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  • Keep ASP.NET site and content separate

    - by Nelson
    I have an ASP.NET site in folder x. Currently lots of other static content gets added to folder x and gets mixed in, making it one big mess. I would like to keep the ASP.NET site and the content separate somehow. I know you can create virtual directories in IIS, but there are LOTS and even some content in the root. The content people are not technical and really need an easy way to add it. I would stick everything in a subfolder (they don't touch anything outside, I don't touch their folder), but that would change their URLs (www.example.com/something to www.example.com/content/something). I almost need a way to "merge" two folders and have them act as one. I'm guessing that is impossible since there could be file conflicts, etc. Any other ways I can achieve this?

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  • Multi server management

    - by user788721
    We are running a website that allow users to create their own content, then share it through an iframe. We would like to get more servers to host the user content, and the main one for our website. Each user has a link like xxxx.com/content989856, xxxx.com/content45454545 We were thinking of two options : using a htaccess on the main server that will redirect to the good server but the problem is that if the main server is out, then all the content is out as well using subdomain depending on where the content is hosted, but then if we change the user content from one domain to another one, we will have to change his links as well Do you know a better option or is that really the only two available ? I am wondering how big websites like youtube handle this problem. Thank you very much for your help,

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  • Chalk Talk with John: Business Value of Identity and Access Management

    - by John Brunswick
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Conveying the business value of Identity and Access Management to non technologists can potentially be challenging, especially considering the breadth capability supplied by these technologies. In this episode of Chalk Talk with John, Bob at Codeaway Valley asks Jim from Middleware Fields how they are able to manage access to buildings and facilities throughout their community. Bob and his team struggle to keep up with the needs of their community members, while ensuring the community’s safety. Jim shares his creative solution to simplifying the management of access throughout their community in Middleware Fields. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} About me: Hi, I am John Brunswick, an Oracle Enterprise Architect. As an Oracle Enterprise Architect, I focus on the alignment of technical capabilities in support of business vision and objectives, as well as the overall business value of technology.  Before coming to Oracle, I was a Practice Manager within BEA System's Business Interaction Division consulting organization, orchestrating enterprise systems in support of line of business goals. Follow me on Twitter and visit my site for Oracle Fusion Middleware related tips.

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  • Release Management as Orchestra

    - by ericajanine
    I read an excellent, concise article (http://www.buildmeister.com/articles/software_release_management_best_practices) on the basics of release management practices. In the article, it states "Release Management is often likened to the conductor of an orchestra, with the individual changes to be implemented the various instruments within it." I played in music ensembles for years, so this is especially close to my heart as example. I learned most of my discipline from hours and hours of practice at the hand of a very skilled conductor and leader. I also learned that the true magic in symphonic performance is one where everyone involved is focused on one sound, one goal. In turn, that solid focus creates a sound and experience bigger than just mechanics alone accomplish. In symphony, a conductor's true purpose is to make you, a performer, better so the overall sound and end product is better. The big picture (the performance of the composition) is the end-game, and all musicians in the orchestra know without question their part makes up an important but incomplete piece of that performance. A good conductor works with each section (e.g. group) to ensure their individual pieces are solid. Let's restate: The conductor leads and is responsible for ensuring those pieces are solid. While the performers themselves are doing the work, the conductor is the final authority on when the pieces are ready or not. If not, the conductor initiates the efforts to get them ready or makes the decision to scrap their parts altogether for the sake of an overall performance. Let it sink in, because it's clear--It is not the performer's call if they play their part as agreed, it's the conductor's final call to allow it. In comparison, if a software release manager is a conductor, the only way for that manager to be effective is to drive the overarching process and execution of individual pieces of a software development lifecycle. It does not mean the release manager performs each and every piece, it means the release manager has oversight and influence because the end-game is a successful software enhancin a useable environment. It means the release manager, not the developer or development manager, has the final call if something goes into a software release. Of course, this is not a process of autocracy or dictation of absolute rule, it's cooperative effort. But the release manager must have the final authority to make a decision if something is ready to be added to the bigger piece, the overall symphony of software changes being considered for package and release. It also goes without saying a release manager, like a conductor, must have full autonomy and isolation from other software groups. A conductor is the one on the podium waving a little stick at the each section and cueing them for their parts, not yelling from the back of the room while also playing a tuba and taking direction from the horn section. I have personally seen where release managers are relegated to being considered little more than coordinators, red-tapers to "satisfy" the demands of an audit group without being bothered to actually respect all that a release manager gives a group willing to employ them fully. In this dysfunctional scenario, development managers, project managers, business users, and other stakeholders have been given nearly full clearance to demand and push their agendas forward, causing a tail-wagging-the-dog scenario where an inherent conflict will ensue. Depending on the strength, determination for peace, and willingness to overlook a built-in expectation that is wrong, the release manager here must face the crafted conflict head-on and diffuse it as quickly as possible. Then, the release manager must clearly make a case why a change cannot be released without negative impact to all parties involved. If a political agenda is solely driving a software release, there IS no symphony, there is no "software lifecycle". It's just out-of-tune noise. More importantly, there is no real conductor. Sometimes, just wanting to make a beautiful sound is not enough. If you are a release manager, are you freed up enough to move, to conduct the sections of software creation to ensure a solid release performance is possible? If not, it's time to take stock in what your role actually is and see if that is what you truly want to achieve in your position. If you are, then you can successfully build your career and that of the people in your groups to create truly beautiful software (music) together.

