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  • Measuring Social Media Efforts

    - by David Dorf
    So you're on the bandwagon and you've created a Facebook page, you're tweeting everyday, and maybe you've even got a YouTube channel. Now what? After you put any program in place, you need to measure, set new goals, then execute and this is no different. But how does one measure social media efforts? First, I guess we need some goals. Typical ones might be to acquire customers, engage them, then convert them. So that translates to: Increase Facebook fans and Twitter followers Increase comments/posting and retweets Increase redemption of offers via Facebook and Twitter Counting fans and followers is easy, and tracking the redemption of coupons isn't that hard either, but measuring engagement is a tough one. How do you know whether your fans are reading your posts, and whether your posts have any meaning to them? For Facebook, the fan page administrator has access to analytics called Facebook Insights. There you can check weekly metrics such as total fans, new fans, lost fans, demographics of fans, number of postings, numbers clicks, etc. Not nearly as comprehensive as Google Analytics, but well on its way. For Twitter, getting information is a little tougher. Again, its easy to track followers and you can use tools like TweetMeme to encourage and track retweets. An interesting website called WeFollow tries to measure influence for certain topics. For example, the top three influencers for the topic "retail" are retailweek, retailwire, and retailerdaily. Other notables are #10 BestBuy, #11 GapOfficial, #12 JeffPR, and #17 OracleRetail. I assume influence is calculated based on number of followers, number of retweets, frequency of tweets, and perhaps depth of dialogs. If you want to get serious about monitoring and measuring social marketing efforts, you'd be wise to invest in a strong tool. Several are listed on this wiki, including big ones like Radian6, Nielsen, Omniture, and Buzzient. Buzzient might be particularly interesting because its integrated with Oracle CRM OnDemand -- see the demo. As always, I'm interested in hearing how others approach goal setting and monitoring of social media efforts, so feel free to post comments.

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  • WORD CERTIFIED IMPLEMENTATION SPECIALIST EN LAAT ORACLE UNIVERSITY U ASSISTEREN HIERMEE

    - by mseika
    WORD CERTIFIED IMPLEMENTATION SPECIALIST EN LAAT ORACLE UNIVERSITY U ASSISTEREN HIERMEE Word gespecialiseerd!Oracle weet exact welke competenties implementatie specialisten moeten opbouwen en beseft de bijbehorende inspanning die hiervoor nodig is. Het nieuwe Specialized programma van Oracle PartnerNetwork biedt een scala van certificering mogelijkheden aan (Specializations) die aantonen dat de benodigde kennis en vaardigheden bij u en bij uw teamleden aanwezig zijn.Word erkend! Bevestig uw kennis en vaardigheden en ontvang de beloning die u verdient door examens te halen voor de hele portefeuille van producten en oplossingen die Oracle aanbiedt. Haal het examen en ontvang uw OPN Specialist Certificaat. Stap 1: Kies uw SpecialisatieBekijk de Specialization Guide (PDF) - ons aanbod van Specialisaties voor de individu. Stap 2: Bereik de vereiste kennis en de vaardighedenBoek een Oracle University OPN Only Bootcamp en bereik de vereiste kennis en de vaardigheden om een Certified Implementation Specialist te worden.Wij hebben voor u de volgende Bootcamps geselecteerd en de komende maanden ingepland bij Oracle University in Utrecht, The Netherlands: Boot Camp Duur Data Voorbereiding voor Specialization (Exam Code) Database Oracle Database 11g Specialist 5 21-25 jan 12 Oracle Database 11g Certified Implementation Specialist (1Z0-514) Oracle Data Warehousing 11g Implementation 5 3-7 dec 12 3-7 apr 13 Data Warehousing 11g Certified Implementation Specialist (1Z0-515) Exadata Oracle Exadata 11g Technical Boot Camp 3 28-30 jan 13 Oracle Exadata 11g Certified Implementation Specialist (1Z0-536) Fusion Middleware Oracle AIA 11g Implementation 4 20-22 feb 13 Oracle Application Integration Architecture 11g Certified Implementation Specialist (1Z0-543) Oracle BPM 11g Implementation 4 15-18 okt 12 14-17 jan 12 15-18 apr 13 Oracle Unified Business Process Management Suite 11g Billing Certified Implementation Specialist (1Z0-560) Oracle WebCenter 11g Implementation 4 10-13 okt 12 5-8 feb 13 Oracle WebCenter Portal 11g Certified Implementation Specialist (1Z0-541) Oracle Identity Administration and Analytics 11g Implementation 3 7-9 nov 12 6-8 mrt 13 Identity Administration and Analytics 11g Certified Implementation Specialist (1Z0-545) Business Intelligence and Datawarehousing Oracle BI Enterprise Edition 11g Implementation 5 24-28 sep12 11-15 mrt 13 Boek een Boot Camp: U kunt online boeken of gebruik maken van dit inschrijfformulier Prijzen: U merkt dat de ‘OPN Only’ Boot Camps in prijs sterk gereduceerd zijn en bovendien is uw OPN korting (silver, gold, platinum of diamond) nog steeds van toepassing! Stap 3: Boek en neem uw examen afBezoek de examenregistratie web-pagina en lees de instructies voor het boeken van uw examen bij een Pearson VUE Authorized Testcentrum. Examens kunnen betaald worden door één van de gratis examen vouchers die uw bedrijf heeft, door een voucher aan te schaffen bij Oracle University of met uw creditcard bij het Pearson VUE Testcentrum. Stap 4: Ontvang uw OPN Specialist CertificateGefeliciteerd! U bent nu een Certified Implementation Specialist. Heeft u meer informatie of assistentie nodig?Neem dan contact op met uw Oracle University Account Manager of met onze Education Service Desk: eMail: [email protected]:+ 31 30 66 99 244 Bij het boeken graag de volgende code vermelden: E1229

