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• Three Master Data Management Deployment Tips

  - by david.butler(at)oracle.com

  MDM is all about data quality and data governance. We now know that improved data quality raises all operational and analytical boats. But it's not just about deploying data quality tools. It's about deploying data quality tools within and across the IT landscape - from a thousand points of data entry to a single version of the truth. Here are three tips to deploying MDM across your applications and enterprise.   #1: Identify a tactical, high-value business problem where MDM can materially help. §  Support a customer acquisition and retention program with a 'customer' master data solution. §  Accelerate new products and services to market with a 'product' master data solution. §  Reduce supplier exceptions or support spend control initiatives with a 'supplier' master data solution. §  Support new store (branch, campus, restaurant, hospital, office, well head) location analysis with a 'site' master data solution. §  Fix long standing Chart of Accounts and Cost Center problems with a 'financial' master data solution. §  Support M&A activity, application upgrades, an SOA initiative, a cloud computing program, or a new business intelligence deployment by implementing a mix of master data solutions.   #2: Incrementally expand to a full information architecture. Quite often, the measurable return on interest from tactical MDM initiatives will fund future deployments. Over time, the MDM solution expands into its full architecture to cover the entire IT landscape. Operations and analytics are united, IT flexibility is restored, and sustainable competitive advantage is achieved.   #3: Bring business into every MDM deployment. To be successful, MDM must work hand in hand with data governance. In fact, Oracle MDM incorporates data governance tools for business users. IT can insure data quality, but only after the business side has defined what quality means. The business establishes the rules for governing the master data, and then IT enforces the rules via the MDM applications. Without this business/IT collaboration, MDM initiatives seldom achieve their full potential.   It is not very often that a technology comes along that can measurably assist organizations across a wide variety of top IT initiatives. Reducing costs, increasing flexibility, getting more out of existing assets, and aligning business and IT are not easy tasks for any CIO. But with MDM, success is achievable. IT can regain its place as a center for innovation.   For more information on this topic, take a look at my article Master Data Management Deployment Tips in the Opinion Section of Oracle's Profit Online magazine.

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• More on PHP and Oracle 11gR2 Improvements to Client Result Caching

  - by christopher.jones

  Oracle 11.2 brought several improvements to Client Result Caching. CRC is way for the results of queries to be cached in the database client process for reuse.  In an Oracle OpenWorld presentation "Best Practices for Developing Performant Application" my colleague Luxi Chidambaran had a (non-PHP generated) graph for the Niles benchmark that shows a DB CPU reduction up to 600% and response times up to 22% faster when using CRC. Sometimes CRC is called the "Consistent Client Cache" because Oracle automatically invalidates the cache if table data is changed.  This makes it easy to use without needing application logic rewrites. There are a few simple database settings to turn on and tune CRC, so management is also easy. PHP OCI8 as a "client" of the database can use CRC.  The cache is per-process, so plan carefully before caching large data sets.  Tables that are candidates for caching are look-up tables where the network transfer cost dominates. CRC is really easy in 11.2 - I'll get to that in a moment.  It was also pretty easy in Oracle 11.1 but it needed some tiny application changes.  In PHP it was used like: $s = oci_parse($c, "select /*+ result_cache */ * from employees"); oci_execute($s, OCI_NO_AUTO_COMMIT); // Use OCI_DEFAULT in OCI8 <= 1.3 oci_fetch_all($s, $res); I blogged about this in the past.  The query had to include a specific hint that you wanted the results cached, and you needed to turn off auto committing during execution either with the OCI_DEFAULT flag or its new, better-named alias OCI_NO_AUTO_COMMIT.  The no-commit flag rule didn't seem reasonable to me because most people wouldn't be specific about the commit state for a query. Now in Oracle 11.2, DBAs can now nominate tables for caching, either with CREATE TABLE or ALTER TABLE.  That means you don't need the query hint anymore.  As well, the no-commit flag requirement has been lifted.  Your code can now look like: $s = oci_parse($c, "select * from employees"); oci_execute($s); oci_fetch_all($s, $res); Since your code probably already looks like this, your DBA can find the top queries in the database and simply tune the system by turning on CRC in the database and issuing an ALTER TABLE statement for candidate tables.  Voila. Another CRC improvement in Oracle 11.2 is that it works with DRCP connection pooling. There is some fine print about what is and isn't cached, check the Oracle manuals for details.  If you're using 11.1 or non-DRCP "dedicated servers" then make sure you use oci_pconnect() persistent connections.  Also in PHP don't bind strings in the query, although binding as SQLT_INT is OK.

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• Implementing the Reactive Manifesto with Azure and AWS

  - by Elton Stoneman

  Originally posted on: http://geekswithblogs.net/EltonStoneman/archive/2013/10/31/implementing-the-reactive-manifesto-with-azure-and-aws.aspxMy latest Pluralsight course, Implementing the Reactive Manifesto with Azure and AWS has just been published! I’d planned to do a course on dual-running a messaging-based solution in Azure and AWS for super-high availability and scale, and the Reactive Manifesto encapsulates exactly what I wanted to do. A “reactive” application describes an architecture which is inherently resilient and scalable, being event-driven at the core, and using asynchronous communication between components. In the course, I compare that architecture to a classic n-tier approach, and go on to build out an app which exhibits all the reactive traits: responsive, event-driven, scalable and resilient. I use a suite of technologies which are enablers for all those traits: ASP.NET SignalR for presentation, with server push notifications to the user Messaging in the middle layer for asynchronous communication between presentation and compute Azure Service Bus Queues and Topics AWS Simple Queue Service AWS Simple Notification Service MongoDB at the storage layer for easy HA and scale, with minimal locking under load. Starting with a couple of console apps to demonstrate message sending, I build the solution up over 7 modules, deploying to Azure and AWS and running the app across both clouds concurrently for the whole stack - web servers, messaging infrastructure, message handlers and database servers. I demonstrating failover by killing off bits of infrastructure, and show how a reactive app deployed across two clouds can survive machine failure, data centre failure and even whole cloud failure. The course finishes by configuring auto-scaling in AWS and Azure for the compute and presentation layers, and running a load test with blitz.io. The test pushes masses of load into the app, which is deployed across four data centres in Azure and AWS, and the infrastructure scales up seamlessly to meet the load – the blitz report is pretty impressive: That’s 99.9% success rate for hits to the website, with the potential to serve over 36,000,000 hits per day – all from a few hours’ build time, and a fairly limited set of auto-scale configurations. When the load stops, the infrastructure scales back down again to a minimal set of servers for high availability, so the app doesn’t cost much to host unless it’s getting a lot of traffic. This is my third course for Pluralsight, with Nginx and PHP Fundamentals and Caching in the .NET Stack: Inside-Out released earlier this year. Now that it’s out, I’m starting on the fourth one, which is focused on C#, and should be out by the end of the year.

