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  • Less Can Be More In E-Commerce

    - by Michael Hylton
    Today’s consumers are inundated with product choices and vendors. Visit your favorite electronics retailer and see the vast assortment of flat panel televisions. Or the variety of detergents at the supermarket. All of this can be daunting for the average consumer who is looking for the products and services that interest them.  In a study titled “Choice is Demotivating: Can One Desire Too Much of a Good Thing”, the author, Sheena Iyengar found that participants actually reported greater subsequent satisfaction with their selections and wrote better essays when their original set of options had been limited. The same can be said for e-commerce and your website. Being able to quickly convert shoppers into buyers with effective merchandising is what makes leading businesses successful. You want to engage each individual visitor with the most-relevant content to drive higher conversions and order values while decreasing abandonment, but predicting what will resonate with each customer is difficult. In a world of choices, online merchandizing tools can help personalize, streamline, and refine what your customers view when they browse your online catalog. The key to being effective is to align your products and content as closely as possible with the customer’s needs. The goal on the home page is to promote your brand and push visitors farther into the site. The home page is often the starting point for repeat customers as well as for new visitors hoping to address their current product needs. As the customer selects different filters and narrows the choices, valuable information is being provided to the retailer about the customer’s current need—regardless of previous search behavior or what other customers with a similar demographic profile have purchased. Together with search pages, category browse pages are among the primary options available to customers as a means of finding products on your site. Once a customer reaches the product detail page, it is clear what that person desires, regardless of the segment the customer falls into. However, don’t disregard campaign-based promotions completely. A campaign targeted to all customers but featuring rule-driven promotions tied to the product can be effective. Click here to learn more about merchandizing techniques so what your customer sees if half full and not half empty.

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  • Effective SEO Guidelines

    Search Engine Optimization should always be implemented with your customers and visitors in mind. They are the main consumers of your content and they are using the search engines to find your work. In the end it is all about presenting your website in such a way that it becomes visible on the search engine result pages.

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  • Midgard 8.09.8 released

    <b>Midgard:</b> "The Midgard Project has released the eighth maintenance release of Midgard 8.09 Ragnaroek LTS. Ragnaroek LTS is a Long Term Support version of the free software Content Management Framework."

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  • Boost Targeted Traffic and Online Sales Leads by Spring Cleaning Your Website

    Spring is here - so this is a great time to do some important housekeeping on your website. This type of house cleaning will help attract more visitors to your online home, which allows you to present your line of products and/or services to an increasingly larger targeted audience. Here are several key areas to focus on in your site cleaning: keyword strategy, web page content, on-page elements (besides copy) and off-page elements. This article shares easy-to-understand tips on exactly what to do - and how it will benefit your site!

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  • Marek Potociar on JAX-RS 2

    - by reza_rahman
    Java EE 7 is turning the last lap! Late last month JAX-RS 2 (JSR 339) and Bean Validation 1.1 (JSR 349) were adopted by public review ballot, making them the first two JSR's to be ratified. InfoQ interviewed Marek Potociar, JSR 339 co-spec lead (Marek and Santiago Pericas-Geertsen are the dynamic duo leading JAX-RS). Marek talks about JAX-RS 2 content, significance and future. Read the full interview here.

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  • Is there any web application to manage people doing Link Building? [closed]

    - by Alexandru Trandafir Catalin
    I am doing SEO for a website and collaborating with 4-5 people that are working on Link Building for my keywords. I was wondering if there is any application similar to a project management tool but oriented to SEO, Link building, Content writing. This application would allow you to set tasks and your collaborators will update with the links they add in a spreadsheet format so you can later check how many liks have been added for each of your keywords, on wich websites, and how efective is the collaborator.

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  • What dangers await if I block non-standard, non-major-usa search engine bots from my USA only website?