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  • Vitality of Product Information Management Showcased at OpenWorld 2012

    - by Mala Narasimharajan
     By Sachin Patel Can you hear the countdown clock ticking!! OpenWorld 2012 is almost here and as I write this Oracle is buzzing with fresh new ideas and solutions that will be showcased this year. What an exciting time for all of us to be in midst of a digital revolution. Whether it is Apple fans clamoring to find every new feature that has been added to the iPhone 5 or a startup launching a new digital thermostat (has anyone looked at the new one from Nest ), product information is a vital for companies to grow and compete in this cut-throat market. Customer today struggle to aggregate and enrich this product data from the myriad of systems they have in place to run their businesses and operations. Having a product information strategy is paramount to align your sales channels and operations with the most accurate and upto date product data. We have a number of sessions this year at OpenWorld where you can gain more insight into how Oracle’s next generation of Fusion Applications, in this case Fusion Product Hub can provide you with a solution to streamline and get control of your Product Master Data. Enabling Trusted Enterprise Product Data with Oracle Fusion Product HubTuesday, October 2nd 11:45 am, Moscone West 2022 Join me Sachin Patel, Director of Product Strategy and Milan Bhatia, VP of Development as we discuss how you can enable trusted product master data in your enterprise. In this session we plan to cover the challenges companies face today in mastering product data. The discussion will also include how Fusion Product Hub brings new and innovative features to empower your product data owners to create a holistic and rich product definition that can be leveraged across your enterprise. We will also be joined by Pawel Fidelus from Fideltronik an Early Adopter for Fusion Product Hub who will showcase their plans to implement Fusion Product Hub and the value it will bring to Fideltronik Multichannel Fulfillment Excellence in Direct-to-Consumer Market Thursday, October 4th, 12:45 am, Moscone West 2024 Do you have multiple order capture systems? Do you have difficulty in fulfilling orders for your customers across various channels and suppliers? Mark Carson, Director, Fusion DOO and Brad Kerr, Director, AGSS will be showcasing the Fusion Distributed Order Orchestration solution and how companies can orchestrate orders from multiple order capture systems and route them to the appropriate fulfillment system. Sachin Patel, Director Product Strategy for Product MDM will highlight the business pain points in consolidating and commercializing data from a Multi Channel Commerce point of view and how Fusion Product Hub helps in allowing you to provide a single source of truth to drive a singular and rich customer experience. Oracle Fusion Supply Chain Management: Customer Adoption and Experiences                                                Wednesday, October 3rd 10:15 am, Moscone West 2003 This is a great session to attend to learn about how Fusion Supply Chain Management and Fusion Product Hub Early Adopters, including Boeing and Fideltronik are leveraging Fusion Applications to improve their Supply Chain operations. Have a great OpenWorld and see you soon!!

