Customer Loyalty vs. Customer Engagement: Who Cares?
- by Jeb Dasteel-Oracle
Have you read the recent Forbes OracleVoice blog titled Customer Loyalty is Dead. Long Live
Engagement!? If you haven’t, take a look. This article prompted lots of conversation in
the social realm. Many who read the article voiced their reactions to the
headline and now I’m jumping in to add my view.
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