    - by Ryan
    I noticed tons of bandwidth being used by non-USA search engine bots, so I began blocking them in an effort to save bandwidth and cpu cycles for actual users and the search engines they come from (Google, Bing, Yahoo, Ask, etc.). Other than potentially losing some international traffic (which isn't really important to us since all of our content is very USA-centric), what additional dangers should I be concerned about? I'm using a modified version of Jeff Starr's User Agent Blocklist

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  • Free eBooks - SQL Server and other Microsoft Technologies

    - by Greg Low
    Great to see the advice from Gail Erickson about the release of a number of SQL Server related eBooks on the new Microsoft eBook Gallery site. It's good to see this sort of content moving over to eBook formats.The e-books that are currently available include: SQL Server 2012 Transact-SQL DML Reference Master Data Services Capacity Guidelines Microsoft SQL Server AlwaysOn Solutions Guide for High Availability and Disaster Recovery QuickStart: Learn DAX Basics in 30 Minutes Microsoft SQL Server Analysis Services Multidimensional Performance and Operations Guide You'll find details of them here: http://social.technet.microsoft.com/wiki/contents/articles/11608.e-book-gallery-for-microsoft-technologies.aspx

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  • Clear list of recent repositories in Git Extensions

    - by Marko Apfel
    Orphaned and wrong specified repositories in the recent list are annoying. Straightaway I does not found an option to clean this entries. And also not the persistence place for that. So it was time for Process Explorer. The storage happens under: HKEY_CURRENT_USER\Software\GitExtensions\GitExtensions\1.0.0.0 in the string value “history” You could edit the content of the string value or delete it – than during restarting Git Extensions the string value will be created with a default skeleton.

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  • Valid robots.txt? [closed]

    - by psot
    I am waiting for Google to crawl my site and display the results in search. Is my robots.txt alright and will it let google, bing etc crawl my site? Thanks! User-agent: * Disallow: /cgi-bin/ Disallow: /wp-admin/ Disallow: /wp-includes/ Disallow: /wp-content/ Disallow: /build/ Disallow: /css/ Disallow: /trackback/ Disallow: /comments Disallow: /assets/graphics/ Disallow: /assets/visual/ Disallow: /category/*/* Disallow: */trackback Disallow: */feed Disallow: */comments Disallow: /*?* Disallow: /*? User-agent: Slurp Disallow: / User-agent: Baiduspider Disallow: / User-agent: ia_archiver Disallow: / User-agent: duggmirror Disallow: / User-agent: Yandex Disallow: / Sitemap: http://example.com/sitemap.xml.gz

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  • WordPress SEO - The Best Free Themes

    As a blogging platform WordPress is already pretty competent at letting the search engines know about the new content you put up on your site, but there is always more you can do too improve traffic and help improve the monetization of your web real estate. Believing the best things in life are free I have been experimenting with the most popular free SEO themes to be found on the WordPress site and two themes in particular have proven themselves particularly effective.

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  • Sense/Net 6.0

    - by csharp-source.net
    Sense/Net 6.0 is the Open Source alternative for building integrated Enterprise Content Management (ECM, ECMS) and Enterprise Portal (EPS) solutions running on the .Net platform and in the near future also on Mono.

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  • Oracle OpenWorld Call for MDM Papers

    - by david.butler(at)oracle.com
    As the MDM Track owner, I would like to invite everyone to respond to the Oracle OpenWorld (October 2-6, Moscone Center, San Francisco) Call for Papers (https://oracleus.wingateweb.com/portal/cfp/ ). The Call for Papers is open now through Sunday, March 27. This is an outstanding opportunity for organizations familiar with MDM to tell their story to a very large, knowledgeable and intensely interested community. Opportunities for feedback and networking abound.  I would love to see MDM papers on: business drivers; business benefits; quantified ROI stories; business process optimization; implementation styles; implementation lessons learned; using master data as a service; data governance best practices; end-to-end data quality experiences; support for SOA; Chart of Accounts issues fixed; how to leverage reference data; improving EPM and/or BI across the board; operationalizing a data warehouse; support for cloud computing; compliance success stories; architecture, scalability, and mixed workload RAC platform performance examples; industry specific value propositions (Financial Services; Retail, Telecom; Manufacturing, High Tech Manufacturing, Public Sector, Health Care, …); and line of business specific value propositions (CRM, ERP, PLM, SCM, …); etc. In fact, given that MDM positively impacts all areas of operations and analytics, there are no limits to the ideas you may have for an OpenWorld presentation. When you follow the submission process, be sure to use “Master Data Management” for either the Primary or Optional track. Add “Master Data Management” as an Optional track if you are adding MDM content to a presentation on one of the following tracks: Agile; Customer Relationship Management, Oracle E-Business Suite, Product Lifecycle Management, Siebel, Sourcing and Procurement, Supply Chain Management, or one of the 18 available industry tracks. If Cloud Computing is included, please add “Cloud Computing” as a Cross-Stream Track. And don’t forget to make “MDM” a Tag, along with Business Intelligence, Cloud, CRM, Data Integration, Data Migration, Data Warehousing, EPM, or Service-Oriented Architecture whenever your content includes these items. I will personally review each submission. I hope you all keep me very busy over the next few weeks.

