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• database deign advice wanted: double data entry

  - by john

  hi, I'm designing a database for capturing clinical trial data. The data are entered twice by two persons, independently and the results must be matched. What are the best database tools to use to achieve the best results. Any one has similar experiences? Your helps are highly appreciated. thanks.

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• Looking for a specific python gui module to perform the following task

  - by Sadaf Amouz

  I am looking for a GUI python module that is best suited for the following job: I am trying to plot a graph with many columns (perhaps hundreds), each column representing an individual. The user should be able to drag the columns around and drop them onto different columns to switch the two. Also, there are going to be additional dots drawn on the columns and by hovering over those dots, the user should see the values corresponding to those dots. What is the best way to approach this?

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• c# front-end GUI calling linux C++ functions

  - by queandans

  I am working on a project that the software is written in .NET C# and now new features require that we call third party's APIs that are built in C++ on Linux. We are given the .so files. What is the best way to achieve this? Is developing a JBoss application server and with JNI the best way? Thanks.

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• ASP .NET MVC 2.0 or WebFoms to develope a Auction site like Ebay?

  - by Paul

  Hello ... I´d like to know what is the best option to develope a Auction site like Ebay with ASP .NET 4.0: MVC 2.0 WebForms I only worked with WebForms, but I have time to learn MVC if is the best option... What you think? Thanks

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• How to refactor method which performs multiple steps (dependent on each other)?

  - by dotnetdev

  What is the best way to refactor a method which has many steps in it? For example, a method which setups some objects, creates several objects (Eg a database table), and so on - basically, one method which does a set of related steps. Would this be best suited to the command design pattern? Thanks

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• What is the definition of "interface" in object oriented programming.

  - by Daniel

  Ok, a friend of mine go back and forth on what "interface" means in programming. What is the best description of an "interface". To me an interface is a blueprint of a class, is this the best definition?

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• Which clustering method is suitable for which kind of data?

  - by Arpana

  I would like to know K-means is best suited for clustering of which type of data? When k-means fails? for which type of data set k-means does not give accurate answer? COBWEB is best suited for clustering of which type of data? When COBWEB fails? for which type of data set COBWEB does not give accurate answer?

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• Inheritance Mapping Strategies with Entity Framework Code First CTP5: Part 3 – Table per Concrete Type (TPC) and Choosing Strategy Guidelines

  - by mortezam

  This is the third (and last) post in a series that explains different approaches to map an inheritance hierarchy with EF Code First. I've described these strategies in previous posts: Part 1 – Table per Hierarchy (TPH) Part 2 – Table per Type (TPT)In today’s blog post I am going to discuss Table per Concrete Type (TPC) which completes the inheritance mapping strategies supported by EF Code First. At the end of this post I will provide some guidelines to choose an inheritance strategy mainly based on what we've learned in this series. TPC and Entity Framework in the Past Table per Concrete type is somehow the simplest approach suggested, yet using TPC with EF is one of those concepts that has not been covered very well so far and I've seen in some resources that it was even discouraged. The reason for that is just because Entity Data Model Designer in VS2010 doesn't support TPC (even though the EF runtime does). That basically means if you are following EF's Database-First or Model-First approaches then configuring TPC requires manually writing XML in the EDMX file which is not considered to be a fun practice. Well, no more. You'll see that with Code First, creating TPC is perfectly possible with fluent API just like other strategies and you don't need to avoid TPC due to the lack of designer support as you would probably do in other EF approaches. Table per Concrete Type (TPC)In Table per Concrete type (aka Table per Concrete class) we use exactly one table for each (nonabstract) class. All properties of a class, including inherited properties, can be mapped to columns of this table, as shown in the following figure: As you can see, the SQL schema is not aware of the inheritance; effectively, we’ve mapped two unrelated tables to a more expressive class structure. If the base class was concrete, then an additional table would be needed to hold instances of that class. I have to emphasize that there is no relationship between the database tables, except for the fact that they share some similar columns. TPC Implementation in Code First Just like the TPT implementation, we need to specify a separate table for each of the subclasses. We also need to tell Code First that we want all of the inherited properties to be mapped as part of this table. In CTP5, there is a new helper method on EntityMappingConfiguration class called MapInheritedProperties that exactly does this for us. Here is the complete object model as well as the fluent API to create a TPC mapping: public abstract class BillingDetail {     public int BillingDetailId { get; set; }     public string Owner { get; set; }     public string Number { get; set; } }          public class BankAccount : BillingDetail {     public string BankName { get; set; }     public string Swift { get; set; } }          public class CreditCard : BillingDetail {     public int CardType { get; set; }     public string ExpiryMonth { get; set; }     public string ExpiryYear { get; set; } }      public class InheritanceMappingContext : DbContext {     public DbSet<BillingDetail> BillingDetails { get; set; }              protected override void OnModelCreating(ModelBuilder modelBuilder)     {         modelBuilder.Entity<BankAccount>().Map(m =>         {             m.MapInheritedProperties();             m.ToTable("BankAccounts");         });         modelBuilder.Entity<CreditCard>().Map(m =>         {             m.MapInheritedProperties();             m.ToTable("CreditCards");         });                 } } The Importance of EntityMappingConfiguration ClassAs a side note, it worth mentioning that EntityMappingConfiguration class turns out to be a key type for inheritance mapping in Code First. Here is an snapshot of this class: namespace System.Data.Entity.ModelConfiguration.Configuration.Mapping {     public class EntityMappingConfiguration<TEntityType> where TEntityType : class     {         public ValueConditionConfiguration Requires(string discriminator);         public void ToTable(string tableName);         public void MapInheritedProperties();     } } As you have seen so far, we used its Requires method to customize TPH. We also used its ToTable method to create a TPT and now we are using its MapInheritedProperties along with ToTable method to create our TPC mapping. TPC Configuration is Not Done Yet!We are not quite done with our TPC configuration and there is more into this story even though the fluent API we saw perfectly created a TPC mapping for us in the database. To see why, let's start working with our object model. For example, the following code creates two new objects of BankAccount and CreditCard types and tries to add them to the database: using (var context = new InheritanceMappingContext()) {     BankAccount bankAccount = new BankAccount();     CreditCard creditCard = new CreditCard() { CardType = 1 };                      context.BillingDetails.Add(bankAccount);     context.BillingDetails.Add(creditCard);     context.SaveChanges(); } Running this code throws an InvalidOperationException with this message: The changes to the database were committed successfully, but an error occurred while updating the object context. The ObjectContext might be in an inconsistent state. Inner exception message: AcceptChanges cannot continue because the object's key values conflict with another object in the ObjectStateManager. Make sure that the key values are unique before calling AcceptChanges. The reason we got this exception is because DbContext.SaveChanges() internally invokes SaveChanges method of its internal ObjectContext. ObjectContext's SaveChanges method on its turn by default calls AcceptAllChanges after it has performed the database modifications. AcceptAllChanges method merely iterates over all entries in ObjectStateManager and invokes AcceptChanges on each of them. Since the entities are in Added state, AcceptChanges method replaces their temporary EntityKey with a regular EntityKey based on the primary key values (i.e. BillingDetailId) that come back from the database and that's where the problem occurs since both the entities have been assigned the same value for their primary key by the database (i.e. on both BillingDetailId = 1) and the problem is that ObjectStateManager cannot track objects of the same type (i.e. BillingDetail) with the same EntityKey value hence it throws. If you take a closer look at the TPC's SQL schema above, you'll see why the database generated the same values for the primary keys: the BillingDetailId column in both BankAccounts and CreditCards table has been marked as identity. How to Solve The Identity Problem in TPC As you saw, using SQL Server’s int identity columns doesn't work very well together with TPC since there will be duplicate entity keys when inserting in subclasses tables with all having the same identity seed. Therefore, to solve this, either a spread seed (where each table has its own initial seed value) will be needed, or a mechanism other than SQL Server’s int identity should be used. Some other RDBMSes have other mechanisms allowing a sequence (identity) to be shared by multiple tables, and something similar can be achieved with GUID keys in SQL Server. While using GUID keys, or int identity keys with different starting seeds will solve the problem but yet another solution would be to completely switch off identity on the primary key property. As a result, we need to take the responsibility of providing unique keys when inserting records to the database. We will go with this solution since it works regardless of which database engine is used. Switching Off Identity in Code First We can switch off identity simply by placing DatabaseGenerated attribute on the primary key property and pass DatabaseGenerationOption.None to its constructor. DatabaseGenerated attribute is a new data annotation which has been added to System.ComponentModel.DataAnnotations namespace in CTP5: public abstract class BillingDetail {     [DatabaseGenerated(DatabaseGenerationOption.None)]     public int BillingDetailId { get; set; }     public string Owner { get; set; }     public string Number { get; set; } } As always, we can achieve the same result by using fluent API, if you prefer that: modelBuilder.Entity<BillingDetail>()             .Property(p => p.BillingDetailId)             .HasDatabaseGenerationOption(DatabaseGenerationOption.None); Working With The Object Model Our TPC mapping is ready and we can try adding new records to the database. But, like I said, now we need to take care of providing unique keys when creating new objects: using (var context = new InheritanceMappingContext()) {     BankAccount bankAccount = new BankAccount()      {          BillingDetailId = 1                          };     CreditCard creditCard = new CreditCard()      {          BillingDetailId = 2,         CardType = 1     };                      context.BillingDetails.Add(bankAccount);     context.BillingDetails.Add(creditCard);     context.SaveChanges(); } Polymorphic Associations with TPC is Problematic The main problem with this approach is that it doesn’t support Polymorphic Associations very well. After all, in the database, associations are represented as foreign key relationships and in TPC, the subclasses are all mapped to different tables so a polymorphic association to their base class (abstract BillingDetail in our example) cannot be represented as a simple foreign key relationship. For example, consider the the domain model we introduced here where User has a polymorphic association with BillingDetail. This would be problematic in our TPC Schema, because if User has a many-to-one relationship with BillingDetail, the Users table would need a single foreign key column, which would have to refer both concrete subclass tables. This isn’t possible with regular foreign key constraints. Schema Evolution with TPC is Complex A further conceptual problem with this mapping strategy is that several different columns, of different tables, share exactly the same semantics. This makes schema evolution more complex. For example, a change to a base class property results in changes to multiple columns. It also makes it much more difficult to implement database integrity constraints that apply to all subclasses. Generated SQLLet's examine SQL output for polymorphic queries in TPC mapping. For example, consider this polymorphic query for all BillingDetails and the resulting SQL statements that being executed in the database: var query = from b in context.BillingDetails select b; Just like the SQL query generated by TPT mapping, the CASE statements that you see in the beginning of the query is merely to ensure columns that are irrelevant for a particular row have NULL values in the returning flattened table. (e.g. BankName for a row that represents a CreditCard type). TPC's SQL Queries are Union Based As you can see in the above screenshot, the first SELECT uses a FROM-clause subquery (which is selected with a red rectangle) to retrieve all instances of BillingDetails from all concrete class tables. The tables are combined with a UNION operator, and a literal (in this case, 0 and 1) is inserted into the intermediate result; (look at the lines highlighted in yellow.) EF reads this to instantiate the correct class given the data from a particular row. A union requires that the queries that are combined, project over the same columns; hence, EF has to pad and fill up nonexistent columns with NULL. This query will really perform well since here we can let the database optimizer find the best execution plan to combine rows from several tables. There is also no Joins involved so it has a better performance than the SQL queries generated by TPT where a Join is required between the base and subclasses tables. Choosing Strategy GuidelinesBefore we get into this discussion, I want to emphasize that there is no one single "best strategy fits all scenarios" exists. As you saw, each of the approaches have their own advantages and drawbacks. Here are some rules of thumb to identify the best strategy in a particular scenario: If you don’t require polymorphic associations or queries, lean toward TPC—in other words, if you never or rarely query for BillingDetails and you have no class that has an association to BillingDetail base class. I recommend TPC (only) for the top level of your class hierarchy, where polymorphism isn’t usually required, and when modification of the base class in the future is unlikely. If you do require polymorphic associations or queries, and subclasses declare relatively few properties (particularly if the main difference between subclasses is in their behavior), lean toward TPH. Your goal is to minimize the number of nullable columns and to convince yourself (and your DBA) that a denormalized schema won’t create problems in the long run. If you do require polymorphic associations or queries, and subclasses declare many properties (subclasses differ mainly by the data they hold), lean toward TPT. Or, depending on the width and depth of your inheritance hierarchy and the possible cost of joins versus unions, use TPC. By default, choose TPH only for simple problems. For more complex cases (or when you’re overruled by a data modeler insisting on the importance of nullability constraints and normalization), you should consider the TPT strategy. But at that point, ask yourself whether it may not be better to remodel inheritance as delegation in the object model (delegation is a way of making composition as powerful for reuse as inheritance). Complex inheritance is often best avoided for all sorts of reasons unrelated to persistence or ORM. EF acts as a buffer between the domain and relational models, but that doesn’t mean you can ignore persistence concerns when designing your classes. SummaryIn this series, we focused on one of the main structural aspect of the object/relational paradigm mismatch which is inheritance and discussed how EF solve this problem as an ORM solution. We learned about the three well-known inheritance mapping strategies and their implementations in EF Code First. Hopefully it gives you a better insight about the mapping of inheritance hierarchies as well as choosing the best strategy for your particular scenario. Happy New Year and Happy Code-Firsting! References ADO.NET team blog Java Persistence with Hibernate book a { color: #5A99FF; } a:visited { color: #5A99FF; } .title { padding-bottom: 5px; font-family: Segoe UI; font-size: 11pt; font-weight: bold; padding-top: 15px; } .code, .typeName { font-family: consolas; } .typeName { color: #2b91af; } .padTop5 { padding-top: 5px; } .padTop10 { padding-top: 10px; } .exception { background-color: #f0f0f0; font-style: italic; padding-bottom: 5px; padding-left: 5px; padding-top: 5px; padding-right: 5px; }