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• Database Security: The First Step in Pre-Emptive Data Leak Prevention

  - by roxana.bradescu

  With WikiLeaks raising awareness around information leaks and the harm they can cause, many organization are taking stock of their own information leak protection (ILP) strategies in 2011. A report by IDC on data leak prevention stated: Increasing database security is one of the most efficient and cost-effective measures an organization can take to prevent data leaks. By utilizing the data protection, access control, account management, encryption, log management, and other security controls inherent in the database management system, entities can institute first-level control over the widest range of protected information. As a central repository for unstructured data, which is growing at leaps and bounds, the database should be the first layer providing information leakage protection. Unfortunately, most organizations are not taking sufficient steps to protect their databases according to a survey of the Independent Oracle User Group. For example, any operating system administrator or database administrator can access the all the data stored in the database in most organizations. Without any kind of auditing or monitoring. And it's not just administrators, database users can typically access the database with ad-hoc query tools from their desktop and by-pass any application level controls. Despite numerous regulations calling for controls to limit the powers of insiders, most organizations still put too many privileges in the hands of their employees. Time and time again these excess privileges have backfired. Internal agents were implicated in almost half of data breaches according to the Verizon Data Breach Investigations Report and the rate is rising. Hackers also took advantage of these excess privileges very successfully using stolen credentials and SQL injection attacks. But back to the insiders. Who are these insiders and why do they do it? In 2002, the U.S. Secret Service (USSS) behavioral psychologists and CERT information security experts formed the Insider Threat Study team to examine insider threat cases that occurred in US critical infrastructure sectors, and examined them from both a technical and a behavioral perspective. A series of fascinating reports has been published as a result of this work. You can learn more by watching the ISSA Insider Threat Web Conference. So as your organization starts to look at data leak prevention over the coming year, start off by protecting your data at the source - your databases. IDC went on to say: Any enterprise looking to improve its competitiveness, regulatory compliance, and overall data security should consider Oracle's offerings, not only because of their database management capabilities but also because they provide tools that are the first layer of information leak prevention. Learn more about Oracle Database Security solutions and get the whitepapers, demos, tutorials, and more that you need to protect data privacy from internal and external threats.

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• eSTEP Newsletter October 2012 now available

  - by uwes

  Dear Partners,We would like to inform you that the October '12 issue of our Newsletter is now available.The issue contains information to the following topics:News from CorpOracle Announces Oracle Solaris 11.1 at Oracle OpenWorld; Oracle Announces Oracle Exadata X3 Database In-Memory Machine; Oracle Enterprise Manager 12c introduces New Tools and Programs for Partners; Oracle Unveils First Industry-Specific Engineered System - the Oracle Networks Applications Platform,;  Oracle Unveils Expanded Oracle Cloud Offerings; Oracle Outlines Plans to Make the Future Java During JavaOne 2012 Strategy Keynote; Some interesting Java Facts and Figures; Oracle Announces MySQL 5.6 Release Candidate Technical Section What's up with LDoms (4 tech articles); Oracle SPARC T4 Systems cut Complexity, cost of Cryptographic Tasks; PeopleSoft Enterprise Financials 9.1; PeopleSoft HCM 9.1 combined online and batch benchmark,; Product Update Bulletin Oracle Solaris Cluster Oct 2012; Sun ZFS Storage 7420; SPARC Product Line Update; SPARC M-series -  New DAT 160 plus EOL of M3000 series; SPARC SuperCluster and SPARC T4 Servers Included in Enterprise Reference Architecture Sizing Tool; Oracle MagazineLearning & EventsRecently delivered Techcasts: An Update after the Oracle Open World, An Update on OVM Server for SPARC; Update to Oracle Database ApplianceReferencesBridgestone Aircraft Tire Reduces Required Disk Capacity by 50% with Virtualized Storage Solution; Fiat Group Automobiles Aligns Operational Decisions with Strategy by Using End-to-End Enterprise Performance Management System; Birkbeck, University of London Develops World-Class Computer Science Facilities While Reducing Costs with Ultrareliable and Scalable Data Infrastructure How toIntroducing Oracle System Assistant; How to Prepare a ZFS Storage Appliance to Serve as a Storage Device; Migrating Oracle Solaris 8 P2V with Oracle Database 10.2 and ASM; White paper on Best Practices for Building a Virtualized SPARC Computing Environment, How to extend the Oracle Solaris Studio IDE with NetBeans Plug-Ins; How I simplified Oracle Database 11g Installation on Oracle Linux 6You find the Newsletter on our portal under eSTEP News ---> Latest Newsletter. You will need to provide your email address and the pin below to get access. Link to the portal is shown below.URL: http://launch.oracle.com/PIN: eSTEP_2011Previous published Newsletters can be found under the Archived Newsletters section and more useful information under the Events, Download and Links tab. Feel free to explore and any feedback is appreciated to help us improve the service and information we deliver.Thanks and best regards,Partner HW Enablement EMEA

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• Introducing Windows Azure Mobile Services

  - by Clint Edmonson

  Today I’m excited to share that the Windows Azure Mobile Services public preview is now available. This preview provides a turnkey backend cloud solution designed to accelerate connected client app development. These services streamline the development process by enabling you to leverage the cloud for common mobile application scenarios such as structured storage, user authentication and push notifications. If you’re building a Windows 8 app and want a fast and easy path to creating backend cloud services, this preview provides the capabilities you need. You to take advantage of the cloud to build and deploy modern apps for Windows 8 devices in anticipation of general availability on October 26th. Subsequent preview releases will extend support to iOS, Android, and Windows Phone. Features The preview makes it fast and easy to create cloud services for Windows 8 applications within minutes. Here are the key benefits:  Rapid development: configure a straightforward and secure backend in less than five minutes. Create modern mobile apps: common Windows Azure plus Windows 8 scenarios that Windows Azure Mobile Services preview will support include:  Automated Service API generation providing CRUD functionality and dynamic schematization on top of Structured Storage Structured Storage with powerful query support so a Windows 8 app can seamlessly connect to a Windows Azure SQL database Integrated Authentication so developers can configure user authentication via Windows Live Push Notifications to bring your Windows 8 apps to life with up to date and relevant information Access structured data: connect to a Windows Azure SQL database for simple data management and dynamically created tables. Easy to set and manage permissions. Pricing One of the key things that we’ve consistently heard from developers about using Windows Azure with mobile applications is the need for a low cost and simple offer. The simplest way to describe the pricing for Windows Azure Mobile Services at preview is that it is the same as Windows Azure Websites during preview. What’s FREE? Run up to 10 Mobile Services for free in a multitenant environment Free with valid Windows Azure Free Trial 1GB SQL Database Unlimited ingress 165MB/day egress  What do I pay for? Scaling up to dedicated VMs Once Windows Azure Free Trial expires - SQL Database and egress     Getting Started To start using Mobile Services, you will need to sign up for a Windows Azure free trial, if you have not done so already.  If you already have a Windows Azure account, you will need to request to enroll in this preview feature. Once you’ve enrolled, this getting started tutorial will walk you through building your first Windows 8 application using the preview’s services. The developer center contains more resources to teach you how to: Validate and authorize access to data using easy scripts that execute securely, on the server Easily authenticate your users via Windows Live Send toast notifications and update live tiles in just a few lines of code Our pricing calculator has also been updated for calculate costs for these new mobile services. Questions? Ask in the Windows Azure Forums. Feedback? Send it to [email protected].

