization tools etc.) . Remember that for becoming a successful Data Scientist one require have par excellent skills, just having a degree in a relevant education field will not suffice. Final Note Data Scientists is indeed very exciting job profile. As per research there are not enough Data Scientists in the world to handle the current data explosion. In near future Data is going to expand exponentially, and the need of the Data Scientists will increase along with it. It is indeed the job one should focus if you like data and science of statistics. Courtesy: emc Tomorrow In tomorrow’s blog post we will discuss about various Big Data Learning resources. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Big Data, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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• Have Your Cake and Eat it Too: Industry Best Practices + Flexibility

  - by Oracle Accelerate for Midsize Companies

  By Richard Garraputa, VP of Sales & Marketing, brij Richard joined brij in 1996 after graduating from the University of North Carolina at Greensboro with degrees in Information Systems and Accounting. He directs brij’s overall strategies of both the business development and marketing departments. Companies looking for new ERP systems spend so much time comparing features and functions of software products but too often short change the value of their own processes.  Company managers I meet often claim that they are implementing a new ERP system so they can perform better and faster.  When asked how, the answer is often “by implementing best practices”.  But the term ‘best practices’ is frequently used to mean ‘doing things the way everyone else does them’ rather than a starting point or benchmark to build upon by adding your own value. Of course, implementing standardized processes across an enterprise is an important step in improving operational efficiencies.  But not all companies are alike.  Do you ever tell your customers “We are just like our competition and have no competitive differentiation”?  Probably not.  So why should the implementation of your business processes be just like your competitor’s?  Even within the same industry, companies differentiate themselves by leveraging their unique expertise and approach to business.  These unique aspects—the competitive differentiators that companies use to thrive in a crowded marketplace—can and should be supported by the implementation of business systems like ERP. Modern ERP systems like Oracle’s JD Edwards EnterpriseOne have a broad and deep functional footprint designed to integrate a company’s core operations.  But how can a company take advantage of this footprint without blowing up their implementation budget?  Some ERP vendors claim to solve this challenge by stating that their systems come pre-configured with ‘best practices’.  Too often what they are really saying is that you will have to abandon your key operational differentiators to fit a vendor’s template for your business—or extend your implementation and postpone the realization of any benefits. Thankfully for midsize companies, there is an alternative to the undesirable options of extended implementation projects or abandoning their competitive differentiators.  Oracle Accelerate Solutions speed the time it takes to implement JD Edwards EnterpriseOne solution based on your unique business characteristics, getting your new ERP system up and running faster without forcing your business to fit a cookie-cutter solution. We’ve been a JD Edwards implementation partner since 1986 and we now leverage Oracle Business Accelerators—cloud based rapid implementation tools built and maintained by Oracle. Oracle Business Accelerators deliver the benefits of embedded industry best practices without forcing every customer in to one set of processes like many template or “clone and go” approaches do. You retain the ability to reconfigure your applications—without customization—as your business changes. Wielded by Oracle partners with industry-specific domain expertise, Oracle Accelerate Solution implementations powered by Oracle Business Accelerators help automate the application configuration to fit your business better, faster. For example, on a recent project at a manufacturing company, the project manager told me that Oracle Business Accelerators helped get them to Conference Room Pilot 20% faster than with a traditional approach. Time savings equal cost savings. And if ‘better and faster’ is your goal for your business performance, shouldn’t it be the goal for your ERP implementation as well? Established in 1986, brij has been dedicated solely to helping its customers implement Oracle’s JD Edwards solutions and to maximize the value of those customers’ IT investments. They are a Gold level member in Oracle PartnerNetwork and an Oracle Accelerate Solution provider.

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• BI&EPM in Focus June 2012

  - by Mike.Hallett(at)Oracle-BI&EPM

  General News Thomas Kurian Discusses Oracle Exalytics, SAP HANA (replay | preso | press)  Accenture & Oracle Study: The Challenges of Corporate Financial Reporting  (link) Flash Demo: Oracle Hyperion Planning on Exalytics in the Public Sector (link) Flash Demo: OBIEE & Exalytics in Retail (link) Customers Italian Partner Alfa Sistemi implemented at Autovie Venete S.p.A. Integrates Business Intelligence and Performance Management to Improve Efficiency and Speed for Managing Public Works Projects (English version)  / Autovie Venete implementa un sistema integrato di Business Intelligence e Performance Management per migliorare l’efficienza e la tempestività dell’attività di Controlling di Commessa (Italian version). FANCL Gains 360-Degree View of Customers across Multiple Sales Channels, Reduces Reports by 75% Korea Yakult Improves Profit & Loss Analysis with Oracle Hyperion Planning and OBIEE Hill International Streamlines Forecasting, Improves Visibility into Project Productivity and Profitability Children’s Rights in Society Better Supports Organizational Mission with Advanced, Integrated, and Streamlined Business Intelligence Tools Profit: International utility Enel monitors the performance of global subsidiaries with Oracle Hyperion Applications (link) Profit: Charting a New Course: Korean Air gains altitude by leveraging its greatest asset: information (link)   Events June 12: Breaking Away from the Excel Add-In: Welcome to Hyperion Smart View 11.1.2.2 (link) June 13: Upgrading OBIEE 10g to 11g: Best Practices and Lessons Learned (performance architects) (link) June 14, The Netherlands: Strategies for Business Excellence, New Release of Oracle Hyperion EPM Suite (link) June 21: Comprehensive and Accurate Forecasting for Healthcare (link) June 26: What Exactly is Exalytics? (KPI Partners) (link) Webcast Replay: Is Your Company Able to Navigate Through Market Volatility? (link)  Webcast Replay: Is Hope and Email The Core of Your Reconciliation Process? (link) Webcast Replay: Troubleshooting EPM Reporting & Analysis 11.1.2.x  (link) Webcast Replay: Is your Organization Flying Blind when it comes to Understanding Profitability?  (link) Enterprise Performance Management Final Oracle EPM  Information Panel (CIP) survey on cost, profitability and performance reporting/scorecards is now OPEN (link) New on EPM Blog: What's Going on With IFRS? (link) How does Crystal Ball integrate with EPM Solutions? New collateral and demos on Crystal Ball Solution Factory!  (link) New Youtube Video: Business Case Analysis with Oracle Crystal Ball (link) Crystal Ball 11.1.2.2 is released! Grouped Assumptions in Sensitivity Charts, Data Filtering When Fitting Distributions and Parameter Edits When Fitting Distributions to name a few. Get full details from the online New Features Guide (link) New DRM Oracle-by-Examples now available (link) Support Blog: Hyperion Ledgerlink Sample Record and Windows 7: Now you see it, now you don’t  (link) Use Enterprise Manager FMW Control to Troubleshoot Oracle EPM 11.1.2 Family of Products (link) Business  Intelligence Whitepaper: Real-Time Operational Reporting for E-Business Suite via GoldenGate Replication to an Operational Data Store.  How Oracle enabled real-time operational reporting for its $20B services contract business with Golden Gate & OBIEE (link) KPI Partners ebook: Understanding Oracle BI Components and Repository Modeling Basics (link) “Getting Started with Oracle Endeca Information Discovery” video tutorials now available (link) Oracle BI Publisher Conversion Center: Convert from Crystal, Actuate, or Oracle Reports to Oracle BI Publisher (link) Oracle Fusion Applications: Monthly Partner Updates Webcast Replays to help BI partners understand how OBI, Essbase, BI-Apps and Fusion work together: More on Fusion CRM: Fusion Marketing More on Fusion CRM: Fusion CRM Sales Start-Up Packs and Expert Services for Implementation Partners Introducing the Oracle Fusion Accounting Hub Implementing Fusion Applications using Oracle's Composers Oracle Fusion Applications Co-Existence