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• Top Tweets SOA Partner Community – March 2012

  - by JuergenKress

  Send your tweets @soacommunity #soacommunity and follow us at http://twitter.com/soacommunity SOA Community ?SOA Community Newsletter February 2012 wp.me/p10C8u-o0 Marc ?Reading through the #OFM 11.1.1.6 , patchset 5 documentation. What is the best way to upgrade your whole dev…prd street. SOA Community Thanks for the successful and super interesting #sbidays ! Wonderful discussions around the Integration, case management and security tracks Torsten Winterberg Schon den neuen Opitz Technology-Blog gebookmarked? The Cattle Crew bit.ly/yLPwBD wird ab sofort regelmäßig Erkenntnisse posten. OTNArchBeat ? Unit Testing Asynchronous BPEL Processes Using soapUI | @DanielAmadei bit.ly/x9NsS9 Rolando Carrasco ?Video de Human Task en BPM 11g. Por @edwardo040. bit.ly/wki9CA cc @OracleBPM @OracleSOA @soacommunity View video Marcel Mertin SOA Security Hands-On by Dirk Krafzig and Mamoon Yunus at #sbidays is also great! SOA Community Workshop day #sbidays #BPMN2.0 by Volker Stiehl from #SAP great training – now I can model & execute in #bpmsuite #soacommunity Simone Geib ?Just updated our advanced #soasuite #otn page with a number of very interesting @orclateamsoa blog posts: bit.ly/advancedsoasui… OTNArchBeat ? Start Small, Grow Fast: SOA Best Practices article by @biemond, @rluttikhuizen, @demed bit.ly/yem9Zv Steffen Miller ? Nice new features in SOA Suite Business Rules #PS5 Testing rules with scenarios and output validation bit.ly/zj64Q3 @SOACOMMUNITY OTNArchBeat ? Reply SOA Blackbelt training by David Shaffer, April 30th–May 4th 2012 bit.ly/xGdC24 OTNArchBeat ? What have BPM, big data, social tools, and business models got in common? | Andy Mulholland bit.ly/xUkOGf SOA Community ? Live hacking at #sbidays – cheaper shopping, bias cracking, payment systems, secure your SOA! pic.twitter.com/y7YaIdug SOA Community Future #BPM & #ACM solutions can make use of ontology’s, based on #sqarql #sbidays pic.twitter.com/xLb1Z5zs Simone Geib ? @soacommunity: SOA Blackbelt training by David Shaffer, April 30th–May 4th 2012 wp.me/p10C8u-nX Biemond Changing your ADF Connections in Enterprise Manager with PS5: With Patch Set 5 of Fusion Middleware you can fina… bit.ly/zF7Rb1 Marc ? HUGE (!) CPU and Heap improvement on Oracle Fusion Middleware tinyurl.com/762drzp @wlscommunity @soacommunity #OSB #SOA #WLS SOA Community ?Networking @ SOA & BPM Partner Community blogs.oracle.com/soacommunity/e… #soacommunity #otn #opn #oracle SOA Community ?Published the SOA Partner Community newsletter February edition – READ it. Not yet a member? oracle.com/goto/emea/soa #soacommunity #otn #opn AMIS, Oracle & Java Blog by Lucas Jellema: "Book Review: Do More with SOA Integration: Best of Packt (december 2011, various authors)" bit.ly/wq633E Jon petter hjulstad @SOASimone Excellent summary! Lots of new features! Simone Geib ?Do you want to know what’s new in #soasuite #PS5? Go to bit.ly/xBX06f and let me know what you think SOA Community ? Unit Testing Asynchronous BPEL Processes Using soapUI oracle.com/technetwork/ar… #soacommunity #soa #otn #oracle #bpel Retweeted by SOA Community View media Retweeted by SOA Community Eric Elzinga ? Oracle Fusion Middleware Partner Community Forum Malage, The Overview, bit.ly/AA9BKd #ofmforum SOA&Cloud Symposium ? The February issue of the Service Technology Magazine is now published. servicetechmag.com SOA Community ? Oracle SOA Suite 11g Database Growth Management – must read! oracle.com/technetwork/da… #soacommunity #soa #purging demed ? Have you exposed internal processes to mobile devices using #oraclesoa? Interested in an article? DM me! #osb #rest #multichannel #mobile orclateamsoa ? A-Team SOA Blog: Enhanced version of Thread Dump Analyzer (TDA A-Team) ow.ly/1hpk7l SOA Community Reply BPM Suite #PS5 (11.1.1.6) available for download soacommunity.wordpress.com/2012/02/22/soa… Send us your feedback! #soacommunity #bpmsuite #opn SOA Community ? SOA Suite #PS5 (11.1.1.6) available for download soacommunity.wordpress.com/2012/02/22/soa… Send us your feedback! #soacommunity #soasuite SOA Community BPM Suite #PS5 1(1.1.1.6) available for download. List of new BPM features blogs.oracle.com/soacommunity/e… #soacommunity #bpm #bpmsuite #opn OracleBlogs BPM in Utilties Industry ow.ly/1hC3fp Retweeted by SOA Community OTNArchBeat ? Demystifying Oracle Enterprise Gateway | Naresh Persaud bit.ly/xtDNe2 OTNArchBeat ? Architect’s Guide to Big Data; Test BPEL Processes Using SoapUI; Development Debate bit.ly/xbDYSo Frank Nimphius ? Finished my book review of "Do More with SOA Integration: Best of Packt ". Here are my review comments: bit.ly/x2k9OZ Lucas Jellema ? That is my one stop-and-go download center for #PS5 : edelivery.oracle.com/EPD/Download/g… Lucas Jellema ? Interesting piece of documentation: Fusion Applications Extensibility Guide – docs.oracle.com/cd/E15586_01/f… source for design time @ run time inspira Lucas Jellema ? Strongly improved support for testing Business Rules at Design Time in #PS5 see docs.oracle.com/cd/E23943_01/u… Lucas Jellema ? SOA Suite 11gR1 PS5: new BPEL Component testing – docs.oracle.com/cd/E23943_01/d… Lucas Jellema ? PS5 available for CEP (Complex Event Processing) – a personal favorite of mine : oracle.com/technetwork/mi… Lucas Jellema ?What’s New in Fusion Developer’s Guide 11gR1 PS5: docs.oracle.com/cd/E23943_01/w… Lucas Jellema ? BPMN Correlation (FMW 11gR1 PS5): docs.oracle.com/cd/E23943_01/d… Lucas Jellema ? Modifying running BPM Process instances (FMW 11gR1 PS5): docs.oracle.com/cd/E23943_01/d… Lucas Jellema ? SOA Suite 11gR1 PS5 – new aggregation pattern: docs.oracle.com/cd/E23943_01/d… routing multiple messages to same instance Melvin van der Kuijl ? Automating Testing of SOA Composite Applications in PS5. docs.oracle.com/cd/E23943_01/d… Cato Aune ? SOA suite PS5 Enterprise Deployment Guide is available in ePub docs.oracle.com/cd/E23943_01/c… . Much better than pdf on Galaxy Note SOA Community ?JDeveloper 11.1.1.6 is available for download bit.ly/wGYrwE #soacommunity SOA Community ? Your first experience #PS5 – let us know @soacommunity – send us your tweets and blog posts! #soacommunity Jon petter hjulstad ? WLS 10.3.6 New features, ex better logging of jdbc use: docs.oracle.com/cd/E23943_01/w… Heidi Buelow ? Get it now! RT @soacommunity: BPM Suite PS5 11.1.1.6 available for download bit.ly/AgagT5 #bpm #soacommunity Jon petter hjulstad ?SOA Suite PS5 EDG contains OSB! docs.oracle.com/cd/E23943_01/c… Jon petter hjulstad ? Testing Oracle Rules from JDeveloper is easier in PS5: docs.oracle.com/cd/E23943_01/u… Biemond® ? What’s New in Oracle Service Bus 11.1.1.6.0 oracle.com/technetwork/mi… Jon petter hjulstad ? Adminguide New and Changed Features for PS5, ex GridLink data sources: docs.oracle.com/cd/E23943_01/c… Retweeted by SOA Community Andreas Koop ? Unbelievable! #OFM Doc Lib growth from 11gPS4->11gPS5 by 1.2G! View media SOA Community ?ODI PS5 is available oracle.com/technetwork/mi… #odi #soacommunity 22 Feb View media SOA Community Service Bus 11g Development Cookbook soacommunity.wordpress.com/2012/02/20/ser… #osb #soacommunity #ace #opn View media For regular information on Oracle SOA Suite become a member in the SOA Partner Community for registration please visit  www.oracle.com/goto/emea/soa (OPN account required) Blog Twitter LinkedIn Mix Forum Technorati Tags: soacommunity,twitter,Oracle,SOA Community,Jürgen Kress,OPN,SOA,BPM

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• SQL SERVER – Developer Training Resources and Summary Roundup

  - by pinaldave

  It is always pleasure for any author when other renowned authors in the industry write about you. Earlier I wrote a five part blog series on Developer Training and I have received a phenomenal response to the series. I have received plenty of comments, questions and feedback. I thought it would be nice to sum up the whole series as well answer a few of the questions received. Quick Recap Developer Training - Importance and Significance - Part 1 In this part we discussed the importance of training in the real world. The most important and valuable resource any company is its employee. Employees who have been well-trained will be better at their jobs and produce a better product.  An employee who is well trained obviously knows more about their job and all the technical aspects. I have a very high opinion about training employees and it is the most important task. Developer Training – Employee Morals and Ethics – Part 2 In this part we discussed the most crucial components of training. Often employees are expecting the company to pay for their training and the company expresses no interest in training the employee. Quite often training expenses are the real issue for both the employee and employer. There are companies that pay for 100% of the expenses and there are employees who opt for training on their own expense during their personal time. Training is often looked at as vacation by employee and employers and we need to change this mind-set. One of the ways is to report back the learning to your manager and implement newly learned knowledge in day-to-day work. Developer Training – Difficult Questions and Alternative Perspective - Part 3 This part was the most difficult to write as I tried to address a few difficult questions and answers. Training is such a sensitive issue that many developers when not receiving chance for training think about leaving the organization. The manager often feels pressure to accommodate every single employee for training even though his training budget is limited. It is indeed the responsibility of the developer to get maximum advantage from the training. Training immediately helps organizations but stays as a part of an employee’s knowledge forever. Developer Training – Various Options for Developer Training – Part 4 In this part I tried to explore a few methods and options for training. The generic feedback I received on this blog post was short and I should have explored each of the subject of the training in details. I believe there are two big buckets of training 1) Instructor Lead Training and 2) Self Lead Training. The common element between both the methods is “learning material”. Learning material can be of any format – videos, books, paper notes or just a plain black board. Instructor-led training is a very effective mode but not possible every single time. During the course of the developer’s career, one has to learn lots of new technology and it is almost impossible to have a quality trainer available on that subject at that time. Books are most effective and proven methods, however, it always helps if someone explains the concepts of the book with a demonstration. In recent times I have started to believe in online trainings which leads to a hybrid experience. Online trainings take the best part of the books and the best part of the instructor-led training and gives effective training in a matter of hours. Developer Training – A Conclusive Summary- Part 5 In this part, I shared what I was continuously thinking about developer training. There is no better teacher than oneself. There is no better motivation than a personal desire to learn new technology. Honestly there is nothing more personal learning. That “change is the only constant” and “adapt & overcome” are the essential lessons of life. One cannot stop the learning and resist the change. In the IT industry “ego of knowing all” and the “resistance to change” are the most challenging issues. Once someone overcomes them, life is much easier. I believe that proper and appropriate high quality training can help to address the burning issues. Opinion of Friends I invited a few of my friends to express their opinion about developer training and here are their opinions. I am listing them here in the order of the blog post publishing date. Nakul Vachhrajani - Developer Trainings-Importance, Benefits, Tips and follow-up Nakul’s sums of many of the concepts which are complementary to my blog posts. Nakul addresses the burning question of developer training with different angles. I am personally very impressed by his following statement - “Being skilled does not mean having just a stack of certifications, but it also means having an understanding about the internals of the products that you are working on – and using that knowledge to improve the efficiency & productivity at the workplace in turn resulting in better products, better consulting abilities and a happier self.” Nakul also suggests the online training options of Pluralsight. Vinod Kumar - Training–a necessity or bonus Vinod Kumar comes up with excellent follow up on developer training. Vinod is known for his inspirational writing about SQL Server. Vinod starts with a story of a student who is extremely eager to learn the wisdom of life from a monk but the monk does not accept him as a disciple for a long time. The conversation between student and monk is indeed an essence of all learning. We all want to learn quickly and be successful but the most important thing in life is to have the right attitude towards learning and more so towards life. The blog post end with a very important thought about how to avoid the famous excuse – “I don’t have enough time.” Ritesh Shah - Training – useful or useless? Ritesh brings up very important concept related to training. Ritesh in his meticulous style explains why training is an important and lifelong process. Training must not stop at any age but should continue forever. The moment training stops, progress stops along with. Paras Doshi - Professional Development Resource Paras is known for his to–the-point writing, and has summarized the five part series very precisely. He read the five part series and created a digest summary of the blog post. If you are in a rush and have no time to read my five series – I suggest you read his blog post. Training Resources I am often asked what the best resources for learning new technology are. This is the most difficult question EVER. There are plenty of good training resources available. When it is about training our needs are different, our preference of learning is different and we all have an opinion. Additionally, we all are located in different geographic locations worldwide and there is no way one solution will fit all. However, let me list a few of the training resources which I have built so far and you can consume them if you find it relevant to your need. SQL Server Books SQL Server Interview Questions and Answers SQL Wait Stats SQL Programming Joes 2 Pros SQL Server Video Tutorials SQL Server Questions and Answers SQL Server Performance: Indexing Basics SQL Server Performance: Introduction to Query Tuning SQL in Sixty Seconds Series of Sixty Seconds Learning Video on YouTube Trust me worldwide web is very big and there are plenty of high quality learning materials available worldwide – trainer-led as well online. I suggest you explore various options and make the best choice for yourself. Remember, training is your personal journey and it should never stop. Are you ready? Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Developer Training, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• XNA Notes 010

