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• Force.com presents Database.com SQL Azure/Amazon RDS unfazed

  - by Sarang

  At the DreamForce 2010 event in San Francisco Force.com unveiled their next big thing in the Fat SaaS portfolio "Database.com".  I am still wondering how would they would've shelled out for that domain name. Now why would a already established SaaS player foray into a key building block like Database? Potentially allowing enterprises to build apps that do not utilize the Force.com stack! One key reason is being seen as the Fat SaaS player with evey trick in the SaaS space under his belt. You want CRM come hither, want a custom development PaaS like solution welcome home (VMForce), want all your apps to talk to a cloud DB and minimize latency by having it reside closer to you cloud apps? You've come to the right place sire! Other is potentially killing foray of smaller DB players like Oracle (Not surprisingly, the Database.com offering is a highly customized and scalable Oracle database) from entering the lucrative SaaS db marketplace. The feature set promised looks great out of the box for someone who likes to visualize cool new architectures. The ground realities are certainly going to be a lot different considering the SOAP/REST style access patterns in lieu of the comfortable old shoe of SQL. Microsoft suffered heavily with SDS (SQL Data Services) offering in early 2009 and had to pull the plug on the product only to reintroduce as a simple SQL Server in the cloud, SQL Windows Azure. Though MSFT is playing cool by providing OData semantics to work with SQL Windows Azure satisfying atleast some needs of the Web-Style to a DB. The other features like Social data models including Profiles, Status updates, feeds seem interesting as well. (Although I beleive social is just one of the aspects of large scale collaborative computing). All these features start "Free" for devs its a good news but the good news stops here. The overall pricing model of $ per Users per Transactions / Month is highly disproportionate compared to Amazon RDS (Based on MySQL) or SQL Windows Azure (Based on MSSQL). Roger Jennigs of Oakleaf did an interesting comparo based on 3, 10, 100, 500 users and it turns out that Database.com going by current understanding is way too expensive for the services on offer. The offering may not impact the decision for DotNet shops mulling their cloud stategy or even some Java/MySQL shops thinking about Amazon RDS, however for enterprises having already invested in other force.com offerings this could be a very important piece in the cloud strategy jigsaw. One which would address a key cloud DB issue of "Latency" for them at least it will help having the DB in the neighborhood. The tooling and "SQL like" access provider drivers (Think ODBC/JDBC) will be available later this year. Progress Software has already announced their JDBC driver stack for Database.com. It remains to be seen how effective the overall solutions proves to be in the longer run but for starts its a important decision towards consolidating Force.com's already strong positioning in the SaaS space. As always contrasting views are welcome! :)

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• SQLAuthority News – Pluralsight Course Review – Practices for Software Startups – Part 2 of 2

  - by pinaldave

  This is the second part of the two part series of Practices for Software Startup Pluralsight Course. Please read the first part of this series over here. The course is written by Stephen Forte (Blog | Twitter). Stephen Forte is the Chief Strategy Officer of the venture backed company, Telerik. Personal Learning Schedule After these three sessions it was 6:30 am and time to do my own blog.  But for the rest of the day, I kept thinking about the course, and wanted to go back and finish.  I was wishing that I had woken up at 3 am so I could finish all at one go.  All day long I was digesting what I had learned.  At 10 pm, after my daughter had gone to bed, I sighed on again.  I was not disappointed by the long wait.  As I mentioned before, Stephen has started four to six companies, and all of them are very successful today. Here is the video I promised yesterday – it discusses the importance of Right Sizing Your Startup. The Heartbeat of Startup – Technology Stephen has combined all technology knowledge into one 30 minute session.  He discussed  how to start your project, how to deal with opinions, and how to deal with multiple ideas – every start up has multiple directions it can go. He spent a lot of time emphasized deciding which direction to go and how to decide which will be the best for you.  He called it a continuous development cycle. One of the biggest hazards for a start-up company is one person deciding the direction the company will go, until down the road another team member announces that there is a glitch in their part of the work and that everyone will have to start over.  Even though a team of two or five people can move quickly, often the decision has gone too long and cannot be easily fixed.   Stephen used an example from his own life:  he was biased for one type of technology, and his teammate for another.  In the end they opted for his teammate’s  choice , and in the end it was a good decision, even though he was unfamiliar with that particular program.  He argues that technology should not be a barrier to progress, that you cannot rely on your experience only.  This really spoke to me because I am a big fan of SQL, but I know there is more out there, and I should be more open to it.  I give my thanks to Stephen, I learned something in this module besides startups. Money, Success and Epic Win! The longest, but most interesting, the module was funding your start-up.  You need to fund the start-up right at the very beginning, if not done right you will run into trouble.  The good news is that a few years ago start-ups required a lot more money – think millions of dollars – but now start-ups can get off the ground for thousands.  Stephen used an example of a company that years ago would have needed a million dollars, but today could be started for $600.  It is true that things have changed, but you still need money.  For $600 you can start small and add dynamically, as needed.  But the truth is that if you have $600, $6000, or $6 million, it will be spent.  Don’t think of it as trying to save money, think of it as investing in your future.   You will need money, and you will need to (quickly) decide what you do with the money: shares, stakeholders, investing in a team, hiring a CEO.  This is so important because once you have money and start the company, the company IS your money.  It is your biggest currency – having a percentage of ownership in the company.  Investors will want percentages as repayment for their investment, and they will want a say in the business as well.  You will have to decide how far you will dilute your shares, and how the company will be divided, if at all.  If you don’t plan in advance, you will find that after gaining three or four investors, suddenly you are the minority owner in your own dream.  You need to understand funding carefully.  This single module is worth all the money you would have spent on the whole course alone.  I encourage everyone to listen to this single module even if they don’t watch any of the others.     Press End to Start the Game – Exists! The final module is exit strategies.  You did all this work, dealt with all political and legal issues.  What are you going to get out of it? The answer is simple: money.  Maybe you want your company to be bought out, for you talent to bring you a profit.  You can sell the company to someone and still head it.  Many options are available.  You could sell and still work as an employee but no longer own the company.  There are many exit strategies.  This is where all your hard work comes into play.  It is important not to feel fooled at any step.  There are so many good ideas that end up in the garbage because of poor planning, so that if you find yourself successful, you don’t want to blow it at this step!  The exit is important.  I thought that this aspect of the course was completely unique, and I loved Stephen’s point of view.  I was lost deep in thought after this module ended.  I actually took two hours worth of notes on this section alone – and it was only a three hour course.  I am planning on attending this course one more time next week, just to catch up on all the small bits of wisdom I’m sure I missed. Thank you Stephen for bringing your real world experience with us!  I recommend that everyone attends this course, even if they don’t want to begin their own start-up company. It was indeed a long day for me. Do not forget to read part 1 of this story and attend course Practices for Software Startup Pluralsight Course. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Best Practices, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL, Technology