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  • Knowledge Management Feedback

    - by Robert Schweighardt
    Did you know that you can provide feedback on Knowledge Management (KM) articles? It's nice to read a technical article that is well-written, the grammar and spelling are correct, the information is up to date, concise, to the point, easy to understand and it flows from one paragraph to another.  And though we always strive for a well-written article, it doesn't always come out that way. Knowledge Management articles are written by Oracle Support Engineers and we welcome your feedback.  Providing feedback helps to improve Oracle's Knowledge Base.  If you're reading a KM article and you have a comment, please let us know about it.  Maybe it's just to fix a spelling or grammatical error.  Maybe there's a broken link that needs to be fixed.  Maybe it's a suggestion to provide additional information.  Maybe the article contains incorrect information.  Maybe some information in the article is outdated.  Maybe something is not clear in the article.  Whatever it is, we want to hear about it.  We value your input! When you provide feedback it goes directly to the owner of the article.  The owner carefully reviews the comment and decides whether or not to implement it.  Most comments are implemented and we strive to implement them within a week!  For those comments that are not implemented, there is normally a good reason.  It may not be feasible to implement the suggestion or the suggestion may not be correct.  We don't take the decision lightly! So how do you provide feedback? Providing feedback on a KM article depends on whether you're a customer or an Oracle Employee. Customer 1. In the upper right hand corner of the article, click on the little +/- Rate this document icon: Note: The grayed out Comments (0) link will only show a number when there are open comments that are still being evaluated. 2. In the Article Rating window, complete as many of the following optional fields as you like and then click the Send Rating button: Rate the article as Excellent, Good or Poor Specify whether the article helped you or not Specify the ease of finding the article Provide whatever comments you have Employee The interface for Oracle Employees is a little bit different, there are more options. 1. The +/- Rate this document icon is also available to employees and is identical to what the customers have.  Please see Customer section above. 2. The Show document comments link shows all comments that have ever been submitted for the article 3. Employees have an additional way to submit a comment.  Click on the little + Add Comment icon: 4. Fill out the Add Comment fields and click the Add Comment button: We look forward to your feedback!

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  • Designing status management for a file processing module

    - by bot
    The background One of the functionality of a product that I am currently working on is to process a set of compressed files ( containing XML files ) that will be made available at a fixed location periodically (local or remote location - doesn't really matter for now) and dump the contents of each XML file in a database. I have taken care of the design for a generic parsing module that should be able to accommodate the parsing of any file type as I have explained in my question linked below. There is no need to take a look at the following link to answer my question but it would definitely provide a better context to the problem Generic file parser design in Java using the Strategy pattern The Goal I want to be able to keep a track of the status of each XML file and the status of each compressed file containing the XML files. I can probably have different statuses defined for the XML files such as NEW, PROCESSING, LOADING, COMPLETE or FAILED. I can derive the status of a compressed file based on the status of the XML files within the compressed file. e.g status of the compressed file is COMPLETE if no XML file inside the compressed file is in a FAILED state or status of the compressed file is FAILED if the status of at-least one XML file inside the compressed file is FAILED. A possible solution The Model I need to maintain the status of each XML file and the compressed file. I will have to define some POJOs for holding the information about an XML file as shown below. Note that there is no need to store the status of a compressed file as the status of a compressed file can be derived from the status of its XML files. public class FileInformation { private String compressedFileName; private String xmlFileName; private long lastModifiedDate; private int status; public FileInformation(final String compressedFileName, final String xmlFileName, final long lastModified, final int status) { this.compressedFileName = compressedFileName; this.xmlFileName = xmlFileName; this.lastModifiedDate = lastModified; this.status = status; } } I can then have a class called StatusManager that aggregates a Map of FileInformation instances and provides me the status of a given file at any given time in the lifetime of the appliciation as shown below : public class StatusManager { private Map<String,FileInformation> processingMap = new HashMap<String,FileInformation>(); public void add(FileInformation fileInformation) { fileInformation.setStatus(0); // 0 will indicates that the file is in NEW state. 1 will indicate that the file is in process and so on.. processingMap.put(fileInformation.getXmlFileName(),fileInformation); } public void update(String filename,int status) { FileInformation fileInformation = processingMap.get(filename); fileInformation.setStatus(status); } } That takes care of the model for the sake of explanation. So whats my question? Edited after comments from Loki and answer from Eric : - I would like to know if there are any existing design patterns that I can refer to while coming up with a design. I would also like to know how I should go about designing the status management classes. I am more interested in understanding how I can model the status management classes. I am not interested in how other components are going to be updated about a change in status at the moment as suggested by Eric.

