Forrester- The Right Customer Experience Strategy
- by Divya Malik
I am blogging from a warm, sunny NYC today. We are here, sponsoring and attending Forrester's Customer Experience Forum 2011.
Customer Experience Management has been a key area of focus for us in CRM. Our VP of CRM and eCommerce Product Marketing Kirk Mosher will be the first presenter of the Day (Tuesday morning at 7.30 am) with a breakfast session titled "Winning With A Superior Cross-Channel Customer Experience" .
We are also showcasing some exciting new demos across our CRM and Commerce product lines in the areas of Integrated Sales and Marketing, Multi-Channel Commerce and Integrated Outlook and Mobile solutions on the demo floor. For those of you who are attending, do stop by, and see the latest in CRM innovations from Oracle, and talk to some experienced sales consultants.
You can find more information about Oracle's CRM solutions here.