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• The Chinese SEO in the Internet SEO Formula

  Most ecommerce websites are designed in order to drive the Chinese internet users to the website thus delivering a good user experience that converts the users into customers. According to a statistical report on the internet development in China, conducted during the year 2009, the Chinese SEO of the ecommerce site plays an important role in determining the perception of the internet users towards internet as an information gateway and its impact on the user's behavior and attitude on internet trust.

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• AppFabric Caching Feedback

  - by Michael Stephenson

  We are running a survey to collect feedback around scenarios where people were experimenting with velocity on windows 2003 in the CTP but are now in a position where the beta requires windows 2008. We would like to understand how important this scenario is precieved to be. If you are in the Connected Systems Community and would like to provide feedback please complete the following survey http://www.surveymonkey.com/s/N3VKZWN

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• Oracle Service Registry 11gR1 Support for Oracle Fusion Middleware/SOA Suite 11g PatchSet 2

  - by Dave Berry

  As you might be aware, a few days back we released Patchset 2 (PS2) for several products in the Oracle Fusion Middleware 11g Release 1 stack including WebLogic Server and SOA Suite. Though there was no patchset released for Oracle Service Registry (OSR) 11g, being an integral part of Fusion Middleware & SOA, OSR 11g R1 ( 11.1.1.2 ) is fully certified with this release. Below is some recommended reading before installing OSR 11g with the new PS2 : OSR 11g R1 & SOA Suite 11g PS2 in a Shared WebLogic Domain If you intend to deploy OSR 11g in the same domain as the SOA Suite 11g, the primary recommendation is to install OSR 11g in its own Managed Server within the same Weblogic Domain as the SOA Suite, as the following diagram depicts : An important pre-requisite for this setup is to apply Patch 9499508, after installation. It basically replaces a registry library - wasp.jar - in the registry application deployed on your server, so as to enable co-deployment of OSR 11g & SOA Suite 11g in the same WLS Domain. The patch fixes a java.lang.LinkageError: loader constraint violation that appears in your OSR system log and is now available for download. The second, equally important, pre-requisite is to modify the setDomainEnv.sh/.cmd file for your WebLogic Domain to conditionally set the CLASSPATH so that the oracle.soa.fabric.jar library is not included in it for the Managed Server(s) hosting OSR 11g. Both these pre-requisites and other OSR 11g Topology Best Practices are covered in detail in the new Knowledge Base article Oracle Service Registry 11g Topology : Best Practices. Architecting an OSR 11g High Availability Setup Typically you would want to create a High Availability (HA) OSR 11g setup, especially on your production system. The following illustrates the recommended topology. The article, Hands-on Guide to Creating an Oracle Service Registry 11g High-Availability Setup on Oracle WebLogic Server 11g on OTN provides step-by-step instructions for creating such an active-active HA setup of multiple OSR 11g nodes with a Load Balancer in an Oracle WebLogic Server cluster environment. Additional Info The OSR Home Page on OTN is the hub for OSR and is regularly updated with latest information, articles, white papers etc. For further reading, this FAQ answers some common questions on OSR. The OSR Certification Matrix lists the Application Servers, Databases, Artifact Storage Tools, Web Browsers, IDEs, etc... that OSR 11g is certified against. If you hit any problems during OSR 11g installation, design time or runtime, the first place to look into is the logs. To find more details about which logs to check when & where, take a look at Where to find Oracle Service Registry Logs? Finally, if you have any questions or problems, there are various ways to reach us - on the SOA Governance forum on OTN, on the Community Forums or by contacting Oracle Support. Yogesh Sontakke and Dave Berry