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• Do you want to be an ALM Consultant?

  - by Martin Hinshelwood

  Northwest Cadence is looking for our next great consultant! At Northwest Cadence, we have created a work environment that emphasizes excellence, integrity, and out-of-the-box thinking.  Our customers have high expectations (rightfully so) and we wouldn’t have it any other way!   Northwest Cadence has some of the most exciting customers I have ever worked with and even though I have only been here just over a month I have already: Provided training/consulting for 3 government departments Created and taught courseware for delivering Scrum to teams within a high profile multinational company Started presenting Microsoft's ALM Engagement Program  So if you are interested in helping companies build better software more efficiently, then.. Enquire at [email protected] Application Lifecycle Management (ALM) Consultant An ALM Consultant with a minimum of 8 years of relevant experience with Application Lifecycle Management, Visual Studio (including Visual Studio Team System) and software design is needed. Must provide thought leadership on best practices for enterprise architecture, understand the Microsoft technology solution stack, and have a thorough understanding of enterprise application integration. The ALM Practice Lead will play a central role in designing and implementing the overall ALM Practice strategy, including creating, updating, and delivering ALM courseware and consultancy engagements. This person will also provide project support, deliverables, and quality solutions on Visual Studio Team System that exceed client expectations. Engagements will vary and will involve providing expert training, consulting, mentoring, formulating technical strategies and policies and acting as a “trusted advisor” to customers and internal teams. Sound sense of business and technical strategy required. Strong interpersonal skills as well as solid strategic thinking are key. The ideal candidate will be capable of envisioning the solution based on the early client requirements, communicating the vision to both technical and business stakeholders, leading teams through implementation, as well as training, mentoring, and hands-on software development. The ideal candidate will demonstrate successful use of both agile and formal software development methods, enterprise application patterns, and effective leadership on prior projects. Job Requirements Minimum Education: Bachelor’s Degree (computer science, engineering, or math preferred). Locale / Travel: The Practice Lead position requires estimated 50% travel, most of which will be in the Continental US (a valid national Passport must be maintained).  This is a full time position and will be based in the Kirkland office. Preferred Education: Master’s Degree in Information Technology or Software Engineering; Premium Microsoft Certifications on .NET (MCSD) or MCPD or relevant experience; Microsoft Certified Trainer (MCT) or relevant experience. Minimum Experience and Skills: 7+ years experience with business information systems integration or custom business application design and development in a professional technology consulting, corporate MIS or software development environment. Essential Duties & Responsibilities: Provide training, consulting, and mentoring to organizations on topics that include Visual Studio Team System and ALM. Create content, including labs and demonstrations, to be delivered as training classes by Northwest Cadence employees. Lead development teams through the complete ALM and/or Visual Studio Team System solution. Be able to communicate in detail how a solution will integrate into the larger technical problem space for large, complex enterprises. Define technical solution requirements. Provide guidance to the customer and project team with respect to technical feasibility, complexity, and level of effort required to deliver a custom solution. Ensure that the solution is designed, developed and deployed in accordance with the agreed upon development work plan. Create and deliver weekly status reports of training and/or consulting progress. Engagement Responsibilities: · Provide a strong desire to provide thought leadership related to technology and to help grow the business. · Work effectively and professionally with employees at all levels of a customer’s organization. · Have strong verbal and written communication skills. · Have effective presentation, organizational and planning skills. · Have effective interpersonal skills and ability to work in a team environment. Enquire at [email protected]

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• Oracle EMEA News Digest - May 2014

  - by Steve Walker

  Systems Oracle introduced a technology preview of an OpenStack® distribution that allows Oracle Linux and Oracle VM users to work with the open source cloud software. This provides customers with additional choices and interoperability while taking advantage of the efficiency, performance, scalability, and security of Oracle Linux and Oracle VM. The distribution is delivered as part of the Oracle Linux and Oracle VM Premier Support offerings, at no additional cost. Oracle plans to work further with the OpenStack community to develop and enhance its enterprise-class capabilities to meet customer demands. Also in the Open Source arena, Oracle announced the general availability of MySQL Fabric. MySQL Fabric provides an integrated system that makes it simpler to manage groups of MySQL databases. It delivers both high availability - via failure detection and failover - and scalability through automated data sharding. Oracle Database, Middleware and Technology The company made two announcements for Oracle Tuxedo, the #1 application server for C, C++, COBOL and Java deployments in private cloud or traditional data center environments. With enhanced management and monitoring features and tighter integration with Oracle technologies, the latest release of Oracle Tuxedo 12c enables organizations to dramatically increase application throughput, while reducing total cost of ownership and time to market for new application development and deployment. Oracle also introduced the latest release of its mainframe application rehosting platform, Oracle Tuxedo ART 12c, to help organizations speed up migration projects and accelerate the adoption of the new environment by current IT staff. It enables organizations to accelerate the rehosting of IBM mainframe applications and greatly enhance management and supportability of the rehosted applications while reducing costs and risk. Applications According to new Oracle studies, B2B and B2C commerce professionals find integrated, omni-channel customer experiences increasingly valuable to their organizations, and are continuing to invest in technologies and digital content strategies to facilitate them. The studies—one for B2B and one for B2C—surveyed e-commerce professionals in business and technology departments from around the world. Although the priorities, success metrics, and technology investments differed between the two groups, customer acquisition and retention emerged as common themes across B2B and B2C. Growing market share and enhancing customer experience are cited as top investment areas for all e-commerce professionals. In product news, Oracle announced the latest release of Oracle Business Intelligence (BI) Applications (version 11.1.1.8.1, in case anyone asks). It includes prebuilt connectors between Oracle Procurement and Spend Analytics and Oracle’s JD Edwards. Additionally, a new Oracle Human Resources Analytics module for developing and maintaining a skilled workforce has been introduced. In use at more than 4,000 companies worldwide, Oracle BI Applications support leading enterprise applications, including Oracle E-Business Suite, Oracle’s PeopleSoft, Oracle's Siebel CRM, Oracle’s JD Edwards EnterpriseOne offering high-performing analytics at a lower cost. Industries For the Communications Industry, Oracle has launched a new release of the Oracle Communications Core Session Manager. This gives CSPs a new way to design, deploy and manage complex networking services and embrace next-generation technology, It provides them with an immediate entry point for  network function virtualization (NFV) efforts, allowing them to realize immediate benefits associated with network virtualization – including increased service agility and improved network resource sharing. And for the Utilities Industry, Oracle is releasing solutions with new business features and enhanced technical architecture that help position utilities for success now and into the future. Oracle has provided new releases for its customer information system,  meter data management system, customer self-service solution and mobile workforce management solution.