  - by George Clingerman

  With GDC 2011 wrapping up there were a LOT of great interviews and posts with and about XNA and XBLIG and some of our more notorious developers. Definitely worth spending many, many hours watching, listening and reading all those. Very inspiring! Also, don’t forget to get signed up for Dream Build Play! And just as an early warning reminder do NOT, I repeat do NOT wait to submit your game the last day. There are major issues submitting the last day every year and you do not want all your hard work to be hanging on whether your entry actually went through in that last day. Plan on submitting a few days if not a week before. I’m serious, you’ll thank yourself later! Now on to what’s happening in the XNA community! Time Critical XNA News: PAX East Meet Up (really wish I was going!) http://forums.create.msdn.com/forums/p/71921/439262.aspx Want to stay panicked about the countdown to Dream Build Play? Mike McLaughlin shares his DBP countdown clock http://twitter.com/#!/mikebmcl/status/44454458960252928 XNA Team: Nick Gravelyn Only needs less than 600 new users in his unique marketing plan for Pixel Man 2 http://nickgravelyn.com/pixelman2/ And hares his ad revenue numbers with his XNA WP7 games http://theoneswiththelight.com/2011/my-results-with-ad-revenue-for-wp7-games/ XNA MVPs: Andy “The ZMan” Dunn posts his 15,000th App Hub forum post and shares a few thoughts on the MVP summit http://forums.create.msdn.com/forums/t/77625.aspx Chris Williams shares his thoughts on the MVP summit http://geekswithblogs.net/cwilliams/archive/2011/03/07/144229.aspx XNA Developers: Nathan Fouts of Mommy’s Best games Wraps up GDC http://mommysbest.blogspot.com/2011/03/gdc-2011-wrapped.html And shares the wonderful screenshots from Serious Sam. (I’m so jealous people at PAX East willl be playing a demo of this game!) http://mommysbest.blogspot.com/2011/03/serious-sam-double-d.html James Silva of Ska Studios announces http://www.ska-studios.com/2011/03/09/vampire-smile-at-hotel-sierra/ http://www.ska-studios.com/2011/03/08/vengeance-begins-april-6th/ http://www.ska-studios.com/2011/03/04/good-morning-gato-52/ Michael McLaughlin writes an extremely useful set of tips for XNA WP7 developers http://geekswithblogs.net/mikebmcl/archive/2011/03/10/tips-for-xna-wp7-developers.aspx Robert Boyd “the one man XBLIG improving machine” posts his 9 tips for marketing an Xbox LIVE Indie Gam http://www.gamasutra.com/blogs/RobertBoyd/20110309/7183/9_Tips_for_XBLIG_Marketing.php http://forums.create.msdn.com/forums/p/77534/470586.aspx#470586 And shares his day by day experience at GDC this year http://www.gamasutra.com/blogs/RobertBoyd/20110301/7118/GDC_Saves_the_World__Impressions_Day_1.php http://www.gamasutra.com/blogs/RobertBoyd/20110301/7123/GDC_Saves_the_World__Impressions_Day_2.php http://www.gamasutra.com/blogs/RobertBoyd/20110303/7129/GDC_Saves_the_World__Impressions_Day_3.php http://www.gamasutra.com/blogs/RobertBoyd/20110307/7133/GDC_Saves_the_World__Impressions_Day_4.php http://www.gamasutra.com/blogs/RobertBoyd/20110307/7160/GDC_Saves_the_World__Impressions_Day_5.php Phillipe Da Silva releases new IGF Pong Sample preview http://www.vimeo.com/20904070 Xbox LIVE Indie Games (XBLIG): Gamergeddon posts XBox Indie Game Roundup for March 6th http://www.gamergeddon.com/2011/03/06/xbox-indie-game-round-up-march-6th/ Dealspwn interviews FortressCraft developer Projector Games http://www.dealspwn.com/fortresscraft-developer-interview-minecraft-clones-venting-haters-part-1/ http://www.dealspwn.com/fortresscraft-developer-interview-part-2-trials-tribulations-indie-development/ Writings of Mass Destruction continues the Xbox LIVE Indie Game a day campaign, here’s his take on FishCraft (be sure to check out his other posts!) http://writingsofmassdeduction.com/2011/03/05/day-116-fishcraft/ Tom Ogburn shares his GDC notes on the XBLIG panel jotted quickly while attending the panel http://twitter.com/#!/TOgburn/status/44454191028125696 http://www.starlitskygames.com/blogs/site_news/archive/2011/03/06/802.aspx Dave Voyles of Armless Octopus has crazy good coverage on XNA and Xbox LIVE Indie Game developers at GDC 2011. Interviews and articles all extremely well done! http://www.armlessoctopus.com/2011/03/06/gdc-2011-successful-indie-developers-share-insight-on-microsofts-self-publishing-service/ There’s honestly so many posts and interviews you should just hit his front page and scroll down through all of the latest ones. http://www.armlessoctopus.com/ GameMarx Episode 12 http://www.gamemarx.com/video/the-show/27/ep-12-march-4-2011.aspx B.U.T.T.O.N now on Steam! http://www.gamesetwatch.com/2011/03/button_party_game_now_on_steam.php German Xbox Dashboard gets review program from GamePro http://www.armlessoctopus.com/2011/03/07/gamepo-indie-review-show-debuts-on-german-xbox-dashboard/ XboxIndies.com (one of the best XNA sites out there at this point!) continues to add review sites to it’s main review feed. (And don’t forget to play with that awesome XBLIG pivot control!) http://xboxindies.com/ Kris Steele of FunInfused Games shares early footage of his game World of Chalk http://twitter.com/#!/kriswd40/status/45007114371989504 Raymond Matthews of Darkstarmatryx reviews FunInfused Games Abduction Action http://www.darkstarmatryx.com/?p=264 TheVideoGamerRob reviews Zombie Football Carnage http://videogamerrob.wordpress.com/2011/03/08/xblig-review-zombie-football-carnage/ XBLIG Square Off Making the Jump to WP7 http://www.wp7connect.com/2011/03/08/xblig-square-off-will-make-the-jump-to-windows-phone/ Mommy’s Best Games making the news round with their Serious Sam announcement http://www.joystiq.com/2011/03/09/serious-sam-gets-serious-indie-cred-with-new-indie-series/ Most quoted and linked XBLIG article of the week with the least amount of actual facts and reporting. Shared only because it makes me sad that this is the best coverage we get. (Hey reporters, there’s LOT and LOTS of XBLIG and XNA experts you can contact if you need to check up on facts or wonder why on questions like, Why can’t XBLIGs have Nazis? There’s actually a real answer for that..) http://www.joystiq.com/2011/03/06/xblig-facts-nazi-killing-a-no-no-revenue-a-yes-yes/ XNA Development: Mort8088 has been in an XNA tutorial writing frenzy releasing 4 XNA 4.0 entry level tutorials this week! http://mort8088.com/2011/03/06/xna-4-0-tutorial-0-intro/ http://mort8088.com/2011/03/06/xna-4-0-tutorial-1-fonts/ http://mort8088.com/2011/03/06/xna-4-0-tutorial-2-sprites/ http://mort8088.com/2011/03/06/xna-4-0-tutorial-3-input-from-keyboard/ Interesting discussion on what it means to be a community (you do have to sign up to be a member of the XNA UK forums to read it...) http://twitter.com/#!/XNAUK/status/44705269254594560 Slyprid continues his incredible pace on Transmute and shares screens of his new Animation Builder http://twitter.com/#!/slyprid/status/45169271847911424 http://forgottenstarstudios.com/blog/ Philippe Da Silva wants to know who is using IGF for their games. If it’s you, drop him a note letting him know! http://twitter.com/#!/philippedasilva/status/44325893719588864 New Sunburn Video Tutorials released http://www.synapsegaming.com/blogs/fivesidedbarrel/archive/2011/03/07/new-documentation-video-tutorials.aspx Loading and rendering animated collada models using XNA 4.0 http://bunkernetz.wordpress.com/2011/03/09/loading-and-rendering-animated-collada-models-using-xna-4-0/ XNA for Silverlight Developers Part 6 Accelerometer Input http://buzzgamesnews.blogspot.com/2011/03/xna-for-silverlight-developers-part-6.html

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• You are probably NOT a SharePoint Development Expert if&hellip;