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• ANTS Memory Profiler 7.0

  - by Sam Abraham

  In the next few lines, I would like to briefly review ANTS Memory Profiler 7.0.  I was honored to be extended the opportunity to review this valuable tool as part of the GeeksWithBlogs influencers Program, a quarterly award providing its recipients access to valuable tools and enabling them with an opportunity to provide a brief write-up reviewing the complimentary tools they receive.   Typical Usage   ANTS Memory Profiler 7.0 is very intuitive and easy to use for any user be it novice or expert. A simple yet comprehensive menu screen enables the selection of the appropriate program type to profile as well as the executable or site for this program.   A typical use case starts with establishing a baseline memory snapshot, which tells us the initial memory cost used by the program under normal or low activity conditions. We would then take a second snapshot after the program has performed an activity which we want to investigate for memory leaks. We can then compare the initial baseline snapshot against the snapshot when the program has completed processing the activity in question to study anomalies in memory that did not get freed-up after the program has completed its performed function. The following are some screenshots outlining the selection of the program to profile (an executable for this demonstration’s purposes).   Figure 1 - Getting Started   Figure 2 - Selecting an Application to Profile     Features and Options   Right after the second snapshot is generated, Memory Profiler gives us immediate access to information on memory fragmentation, size differences between snapshots, unmanaged memory allocation and statistics on the largest classes taking up un-freed memory space.   We would also have the option to itemize objects held in memory grouped by object types within which we can study the instances allocated of each type. Filtering options enable us to quickly narrow object instances we are interested in.   Figure 3 - Easily accessible Execution Memory Information   Figure 4 - Class List   Figure 5 - Instance List   Figure 6-  Retention Graph for a Particular Instance   Conclusion I greatly enjoyed the opportunity to evaluate ANTS Memory Profiler 7.0. The tool's intuitive User Interface design and easily accessible menu options enabled me to quickly identify problem areas where memory was left unfreed in my code.     Tutorials and References  FInd out more About ANTS Memory Profiler 7.0 http://www.red-gate.com/supportcenter/Product?p=ANTS Memory Profiler   Checkout what other reviewers of this valuable tool have already shared: http://geekswithblogs.net/BlackRabbitCoder/archive/2011/03/10/ants-memory-profiler-7.0.aspx http://geekswithblogs.net/mikebmcl/archive/2011/02/28/ants-memory-profiler-7.0-review.aspx

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• Started wrong with a project. Should I start over?

  - by solidsnake

  I'm a beginner web developer (one year of experience). A couple of weeks after graduating, I got offered a job to build a web application for a company whose owner is not much of a tech guy. He recruited me to avoid theft of his idea, the high cost of development charged by a service company, and to have someone young he can trust onboard to maintain the project for the long run (I came to these conclusions by myself long after being hired). Cocky as I was back then, with a diploma in computer science, I accepted the offer thinking I can build anything. I was calling the shots. After some research I settled on PHP, and started with plain PHP, no objects, just ugly procedural code. Two months later, everything was getting messy, and it was hard to make any progress. The web application is huge. So I decided to check out an MVC framework that would make my life easier. That's where I stumbled upon the cool kid in the PHP community: Laravel. I loved it, it was easy to learn, and I started coding right away. My code looked cleaner, more organized. It looked very good. But again the web application was huge. The company was pressuring me to deliver the first version, which they wanted to deploy, obviously, and start seeking customers. Because Laravel was fun to work with, it made me remember why I chose this industry in the first place - something I forgot while stuck in the shitty education system. So I started working on small projects at night, reading about methodologies and best practice. I revisited OOP, moved on to object-oriented design and analysis, and read Uncle Bob's book Clean Code. This helped me realize that I really knew nothing. I did not know how to build software THE RIGHT WAY. But at this point it was too late, and now I'm almost done. My code is not clean at all, just spaghetti code, a real pain to fix a bug, all the logic is in the controllers, and there is little object oriented design. I'm having this persistent thought that I have to rewrite the whole project. However, I can't do it... They keep asking when is it going to be all done. I can not imagine this code deployed on a server. Plus I still know nothing about code efficiency and the web application's performance. On one hand, the company is waiting for the product and can not wait anymore. On the other hand I can't see myself going any further with the actual code. I could finish up, wrap it up and deploy, but god only knows what might happen when people start using it. What do you think I should do?

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• Lubuntu wireless issue with Broadcom chipset

  - by Variant Web Solutions

  I'm a web dev that just started a new venture in buying wiped laptops in bulk and selling them at a low cost to lower income families that want a laptop that will simply preform and not become virus ridden and require constant maintenance, so naturally I opted for a linux distro and after some research, lubuntu was my top pick. I'm not a stranger to linux as all of my servers for my web dev business are linux, but I am however new to L/Ubuntu and I'm having some issues with both wifi (broadcom chipsets) on the 20 or so dells that I have right now, D800's, D810's and E5400's. Not sure if you can point me in a solid direction, I've scoured (and implemented) the suggestions on ask ubuntu and still coming up short. On one of the e5400's ( though they all seem to suffer the same errors) I got the following: [code]dell-latitude-e5400@dell-Latitude-E5400:~$ iwconfig lo no wireless extensions. eth0 no wireless extensions. dell-latitude-e5400@dell-Latitude-E5400:~$ lspci 00:00.0 Host bridge: Intel Corporation Mobile 4 Series Chipset Memory Controller Hub (rev 07) 00:02.0 VGA compatible controller: Intel Corporation Mobile 4 Series Chipset Integrated Graphics Controller (rev 07) 00:02.1 Display controller: Intel Corporation Mobile 4 Series Chipset Integrated Graphics Controller (rev 07) 00:1a.0 USB controller: Intel Corporation 82801I (ICH9 Family) USB UHCI Controller #4 (rev 02) 00:1a.1 USB controller: Intel Corporation 82801I (ICH9 Family) USB UHCI Controller #5 (rev 02) 00:1a.2 USB controller: Intel Corporation 82801I (ICH9 Family) USB UHCI Controller #6 (rev 02) 00:1a.7 USB controller: Intel Corporation 82801I (ICH9 Family) USB2 EHCI Controller #2 (rev 02) 00:1b.0 Audio device: Intel Corporation 82801I (ICH9 Family) HD Audio Controller (rev 02) 00:1c.0 PCI bridge: Intel Corporation 82801I (ICH9 Family) PCI Express Port 1 (rev 02) 00:1c.1 PCI bridge: Intel Corporation 82801I (ICH9 Family) PCI Express Port 2 (rev 02) 00:1c.4 PCI bridge: Intel Corporation 82801I (ICH9 Family) PCI Express Port 5 (rev 02) 00:1d.0 USB controller: Intel Corporation 82801I (ICH9 Family) USB UHCI Controller #1 (rev 02) 00:1d.1 USB controller: Intel Corporation 82801I (ICH9 Family) USB UHCI Controller #2 (rev 02) 00:1d.2 USB controller: Intel Corporation 82801I (ICH9 Family) USB UHCI Controller #3 (rev 02) 00:1d.7 USB controller: Intel Corporation 82801I (ICH9 Family) USB2 EHCI Controller #1 (rev 02) 00:1e.0 PCI bridge: Intel Corporation 82801 Mobile PCI Bridge (rev 92) 00:1f.0 ISA bridge: Intel Corporation ICH9M LPC Interface Controller (rev 02) 00:1f.2 IDE interface: Intel Corporation 82801IBM/IEM (ICH9M/ICH9M-E) 2 port SATA Controller [IDE mode] (rev 02) 00:1f.3 SMBus: Intel Corporation 82801I (ICH9 Family) SMBus Controller (rev 02) 00:1f.5 IDE interface: Intel Corporation 82801IBM/IEM (ICH9M/ICH9M-E) 2 port SATA Controller [IDE mode] (rev 02) 02:01.0 CardBus bridge: Ricoh Co Ltd RL5c476 II (rev ba) 02:01.1 FireWire (IEEE 1394): Ricoh Co Ltd R5C832 IEEE 1394 Controller (rev 04) 02:01.2 SD Host controller: Ricoh Co Ltd R5C822 SD/SDIO/MMC/MS/MSPro Host Adapter (rev 21) 09:00.0 Ethernet controller: Broadcom Corporation NetXtreme BCM5761e Gigabit Ethernet PCIe (rev 10) dell-latitude-e5400@dell-Latitude-E5400:~$ rfkill Usage: rfkill [options] command Options: --version show version (0.5-1ubuntu1 (Ubuntu)) Commands: help event list [IDENTIFIER] block IDENTIFIER unblock IDENTIFIER where IDENTIFIER is the index no. of an rfkill switch or one of: all wifi wlan bluetooth uwb ultrawideband wimax wwan gps fm nfc dell-latitude-e5400@dell-Latitude-E5400:~$ [/code]

