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• Google Rules for Retail

  - by David Dorf

  In the book What Would Google Do?, Jeff Jarvis outlines ten "Google Rules" that define how Google acts.  These rules help define how Web 2.0 businesses operate today and into the future.  While there's a chapter in the book on applying these rules to the retail industry, it wasn't very in-depth.  So I've decided to more directly apply the rules to retail, along with some notable examples of success.  The table below shows Jeff's Google Rule, some Industry Examples, and New Retailer Rules that I created. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} table.MsoTableGrid {mso-style-name:"Table Grid"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-priority:59; mso-style-unhide:no; border:solid black 1.0pt; mso-border-themecolor:text1; mso-border-alt:solid black .5pt; mso-border-themecolor:text1; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-border-insideh:.5pt solid black; mso-border-insideh-themecolor:text1; mso-border-insidev:.5pt solid black; mso-border-insidev-themecolor:text1; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} Google Rule Industry Examples New Retailer Rule New Relationship Your worst customer is your friend; you best customer is your partner Newegg.com lets manufacturers respond to customer comments that are critical of the product, and their EggXpert site lets customers help other customers. Listen to what your customers are saying about you.  Convert the critics to fans and the fans to influencers. New Architecture Join a network; be a platform Tesco and BestBuy released APIs for their product catalogs so third-parties could create new applications. Become a destination for information. New Publicness Life is public, so is business Zappos and WholeFoods founders are prolific tweeters/bloggers, sharing their opinions and connecting to customers.  It's not always pretty, but it's genuine. Be transparent.  Share both your successes and failures with your customers. New Society Elegant organization Wet Seal helps their customers assemble outfits and show them off to each other.  Barnes & Noble has a community site that includes a bookclub. Communities of your customers already exist, so help them organize better. New Economy Mass market is dead; long live the mass of niches lululemon found a niche for yoga inspired athletic wear.  Threadless uses crowd-sourcing to design short-runs of T-shirts. Serve small markets with niche products. New Business Reality Decide what business you're in When Lowes realized catering to women brought the men along, their sales increased. Customers want experiences to go with the products they buy. New Attitude Trust the people and listen In 2008 Starbucks launched MyStartbucksIdea to solicit ideas from their customers. Use social networks as additional data points for making better merchandising decisions. New Ethic Be honest and transparent; don't be evil Target is giving away reusable shopping bags for Earth Day.  Kohl's has outfitted 67 stores with solar arrays. Being green earns customers' respect and lowers costs too. New Speed Life is live H&M and Zara keep up with fashion trends. Be prepared to pounce on you customers' fickle interests. New Imperatives Encourage, enable and protect innovation 1-800-Flowers was the first do sales in Facebook and an early adopter of mobile commerce.  The Sears Personal Shopper mobile app finds products based on a photo. Give your staff permission to fail so innovation won't be stifled. Jeff will be a keynote speaker at Crosstalk, our upcoming annual user conference, so I'm looking forward to hearing more of his perspective on retail and the new economy.

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• SQL Developer Blitz at ODTUG Kscope12