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• Updated SOA Documents now available in ITSO Reference Library

  - by Bob Rhubart

  Nine documents within the IT Strategies from Oracle (ITSO) reference library have recently been updated. (Access to the ITSO collection is free to registered Oracle.com members -- and that membership is free.) All nine documents fall within the Service Oriented Architecture section of the ITSO collection, and cover the following topics: SOA Practitioner Guides Creating an SOA Roadmap (PDF, 54 pages, published: February 2012) The secret to successful SOA is to build a roadmap that can be successfully executed. SOA offers an opportunity to adopt an iterative technique to deliver solutions incrementally. This document offers a structured, iterative methodology to help you stay focused on business results, mitigate technology and organizational risk, and deliver successful SOA projects. A Framework for SOA Governance (PDF, 58 pages, published: February 2012) Successful SOA requires a strong governance strategy that designs-in measurement, management, and enforcement procedures. Enterprise SOA adoption introduces new assets, processes, technologies, standards, roles, etc. which require application of appropriate governance policies and procedures. This document offers a framework for defining and building a proper SOA governance model. Determining ROI of SOA through Reuse (PDF, 28 pages, published: February 2012) SOA offers the opportunity to save millions of dollars annually through reuse. Sharing common services intuitively reduces workload, increases developer productivity, and decreases maintenance costs. This document provides an approach for estimating the reuse value of the various software assets contained in a typical portfolio. Identifying and Discovering Services (PDF, 64 pages, published: March 2012) What services should we build? How can we promote the reuse of existing services? A sound approach to answer these questions is a primary measure for the success of a SOA initiative. This document describes a pragmatic approach for collecting the necessary information for identifying proper services and facilitating service reuse. Software Engineering in an SOA Environment (PDF, 66 pages, published: March 2012) Traditional software delivery methods are too narrowly focused and need to be adjusted to enable SOA. This document describes an engineering approach for delivering projects within an SOA environment. It identifies the unique software engineering challenges faced by enterprises adopting SOA and provides a framework to remove the hurdles and improve the efficiency of the SOA initiative. SOA Reference Architectures SOA Foundation (PDF, 70 pages, published: February 2012) This document describes they key tenets for SOA design, development, and execution environments. Topics include: service definition, service layering, service types, the service model, composite applications, invocation patterns, and standards. SOA Infrastructure (PDF, 86 pages, published: February 2012) Properly architected, SOA provides a robust and manageable infrastructure that enables faster solution delivery. This document describes the role of infrastructure and its capabilities. Topics include: logical architecture, deployment views, and Oracle product mapping. SOA White Papers and Data Sheets Oracle's Approach to SOA (white paper) (PDF, 14 pages, published: February 2012) Oracle has developed a pragmatic, holistic approach, based on years of experience with numerous companies to help customers successfully adopt SOA and realize measureable business benefits. This executive datasheet and whitepaper describe Oracle's proven approach to SOA. Oracle's Approach to SOA (data sheet) (PDF, 3 pages, published: March 2012) SOA adoption is complex and success is far from assured. This is why Oracle has developed a pragmatic, holistic approach, based on years of experience with numerous companies, to help customers successfully adopt SOA and realize measurable business benefits. This data sheet provides an executive overview of Oracle's proven approach to SOA.

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• Managing Social Relationships for the Enterprise – Part 2

  - by Michael Snow

  12.00 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-fareast-font-family:Calibri; mso-bidi-font-family:"Times New Roman";} Reggie Bradford, Senior Vice President, Oracle  On September 13, 2012, I sat down with Altimeter Analyst Jeremiah Owyang to talk about how enterprise businesses are approaching the management of both their social media strategies and internal structures. There’s no longer any question as to whether companies are adopting social full throttle. That’s exactly the way it should be, because it’s a top online behavior across all age groups. For your consumers, it’s an ingrained, normal form of communication. And beyond connecting with friends, social users are reaching out for information and service from brands. Jeremiah tells us 29% of Twitter followers follow a brand and 58% of Facebook users have “Liked” a brand. Even on the B2B side, people act on reviews and recommendations. Just as in the early 90’s we saw companies move from static to dynamic web sites, businesses of all sizes are moving from just establishing a social presence to determining effective and efficient ways to use it. I like to say we’re in the 2nd or 3rd inning of a 9-inning game. Corporate social started out as a Facebook page, it’s multiple channels servicing customers wherever they are. Social is also moving from merely moderating to analyzing so that the signal can be separated from the noise, so that impactful influencers can be separated from other users. Organizationally, social started with the marketers. Now we’re getting into social selling, commerce, service, HR, recruiting, and collaboration. That’s Oracle’s concept of enterprise social relationship management, a framework to extend social across the entire organization real-time in as holistic a way as possible. Social requires more corporate coordination than ever before. One of my favorite statistics is that the average corporation at enterprise has 178 social accounts, according to Altimeter. Not all of them active, not all of them necessary, but 178 of them. That kind of fragmentation creates risk, so the smarter companies will look for solutions (as opposed to tools) that can organize, scale and defragment, as well as quickly integrate other networks and technologies that will come along. Our conversation goes deep into the various corporate social structures we’re seeing, as well as the advantages and disadvantages of each. There are also a couple of great examples of how known brands used an integrated, holistic approach to achieve stated social goals. What’s especially exciting to me is the Oracle SRM framework for the enterprise provides companywide integration into one seamless system. This is not a dream. This is going to have substantial business impact in the next several years.