  - by Mark Rackley

  So, all you aspiring SharePoint experts out there (especially those of you who put “expert” in your resumes).  It’s time for a cold cool splash of reality. More than likely you are NOT an expert (I know I’m not). Yes, you may have some expertise in certain aspects in SharePoint (it’s questionable if I have THAT some days), but make sure you’ve got the basics down before you start throwing that word “expert” around. I know that it becomes frustrating to those looking to hire SharePoint people and having to sift through all the resumes of those who think very highly of themselves and their skills only to find those gaping holes in common best practices. I’m much more willing to hire a decent dev who KNOWS they are not an expert than to hire a decent+ dev who THINKS they are an expert.  So… I’ve compiled a small reality check for you SharePoint Devs. and a “red flag” check for those of you wishing to hire a SharePoint developer. If any of these apply to you, you are probably not a SharePoint Development Expert. You are not a SharePoint Development Expert if you manually copy your DLLs Seriously, I don’t care if you write the best code in the world. If you are manually copying files to each web front end you are NOT a SharePoint Development expert. Yes, I realize the admins are generally the ones who do the actual deployments, but if you don’t know how to create solution packages for your admins, you are going to end up doing more damage than good some day. There are TONS of tools out there to help generate deployable solutions for you. You have ZERO excuse. You are not a SharePoint Development expert if you can’t tell me the main artifacts of a solution package Directly related to the first one. If you don’t know what the Manifest, DDF, WSP, and Feature files are and how they are used in a solution package, you are NOT a SharePoint development expert. I’m not asking you to be able to write them all from scratch (heck, I can’t even do that), but you MUST know what they are and how to tweak them if necessary. You are not a SharePoint Development expert if you don’t know what a Content Type or a Site Column is You would be absolutely amazed at how many “Expert” SharePoint Developers have NEVER EVER created a Content Type or Site Column or even know what they are. I mean, why would you ever want to create those when you can just do everything as a custom list or custom field? right???? (that’s sarcasm). You also need to know how to package a Content Type and a Site Column into a deployable package by the way. You are not a SharePoint Development expert if you have not created at least one Web Part, Workflow, Timer Job, and Event Handler. If you haven’t written at least one of each, you don’t fully understand what they do or their limitations. Again, I expect NO ONE to be able to write these things blind. I think the last time I wrote an application from scratch without copying and pasting from another project I had done before was back in 1994? Seriously, coding is like a Sour Dough starter, you get it from someone else and keep adding to it. You are not a SharePoint Development expert if you don’t know how to properly dispose of objects Another biggie with zero excuse for getting it wrong. It is so well known that you must dispose of your SPWeb and SPSite objects that if you aren’t doing it then you are not an expert. Heck, if you utilize “using” when handling SPWeb and SPSite objects and don’t realize that it disposes of those objects for you, then you are not a SharePoint Development expert. You are not a SharePoint Development expert if you do not know how to properly elevate privileges Just one of those development basics that any decent SharePoint Developer has got to have down and understand how and why it’s used You are not a SharePoint Development expert if you don’t know all of the development options available to SharePoint and when they should be used Okay… so all you hard core .NET SharePoint dev geeks take a moment to listen. You may be the most top not SharePoint .NET developer in the world, but if you are opening Visual Studio to solve every problem in SharePoint, then you are NOT a SharePoint development expert. The SharePoint developer’s tool kit is growing every day with tools like Visual Studio, Data View Web Parts, XSL, jQuery, SPServices, etc. etc… If you don’t have the ability to at least recognize that “hey, you can basically do the same thing here but just dropping in Easy Tabs instead of writing some weird web part” then you are NOT a SharePoint Development expert AND you are doing a huge disservice to your clients and customers. You are probably NOT a SharePoint Development expert if you call yourself an Expert So, truth telling time. I’m not an expert. There, I said it. I feel so much better. Now, I realize the word “expert” has been used with my name before, but I am quick to point out that I KNOW the experts and know that they will help me if I need it, but I’m not an expert in all things SharePoint. The minute you take on that moniker you are setting yourself up for a fall. It’s too big, there’s too much to know, and there’s WAY too much you can do wrong. You are not a SharePoint Development expert if you are not involved in the community I expect to get the most flack for this one, but it’s always a huge red flag for me when someone says they are an expert and has ZERO knowledge of the SharePoint community. The SharePoint community is ABSOLUTELY CRITICAL to be an effective SharePoint developer, admin, architect, power user or whatever the heck you are!! The community keeps you sane, tells you when you are NOT using a best practice, recommends the best practice, and even knows when Microsoft is giving you the wrong information (*gasp* it does happen). If you can’t tell me who you are following on twitter, who's blog you read, what conferences you attend, or name the experts who you monitor to make sure you are not doing something stupid, then you are probably doing something stupid. Again, not asking you to be a speaker, blogger, or the least bit extroverted but you should be at LEAST stalking the experts. So… what’s the point? So… yeah… what’s my point in all this. Well, first of all let me point out that this is by far not a finished list and I could come up with a LOT more specific “deep dive” questions, but these should be high enough level that even non experts can recognize and ask them. If you have some common ones you run into let me know and add them in the comments below. Also, keep in mind I’m not saying you as a developer HAVE to know EVERYTHING, but you DO need to know what you don’t know and proudly and honestly state “I don’t know, but I’ll learn and find out”.  Those of us hiring SharePoint developers and know and have a passion for SharePoint are not looking for that elusive “expert” who knows everything. We are looking for someone who “gets it”, has a similar passion, great attitude, an understanding that they DON’T know everything, and a desire to do it right.  I would bet money that most SharePoint development disasters happen because of “experts” who think they know everything rather than the developer who is cautious and knows he doesn’t. Lastly, I know there’s a raging debate over what a “SharePoint Developer” is (I should know, as I keep bringing it up). So, obviously this blog post is more closely tied to the .NET side of SharePoint development and less towards the client side, middle tier, or whatever you want to call it. So, let’s please not get that argument going here as well…  Thanks

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• Beyond Chatting: What ‘Social’ Means for CRM

  - by Natalia Rachelson

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} A guest post by Steve Diamond, Senior Director, Outbound Product Management, Oracle In a recent post on this blog, my colleague Steve Boese asked three questions related to the widespread popularity and incredibly rapid growth of Facebook, Pinterest, and LinkedIn. Steve then addressed the many applications for collaborative solutions in the area of Human Capital Management. So, in turning to a conversation about Customer Relationship Management (CRM) and Sales Force Automation (SFA), let me ask you one simple question. How many sales people, particularly at business-to-business companies, consistently meet or beat their quotas in their roles by working alone, with no collaboration among fellow sales people, sales executives, employees in product groups, in service, in Legal, third-party partners, etc.? Hello? Is anybody out there? What’s that cricket noise I hear? That’s correct. Nobody! When it comes to Sales, introverts arguably have a distinct disadvantage. While it’s certainly a truism that “success” in most professional endeavors requires working with people, it’s a mandatory success factor in Sales. This fact became abundantly clear to me one early morning in the late 1990s when I joined the former Hyperion Solutions (now part of Oracle) and attended a Sales Award Ceremony. The Head of Sales at that time gave out dozens of awards – none of them to individuals and all of them to TEAMS of individuals. That’s how it works in Sales. Your colleagues help provide you with product intelligence and competitive intelligence. They help you build the best presentations, pitches, and proposals. They help you develop the most killer RFPs. They align you with the best product people to ensure you’re matching the best products for the opportunity and join you in critical meetings. They help knock the socks of your prospects in “bake off” demo’s. They bring in the best partners to either add complementary products to your opportunity or help you implement a solution. They work with you as a collective team. And so how is all this collaboration STILL typically done today? Through email. And yet we all silently or not so silently grimace about email. It’s relatively siloed. It’s painful to search. It’s difficult to align by topic. And it’s nearly impossible to re-trace meaningful and helpful conversations that occurred among a group or a team at some point in history. This is where social networking for Sales comes into play. It’s about PURPOSEFUL social networking versus chattering. What is purposeful social networking? It’s collaboration that’s built around opportunities, accounts, and contacts. It’s collaboration that delivers valuable context – on the target company, and on key competitors – just to name two examples. It’s collaboration that can scale to provide coaching for larger numbers of sales representatives, both for general purposes, and as we’ve largely discussed here, for specific ‘deals.’ And it’s collaboration that allows a team of people to collectively edit and iterate on a document like an RFP or a soon-to-be killer presentation that is maintained in a central repository, with no time wasted searching for it or worrying about version control. But lest we get carried away, let’s remember that collaboration “happens” among sales people whether there is specialized software to support it or not. The human practice of sales has not changed much in the last 80 to 90 years. Collaboration has been a mainstay during this entire time. But what social networking in general, and Oracle Social Networking in particular delivers, is the opportunity for sales teams to dramatically increase their effectiveness and efficiency – to identify and close more high quality and lucrative opportunities more quickly. For most sales organizations, this is how the game is won. To learn more please visit Oracle Social Network and Oracle Fusion Customer Relationship Management on oracle.com Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Feedback on IE9 developer tool

  - by anirudha

  if you already love IE9 this post really not for you. but still you need something more this post for you and want to know about IE9 why not use product guide they give you IE9 product guide well i already put the bad experience into many post here but a little practice more to show what IE9 actually is or what they show. well i believe that their is no one on MSDN can sure that IE9 is another thing for developer to struggle with. because they never thing about the thing they make. the thinking they have that we product windows who are best so everything we do are best and best. come to the point i means Web browsing we can divide them in two parts 1. someone who are developer and use browser mainly for development , debugging and testing what they produced and make better software. 2. user who are not know things more technically but use the web as their passion. so as a developer what developer want. are IE9 is really for developer now make a comparison. commonly every developer have a twitter account to follow the link of someone else to learn and read the best article on web and share to all follower of themselves. chrome and Firefox have many utilities for that but IE still have nothing. social networking is a good way to communicate with others. in IE their is no plug-in to make experience better as firefox and chrome have a list of plug-in to use browser with more comfort. their are a huge list of plug-in on Firefox and chrome is available for making experience better. but IE9 still have no plug-in for that. if you see http://ieaddons.com/ you still see that they are joking yeah white joke who believe on them. they still have no plug-in. are they fool or making other fool. on 2011 whenever Firefox and chrome claim many thing on the plug-in IE9 still have no plug-in. not for developer not for everyone else. yeah a list of useless stuff you can see their. IE9 developer tool maybe better if they copycat the firebug as they copycat Google’s search result for Bing. well it’ not sure but Google claim that. but what is in IE9 developer tool so great that MSDN developer talking about. i found nothing in IE9 developer tool still feel frustrated their is a big trouble to edit css. means you never can change the css without going to CSS tab. but i thing great many thing they make better their but they still produce not better option in IE9 developer tool. as a comparison firebug is great we all know but chrome is a good option if someone want to try their hands on new things. in firebug their is a list of plugin inside firebug available also to make task easier. like firepicker in firebug make colorpicking easier. firebug autocomplete make console script writing better and yslow show you the performance step you need to take for making site better. IE9 still have no plugin or that. IE9 maybe useful stuff whenever the interface they thing to make better. the problem with MSFT these days that they want to ship next version of every softare in WPF. yeah they make live 2011 in wpf. many of user go for someone else or downgrade their 2011 live. the problem they have that they never want to spent the time on learning to use a software again. IE9 not have the serius problem like live have but still IE9 is not so great as chrome. like in chrome their is smooth tabbing. IE9 ditto copycat the things for tabbing. but a little step more in IE have a problem that IE9 tab slip whenever you want to use them. in chrome never slip the tab without user want. well as user someone also want to paint their browser in the style they want or like. in firefox the sollution called personas or themes. same in chrome the things called themes but in IE they still believe that their is no need for them. means use same themes everytime no customization in 2011 yeah great joke. well i read a post [written in 2008] of developer who still claim that they never used Firefox because they have a license for visual studio and some other software and have IE in their system. i not what they want to show. means they always want or thing to show that firefox and chrome is pity and IE is great as all do. but what’s true we all know. when MSFT release IE9 RC they show the ads with comparison of IE9 RC with chrome6 but why not today with chrome 11 developer version. the many things on IE testdrive now work perfect on chrome. well what’s performance matter when a silly browser never give a better experience. yeah performance have matter in useful software. anyone can prove many things whenever they produce a featureless software. well IE9 is looking great in blogger’s post on many kind of website where developer not independently write. actually they are mentally forced to write for IE9 better and show blah blah even blah is very small as they show. i am not believe on some blogger when they write in a style who are easily known that the post in favor of IE9. if you thing of mine then i am not want to hide myself i am one of the lover of open source so i love Firefox and chrome both. but i am not wrong you find yourself that what is difference between IE9 and Firefox and chrome. so don’t believe on someone who are not mentally independent because most of them are write about IE9 because they want to show them better they are forced themselves to show IE9 as a tool and chrome and firefox as pity. well read everything but never believe on everyone without any confident of them. they actually all want to show the things they have as i have with chrome and firefox is better then IE9. so my feedback on IE9 is :- without any plugin , customization or many thing i described in the post make no sense of use of IE9. i still fall in love of firefox and chrome they both give a better support and things to make experience better on the web. so conclusion is that i not forced you to other not IE9. you need to use the tool who save your time. means if your IE9 save your time you should use them because time was more subjective then others. so use the software who save the time as i save my time in chrome and in firefox. i still found nothing inIE9 who save time of mine.