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  • Customization: It’s Wanted in Enterprise Tech Platforms Too

    - by Mike Stiles
    Did you know that every customer service person does their job the exact same way in every business organization?  And did you know that every business organization cares about the exact same metrics? I hope not, because both those things couldn’t be farther from the truth. And if there are different needs and approaches in different enterprises, it stands to reason technology platforms must become increasingly customizable. Oracle Social Cloud sees that coming and is doing something about it, at least in terms of social media management. Today we introduce Social Station, a customizable user experience workspace within the Oracle Social Relationship Management (SRM) platform. We think a lot about customer-centricity and customer experience around here, and we know our own customers are ready to start moving forward in being able to set up their work environments in the ways that work best for them. That kind of thing increases productivity, helps deliver on social objectives faster, and generally just makes life more pleasant. A recent IDG Enterprise report says that enterprises currently investing in more consumerized, easy-to-use technologies experience a 56% increase in employee productivity and a 46% increase in customer satisfaction. Imagine that. When you make it easier and more pleasant for employees to help customers, more customers get helped and everyone ends up happier. So what does this Social Station do and what does it mean, exactly? It’s an innovative move to take some pretty high-end tech (take a bow developers) and simplify it, making things more intuitive: Drag and drop lets you easily build out and personalize your social workspace with different modules. The new Custom Analytics module can mix and match over 120 metrics with thousands of customizable reporting options. You can check constantly refreshed updates and keep a real-time eye on the numbers you’re trying to move. One-click sharing and annotation in the Custom Analytics module improves sharing and collaboration across teams, departments and executives. Multi-view layout helps you leverage social insights by letting you monitor conversations by network, stream, metric, graph type, date range, and relative time period. The Enhanced Calendar is a better visual representation of content, posts, networks and views, letting you easily toggle between functions and views. The Oracle Social Station sets us up to always be developing & launching additional social modules for you, covering areas like content curation, influencer engagement, and command center creation. Oracle Social Cloud Group VP Meg Bear says, “Consumers today have high expectations of their technology application capabilities and usability, and those expectations don’t stop when they enter their workplaces.” In other words, internal enterprise technology platforms must reflect the personalization and customization being called for in consumer products and marketing. “One size fits all” is becoming an endangered concept. @mikestiles @oraclesocial

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  • Out-of-the-Box Spatial Dashboards Improve Utility Outage Decisions

    - by stephen.garth
    Oracle Utilities Advanced Spatial Outage Analytics leverages the capabilities of Oracle Business Intelligence with map visualization and geospatial analysis of outage data from utility network management systems, providing BI dashboards to support utility executives and other decision makers throughout the enterprise. This excellent article by Oracle's Guerry Waters, published by Directions Media, gives details. Read the article here. Get more information: - Oracle Spatial - Oracle Utilities - Oracle Business Intelligence

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  • Évènement : eMetrics Marketing Optimization Summit, le salon de l'optimisation marketing et de la Bu

    eMetrics Marketing Optimization / SMX - l'événement webmarketing à ne pas manquer La première en France et ce sera au Hilton à Paris le 15 et 16 juin Le sommet eMetrics Marketing Optimization - l´évènement international de référence pour l´e-marketing et le « Web Analytics » - fera son entrée en France, pour la première fois le 15 et 16 juin 2010 à Paris. Depuis 2002, c´est la plateforme de rencontre des responsables marketing, des analystes web et des experts en business intelligence qui souhaitent augmenter leur retour sur investissements en ligne. Il est généralement mené en parallèle avec

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  • SQL SERVER – Faster SQL Server Databases and Applications – Power and Control with SafePeak Caching Options