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• ArchBeat Link-o-Rama Top 10 for November 2012

  - by Bob Rhubart

  Every day ArchBeat searches the web for content created by and for community members, and then shares that content via social media. Here's the list of the Top 10 most popular items posted on the OTN ArchBeat Facebook Page for November 2012. One-Stop Shop for Oracle Webcasts Webcasts can be a great way to get information about Oracle products without having to go cross-eyed reading yet another document off your computer screen. Oracle's new Webcast Center offers selectable filtering to make it easy to get to the information you want. Yes, you have to register to gain access, but that process is quick, and with over 200 webcasts to choose from you know you'll find useful content. OAM/OVD JVM Tuning Vinay from the Oracle Fusion Middleware Architecture Group (otherwise known as the A-Team) shares a process for analyzing and improving performance in Oracle Virtual Directory and Oracle Access Manager. White Paper: Oracle Exalogic Elastic Cloud: Advanced I/O Virtualization Architecture for Consolidating High-Performance Workloads This new white paper by Adam Hawley (with contributions from Yoav Eilat) describes in great detail the incorporation into Oracle Exalogic of virtualized InfiniBand I/O interconnects using Single Root I/O Virtualization (SR-IOV) technology. Architected Systems: "If you don't develop an architecture, you will get one anyway..." "Can you build a system without taking care of architecture?," asks Manuel Ricca. "You certainly can. But inevitably the system will be unbalanced, neglecting the interests of key stakeholders, and problems will soon emerge." Backup and Recovery of an Exalogic vServer via rsync "On Exalogic a vServer will consist of a number of resources from the underlying machine," says the man known only as Donald. "These resources include compute power, networking and storage. In order to recover a vServer from a failure in the underlying rack all of these components have to be thoughts about. This article only discusses the backup and recovery strategies that apply to the storage system of a vServer." This Week on the OTN Architect Community Home Page Make time to check out this week's features on the OTN Solution Architect Homepage, including: SOA Practitioner Guide: Identifying and Discovering Services Technical article by Yuli Vasiliev on Setting Up, Configuring, and Using an Oracle WebLogic Server Cluster Podcast: Are You Future Proof? Clustering ODI11g for High-Availability Part 1: Introduction and Architecture | Richard Yeardley "JEE agents can be deployed alongside, or instead of, standalone agents," says Rittman Meade's Richard Yeardley. "But there is one key advantage in using JEE agents and WebLogic – when you deploy JEE agents as part of a WebLogic cluster they can be configured together to form a high availability cluster." Learn more in Yeardley's extensive post. OIM 11g : Multi-thread approach for writing custom scheduled job | Saravanan V S Saravanan shares insight and expertise relevant to "designing and developing an OIM schedule job that uses multi threaded approach for updating data in OIM using APIs." How to Create Virtual Directory in Weblogic Server | Zeeshan Baig Oracle ACE Zeeshan Baig shows you how in six easy steps. SOA Galore: New Books for Technical Eyes Only Shake up up your technical skills with this trio of new technical books from community members covering SOA and BPM. Thought for the Day "Humans are the best value in computers -- where else can you get a non-linear computer weighing only about 160lbs, having a billion binary decision elements, that can be mass-produced by unskilled labour?" — Anonymous Source: SoftwareQuotes.com

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• Personal Financial Management – The need for resuscitation

  - by Salil Ravindran

  Until a year or so ago, PFM (Personal Financial Management) was the blue eyed boy of every channel banking head. In an age when bank account portability is still fiction, PFM was expected to incentivise customers to switch banks. It still is, in some emerging economies, but if the state of PFM in matured markets is anything to go by, it is in a state of coma and badly requires resuscitation. Studies conducted around the year show an alarming decline and stagnation in PFM usage in mature markets. A Sept 2012 report by Aite Group – Strategies for PFM Success shows that 72% of users hadn’t used PFM and worse, 58% of them were not kicked about using it. Of the rest who had used it, only half did on a bank site. While there are multiple reasons for this lack of adoption, some are glaringly obvious. While pretty graphs and pie charts are important to provide a visual representation of my income and expense, it is simply not enough to encourage me to return. Static representation of data without any insightful analysis does not help me. Budgeting and Cash Flow is important but when I have an operative account, a couple of savings accounts, a mortgage loan and a couple of credit cards help me with what my affordability is in specific contexts rather than telling me I just busted my budget. Help me with relative importance of each budget category so that I know it is fine to go over budget on books for my daughter as against going over budget on eating out. Budget over runs and spend analysis are post facto and I am informed of my sins only when I return to online banking. That too, only if I decide to come to the PFM area. Fundamentally, PFM should be a part of my banking engagement rather than an analysis tool. It should be contextual so that I can make insight based decisions. So what can be done to resuscitate PFM? Amalgamation with banking activities – In most cases, PFM tools are integrated into online banking pages and they are like chapter 37 of a long story. PFM needs to be a way of banking rather than a tool. Available balances should shift to Spendable Balances. Budget and goal related insights should be integrated with transaction sessions to drive pre-event financial decisions. Personal Financial Guidance - Banks need to think ground level and see if their PFM offering is really helping customers achieve self actualisation. Banks need to recognise that most customers out there are non-proficient about making the best value of their money. Customers return when they know that they are being guided rather than being just informed on their finance. Integrating contextual financial offers and financial planning into PFM is one way ahead. Yet another way is to help customers tag unwanted spending thereby encouraging sound savings habits. Mobile PFM – Most banks have left all those numbers on online banking. With access mostly having moved to devices and the success of apps, moving PFM on to devices will give it a much needed shot in the arm. This is not only about presenting the same wine in a new bottle but also about leveraging the power of the device in pushing real time notifications to make pre-purchase decisions. The pursuit should be to analyse spend, budgets and financial goals real time and push them pre-event on to the device. So next time, I should know that I have over run my eating out budget before walking into that burger joint and not after. Increase participation and collaboration – Peer group experiences and comments are valued above those offered by the bank. Integrating social media into PFM engagement will let customers share and solicit their financial management experiences with their peer group. Peer comparisons help benchmark one’s savings and spending habits with those of the peer group and increases stickiness. While mature markets have gone through this learning in some way over the last one year, banks in maturing digital banking economies increasingly seem to be falling into this trap. Best practices lie in profiling and segmenting customers, being where they are and contextually guiding them to identify and achieve their financial goals. Banks could look at the likes of Simple and Movenbank to draw inpiration from.

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• Blink-Data vs Instinct?