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• How to handle interruptions in developer work without losing concentration? [closed]

  - by tomaszs

  I work as a developer for some years now. Mainly the issue why it's antisocial work is because you need to spend much time programming. I've been always the kind of developer who likes to cut off from any sources of distraction and spend several hours on project because in this way i (as i hope) do it faster. There are also other kinds of developers, more social that can chat, read, watch movies while development and they are ok with this and don't hesitate to be interrupted in their work in any time and come back to the project without any problem. For me any distraction is source of frustration because i need to spend substantial time to load my mind with all info about the project and to concentrate back on the tasks. I always thought it's better to do this that way because project is completed faster. But it makes some things difficult: it's hard to chat with someone who needs to have some important info: because you are a bit frustrated when you know you loose your Zen. And sometimes its more important to chat with someone than to loose Zen. Well.. mostly in any other kind of work the ability to be "multitask" is very important. But as a developer and as a person it's also very important to stay social. And i see now that the problem of concentration makes it difficult to make the right chose: the cost of maintaining concentration is just sometimes so damn high! So is it only me that i have so little concentration skills so any interruption is for me a big deal? Maybe it's just i have so bad memory so that i dont remember all issues of a project so long? Or maybe i develop the project in a fashion that requires me to store so much info on my mind only to be able to start working with code? Or should i just accept that being more social will make me finish project slower and in the fashion that i personally consider non 100% productive? And it's just normal thing and i should just accept it and start to live like any other person who has many works and don't assume that programming is in any case other than any other work and i just do fuzz about the whole concentration thing? This is question for mid-pro developers. I think you was having the same dillema in your life. I would be glad if you could help me take the right road here because it's just driving me and i suppose people i work with crazy for years.

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• How to implement an intelligent enemy in a shoot-em-up?

  - by bummzack

  Imagine a very simple shoot-em-up, something we all know: You're the player (green). Your movement is restricted to the X axis. Our enemy (or enemies) is at the top of the screen, his movement is also restricted to the X axis. The player fires bullets (yellow) at the enemy. I'd like to implement an A.I. for the enemy that should be really good at avoiding the players bullets. My first idea was to divide the screen into discrete sections and assign weights to them: There are two weights: The "bullet-weight" (grey) is the danger imposed by a bullet. The closer the bullet is to the enemy, the higher the "bullet-weight" (0..1, where 1 is highest danger). Lanes without a bullet have a weight of 0. The second weight is the "distance-weight" (lime-green). For every lane I add 0.2 movement cost (this value is kinda arbitrary now and could be tweaked). Then I simply add the weights (white) and go to the lane with the lowest weight (red). But this approach has an obvious flaw, because it can easily miss local minima as the optimal place to go would be simply between two incoming bullets (as denoted with the white arrow). So here's what I'm looking for: Should find a way through bullet-storm, even when there's no place that doesn't impose a threat of a bullet. Enemy can reliably dodge bullets by picking an optimal (or almost optimal) solution. Algorithm should be able to factor in bullet movement speed (as they might move with different velocities). Ways to tweak the algorithm so that different levels of difficulty can be applied (dumb to super-intelligent enemies). Algorithm should allow different goals, as the enemy doesn't only want to evade bullets, he should also be able to shoot the player. That means that positions where the enemy can fire at the player should be preferred when dodging bullets. So how would you tackle this? Contrary to other games of this genre, I'd like to have only a few, but very "skilled" enemies instead of masses of dumb enemies.

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• How to leverage the internal HTTP endpoint available on Azure web roles?