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  • All Link Types and SEO

    Website owners and clients alike tend to keep a close eye on forums and discussions on SEO link building, tend to have questions that about the types of links that are out there and how they are able to find acquire them. Below you will be provided information on the top 4 link types that you would want to have on your website. The natural one-way links is the one that is completely centered on good resources and content.

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  • C#/.NET Little Wonders: Interlocked CompareExchange()

    - by James Michael Hare
    Once again, in this series of posts I look at the parts of the .NET Framework that may seem trivial, but can help improve your code by making it easier to write and maintain. The index of all my past little wonders posts can be found here. Two posts ago, I discussed the Interlocked Add(), Increment(), and Decrement() methods (here) for adding and subtracting values in a thread-safe, lightweight manner.  Then, last post I talked about the Interlocked Read() and Exchange() methods (here) for safely and efficiently reading and setting 32 or 64 bit values (or references).  This week, we’ll round out the discussion by talking about the Interlocked CompareExchange() method and how it can be put to use to exchange a value if the current value is what you expected it to be. Dirty reads can lead to bad results Many of the uses of Interlocked that we’ve explored so far have centered around either reading, setting, or adding values.  But what happens if you want to do something more complex such as setting a value based on the previous value in some manner? Perhaps you were creating an application that reads a current balance, applies a deposit, and then saves the new modified balance, where of course you’d want that to happen atomically.  If you read the balance, then go to save the new balance and between that time the previous balance has already changed, you’ll have an issue!  Think about it, if we read the current balance as $400, and we are applying a new deposit of $50.75, but meanwhile someone else deposits $200 and sets the total to $600, but then we write a total of $450.75 we’ve lost $200! Now, certainly for int and long values we can use Interlocked.Add() to handles these cases, and it works well for that.  But what if we want to work with doubles, for example?  Let’s say we wanted to add the numbers from 0 to 99,999 in parallel.  We could do this by spawning several parallel tasks to continuously add to a total: 1: double total = 0; 2:  3: Parallel.For(0, 10000, next => 4: { 5: total += next; 6: }); Were this run on one thread using a standard for loop, we’d expect an answer of 4,999,950,000 (the sum of all numbers from 0 to 99,999).  But when we run this in parallel as written above, we’ll likely get something far off.  The result of one of my runs, for example, was 1,281,880,740.  That is way off!  If this were banking software we’d be in big trouble with our clients.  So what happened?  The += operator is not atomic, it will read in the current value, add the result, then store it back into the total.  At any point in all of this another thread could read a “dirty” current total and accidentally “skip” our add.   So, to clean this up, we could use a lock to guarantee concurrency: 1: double total = 0.0; 2: object locker = new object(); 3:  4: Parallel.For(0, count, next => 5: { 6: lock (locker) 7: { 8: total += next; 9: } 10: }); Which will give us the correct result of 4,999,950,000.  One thing to note is that locking can be heavy, especially if the operation being locked over is trivial, or the life of the lock is a high percentage of the work being performed concurrently.  In the case above, the lock consumes pretty much all of the time of each parallel task – and the task being locked on is relatively trivial. Now, let me put in a disclaimer here before we go further: For most uses, lock is more than sufficient for your needs, and is often the simplest solution!    So, if lock is sufficient for most needs, why would we ever consider another solution?  The problem with locking is that it can suspend execution of your thread while it waits for the signal that the lock is free.  Moreover, if the operation being locked over is trivial, the lock can add a very high level of overhead.  