  - by Samantha.Y. Ma

  In his landmark bestseller Blink, well-known author and journalist Malcolm Gladwell explores how human beings everyday make seemingly instantaneous choices --in the blink of an eye--and how we “think without thinking.”  These situations actually aren’t as simple as they seem, he postulates; and throughout the book, Gladwell seeks answers to questions such as: 1.    What makes some people good at thinking on their feet and making quick spontaneous decisions?2.    Why do some people follow their instincts and win, while others consistently seem to stumble into error?3.    Why are some of the best decisions often those that are difficult to explain to others?In Blink, Gladwell introduces us to the psychologist who has learned to predict whether a marriage will last, based on a few minutes of observing a couple; the tennis coach who knows when a player will double-fault before the racket even makes contact with the ball; the antiquities experts who recognize a fake at a glance. Ultimately, Blink reveals that great decision makers aren't those who spend the most time deliberating or analyzing information, but those who focus on key factors among an overwhelming number of variables-- i.e., those who have perfected the art of "thin-slicing.” In Data vs. Instinct: Perfecting Global Sales Performance, a new report sponsored by Oracle, the Economist Intelligence Unit (EIU) explores the roles data and instinct play in decision-making by sales managers and discusses how sales executives can increase sales performance through more effective  territory planning and incentive/compensation strategies.If you are a sales executive, ask yourself this:  “Do you rely on knowledge (data) when you plan out your sales strategy?  If you rely on data, how do you ensure that your data sources are reliable, up-to-date, and complete?  With the emergence of social media and the proliferation of both structured and unstructured data, how do you know that you are applying your information/data correctly and in-context?  Three key findings in the report are:•    Six out of ten executives say they rely more on data than instinct to drive decisions. •    Nearly one half (48 percent) of incentive compensation plans do not achieve the desired results. •    Senior sales executives rely more on current and historical data than on forecast data. Strikingly similar to what Gladwell concludes in Blink, the report’s authors succinctly sum up their findings: "The best outcome is a combination of timely information, insightful predictions, and support data."Applying this insight is crucial to creating a sound sales plan that drives alignment and results.  In the area of sales performance management, “territory programs and incentive compensation continue to present particularly complex challenges in an increasingly globalized market," say the report’s authors. "It behooves companies to get a better handle on translating that data into actionable and effective plans." To help solve this challenge, CRM Oracle Fusion integrates forecasting, quotas, compensation, and territories into a single system.   For example, Oracle Fusion CRM provides a natural integration between territories, which define the sales targets (e.g., collection of accounts) for the sales force, and quotas, which quantify the sales targets. In fact, territory hierarchy is a core analytic dimension to slice and dice sales results, using sales analytics and alerts to help you identify where problems are occurring. This makes territoriesStart tapping into both data and instinct effectively today with Oracle Fusion CRM.   Here is a short video to provide you with a snapshot of how it can help you optimize your sales performance.  

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• Guaranteed Restore Points as Fallback Method

  - by Mike Dietrich

  Thanks to the great audience yesterday in the Upgrade & Migration Workshop in Utrecht. That was really fun and I was amazed by our new facilities (and the  "wellness" lights surrounding the plenum room's walls). And another reason why I like to do these workshops is that often I learn new things from you So credits here to Rick van  Ek who has highlighted the following topic to me. Yesterday (and in some previous workshops) I did mention during the discussion about Fallback Strategies that you'll have to switch on Flashback Database beforehand to create a guaranteed restore point in case you'll encounter an issue during the database upgrade. I knew that we've made it possible since Oracle Database 11.2 to switch Flashback Database on without taking the database into MOUNT status (you could switch it off anyway while the database is open before in all releases). But before Oracle Database 11.2 that did require MOUNT status. SQL> create restore point rp1 guarantee flashback database ; create restore point rp1 guarantee flashback database * ERROR at line 1: ORA-38784: Cannot create restore point 'RP1'. ORA-38787: Creating the first guaranteed restore point requires mount mode when flashback database is off. But Rick did mention that I won't need to switch Flashback Database On to create a guaranteed restore point. And he's right - in older releases I would have had to go into MOUNT state to define the restore point which meant to restart the database. But in 11.2 that's no necessary anymore. And the same will apply when you upgrade your pre-11.2 database (e.g. an Oracle Database 10.2.0.4) to Oracle Database 11.2. As soon as you start your "old" not-yet-upgraded database in your 11.2 environment with STARTUP UPGRADE you can define a guaranteed restore point. If you tail the alert.log you'll see that the database will start the RVWR (Recovery Writer) background process - you'll just have to make sure that you'd define the values for db_recovery_file_dest_size and db_recovery_file_dest. SQL> startup upgrade ORACLE instance started. Total System Global Area  417546240 bytes Fixed Size                  2228944 bytes Variable Size             134221104 bytes Database Buffers          272629760 bytes Redo Buffers                8466432 bytes Database mounted. Database opened. SQL> create restore point grpt guarantee flashback database; Restore point created.SQL> drop restore point grpt; And don't forget to drop that restore point the sooner or later as it is guaranteed - and will fill up your Fast Recovery Area pretty quickly Just on the side: in any case archivelog mode is required if you'd like to work with restore points. - Mike

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• Universities 2030: Learning from the Past to Anticipate the Future

  - by Mohit Phogat

  What will the landscape of international higher education look like a generation from now? What challenges and opportunities lie ahead for universities, especially “global” research universities? And what can university leaders do to prepare for the major social, economic, and political changes—both foreseen and unforeseen—that may be on the horizon? The nine essays in this collection proceed on the premise that one way to envision “the global university” of the future is to explore how earlier generations of university leaders prepared for “global” change—or at least responded to change—in the past. As the essays in this collection attest, many of the patterns associated with contemporary “globalization” or “internationalization” are not new; similar processes have been underway for a long time (some would say for centuries).[1] A comparative-historical look at universities’ responses to global change can help today’s higher-education leaders prepare for the future. Written by leading historians of higher education from around the world, these nine essays identify “key moments” in the internationalization of higher education: moments when universities and university leaders responded to new historical circumstances by reorienting their relationship with the broader world. Covering more than a century of change—from the late nineteenth century to the early twenty-first—they explore different approaches to internationalization across Europe, Asia, Australia, North America, and South America. Notably, while the choice of historical eras was left entirely open, the essays converged around four periods: the 1880s and the international extension of the “modern research university” model; the 1930s and universities’ attempts to cope with international financial and political crises; the 1960s and universities’ role in an emerging postcolonial international development apparatus; and the 2000s and the rise of neoliberal efforts to reform universities in the name of international economic “competitiveness.” Each of these four periods saw universities adopt new approaches to internationalization in response to major historical-structural changes, and each has clear parallels to today. Among the most important historical-structural challenges that universities confronted were: (1) fluctuating enrollments and funding resources associated with global economic booms and busts; (2) new modes of transportation and communication that facilitated mobility (among students, scholars, and knowledge itself); (3) increasing demands for applied science, technical expertise, and commercial innovation; and (4) ideological reconfigurations accompanying regime changes (e.g., from one internal regime to another, from colonialism to postcolonialism, from the cold war to globalized capitalism, etc.). Like universities today, universities in the past responded to major historical-structural changes by internationalizing: by joining forces across space to meet new expectations and solve problems on an ever-widening scale. Approaches to internationalization have typically built on prior cultural or institutional ties. In general, only when the benefits of existing ties had been exhausted did universities reach out to foreign (or less familiar) partners. As one might expect, this process of “reaching out” has stretched universities’ traditional cultural, political, and/or intellectual bonds and has invariably presented challenges, particularly when national priorities have differed—for example, with respect to curricular programs, governance structures, norms of academic freedom, etc. Strategies of university internationalization that either ignore or downplay cultural, political, or intellectual differences often fail, especially when the pursuit of new international connections is perceived to weaken national ties. If the essays in this collection agree on anything, they agree that approaches to internationalization that seem to “de-nationalize” the university usually do not succeed (at least not for long). Please continue reading the other essays at http://globalhighered.wordpress.com/