  - by Alfredo Delsors

  Imagine you have a Web application using an in-memory collection that changes occasionally but is used very often. The collection gets loaded from storage on the Application_Start global.asax event and is updated whenever its content changes. If you want to deploy this application on Azure you need to keep in mind that more than one instance of the application can be running at any time and therefore you need to provide some mechanism to keep all instances informed with the latest changes. Because the communication through internal endpoints between Azure role instances is at no cost, a good solution can be maintaining the information on Azure Storage Tables, reading its contents on the Application_Start event and populating its changes to all other instances using the internal HTTP port available on Azure Web Roles. You need to follow these steps to leverage the internal HTTP endpoint available on Azure web roles to maintain all instances up to date. 1.   Define an internal HTTP endpoint in the Web Role properties, for example InternalHttpEndpoint   2.   Add a new WCF service to the Web Role, for example NotificationService.svc 3.   Disable multiple site bindings in web.config: <serviceHostingEnvironment multipleSiteBindingsEnabled="false"> 4.   Add a method on the new service to receive notifications from other role instances. namespace Service { [ServiceContract] public interface INotificationService { [OperationContract(IsOneWay = true)] void Notify(Information info); } } 5.   Declare a class that inherits from System.ServiceModel.Activation.ServiceHostFactory and override the method CreateServiceHost to host the internal endpoint. public class InternalServiceFactory : ServiceHostFactory { protected override ServiceHost CreateServiceHost(Type serviceType, Uri[] baseAddresses) { var internalEndpointAddress = string.Format( "http://{0}/NotificationService.svc", RoleEnvironment.CurrentRoleInstance.InstanceEndpoints["InternalHttpEndpoint"].IPEndpoint); ServiceHost host = new ServiceHost( typeof(NotificationService), new Uri(internalEndpointAddress)); BasicHttpBinding binding = new BasicHttpBinding(SecurityMode.None); host.AddServiceEndpoint( typeof(INotificationService), binding, internalEndpointAddress); return host; } } Note that you can use SecurityMode.None because the internal endpoint is private to the instances of the service. 6.   Edit the markup of the service right clicking the svc file and selecting "View markup" to add the new factory as the factory to be used to create the service <%@ ServiceHost Language="C#" Debug="true" Factory="Service.InternalServiceFactory" Service="Service.NotificationService" CodeBehind="NotificationService.svc.cs" %> 7.   Now you can notify changes to other instances using this code: var current = RoleEnvironment.CurrentRoleInstance; var endPoints = current.Role.Instances .Where(instance => instance != current) .Select(instance => instance.InstanceEndpoints["InternalHttpEndpoint"]); foreach (var ep in endPoints) { EndpointAddress address = new EndpointAddress( String.Format("http://{0}/NotificationService.svc", ep.IPEndpoint)); BasicHttpBinding binding = new BasicHttpBinding(SecurityMode.None); var factory = new ChannelFactory<INotificationService>(binding); INotificationService instance = factory.CreateChannel(address); instance.Notify(changedinfo); }

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• Manic Monday - More OpenWorld Solaris Sessions: Developers, Cloud, Customer Insights, Hardware Optimization

  - by Larry Wake

  We're overflowing with Monday sessions; literally more than one person can take in. Learn more about what's new in Oracle Solaris Studio, hear about the latest x86 and SPARC hardware optimizations, get some insights on cloud deployment strategies, and find out from your peers what they're doing with Oracle Solaris. If you're an OpenWorld attendee, go to to Schedule Builder to guarantee your space in any session or lab. See yesterday's blog post and the "Focus on Oracle Solaris" guide for even more sessions. Monday, October 1st: 10:45 AM - Maximizing Your SPARC T4 Oracle Solaris Application Performance(CON6382,  Marriott Marquis - Golden Gate C3) Hear how customers and commercial software partners have reached peak performance on SPARC T4 servers and engineered systems with Oracle Solaris Studio and its latest tools for analyzing, reporting, and improving runtime performance: Autoparallelizing, high-performance compilers Performance Analyzer (used to find performance hotspots) Thread Analyzer (to expose data races and deadlocks) Code Analyzer (used to discover latent memory corruption issues) 10:45 Cloud Formation: Implementing IaaS in Practice with Oracle Solaris(CON8787, Moscone South 302) Decisions, decisions--at the same time, we've got a session that covers why Oracle Solaris is the ideal OS for public or private clouds, IaaS or PaaS, with built-in features for elastic infrastructure, unrivaled security, superfast installation and deployment, nonstop availability, and crystal-clear observability. This session will include a customer study on how Oracle Solaris is used in the cloud today to implement the Oracle stack. 12:15 PM - Customer Insight: Oracle Solaris on Oracle Exadata, Oracle Exalogic, and SPARC SuperCluster(CON8760, Moscone South 270) Hear from customers what benefits they have realized from using the Oracle stack on Oracle Exadata and Oracle’s SPARC SuperCluster and from using Oracle Solaris on those engineered systems, taking advantage of built-in lightweight OS virtualization (Zones), enterprise reliability and scale, and other key features. 1:45 PM - Case Study: Mobile Tornado Uses Oracle Technology for Better RAS and TCO?(CON4281, Moscone West 2005) Mobile Tornado develops and markets instant communication platforms, replacing traditional radio networks with cellular networks. Its critical concern is uptime. Find out how they've used Oracle Solaris, Netra SPARC T4, and Oracle Solaris Cluster, including Oracle Solaris ZFS and Zones, for their Oracle Database deployments to improve reliability and drive down cost. 3:15 PM - Technical Panel: Developing High Performance Applications on Oracle Solaris(CON7196, Marriott Marquis - Golden Gate C2) Engineers from the Oracle Solaris, Oracle Database, and Oracle Tuxedo development teams, and Oracle ISV Engineering discuss how they develop high-performance enterprise applications that take advantage of Oracle's SPARC and x86 servers, with Oracle Solaris Studio and new Oracle Solaris 11 features. Topics will include developer tools, parallel frameworks, best practices, and methodologies, as well as insights and case studies on parallelizing and optimizing application performance on Oracle Solaris. Bring your best questions! 3:15 PM -  x86 Power Management with Oracle Solaris: Current State, Opportunities, and Future(CON6271, Moscone West 2012) Another option for this time slot: learn about how Intel Xeon and Oracle Solaris work together to reduce server power consumption. This presentation addresses some of the recent power management improvements in Oracle Solaris, opportunities to further improve energy efficiency, and some future directions for Oracle Solaris power management.

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• Agile Documentation

  - by Nick Harrison

  We all know that one of the premises of the agile manifesto is to value Working Software over Comprehensive Documentation. This is a wonderful idea and it takes a tremendous burden off of project implementations. I have seen as many projects fail because of the maintenance weight of the project documentations as I have for any reason. But this goal as important as it is may not always be practical. Sometimes the client will simply insist on tedious documentation despite the arguments against it. This may be to calm a nervous client. This may be to satisfy an audit / compliance requirement. This may be a non-too subtle attempt at sabotaging the project. Ok, it is probably not an all out attempt to sabotage the project, but it will probably feel that way. So what can we do to keep to the spirit of the Agile Manifesto but still meet the needs of the client wanting the documentation? This is a good question that I have been puzzling over lately! I hope to explore some possible answers more fully here. A common theme that my solutions are likely to follow is the same theme that I often follow with simplifying complex business logic. Make it table driven! My thought is that the sought after documentation could be a report or reports out of a metadata repository. Reports are much easier to maintain than hand written documentation. Here are a few additional advantages that we can explore over time: Reports will take advantage of the fact that different people have different needs and different format requirements Reports and the supporting metadata are more easily validated and the validation can be automated. If the application itself uses this metadata than there never has to be a question as to whether or not the metadata is up to date. It is up to date or the application would not work. In many cases we should be able to automatically gather most of the Meta data that we need using reflection, system tables, etc. I think that this will lower the total cost of ownership for the documentation and may provide something useful beyond having a pretty document to look at.  What are your thoughts?

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• Why is multithreading often preferred for improving performance?

