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• Hear about Oracle Supply Chain at Pella, Apr 27-29 '10

  - by [email protected]

  Oracle Customer Showcase - Apr 27-29'10 Featuring Pella Corp. Delivering Greater Customer Value "Discovering the Lean Value Chain" Pella is once again hosting Oracle customers at a mega-reference event in Pella, Iowa, on April 27-29. The agenda features a cross-stack set of topics and issues, including strategies for delivering customer value, improving the customer experience, Value Chain Planning / Manufacturing / Enterprise Performance Management, and Lean practices. Several executives will keynote, including Pella CIO Steve Printz. The event includes a demo grounds, round-table discussion groups, plant tours, and networking opportunities. !  

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• Is case after case in a switch efficient?

  - by RandomGuy

  Just a random question regarding switch case efficiency in case after case; is the following code (assume pseudo code): function bool isValid(String myString){ switch(myString){ case "stringA": case "stringB": case "stringC": return true; default: return false; } more efficient than this: function bool isValid(String myString){ switch(myString){ case "stringA": return true; case "stringB": return true; case "stringC": return true; default: return false; } Or is the performance equal? I'm not thinking in a specific language but if needed let's assume it's Java or C (for this case would be needed to use chars instead of strings).

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• DOAG 2011

  - by Grant Ronald

  This week is the German Oracle User Group (DOAG) one of the largest Oracle User Groups in Europe.  We have a strong representation from Oracle's Product Management Team.  I kick of things with Dummies Guide to ADF on Tuesday 10am Frank Nimphius explains Task Flows in 60 minutes Duncan Mills give an insight into Real World Performance Tuning for ADF. Susan Duncan explains the Amazing World of Application Lifecycle Management and Duncan Mills finished the day with ADF Mobile Development There is also a load of interesting sessions on Forms, Apex and ADF from customers, partners and Oracle employees from Oracle Germany.  Looking to be a great conference.

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• How to get paid and figure out if I want to keep this client [migrated]

  - by Heiner Fawkes

  I have a client who is not paying on time, but it looks like the specifics don't match similar questions on this SE site. I got a call from a client I did website work for years ago. I had not done this kind of work for many years and frankly I'm not sure I want to now, but nevertheless about a month ago I agreed to bring his website, SEO, social media, and overall marketing for his small business up to speed. Why? He has told me many times how I'm the most honest, most well-informed contractor he's had experience with. And I personally kind of like him too. So I started working on an hourly basis. I sent one very small invoice and got paid. Then we talked a whole lot about all sorts of feature he would like me to implement. I started that work, and sent a second invoice on the first of the month (one of my two stated billing days). I didn't get paid. On every invoice it states that I charge a whopping ten percent per week late. I sent many voicemails and emails asking to please let me know what's going on with payment, and didn't get replies. Then the 15th of the month rolled around (which I stated initially as one of my invoicing dates). Since I hadn't been paid for the last invoice, I simply didn't send him an invoice at that time but emailed him and said that I will combine it with the next scheduled invoice for this reason (probably a bad idea I realize). Eventually he sent a portion of the invoice payment. I emailed back to let him know that he's three weeks late and what the remaining balance is. Finally we got in touch via phone. He basically told me that he thought I hadn't done all of the work I said I did. He looked at the page source code and it didn't look complete to him. I explained why his perception would be different and what work I had done as specified. He accepted this and said that part of the reason he didn't pay in full is that he's been swamped with personal family stuff, and part of the reason is that he didn't think I did all the work. That struck me as pretty weird. He also expressed concern that he has no idea now how much all the changes he has asked for are going to cost. And once again, he told me how honest and high-quality my services are compared to others he has dealt with. He also said he would pay me more (but not all) of the now three weeks overdue invoice that day. I didn't receive any payment. Basically this is how the client relationship strikes me: He's not good at communication. He's very busy and English isn't his first language. He almost never replies to emails but phone calls are fine. He's asked me to avoid emails for communication and I've asked him to please use email. He might not have enough money to afford all the things he has asked for. But so far I have been working for an hourly fee (which is quite high). He also has started paying monthly for hosting and social media services from me. What seems very abnormal is for a client to be so overdue on payments and to actually withhold payment of an invoice without any communication because he didn't think the work was done. I told him that I will send dollar estimates of each module of remaining work so that we can decide which ones are the highest priority if he cannot afford them all. I also reiterated that in the future if he has doubts about the work or an inability to pay, he must contact me immediately to say so. I basically plan to state the following to him: I would like to work for him and help his business. I also have sympathy for his recent family difficulties. I am happy to figure out payment plans that would work better for him, but first I need to be paid in full for all outstanding invoices, especially given that I skipped one of them just to be nice. The most crucial thing I need is communication about any problems with my work or his ability to pay. Once again, he heeds to pay in full immediately before we negotiate anything else. Does the above seem like an appropriate communication? Is anything missing from it? Is anything I'm doing here really abnormal?