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• The Incremental Architect&acute;s Napkin - #1 - It&acute;s about the money, stupid

  - by Ralf Westphal

  Originally posted on: http://geekswithblogs.net/theArchitectsNapkin/archive/2014/05/24/the-incremental-architectacutes-napkin---1---itacutes-about-the.aspx Software development is an economic endeavor. A customer is only willing to pay for value. What makes a software valuable is required to become a trait of the software. We as software developers thus need to understand and then find a way to implement requirements. Whether or in how far a customer really can know beforehand what´s going to be valuable for him/her in the end is a topic of constant debate. Some aspects of the requirements might be less foggy than others. Sometimes the customer does not know what he/she wants. Sometimes he/she´s certain to want something - but then is not happy when that´s delivered. Nevertheless requirements exist. And developers will only be paid if they deliver value. So we better focus on doing that. Although is might sound trivial I think it´s important to state the corollary: We need to be able to trace anything we do as developers back to some requirement. You decide to use Go as the implementation language? Well, what´s the customer´s requirement this decision is linked to? You decide to use WPF as the GUI technology? What´s the customer´s requirement? You decide in favor of a layered architecture? What´s the customer´s requirement? You decide to put code in three classes instead of just one? What´s the customer´s requirement behind that? You decide to use MongoDB over MySql? What´s the customer´s requirement behind that? etc. I´m not saying any of these decisions are wrong. I´m just saying whatever you decide be clear about the requirement that´s driving your decision. You have to be able to answer the question: Why do you think will X deliver more value to the customer than the alternatives? Customers are not interested in romantic ideals of hard working, good willing, quality focused craftsmen. They don´t care how and why you work - as long as what you deliver fulfills their needs. They want to trust you to recognize this as your top priority - and then deliver. That´s all. Fundamental aspects of requirements If you´re like me you´re probably not used to such scrutinization. You want to be trusted as a professional developer - and decide quite a few things following your gut feeling. Or by relying on “established practices”. That´s ok in general and most of the time - but still… I think we should be more conscious about our decisions. Which would make us more responsible, even more professional. But without further guidance it´s hard to reason about many of the myriad decisions we´ve to make over the course of a software project. What I found helpful in this situation is structuring requirements into fundamental aspects. Instead of one large heap of requirements then there are smaller blobs. With them it´s easier to check if a decisions falls in their scope. Sure, every project has it´s very own requirements. But all of them belong to just three different major categories, I think. Any requirement either pertains to functionality, non-functional aspects or sustainability. For short I call those aspects: Functionality, because such requirements describe which transformations a software should offer. For example: A calculator software should be able to add and multiply real numbers. An auction website should enable you to set up an auction anytime or to find auctions to bid for. Quality, because such requirements describe how functionality is supposed to work, e.g. fast or secure. For example: A calculator should be able to calculate the sinus of a value much faster than you could in your head. An auction website should accept bids from millions of users. Security of Investment, because functionality and quality need not just be delivered in any way. It´s important to the customer to get them quickly - and not only today but over the course of several years. This aspect introduces time into the “requrements equation”. Security of Investments (SoI) sure is a non-functional requirement. But I think it´s important to not subsume it under the Quality (Q) aspect. That´s because SoI has quite special properties. For one, SoI for software means something completely different from what it means for hardware. If you buy hardware (a car, a hair blower) you find that a worthwhile investment, if the hardware does not change it´s functionality or quality over time. A car still running smoothly with hardly any rust spots after 10 years of daily usage would be a very secure investment. So for hardware (or material products, if you like) “unchangeability” (in the face of usage) is desirable. With software you want the contrary. Software that cannot be changed is a waste. SoI for software means “changeability”. You want to be sure that the software you buy/order today can be changed, adapted, improved over an unforseeable number of years so as fit changes in its usage environment. But that´s not the only reason why the SoI aspect is special. On top of changeability[1] (or evolvability) comes immeasurability. Evolvability cannot readily be measured by counting something. Whether the changeability is as high as the customer wants it, cannot be determined by looking at metrics like Lines of Code or Cyclomatic Complexity or Afferent Coupling. They may give a hint… but they are far, far from precise. That´s because of the nature of changeability. It´s different from performance or scalability. Also it´s because a customer cannot tell upfront, “how much” evolvability he/she wants. Whether requirements regarding Functionality (F) and Q have been met, a customer can tell you very quickly and very precisely. A calculation is missing, the calculation takes too long, the calculation time degrades with increased load, the calculation is accessible to the wrong users etc. That´s all very or at least comparatively easy to determine. But changeability… That´s a whole different thing. Nevertheless over time the customer will develop a feedling if changeability is good enough or degrading. He/she just has to check the development of the frequency of “WTF”s from developers ;-) F and Q are “timeless” requirement categories. Customers want us to deliver on them now. Just focusing on the now, though, is rarely beneficial in the long run. So SoI adds a counterweight to the requirements picture. Customers want SoI - whether they know it or not, whether they state if explicitly or not. In closing A customer´s requirements are not monolithic. They are not all made the same. Rather they fall into different categories. We as developers need to recognize these categories when confronted with some requirement - and take them into account. Only then can we make true professional decisions, i.e. conscious and responsible ones. I call this fundamental trait of software “changeability” and not “flexibility” to distinguish to whom it´s a concern. “Flexibility” to me means, software as is can easily be adapted to a change in its environment, e.g. by tweaking some config data or adding a library which gets picked up by a plug-in engine. “Flexibiltiy” thus is a matter of some user. “Changeability”, on the other hand, to me means, software can easily be changed in its structure to adapt it to new requirements. That´s a matter of the software developer. ?