    - by Pinal Dave
    Update: This blog post is written based on the SafePeak, which is available for free download. Today, I’d like to examine more closely one of my preferred technologies for accelerating SQL Server databases, SafePeak. Safepeak’s software provides a variety of advanced data caching options, techniques and tools to accelerate the performance and scalability of SQL Server databases and applications. I’d like to look more closely at some of these options, as some of these capabilities could help you address lagging database and performance on your systems. To better understand the available options, it is best to start by understanding the difference between the usual “Basic Caching” vs. SafePeak’s “Dynamic Caching”. Basic Caching Basic Caching (or the stale and static cache) is an ability to put the results from a query into cache for a certain period of time. It is based on TTL, or Time-to-live, and is designed to stay in cache no matter what happens to the data. For example, although the actual data can be modified due to DML commands (update/insert/delete), the cache will still hold the same obsolete query data. Meaning that with the Basic Caching is really static / stale cache.  As you can tell, this approach has its limitations. Dynamic Caching Dynamic Caching (or the non-stale cache) is an ability to put the results from a query into cache while maintaining the cache transaction awareness looking for possible data modifications. The modifications can come as a result of: DML commands (update/insert/delete), indirect modifications due to triggers on other tables, executions of stored procedures with internal DML commands complex cases of stored procedures with multiple levels of internal stored procedures logic. When data modification commands arrive, the caching system identifies the related cache items and evicts them from cache immediately. In the dynamic caching option the TTL setting still exists, although its importance is reduced, since the main factor for cache invalidation (or cache eviction) become the actual data updates commands. Now that we have a basic understanding of the differences between “basic” and “dynamic” caching, let’s dive in deeper. SafePeak: A comprehensive and versatile caching platform SafePeak comes with a wide range of caching options. Some of SafePeak’s caching options are automated, while others require manual configuration. Together they provide a complete solution for IT and Data managers to reach excellent performance acceleration and application scalability for  a wide range of business cases and applications. Automated caching of SQL Queries: Fully/semi-automated caching of all “read” SQL queries, containing any types of data, including Blobs, XMLs, Texts as well as all other standard data types. SafePeak automatically analyzes the incoming queries, categorizes them into SQL Patterns, identifying directly and indirectly accessed tables, views, functions and stored procedures; Automated caching of Stored Procedures: Fully or semi-automated caching of all read” stored procedures, including procedures with complex sub-procedure logic as well as procedures with complex dynamic SQL code. All procedures are analyzed in advance by SafePeak’s  Metadata-Learning process, their SQL schemas are parsed – resulting with a full understanding of the underlying code, objects dependencies (tables, views, functions, sub-procedures) enabling automated or semi-automated (manually review and activate by a mouse-click) cache activation, with full understanding of the transaction logic for cache real-time invalidation; Transaction aware cache: Automated cache awareness for SQL transactions (SQL and in-procs); Dynamic SQL Caching: Procedures with dynamic SQL are pre-parsed, enabling easy cache configuration, eliminating SQL Server load for parsing time and delivering high response time value even in most complicated use-cases; Fully Automated Caching: SQL Patterns (including SQL queries and stored procedures) that are categorized by SafePeak as “read and deterministic” are automatically activated for caching; Semi-Automated Caching: SQL Patterns categorized as “Read and Non deterministic” are patterns of SQL queries and stored procedures that contain reference to non-deterministic functions, like getdate(). Such SQL Patterns are reviewed by the SafePeak administrator and in usually most of them are activated manually for caching (point and click activation); Fully Dynamic Caching: Automated detection of all dependent tables in each SQL Pattern, with automated real-time eviction of the relevant cache items in the event of “write” commands (a DML or a stored procedure) to one of relevant tables. A default setting; Semi Dynamic Caching: A manual cache configuration option enabling reducing the sensitivity of specific SQL Patterns to “write” commands to certain tables/views. An optimization technique relevant for cases when the query data is either known to be static (like archive order details), or when the application sensitivity to fresh data is not critical and can be stale for short period of time (gaining better performance and reduced load); Scheduled Cache Eviction: A manual cache configuration option enabling scheduling SQL Pattern cache eviction based on certain time(s) during a day. A very useful optimization technique when (for example) certain SQL Patterns can be cached but are time sensitive. Example: “select customers that today is their birthday”, an SQL with getdate() function, which can and should be cached, but the data stays relevant only until 00:00 (midnight); Parsing Exceptions Management: Stored procedures that were not fully parsed by SafePeak (due to too complex dynamic SQL or unfamiliar syntax), are signed as “Dynamic Objects” with highest transaction safety settings (such as: Full global cache eviction, DDL Check = lock cache and check for schema changes, and more). The SafePeak solution points the user to the Dynamic Objects that are important for cache effectiveness, provides easy configuration interface, allowing you to improve cache hits and reduce cache global evictions. Usually this is the first configuration in a deployment; Overriding Settings of Stored Procedures: Override the settings of stored procedures (or other object types) for cache optimization. For example, in case a stored procedure SP1 has an “insert” into table T1, it will not be allowed to be cached. However, it is possible that T1 is just a “logging or instrumentation” table left by developers. By overriding the settings a user can allow caching of the problematic stored procedure; Advanced Cache Warm-Up: Creating an XML-based list of queries and stored procedure (with lists of parameters) for periodically automated pre-fetching and caching. An advanced tool allowing you to handle more rare but very performance sensitive queries pre-fetch them into cache allowing high performance for users’ data access; Configuration Driven by Deep SQL Analytics: All SQL queries are continuously logged and analyzed, providing users with deep SQL Analytics and Performance Monitoring. Reduce troubleshooting from days to minutes with database objects and SQL Patterns heat-map. The performance driven configuration helps you to focus on the most important settings that bring you the highest performance gains. Use of SafePeak SQL Analytics allows continuous performance monitoring and analysis, easy identification of bottlenecks of both real-time and historical data; Cloud Ready: Available for instant deployment on Amazon Web Services (AWS). As you can see, there are many options to configure SafePeak’s SQL Server database and application acceleration caching technology to best fit a lot of situations. If you’re not familiar with their technology, they offer free-trial software you can download that comes with a free “help session” to help get you started. You can access the free trial here. Also, SafePeak is available to use on Amazon Cloud. Reference: Pinal Dave (http://blog.sqlauthority.com)Filed under: PostADay, SQL, SQL Authority, SQL Performance, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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  • CodePlex Daily Summary for Thursday, June 17, 2010