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• Database-as-a-Service on Exadata Cloud

  - by Gagan Chawla

  Note – Oracle Enterprise Manager 12c DBaaS is platform agnostic and is designed to work on Exadata/non-Exadata, physical/virtual, Oracle/non Oracle platforms and it’s not a mandatory requirement to use Exadata as the base platform. Database-as-a-Service (DBaaS) is an important trend these days and the top business drivers motivating customers towards private database cloud model include constant pressure to reduce IT Costs and Complexity, and also to be able to improve Agility and Quality of Service. The first step many enterprises take in their journey towards cloud computing is to move to a consolidated and standardized environment and Exadata being already a proven best-in-class popular consolidation platform, we are seeing now more and more customers starting to evolve from Exadata based platform into an agile self service driven private database cloud using Oracle Enterprise Manager 12c. Together Exadata Database Machine and Enterprise Manager 12c provides industry’s most comprehensive and integrated solution to transform from a typical silo’ed environment into enterprise class database cloud with self service, rapid elasticity and pay-per-use capabilities.   In today’s post, I’ll list down the important steps to enable DBaaS on Exadata using Enterprise Manager 12c. These steps are chalked down based on a recent DBaaS implementation from a real customer engagement - Project Planning - First step involves defining the scope of implementation, mapping functional requirements and objectives to use cases, defining high availability, network, security requirements, and delivering the project plan. In a Cloud project you plan around technology, business and processes all together so ensure you engage your actual end users and stakeholders early on in the project right from the scoping and planning stage. Setup your EM 12c Cloud Control Site – Once the project plan approval and sign off from stakeholders is achieved, refer to EM 12c Install guide and these are some important tips to follow during the site setup phase - Review the new EM 12c Sizing paper before you get started with install Cloud, Chargeback and Trending, Exadata plug ins should be selected to deploy during install Refer to EM 12c Administrator’s guide for High Availability, Security, Network/Firewall best practices and options Your management and managed infrastructure should not be combined i.e. EM 12c repository should not be hosted on same Exadata where target Database Cloud is to be setup Setup Roles and Users – Cloud Administrator (EM_CLOUD_ADMINISTRATOR), Self Service Administrator (EM_SSA_ADMINISTRATOR), Self Service User (EM_SSA_USER) are the important roles required for cloud lifecycle management. Roles and users are managed by Super Administrator via Setup menu –> Security option. For Self Service/SSA users custom role(s) based on EM_SSA_USER should be created and EM_USER, PUBLIC roles should be revoked during SSA user account creation. Configure Software Library – Cloud Administrator logs in and in this step configures software library via Enterprise menu –> provisioning and patching option and the storage location is OMS shared filesystem. Software Library is the centralized repository that stores all software entities and is often termed as ‘local store’. Setup Self Update – Self Update is one of the most innovative and cool new features in EM 12c framework. Self update can be accessed via Setup -> Extensibility option by Super Administrator and is the unified delivery mechanism to get all new and updated entities (Agent software, plug ins, connectors, gold images, provisioning bundles etc) in EM 12c. Deploy Agents on all Compute nodes, and discover Exadata targets – Refer to Exadata discovery cookbook for detailed walkthrough to ensure successful discovery of Exadata targets. Configure Privilege Delegation Settings – This step involves deployment of privilege setting template on all the nodes by Super Administrator via Setup menu -> Security option with the option to define whether to use sudo or powerbroker for all provisioning and patching operations. Provision Grid Infrastructure with RAC Database on Compute Nodes – Software is provisioned in this step via a provisioning profile using EM 12c database provisioning. In case of Exadata, Grid Infrastructure and RAC Database software is already deployed on compute nodes via OneCommand from Oracle, so SSA Administrator just needs to discover Oracle Homes and Listener as EM targets. Databases will be created as and when users request for databases from cloud. Customize Create Database Deployment Procedure – the actual database creation steps are "templatized" in this step by Self Service Administrator and the newly saved deployment procedure will be used during service template creation in next step. This is an important step and make sure you have locked all the required variables marked as locked as ‘Y’ in this table. Setup Self Service Portal – This step involves setting up of zones, user quotas, service templates, chargeback plan. The SSA portal is setup by Self Service Administrator via Setup menu -> Cloud -> Database option and following guided workflow. Refer to DBaaS cookbook for details. You also have an option to customize SSA login page via steps documented in EM 12c Cloud Administrator’s guide Final Checks – Define and document process guidelines for SSA users and administrators. Get your SSA users trained on Self Service Portal features and overall DBaaS model and SSA administrators should be familiar with Self Service Portal setup pieces, EM 12c database lifecycle management capabilities and overall EM 12c monitoring framework. GO LIVE – Announce rollout of Database-as-a-Service to your SSA users. Users can login to the Self Service Portal and request/monitor/view their databases in Exadata based database cloud. Congratulations! You just delivered a successful database cloud implementation project! In future posts, we will cover these additional useful topics around database cloud – DBaaS Implementation tips and tricks – right from setup to self service to managing the cloud lifecycle ‘How to’ enable real production databases copies in DBaaS with rapid provisioning in database cloud Case study of a customer who recently achieved success with their transformational journey from traditional silo’ed environment on to Exadata based database cloud using Enterprise Manager 12c. More Information – Podcast on Database as a Service using Oracle Enterprise Manager 12c Oracle Enterprise Manager 12c Installation and Administration guide, Cloud Administration guide DBaaS Cookbook Exadata Discovery Cookbook Screenwatch: Private Database Cloud: Set Up the Cloud Self-Service Portal Screenwatch: Private Database Cloud: Use the Cloud Self-Service Portal Stay Connected: Twitter |  Face book |  You Tube |  Linked in |  Newsletter