  - by thatjeffsmith

  Oracle Development Tools User Group (ODTUG) puts on an outstanding event, and I enjoy that the content comes FIRST. Yes, the after-event parties and entertainment are first class, but I look forward most to sitting in on some excellent sessions. For Kscope12 one would expect Oracle to have a large presence, and you would be absolutely correct! The APEX team will be there in full force, and we’ll have sessions on JDeveloper, ADF, and .NET. But what I want to talk about today is our awesome line-up of coverage for Oracle SQL Developer (Surprise!) DB and Developer’s Toolbox Symposium Kris Rice or @krisrice, Product Development Manager for SQL Developer, will speak at 10AM Sunday about SQL Developer Data Modeler. Our free data modeling solution allows one to reverse engineer a data dictionary to a model, modify it, and create a script of the changes. Collaboration is an important part of any development team; with built-in subversion support, the modeler makes collaboration easy, not just possible. After the morning break, I’ll be talking about SQL Developer’s PL/SQL support. From creating your code, to debugging, tuning, testing, and documenting PL/SQL – SQL Developer fits the bill. Since I have a full hour, I should have time to do a little riff on using source control to version and manage your revisions too! At 3:15 Jagan Athreya will talk about the new integration between SQL Developer and Enterprise Manager Cloud Control 12c. Enabling developers to define changes in SQLDeveloper and allowing DBAs to promote these changes to Test and Production via Enterprise Manager will reduce errors, accelerate productivity, and help eliminate unplanned downtime. Get your SQL Developer groove on at ODTUG Kscope12! Presentations SQL Developer Tips and Tricks Monday June 25, Session 5, 4:15 pm – 5:15 pm I’ll take you through my favorite keyboard shortcuts, top 10 preferences every user should tweak, and spotlight features that the average user probably hasn’t discovered yet. My goal for this session is for everyone to take 1-2 tips they can implement immediately to save mucho time. I enjoy interacting with the audience so no two versions of this presentation are the same. Oracle SQL Developer and Data Modeler New Features When: Tuesday June 26, Session 6, 8:30 am – 9:30 am Ashley Chen, my PM-partner-in-crime, will be covering all the new features from our two latest updates. So if you’re new to SQL Developer, or you’ve been using an older version, stop by and see what new toys you have to play with. I also have a bet with Ashley that she will have more attendees than me, so be sure to show up so I can collect. Debugging PL/SQL With SQL Developer When: Wednesday June 27, Session 16, 3:00 pm – 4:00 pm Me again – sorry. This time I have an entire hour to JUST talk about PL/SQL and debugging! Should you use a watch with a break condition, or a breakpoint with a passcount? How does external debugging with a Perl script work? Can I just debug an anonymous PL/SQL block. So if debugging to you is just a DBMS_OUTPUT.PUT_LINE() call, stop by and see how our IDE can help you take things to the next level! Or is that level++? Hands-on-Training SQL Developer Soup to Nuts When: Tuesday, 8:00 AM – 9:30 AM If you learn by doing, this is the session for you. Bring your own laptop or use one of the lab machines. We’ll give you a VirtualBox OEL image running 11gR2 EE Database with all the fixin’s (that’s Southern speak for Partitioning, Advanced Compression, Tuning & Diagnostic Packs, etc), TimesTen, APEX and much more. All you have to do is login and run through our lab exercises. You can start with a model and work your way up to debugging and testing your own appliction, or you can pick and choose your lessons to suit your needs. We’ll have people on hand to help you out and answer your questions. Booth Hours We’ll be in the vendor area and have our very own ‘demo pod’ for SQL Developer. Between Kris, Ashley, and I we should be able to answer your questions or show you how to ‘do that thing’ in the tool. Or just stop by and say hello! We’ll be around the following hours’ish: Sunday, June 24, 2012 6:00 PM – 8:00 PM Monday, June 25, 2012 9:00 AM – 4:30 PM Tuesday, June 26, 2012 9:30 AM – 3:30 PM Wednesday, June 27, 2012 10:15 AM – 2:00 PM No Excuses – If You Have Questions, This is Your Chance to Get Your Answers! We’re doing just about everything outside of a scavenger hunt to bring information and value to our users. Let us know what you like, what you don’t like, and we’ll do our best to do more of the former and less of the latter!

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• The Winds of Change are a Blowin&rsquo;