    CodePlex Daily Summary for Thursday, June 17, 2010New ProjectsAstalanumerator: A JavaScript based recursive DOM/JS object inspector. Uses a simple tree menu to enumerate all properties of a object.BDD Log Converter: A simple .NET class and console application that will convert BDD logs (MDT) into XML format.CastleInvestProj: Castle Investigating project Easy Callback: This library facilitates the use of multiple asynchronous calls on the same page, and asynchronous calls from a user control also have a clean cod...Easy Wings: Small webApp to manage aircraft booking in flying club. French only for the moment.EPiServer Template Foundation: EPiServer Template Foundation builds on top of Page Type Builder to provide a framework for common site features such as basic page type properties...guidebook: a project to plan your road trip.Look into documents for e-discovery: Search, browse, tag, annotate documents such as MS Word, PDF, e-mail, etc. Good for legal professionals do e-discovery. One Bus Away for Windows Phone: A Windows Phone 7 application written in Silverlight for the OneBusAway (www.onebusaway.org) website. Allows mobile users to search for public tra...OneBusAway for Windows Phone 7: OneBusAway is a service with transit information for the Seattle, WA region. We are creating a mobile application for Windows Phone 7 utilizing th...PoFabLab - Poetry Generation Library and Editor in .NET: PoFabLab is an open source library and word processor designed for digital poets. The library can scan lines, perform Markov analysis, filter text...Project Axure: More details coming soon.Чат кутежа 2.0: ИРЦ чат специально для форума ЕНЕ简易代码生成器: 初次使用CodePlex,这只是一个测试项目。打算用WPF做一个简单的代码生成器,兼具SQL Server Client功能。使用.Net 4.0, C#开发。运营工作系统: TRAS(Team resource assist system) is a toolkit that help the studio to manage and distribute the daily work, like publish the news, GM broadcast a...New ReleasesAmuse - A New MU* Client For Windows: 2010 June: Important Notice to TestersPlease uninstall any previous versions of Amuse prior to this one before installing. Changes and InformationFirst relea...ASP.NET Generic Data Source Control: V1.0: GenericDataSource - Version 1.0Binary This is the first official binary release of the GenericDataSource for ASP.NET - stable and ready for product...Astalanumerator: Astalanumerator 0.7: I wanted to map all properties in javascript and inspect them regardless if they were objects or not. IE doesn’t support for(i in..) for native pro...BDD Log Converter: BDD Log Converter 0.1.0: First release (0.1.0).DVD Swarm: 0.8.10.616: Major update with improvements to encoding speed.Easy Callback: Easy Callback 1.0.0.0: Easy Callback library 1.0.0.0Facebook Connect Authentication for ASP.NET: Facebook Connect Authentication for ASP.NET - v1.0: Now supporting Facebook's new Open Graph API JavaScript SDK, this release of FBConnectAuth also adds support for running in partially trusted envir...FlickrNet API Library: 3.0 Beta 3: Another small Beta. Changed parsing code so exceptions aren't raised when new attributes are added by Flickr. This affects searches where you are ...Infragistics Analytics Framework: Infragistics Analytics Framework 10.2: An updated version of Infragistics Analytics Framework, which utilizes the newest version (v.1.4.4) of MSAF as well as the newest release (v.10.2) ...NUnit Add-in for Growl Notifications: NUnit Add-in for Growl Notifications 1.0 build 1: Version 1.0 build 1:[change] Test run failure notification now disappears automaticallyOpen Source PLM Activities: 3dxml player integration for Aras Innovator: This is just a simple html file you need to add to your Aras Innovator install directory. It loads the 3Dxml player for your 3dxml files. Tested o...patterns & practices - Windows Azure Guidance: WAAG - Part 2 - Drop 1: First code and docs drop for Part 2 of the Windows Azure Architecture Guide Part 1 of the Guide is released here. Highlights of this release are:...Phalanger - The PHP Language Compiler for the .NET Framework: 2.0 (June 2010): Installer of the latest binaries of Phalanger 2.0 (June 2010) and its integration into Visual Studio 2008 SP1. * Improved compatibility with P...RIA Services Essentials: Book Club Application (June 16, 2010): Added some XAML to hide/show link to BookShelf page based on whether the user is logged in or not. Updated IsBookOwner authorization rule implement...secs4net: Relase 1.01: version 1.01 releasesELedit: sELedit v1.1c: Added: Tool for exporting NPC/Mob database file that is used by sNPCeditSharePoint Ad Rotator: SPAdRotator 2.0 Beta 2: Added: Open tool pane link to default Web Part text Made all images except the first hidden by default, so the Web Part will degrade gracefully w...sMAPtool: sMAPtool v0.7f (without Maps): Added: 3rd party magnifier softwaresNPCedit: sNPCedit v0.9c: Added: npc/mob names and corresponding datbaseSolidWorks Addin Development: GenericAddinFrameworkR1-06.17.2010: .sTASKedit: sTASKedit v0.8: Important BugFix: there was an mistake in the structure, team-member block and get-items block was swapped internally. Tasks that contains both blo...stefvanhooijdonk.com: UnitTesting-SP2010-TFS2010: Files for my post on TFS2010 and NUnit testing with SP2010 projects. see the post here: http://wp.me/pMnlQ-88 The XSLT here is from http://nunit4t...Telerik CAB Enabling Kit for RadControls for WinForms: TCEK 2010.1.10.504: What's new in v2010.1.0610 (Beta): RadDocking component has been replaced with the latest RadDock control Requirements: Visual Studio 2005+ Tele...TFS Buddy: TFS Buddy 1.2: Fixes a problem with notificationsThales Simulator Library: Version 0.9: The Thales Simulator Library is an implementation of a software emulation of the Thales (formerly Zaxus & Racal) Hardware Security Module cryptogra...Triton Application Framework: Tools - Code Generator - Build 1.0: This is the first release of the Generator. This is buggy but works.VCC: Latest build, v2.1.30616.0: Automatic drop of latest buildXsltDb - DotNetNuke Module Builder: 01.01.27: Code completion for XsltDb, HTML and XSL stuff!! Full screen editing Some bugs are still in EditArea component and object lists in code completi...Чат кутежа 2.0: 0.9a build 2 версия: вторая сборка первой альфа-версии ирц-клиента.Most Popular ProjectsWBFS ManagerRawrAJAX Control ToolkitMicrosoft SQL Server Product Samples: DatabaseSilverlight ToolkitWindows Presentation Foundation (WPF)patterns & practices – Enterprise LibraryPHPExcelMicrosoft SQL Server Community & SamplesASP.NETMost Active ProjectsdotSpatialpatterns & practices: Enterprise Library Contribpatterns & practices – Enterprise LibraryBlogEngine.NETLightweight Fluent WorkflowRhyduino - Arduino and Managed CodeSunlit World SchemeNB_Store - Free DotNetNuke Ecommerce Catalog ModuleSolidWorks Addin DevelopmentN2 CMS

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  • Now Shipping! NetAdvantage for .NET 2010 Volume 3!