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• What to choose API based server or Socket based server for data driven application

  - by Imdad

  I am working on a project which has a Desktop Application for MAC/COCOA, a native application for iPhone another native application in iPad. All the application do almost same thing. The applications are data driven applications. Every communication to server is made via a restful API developed in PHP. When a user logs in a lot of data is fetched from server. And to remain in sync with server pooling is done. As there are lot of data to pool it makes application slower and un-reliable. A possible solution that comes into my mind is to use Socket based server. My question is that will it reasonably improve the performance? And which technology (of sockets) will be good as a server side solution for data driven application? I have heard a lot about Node.js. Please give your suggestions.

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• Video Presentation and Demo of Oracle Advanced Analytics & Data Mining

  - by Mike.Hallett(at)Oracle-BI&EPM

  For a video presentation and demonstration of Oracle Advanced Analytics & Data Mining  click here. (This plays a large MP4 file in a browser: access is from Google.docs, and this works best with Google CHROME). This one hour session focuses primarily on the Oracle Data Mining component of the Oracle Advanced Analytics Option along with Oracle R Enterprise and is tied to the Oracle SQL Developer Days virtual and onsite events and is presented by Oracle’s Director for Advanced Analytics, Charlie Berger, covering: Big Data + Big Data Analytics Competing on analytics & value proposition What is data mining? Typical use cases Oracle Data Mining high performance in-database SQL based data mining functions Exadata "smart scan" scoring Oracle Data Miner GUI (an Extension that ships with SQL Developer) Oracle Business Intelligence EE + Oracle Data Mining results/predictions in dashboards Applications "powered by Oracle Data Mining" for factory installed predictive analytics methodologies Oracle R Enterprise Please contact [email protected] should you have any questions. 

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• Pro Google App Engine developer interview questions (with answers)

  - by WooYek

  What are good questions to determine if applicant is pro Google App Egine developer? Questions that can distinguish that someone is not an ad-hoc GAE programmer, but is really doing professional GAE development, with all areas concerned (eg. performance, transactions, async/batch data processing). Please provide answers, so an intermediate developer (such as myself :) can interview someone more experienced. Please avoid open questions. If possible please provide a link to a documentation part that's covering a topic in question. Please keep one interview question/answer per response for better reading experience and easier interview preparation.