This is why things like Interlocked.Increment() perform so well, instead of locking just to perform an increment, we perform the increment with an atomic, lockless method. As with all things performance related, it’s important to profile before jumping to the conclusion that you should optimize everything in your path.  If your profiling shows that locking is causing a high level of waiting in your application, then it’s time to consider lighter alternatives such as Interlocked. CompareExchange() – Exchange existing value if equal some value So let’s look at how we could use CompareExchange() to solve our problem above.  The general syntax of CompareExchange() is: T CompareExchange<T>(ref T location, T newValue, T expectedValue) If the value in location == expectedValue, then newValue is exchanged.  Either way, the value in location (before exchange) is returned. Actually, CompareExchange() is not one method, but a family of overloaded methods that can take int, long, float, double, pointers, or references.  It cannot take other value types (that is, can’t CompareExchange() two DateTime instances directly).  Also keep in mind that the version that takes any reference type (the generic overload) only checks for reference equality, it does not call any overridden Equals(). So how does this help us?  Well, we can grab the current total, and exchange the new value if total hasn’t changed.  This would look like this: 1: // grab the snapshot 2: double current = total; 3:  4: // if the total hasn’t changed since I grabbed the snapshot, then 5: // set it to the new total 6: Interlocked.CompareExchange(ref total, current + next, current); So what the code above says is: if the amount in total (1st arg) is the same as the amount in current (3rd arg), then set total to current + next (2nd arg).  This check and exchange pair is atomic (and thus thread-safe). This works if total is the same as our snapshot in current, but the problem, is what happens if they aren’t the same?  Well, we know that in either case we will get the previous value of total (before the exchange), back as a result.  Thus, we can test this against our snapshot to see if it was the value we expected: 1: // if the value returned is != current, then our snapshot must be out of date 2: // which means we didn't (and shouldn't) apply current + next 3: if (Interlocked.CompareExchange(ref total, current + next, current) != current) 4: { 5: // ooops, total was not equal to our snapshot in current, what should we do??? 6: } So what do we do if we fail?  That’s up to you and the problem you are trying to solve.  It’s possible you would decide to abort the whole transaction, or perhaps do a lightweight spin and try again.  Let’s try that: 1: double current = total; 2:  3: // make first attempt... 4: if (Interlocked.CompareExchange(ref total, current + i, current) != current) 5: { 6: // if we fail, go into a spin wait, spin, and try again until succeed 7: var spinner = new SpinWait(); 8:  9: do 10: { 11: spinner.SpinOnce(); 12: current = total; 13: } 14: while (Interlocked.CompareExchange(ref total, current + i, current) != current); 15: } 16:  This is not trivial code, but it illustrates a possible use of CompareExchange().  What we are doing is first checking to see if we succeed on the first try, and if so great!  If not, we create a SpinWait and then repeat the process of SpinOnce(), grab a fresh snapshot, and repeat until CompareExchnage() succeeds.  You may wonder why not a simple do-while here, and the reason it’s more efficient to only create the SpinWait until we absolutely know we need one, for optimal efficiency. Though not as simple (or maintainable) as a simple lock, this will perform better in many situations.  Comparing an unlocked (and wrong) version, a version using lock, and the Interlocked of the code, we get the following average times for multiple iterations of adding the sum of 100,000 numbers: 1: Unlocked money average time: 2.1 ms 2: Locked money average time: 5.1 ms 3: Interlocked money average time: 3 ms So the Interlocked.CompareExchange(), while heavier to code, came in lighter than the lock, offering a good compromise of safety and performance when we need to reduce contention. CompareExchange() - it’s not just for adding stuff… So that was one simple use of CompareExchange() in the context of adding double values -- which meant we couldn’t have used the simpler Interlocked.Add() -- but it has other uses as well. If you think about it, this really works anytime you want to create something new based on a current value without using a full lock.  For example, you could use it to create a simple lazy instantiation implementation.  