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• Cloud MBaaS : The Next Big Thing in Enterprise Mobility

  - by shiju

  In this blog post, I will take a look at Cloud Mobile Backend as a Service (MBaaS) and how we can leverage Cloud based Mobile Backend as a Service for building enterprise mobile apps. Today, mobile apps are incredibly significant in both consumer and enterprise space and the demand for the mobile apps is unbelievably increasing in day to day business. An enterprise can’t survive in business without a proper mobility strategy. A better mobility strategy and faster delivery of your mobile apps will give you an extra mileage for your business and IT strategy. So organizations and mobile developers are looking for different strategy for meeting this demand and adopting different development strategy for their mobile apps. Some developers are adopting hybrid mobile app development platforms, for delivering their products for multiple platforms, for fast time-to-market. Others are adopting a Mobile enterprise application platform (MEAP) such as Kony for their enterprise mobile apps for fast time-to-market and better business integration. The Challenges of Enterprise Mobility The real challenge of enterprise mobile apps, is not about creating the front-end environment or developing front-end for multiple platforms. The most important thing of enterprise mobile apps is to expose your enterprise data to mobile devices where the real pain is your business data might be residing in lot of different systems including legacy systems, ERP systems etc., and these systems will be deployed with lot of security restrictions. Exposing your data from the on-premises servers, is not a easy thing for most of the business organizations. Many organizations are spending too much time for their front-end development strategy, but they are really lacking for building a strategy on their back-end for exposing the business data to mobile apps. So building a REST services layer and mobile back-end services, on the top of legacy systems and existing middleware systems, is the key part of most of the enterprise mobile apps, where multiple mobile platforms can easily consume these REST services and other mobile back-end services for building mobile apps. For some mobile apps, we can’t predict its user base, especially for products where customers can gradually increase at any time. And for today’s mobile apps, faster time-to-market is very critical so that spending too much time for mobile app’s scalability, will not be worth. The real power of Cloud is the agility and on-demand scalability, where we can scale-up and scale-down our applications very easily. It would be great if we could use the power of Cloud to mobile apps. So using Cloud for mobile apps is a natural fit, where we can use Cloud as the storage for mobile apps and hosting mechanism for mobile back-end services, where we can enjoy the full power of Cloud with greater level of on-demand scalability and operational agility. So Cloud based Mobile Backend as a Service is great choice for building enterprise mobile apps, where enterprises can enjoy the massive scalability power of their mobile apps, provided by public cloud vendors such as Microsoft Windows Azure. Mobile Backend as a Service (MBaaS) We have discussed the key challenges of enterprise mobile apps and how we can leverage Cloud for hosting mobile backend services. MBaaS is a set of cloud-based, server-side mobile services for multiple mobile platforms and HTML5 platform, which can be used as a backend for your mobile apps with the scalability power of Cloud. The information below provides the key features of a typical MBaaS platform: Cloud based storage for your application data. Automatic REST API services on the application data, for CRUD operations. Native push notification services with massive scalability power. User management services for authenticate users. User authentication via Social accounts such as Facebook, Google, Microsoft, and Twitter. Scheduler services for periodically sending data to mobile devices. Native SDKs for multiple mobile platforms such as Windows Phone and Windows Store, Android, Apple iOS, and HTML5, for easily accessing the mobile services from mobile apps, with better security.  Typically, a MBaaS platform will provide native SDKs for multiple mobile platforms so that we can easily consume the server-side mobile services. MBaaS based REST APIs can use for integrating to enterprise backend systems. We can use the same mobile services for multiple platform so hat we can reuse the application logic to multiple mobile platforms. Public cloud vendors are building the mobile services on the top of their PaaS offerings. Windows Azure Mobile Services is a great platform for a MBaaS offering that is leveraging Windows Azure Cloud platform’s PaaS capabilities. Hybrid mobile development platform Titanium provides their own MBaaS services. LoopBack is a new MBaaS service provided by Node.js consulting firm StrongLoop, which can be hosted on multiple cloud platforms and also for on-premises servers. The Challenges of MBaaS Solutions If you are building your mobile apps with a new data storage, it will be very easy, since there is not any integration challenges you have to face. But most of the use cases, you have to extract your application data in which stored in on-premises servers which might be under VPNs and firewalls. So exposing these data to your MBaaS solution with a proper security would be a big challenge. The capability of your MBaaS vendor is very important as you have to interact with your legacy systems for many enterprise mobile apps. So you should be very careful about choosing for MBaaS vendor. At the same time, you should have a proper strategy for mobilizing your application data which stored in on-premises legacy systems, where your solution architecture and strategy is more important than platforms and tools.  Windows Azure Mobile Services Windows Azure Mobile Services is an MBaaS offerings from Windows Azure cloud platform. IMHO, Microsoft Windows Azure is the best PaaS platform in the Cloud space. Windows Azure Mobile Services extends the PaaS capabilities of Windows Azure, to mobile devices, which can be used as a cloud backend for your mobile apps, which will provide global availability and reach for your mobile apps. Windows Azure Mobile Services provides storage services, user management with social network integration, push notification services and scheduler services and provides native SDKs for all major mobile platforms and HTML5. In Windows Azure Mobile Services, you can write server-side scripts in Node.js where you can enjoy the full power of Node.js including the use of NPM modules for your server-side scripts. In the previous section, we had discussed some challenges of MBaaS solutions. You can leverage Windows Azure Cloud platform for solving many challenges regarding with enterprise mobility. The entire Windows Azure platform can play a key role for working as the backend for your mobile apps where you can leverage the entire Windows Azure platform for your mobile apps. With Windows Azure, you can easily connect to your on-premises systems which is a key thing for mobile backend solutions. Another key point is that Windows Azure provides better integration with services like Active Directory, which makes Windows Azure as the de facto platform for enterprise mobility, for enterprises, who have been leveraging Microsoft ecosystem for their application and IT infrastructure. Windows Azure Mobile Services  is going to next evolution where you can expect some exciting features in near future. One area, where Windows Azure Mobile Services should definitely need an improvement, is about the default storage mechanism in which currently it is depends on SQL Server. IMHO, developers should be able to choose multiple default storage option when creating a new mobile service instance. Let’s say, there should be a different storage providers such as SQL Server storage provider and Table storage provider where developers should be able to choose their choice of storage provider when creating a new mobile services project. I have been used Windows Azure and Windows Azure Mobile Services as the backend for production apps for mobile, where it performed very well. MBaaS Over MEAP Recently, many larger enterprises has been adopted Mobile enterprise application platform (MEAP) for their mobile apps. I haven’t worked on any production MEAP solution, but I heard that developers are really struggling with MEAP in different way. The learning curve for a proprietary MEAP platform is very high. I am completely against for using larger proprietary ecosystem for mobile apps. For enterprise mobile apps, I highly recommend to use native iOS/Android/Windows Phone or HTML5  for front-end with a cloud hosted MBaaS solution as the middleware. A MBaaS service can be consumed from multiple mobile apps where REST APIs are using to integrating with enterprise backend systems. Enterprise mobility should start with exposing REST APIs on the enterprise backend systems and these REST APIs can host on Cloud where we can enjoy the power of Cloud for our services. If you are having REST APIs for your enterprise data, then you can easily build mobile frontends for multiple platforms.   You can follow me on Twitter @shijucv