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  • Personal Financial Management – The need for resuscitation

    - by Salil Ravindran
    Until a year or so ago, PFM (Personal Financial Management) was the blue eyed boy of every channel banking head. In an age when bank account portability is still fiction, PFM was expected to incentivise customers to switch banks. It still is, in some emerging economies, but if the state of PFM in matured markets is anything to go by, it is in a state of coma and badly requires resuscitation. Studies conducted around the year show an alarming decline and stagnation in PFM usage in mature markets. A Sept 2012 report by Aite Group – Strategies for PFM Success shows that 72% of users hadn’t used PFM and worse, 58% of them were not kicked about using it. Of the rest who had used it, only half did on a bank site. While there are multiple reasons for this lack of adoption, some are glaringly obvious. While pretty graphs and pie charts are important to provide a visual representation of my income and expense, it is simply not enough to encourage me to return. Static representation of data without any insightful analysis does not help me. Budgeting and Cash Flow is important but when I have an operative account, a couple of savings accounts, a mortgage loan and a couple of credit cards help me with what my affordability is in specific contexts rather than telling me I just busted my budget. Help me with relative importance of each budget category so that I know it is fine to go over budget on books for my daughter as against going over budget on eating out. Budget over runs and spend analysis are post facto and I am informed of my sins only when I return to online banking. That too, only if I decide to come to the PFM area. Fundamentally, PFM should be a part of my banking engagement rather than an analysis tool. It should be contextual so that I can make insight based decisions. So what can be done to resuscitate PFM? Amalgamation with banking activities – In most cases, PFM tools are integrated into online banking pages and they are like chapter 37 of a long story. PFM needs to be a way of banking rather than a tool. Available balances should shift to Spendable Balances. Budget and goal related insights should be integrated with transaction sessions to drive pre-event financial decisions. Personal Financial Guidance - Banks need to think ground level and see if their PFM offering is really helping customers achieve self actualisation. Banks need to recognise that most customers out there are non-proficient about making the best value of their money. Customers return when they know that they are being guided rather than being just informed on their finance. Integrating contextual financial offers and financial planning into PFM is one way ahead. Yet another way is to help customers tag unwanted spending thereby encouraging sound savings habits. Mobile PFM – Most banks have left all those numbers on online banking. With access mostly having moved to devices and the success of apps, moving PFM on to devices will give it a much needed shot in the arm. This is not only about presenting the same wine in a new bottle but also about leveraging the power of the device in pushing real time notifications to make pre-purchase decisions. The pursuit should be to analyse spend, budgets and financial goals real time and push them pre-event on to the device. So next time, I should know that I have over run my eating out budget before walking into that burger joint and not after. Increase participation and collaboration – Peer group experiences and comments are valued above those offered by the bank. Integrating social media into PFM engagement will let customers share and solicit their financial management experiences with their peer group. Peer comparisons help benchmark one’s savings and spending habits with those of the peer group and increases stickiness. While mature markets have gone through this learning in some way over the last one year, banks in maturing digital banking economies increasingly seem to be falling into this trap. Best practices lie in profiling and segmenting customers, being where they are and contextually guiding them to identify and achieve their financial goals. Banks could look at the likes of Simple and Movenbank to draw inpiration from.