    The new NetAdvantage Ultimate includes all four Line of Business user interface control sets for ASP .NET, Windows Forms, WPF and Silverlight plus two advanced Data Visualization UI control sets for WPF and Silverlight. With six NetAdvantage products in one robust package, Infragistics® gives you hundreds of controls and infinite development possibilities. Unified XAML Product Strategy-Share Code, Get More Controls In the 10.3 release, Infragistics continues to deliver code parity between the XAML platforms, WPF and Silverlight. In the line of business toolsets, Infragistics introduces the new xamSchedule™, full-featured, Outlook® 2010-style schedule controls, and the new xamDataTree™, a data bound tree view that comfortably handles tens of thousands of tree nodes. Mimicking our Silverlight Drag and Drop Framework, the WPF Drag and Drop Framework CTP empowers you to add your own rich touches to your applications. Track Users' Behaviors New to all NetAdvantage Silverlight controls is the Infragistics Analytics Framework (IGAF), which empowers you to track user behavior in RIAs running on Silverlight 4. Building on the Microsoft® Silverlight Analytics Framework, with IGAF you can analyze the user's behaviors to ensure the experience you want to deliver. NetAdvantage for Windows Forms--New Office® 2010 Ribbon and Application Menu 2010 Create new experiences with Windows Forms. Now with Office 2010 styling, NetAdvantage for Windows Forms has new features such as Microsoft® Office 2010 ribbon and enhanced Infragistics.Excel to export the contents of the high performance WinGrid™ into Microsoft Excel® 2010. The new Windows Message Support enables Infragistics standalone editor controls to process numerous Windows® OS messages, allowing them to respond just like native controls to changes in the Windows environment. Create Faster Web 2.0 Experiences with NetAdvantage for ASP .NET Infragistics continues to push the envelope to deliver the fastest ASP .NET WebForms controls available on the market. Our lightning fast ASP .NET grids are now enhanced with XPS/PDF Exporting and Summary Rows. This release also includes support for jQuery Templating (as a CTP) within our WebDataGrid™ and WebDataTree™ controls allowing you to quickly cut down overall page size. Deliver Business Intelligence with Power, Flexibility and the Office 2010 Experience NetAdvantage for WPF Data Visualization and NetAdvantage for Silverlight Data Visualization help you deliver flexible, powerful and usable end user experiences in Business Intelligence applications. Both suites include the Pivot Grid that delivers the full power of online analytical processing (OLAP) to present multi-dimensional data, sliced and diced in cross-tabulated form for end users to drill down into, interact with and easily extract meaning from the data. Mapping Made Easy 10.3 marks the official release of the WPF Data Visualization xamMap™ control to map anything and everything from geographic to geo-spacial mapping data. Map layers allow you to add successive levels of detail, navigational panes for panning in all directions, color swatch panes that facilitate value scales like Choropleth shading, and scale panes allowing users to zoom-in and out. Both toolsets introduce the first of many relationship maps! With the xamOrgChart™ CTP you can map out organizational charts of up to 50K employees, competitive brackets (think World Cup) and any other relational, organizational map your application needs. http://www.infragistics.com span.fullpost {display:none;}

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  • Post Crosstalk 2012

    - by David Dorf
    This year the Oracle Retail users conference, Crosstalk, had a 20% increase in attendees, which was driven by both new customers and those acquired via Endeca.  As the product assets of Oracle have grown, so has the completeness of the solution set.  This year was marked by the breadth of omni-channel stories. Rose Spicer and her marketing team (see photo on left) always strive for an equal balance of retailer presentations, networking opportunities, and unique experiences -- this year was no exception.  We had 41 different retailers from China, Russia, South Africa, Brazil, Chile, US, Canada and the UK sharing their insights with one another. In all there were 251 executives from 120 iconic brands such as Daphne, Kohl's, Morrisons, Abercrombie & Fitch, Hot Topic, Talbots, Petco, Deckers, Sportmaster, Mr. Price, Falabella, and Disney to name a few. From a product perspective, there were a few new developments from Oracle Retail: Endeca's search engine has been integrated into the ATG commerce platform. The latest Retail Analytics application, Oracle Retail Customer Analytics, is generally available. Oracle Retail previewed a new fully-integrated mobile POS. But the real benefit of attending Crosstalk was hearing about the experiences of retailers and partners.  Here are are a few interesting facts I picked up: At Kohl's, the most popular website accessed by customers within their stores is Facebook.  With all the buzz about showrooming, I was really expecting it to be Amazon. Daphne, a Chinese shoe retailer, is opening 3 new stores per day.  Being located near the factories allows them to have a very agile supply chain as well. Disney Stores have increased sales by 25% at stores upgraded to include Mobile POS.  They continue to lead the pack with excellent customer experiences. Quicksilver reported that 1 in 5 visits to their website comes from a tablet.  More evidence that tablets are replacing traditional PCs in households. By tagging shoes with RFID, Saks is able to ensure all shoe models are on display.  If a model is not being displayed, it has no chance of being sold. Additionally, there were awards, store tours on Michigan Avenue, fireworks at Navy Pier, and the Oracle Retail house band, Bolo313, performing at Solider Field.  Speaking of which, a few retailers got on stage and jammed with band -- possible rival to Rock & Roll Retail? You can always find the latest info from us at the Retail Rack. The next events on tap are the Partner Summit followed by OpenWorld.