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• The Partner Perspective from Oracle OpenWorld 2012 - IDC’s Darren Bibby report

  - by Richard Lefebvre

  Below is IDC’s Darren Bibby report on ‘The Partner Perspective from Oracle OpenWorld 2012’. If you missed the 2012 edition, I trust this will give you the willingness to attend next year one! October 26, 2012 I attended my fourth Oracle OpenWorld earlier in October. I always go in with the lens of, "What's in it for partners this year?" Although it's primarily thought of as a customer event - and yes, the bulk of the almost 50,000 attendees are customers - this year's conference was clearly the largest and most important partner event Oracle has ever run. Oracle PartnerNetwork (OPN) Exchange There were more partner attendees than ever, with Oracle citing somewhere around 5000. But the format for partners this year was different. And it was better. Traditionally, Oracle hosts a one-day only Partner Forum on the Sunday before the customer-focused conference begins. This year, the partner content still began on the Sunday, but the worldwide alliances and channels group created an exclusive track throughout the week, just for partners. It featured content specifically targeted towards partners, and was anchored at a nearby hotel. This was a great move for Oracle. The Oracle PartnerNetwork (OPN) team has been in a tricky position for years in that they have enough partners that they need a landmark event in the year, but perhaps not enough to justify a separate, worldwide, large, partner-only event. Coinciding a four day event with Oracle OpenWorld, where anybody who's anybody in the Oracle world attends anyway, is a good solution. The channels leadership team can build from this success for an even better conference next year. It's expected that they will follow a similar strategy. Cloud Announcements for Partners As for the content, it was primarily about the Cloud. For customers, for VARs, for ISVs, for everyone. There were five key Cloud related announcements for partners at the event: Cloud Builder Specialization. This is one of the first broader Specializations that isn't focused on one unique product. It is a designation for partners that offer design and implementation services for private cloud solutions. As such, it will surely be something that nearly every partner will consider, and many will pursue. New Specializations for Cloud Services. Unlike the broad, almost "strategy-level" Specialization above, there are a group of new product-based "merit badges" for many of the new Cloud offerings. Think about a Specialization for the Cloud version of HCM, for instance. Each of these particular specializations will also have Rapid Start implementation methodologies that allow a partner to offer a fixed scope and fixed price bid to customers. Based on the learnings from Oracle Consulting, this means a partner might be able to deliver Cloud HCM in six weeks for a fixed price. In the end, this means more consistent experiences for Oracle customers. Cloud Resale Program. For those partners who achieve one of these Cloud Specializations, it will mean they can actually resell the subscription-based Cloud product. This is important because it has been somewhat of a rarity in the emerging Cloud channel for partners to be able to "take the paper", take the revenue, do the billing, be first line of support etc. This is an important step for Oracle and one the partners will be happy to see. Cloud Referral Program. For those partners who are not as engaged with these specific Cloud products that the Specializations revolve around, there is a new referral program that provides an incentive to recommend Oracle Cloud products. This one-two punch of referral and resale programs is similar in many ways to other vendors who allow more committed partners to resell, while more casual partners can collect fees. It's the model that seems to work. The key to allow a company to resell a subscription product - something that is inherently delivered directly between the vendor and customer - is trust. Achieving a specialization is a good bar to have to meet. Platform as a Service for ISVs. Leveraging some of the overall announcements made by CEO Larry Ellison around a cloud version of its famous database, Oracle also outlined a new ability for ISVs to build cloud services on its new PaaS offering. Details were less available for this announcement, though it's an expected and fitting play for ISVs comfortable with Oracle technology who can now more easily build out cloud applications. There wasn't much talk of an app store to go along with this, but surely it's in the works. Specializations And "The Gap" Coming back to Specializations, Oracle PartnerNetwork (OPN) has 4600 partners worldwide that hold 20,000 Specializations. These are impressive numbers just three years into the new OPN framework. The actual number of Specializations has also grown significantly, up to 111 today and soon around 125 or so with the new Cloud designations. Oracle may need to look at grouping some of these and creating higher level, broader designations that partners could achieve by earning several Specializations in that group. At 125 and growing, this is a lot. On the top of the pyramid, Hitachi Ltd. successfully became the eleventh partner to make it to the highly prestigious Diamond level. Partner programs partially exist in order to recognize capable partners. And it's more than abundantly clear that the Diamond level does this. But I think Oracle has a gap. Specializations show capability in a very specific product area, and all sizes of partners can achieve these. The next level at which to show a level of expertise is the Advanced Specialization. However, this is a massive step up from the regular Specialization. The advanced level requires 50 people to have certification in that particular product area. Most other industry programs have similar higher level statuses, but none are even close to that number. Whereas a customer who sees an Oracle partner with an advanced specialization can be very sure of capability, there is a gap in that there are hundreds or even thousands of 20-50 person solution providers who are top notch in their area of expertise. They will never get to Advanced due to numbers alone. These boutique partners don't really have a way of showing off their talents in the current program. Advanced may not need to be so high to really show that a company has deep expertise. Overall it was a very successful Oracle OpenWorld for Oracle partners of all sizes. There was progress made on making it a bigger and more relevant event. And also on catching up and maybe even leading in some cases with cloud opportunities for partners.

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• Comparison of Architecture presentation patterns MVP(SC),MVP(PV),PM,MVVM and MVC

  This article will compare four important architecture presentation patterns i.e. MVP(SC),MVP(PV),PM,MVVM and MVC. Many developers are confused around what is the difference between these patterns and when should we use what. This article will first kick start with a background and explain different

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• Comparison of Architecture presentation patterns MVP(SC),MVP(PV),PM,MVVM and MVC

  This article will compare four important architecture presentation patterns i.e. MVP(SC),MVP(PV),PM,MVVM and MVC. Many developers are confused around what is the difference between these patterns and when should we use what. This article will first kick start with a background and explain different...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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• Comparison of Architecture presentation patterns MVP(SC),MVP(PV),PM,MVVM and MVC

  This article will compare four important architecture presentation patterns i.e. MVP(SC),MVP(PV),PM,MVVM and MVC. Many developers are confused around what is the difference between these patterns and when should we use what. This article will first kick start with a background and explain different...Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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• SQL Server Driver for PHP 2.0 CTP adds PHP's PDO style data access for SQL Server

  - by The Official Microsoft IIS Site

  Today at DrupalCon SF 2010, we are reaching an important milestone by releasing a Community Technology Preview (CTP) of the new SQL Server Driver for PHP 2.0 , which includes support for PHP Data Objects (PDO). Alongside our efforts, the Commerce Guys , a company providing ecommerce solutions with Drupal, is also presenting a beta version of Drupal 7 running on SQL Server using this new PDO Application Programming Interfaces (API) in the SQL Server Driver for PHP 2.0. Providing a PDO driver in SQL...(read more)