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• Consumer Oriented Search In Oracle Endeca Information Discovery – Part 1

  - by Bob Zurek

  Information Discovery, a core capability of Oracle Endeca Information Discovery, enables business users to rapidly search, discover and navigate through a wide variety of big data including structured, unstructured and semi-structured data. One of the key capabilities, among many, that differentiate our solution from others in the Information Discovery market is our deep support for search across this growing amount of varied big data. Our method and approach is very different than classic simple keyword search that is found in may information discovery solutions. In this first part of a series on the topic of search, I will walk you through many of the key capabilities that go beyond the simple search box that you might experience in products where search was clearly an afterthought or attempt to catch up to our core capabilities in this area. Lets explore. The core data management solution of Oracle Endeca Information Discovery is the Endeca Server, a hybrid search-analytical database that his highly scalable and column-oriented in nature. We will talk in more technical detail about the capabilities of the Endeca Server in future blog posts as this post is intended to give you a feel for the deep search capabilities that are an integral part of the Endeca Server. The Endeca Server provides best-of-breed search features aw well as a new class of features that are the first to be designed around the requirement to bridge structured, semi-structured and unstructured big data. Some of the key features of search include type a heads, automatic alphanumeric spell corrections, positional search, Booleans, wildcarding, natural language, and category search and query classification dialogs. This is just a subset of the advanced search capabilities found in Oracle Endeca Information Discovery. Search is an important feature that makes it possible for business users to explore on the diverse data sets the Endeca Server can hold at any one time. The search capabilities in the Endeca server differ from other Information Discovery products with simple “search boxes” in the following ways: The Endeca Server Supports Exploratory Search.  Enterprise data frequently requires the user to explore content through an ad hoc dialog, with guidance that helps them succeed. This has implications for how to design search features. Traditional search doesn’t assume a dialog, and so it uses relevance ranking to get its best guess to the top of the results list. It calculates many relevance factors for each query, like word frequency, distance, and meaning, and then reduces those many factors to a single score based on a proprietary “black box” formula. But how can a business users, searching, act on the information that the document is say only 38.1% relevant? In contrast, exploratory search gives users the opportunity to clarify what is relevant to them through refinements and summaries. This approach has received consumer endorsement through popular ecommerce sites where guided navigation across a broad range of products has helped consumers better discover choices that meet their, sometimes undetermined requirements. This same model exists in Oracle Endeca Information Discovery. In fact, the Endeca Server powers many of the most popular e-commerce sites in the world. The Endeca Server Supports Cascading Relevance. Traditional approaches of search reduce many relevance weights to a single score. This means that if a result with a good title match gets a similar score to one with an exact phrase match, they’ll appear next to each other in a list. But a user can’t deduce from their score why each got it’s ranking, even though that information could be valuable. Oracle Endeca Information Discovery takes a different approach. The Endeca Server stratifies results by a primary relevance strategy, and then breaks ties within a strata by ordering them with a secondary strategy, and so on. Application managers get the explicit means to compose these strategies based on their knowledge of their own domain. This approach gives both business users and managers a deterministic way to set and understand relevance. Now that you have an understanding of two of the core search capabilities in Oracle Endeca Information Discovery, our next blog post on this topic will discuss more advanced features including set search, second-order relevance as well as an understanding of faceted search mechanisms that include queries and filters.  

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• Observing flow control idle time in TCP

  - by user12820842

  Previously I described how to observe congestion control strategies during transmission, and here I talked about TCP's sliding window approach for handling flow control on the receive side. A neat trick would now be to put the pieces together and ask the following question - how often is TCP transmission blocked by congestion control (send-side flow control) versus a zero-sized send window (which is the receiver saying it cannot process any more data)? So in effect we are asking whether the size of the receive window of the peer or the congestion control strategy may be sub-optimal. The result of such a problem would be that we have TCP data that we could be transmitting but we are not, potentially effecting throughput. So flow control is in effect: when the congestion window is less than or equal to the amount of bytes outstanding on the connection. We can derive this from args[3]-tcps_snxt - args[3]-tcps_suna, i.e. the difference between the next sequence number to send and the lowest unacknowledged sequence number; and when the window in the TCP segment received is advertised as 0 We time from these events until we send new data (i.e. args[4]-tcp_seq = snxt value when window closes. Here's the script: #!/usr/sbin/dtrace -s #pragma D option quiet tcp:::send / (args[3]-tcps_snxt - args[3]-tcps_suna) = args[3]-tcps_cwnd / { cwndclosed[args[1]-cs_cid] = timestamp; cwndsnxt[args[1]-cs_cid] = args[3]-tcps_snxt; @numclosed["cwnd", args[2]-ip_daddr, args[4]-tcp_dport] = count(); } tcp:::send / cwndclosed[args[1]-cs_cid] && args[4]-tcp_seq = cwndsnxt[args[1]-cs_cid] / { @meantimeclosed["cwnd", args[2]-ip_daddr, args[4]-tcp_dport] = avg(timestamp - cwndclosed[args[1]-cs_cid]); @stddevtimeclosed["cwnd", args[2]-ip_daddr, args[4]-tcp_dport] = stddev(timestamp - cwndclosed[args[1]-cs_cid]); @numclosed["cwnd", args[2]-ip_daddr, args[4]-tcp_dport] = count(); cwndclosed[args[1]-cs_cid] = 0; cwndsnxt[args[1]-cs_cid] = 0; } tcp:::receive / args[4]-tcp_window == 0 && (args[4]-tcp_flags & (TH_SYN|TH_RST|TH_FIN)) == 0 / { swndclosed[args[1]-cs_cid] = timestamp; swndsnxt[args[1]-cs_cid] = args[3]-tcps_snxt; @numclosed["swnd", args[2]-ip_saddr, args[4]-tcp_dport] = count(); } tcp:::send / swndclosed[args[1]-cs_cid] && args[4]-tcp_seq = swndsnxt[args[1]-cs_cid] / { @meantimeclosed["swnd", args[2]-ip_daddr, args[4]-tcp_sport] = avg(timestamp - swndclosed[args[1]-cs_cid]); @stddevtimeclosed["swnd", args[2]-ip_daddr, args[4]-tcp_sport] = stddev(timestamp - swndclosed[args[1]-cs_cid]); swndclosed[args[1]-cs_cid] = 0; swndsnxt[args[1]-cs_cid] = 0; } END { printf("%-6s %-20s %-8s %-25s %-8s %-8s\n", "Window", "Remote host", "Port", "TCP Avg WndClosed(ns)", "StdDev", "Num"); printa("%-6s %-20s %-8d %@-25d %@-8d %@-8d\n", @meantimeclosed, @stddevtimeclosed, @numclosed); } So this script will show us whether the peer's receive window size is preventing flow ("swnd" events) or whether congestion control is limiting flow ("cwnd" events). As an example I traced on a server with a large file transfer in progress via a webserver and with an active ssh connection running "find / -depth -print". Here is the output: ^C Window Remote host Port TCP Avg WndClosed(ns) StdDev Num cwnd 10.175.96.92 80 86064329 77311705 125 cwnd 10.175.96.92 22 122068522 151039669 81 So we see in this case, the congestion window closes 125 times for port 80 connections and 81 times for ssh. The average time the window is closed is 0.086sec for port 80 and 0.12sec for port 22. So if you wish to change congestion control algorithm in Oracle Solaris 11, a useful step may be to see if congestion really is an issue on your network. Scripts like the one posted above can help assess this, but it's worth reiterating that if congestion control is occuring, that's not necessarily a problem that needs fixing. Recall that congestion control is about controlling flow to prevent large-scale drops, so looking at congestion events in isolation doesn't tell us the whole story. For example, are we seeing more congestion events with one control algorithm, but more drops/retransmission with another? As always, it's best to start with measures of throughput and latency before arriving at a specific hypothesis such as "my congestion control algorithm is sub-optimal".