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  • Heterogeneous Datacenter Management with Enterprise Manager 12c

    - by Joe Diemer
    The following is a Guest Blog, contributed by Bryce Kaiser, Product Manager at Blue MedoraWhen I envision a perfect datacenter, it would consist of technologies acquired from a single vendor across the entire server, middleware, application, network, and storage stack - Apps to Disk - that meets your organization’s every IT requirement with absolute best-of-breed solutions in every category.   To quote a familiar motto, your datacenter would consist of "Hardware and Software, Engineered to Work Together".  In almost all cases, practical realities dictate something far less than the IT Utopia mentioned above.   You may wish to leverage multiple vendors to keep licensing costs down, a single vendor may not have an offering in the IT category you need, or your preferred vendor may quite simply not have the solution that meets your needs.    In other words, your IT needs dictate a heterogeneous IT environment.  Heterogeneity, however, comes with additional complexity. The following are two pretty typical challenges:1) No End-to-End Visibility into the Enterprise Wide Application Deployment. Each vendor solution which is added to an infrastructure may bring its own tooling creating different consoles for different vendor applications and platforms.2) No Visibility into Performance Bottlenecks. When multiple management tools operate independently, you lose diagnostic capabilities including identifying cross-tier issues with database, hung-requests, slowness, memory leaks and hardware errors/failures causing DB/MW issues. As adoption of Oracle Enterprise Manager (EM) has increased, especially since the release of Enterprise Manager 12c, Oracle has seen an increase in the number of customers who want to leverage their investments in EM to manage non-Oracle workloads.  Enterprise Manager provides a single pane of glass view into their entire datacenter.  By creating a highly extensible framework via the Oracle EM Extensibility Development Kit (EDK), Oracle has provided the tooling for business partners such as my company Blue Medora as well as customers to easily fill gaps in the ecosystem and enhance existing solutions.  As mentioned in the previous post on the Enterprise Manager Extensibility Exchange, customers have access to an assortment of Oracle and Partner provided solutions through this Exchange, which is accessed at http://www.oracle.com/goto/emextensibility.  Currently, there are over 80 Oracle and partner provided plug-ins across the EM 11g and EM 12c versions.  Blue Medora is one of those contributing partners, for which you will find 3 of our solutions including our flagship plugin for VMware.  Let's look at Blue Medora’s VMware plug-in as an example to what I'm trying to convey.  Here is a common situation solved by true visibility into your entire stack:Symptoms•    My database is bogging down, however the database appears okay internally.  Maybe it’s starved for resources?•    My OS tooling is showing everything is “OK”.  Something doesn’t add up. Root cause•    Through the VMware plugin we can see the problem is actually on the virtualization layer Solution•    From within Enterprise Manager  -- the same tool you use for all of your database tuning -- we can overlay the data of the database target, host target, and virtual machine target for a true picture of the true root cause. Here is the console view: Perhaps your monitoring conditions are more specific to your environment.  No worries, Enterprise Manager still has you covered.  With Metric Extensions you have the “Next Generation” of User-Defined Metrics, which easily bring the power of your existing management scripts into a single console while leveraging the proven Enterprise Manager framework. Simply put, Oracle Enterprise manager boasts a growing ecosystem that provides the single pane of glass for your entire datacenter from the database and beyond.  Bryce can be contacted at [email protected]

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  • Hide table row based on content of table cell