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  • Recap: Oracle at the Gartner Business Intelligence Summit

    - by kimberly.billings
    Getting to Vegas was no fun. As anyone who lives in the Bay Area knows, the SF airport shuts down one runway when it rains, causing major havoc. So rain, rain, rain on Sunday meant delay, delay, delay at the airport. Needless to say, my 6:30 pm flight didn't land in Vegas until 3:00 am! But the travel pains were worth it. There was a lot to be learned at the Gartner BI Summit this year, and the uptick in attendance was reflected in strong booth traffic and engaging conversations in the Oracle booth. Oracle customer, Dawn Conant, Director, Business Intelligence at Beckman Coulter, generated a lot of interest in her presentation about migrating from Business Objects to Oracle Business Intelligence, Enterprise Edition with Oracle Database 11g. Dawn's story was a very relatable one, as many of the attendees had plans for similar projects. One of the most interesting Gartner-led sessions compared BI/DW megavendors, IBM, Oracle, SAP and Microsoft. According to Gartner analyst Rita Sallam, these megavendors control about two-thirds of the BI market. Sallem attributes this in part to the fact that organizations are expanding their definitions of BI to also include analytics and performance management. In doing so, they require greater integration of BI applications with a broader set of applications and middleware. In a related session, a panel of Gartner analysts compared the Magic Quadrants for BI Platforms; CPM; Data Quality; Data Integration Tools; and Data Warehouses. Oracle is a leader in all of the Magic Quadrants in which it participates and has the most complete stack including hardware and software, according to Donald Feinberg. Feinberg also commented that in situations with VLDW and solid mixed workloads, Oracle Exadata is making a big difference! var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); try { var pageTracker = _gat._getTracker("UA-13185312-1"); pageTracker._trackPageview(); } catch(err) {}

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  • Managing Social Relationships for the Enterprise – Part 1

    - by Michael Hylton
    v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} Reggie Bradford, Senior Vice President, Oracle Today, Mark Hurd, President of Oracle, Thomas Kurian, Executive Vice President of Oracle and I discussed the strategic importance of how social media is impacting the enterprise and how it is changing the way customers, prospects employees and investors interact with brands worldwide. Oracle understands that the consumer is in control and as such, brands must evolve and change to meet growing needs. In addition, according to social media thought leader and Analyst from Altimeter Group, Jeremiah Owyang, companies now average 178 corporate-owned social media accounts. When Oracle added leading social marketing, listening analytics and development tools from Vitrue, Collective Intellect and Involver to its Oracle’s Cloud Services Suite we went beyond providing a single set of tools. We developed an entire framework to include a comprehensive social relationship management suite to help companies move beyond the social enterprise and achieve the social-enabled enterprise. The fundamental shift from transaction to engagement means that enterprises need not only a social strategy, but should also ensure that the information and data received from social initiatives flow back to marketing, sales, support and service. Doing so enables companies to deliver a proactive and compelling experience and provides analytics to turn engagement into opportunity – and ultimately that opportunity into revenue. On September 13, 2012, I am delighted to sit down with Jeremiah to further the discussion about how enterprises are addressing social media strategies and managing content. In addition, we will be taking your questions after the webinar via Twitter (@Oracle, @ReggieBradford, @cwfinn, @jowyang). Use #oracle and #socbiz to submit questions and follow the conversation. I look forward to speaking with you and answering your questions online. For more information about becoming a social-enabled enterprise, visit www.oracle.com/social. And don’t miss the insights of other social business thought leaders at www.oracle.com/goto/socialbusiness. Normal 0 false false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Arial","sans-serif"; mso-fareast-font-family:Cambria; mso-fareast-theme-font:minor-latin;}

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  • Why All The Hype Around Live Help?

    - by ruth.donohue
    I am pleased to introduce guest blogger, Damien Acheson today. Based in Cambridge, MA, Damien is the Product Marketing Manager for ATG’s Live Help products. Welcome, Damien!! BY DAMIEN ACHESON Why all the hype around live help? An eCommerce professional recently asked me: “Why all the hype around live chat and click to call?” I already have a customer service phone number that’s available to my online visitors. Why would I want to add live help? If anything, I want my website to reduce the number of calls to my contact center, not increase it!” The effect of adding live help to a website is counter-intuitive. Done right, live help doesn’t increase your call volume; it optimizes it by replacing traditional telephone calls with smarter, more productive, live voice and live chat interactions. This generates instant cost savings, and a measurable lift in sales and customer retention. A live help interaction differs from a traditional telephone call in six radical ways: Targeting. With live help you can target specific visitors at just the exact right time with a live call or live chat invitation based on hundreds of different parameters. For example, visitors who appear to hesitate before making a large purchase may receive a live help invitation, while others may not. Productivity. By reserving live voice to visitors with complex questions, and offering self-service and live chat for more simple interactions, agents with the right domain expertise can handle simultaneous queries and achieve substantial productivity gains. Routing. Live help interactions take into account visitors’ web context to intelligently route queries to the best available agent, thereby lifting first contact resolution. Context. Traditional telephone numbers force online customers to “change channels” and “start over” with a phone agent. With Live help, agents get the context of the web session and can instantly access the customer’s transaction details and account information, substantially reducing handle times. Interaction. Agents can solve a customer’s problem more effectively co-browsing and collaborating with the visitor in real-time to complete online forms and transactions. Analytics. Unlike traditional telephone numbers, live help allows you to tie Web analytics to customer satisfaction and agent performance indicators. To better understand these differences and advantages over traditional customer service, watch this demo on optimizing customer interactions with Live Help. Technorati Tags: ATG,Live Help,Commerce

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  • MySQL and Hadoop Integration - Unlocking New Insight