  - by Ajarn Mark Caldwell

  For six years I have been an avid and outspoken fan and paying customer of SourceGear products…from Vault to Dragnet to Fortress and on to Vault Professional, but that is all changing now.  Not the fan part, but the paying customer part.  I’m still a huge fan.  I think that SourceGear does a great job with their product and support has been fantastic when needed (which is not very often).  I think that Eric Sink has done a fine job building a quality company and products, and I appreciate his contributions to the tech community through this blogging and books.  I still think their products are high quality and do a fantastic job of what they do.  But there’s the rub…what they do is no longer enough for me. As I have rebuilt our development team over the last couple of years, and we have begun to investigate Scrum and Kanban, I realize that I need more visibility into the progress of the team.  I need better project management tools, and this is where Vault Professional lags behind several other tools.  Granted, in the latest release (Vault 6.0) they added a nice time tracking feature, but I want more.  (Note, I did contact SourceGear about my quest for more, but apparently, the rest of their customer base has not been clamoring for this and so they have not built it.  Granted, I wasn’t clamoring for it either until just recently, but unfortunately for SourceGear, I want it now and don’t want to wait for them to build it into their system.) Ironically, it was SourceGear themselves who started to turn me on to the possibilities of other tools.  They built a limited integration with Axosoft OnTime which I read about several times on their support site (I used to regularly read and occasionally comment on their Support Forum).  I decided to check out OnTime and was very impressed with the tool for work item tracking and project management (not to mention their great Scrum Master in 10 Minutes video).  I fell in love with the capabilities of OnTime.  Unfortunately, the integration with Vault for source control management was, as I mentioned, limited.  I could have forfeited the integration between work items and source code, but there is too much benefit to linking check-ins to work items for me to give that up.  So then I did what was previously unthinkable for me, I considered switching not just the work tracking tool, but also the source code management tool.  This was really stepping outside my comfort zone because source code is Gold, and not to be trifled with.  When you find a good weapon to protect your gold, stick with it. I looked at Git and Tortoise SVN, but the integration methods for those was pretty rough compared to what I was used to.  The recommended tool from Axosoft’s point of view appeared to be RocketSVN, but I really wasn’t sure I wanted to go the “flavor of Subversion” route.  Then I started thinking about that other tool I liked back when I first chose to go with Vault, but couldn’t afford:  Team Foundation Server.  And what do you know…Microsoft has not only radically improved it over that version from back in 2006, but they also came to their senses about how it should be licensed, and it is much more affordable now.  So I started looking into the latest capabilities in the 2012 version, and I fell in love all over again. I really went deep on checking out the tools.  I watched numerous webcasts from Microsoft partners, went to a beta preview on Microsoft’s campus, and watched a lot of Channel 9 videos on the new ALM features (oooh…shiny).  Frankly, I was very impressed with the capabilities of the newest version, and figured this was probably our direction.  As an interesting twist of fate, one of my employees crossed paths with an ALM Consultant from Northwest Cadence, a local Microsoft Partner, and one of the companies that produced several of the webcasts that I had been watching.  So I gave Bryon a call and started grilling him to see if he really knew anything or was just another guy who couldn’t find a job so he called himself a consultant.  It turns out Bryon actually knows a lot, especially in an area that was becoming a frustration point for us: Branching strategies and automated builds (that’s probably a whole separate blog entry).  As we talked, Bryon suggested we look into doing a DTDPS (Developer Tools Deployment Planning Services) session with his company.  This is a service that can be paid for by Microsoft Enterprise Agreement planning services credits or SA training benefits, and, again, coincidentally, we had several that were just about to expire, so I put them to good use. The DTDPS sessions were great; and Bryon, Rick, and the rest of the folks at Northwest Cadence have been a pleasure to work with.  We have just purchased a new server for our TFS rollout and are planning the steps and options right now.  This is still a big project ahead of us to not only install and configure TFS, but also to load all of our source code (many different systems, not just one program) and transition to the new way of life with TFS, but I am convinced that it is the right move for my team at this point in time.  We need the new capabilities that are in alignment with Scrum and Kanban methodologies in order to more efficiently manage all the different projects that we have going on at one time. I would still wholeheartedly endorse SourceGear’s products and Axosoft’s OnTime for those whose needs are met by those tools, but for me and my team, I think that TFS is the right fit, and I am looking forward to the change.

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• Information Indepth Newsletter - Linux Edition

