Did you miss
this general session on Monday morning presented by Amit Zavery, VP of Oracle
Fusion Middleware Product Management? There will be a recording made available
shortly and in the meanwhile, here is a recap. Amit presented 5 strategies
customers can leverage today to extend their applications.
Figure 1: 5 Oracle Fusion Middleware
strategies to extend Oracle Applications & Oracle Fusion Apps
1. Engage Everyone – Provide intuitive and social experience
for application users using Oracle WebCenter
2. Extend Enterprise – Extend Oracle Applications to mobile
devices using Oracle ADF Mobile
3. Orchestrate Processes – Automate key organization
processes across on-premise & cloud applications using Oracle BPM Suite & Oracle SOA Suite
4. Secure the core – Provide single sign-on and self-service
provisioning across multiple apps using Oracle Identity Management
5. Optimize Performance – Leverage Exalogic stack to consolidate
multiple instance and improve performance of Oracle Applications
Session
included 3 demonstrations to illustrate these strategies.
1. First demo highlighted significance of
mobile applications for unlocking existing investment in Applications such as
EBS. Using a native iPhone application interacting with e-Business Suite, demo
showed how expense approval can be mobile enabled with enhanced visibility
using BI dashboards.
2. Second demo showed how you can extend a banking process in Siebel and Oracle Policy Automation with Oracle BPM Suite.Process starts in Siebel with a customer requesting a loan, and then jumps to OPA for loan recommendations and decision making and loan processing with approvals in handled in BPM Suite. Once approvals are completed Siebel is updated to complete the process.
3. Final demo showcased FMW components
inside Fusion Applications, specifically WebCenter.
Boeing,
Underwriter Laboratories and Electronic Arts joined this quest and discussed 3
different approaches of leveraging Fusion Middleware stack to maximize their
investment in Oracle Applications and/or Fusion Applications technology. Let’s
briefly review what these customers shared during the session:
1. Extend Fusion Applications
We know that Oracle Fusion Middleware is the underlying technology infrastructure for Oracle Fusion Applications. Architecturally, Oracle Fusion Apps leverages several components of Oracle Fusion Middleware from Oracle WebCenter for rich collaborative interface, Oracle SOA Suite & Oracle BPM Suite for orchestrating key underlying processes to Oracle BIEE for dash boarding and analytics. Boeing talked about how they are using Oracle BPM Suite 11g, a key component of Oracle Fusion Middleware with Oracle Fusion Apps to transform their supply chain.
Tim Murnin, Director of Supply Chain talked about Boeing’s 5 year supply chain transformation journey. Boeing’s Integrated and Information Management division began with automation of critical RFQ process using Oracle BPM Suite. This 1st phase resulted in 38% reduction in labor costs for RFP. As a next step in this effort, Boeing
is now creating a platform to enable electronic Order Management. Fusion Apps
are playing a significant role in this phase. Boeing has gone live with Oracle
Fusion Product Hub and efforts are underway with Oracle Fusion Distributed
Order Orchestration (DOO). So, where does Oracle BPM Suite 11g fit in this
equation? Let me explain. Business processes within Fusion Apps are designed
using 2 standards: Business Process Execution Language (BPEL) and Business
Process Modeling Notation (BPMN). These processes can be easily configured
using declarative set of tools. Boeing leverages Oracle BPM Suite 11g (which
supports BPMN 2.0) and Oracle SOA Suite (which supports BPEL) to “extend” these
applications. Traditionally, customizations are done within an app using native
technologies. But, instead of making process changes within Fusion Apps, Boeing
has taken an approach of building “extensions” layer on top of the application.
Fig 2: Boeing’s use of Oracle BPM Suite
to orchestrate key supply chain processes across Fusion Apps
2. Maximize Oracle Applications investment
Fusion Middleware appeals not only to Fusion Apps customers, but is also leveraged by Oracle E-Business Suite, PeopleSoft, Siebel and JD Edwards customers
significantly. Using Oracle BPM Suite and Oracle SOA Suite is the recommended extension strategy for Oracle Fusion Apps and Oracle Applications Unlimited
customers. Electronic Arts, E-Business Suite customer, spoke about their strategy to transform their order-to-cash process using Oracle SOA Suite,
Oracle Foundation Packs and Oracle BAM.
Udesh Naicker, Sr Director of IT at Elecronic Arts (EA), discussed how growth of social and digital gaming had started to put tremendous pressure on EA’s existing IT infrastructure. He discussed the challenge with millions of micro-transactions coming from several sources – Microsoft Xbox, Paypal, several service providers. EA found Order-2-Cash processes stretched to their limits. They lacked visibility into these transactions across the entire value chain.
EA began by consolidating their E-Business Suite R11 instances into single E-Business Suite R12. EA needed to cater to a variety of service requirements, connectivity methods, file formats, and information latency. Their integration strategy was tactical, i.e., using file uploads, TIBCO, SQL scripts. After consolidating E-Business suite, EA standardized their integration approach with Oracle SOA Suite and Oracle AIA Foundation Pack. Oracle SOA Suite is the platform used to extend E-Business Suite R12 and standardize 60+ interfaces across several heterogeneous systems including PeopleSoft, Demantra, SF.com, Workday, and Managed EDI services spanning on-premise, hosted and cloud applications.
EA believes that Oracle SOA Suite 11g based extension strategy has helped significantly in the followings ways:
- It
helped them keep customizations out of E-Business Suite, thereby keeping EBS R12
vanilla and upgrade safe
- Developers
are now proficient in technology which is also leveraged by Fusion Apps. This
has helped them prepare for adoption of Fusion Apps in the future
Fig 3: Using Oracle SOA Suite &
Oracle e-Business Suite, Electronic Arts built new platform for order
processing
3. Consolidate apps and improve scalability
Exalogic is an optimal platform for customers to
consolidate their application deployments and enhance performance. Underwriter
Laboratories talked about their strategy to run their mission critical
applications including e-Business Suite on Exalogic.
Christian
Anschuetz, CIO of Underwriter Laboratories (UL) shared how UL is on a growth
path - $1B to $2.5B in 5 years- and planning a significant business
transformation from a not-for-profit to a for-profit business. To support this
growth, UL is planning to simplify its IT environment and the deployment
complexity associated with ERP applications and technology it runs on.
Their current
applications were deployed on variety of hardware platforms and lacked
comprehensive disaster recovery architecture. UL embarked on a mission to deploy E-Business Suite on Exalogic. UL’s
solution is unique because it is one of the first to deploy a large number of
Oracle applications and related Fusion Middleware technologies (SOA, BI,
Analytical Applications AIA Foundation Pack and AIA EBS to Siebel UCM prebuilt
integration) on the combined Exalogic and Exadata environment. UL is planning to move to a virtualized
architecture toward the end of 2012 to securely host external facing
applications like iStore
Fig 4: Underwrites Labs deployed
e-Business Suite on Exalogic to achieve performance gains
Key takeaways
are:
- Fusion
Middleware platform is certified with major Oracle Applications Unlimited
offerings. Fusion Middleware is the underlying technological infrastructure for
Fusion Apps
- Customers
choose Oracle Fusion Middleware to
extend their applications (Apps Unlimited or Fusion Apps) to keep applications
upgrade safe and prepare for Fusion Apps
- Exalogic
is an optimum platform to consolidate applications deployments and enhance performance
TAGS:
Fusion Apps,
Exalogic, BPM Suite, SOA Suite, e-Business Suite Integration