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• Workshops, online content show how Oracle infuses simplicity, mobility, extensibility into user experience

  - by mvaughan

  By Kathy Miedema & Misha Vaughan, Oracle Applications User Experience Oracle has made a huge investment into the user experience of its many different software product families, and recent releases showcase big changes and features that aim to promote end user engagement and efficiency by streamlining navigation and simplifying the user interface. But making Oracle’s enterprise software great-looking and usable doesn’t stop when Oracle products go out the door. The Applications User Experience (UX) team recognizes that our customers may need to customize software to fit their work processes. And that’s why we provide tools such as user experience design patterns to help you maintain the Oracle user experience as you tailor your application to fit your business needs. Often, however, customers may need some context around user experience. How has the Oracle user experience been designed and constructed? Why is a good user experience important for users? How does understanding what goes into the user experience benefit the people who purchase the software for users? There’s a short answer to these questions, and you can read about it on Usable Apps. But truly understanding Oracle’s investment and seeing how it applies across product families occasionally requires a deeper dive into the Oracle user experience, especially if you’re an influencer or decision-maker about Oracle products. To help frame these decisions, the Communications & Outreach team has developed several targeted workshops that explore what Oracle means when it talks about user experience, and provides a roadmap into where the Oracle user experience is going. These workshops require non-disclosure agreements, and have been delivered to Oracle sales folks, Oracle partners, Oracle ACE Directors and ACEs, and a few customers. Some of these audience members have been developers or have a technical background; just as many did not. Here’s a breakdown of the kind of training you can get around the Oracle user experience from the OAUX Communications & Outreach team.For Partners: George Papazzian, Principal, Naviscent with Joyce Ohgi, Oracle Oracle Fusion Applications HCM Pre-Sales Seminar:  In concert with Worldwide Alliances  and  Channels under Applications Partner Enablement Director Jonathan Vinoskey’s guidance, the Applications User Experience team delivers a two-day workshop.  Day one focuses on Oracle Fusion Applications HCM and pre-sales strategy, and Day two focuses on positioning and leveraging Oracle’s investment in the Oracle Fusion Applications user experience.  The next workshops will occur on the following dates: December 4-5, 2013 @ Manchester, UK January 29-30, 2014 @ Reston, Virginia February 2014 @ Guadalajara, Mexico (email: Shannon Whiteman) March 11-12, 2014 @ Dubai, United Arab Emirates April 1-2, 2014 @ Chicago, Illinois Partner Advisory Board: A two-day board meeting in the U.S. and U.K. to discuss four main user experience areas for Oracle Fusion Applications: simplicity, visualization & analytics, mobility, & futures. This event is limited to Oracle Diamond Partners, UX bloggers, and key UX influencers and requires legal documentation.  We will be talking about the Oracle applications UX strategy and roadmap. Partner Implementation Training on User Interface: How to Build Great-Looking, Usable Apps:  In this two-day, hands-on workshop built around Oracle’s Application Development Framework, learn how to build desktop and mobile user interfaces and mobile user interfaces based on Oracle’s experience with Fusion Applications. This workshop is for partners with a technology background who are looking for ways to tailor Fusion Applications using ADF, or have built their own custom solutions using ADF. It includes an introduction to UX design patterns and provides tools to build usability-tested UX designs. Nov 5-6, 2013 @ Redwood Shores, CA, USA January 28-29th, 2014 @ Reston, Virginia, USA February 25-26, 2014 @ Guadalajara, Mexico March 9-10, 2014 @ Dubai, United Arab Emirates To register, contact [email protected] Simplified UI Customization & Extensibility:  Pilot workshop:  We will be reviewing the proposed content for communicating the user experience tool kit available with the next release of Oracle Fusion Applications.  Our core focus will be on what toolkit components our system implementors and independent software vendors will need to respond to customer demand, whether they are extending Fusion Applications, or building custom applications, that will need to leverage the simplified UI. Dec 11th, 2013 @ Reading, UK For information: contact [email protected] Private lab tour and demos: Interested in seeing what’s going on in the Apps UX Labs?  If you are headed to the San Francisco Bay Area, let us know. We can arrange a spin through our usability labs at headquarters. OAUX Expo: This open-house forum gives partners a look at what the UX team is working on, and showcases the next-generation user experiences in a demo environment where attendees can see and touch the applications. UX Direct: Use the same methods that Oracle uses to develop its own user experiences. We help you define your users and their needs, and then provide direction on how to tailor the best user experience you can for them. For CustomersAngela Johnston, Gozel Aamoth, Teena Singh, and Yen Chan, Oracle Lab tours: See demos of soon-to-be-released products, and take a spin on usability research equipment such as our eye-tracker. Watch this video to get an idea of what you’ll see. Get our newsletter: Learn about newly released products and see where you can meet us at user group conferences. Participate in a feedback session: Join a focus group or customer feedback session to get an early look at user experience designs for the next generation of software, and provide your thoughts on how well it will work. Join the OUAB: The Oracle Usability Advisory Board meets several times a year to discuss trends in the workforce and provide direction on user experience designs. UX Direct: Use the same methods that Oracle uses to develop its own user experiences. We help you define your users and their needs, and then provide direction on how to tailor the best user experience you can for them. For Developers (customers, partners, and consultants): Plinio Arbizu, SP Solutions, Richard Bingham, Oracle, Balaji Kamepalli, EiSTechnoogies, Praveen Pillalamarri, EiSTechnologies How to Build Great-Looking, Usable Apps: This workshop is for attendees with a strong technology background who are looking for ways to tailor customer software using ADF. It includes an introduction to UX design patterns and provides tools to build usability-tested UX designs.  See above for dates and times. UX design patterns web site: Cut the length of your project down by months. Use these patterns to build out the task flow you need to develop for your users. The patterns have already been usability-tested and represent the best practices that the Oracle UX research team has found in its studies. UX Direct: Use the same methods that Oracle uses to develop its own user experiences. We help you define your users and their needs, and then provide direction on how to tailor the best user experience you can for them. For Oracle Sales Mike Klein, Jeremy Ashley, Brent White, Oracle Contact your local sales person for more information about the Oracle user experience and the training available from the Applications User Experience Communications & Outreach team. See customer-friendly user experience collateral ranging from the new simplified UI in Oracle Fusion Applications Release 7, to E-Business Suite user experience highlights, to Siebel, PeopleSoft, and JD Edwards user experience highlights.   Receive access to the same pre-sales and implementation training we provide to partners. For Oracle Sales only: Oracle-only training on the Oracle Fusion Applications UX Innovation Sales Kit.

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• The Business of Winning Innovation: An Exclusive Blog Series

  - by Kerrie Foy

  "The Business of Winning Innovation” is a series of articles authored by Oracle Agile PLM experts on what it takes to make innovation a successful and lucrative competitive advantage. Our customers have proven Agile PLM applications to be enormously flexible and comprehensive, so we’ve launched this article series to showcase some of the most fascinating, value-packed use cases. In this article by Keith Colonna, we kick-off the series by taking a look at the science side of innovation within the Consumer Products industry and how PLM can help companies innovate faster, cheaper, smarter. This article will review how innovation has become the lifeline for growth within consumer products companies and how certain companies are “winning” by creating a competitive advantage for themselves by taking a more enterprise-wide,systematic approach to “innovation”.   Managing the Science of Innovation within the Consumer Products Industry By: Keith Colonna, Value Chain Solution Manager, Oracle The consumer products (CP) industry is very mature and competitive. Most companies within this industry have saturated North America (NA) with their products thus maximizing their NA growth potential. Future growth is expected to come from either expansion outside of North America and/or by way of new ideas and products. Innovation plays an integral role in both of these strategies, whether you’re innovating business processes or the products themselves, and may cause several challenges for the typical CP company, Becoming more innovative is both an art and a science. Most CP companies are very good at the art of coming up with new innovative ideas, but many struggle with perfecting the science aspect that involves the best practice processes that help companies quickly turn ideas into sellable products and services. Symptoms and Causes of Business Pain Struggles associated with the science of innovation show up in a variety of ways, like: · Establishing and storing innovative product ideas and data · Funneling these ideas to the chosen few · Time to market cycle time and on-time launch rates · Success rates, or how often the best idea gets chosen · Imperfect decision making (i.e. the ability to kill projects that are not projected to be winners) · Achieving financial goals · Return on R&D investment · Communicating internally and externally as more outsource partners are added globally · Knowing your new product pipeline and project status These challenges (and others) can be consolidated into three root causes: A lack of visibility Poor data with limited access The inability to truly collaborate enterprise-wide throughout your extended value chain Choose the Right Remedy Product Lifecycle Management (PLM) solutions are uniquely designed to help companies solve these types challenges and their root causes. However, PLM solutions can vary widely in terms of configurability, functionality, time-to-value, etc. Business leaders should evaluate PLM solution in terms of their own business drivers and long-term vision to determine the right fit. Many of these solutions are point solutions that can help you cure only one or two business pains in the short term. Others have been designed to serve other industries with different needs. Then there are those solutions that demo well but are owned by companies that are either unable or unwilling to continuously improve their solution to stay abreast of the ever changing needs of the CP industry to grow through innovation. What the Right PLM Solution Should Do for You Based on more than twenty years working in the CP industry, I recommend investing in a single solution that can help you solve all of the issues associated with the science of innovation in a totally integrated fashion. By integration I mean the (1) integration of the all of the processes associated with the development, maintenance and delivery of your product data, and (2) the integration, or harmonization of this product data with other downstream sources, like ERP, product catalogues and the GS1 Global Data Synchronization Network (or GDSN, which is now a CP industry requirement for doing business with most retailers). The right PLM solution should help you: Increase Revenue. A best practice PLM solution should help a company grow its revenues by consolidating product development cycle-time and helping companies get new and improved products to market sooner. PLM should also eliminate many of the root causes for a product being returned, refused and/or reclaimed (which takes away from top-line growth) by creating an enterprise-wide, collaborative, workflow-driven environment. Reduce Costs. A strong PLM solution should help shave many unnecessary costs that companies typically take for granted. Rationalizing SKU’s, components (ingredients and packaging) and suppliers is a major opportunity at most companies that PLM should help address. A natural outcome of this rationalization is lower direct material spend and a reduction of inventory. Another cost cutting opportunity comes with PLM when it helps companies avoid certain costs associated with process inefficiencies that lead to scrap, rework, excess and obsolete inventory, poor end of life administration, higher cost of quality and regulatory and increased expediting. Mitigate Risk. Risks are the hardest to quantify but can be the most costly to a company. Food safety, recalls, line shutdowns, customer dissatisfaction and, worst of all, the potential tarnishing of your brands are a few of the debilitating risks that CP companies deal with on a daily basis. These risks are so uniquely severe that they require an enterprise PLM solution specifically designed for the CP industry that safeguards product information and processes while still allowing the art of innovation to flourish. Many CP companies have already created a winning advantage by leveraging a single, best practice PLM solution to establish an enterprise-wide, systematic approach to innovation. Oracle’s Answer for the Consumer Products Industry Oracle is dedicated to solving the growth and innovation challenges facing the CP industry. Oracle’s Agile Product Lifecycle Management for Process solution was originally developed with and for CP companies and is driven by a specialized development staff solely focused on maintaining and continuously improving the solution per the latest industry requirements. Agile PLM for Process helps CP companies handle all of the processes associated with managing the science of the innovation process, including: specification management, new product development/project and portfolio management, formulation optimization, supplier management, and quality and regulatory compliance to name a few. And as I mentioned earlier, integration is absolutely critical. Many Oracle CP customers, both with Oracle ERP systems and non-Oracle ERP systems, report benefits from Oracle’s Agile PLM for Process. In future articles we will explain in greater detail how both existing Oracle customers (like Gallo, Smuckers, Land-O-Lakes and Starbucks) and new Oracle customers (like ConAgra, Tyson, McDonalds and Heinz) have all realized the benefits of Agile PLM for Process and its integration to their ERP systems. More to Come Stay tuned for more articles in our blog series “The Business of Winning Innovation.” While we will also feature articles focused on other industries, look forward to more on how Agile PLM for Process addresses innovation challenges facing the CP industry. Additional topics include: Innovation Data Management (IDM), New Product Development (NPD), Product Quality Management (PQM), Menu Management,Private Label Management, and more! . Watch this video for more info about Agile PLM for Process

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• The Birth of a Method - Where did OUM come from?