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• HotRockit! EclipseCon 2011

  - by yosuke.arai(at)oracle.com

  HotRockit ?????????????????????????????????????Hotspot JVM(?Sun JVM)?JRockit JVM??????????????JVM?????????????3??Santa Clara?????EclipseCon 2011?????Marcus????????????????(?????blog????????) ----- HotRockit – What to Expect from Oracle’s Converged JVM HotRockit - ???????JVM???? Oracle is converging the HotSpot and JRockit JVMs to produce a "best of breed JVM". Internally the project is sometimes referred to as the HotRockit project. There is already a large influx of ideas and solutions provided by the JRockit JVM into the Open JDK. ?????Hotspot JVM?JRockit JVM?????"???·??·????"???JVM???????????-??????"HotRockit??????"-????????JRockit JVM???OpenJDK??????????????????????????????????? Examples of improvements include: New feature????????? Better monitoring and profiling Improved performance Better ergonomics This talk will discuss what to expect from the converged JVM over the next two years, and how this will benefit the Eclipse community. ???????????????JVM??????????????????????Eclipse???????????????????????????????? ----- ??????????????????!

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• Channel mit Anspruch

  - by A&C Redaktion

  Den ersten Geburtstag konnte das neue Channel-Programm von Oracle ja bereits Anfang des Jahres feiern. Die Bilanz seitens Oracle ist positiv, doch was sagen die Partner dazu? Opitz Consulting ist einer der Vertriebspartner, die in Deutschland mit mindestens fünf Spezialisierungen das Platin-Level erreicht haben. Sich innerhalb eines Jahres in den Bereichen BI, Database, Enterprise Linux, Real Application Clusters und SOA zu spezialisieren, war keine Kinderspiel, verrät Michael Page, Prokurist bei Opitz Consulting in Interview mit "ChannelPartner": Etwa 15 Prozent seiner Arbeitszeit hat er 2010 darauf verwendet. Ob der nächste Schritt das Diamant-Level sein soll, ließ Page offen. Sicher ist jedoch, dass für den führenden Projektspezialisten im Java-, SOA- und Oracle Markt weitere Spezialisierungen anstehen, darunter Datenbank-Performance-Tuning, Virtualisierung und Data Warehouse. Auch Oracle selbst legt noch mal nach: Zu den 50 Spezialisierungen im OPN Programm werden bis Ende des Jahres weitere 20 hinzukommen, die das Programm für Branchen wie das Gesundheitswesen, Energieversorger oder Retail attraktiv machen sollen. Ausführliche Informationen dazu sowie ein Interview mit Silvia Kaske und Christian Werner von Oracle ist in der aktuellen Ausgabe von "ChannelPartner" (Nr. 4/11 vom 28.2.2011) zu finden.

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• Avoid if statements in DirectX 10 shaders?

  - by PolGraphic

  I have heard that if statements should be avoid in shaders, because both parts of the statements will be execute, and than the wrong will be dropped (which harms the performance). It's still a problem in DirectX 10? Somebody told me, that in it only the right branch will be execute. For the illustration I have the code: float y1 = 5; float y2 = 6; float b1 = 2; float b2 = 3; if(x>0.5){ x = 10 * y1 + b1; }else{ x = 10 * y2 + b2; } Is there an other way to make it faster? If so, how do it? Both branches looks similar, the only difference is the values of "constants" (y1, y2, b1, b2 are the same for all pixels in Pixel Shader).

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• Web and Flex developer career question [closed]

  - by abhilashm86

  Possible Duplicate: should i concentrate on logical and puzzles part in programming, i want to be a web (flex)developer? I'm a computer science student and have been learning Flex and Actionscript 3.0 for 4 months. I know it's easy to program in MXML, and Actionscript 3.0 is pretty easy with bunch of classes, but when I try to code in C++ or C, I struggle, I feel I'm being inefficient and it scares me. Since I'm a student, I've no experience in developing algorithms and tough program solving? I'd like to be a web developer. Does a web developer need strong fundamentals when it comes to things such as complex algorithms and high end coding?

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• GDL Presents: Women Techmakers with Diane Greene

  GDL Presents: Women Techmakers with Diane Greene Megan Smith co-hosts with Cloud Platform PM Lead Jessie Jiang. They will be exploring former VMWare CEO and current Google, Inc. board member Diane Greene's strategic thoughts about Cloud on a high-level, as well as the direction in which she sees the tech industry for women. Hosts: Megan Smith - Vice President, Google [x] | Jessie Jiang - Product Management Lead, Google Cloud Platform Guest: Diane Greene - Board of Directors, Google, Inc. From: GoogleDevelopers Views: 0 0 ratings Time: 01:00:00 More in Science & Technology

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• Why did the upgrade from 11.10 to 12.04 ruin my system?