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• Field Report - Notes from IHRIM Atlanta Event

  - by Natalia Rachelson

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Steve Boese, Director, Talent Strategy, Oracle Recently I had the pleasure to serve as a guest speaker at the IHRIM Atlanta/SE Chapter meeting in Atlanta, Georgia. The focus of my talk was Mobile Technology in Human Resources, and while still a new and developing area, the enormous growth and ubiquitous presence of mobile devices and increasing importance of and demand for constant connectivity in both our personal and professional lives has put planning and developing a mobile HR technology strategy high on many organizations lists of priorities in 2012. Numerous studies have shown that the confluence of ever-rising sales of smartphones and tablets; and the increasing tendency for workers of all kinds to be more mobile and less tied down to traditional, fixed-location workplaces and what now seem like old-fashioned PC-centric and traditional computing environments are driving Human Resources leaders to think about how, where, when, and for whom that the deployment of mobile HR solutions will help them address their business needs, and put information in the hands of those that need it, when they need it, and on their preferred devices. In the session we talked about some of the potential opportunities for mobile HR technologies, from simple workflow-based approval capability, to employee directories and robust employee profiles, to more advanced use cases like internal social networking and location-based mobile recruiting applications. And truly we are just scratching the surface of the potential and the value that all kinds of HR-related mobile technologies will help deliver to enterprises in the coming years. Additionally, it was encouraging to talk with many of the HR leaders in attendance who expressed interest in these kinds of mobile HR technology opportunities, as well as to hear how some of them are already working on developing their own mobile strategies or experimenting with mobile solutions in their workforces. It was a fantastic meeting and I’d like to express my thanks to Kim Bryant, IHRIM Atlanta/SE Board President, the other board members, and also the IHRIM Atlanta Chapter members and attendees at the event. If you are in the Atlanta area and are interested in HR and HR Technology, you can learn more about the programs and services that the Chapter has to offer at their website - http://www.ihrimatlantase.org/. And for people that are interested in what we at Oracle are working on in mobile, you can also sign up to receive the latest updates about the Oracle Fusion Applications tablet solutions, Oracle Fusion Tap, at https://fusiontap.oracle.com/.

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• Capgemini Global Business Process Management Report

  - by JuergenKress

  Welcome to the Capgemini Global Business Process Management (BPM) Report. This report is an exploration of key trends in BPM as seen by CXOs across a broad selection of sectors and geographies. BPM is perhaps at a tipping point - it’s certainly at an exciting stage in its evolution. As both an engineer and an Operational Research practitioner in my early career, and subsequently as a consultant, I have seen BPM through its development over the last 26 years. BPM has its roots in management practices such as Total Quality Management, Business Process Reengineering & Model Based Development; but the advent of the new generation of sophisticated modelling and process execution technologies has greatly enhanced BPM’s power to truly transform businesses. This has created one of the most rapidly growing and attractive market sectors for both services and technology. We see BPM as a critical management discipline that when executed against clear, cross organizational business objectives, can deliver exceptional value to that organization. However, we also see that the potential for BPM is not well understood. Our decision to conduct this global survey stemmed from discussions with our clients. We sought to gain a better impression of their understanding of BPM, how they measure its value, and how far it is prioritized within their Business and Technology Transformation efforts. This research confirms our belief that BPM needs to be a jointly owned Business and IT discipline. It also demonstrates that it is starting to gain significant traction in the market and investments are starting to pay dividends to the early adopters. At Capgemini we are being asked by our clients to help them simplify and improve their business models and the technology that supports them and we are already seeing BPM become an integral and key part of this proposition. Business Process Management is becoming ever more relevant to both large and small organizations in the current economic climate. At a time when many different market sectors are facing slow revenue growth, customer churn and increased pressures on costs, BPM becomes a critical weapon in the battle for efficiency and effectiveness in processes. Furthermore, in a challenging and changing business environment that is characterized by uncertainty, it allows organizations to adapt, be more agile and fleet of foot. Capgemini is seeing strong demand for BPM services in markets such as the USA, the UK, the Netherlands and France; and there are clear signs of increased interest in other geographies such as, Germany, Sweden, Spain, Italy and Australia. In sector terms, the financial services industry has led the way in BPM adoption over the recent past, driven by increased focus on customer- centricity and regulatory compliance. Other sectors, public sector, utilities, telco, retail and manufacturing are now not only catching up, but are starting o use BPM in new ways to create new business models to serve customers and outsmart the competition. The research findings also show however that this is a complex landscape, and we are not seeing adoption of BPM in a clear and consistent way. This report also looks at some of the barriers to adoption, with organizational silos being a major obstacle. Waters are further muddied by fragmented budgets, lack of clear governance and ownership and internal politics. The objective of our investment in this research project was to shed some light on these elements with a view to assisting organizations to create strategies that avoid or at least mitigate some of these barriers to success. Management of change in such endea vours is a key part in enabling the appropriate alignment of business and technology to support their transformation efforts. I hope that you find this report of benefit in the further adoption of Business Process Management. Get the full report here. SOA & BPM Partner Community For regular information on Oracle SOA Suite become a member in the SOA & BPM Partner Community for registration please visit www.oracle.com/goto/emea/soa (OPN account required) If you need support with your account please contact the Oracle Partner Business Center. Blog Twitter LinkedIn Facebook Wiki Technorati Tags: Capgemini,bpm report,bpm market,SOA Community,Oracle SOA,Oracle BPM,Community,OPN,Jürgen Kress