  - by Paulo Folgado

  INFORMATION INDEPTH NEWSLETTERLinux Edition February 2011 Stay Connected:  NEWS Now Available: Oracle Linux 6 Get the latest release of Oracle Linux 6, which includes Unbreakable Enterprise Kernel.Download Oracle Linux 6 Read More Customers Succeed by Using Oracle Exadata with Oracle Linux Watch IT executives from Bank of America, Linkshare, and Johns Hopkins as they talk about the business challenges they faced and why they chose to use Oracle Linux along with Oracle Exadata as the solution. Watch Now Video Interview: Oracle Senior Vice President Wim Coekaerts Watch Wim Coekaerts, senior vice president, Linux and Virtualization Engineering, as he talks about use cases for Oracle VM Templates as well as the Unbreakable Enterprise Kernel for Linux.Watch Now Hot Off the Press: Migrate Your IBM AIX Environment to Oracle Linux This new white paper provides recommendations for planning and implementing the migration of applications from an IBM Power System running AIX to Oracle's Sun Fire X4800 Server with Intel Xeon 7560 Processor running Oracle Linux 5.5.Read More  Back to Top BLOGOSPHERE Just Launched: The Oracle Linux Blog Follow our new Oracle Linux blog  to hear the latest updates, product news, upcoming events, and all the latest happenings, directly from the Linux team at Oracle. Back to Top TECH DIVE NEW: Linux/Oracle Solaris CommandComparo Site from Oracle Technology NetworkThis site gives equivalent command syntax in Oracle Solaris 10 and Oracle Enterprise Linux 5 for common administrative tasks--focusing particularly on tasks that have tricky syntax or that you frequently need to double check. It acts as a quick reference for administrators who operate in these two OS environments. Free Download: Oracle Linux Release 5.6Did you know that by using Oracle Linux 5.5 or 5.6 along with the Unbreakable Enterprise Kernel, you can get all the benefits of Linux mainline kernel 2.6.32 and more, right now, without the need to reinstall or migrate to a new operating system such as RHEL6?Read Release NotesDownload Oracle Linux 5.6 LSB 4.0 Certification Completed for Oracle Linux 5.5Oracle Linux 5.5 with Unbreakable Enterprise Kernel successfully completed the LSB 4.0 certification.  Back to Top WEBCASTS Boost Your Linux Performance with Oracle's Enhancements in Infiniband and RDSRegister to hear Director of Kernel Engineering Chris Mason cover scalability and performance improvements in Linux environment. Get the Facts Oracle's Unbreakable Enterprise KernelSVP Wim Coekaerts and Senior Director Monica Kumar cover the facts about and benefits of using Unbreakable Enterprise Kernel.  View Other Webcasts on Demand   Back to Top EVENTS Collaborate 2011April 10-14 Orlando, Florida Cloud Summit Events, WorldwideVarious dates (check the city for date/time of event) Datacenter Efficiency Events WorldwideThese events include Linux and Oracle VM sessions.Various dates (check the city for date/time of event) Virtualization Events in North America Find an Oracle Event  Back to Top EDUCATION Get Oracle Linux Certified from Oracle University Oracle University offers courses in both Oracle Linux and the administration of Oracle Database on Linux.  Back to Top CUSTOMER SPOTLIGHT Pella Corporation Improves IT Performance and Efficiency with Oracle Linux and Oracle VM To improve IT performance and efficiency and lower operational costs, Pella Corporation, has standardized on Oracle VM and Oracle Linux. Read More Disney Store Deploys POS in 330 Stores and 7 Countries on Oracle Linux Disney Store is running 1,500 registers worldwide on a broad Oracle technology software stack including Oracle Database 11g, Oracle Fusion Middleware, and Oracle Linux. Read More Back to Top PARTNER SPOTLIGHT Emulex and Oracle Announce Data Integrity Features The Unbreakable Enterprise Kernel provides data integrity checking between Oracle Database applications and Emulex 8Gb/s LightPulse Fibre Channel Host Bus Adapters. Read More Dell Inc. Dell Inc. tested and validated configurations support Oracle Linux. Back to Top STAY IN TOUCH Follow @ORCL_Linux on Twitter for the latest penguin tweets Bookmark Oracle.com/Linux Read the Oracle Linux blog Back to Top  Oracle Information InDepth newsletters bring targeted news, articles, customer stories, and special offers to business people who want to find out how to streamline enterprise information management, measure results, improve business processes, and communicate a single truth to their constituents. Please send questions or comments to [email protected]. For answers to questions about subscribing, unsubscribing, and managing your Oracle e-mail communications preferences, please see the Oracle E-Mail Communications page. Copyright © 2011, Oracle Corporation and/or its affiliates. All rights reserved. Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners. This document is provided for information purposes only, and the contents hereof are subject to change without notice. This document is not warranted to be error-free, nor is it subject to any other warranties or conditions, whether expressed orally or implied in law, including implied warranties and conditions of merchantability or fitness for a particular purpose. We specifically disclaim any liability with respect to this document, and no contractual obligations are formed either directly or indirectly by this document. This document may not be reproduced or transmitted in any form or by any means, electronic or mechanical, for any purpose, without our prior written permission. 