    - by Mat Keep
    “Big Data” offers the potential for organizations to revolutionize their operations. With the volume of business data doubling every 1.2 years, analysts and business users are discovering very real benefits when integrating and analyzing data from multiple sources, enabling deeper insight into their customers, partners, and business processes. As the world’s most popular open source database, and the most deployed database in the web and cloud, MySQL is a key component of many big data platforms, with Hadoop vendors estimating 80% of deployments are integrated with MySQL. The new Guide to MySQL and Hadoop presents the tools enabling integration between the two data platforms, supporting the data lifecycle from acquisition and organisation to analysis and visualisation / decision, as shown in the figure below The Guide details each of these stages and the technologies supporting them: Acquire: Through new NoSQL APIs, MySQL is able to ingest high volume, high velocity data, without sacrificing ACID guarantees, thereby ensuring data quality. Real-time analytics can also be run against newly acquired data, enabling immediate business insight, before data is loaded into Hadoop. In addition, sensitive data can be pre-processed, for example healthcare or financial services records can be anonymized, before transfer to Hadoop. Organize: Data is transferred from MySQL tables to Hadoop using Apache Sqoop. With the MySQL Binlog (Binary Log) API, users can also invoke real-time change data capture processes to stream updates to HDFS. Analyze: Multi-structured data ingested from multiple sources is consolidated and processed within the Hadoop platform. Decide: The results of the analysis are loaded back to MySQL via Apache Sqoop where they inform real-time operational processes or provide source data for BI analytics tools. So how are companies taking advantage of this today? As an example, on-line retailers can use big data from their web properties to better understand site visitors’ activities, such as paths through the site, pages viewed, and comments posted. This knowledge can be combined with user profiles and purchasing history to gain a better understanding of customers, and the delivery of highly targeted offers. Of course, it is not just in the web that big data can make a difference. Every business activity can benefit, with other common use cases including: - Sentiment analysis; - Marketing campaign analysis; - Customer churn modeling; - Fraud detection; - Research and Development; - Risk Modeling; - And more. As the guide discusses, Big Data is promising a significant transformation of the way organizations leverage data to run their businesses. MySQL can be seamlessly integrated within a Big Data lifecycle, enabling the unification of multi-structured data into common data platforms, taking advantage of all new data sources and yielding more insight than was ever previously imaginable. Download the guide to MySQL and Hadoop integration to learn more. I'd also be interested in hearing about how you are integrating MySQL with Hadoop today, and your requirements for the future, so please use the comments on this blog to share your insights.

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  • Have You Heard About Project Lucy?

    - by KKline
    Lucy, You Got Some 'Splainin to Do!' Quest Software's latest community initiative, Windows Azure-based Project Lucy, has debuted! Project Lucy is part infrastructure analytics, part social media experiment, and part performance data warehouse. The best things about Project Lucy include: It’s Free - just like our SQLServerPedia website, Project Lucy is free to anyone who wants to upload a trace file It’s 1oo% web-based - you don’t have to download or maintain anything and updates roll out seamlessly,...(read more)

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  • Oracle Announces Oracle Data Integrator 12c and Oracle GoldenGate 12c

    - by Roxana Babiciu
    In today’s data-driven business environment, organizations need to cost-effectively manage the ever-growing streams of information originating both inside and outside the firewall and address emerging deployment styles like cloud, big data analytics, and real-time replication. To help customers succeed, Oracle is enhancing its data integration offering with Oracle Data Integrator 12c and Oracle GoldenGate 12c. These flexible and comprehensive solutions help customers capitalize on their data to reduce costs and drive business growth. Read more here

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  • Creating the Completely Customized World Just for YOU

    - by divya.malik
    OK so not a customized world, but do you know what goes into creating that customized web store front for you? How do you get those additional offers from vendors when you call in for service or when you are browsing a storefront. This is what is has been happening behind the scenes.  When a customer calls in a contact center for service, at the end of the conversation, they are offered a new product, or service. But what just transpired was that the CRM system that was in place had routed the call to the right agent, the agent got the pop up screen with the customer information, and the call request  was handled. Then came the decision point to cross-sell and up-sell, The agent got some recommended offers that were created based on analyzed data (this data had been put into a data warehouse, modeled, profiled and rules were implemented e.g.. People with profile X like product Y).  But with this system, what happens is that analytics can be applied to a very small subset. Now comes Real Time Decisioning (RTD), this helps companies make optimal decisions in the context of transactional systems. It enables companies to improve business processes with real time intelligence on every single transaction. RTD is like a service plug-in that you put at the back of your transactional systems and that you  ping to get a recommendation.  It listens to business process flows and data moving through the process, getting all that data, processes all that you can do with that data, and gives out out various offers. It takes a process centric view of analytics rather than just a data centric view. It continuously observes and learns from ever-changing customer behavior and applies those insights to providing real-time decisions and recommendations at any customer touch point. At Oracle we define Real Time Decisioning as “ The solution that addresses a business issue faced by all organizations : how to make accurate decisions, using the most up to date information, in real time…consistently and in large volumes”. Here is a video on recommendation engines that are benefiting from real time decisioning today and see how it is helping online vendors.

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  • Shopping Cart URL Structure

    - by Drew
    In regards to URL structure when it comes to guests and authenticated users, am I able to track traffic associated with both paths, but at the same time track total conversions going through the shopping cart? I have set up the following URL structure: Authenticated users follow this path: /cart /checkout /checkout-confirmation-ty Guests go like such: /cart /checkout-guest /checkout-confirmation-guest-ty can I track the authenticated and guest users separately? is this possible with Google Analytics?

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  • Display only visits referred from a Google Adwords campain

    - by Adjam
    I want to only display visits to my site which were sent by my Google Adwords campain preferably in the Visitors overview page. I've tried filtering with 'Advanced Segments' but when I select "Paid Search Traffic" visits goes down to zero. But I do know that most of my visitors at the moment are being sent from Google Adwords. In this question the answer (which was not chosen) suggested adding a HTTP GET request or an URL shortener, but surly there is a way to do it in Analytics?