  - by Jared

  After upgrading from Ubuntu 11.10 to 12.04, when I log in, everything is ruined. It's all black, blank white icons, blank black icons on the start menu, and well, nothing works. If I open up Chromium, it looks as though it's in high contrast mode. Is this a bug? Any ideas what could have happened? Can I get 11.10 back? Some photos (can't connect to network in Ubuntu so I had to take pictures with phone): http://i.stack.imgur.com/2dwKl.jpg http://i.stack.imgur.com/N4nA3.jpg http://i.stack.imgur.com/LNFje.jpg

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• Support for 15,000 Partitions in SQL Server 2008 SP2 and SQL Server 2008 R2 SP1

  In SQL Server 2008 and SQL Server 2008 R2, the number of partitions on tables and indexes is limited to 1,000. This paper discusses how SQL Server 2008 SP2 and SQL Server 2008 R2 SP1 address this limitation by providing an option to increase the limit to 15,000 partitions. It describes how support for 15,000 partitions can be enabled and disabled on a database. It also talks about performance characteristics, certain limitations associated with this support, known issues, and their workarounds. This support is targeted to enterprise customers and ISVs with large-scale decision support or data warehouse requirements. The Future of SQL Server MonitoringMonitor wherever, whenever with Red Gate's SQL Monitor. See it live in action now.

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• My session at the Vancouver Silverlight User Group

  - by pluginbaby

  Next week I will be in Vancouver and talk at the local User Group: the Vancouver Silverlight User Group. Title: HTML5 and Silverlight 5: facts, assumptions and near future Abstract: In this session, I will try to clarify what we hear (and not hear) around these technologies, maybe add a few guess on their role in Windows 8... as well as presenting a technical comparison between HTML5 and Silverlight 5: HTML vs XAML, tools, languages, databinding, performance, etc. Date: Wednesday, July 6, 2011 Thanks Telerik to sponsor the room for this event. More details and registration: http://www.meetup.com/Vancouver-Silverlight-User-Group/events/22849231/

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• Reaching the Pinnacle of Customer Experience : Customer Concepts WebTV #2

  - by Richard Lefebvre

  The challenge has never been greater – globalization increases consumer choice and quickly converts products into mere commodities. Leading companies understand that delivering exceptional customer experiences and building brand equity are vital for success. Please join us for an exclusive Web TV broadcast to hear how companies are enriching interactions differently with their customers to drive measurable business value. Our panel of experts including customers, industry thought leaders and Oracle executives will discuss how to refine the customer experience and build a digital experience to win new clients and maximise customer retention. Register now for this pan-European interactive Web TV show on Friday, July 6 at 10 a.m. BST / 11 a.m. CET. Watch and share the teaser video  REPLAY Fusion CRM Sales - Performance Management on demand: Watch and share the teaser video and replay.

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• Max Degree of Parallelism Server-Side Setting

  - by Tara Kizer

  Recently I opened a case with Microsoft PSS to help us through a severe performance problem on a new system.  As part of that case, the PSS engineer checked our “max degree of parallelism” server-side setting.  It is our standard to use 4 on our production systems that have 16 CPUs (2 sockets, quad-core, hyper-threaded).  The PSS engineer had me run the below query to get Microsoft’s recommended value of “max degree of parallelism” server-side setting for our 16-CPU system: select case when cpu_count / hyperthread_ratio > 8 then 8 else cpu_count / hyperthread_ratio end as optimal_maxdop_setting from sys.dm_os_sys_info; The query returned 2.  I made the change using sp_configure, and it did not resolve our issue.  We have decided to leave it in place for now.   Do you agree with this query?  What are your thoughts on this? If you decide to change your setting to reflect the output of this query, please test it first to ensure there are no negative side effects.

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• Controllers in CodeIgniter

  - by Dileep Dil

  I little bit new to the CodeIgniter framework and this is my first project with this framework. During a chat on StackOverflow somebody said that we need to make controllers tiny as possible. Currently I have a default controller named home with 1332 lines of codes (and increasing) and a model named Profunction with 1356 lines of codes (and increasing). The controller class have about 46 functions on it and also with model class. I thought that Codeigniter can handle large Controllers or Models well, is there any problem/performance issue/security issues regarding this?

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• Flash video streaming choppy for Chrome, alright for Firefox

  - by Ben

  I'm using Ubuntu 12.04.1, Chrome 21 and Firefox 15. Flash player 11.2 has been installed, and I've just started using Ubuntu... yesterday. And I'm using a Lenovo T61. The problem is that it doesn't matter if it's youtube or vimeo or some other flash player, it streams fine on chrome but every 30 seconds or so, there is a pause in video playback (with audio continuing) before it catches up, skipping quite a few seconds of video. It works perfectly fine in Firefox, and I've tried disabling PepperFlash/libpepflashplayer.so in Chrome but it doesn't seem to affect the performance. Anyone know how to work around this? It's more a problem of convenience because I don't like the idea of having to switch between Chrome and Firefox just to watch videos.