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• HR According to Batman

  - by D'Arcy Lussier

  Any idea who that guy is running alongside the Caped Crusader? That’s Nightwing, but you may know him as Robin…well, the first Robin anyway. There were actually like 5 Robin’s according to Wikipedia: Dick Grayson, the original, who’s parents were circus performers killed by a gangster. Jason Todd, who was caught trying to steal tires off of the Batmobile. Tim Drake, who saw Dick’s parents die and figured out who Batman and Robin were. and a few others that get into recent time travel/altered reality storylines. What does this have to do with HR? Well, it somewhat ties in with an article by Alex Papadimoulis from 2008. In the article he talks about the “Cravath System”. The Craveth system was developed by a law firm called Cravath, Swaine & Moore back in the 19th century. In a nutshell, they believed in hiring the best and brightest straight out of school. These aspiring lawyers would then begin a fight for survival in the firm, with the strong surviving. In what’s termed the “Up and Out” rule, employees needed to be promoted within 3 years or leave the company. They should achieve partner within 7 – 8 years and no later than 10 after initially coming on board (read all about the system on Wikipedia here). Back to Alex’s article, he quotes from a book published in 1947 about the lawfirm: Under the “Cravath system” of taking a substantial number of men annually and keeping a current constantly moving up in the office, and its philosophy of tenure, men are constantly leaving… it is often difficult to keep the best men long enough to determine whether they shall be made partners, for Cravath-trained men are always in demand, usually at premium salaries. And so we see a pattern forming here: 1. Hire a whole whack of smart college graduates 2. Put them to work 3. The ones that stick around should move up the ladder. The ones that don’t stick around served the company well and left to expound the quality of the Cravath firm. Those that didn’t fall into either of those categories were just let go. There’s some interesting undercurrents to these ideas. If you stick around, you better keep your feet moving! I was at a Microsoft shindig a few months back, and was talking to a Microsoft employee. He shared that at MS you have 5 years to achieve a “senior” position within the company. Once you hit that mark, you can stay there for the rest of your career (he told about a guy who’s a “senior” developer and has been for the last 20+ years working on audio drivers for Windows), but you *must* hit that mark within the timeframe. What we see with Microsoft is Cravath’s system in action, whether intentional or not: bring in smart young people and see which ones stick. You need to give people something to work towards. Saying “You must reach this level or else!” is one way to look at it. The other way is to see achieving a higher rank in the organization as something for ambitious employees to reach towards. It’s important for an organization to always have the next generation of executives waiting in the wings, and unless you’re encouraging that early on you may find yourself in a position of needing to fill positions that nobody has been working towards. Now, you might suggest that this isn’t that big of a deal because you could just hire someone from outside the organization, but the Cravath system holds to the tenet of promoting internally; develop your own talent, since your business is the best place for the future leadership to learn teh business from. It’s OK for people to quit. Alex’s article really drives this point home, but its worth noting here also: its OK for your people to quit. In fact its inevitable…and more inevitable that it’ll be good people that leave. Some will stay and work towards the internal awards of promotion, but a number will get experience, serve the organization well, and then move on to something else. This should be expected and treated as a natural business occurrence. The idea of an alumni of an organization begins to come into play here: “That guy used to work for <insert company here>”. There’s a benefit in that: those best and brightest will be drawn to your organization and your reputation will permeate your market through former staff that are sought after because of how well you nurtured them. The Batman Hook All of this brings us back to Batman and his HR practice: when Dick decided he’d had enough of the Robin schtick, he quit and became his own…but he was always associated with Batman and people understood where his training had come from. To the Dark Knight’s credit, he continued training partners under the Robin brand. Luckily he didn’t have to worry about firing any of them (the ship sort of sails when you reveal a secret identity), although there was that unfortunate “quitting” of the second Robin when the Joker blew him up…but regardless, we see the Cravath system at work: bring in talent, expect great things, and be ok with whatever they decide for their careers. It’s an interesting way to approach HR, and luckily for us our business isn’t as dangerous or over-the-top as the caped crusader’s.

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• SQL Saturday #44 Huntington Beach Recap