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• Catching people up

  - by Randy Walker

  It’s been a while since I’ve blogged.  I suppose sometimes when one’s personal life gets busy, there are some things that fall by the wayside.  So what all has happened since I last blogged? Business has been good with lots of lessons learned.  I had hoped I would have had an important announcement several months ago concerning the business I own, but that simply hasn’t materialized yet. Will keep everyone posted.  Ensuring your business has a good sales pipeline and stays ahead in the technology curve is extremely important. I eventually resigned my INETA Board of Directors position.  Never one to mince words, frankly I had several issues with how things are run at INETA.  Mostly centered around some ethical issues compounded by higher expectations and what I felt was a lack of support.  I had put my hat into the ring in order to help change things, but eventually I didn’t really see change a possibility, and so all things must come to an end. I have started writing up a new business plan for a new startup, details to be forthcoming.  It’s new name will be Linker CRM.  I have some aggressive game changing plans ahead for it.  Ping me if you’re interested in finding out more information and don’t mind signing a non-compete and confidentiality agreement. ;) My personal life, has been hectic.  A 4 year old will do that to you.  As well as being divorced and the headaches associated with that.  If you’ve been divorced, I feel your pain, if you haven’t been, I would never wish the emotional roller coaster ride on anyone.  Dating has been interesting.  It’s a lot different at age 35 than your early 20s and relationships are far more complicated. Ethan is an absolutely fantastic adorable charmer of a kid.  He’s definitely going to be a heartbreaker.  His personality is really shining through and he’s taken onto my appreciation of music (and yes I’ll admit dance too).  We watched America’s Best Dance Crew (ABDC) together for the first time, he really loved it and I think he’ll probably start his own break dancing crew eventually.  I’ve posted a few videos on Facebook for those interested.  I’m extremely proud of him, but please say a little prayer for us as we try and continue to curb some behavior issues, as well as his mother and I try to settle some differences. This year’s travel plans have already included Dallas, Seattle, and a trip to Vancouver for the 2010 Olympics (a huge thanks to the Washington State Police for the nice souvenir they gave me).  Future travel plans include a trip to Korea in the 2nd half of May, Nashville again in the summer, and hopefully New Orleans for the Microsoft TechEd 2010 Conference. Look for some new blog posts soon …

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• Get Visitors to Your Website Using Website Building Tips

  Before building a website there are many things that you need to take in mind. For example, how are you going to design your website, what is it going to cost you, how long will it take you to build, etc. All of these things mentioned are important aspects to consider when designing a website, but there is no point in doing all of this if you can't get visitors to your website afterward.

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• Setting up an SSL Certificate in Apache

  When the HTTP protocol was designed, it was assumed that data transmission would be secure. Times have changed and network security has become much more important to us, especially for certain tasks. Sukrit Dhandhania shows you how to set up Secure Sockets Layer.

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• Using a "white list" for extracting terms for Text Mining

  - by [email protected]

  In Part 1 of my post on "Generating cluster names from a document clustering model" (part 1, part 2, part 3), I showed how to build a clustering model from text documents using Oracle Data Miner, which automates preparing data for text mining. In this process we specified a custom stoplist and lexer and relied on Oracle Text to identify important terms.  