While Sport Relief drives fundraising by challenging people to do physical activities such as running a mile, we’re introducing the ‘Bing Search Mile,’ which gives people the ability to search using Bing and raise money for charity. For every 10 searches made, Bing.com will donate 5p to Sport Relief 2010, enabling you, and your friends and family, to raise money just by searching with Bing until the end of March. With the average mile taking about 10 minutes to run, in the same time, you can make up to 150 searches online - that’s 75p raised for a good cause per ‘search mile’. And while you’re at it, why not step it up a gear and aim to complete a ‘Search Mile’ each day or even a ‘Search Marathon’ over the 5 week campaign with your colleagues, friends and family? How to get involved: 1. Visit GiveWithBing.com and download the Official Sport Relief Bing Counter. Once downloaded, the Sport Relief counter will count all the searches you do on Bing from that point on. 2. Now that you’re registered (and signed in), invite your friends, family, colleagues or classmates to join in the fundraising with you – GiveWithBing.com automatically generates an email explaining how it works for you to send them – the more people who search with you, the more money you raise. People can also register a school 3. Run your ‘search mile’ every day and watch how your searches turn into life-changing cash for charity, with every 10 searches equalling 5p for Sport Relief. You can check your progress by visiting your individual page (more info here). This is such a positive initiative and I challenge everyone in the UK to invite their key contacts to be part of Give with Bing.
Chris