In this case, we want to set the lazy instance only if the previous value was null: 1: public static class Lazy<T> where T : class, new() 2: { 3: private static T _instance; 4:  5: public static T Instance 6: { 7: get 8: { 9: // if current is null, we need to create new instance 10: if (_instance == null) 11: { 12: // attempt create, it will only set if previous was null 13: Interlocked.CompareExchange(ref _instance, new T(), (T)null); 14: } 15:  16: return _instance; 17: } 18: } 19: } So, if _instance == null, this will create a new T() and attempt to exchange it with _instance.  If _instance is not null, then it does nothing and we discard the new T() we created. This is a way to create lazy instances of a type where we are more concerned about locking overhead than creating an accidental duplicate which is not used.  In fact, the BCL implementation of Lazy<T> offers a similar thread-safety choice for Publication thread safety, where it will not guarantee only one instance was created, but it will guarantee that all readers get the same instance.  Another possible use would be in concurrent collections.  Let’s say, for example, that you are creating your own brand new super stack that uses a linked list paradigm and is “lock free”.  We could use Interlocked.CompareExchange() to be able to do a lockless Push() which could be more efficient in multi-threaded applications where several threads are pushing and popping on the stack concurrently. Yes, there are already concurrent collections in the BCL (in .NET 4.0 as part of the TPL), but it’s a fun exercise!  So let’s assume we have a node like this: 1: public sealed class Node<T> 2: { 3: // the data for this node 4: public T Data { get; set; } 5:  6: // the link to the next instance 7: internal Node<T> Next { get; set; } 8: } Then, perhaps, our stack’s Push() operation might look something like: 1: public sealed class SuperStack<T> 2: { 3: private volatile T _head; 4:  5: public void Push(T value) 6: { 7: var newNode = new Node<int> { Data = value, Next = _head }; 8:  9: if (Interlocked.CompareExchange(ref _head, newNode, newNode.Next) != newNode.Next) 10: { 11: var spinner = new SpinWait(); 12:  13: do 14: { 15: spinner.SpinOnce(); 16: newNode.Next = _head; 17: } 18: while (Interlocked.CompareExchange(ref _head, newNode, newNode.Next) != newNode.Next); 19: } 20: } 21:  22: // ... 23: } Notice a similar paradigm here as with adding our doubles before.  What we are doing is creating the new Node with the data to push, and with a Next value being the original node referenced by _head.  This will create our stack behavior (LIFO – Last In, First Out).  Now, we have to set _head to now refer to the newNode, but we must first make sure it hasn’t changed! So we check to see if _head has the same value we saved in our snapshot as newNode.Next, and if so, we set _head to newNode.  This is all done atomically, and the result is _head’s original value, as long as the original value was what we assumed it was with newNode.Next, then we are good and we set it without a lock!  If not, we SpinWait and try again. Once again, this is much lighter than locking in highly parallelized code with lots of contention.  If I compare the method above with a similar class using lock, I get the following results for pushing 100,000 items: 1: Locked SuperStack average time: 6 ms 2: Interlocked SuperStack average time: 4.5 ms So, once again, we can get more efficient than a lock, though there is the cost of added code complexity.  Fortunately for you, most of the concurrent collection you’d ever need are already created for you in the System.Collections.Concurrent (here) namespace – for more information, see my Little Wonders – The Concurent Collections Part 1 (here), Part 2 (here), and Part 3 (here). Summary We’ve seen before how the Interlocked class can be used to safely and efficiently add, increment, decrement, read, and exchange values in a multi-threaded environment.  In addition to these, Interlocked CompareExchange() can be used to perform more complex logic without the need of a lock when lock contention is a concern. The added efficiency, though, comes at the cost of more complex code.  As such, the standard lock is often sufficient for most thread-safety needs.  But if profiling indicates you spend a lot of time waiting for locks, or if you just need a lock for something simple such as an increment, decrement, read, exchange, etc., then consider using the Interlocked class’s methods to reduce wait. Technorati Tags: C#,CSharp,.NET,Little Wonders,Interlocked,CompareExchange,threading,concurrency