However, there is an alternative approach, the white list, which uses a thesaurus object with the Oracle Text CTXRULE index to allow you to specify the important terms. INTRODUCTIONA stoplist is used to exclude, i.e., black list, specific words in your documents from being indexed. For example, words like a, if, and, or, and but normally add no value when text mining. Other words can also be excluded if they do not help to differentiate documents, e.g., the word Oracle is ubiquitous in the Oracle product literature. One problem with stoplists is determining which words to specify. This usually requires inspecting the terms that are extracted, manually identifying which ones you don't want, and then re-indexing the documents to determine if you missed any. Since a corpus of documents could contain thousands of words, this could be a tedious exercise. Moreover, since every word is considered as an individual token, a term excluded in one context may be needed to help identify a term in another context. For example, in our Oracle product literature example, the words "Oracle Data Mining" taken individually are not particular helpful. The term "Oracle" may be found in nearly all documents, as with the term "Data." The term "Mining" is more unique, but could also refer to the Mining industry. If we exclude "Oracle" and "Data" by specifying them in the stoplist, we lose valuable information. But it we include them, they may introduce too much noise. Still, when you have a broad vocabulary or don't have a list of specific terms of interest, you rely on the text engine to identify important terms, often by computing the term frequency - inverse document frequency metric. (This is effectively a weight associated with each term indicating its relative importance in a document within a collection of documents. We'll revisit this later.) The results using this technique is often quite valuable. As noted above, an alternative to the subtractive nature of the stoplist is to specify a white list, or a list of terms--perhaps multi-word--that we want to extract and use for data mining. The obvious downside to this approach is the need to specify the set of terms of interest. However, this may not be as daunting a task as it seems. For example, in a given domain (Oracle product literature), there is often a recognized glossary, or a list of keywords and phrases (Oracle product names, industry names, product categories, etc.). Being able to identify multi-word terms, e.g., "Oracle Data Mining" or "Customer Relationship Management" as a single token can greatly increase the quality of the data mining results. The remainder of this post and subsequent posts will focus on how to produce a dataset that contains white list terms, suitable for mining. CREATING A WHITE LIST We'll leverage the thesaurus capability of Oracle Text. Using a thesaurus, we create a set of rules that are in effect our mapping from single and multi-word terms to the tokens used to represent those terms. For example, "Oracle Data Mining" becomes "ORACLEDATAMINING." First, we'll create and populate a mapping table called my_term_token_map. All text has been converted to upper case and values in the TERM column are intended to be mapped to the token in the TOKEN column. TERM                                TOKEN DATA MINING                         DATAMINING ORACLE DATA MINING                  ORACLEDATAMINING 11G                                 ORACLE11G JAVA                                JAVA CRM                                 CRM CUSTOMER RELATIONSHIP MANAGEMENT    CRM ... Next, we'll create a thesaurus object my_thesaurus and a rules table my_thesaurus_rules: CTX_THES.CREATE_THESAURUS('my_thesaurus', FALSE); CREATE TABLE my_thesaurus_rules (main_term     VARCHAR2(100),                                  query_string  VARCHAR2(400)); We next populate the thesaurus object and rules table using the term token map. A cursor is defined over my_term_token_map. As we iterate over  the rows, we insert a synonym relationship 'SYN' into the thesaurus. We also insert into the table my_thesaurus_rules the main term, and the corresponding query string, which specifies synonyms for the token in the thesaurus. DECLARE   cursor c2 is     select token, term     from my_term_token_map; BEGIN   for r_c2 in c2 loop     CTX_THES.CREATE_RELATION('my_thesaurus',r_c2.token,'SYN',r_c2.term);     EXECUTE IMMEDIATE 'insert into my_thesaurus_rules values                        (:1,''SYN(' || r_c2.token || ', my_thesaurus)'')'     using r_c2.token;   end loop; END; We are effectively inserting the token to return and the corresponding query that will look up synonyms in our thesaurus into the my_thesaurus_rules table, for example:     'ORACLEDATAMINING'        SYN ('ORACLEDATAMINING', my_thesaurus)At this point, we create a CTXRULE index on the my_thesaurus_rules table: create index my_thesaurus_rules_idx on        my_thesaurus_rules(query_string)        indextype is ctxsys.ctxrule; In my next post, this index will be used to extract the tokens that match each of the rules specified. We'll then compute the tf-idf weights for each of the terms and create a nested table suitable for mining.