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  • My Reference for Amy Lewis

    - by Denise McInerney
    The 2013 election campaign for the PASS Board of Directors is underway. There are seven qualified candidates running this year. They all offer a wealth of experience volunteering for PASS and the SQL Server community. One of these candidates, Amy Lewis, asked me to write a reference for her to include on her candidate application. I have a lot of experience working with Amy and was pleased to provide this reference: I enthusiastically support Amy Lewis as a candidate for the PASS Board of Directors. I have known and worked with Amy in various PASS' volunteer capacities for years, starting when we were both leaders of SIGs (the precursors to the Virtual Chapters.) In that time I have seen Amy grow as a leader, taking on increasing responsibility and developing her leadership skills in the process. From the Program Committee to the BI Virtual Chapter to her local user group's SQL Saturday Amy has demonstrated a capacity to organize and lead volunteers. A successful leader delivers results, and does so in a way that encourages and empowers the people she is working with; Amy embodies this leadership style. As Director for Virtual Chapters I have most recently worked with Amy in her capacity of DW/BI VC Leader. This VC is one of our largest and most active, and Amy's leadership is a key contribution to that success. I was pleased to see that Amy was also thinking about succession and prepared other volunteers to take over the chapter leadership. Amy has shown an understanding of PASS' strategic goals and has focused her volunteer efforts to help us reach those goals. For the past couple of years we have been trying to expand PASS reach and relevance to SQL communities around the world. The VCs are a key vehicle for this expansion. Amy embraced this idea and organized the VC to engage volunteers in Europe & Australia and provide content that could reach SQL professionals in those regions. A second key strategy for PASS is expanding into the data analytics space. Again Amy rose to the occasion helping to shape the program for our first Business Analytics Conference and leveraging the BI VC to promote the event. By all measures I think Amy is prepared to serve on the Board and contribute in a positive way.

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  • SSIS and StreamInsight Working Together.

    I have been thinking a lot recently about what it would be like to have StreamInsight and SSIS working together.  Well the CAT team have produced a paper on some of our options here. Here are some of my thoughts. There is of course a slight mismatch in their types of usage.  StreamInsight is an Event Stream processing engine capable of operating on new data in the sub second timeframe.  The engine allows you to do real time analytics and take decisions on events that have potentially only just happened.  SSIS on the other hand is a batch processing engine.  In general I do not like having to invoke the same package more than once every 90 seconds or so as it can start to get expensive.  Usually when doing batch processing we have an hour or longer of grace before we have to move data from A –> B. StreamInsight operates on streams of data.  Before anyone mentions it yes I know StreamInsight is equally adept at using the IEnumerable interface, but I would argue live streaming and real-time analytics is a primary goal of the product.  SSIS does not have an “Always On” button I do not like the idea of embedding StreamInsight inside SSIS using a transform particularly.  It means StreamInsight becomes a batch processing engine because it can only operate when the SSIS package is running and SSIS is in charge of when that happens. If I am to have StreamInsight within SSIS then I prefer to have StreamInsight on the adapters.  This way you can force the adapters to stay open and introduce events into your Pipeline.   SSIS has a much richer set of transforms out of the box than StreamInsight.  Although “Always On” was not a design goal of SSIS I have used it like this and it works just fine. SSIS being called from within StreamInsight, now that excites me.  see below   For a while now I have been thinking what it would be like to decouple the Data Flow task from the SSIS package and expose it as something with which you can interact.  Anything can instantiate this version of a DFT as it would expose one or more  input interfaces and one or more output interfaces.  I can imagine that this would be a big hit when moving to “The Cloud” as well.  I could see the Data Flow task maybe being hosted in Azure Appfabric or some such layer. StreamInsight would be able to take advantage of this as well.   I am interested to see where this goes and will be pressing for more meat around the subject when I visit Redmond soon.

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  • What is Phone Call Tracking?

    Phone call tracking supplies real-time and detailed phone-call analytics reports. Reporting includes routing of incoming and outgoing calls, duration and tracking data on call volume.

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  • Linking to BIP reports from BIEE Analyses

    - by Tim Dexter
    Bryan found a great blog post from Fiston over on the OBIEEStuff blog. It covers the ability to link to a BIP report from a BIEE analyses report with the ability to pass parameters to it. I have doubled checked and you need to be on OBIEE 11.1.1.5 to see the 'Shared Report Link' mentioned in Fiston's post when you open a BIP report from the /analytics side of the house. Enjoy! OBIEE to BIP trick

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  • Keyword Analysis Tools

    One of the most essential free webmaster tools is to possess a great analytics program. Free website analysis for websites and blogs is vital for success and involves plenty of capabilities, like traffic analysis. Free website analysis must present what pages are usually viewed the most.

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  • Turning Supply Data Into Savings- (Almost) Everything You Need to Know in 12 Minutes

    - by David Hope-Ross
    Strategic sourcing and supplier management analytics are easy. The hard part is getting reliable data that provide an accurate record of suppliers, spend, invoices, expenses, and so on. In this new AppsCast, e-Three’s Amy Joshi provides an extraordinarily cogent explanation of key challenges, technologies, and tactics for improving spend visibility. Take twelve minutes to listen and learn. The techniques that Amy outlines can add millions to your organization’s bottom line.

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  • Tracking based on URL referral?

    - by jeremycollins
    Hi, Users on my site are given unique URL's for me to then track how many people they have referred to my site. ie: http://www.example.com/FQ3DL (FQ3DL being the unique code/url) The first thing I'd like to do is when a user goes to that link, it displays the homepage http://www.example.com/ rather than a 404 error The second thing is, how would I track how many people have visited that URL? Only through Google analytics or is there another way to manage it? Thanks!

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