    - by timkl
    I want to make some jQuery that shows some table rows and hides others based on the content of the first table cell in each row. When I click a list item I want jQuery to check if the first letter of the item matches the first letter in any table cell in my markup, if so the parent table row should be shown and other rows should be hidden. This is my markup: <ul> <li>A</li> <li>B</li> <li>G</li> </ul> <table> <tr> <td>Alpha1</td> <td>Some content</td> </tr> <tr> <td>Alpha2</td> <td>Some content</td> </tr> <tr> <td>Alpha3</td> <td>Some content</td> </tr> <tr> <td>Beta1</td> <td>Some content</td> </tr> <tr> <td>Beta2</td> <td>Some content</td> </tr> <tr> <td>Beta3</td> <td>Some content</td> </tr> <tr> <td>Gamma1</td> <td>Some content</td> </tr> <tr> <td>Gamma2</td> <td>Some content</td> </tr> <tr> <td>Gamma3</td> <td>Some content</td> </tr> </table> So if I press "A" this is what is rendered in the browser: <ul> <li>A</li> <li>B</li> <li>G</li> </ul> <table> <tr> <td>Alpha1</td> <td>Some content</td> </tr> <tr> <td>Alpha2</td> <td>Some content</td> </tr> <tr> <td>Alpha3</td> <td>Some content</td> </tr> </table> I'm really new to jQuery so any hint on how to go about a problem like this would be appreciated :)

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  • How to use SMS content provider? Where are the docs?

    - by Mark
    Hi, I'd like to be able to read the system's SMS content provider. Basically I wanted to make an SMS messaging app, but it would only be useful if I could see past threads etc. It seems like there's a content provider for this, but I can't find documentation for it - anyone know where that is? Thanks -------- edit ----------- Ok I found a way to get the sms inbox provider, and I just dumped all the column names in that provider, looks like this: Uri uriSms = Uri.parse("content://sms/inbox"); Cursor c = context.getContentResolver().query(uriSms, null,null,null,null); // column names for above provider: 0: _id 1: thread_id 2: address 3: person 4: date 5: protocol 6: read 7: status 8: type 9: reply_path_present 10: subject 11: body 12: service_center 13: locked I'm just piecing this together from random threads I find around the net, I'm really wondering where this is all documented (if at all)? Thanks again

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  • How Do I Set XML Content-Type in Flex 3?

    - by Laxmidi
    Hi, I've got a Flex 3 project. Flex makes an ExternalCall to some Javascript. The Javascript is then turned into XML. But, my xml isn't parsing in IE. It works in all other browsers. I think that the problem is that I haven't set the XML's content-type and IE doesn't like that. So my code looks like: myReturn = '<myXMLReturn>' + myReturn + '</myXMLReturn>'; myReturn = '<?xml version="1.0" encoding="UTF-8"?>' + myReturn; xmlReturn = new XML(myReturn); How would I set: header('Content-type: application/xml'); in Actionscript? As I understand it IE requires that the Content-type be set. Is this correct? Thank you. -Laxmidi

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  • Care to be taken when serving static content (JS, CSS, Media) from different domain?

    - by Aahan Krish
    Let me try to explain by example. Say website is hosted at example.com (NOT www.example.com). In order to serve static content cookie-free, I've chosen to use a different domain example-static.com. Now, lets consider that my static content is currently served like this: http://example.com/js/script.js http://example.com/css/style.css http://example.com/media/image.jpg ** Now I create a CNAME record aliasing example-static.com to my main domain i.e. example.com so that the static content is served as such: http://example-static.com/js/script.js http://example-static.com/css/style.css http://example-static.com/media/image.jpg ** Is that all I have to do? Will all browsers execute JavaScript files and load web fonts without any security concerns? OR should I be using some .htaccess rules to modify header information and the like? PS: It would be great if you can provide what rules should be added, if need be.