  - by user702549

  It seemed fitting to start this blog entry with the OUM vision statement. The vision for the Oracle® Unified Method (OUM) is to support the entire Enterprise IT lifecycle, including support for the successful implementation of every Oracle product.  Well, it’s that time of year again; we just finished testing and packaging OUM 5.6.  It will be released for general availability to qualifying customers and partners this month.  Because of this, I’ve been reflecting back on how the birth of Oracle’s Unified method - OUM came about. As the Release Director of OUM, I’ve been honored to package every method release.  No, maybe you’d say it’s not so special.  Of course, anyone can use packaging software to create an .exe file.  But to me, it is pretty special, because so many people work together to make each release come about.  The rich content that results is what makes OUM’s history worth talking about.   To me, professionally speaking, working on OUM, well it’s been “a labor of love”.  My youngest child was just 8 years old when OUM was born, and she’s now in High School!  Watching her grow and change has been fascinating, if you ask her, she’s grown up hearing about OUM.  My son would often walk into my home office and ask “How is OUM today, Mom?”  I am one of many people that take care of OUM, and have watched the method “mature” over these last 6 years.  Maybe that makes me a "Method Mom" (someone in one of my classes last year actually said this outloud) but there are so many others who collaborate and care about OUM Development. I’ve thought about writing this blog entry for a long time just to reflect on how far the Method has come. Each release, as I prepare the OUM Contributors list, I see how many people’s experience and ideas it has taken to create this wealth of knowledge, process and task guidance as well as templates and examples.  If you’re wondering how many people, just go into OUM select the resources button on the top of most pages of the method, and on that resources page click the ABOUT link. So now back to my nostalgic moment as I finished release 5.6 packaging.  I reflected back, on all the things that happened that cause OUM to become not just a dream but to actually come to fruition.  Here are some key conditions that make it possible for each release of the method: A vision to have one method instead of many methods, thereby focusing on deeper, richer content People within Oracle’s consulting Organization  willing to contribute to OUM providing Subject Matter Experts who are willing to write down and share what they know. Oracle’s continued acquisition of software companies, the need to assimilate high quality existing materials from these companies The need to bring together people from very different backgrounds and provide a common language to support Oracle Product implementations that often involve multiple product families What came first, and then what was the strategy? Initially OUM 4.0 was based on Oracle’s J2EE Custom Development Method (JCDM), it was a good “backbone”  (work breakdown structure) it was Unified Process based, and had good content around UML as well as custom software development.  But it needed to be extended in order to achieve the OUM Vision. What happened after that was to take in the “best of the best”, the legacy and acquired methods were scheduled for assimilation into OUM, one release after another.  We incrementally built OUM.  We didn’t want to lose any of the expertise that was reflected in AIM (Oracle’s legacy Application Implementation Method), Compass (People Soft’s Application implementation method) and so many more. When was OUM born? OUM 4.1 published April 30, 2006.  This release allowed Oracles Advanced Technology groups to begin the very first implementations of Fusion Middleware.  In the early days of the Method we would prepare several releases a year.  Our iterative release development cycle began and continues to be refined with each Method release.  Now we typically see one major release each year. The OUM release development cycle is not unlike many Oracle Implementation projects in that we need to gather requirements, prioritize, prepare the content, test package and then go production.  Typically we develop an OUM release MoSCoW (must have, should have, could have, and won’t have) right after the prior release goes out.   These are the high level requirements.  We break the timeframe into increments, frequent checkpoints that help us assess the content and progress is measured through frequent checkpoints.  We work as a team to prioritize what should be done in each increment. Yes, the team provides the estimates for what can be done within a particular increment.  We sometimes have Method Development workshops (physically or virtually) to accelerate content development on a particular subject area, that is where the best content results. As the written content nears the final stages, it goes through edit and evaluation through peer reviews, and then moves into the release staging environment.  Then content freeze and testing of the method pack take place.  This iterative cycle is run using the OUM artifacts that make sense “fit for purpose”, project plans, MoSCoW lists, Test plans are just a few of the OUM work products we use on a Method Release project. In 2007 OUM 4.3, 4.4 and 4.5 were published.  With the release of 4.5 our Custom BI Method (Data Warehouse Method FastTrack) was assimilated into OUM.  These early releases helped us align Oracle’s Unified method with other industry standards Then in 2008 we made significant changes to the OUM “Backbone” to support Applications Implementation projects with that went to the OUM 5.0 release.  Now things started to get really interesting.  Next we had some major developments in the Envision focus area in the area of Enterprise Architecture.  We acquired some really great content from the former BEA, Liquid Enterprise Method (LEM) along with some SMEs who were willing to work at bringing this content into OUM.  The Service Oriented Architecture content in OUM is extensive and can help support the successful implementation of Fusion Middleware, as well as Fusion Applications. Of course we’ve developed a wealth of OUM training materials that work also helps to improve the method content.  It is one thing to write “how to”, and quite another to be able to teach people how to use the materials to improve the success of their projects.  I’ve learned so much by teaching people how to use OUM. What's next? So here toward the end of 2012, what’s in store in OUM 5.6, well, I’m sure you won’t be surprised the answer is Cloud Computing.   More details to come in the next couple of weeks!  The best part of being involved in the development of OUM is to see how many people have “adopted” OUM over these six years, Clients, Partners, and Oracle Consultants.  The content just gets better with each release.   I’d love to hear your comments on how OUM has evolved, and ideas for new content you’d like to see in the upcoming releases.

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• Windows 8 Launch&ndash;Why OEM and Retailers Should STFU

  - by D'Arcy Lussier

  Microsoft has gotten a lot of flack for the Surface from OEM/hardware partners who create Windows-based devices and I’m sure, to an extent, retailers who normally stock and sell Windows-based devices. I mean we all know how this is supposed to work – Microsoft makes the OS, partners make the hardware, retailers sell the hardware. Now Microsoft is breaking the rules by not only offering their own hardware but selling them via online and through their Microsoft branded stores! The thought has been that Microsoft is trying to set a standard for the other hardware companies to reach for. Maybe. I hope, at some level, Microsoft may be covertly responding to frustrations associated with trusting the OEMs and Retailers to deliver on their part of the supply chain. I know as a consumer, I’m very frustrated with the Windows 8 launch. Aside from the Surface sales, there’s nothing happening at the retail level. Let me back up and explain. Over the weekend I visited a number of stores in hopes of trying out various Windows 8 devices. Out of three retailers (Staples, Best Buy, and Future Shop), not *one* met my expectations. Let me be honest with you Staples, I never really have high expectations from your computer department. If I need paper or pens, whatever, but computers – you’re not the top of my list for price or selection. Still, considering you flaunted Win 8 devices in your flyer I expected *something* – some sign of effort that you took the Windows 8 launch seriously. As I entered the 1910 Pembina Highway location in Winnipeg, there was nothing – no signage, no banners – nothing that would suggest Windows 8 had even launched. I made my way to the laptops. I had to play with each machine to determine which ones were running Windows 8. There wasn’t anything on the placards that made it obvious which were Windows 8 machines and which ones were Windows 7. Likewise, there was no easy way to identify the touch screen laptop (the HP model) from the others without physically touching the screen to verify. Horrible experience. In the same mall as the Staples I mentioned above, there’s a Future Shop. Surely they would be more on the ball. I walked in to the 1910 Pembina Highway location and immediately realized I would not get a better experience. Except for the sign by the front door mentioning Windows 8, there was *nothing* in the computer department pointing you to the Windows 8 devices. Like in Staples, the Win 8 laptops were mixed in with the Win 7 ones and there was nothing notable calling out which ones were running Win 8. I happened to hit up the St. James Street location today, thinking since its a busier store they must have more options. To their credit, they did have two staff members decked out in Windows 8 shirts and who were helping a customer understand Windows 8. But otherwise, there was nothing highlighting the Windows 8 devices and they were again mixed in with the rest of the Win 7 machines. Finally, we have the St. James Street Best Buy location here in Winnipeg. I’m sure Best Buy will have their act together. Nope, not even close. Same story as the others: minimal signage (there was a sign as you walked in with a link to this schedule of demo days), Windows 8 hardware mixed with the rest of the PC offerings, and no visible call-outs identifying which were Win 8 based. This meant that, like Future Shop and Staples, if you wanted to know which machine had Windows 8 you had to go and scrutinize each machine. Also, there was nothing identifying which ones were touch based and which were not. Just Another Day… To these retailers, it seemed that the Windows 8 launch was just another day, with another product to add to the showroom floor. Meanwhile, Apple has their dedicated areas *in all three stores*. It was dead simple to find where the Apple products were compared to the Windows 8 products. No wonder Microsoft is starting to push their own retail stores. No wonder Microsoft is trying to funnel orders through them instead of relying on these bloated retail big box stores who obviously can’t manage a product launch. It’s Not Just The Retailers… Remember when the Acer CEO, Founder, and President of Computer Global Operations all weighed in on how Microsoft releasing the Surface would have a “huge negative impact for the ecosystem and other brands may take a negative reaction”? Also remember the CEO stating “[making hardware] is not something you are good at so please think twice”? Well the launch day has come and gone, and so far Microsoft is the only one that delivered on having hardware available on the October 26th date. Oh sure, there are laptops running Windows 8 – but all in one desktop PCs? I’ve only seen one or two! And tablets are *non existent*, with some showing an early to late November availability on Best Buy’s website! So while the retailers could be doing more to make it easier to find Windows 8 devices, the manufacturers could help by *getting devices into stores*! That’s supposedly something that these companies are good at, according to the Acer CEO. So Here’s What the Retailers and Manufacturers Need To Do… Get Product Out The pivotal timeframe will be now to the end of November. We need to start seeing all these fantastic pieces of hardware ship – including the Samsung ATIV Smart PC Pro, the Acer Iconia, the Asus TAICHI 21, and the sexy Samsung Series 7 27” desktop. It’s not enough to see product announcements, we need to see actual devices. Make It Easy For Customers To Find Win8 Devices You want to make it easy to sell these things? Make it easy for people to find them! Have staff on hand that really know how these devices run and what can be done with them. Don’t just have a single demo day, have people who can demo it every day! Make It Easy to See the Features There’s touch screen desktops, touch screen laptops, tablets, non-touch laptops, etc. People need to easily find the features for each machine. If I’m looking for a touch-laptop, I shouldn’t need to sift through all the non-touch laptops to find them – at the least, I need to quickly be able to see which ones are touch. I feel silly even typing this because this should be retail 101 and I have no retail background (but I do have an extensive background as a customer). In Summary… Microsoft launching the Surface and selling them through their own channels isn’t slapping its OEM and retail partners in the face; its slapping them to wake the hell up and stop coasting through Windows launch events like they don’t matter. Unless I see some improvements from vendors and retailers in November, I may just hold onto my money for a Surface Pro even if I have to wait until early 2013. Your move OEM/Retailers. *Update – While my experience has been in Winnipeg, similar experiences have been voiced from colleagues in Calgary and Edmonton.

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• Testing Workflows &ndash; Test-After

  - by Timothy Klenke

  Originally posted on: http://geekswithblogs.net/TimothyK/archive/2014/05/30/testing-workflows-ndash-test-after.aspxIn this post I’m going to outline a few common methods that can be used to increase the coverage of of your test suite.  This won’t be yet another post on why you should be doing testing; there are plenty of those types of posts already out there.  Assuming you know you should be testing, then comes the problem of how do I actual fit that into my day job.  When the opportunity to automate testing comes do you take it, or do you even recognize it? There are a lot of ways (workflows) to go about creating automated tests, just like there are many workflows to writing a program.  When writing a program you can do it from a top-down approach where you write the main skeleton of the algorithm and call out to dummy stub functions, or a bottom-up approach where the low level functionality is fully implement before it is quickly wired together at the end.  Both approaches are perfectly valid under certain contexts. Each approach you are skilled at applying is another tool in your tool belt.  The more vectors of attack you have on a problem – the better.  So here is a short, incomplete list of some of the workflows that can be applied to increasing the amount of automation in your testing and level of quality in general.  Think of each workflow as an opportunity that is available for you to take. Test workflows basically fall into 2 categories:  test first or test after.  Test first is the best approach.  However, this post isn’t about the one and only best approach.  I want to focus more on the lesser known, less ideal approaches that still provide an opportunity for adding tests.  In this post I’ll enumerate some test-after workflows.  In my next post I’ll cover test-first. Bug Reporting When someone calls you up or forwards you a email with a vague description of a bug its usually standard procedure to create or verify a reproduction plan for the bug via manual testing and log that in a bug tracking system.  This can be problematic.  Often reproduction plans when written down might skip a step that seemed obvious to the tester at the time or they might be missing some crucial environment setting. Instead of data entry into a bug tracking system, try opening up the test project and adding a failing unit test to prove the bug.  The test project guarantees that all aspects of the environment are setup properly and no steps are missing.  The language in the test project is much more precise than the English that goes into a bug tracking system. This workflow can easily be extended for Enhancement Requests as well as Bug Reporting. Exploratory Testing Exploratory testing comes in when you aren’t sure how the system will behave in a new scenario.  The scenario wasn’t planned for in the initial system requirements and there isn’t an existing test for it.  By definition the system behaviour is “undefined”. So write a new unit test to define that behaviour.  Add assertions to the tests to confirm your assumptions.  The new test becomes part of the living system specification that is kept up to date with the test suite. Examples This workflow is especially good when developing APIs.  When you are finally done your production API then comes the job of writing documentation on how to consume the API.  Good documentation will also include code examples.  Don’t let these code examples merely exist in some accompanying manual; implement them in a test suite. Example tests and documentation do not have to be created after the production API is complete.  It is best to write the example code (tests) as you go just before the production code. Smoke Tests Every system has a typical use case.  This represents the basic, core functionality of the system.  If this fails after an upgrade the end users will be hosed and they will be scratching their heads as to how it could be possible that an update got released with this core functionality broken. The tests for this core functionality are referred to as “smoke tests”.  It is a good idea to have them automated and run with each build in order to avoid extreme embarrassment and angry customers. Coverage Analysis Code coverage analysis is a tool that reports how much of the production code base is exercised by the test suite.  In Visual Studio this can be found under the Test main menu item. The tool will report a total number for the code coverage, which can be anywhere between 0 and 100%.  Coverage Analysis shouldn’t be used strictly for numbers reporting.  Companies shouldn’t set minimum coverage targets that mandate that all projects must have at least 80% or 100% test coverage.  These arbitrary requirements just invite gaming of the coverage analysis, which makes the numbers useless. The analysis tool will break down the coverage by the various classes and methods in projects.  Instead of focusing on the total number, drill down into this view and see which classes have high or low coverage.  It you are surprised by a low number on a class this is an opportunity to add tests. When drilling through the classes there will be generally two types of reaction to a surprising low test coverage number.  The first reaction type is a recognition that there is low hanging fruit to be picked.  There may be some classes or methods that aren’t being tested, which could easy be.  The other reaction type is “OMG”.  This were you find a critical piece of code that isn’t under test.  In both cases, go and add the missing tests. Test Refactoring The general theme of this post up to this point has been how to add more and more tests to a test suite.  I’ll step back from that a bit and remind that every line of code is a liability.  Each line of code has to be read and maintained, which costs money.  This is true regardless whether the code is production code or test code. Remember that the primary goal of the test suite is that it be easy to read so that people can easily determine the specifications of the system.  Make sure that adding more and more tests doesn’t interfere with this primary goal. Perform code reviews on the test suite as often as on production code.  Hold the test code up to the same high readability standards as the production code.  If the tests are hard to read then change them.  Look to remove duplication.  Duplicate setup code between two or more test methods that can be moved to a shared function.  Entire test methods can be removed if it is found that the scenario it tests is covered by other tests.  Its OK to delete a test that isn’t pulling its own weight anymore. Remember to only start refactoring when all the test are green.  Don’t refactor the tests and the production code at the same time.  An automated test suite can be thought of as a double entry book keeping system.  The unchanging, passing production code serves as the tests for the test suite while refactoring the tests. As with all refactoring, it is best to fit this into your regular work rather than asking for time later to get it done.  Fit this into the standard red-green-refactor cycle.  The refactor step no only applies to production code but also the tests, but not at the same time.  Perhaps the cycle should be called red-green-refactor production-refactor tests (not quite as catchy).   That about covers most of the test-after workflows I can think of.  In my next post I’ll get into test-first workflows.