  - by user1849534

  I have a question, it's about why programmers seems to love concurrency and multi-threaded programs in general. I'm considering 2 main approaches here: an async approach basically based on signals, or just an async approach as called by many papers and languages like the new C# 5.0 for example, and a "companion thread" that manages the policy of your pipeline a concurrent approach or multi-threading approach I will just say that I'm thinking about the hardware here and the worst case scenario, and I have tested this 2 paradigms myself, the async paradigm is a winner at the point that I don't get why people 90% of the time talk about multi-threading when they want to speed up things or make a good use of their resources. I have tested multi-threaded programs and async program on an old machine with an Intel quad-core that doesn't offer a memory controller inside the CPU, the memory is managed entirely by the motherboard, well in this case performances are horrible with a multi-threaded application, even a relatively low number of threads like 3-4-5 can be a problem, the application is unresponsive and is just slow and unpleasant. A good async approach is, on the other hand, probably not faster but it's not worst either, my application just waits for the result and doesn't hangs, it's responsive and there is a much better scaling going on. I have also discovered that a context change in the threading world it's not that cheap in real world scenario, it's in fact quite expensive especially when you have more than 2 threads that need to cycle and swap among each other to be computed. On modern CPUs the situation it's not really that different, the memory controller it's integrated but my point is that an x86 CPUs is basically a serial machine and the memory controller works the same way as with the old machine with an external memory controller on the motherboard. The context switch is still a relevant cost in my application and the fact that the memory controller it's integrated or that the newer CPU have more than 2 core it's not bargain for me. For what i have experienced the concurrent approach is good in theory but not that good in practice, with the memory model imposed by the hardware, it's hard to make a good use of this paradigm, also it introduces a lot of issues ranging from the use of my data structures to the join of multiple threads. Also both paradigms do not offer any security abut when the task or the job will be done in a certain point in time, making them really similar from a functional point of view. According to the X86 memory model, why the majority of people suggest to use concurrency with C++ and not just an async approach ? Also why not considering the worst case scenario of a computer where the context switch is probably more expensive than the computation itself ?

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• Embracing Imperfection

  - by Johnm

  The pursuit of perfection is a road on which we often find ourselves traveling. It is an unpaved road filed with pot-holes and ruts that often destroy our stride. The shoulders of this road are lined with the bones and rotting carcasses of well planned projects, solutions and dreams of others who have dared the journey. Often the choice to engage in this travel is a compulsive one. We can't help but to pack our bags and make the trip. We justify it by equating it to the delivery of a quality product or service. We use our past travels as validation of our worthiness and value. Our shared experience, as tortured pilgrims of perfection, reveals that each odyssey that bewitched us resulted in a stark reminder of the very weaknesses and fears that we were attempting to mollify. The voice of the critic that berated us for the lack of craftsmanship was our own. Although, at the end of the journey our own critical voice was joined by the gnashing of teeth of those who could not reap the fruit of your labor due to its lack of timely delivery. There is another road in which to travel. It is the pursuit of embracing imperfection. The cost of traveling this route is your contribution to its eternal construction. Each segment is designed uniquely. At times it has the appearance of a patchwork quilt; while other times it is well organized and highly measured. In all cases, its construction has continually advanced and been utilized as each segment was delivered by its architect. Those who choose to select this spindle of these crossroads crack open the shells of their fears to reveal the vapor that is within. They construct their houses upon these shells. Through their hunger for mastery they wring every drop of nectar from failure and discard its husks to the ditches of this road. Through their efforts the thoroughfare begins to develop a personality of its own, a beautifully human one, rich with the strengths and weaknesses of all of its contributors. Like many of us, the pursuit of perfection has not served me well. In fact, I would say that it has been more damaging than it has been helpful. While the perfectionist in me occasionally makes its presence known, I consider myself a "recovering perfectionist". It is evident to me that there is immense beauty found in imperfection. I choose to embrace it. It is grounding. It is constructive. It is honest.

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• BI&EPM in Focus November 2013

  - by Mike.Hallett(at)Oracle-BI&EPM

  Normal 0 false false false EN-GB X-NONE X-NONE IBM is Embracing Oracle Exalytics: The Velocity of Thought and Action (link) Customers Ambulance Victoria, Australia, uses analytics and modelling to serve the expanding needs of a growing population (link) Cablemás Selects Oracle to Speed Customer Data Insights (link) National Instruments Introduces New Business Intelligence Solutions—Runs Reports up to 30x Faster, and Expands Customer Insight (link) FLSmidth Ensures Precise, Transparent Financial Reporting at All Business Levels, Reduces Financial Consolidation Time by up to 40% (link) Enterprise Performance Management Partner Edgewater Ranzal Webinar Series Mitigate Your Biggest EPM Project Risk - Thursday, 21st November - Register here:  4.00 GMT Capital Planning in the Energy Industry - Tuesday, 26th November - Register here:  4.00 GMT Driving Value in the Retail Industry Using Hyperion Strategic Finance (HSF)  - Tuesday, 10th December - Register here:  7.00 GMT Dec 11, Look Smarter Selling Hyperion Profitability & Cost Management (HPCM) Webcast (link) EPM System Infrastructure Tips & Tricks Support: November EPM Patch Set Updates released Business Analytics Monthly Index - October 2013 Hyperion Smart View Assistance with OBIEE 11.1.1.7 Hyperion Disclosure Management 11.1.2.3.330 PSU 17444967 [Doc ID 1592645.1] Hyperion Financial Close Management (FCM) 11.1.2.3.100 PSU 16989110 [Doc ID 1592644.1] Business  Intelligence BI-Apps Whitepaper: Packaged Analytic Applications: Accelerating Time and Value By Wayne Eckerson (link) BI Apps Blog: A Closer Look at Oracle Price Analytics (link) Blog: Taking Your Business Scorecard Golfing (link) Blog: Practical Uses of Business Scorecards, from Company-Wide to Process Specific (link) Nov 19, Big Data at Work Series: How Delphi Harnesses Big Data to Improve Warranty Response & Customer Satisfaction (link) Rittman Mead Blog: Oracle BI Apps 11.1.1.7.1 – GoldenGate Integration Support: OBIEE Suite Bundle Patches (understand OBIEE naming convention) [Doc ID 1591422.1] Support Blog: Java update alert: Essbase Administration Services (EAS) 11.1.2.3 (link) Support Blog: OBIEE 11.1.1.7.131017 now available (link) /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin-top:0cm; mso-para-margin-right:0cm; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0cm; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi; mso-fareast-language:EN-US;}

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• Current State EA: Focus on the Integration!!!