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  • Non-intentional hosting of material that is protected by copyright law

    - by spacemonkey
    I am interested how copyright law works in the case of Rapidshare, Youtube and etc. Just hypothetically speaking, what if I create a website for uploading and sharing MP3 files, and some users start uploading songs in MP3 format that are protected by copyright laws. Can I get sued for this? Knowing that it wasn't me who uploaded that content? Thanks! PS. also maybe there is some good source where I could read about law cavities related to copyright material?

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  • How to link subdomains to main domain to get seo benefit

    - by sam
    how can i link subdomains to my main domain to get the seo benefit ? ive seen examples using all sorts of clever redirects and php where you get the subdomains content on the main site.. but what i want is for the subdomain to be linked with the main domain, i dont mind it sitting by itself, but id just like to get the seo benefit of it, im aware that google see subdomains as seperate domains but can change / help them to be seen more as one site ?

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  • The battle for Internet freedom

    <b>Network World:</b> "What are we permitted to post legally on the Internet? Who is responsible for the content of materials posted on Web sites? Two recent legal cases have highlighted the ongoing battles over control of information being posted on the Internet."

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  • Meet the WebCenter Product Marketing Team!

    - by Kellsey Ruppel
    As we wrap up this week recapping all the great things that happened at Oracle OpenWorld, we thought we'd share with our community the faces behind this blog and the Oracle WebCenter Product Marketing team! With the majority of the team working remotely, OpenWorld is the one time we are all together for an entire week. L to R: Lance Shaw (WebCenter Content), Christie Flanagan (WebCenter Sites), Peggy Chen (leads WebCenter product marketing), Kellsey Ruppel (WebCenter Portal & Oracle Social Network), & Michael Snow (WebCenter Suite).

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  • multilingual mobile site and google seo [closed]

    - by kollo
    Possible Duplicate: How should I structure my urls for both SEO and localization? What's the preferred SEO compliance for a mobile website that is multilingual ? I have - web: en: http://mysite.com fr: http://fr.mysite.com es: http://es.mysite.com mobi: http://m.mysite.com Should I use http://m.fr.mysite.com for my mobile french version ? Nothing is specified on google blog for mobile : http://googlewebmastercentral.blogspot.co.uk/2011/12/new-markup-for-multilingual-content.html

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  • Tried verything - Yet highest Bounce Rate?

    - by Sam
    I read a lot of blogs and tips articles on how to decrease bounce rate. I feel I write very good content (niche is science) and I setup a good design, with attractive features (like download as PDF etc.), increased site loading times (google page speed score is 80+) but even then my bounce rate is always above 90, sometimes 100 :(. I get 42% traffic from the US and google analytics reports no visitor staying for more than 10-12 seconds. Please guide me.

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  • SQL SERVER Disable Clustered Index and Data Insert

    Earlier today I received following email. “Dear Pinal, [Removed unrelated content] We looked at your script and found out that in your script of disabling indexes, you have only included non-clustered index during the bulk insert and missed to disabled all the clustered index. Our DBA[name removed] has changed your script a bit and included [...]...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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  • SQL Server 2008 R2: StreamInsight changes at RTM: AdvanceTimeSettings

    - by Greg Low
    For those that have worked with the earlier versions of the simulator that Bill Chesnut and I constructed for the Metro content (the Highway Simulator), changes are also required to how AdvanceTimeSettings are specified. The AdapterAdvanceTimeSettings value is now generated by binding an AdvanceTimeGenerationSettings (that is based on your adapter configuration) with an AdvanceTimePolicy setting. public class TollPointInputFactory : ITypedInputAdapterFactory < TollPointInputConfig >, ITypedDeclareAdvanceTimeProperties...(read more)

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