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• BREAKING NEWS: Bunny Inc. becomes a Social Enterprise

  - by kellsey.ruppel(at)oracle.com

  Bunny what? Is your business adaptive, agile, innovative, productive… profitable? No? Wondering how to make it so?Social Enterprise is gaining ground as a global trend to accelerate business performance by better engaging employees, partners and customers.Starting with this post we are looking forward to stimulate an open conversation on the benefits, the stumbling blocks and the best practices of the Enterprise 2.0 journey… but with a bunny smile!Is Social Enterprise revolutionary or evolutionary? How does it impact traditional systems (such as ERP, CRM, BPM, Portals)? How do you measure it? How do you avoid major mistakes?We want to share our vision and to hear from you. Tell us what you did, what you are going to do and what you would never do with social and ... start looking for the invasion of the #e20bunnies at #webcenterJoin the discussion on LinkedIn! And follow the conversation on Twitter!Technorati Tags: UXP, collaboration, enterprise 2.0, modern user experience, oracle, portals, webcenter, e20bunnies

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• BREAKING NEWS: Bunny Inc. becomes a Social Enterprise

  - by kellsey.ruppel(at)oracle.com

  Bunny what? Is your business adaptive, agile, innovative, productive… profitable? No? Wondering how to make it so?Social Enterprise is gaining ground as a global trend to accelerate business performance by better engaging employees, partners and customers.Starting with this post we are looking forward to stimulate an open conversation on the benefits, the stumbling blocks and the best practices of the Enterprise 2.0 journey… but with a bunny smile!Is Social Enterprise revolutionary or evolutionary? How does it impact traditional systems (such as ERP, CRM, BPM, Portals)? How do you measure it? How do you avoid major mistakes?We want to share our vision and to hear from you. Tell us what you did, what you are going to do and what you would never do with social and ... start looking for the invasion of the #e20bunnies at #webcenterJoin the discussion on LinkedIn! And follow the conversation on Twitter!

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• BREAKING NEWS: Bunny Inc. becomes a Social Enterprise

  - by kellsey.ruppel(at)oracle.com

  Bunny what? Is your business adaptive, agile, innovative, productive… profitable? No? Wondering how to make it so?Social Enterprise is gaining ground as a global trend to accelerate business performance by better engaging employees, partners and customers.Starting with this post we are looking forward to stimulate an open conversation on the benefits, the stumbling blocks and the best practices of the Enterprise 2.0 journey… but with a bunny smile!Is Social Enterprise revolutionary or evolutionary? How does it impact traditional systems (such as ERP, CRM, BPM, Portals)? How do you measure it? How do you avoid major mistakes?We want to share our vision and to hear from you. Tell us what you did, what you are going to do and what you would never do with social and ... start looking for the invasion of the #e20bunnies at #webcenterJoin the discussion on LinkedIn! And follow the conversation on Twitter!

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• How to explain to non-technical person why the task will take much longer then they think?

  - by Mag20

  Almost every developer has to answer questions from business side like: Why is going to take 2 days to add this simple contact form? When developer estimates this task, they may divide it into steps: make some changes to Database optimize DB changes for speed add front end HTML write server side code add validation add client side javascript use unit tests make sure SEO is setup is working implement email confirmation refactor and optimize the code for speed ... These maybe hard to explain to non-technical person, who basically sees the whole task as just putting together some HTML and creating a table to store the data. To them it could be 2 hours MAX. So is there a better way to explain why the estimate is high to non-developer?

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• What tools to use for efficient link building?

  - by Evgeny

  As most SEO experts keep saying, it is not just the content that you have - but also a hefty amount of quality incoming links to your content that is important -- these are the two ways to get to the top of the search results. The question is where do I find the incomnig links? One way I know is Google Blog Search, it can be used to find blogs with related information to your content and some allow to leave comments. The comments usually consist of your name, e-mail and website. If you put your keyword instead of your name, then the keyword turns into a link to your website. Unfortunately most blogs put rel=nofollow on such links, but some blogs don't do that. What other ways are there to find quality pages to put keywords links back to your website? Quality link usually means: located on a page with relevant content does not have a rel=nofollow in the <a has a relevant keyword as in <a href=websitekeyword</a the page with the link has high PageRank (3+) and TrustRank

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