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• The Social Enterprise: Gangnam Style

  - by Mike Stiles

  Are only small and medium businesses able to put social strategies in place, generate consistent, compelling content for customers, and be nimble enough to listen and respond to the social communities they build? Or are enterprise organizations eagerly and effectively adopting social as well? It depends on whom inside the organization you ask. A study from Attensity looked at who “gets” social inside enterprise organizations. The results were unsurprising. Mostly, Generation X and Y employees who came of age with social as part of their lives and as a key communications vehicle understand it. Imagine being a 25-year-old at a company that bans employees from accessing Facebook at work. You may as well tell them they can’t use phones and must do all calculations on an abacus. To them, such policy is absent of real-world logic and signals to them the organization is destined to be the victim of an up-and-comer. After that, it’s senior management that gets social. You don’t get to be in senior management without reading a few things and paying attention. Most senior managers are well aware of the impact social has had and will have, though they may be unsure of what to do about it. The better ones will utilize those on the inside who do inherently know how to communicate and build virtual relationships using social. The very best will get the past out of the way for these social innovators, so the new communications can be enacted minus counterproductive dictums, double-clutching, meeting-creep, and all the other fading internal practices that water down content and impede change. Organizationally, the Attensity study found 81% of enterprise companies believe failing to embrace social will result in their being left behind. Yet our old friend fear still has many captive in its clutches. 79% feel overwhelmed by the volume of social data available, something a social technology partner with goal-oriented analytics expertise could go a long way toward alleviating. Then there’s the fear of social having a negative impact. This comes from a lack of belief in the product, the customer service, or both. The public uses social not to go out and slay brands. They’re using it to be honest. If the fear is that honesty will reflect badly on the brand, the brand has much bigger, broader problems than what happens on Facebook. Sadly, most enterprise organizations still see social as a megaphone, a one-way channel with which to hit people with ads. They either don’t understand social relationships, or don’t want any. The truly unenlightened manager will always say, “We help them by selling them our stuff.” “Brand affinity” is a term, it’s just not one assigned much value in enterprise organizations. Which brings us to Psy, the Korean performer whose Internet video phenom “Gangnam Style,” as of this writing, has been viewed 438,550,238 times on YouTube. It’s bigger than anything a brand will probably ever publish. Most brands would never have seen the point of making or publishing it. But a funny thing happened on the way to Internet success. The video literally doubled the stock price of Psy’s father’s software firm. NH Investment and Securities said, "The positive sentiment has attracted investors just because of the fact the company is owned by Psy's father and uncle.” The company wasn’t mentioned or seen in the video in any way, yet reaped tangible rewards just for being tangentially associated with it. Imagine your brand being visibly and directly responsible for such a smash and tell me it’s worthless. When enterprise organizations embrace the value of igniting passions, making people happier, solving their problems, informing them, helping them have fun, etc., then they will have fully embraced social, and will reap the brand affinity rewards of heightened awareness, brand loyalty and yes, sales.

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• BI&EPM in Focus November 2012

  - by Mike.Hallett(at)Oracle-BI&EPM

  Customers ·       San Diego Unified School District Harnesses Attendance, Procurement, and Operational Data with Oracle Exalytics, Generating $4.4 Million in Savings ·       NilsonGroup chooses Oracle Exalytics In-Memory Machine as their solution to access critical data to keep its stores competitive with real-time Mobile BI:  Video ·       Nykredit, in the Danish Financial Sector, describes their experiences from testing the Exalytics Business Intelligence Machine: Video  ·       Sodexo chose Oracle Exalytics as their business analytics platform:  Video ·       AstraZeneca (US, Canada, MedImmune) Improves Insight, Analytics, and Reporting, Enterprisewide with Unified Planning on a Single Platform ·       Experian Consolidates Reporting Systems for One, Global View of Financial Data and Improves Planning for Continued Growth ·       Munchkin Gives its Line of Children’s Products Plenty of Room to Grow in an Upgraded Enterprise Application Environment ·       Top 20 EPM Customer Snapshots, in One Handy Booklet (link) ·       Customer and Partner Successes: Link to Complete Archive Enterprise Performance Management ·       Nov 15: Is Hope and Email the Core of your Reconciliation Process? (link) ·       Replay: Integrated Business Planning, Featuring Leggett & Platt (link) ·       Whitepaper: The New Competitive Advantage - Strategic CIO's Embrace the Cloud (link) ·       Press: Oracle Enterprise Performance Management Driving Significant Improvements in Budget Management and Reporting for Public Sector Organizations (link) ·       Enterprise Performance Management Video Feature Overviews, Now Available on YouTube (link) ·       NEW Solution Brief - Oracle Hyperion Planning on the Oracle Exalytics In-Memory Machine (link) ·       For Insurance sector: Datasheet for new release V2.0 - Oracle Quantitative Management and Reporting for Solvency II (link) ·       Whitepaper FSN 2012: Managing Risk and Uncertainty, an Executive's Guide to Integrated Business Planning (link) ·       NEW Datasheet for Oracle Planning and Budgeting Cloud Service (link) ·       Blog: Planning in the Cloud - For Real Business Intelligence ·       Press: Latest Release of Oracle Exalytics In-Memory Machine Software Enables Customers to View and Analyze Data at the Speed of Business (link) ·       Press: New Release (11.1.1.6.2BP1) of Oracle Business Intelligence Enables Users to Quickly Access and Analyze Key Business Information, Anytime, Anywhere (link) ·       Mark Hurd Interviewed on USA Today about Big Data & Analytics (link) ·       Whitepaper: Mastering Big Data - CFO Strategies to Transform Insight into Opportunity (link) ·       Nov 15: Improve Asset Utilization. Achieve Greater Profitability: Oracle Enterprise Asset Management Analytics (link) ·       Replay: Oracle Enterprise Asset Mgmt Analytics and Oracle Manufacturing Analytics (link) ·       Overload to Impact: An Industry Scorecard on Big Data Business Challenges (link) ·       Webcast Replay: Overview of Oracle Endeca Informational Discovery (link) ·       OBIEE 11g: Required and Recommended Patches and Patch Sets (link)

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