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• Global User Experience Research: Mobile

  - by ultan o'broin

  A shout out to the usableapps.oracle.com blog article Going Native to Understand Mobile Workers. Oracle is a global company and with all that revenue coming from outside the US, international usability research is essential. So read up about how the Applications User Experience team went about this important user-centered ethnographic research. Personalization is king in the mobile space. Going native is a great way to uncover exactly what users want as they work and use their mobile devices, but you need to do it worldwide!

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• Amazon CloudFront Cache Invalidation – Fill out the Survey!

  - by joelvarty

  Amazon have come up with a survey regarding how cache can be invalidated on object stored in their CloudFront servers. http://survey.amazonwebservices.com/survey/s?s=1369   This is a key feature for Agility CMS, and for a lot of other applications. If it’s important to you, I suggest you spend a few minutes and fill it out. more later - joel

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• SQL Server 2012 : The Data Tools installer is now available

  - by AaronBertrand

  Last week when RC0 was released, the updated installer for "Juneau" (SQL Server Data Tools) was not available. Depending on how you tried to get it, you either ended up on a blank search page, or a page offering the CTP3 bits. Important note: the CTP3 Juneau bits are not compatible with SQL Server 2012 RC0. If you already have Visual Studio 2010 installed (meaning Standard/Pro/Premium/Ultimate), you will need to install Service Pack 1 before continuing. You can get to the installer simply by opening...(read more)

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• Native Client and Web Portability

  One of the most important principles of the web is portability: a web page renders and behaves the same way, regardless of the browser’s operating system or the...

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• Le Web serait-il en danger face à la montée en puissance du mobile ? Pour l'écrivain et chercheur Danny Crichton, le « Web est en train de mourir »

  Le web serait-il en danger face à la montée en puissance du mobile ? Les applications natives plus plébiscitées sur mobileLe web serait-il en danger face à la montée en puissance du mobile ? Oui, pour le chercheur et écrivain Danny Crichton, pour qui le web se meurt lentement et surement à l'aube de son 25e anniversaire.Tout d'abord, il est important de définir le web, qui représente « une collection de protocoles (HTP) et de langages (HTML) qui permet à l'utilisateur de produire et de consommer...

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• Yahoo Store SEO - A Must For Yahoo Stores

  Yahoo Store SEO is an essential activity for Yahoo Store owners as it helps in better rankings and more visits to the store. This article mentions some of the important aspects of Yahoo Store SEO for Yahoo Store owners.

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• How To Backup Of MySQL Database Using PhpMyAdmin

  - by Jyoti

  It is very important to do backup of your MySql database, you will probably realize it when it is too late. A lot of web applications use MySql for storing the content. This can be blogs, and a lot of other things. When you have all your content as html files on your web server [...]

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• Guru Of the Week n° 41 : utiliser la bibliothèque standard, un article de Herb Sutter traduit par la rédaction C++

  La bibliothèque standard fournit un nombre important de structures de données et d'algorithmes. Dans de nombreux cas, il est possible de remplacer les structures de contrôle du langage (if, for, while) par les fonctionnalités provenant de celle-ci. Dans ce Guru Of the Week n° 41, Herb Sutter lance le défi de créer un Mastermind en minimisant l'utilisation des structures de contrôle. Guru Of the Week n° 41 : utiliser la bibliothèque standard Saurez-vous relever le défi et proposer un tel code de Mastermind ? Retrouver l'ensemble des Guru of the Week sur la

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• Website Design Versus Website Development

  Even though website design and website development is treated as one and the same thing, one should not confuse the differences between the two. To make a website complete, both a website designer and developers contribution is important as without either one we would not be able to view the websites on the world wide web.

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