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  • Ad-hoc taxonomy: owning the chess set doesn't mean you decide how the little horsey moves

    - by Roger Hart
    There was one of those little laugh-or-cry moments recently when I heard an anecdote about content strategy failings at a major online retailer. The story goes a bit like this: successful company in a highly commoditized marketplace succeeds on price and largely ignores its content team. Being relatively entrepreneurial, the founders are still knocking around, and occasionally like to "take an interest". One day, they decree that clothing sold on the site can no longer be described as "unisex", because this sounds old fashioned. Sad now. Let me just reiterate for the folks at the back: large retailer, commoditized market place, differentiating on price. That's inherently unstable. Sooner or later, they're going to need one or both of competitive differentiation and significant optimization. I can't speak for the latter, since I'm hypothesizing off a raft of rumour, but one of the simpler paths to the former is to become - or rather acknowledge that they are - a content business. Regardless, they need highly-searchable terminology. Even in the face of tooth and claw resistance to noticing the fundamental position content occupies in driving sales (and SEO) on the web, there's a clear information problem here. Dilettante taxonomy is a disaster. Ok, so this is a small example, but that kind of makes it a good one. Unisex probably is the best way of describing clothing designed to suit either men or women interchangeably. It certainly takes less time to type (and read). It's established terminology, and as a single word, it's significantly better for web readability than a phrasal workaround. Something like "fits men or women" is short, by could fall foul of clause-level discard in web scanning. It's not an adjective, so for intuitive reading it's never going to be near the start of a title or description. It would also clutter up search results, and impose cognitive load in list scanning. Sorry kids, it's just worse. Even if "unisex" were an archaism (which it isn't), the only thing that would weigh against its being more usable and concise terminology would be evidence that this archaism were hurting conversions. Good luck with that. We once - briefly - called one of our products a "Can of worms". It was a bundle in a bug-tracking suite, and we thought it sounded terribly cool. Guess how well that sold. We have information and content professionals for a reason: to make sure that whatever we put in front of users is optimised to meet user and business goals. If that thinking doesn't inform style guides, taxonomy, messaging, title structure, and so forth, you might as well be finger painting.

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  • Content Encryption Options in Oracle IRM 11g

    - by martin.abrahams
    Another of the innovations in Oracle IRM 11g is a wider choice of encryption algorithms for protecting content. The choice is now as illustrated below. As you see, three of the choices are marked as FIPS options, where FIPS refers to the Federal Information Processing Standard Publication 140-2, a U.S. government security standard for accreditation of cryptographic modules.

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  • Why Content Should Be King of Your Business' Website

    You've no doubt heard that "content is king" on websites, but do you really know why? If your business website doesn't give visitors good, solid information they're going to leave your site and go to the next site that came up in their search engine results looking for the information you didn't provide. If they find it at your competitor's site, she'll probably get their business.

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  • Filtering Your Content

    - by rickramsey
    Watch it directly on YouTube You can't always get what you want, but we do try to get you what you need. Use these OTN System Collections to see what's been published lately in your area of interest: Sysadmin Collection Developer Collection OTN ystems Collection See all collections (work in progress) If you prefer to use your RSS feeder, try this page: RSS Feeds for OTN Systems Content - Rick System Admin and Developer Community of OTN OTN Garage Blog OTN Garage on Facebook OTN Garage on Twitter

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  • Create Keyword Dense Content For Better SEO

    Briefly touching on this in the introduction this is important to do and be aware of but do not make this a massive part of your efforts to achieve better search engine ranking. This basically means optimizing your content to be more keyword dense so that the search engine robots will pick up your site as being relevant for a certain search phrase or keyword.

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  • Myth Busting the Duplicate Content Myth

    Using previously published articles such as you find on article sites does not mean you are going to suffer the wrath of search engines and suffer the "Duplicate Content Penalty" death sentence. If you respect your readers, your guest bloggers and article authors, then you should not worry. If you are trying to deceive readers or search engines then you will get in trouble.

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  • Content Management System ? Overview

    On several occasion a client would like to be able to modify the pages and add their content. This need may arise due to change in profile of the services offered or additional services. This may eve... [Author: Alan Smith - Web Design and Development - June 04, 2010]

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  • On the Internet Content is King!

    People don't just visit sites with great graphics and wonderful design, they go for the information they learn from that website. Having high quality content will not just attract visitors, it will also attract search engines and improve your rankings in the search engines.

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