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• Thou shalt not put code on a piedestal - Code is a tool, no more, no less

  - by Ralf Westphal

  “Write great code and everything else becomes easier” is what Paul Pagel believes in. That´s his version of an adage by Brian Marick he cites: “treat code as an end, not just a means.” And he concludes: “My post-Agile world is software craftsmanship.” I wonder, if that´s really the way to go. Will “simply” writing great code lead the software industry into the light? He´s alluding to the philosopher Kant who proposed, a human beings should never be treated as a means, but always as an end. But should we transfer this ethical statement into the world of software? I doubt it.   Reason #1: Human beings are categorially different from code. They are autonomous entities who need to find a way of living happily together. To Kant it seemed this goal could only be reached if nobody (ab)used a human being for his/her purposes. Because using a human being, i.e. treating it as a means, would contradict the fundamental autonomy and freedom of human beings. People should hold up a symmetric view of their relationships: Since nobody wants to be (ab)used, nobody should (ab)use anybody else. If you want to be treated decently, with respect, in accordance with your own free will - which means as an end - then do the same to other people. Code is dead, it´s a product, it´s a tool for people to reach their goals. No company spends any money on code other than to save money or earn money in the long run. Code is not a puppy. Enterprises do not commission software development to just feel good in its company. Code is not a buddy. Code is a slave, if you will. A mechanical slave, a non-tangible robot. Code is a tool, is a tool. And if we start to treat it differently, if we elevate its status unduely… I guess that will contort our relationship in a contraproductive way. Please get me right: Just because something is “just a tool”, “just a product” does not mean we should not be careful while designing, building, using it. Right to the contrary. We should be very careful when writing code – but not for the code´s sake! We should be careful because we respect our customers who are fellow human beings who should be treated as an end. If we are careless, neglectful, ignorant when producing code on their behalf, then we´re using them. Being sloppy means you´re caring more for yourself that for your customer. You´re then treating the customer as a means to fulfill some of your own needs. That´s plain unethical behavior.   Reason #2: The focus should always be on your purpose, not on any tool. But if code is treated as an end, then the focus is on the code. That might sound right, because where else should be your focus as a software developer? But, well, I´d say, your focus should be on delivering value to your customer. Because in the end your customer does not care if you write a single line of code. She just wants her problem to be solved. Solving problems is the purpose of any contractor. Code must be treated just as a means, a tool we know how to handle very well. But if we´re really trying to be craftsmen then we should be conscious about exactly that and act ethically. That means we must never be so focused on our tool as to be unable to suggest better solutions to the problems of our customers than code.   I´m all with Paul when he urges us to “Write great code”. Sure, if you need to write code, then by all means do so. Write the best code you can think of – and then try to improve it. Paul has all the best intentions when he signs Brians “treat code as an end” - but as we all know: “The road to hell is paved with best intentions” ;-) Yes, I can imagine a “hell of code focus”. In fact, I don´t need to imagine it, I´m seeing it quite often. Because code hell is whereever two developers stand together and are so immersed in talking about all sorts of coding tricks, design patterns, code smells, technologies, platforms, tools that they lose sight of the big picture. Talking about TDD or SOLID or refactoring is a sign of consciousness – relative to the “cowboy coders” view of the world. But from yet another point of view TDD, SOLID, and refactoring are just cures for ailments within a system. And I fear, if “Writing great code” is the only focus or the main focus of software development, then we as an industry lose the ability to see that. Focus draws a line around something, it defines a horizon for perceptions and thinking. So if we focus on code our horizon ends where “the land of code” ends. I don´t think that should be our professional attitude.   So what about Software Craftsmanship as the next big thing after Agility? I think Software Craftsmanship has an important message for all software developers and beyond. But to make it the successor of the Agility movement seems to miss a point. Agility never claimed to solve all software development problems, I´d say. So to blame it for having missed out on certain aspects of it is wrong. If I had to summarize Agility in one word I´d say “Value”. Agility put value for the customer back in software development. Focus on delivering value early and often – that´s Agility´s mantra. All else follows from that. And I ask you: Is that obsolete? Is delivering value not hip anymore? No, sure not. That´s our very purpose as software developers. So how can Agility become obsolete and need to be replaced? We need to do away with this “either/or”-thinking. It´s either Agility or Lean or Software Craftsmanship or whatnot. Instead we should start integrating concepts and movements. Think “both/and”. Think Agility plus Software Craftsmanship plus Lean plus whatnot. We don´t neet to tear down anything from a piedestal and replace it with a new idol. Instead we should do away with piedestals and arrange whatever is helpful is a circle. Then we can turn to concepts, movements for whatever they are best. After 10 years of Agility we should be able to identify what it was good at – and keep that. Keep Agility around and add whatever Agility was lacking or never concerned with. Add whatever is at the core of Software Craftsmanship. Add whatever is at the core of Lean etc. But don´t call out the age of Post-Agility. Because it better never will end. Because once we start to lose Agility´s core we´re losing focus of the customer.

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• DevConnections Spring 2010 Speaker Evals and Tips

  As a conference speaker, I always look forward to hearing from attendees whether they felt my sessions were valuable and worth their time.  Its always gratifying  get a high score, but of course its the (preferably constructive) criticism thats key to continued improvement.  Im by no means the best technical presenter around, and Im always looking for ways to improve. Ive recently spoken at a few events, including TechEd and an Ohio event called Stir Trek.  DevConnections was actually back in April, but theyre just getting their final evals out to speakers.  TechEd, of course, does online evals so immediately after your talks you can see what people think.  Ill try and post my TechEd evals in the next week or so. I gave 3 talks at DevConnections Spring 2010 / VS2010 Launch which I discussed in this previous blog post.  In this follow-up, Im just going to share some eval info and my thoughts on it, albeit a couple of months later. Pragmatic ASP.NET Tips, Tricks, and Tools Evals Turned In: 27 Overall Eval: 3.74 Average Score: 3.47 89% found the technical level Just Right.  7.4% thought it was too basic (3.6% did not respond).  Since nobody thought the content was Too complex, I could perhaps have added some more complex material, but having about 90% say its Just Right is pretty good. 92% said at least 50% of the material was new to them.  36% said 75% or more was new.  Thats also pretty good, I think. 77.8% can use the information immediately; 15% can use it within 2-6 months (7.2 % no response). Overall 78% rated the session Excellent, 18% Good, 4% Fair. All comments (9): Steve did a great job Excellent session! It was good. Im now super excited to attend Steves other sessions later today.  Very useful. One of the best speakers here.  Bring him back to future conferences please. Continue to have this session with new and old stuff.  I always find something I did not know about. Excellent!  This was the best session Ive seen all week. Did not increase font on all pages could not see. For Steve to have had more sessions. Note to self make the fonts bigger across the board.  Otherwise, this is all good for my ego. :)  This is always a very popular session and one I really enjoy giving.  Tips and Tricks talks are pretty easy because you dont have to go in depth with any particular thing, and theyre almost always with existing technology so youre not dealing with betas, lack of documentation, and other issues.  Its an easy session to do well, in my experience, and one which I think attendees definitely appreciate.   Whats New in ASP.NET MVC 2 Evals Turned In: 23 Overall Eval: 3.77 Average Score: 3.47 (wow, I cant believe I scored better on this talk than the tips and tricks talk, which Ive given many times and was more excited about) 96% found the technical level Just Right.  90% found 50% or more of the material to be new.  43% can use the info immediately, and another 43% can use it within 2-6 months I guess that speaks to adoption rates of MVC 2 among my attendees Overall 74% said the session was Excellent, 22% Good.  4% No Response. All Comments (6): Great job, thank you. Great speaker! Really good, a little lost in the code at some points, but great information. Speaker needs to repeat questions from audience for everyone to hear. Exceeded my expectations. Great speaker, very informative. I really do try to religiously repeat questions from the audience for everyone to hear, but obviously I didnt do it 100% of the time.  Note to self remember to repeat questions.  That and making fonts big are really basic speaker best practices, which just goes to prove that fundamentals are always something that can be perfected.   SOLIDify Your ASP.NET MVC 2 Application Evals Turned In: 8 (!) Overall Eval: 3.63 Average Score: 3.47 As I recall this was one of the last talks of the day / show, which might account for the low number of evals turned in.  I dont recall speaking to an empty room for this talk, although it certainly wasnt as crowded as the tips and tricks talk. 100% found the technical level Just Right.  100% found at least half the material new.  62.5% can use it at once and 37.5% within 2-6 months.  62.5% rated the session Excellent overall; 37.5% Good.  Im thinking there were 5 evals with all 4s checked and 3 with all 3s checked (4 = Excellent, 3 = Good) All Comments (3): This covered many topics Ive read about recently, and it helped reinforce them. It was a nice overview of the solid principle, but I thought there might be specifics for MVC2.  I am glad there is not. Move a little slower. Ok, so another fundamental dont go too fast.  Looks like I got one fundamental tip from the comments of each talk. My Take-Aways Remember the fundamentals.  Its worth going through a checklist prior to presenting to make sure these things are fresh in your mind.  Increase all font sizes.  Repeat all questions from audience members without microphones (this is also a great way to stall for time, btw).  Resist the urge to move too quickly especially if youre nervous or short of time.  Writing this up in a blog post also further reinforces these fundamentals for me, which is one of the main reasons why I do it I retain things better when I write them, and even moreso when I write them for public consumption since I have to really think about what Im saying.  And maybe a few of you find this interesting or helpful, which is a bonus. Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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• First PC Build (Part 1)