  - by Eric A. Stephens

  A recent project has me at the front end of a large implementation effort covering multiple software components. In addition to the challenges of integrating 15-20 separate and new software components there is the challenge of integrating the portfolio into an existing environment. Like other clients I've worked with and other environments I've worked in for many years, this is typical. The applications are undocumented and under patched leading to a mystery for any architect leading change.  We can boil down most architecture development methodologies (ADM) into first understanding the current/baseline state and then envisioning one or more future states. Many pundits emphasize the need to focus on the future/target states. I agree since enterprise architecture (EA) is about where you are going and not so much where you have been. But to be effective in the future, I contend some focused time needs to be spent on the current state. And specifically on the integration. Integration is always the difficult part of a project (I might put it more coarsely at a cocktail party). While I don't have a case study, my anecdotal experience suggests poorly integrated application portfolios tend to cost more to operate and create entropy when trying to respond to new changes and opportunities. In the aforementioned project, I was able to get one of our EAs assigned to focus on just integration almost immediately. While we're still early in the process, this EA is uncovering all sorts of information that will greatly assist our future state planning for this solution. This information is driving early decision making that we anticipate will accelerate our efforts moving forward. #next_pages_container { width: 5px; hight: 5px; position: absolute; top: -100px; left: -100px; z-index: 2147483647 !important; } #next_pages_container { width: 5px; hight: 5px; position: absolute; top: -100px; left: -100px; z-index: 2147483647 !important; } #next_pages_container { width: 5px; hight: 5px; position: absolute; top: -100px; left: -100px; z-index: 2147483647 !important; } #next_pages_container { width: 5px; hight: 5px; position: absolute; top: -100px; left: -100px; z-index: 2147483647 !important; }

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• What to answer to a customer who asks which one of two equivalent technologies must be used?

  - by MainMa

  As a freelancer, I am often asked by my customers what they must choose between similar elements, neither of which being better than another. Examples: “Do I need my e-commerce website be in PHP or ASP.NET?” “Do I need to host this ordinary web service in Cloud or use an ordinary hosting service?” “Which one is better for my new website: MySQL or Oracle?” etc. There is maybe at most 1% of cases where the choice is relevant, and there is a real, objective reason to use one over another, based on the precise metrics and studies. In all other cases, it doesn't matter at all. It is totally, completely irrelevant, either because there are no implications¹, or because those implications are too small to be taken in account², or, finally, because it's impossible to predict those implications³. If you know one thing and not another one, the answer to those questions is easy: “You can either write the application in C# or Java, both being probably equivalent in your case. Note that I'm a C# developer, so if you choose Java, I would not be able to work on your project and you would need to find another freelancer.” When you know both technologies, you can't answer that. In this case, how to explain to the customer that the question he asks is subject to flamewar and has no real consequences on his project? In other words, how to explain that you've chosen to use one technology rather than an equivalent one for the reasons related to human resources, without giving the impression to be unprofessional or to not care about the project? ¹ Example: Is MySQL better (worse?), performance-wise, compared to Oracle, for a personal website which will be accessed by, oh, let's be optimistic, two people per day? ² Example: for a given project, I was asked to asset if Windows Azure hosting would be cheaper than the hosting of the same application on a well-known ASP.NET hosting provider. The cost revealed to be exactly the same. ³ Example: your customer have an idea of a future application (the idea itself being extremely vague). There is no business plan, no requirements, nothing at all. Just an idea. You are asked if Java is better than C# for this app. What do you answer?

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• Help with Strategy-game AI

  - by f20k

  Hi, I am developing a strategy-game AI (think: Final Fantasy Tactics), and I am having trouble coming up for the design of the AI. My main problem is determining which is the optimal thing for it to do. First let me describe the priority of what action I would like the AI to take: Kill nearest player unit Fulfill primary directive (kill all player units, kill target unit, survive for x turns) Heal ally unit / cast buffer Now the AI can do the following in its turn: Move - {Attack / Ability / Item} (either attack or ability or item) {Attack / Ability / Item} - Move Move closer (if targets not in range) {Attack / Ability / Item} (if move not available) Notes Abilities have various ranges / effects / costs / effects. Each ai unit has maybe 5-10 abilities to choose from. The AI will prioritize killing over safety unless its directive is to survive for x turns. It also doesn't care about ability cost much. While a player may want to save a big spell for later, the AI will most likely use it asap. Movement is on a (hex) grid num of player units: 3-6 num of ai units: 3-7 or more. Probably max 10. AI and player take turns controlling ONE unit, instead of all at the same time. Platform is Android (if program doesnt respond after some time, there will be a popup saying to Force Quit or Wait - which looks really bad!). Now comes the questions: The best ability to use would obviously be the one that hits the most targets for the most damage. But since each ability has different ranges, I won't know if they are in range without exploring each possible place I can move to. One solution would be to go through each possible places to move to, determine the optimal attack at that location - which gives me a list of optimal moves for each location. Then choose the optimal out of the list and execute it. But this will take a lot of CPU time. Is there a better solution? My current idea is to move as close as possible towards the closest, largest group of people, and determine the optimal attack/ability from there. I think this would be a lot less work for the CPU and still allow for wide-range attacks. Its sub-optimal but the AI will still seem 'smart'. Other notes/questions: Am I over-thinking/over-complicating it? Better solution? I am open to all sorts of suggestions I have taken a look at the spell-casting question, but it doesn't take into account the movement - so perhaps use that algo for each possible move location? The top answer mentioned it wasn't great for area-of-effect and group fights - so maybe requires more tweaking? Please, if you mention a graph/tree, let me know basically how to use it. E.g. Node means ability, level corresponds to damage, then search for the deepest node.

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• Contract / Project / Line-Item hierarchy design considerations

  - by Ryan

  We currently have an application that allows users to create a Contract. A contract can have 1 or more Project. A project can have 0 or more sub-projects (which can have their own sub-projects, and so on) as well as 1 or more Line. Lines can have any number of sub-lines (which can have their own sub-lines, and so on). Currently, our design contains circular references, and I'd like to get away from that. Currently, it looks a bit like this: public class Contract { public List<Project> Projects { get; set; } } public class Project { public Contract OwningContract { get; set; } public Project ParentProject { get; set; } public List<Project> SubProjects { get; set; } public List<Line> Lines { get; set; } } public class Line { public Project OwningProject { get; set; } public List ParentLine { get; set; } public List<Line> SubLines { get; set; } } We're using the M-V-VM "pattern" and use these Models (and their associated view models) to populate a large "edit" screen where users can modify their contracts and the properties on all of the objects. Where things start to get confusing for me is when we add, for example, a Cost property to the Line. The issue is reflecting at the highest level (the contract) changes made to the lowest level. Looking for some thoughts as to how to change this design to remove the circular references. One thought I had was that the contract would have a Dictionary<Guid, Project> which would contain ALL projects (regardless of their level in hierarchy). The Project would then have a Guid property called "Parent" which could be used to search the contract's dictionary for the parent object. THe same logic could be applied at the Line level. Thanks! Any help is appreciated.