  - by Anthony Trudeau

  Originally posted on: http://geekswithblogs.net/tonyt/archive/2014/08/05/157959.aspxA couple of months ago I made the decision to build myself a new computer. The intended use is gaming and for using the last real version of Photoshop. I was motivated by the poor state of console gaming and a simple desire to do something I haven’t done before – build a PC from the ground up. I’ve been using PCs for more than two decades. I’ve replaced a component hear and there, but for the last 10 years or so I’ve only used laptops. Therefore, this article will be written from the perspective of someone familiar with PCs, but completely new at building. I’m not an expert and this is not a definitive guide for building a PC, but I do hope that it encourages you to try it yourself. Component List Research There was a lot of research necessary, because building a PC is completely new to me, and I haven’t kept up with what’s out there. The first thing you want to do is nail down what your goals are. Your goals are going to be driven by what you want to do with your computer and personal choice. Don’t neglect the second one, because if you’re doing this for fun you want to get what you want. In my case, I focused on three things: performance, longevity, and aesthetics. The performance aspect is important for gaming and Photoshop. This will drive what components you get. For example, heavy gaming use is going to drive your choice of graphics card. Longevity is relevant to me, because I don’t want to be changing things out anytime soon for the next hot game. The consequence of performance and longevity is cost. Finally, aesthetics was my next consideration. I could have just built a box, but it wouldn’t have been nearly as fun for me. Aesthetics might not be important to you. They are for me. I also like gadgets and that played into at least one purchase for this build. I used PC Part Picker to put together my component list. I found it invaluable during the process and I’d recommend it to everyone. One caveat is that I wouldn’t trust the compatibility aspects. It does a pretty good job of not steering you wrong, but do your own research. The rest of it isn’t really sexy. I started out with what appealed to me and then I made changes and additions as I dived deep into researching each component and interaction I could find. The resources I used are innumerable. I used reviews, product descriptions, forum posts (praises and problems), et al. to assist me. I also asked friends into gaming what they thought about my component list. And when I got near the end I posted my list to the Reddit /r/buildapc forum. I cannot stress the value of extra sets of eyeballs and first hand experiences. Some of the resources I used: PC Part Picker Tom’s Hardware bit-tech Reddit Purchase PC Part Picker favors certain vendors. You should look at others too. In my case I found their favorites to be the best. My priorities were out-the-door price and shipping time. I knew that once I started getting parts I’d want to start building. Luckily, I timed it well and everything arrived within the span of a few days. Here are my opinions on the vendors I ended up using in alphabetical order. Amazon.com is a good, reliable choice. They have excellent customer service in my experience, and I knew I wouldn’t have trouble with them. However, shipping time is often a problem when you use their free shipping unless you order expensive items (I’ve found items over $100 ship quickly). Ultimately though, price wasn’t always the best and their collection of sales tax in my state turned me off them. I did purchase my case from them. I ordered the mouse as well, but I cancelled after it was stuck four days in a “shipping soon” state. I purchased the mouse locally. Best Buy is not my favorite place to do business. There’s a lot of history with poor, uninterested sales representatives and they used to have a lot of bad anti-consumer policies. That’s a lot better now, but the bad taste is still in my mouth. I ended up purchasing the accessories from them including mouse (locally) and headphones. NCIX is a company that I’ve never heard of before. It popped up as a recommendation for my CPU cooler on PC Part Picker. I didn’t do a lot of research on the company, because their policy on you buying insurance for your orders turned me off. That policy makes it clear to me that the company finds me responsible for the shipment once it leaves their dock. That’s not right, and may run afoul of state laws. Regardless they shipped my CPU cooler quickly and I didn’t have a problem. NewEgg.com is a well known company. I had never done business with them, but I’m glad I did. They shipped quickly and provided good visibility over everything. The prices were also the best in most cases. My main complaint is that they have a lot of exchange only return policies on components. To their credit those policies are listed in the cart underneath each item. The visibility tells me that they’re not playing any shenanigans and made me comfortable dealing with that risk. The vast majority of what I ordered came from them. Coming Next In the next part I’ll tackle my build experience.

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• How to begin? Windows 8 Development

  - by Dennis Vroegop

  Ok. I convinced you in my last post to do some Win8 development. You want a piece of that cake, or whatever your reasons may be. Good! Welcome to the club! Now let me ask you a question: what are you going to write? Ah. That’s the big one, isn’t it? What indeed? If you have been creating applications for computers before you’re in for quite a shock. The way people perceive apps on a tablet is quite different from what we know as applications. There’s a reason we call them apps instead of applications! Yes, technically they are applications but we don’t call them apps only because it sounds cool. The abbreviated form of the word applications itself is a pointer. Apps are small. Apps are focused. Apps are more lightweight. Apps do one thing but they do that one thing extremely good. In the ‘old’ days we wrote huge systems. We build ecosystems of services, screens, databases and more to create a system that provides value for the user. Think about it: what application do you use most at work? Can you in one sentence describe what it is, or what it does and yet still distinctively describe its purpose? I doubt you can. Let’s have a look at Outlouk. We all know it and we all love or hate it. But what is it? A mail program? No, there’s so much more there: calendar, contacts, RSS feeds and so on. Some call it a ‘collaboration’  application but that’s not really true as well. After all, why should a collaboration application give me my schedule for the day? I think the best way to describe Outlook is “client for Exchange”  although that isn’t accurate either. Anyway: Outlook is a great application but it’s not an ‘app’ and therefor not very suitable for WinRT. Ok. Disclaimer here: yes, you can write big applications for WinRT. Some will. But that’s not what 99.9% of the developers will do. So I am stating here that big applications are not meant for WinRT. If 0.01% of the developers think that this is nonsense then they are welcome to go ahead but for the majority here this is not what we’re talking about. So: Apps are small, lightweight and good at what they do but only at that. If you’re a Phone developer you already know that: Phone apps on any platform fit the description I have above. If you’ve ever worked in a large cooperation before you might have seen one of these before: the Mission Statement. It’s supposed to be a oneliner that sums up what the company is supposed to do. Funny enough: although this doesn’t work for large companies it does work for defining your app. A mission statement for an app describes what it does. If it doesn’t fit in the mission statement then your app is going to get to big and will fail. A statement like this should be in the following style “<your app name> is the best app to <describe single task>” Fill in the blanks, write it and go! Mmm.. not really. There are some things there we need to think about. But the statement is a very, very important one. If you cannot fit your app in that line you’re preparing to fail. Your app will become to big, its purpose will be unclear and it will be hard to use. People won’t download it and those who do will give it a bad rating therefor preventing that huge success you’ve been dreaming about. Stick to the statement! Ok, let’s give it a try: “PlanesAreCool” is the best app to do planespotting in the field. You might have seen these people along runways of airports: taking photographs of airplanes and noting down their numbers and arrival- and departure times. We are going to help them out with our great app! If you look at the statement, can you guess what it does? I bet you can. If you find out it isn’t clear enough of if it’s too broad, refine it. This is probably the most important step in the development of your app so give it enough time! So. We’ve got the statement. Print it out, stick it to the wall and look at it. What does it tell you? If you see this, what do you think the app does? Write that down. Sit down with some friends and talk about it. What do they expect from an app like this? Write that down as well. Brainstorm. Make a list of features. This is mine: Note planes Look up aircraft carriers Add pictures of that plane Look up airfields Notify friends of new spots Look up details of a type of plane Plot a graph with arrival and departure times Share new spots on social media Look up history of a particular aircraft Compare your spots with friends Write down arrival times Write down departure times Write down wind conditions Write down the runway they take Look up weather conditions for next spotting day Invite friends to join you for a day of spotting. Now, I must make it clear that I am not a planespotter nor do I know what one does. So if the above list makes no sense, I apologize. There is a lesson: write apps for stuff you know about…. First of all, let’s look at our statement and then go through the list of features. Remove everything that has nothing to do with that statement! If you end up with an empty list, try again with both steps. Note planes Look up aircraft carriers Add pictures of that plane Look up airfields Notify friends of new spots Look up details of a type of plane Plot a graph with arrival and departure times Share new spots on social media Look up history of a particular aircraft Compare your spots with friends Write down arrival times Write down departure times Write down wind conditions Write down the runway they take Look up weather conditions for next spotting day Invite friends to join you for a day of spotting. That's better. The things I removed could be pretty useful to a plane spotter and could be fun to write. But do they match the statement? I said that the app is for spotting in the field, so “look up airfields” doesn’t belong there: I know where I am so why look it up? And the same goes for inviting friends or looking up the weather conditions for tomorrow. I am at the airfield right now, looking through my binoculars at the planes. I know the weather now and I don’t care about tomorrow. If you feel the items you’ve crossed out are valuable, then why not write another app? One that says “SpotNoter” is the best app for preparing a day of spotting with my friends. That’s a different app! Remember: Win8 apps are small and very good at doing ONE thing, and one thing only! If you have made that list, it’s time to prepare the navigation of your app. The navigation is how users see your app and how they use it. We’ll do that next time!

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• What’s New from the Oracle Marketing Cloud at Oracle OpenWorld 2014?

  - by Richard Lefebvre

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Marketing—CX Central is your hub for all things Marketing related at OpenWorld in San Francisco, September 28-October 2, 2014. Learn how to personalize the modern marketing journey to improve customer loyalty. We’re hosting more than 60 breakout sessions, half of which will highlight customer success stories from marquee brands including Bizo, Comcast, Dell, Epson, John Deere, Lane Bryant, ReadyTalk and Shutterfly. Moscone West, Levels 2 and 3 To learn more about how modern marketing works, visit Moscone West, levels 2 and 3, for exciting demos of each of the Oracle Marketing Cloud solutions (BlueKai, Compendium, Eloqua, Push I/O, and Responsys). You also can check out our stations for Vertical Marketing Best Practices, the Markie Awards, and more! CX Spotlight Sessions “Accelerating Big Profits in Big Data,” Jeff Tanner, Baylor University “Using Content Marketing to Impact Every Stage of the Buyer’s Journey,” Jennifer Agustin, Bizo “Expanding Your Marketing with Proven Testing and Optimization,” Brian Border, Shutterfly and Matthew Balthazor, Epson “Modern Marketing: The New Digital Dialogue,” Cory Treffiletti, Oracle A Special Marquee Session Dell’s Hayden Mugford will speak on “The Digital Ecosystem: Driving Experience Through Contact Engagement.” She will highlight how the organization built a digital ecosystem that supports a behaviorally driven, multivehicle nurturing campaign. The Dell 1:1 Global Marketing team worked with multiple partners to innovate integrations with Oracle Eloqua, Oracle Real-Time Decisions for real-time decision logic, and a content management system (CMS) that enables 100 percent customized e-mails. The program doubled average order values for nurtured contacts versus non-nurtured and tripled open and click-through rates versus push e-mail. Other Oracle Marketing Cloud Session Highlights Thought leadership by role Exploring the benefits of moving to the Cloud Product line roadmaps and innovations in Marketing Technical deep dives for product lines within Marketing Best practices and impactful business measurements Solutions that are Integrated across CX Target Audience Session content is geared toward professionals in Marketing, Marketing Operations, Marketing Demand Generation, Social: Chief Marketing Officers, Vice Presidents, Directors and Managers. Outcomes Customers attending Marketing—CX Central @ OpenWorld will be able to: Gain insight into delivering consistent cross-channel marketing Discover how to provide the right information to the right customer at the right time and with the right channel Get answers to burning questions and advice on business challenges Hear from other Oracle customers about recommended best practices to help their organization move forward Network and share ideas to help create a strategy for connecting with customers in better ways It Wouldn’t Be an Oracle Marketing Cloud Event Without a Party! We’re hosting CX Central Fest:  a unique customer experience specifically designed for attendees of CX Central. It will include a chance to rock out at a private concert featuring Los Angeles indie electronic pop group, Capital Cities! Join us Tuesday, September 30 from 7-9 p.m. OpenWorld is a fabulous way for your customers to see all that Oracle Marketing Cloud has to offer. Pass on an invitation today. By Laura Vogel (Oracle) /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Developer’s Life – Every Developer is a Batman

  - by Pinal Dave

  Batman is one of the darkest superheroes in the fantasy canon.  He does not come to his powers through any sort of magical coincidence or radioactive insect, but through a lot of psychological scarring caused by witnessing the death of his parents.  Despite his dark back story, he possesses a lot of admirable abilities that I feel bear comparison to developers. Batman has the distinct advantage that his alter ego, Bruce Wayne is a millionaire (or billionaire in today’s reboots).  This means that he can spend his time working on his athletic abilities, building a secret lair, and investing his money in cool tools.  This might not be true for developers (well, most developers), but I still think there are many parallels. So how are developers like Batman? Well, read on my list of reasons. Develop Skills Batman works on his skills.  He didn’t get the strength to scale Gotham’s skyscrapers by inheriting his powers or suffering an industrial accident.  Developers also hone their skills daily.  They might not be doing pull-ups and scaling buldings, but I think their skills are just as impressive. Clear Goals Batman is driven to build a better Gotham.  He knows that the criminal who killed his parents was a small-time thief, not a super villain – so he has larger goals in mind than simply chasing one villain.  He wants his city as a whole to be better.  Developers are also driven to make things better.  It can be easy to get hung up on one problem, but in the end it is best to focus on the well-being of the system as a whole. Ultimate Teamplayers Batman is the hero Gotham needs – even when that means appearing to be the bad guys.  Developers probably know that feeling well.  Batman takes the fall for a crime he didn’t commit, and developers often have to deliver bad news about the limitations of their networks and servers.  It’s not always a job filled with glory and thanks, but someone has to do it. Always Ready Batman and the Boy Scouts have this in common – they are always prepared.  Let’s add developers to this list.  Batman has an amazing tool belt with gadgets and gizmos, and let’s not even get into all the functions of the Batmobile!  Developers’ skills might be the knowledge and skills they have developed, not tools they can carry in a utility belt, but that doesn’t make them any less impressive. 100% Dedication Bruce Wayne cultivates the personality of a playboy, never keeping the same girlfriend for long and spending his time partying.  Even though he hides it, his driving force is his deep concern and love for his friends and the city as a whole.  Developers also care a lot about their company and employees – even when it is driving them crazy.  You do your best work when you care about your job on a personal level. Quality Output Batman believes the city deserves to be saved.  The citizens might have a love-hate relationship with both Batman and Bruce Wayne, and employees might not always appreciate developers.  Batman and developers, though, keep working for the best of everyone. I hope you are all enjoying reading about developers-as-superheroes as much as I am enjoying writing about them.  Please tell me how else developers are like Superheroes in the comments – especially if you know any developers who are faster than a speeding bullet and can leap tall buildings in a single bound. Reference: Pinal Dave (http://blog.sqlauthority.com)Filed under: PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL Tagged: Developer, Superhero

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