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• UK Oracle User Group Event: Trends in Identity Management

  - by B Shashikumar

  As threat levels rise and new technologies such as cloud and mobile computing gain widespread acceptance, security is occupying more and more mindshare among IT executives. To help prepare for the rapidly changing security landscape, the Oracle UK User Group community and our partners at Enline/SENA have put together an User Group event in London on Apr 19 where you can learn more from your industry peers about upcoming trends in identity management. Here are some of the key trends in identity management and security that we predicted at the beginning of last year and look how they have turned out so far. You have to admit that we have a pretty good track record when it comes to forecasting trends in identity management and security. Threat levels will grow—and there will be more serious breaches:   We have since witnessed breaches of high value targets like RSA and Epsilon. Most organizations have not done enough to protect against insider threats. Organizations need to look for security solutions to stop user access to applications based on real-time patterns of fraud and for situations in which employees change roles or employment status within a company. Cloud computing will continue to grow—and require new security solutions: Cloud computing has since exploded into a dominant secular trend in the industry. Cloud computing continues to present many opportunities like low upfront costs, rapid deployment etc. But Cloud computing also increases policy fragmentation and reduces visibility and control. So organizations require solutions that bridge the security gap between the enterprise and cloud applications to reduce fragmentation and increase control. Mobile devices will challenge traditional security solutions: Since that time, we have witnessed proliferation of mobile devices—combined with increasing numbers of employees bringing their own devices to work (BYOD) — these trends continue to dissolve the traditional boundaries of the enterprise. This in turn, requires a holistic approach within an organization that combines strong authentication and fraud protection, externalization of entitlements, and centralized management across multiple applications—and open standards to make all that possible.  Security platforms will continue to converge: As organizations move increasingly toward vendor consolidation, security solutions are also evolving. Next-generation identity management platforms have best-of-breed features, and must also remain open and flexible to remain viable. As a result, developers need products such as the Oracle Access Management Suite in order to efficiently and reliably build identity and access management into applications—without requiring security experts. Organizations will increasingly pursue "business-centric compliance.": Privacy and security regulations have continued to increase. So businesses are increasingly look for solutions that combine strong security and compliance management tools with business ready experience for faster, lower-cost implementations.  If you'd like to hear more about the top trends in identity management and learn how to empower yourself, then join us for the Oracle UK User Group on Thu Apr 19 in London where Oracle and Enline/SENA product experts will come together to share security trends, best practices, and solutions for your business. Register Here.

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• Avoiding the Black Hole of Leads

  - by Charles Knapp

  Sales says, "Marketing doesn’t deliver enough qualified leads. So, we generate 90% of our own leads." Meanwhile, Marketing says, "We generate most of the leads. But, Sales doesn’t contact them quickly enough, while the lead is still interested." According to Sirius Decisions: Up to 90% of leads never make it to closure Sales works on only 11% of the leads supplied by Marketing Only 18% of the leads Sales accepts convert to opportunities Yet, 45% of prospects typically buy a product from someone within 12 months The root cause of these commonplace complaints is a disconnect between the funnels of marketing and sales. Unfortunately, we often see companies with an assortment of poorly integrated marketing tools. It takes too long and too many people to move the data around, scrub it, upload it from one system to another, and get it routed to the right sales teams. As a result, leads fall through the cracks, contextual information is lost, and by the time sales actually contacts a customer it may be too late. Sales automation alone is not enough. Marketing automation (including social) is not enough. Sales and Marketing must work together. It’s time to connect the silos of marketing and sales pipelines and analytics. It’s time for integrated Sales and Marketing automation. Integrated pipelines improve lead quality and timeliness. Marketing systems can track a rich set of contextual information about a prospect–self-disclosed information about interests, content viewed, and so on. This insight can equip the sales rep with rich information to make a face-to-face conversation more relevant and more likely to convert to the next stage in the sales process. Integrated lead to revenue (LTR) management provides end-to-end visibility, enabling the company to measure what is working. Marketing can measure its impact on revenue and other business outcomes, and sales can harness and redirect marketing investments to areas where they most help achieve sales objectives. It’s a win-win play. Marketing delivers more leads that are qualified, cuts cost per lead, and demonstrates a strong Return on Marketing Investment (ROMI). Sales spends more time with warm leads and less time on cold calls, achieves higher close rates, and delivers more revenue. Learn more by attending our Integrated Sales and Marketing session at the upcoming CloudWorld conferences. Or, visit our Sales and Marketing Cloud Service site for videos and other learning resources.

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• Profiling Startup Of VS2012 &ndash; Ants Profiler

  - by Alois Kraus

  I just downloaded ANTS Profiler 7.4 to check how fast it is and how deep I can analyze the startup of Visual Studio 2012. The Pro version which is useful does cost 445€ which is ok. To measure a complex system I decided to simply profile VS2012 (Update 1) on my older Intel 6600 2,4GHz with 3 GB RAM and a 32 bit Windows 7. Ants Profiler is really easy to use. So lets try it out. The Ants Profiler does want to start the profiled application by its own which seems to be rather common. I did choose Method Level timing of all managed methods. In the configuration menu I did want to get all call stacks to get full details. Once this is configured you are ready to go.   After that you can select the Method Grid to view Wall Clock Time in ms. I hate percentages which are on by default because I do want to look where absolute time is spent and not something else.   From the Method Grid I can drill down to see where time is spent in a nice and I can look at the decompiled methods where the time is spent. This does really look nice. But did you see the size of the scroll bar in the method grid? Although I wanted all call stacks I do get only about 4 pages of methods to drill down. From the scroll bar count I would guess that the profiler does show me about 150 methods for the complete VS startup. This is nonsense. I will never find a bottleneck in VS when I am presented only a fraction of the methods that were actually executed. I have also tried in the configuration window to also profile the extremely trivial functions but there was no noticeable difference. It seems that the Ants Profiler does filter away way too many details to be useful for bigger systems. If you want to optimize a CPU bound operation inside NUnit then Ants Profiler is with its line level timings a very nice tool to work with. But for bigger stuff it is certainly not usable. I also do not like that I must start the profiled application from the profiler UI. This makes it hard to profile processes which are started by some other process. Next: JetBrains dotTrace

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• Think Before You Leap - Life is Dangerous for Change Agents

  - by technodrone

  So you want to introduce agile methods to your team... The following are some "lessons learned" when from someone who advocated agile/scrum to a group that was not ready for it. "Change agents, in my experience, face negative consequences. Sometimes, most of the time at the beginning, it's painful. This is the question you might have to ask yourself. Do you want to be a developer in scrum project or do you want be a scrum master managing the process? I think with proper mentoring/training, you can become good scrum master. But is that what you want? if yes, you can go ahead, take the training. if you want to be a developer, you may not need to be certified  as scrum master. You can just pick up from a book such as Mike Cohn new book Succeeding with Agile, I am reading it now. It's good. In my experience, I did waste my resources by trying to change the culture. It cost me lot. Instead, I should have focused on technical practices that are core to agile. Then look for teams that are good at agile. I would have saved lot of energy, and time. Try baby steps first yourself in the company, and next with the team, starting with technical practices like writing unit tests, SOLID principles, patterns, refactoring, continuous integration, pairing, and peer code reviews. These have inherent pull that can bring collaboration from a team.  Once you see team adaption in core practices, then you can introduce scrum concepts like user stories/task board etc.  This idea of Leading by example seems to be working for most of the agile folks. You can pitch core practices to the manager, and the team, and start showing them how you are doing.  You can put a road map for agile adaption and you can pitch to your manager. I would include need for scrum master training as part of the road map. " I thought about his advice for a couple of weeks and read about the pitfalls of technical debt and the team not having prior awareness of agile methods. The more I read and think about it the more I think he was right.  What do you think?

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