  What a great day. It was long and tiring, but rewarding in so many ways. On Sunday morning, I was driving home and I decided to take the Pacific Coast Highway from Huntington Beach.  It was a great chance to exhale and just enjoy the sun and smells of the beach (I really love SoCal sometimes). And for future reference for all you speakers, the beach and ocean are only 5 minutes from the SQL Saturday location.  I just could help noticing also the shocking number of high priced cars on the road (4 Bentleys, 3 Ferraris, 1 Aston Martins, 3 Maserati, 1 Rolls Royce, and 2 Lamborghinis).  It made me think about this: Price of all those cars: $ 150,000+.  Impacting the ability of people to learn: Priceless.  We have positively impacted the education, knowledge, capabilities of not only our attendees, but also all of their companies and people they might help as well.  That is just staggering and something to be immensely proud of. To all of my fellow community leaders, I salute you. So lets talk about the event Overall We had over 220 people register for the event and had 180+ people attend the event. I was shooting for the magical 200 number, but I guess it just gives us more motivation to make it even bigger and better next time. We had a few snags along the way, but what event doesnt, but I think everything turned out great. I did not hear any negative comments and heard lots of positive comments along with people asking when the next one is going to be (More on that later). Location- Golden West College We could not have asked for a better partner for the event. Herb Cohen from Golden West College was the wizard behind the curtains. From the beginning, he was our advocate to the GWC Board and was instrumental in getting our event approved. The day off, Herb was a HUGE help getting any and all logistics that we needed taken care of. In the craziness of the early morning registration crush it was a big help knowing that he and Bret Stateham (Blog | Twitter) were taking care of testing projectors in all the rooms. Anything we needed he was there and was even proactive in getting some things that I had not even thought of (i.e. a dumpster for all of our garbage). I cannot thank Herb enough along with other members of the GWC staff including Minnie Higgins of the Career and Technical Education Division office, Jack Taylor, public safety, and Ron Pryor, Tech Services Support. And last, but not least, the Wireless on campus was absolutely FANTASTIC! Some lessons learned Unless you are a glutton for punishment, as I no doubt am, you most certainly want to give yourself more than six weeks to plan the event. I am lucky that I have a very understanding wife and had a wonderful set of co-coordinators helping me out. A big thanks goes out to Phil, Marlon (Blog | Twitter), Nitin (Twitter), Thomas (Blog | Twitter), Bret (Blog | Twitter), Ben, and Laurie. Thankfully, the sponsor and speaker community was hugely supportive and we were able to fill out the entire event with speakers and sponsors. I have to say that there is not a lot that I would change after this years event. There are obviously going to be some things that we can do better or differently next time, but overall I think it was a great event and I was more than happy with the response we received from the community. Sponsors We obviously could not have put together our event without our sponsors. So certainly have to show them some love. Platinum Sponsors Quest Software http://www.quest.com My Space http://www.myspace.com/ Gold Strategy Companion http://www.strategycompanion.com Silver Fusion-IO http://www.fusionio.com Bronze WestClinTech http://westclintech.com Professional Association For SQL Server http://www.sqlpass.org Attunity http://www.attunity.com Sharepoint 360 http://www.sharepoint360.com Some additional Thanks Andy Warren (Blog | Twitter) Always there to answer my question and help out when I had some issues or questions with the website. The amount of work that he and everyone else put into SQL Saturday is very amazing. What a great gift to the community! Einstein Bros. Bagels They were our Breakfast Vendor and arrived perfectly on time with yummy bagels, sweets and most importantly coffee. Luccis Deli (http://www.luccisdeli.com) Luccis was out Lunch Vendor. They were great to work with and the food was excellent. They worked with us to give us a great price. Heard lots of great comments about the lunches. Definitely not your ordinary box lunch. Moving Forward Unfortunately, the work does not end after the event. We have a few things to clear up such as surveys, sponsor stuff, presentations uploaded to the website, expense reimbursement, stuff like that. Hopefully, all that should be cleared up within the next couple weeks. After that as a group we are going to get together and decide what our next steps are. We definitely want to keep some of the momentum that we are building as a SQL Community and channel that into future SQL Saturdays and other types of community events. In the meantime, for additional training be sure to check out your local User Group and PASS. San Diego SQL Server Users Group ( http://www.sdsqlug.org/home/index.cfm ) Orange County SQL Server Users Group ( http://www.sqloc.com/ ) L.A. SQL Server Users Group ( http://www.sql.la/ ) SQL PASS ( http://www.sqlpass.org/ ) 24 Hours of PASS ( http://www.sqlpass.org/24hours/2010/ ) So stay tuned, there will be more events to come in SoCal!!Did you know that DotNetSlackers also publishes .net articles written by top known .net Authors? We already have over 80 articles in several categories including Silverlight. Take a look: here.

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• Unique Business Value vs. Unique IT

  - by barry.perkins

  When the age of computing started, technology was new, exciting, full of potential and had a long way to grow. Vendor architectures were proprietary, and limited in function at first, growing in capability and complexity over time. There were few if any "standards", let alone "open standards" and the concepts of "open systems", and "open architectures" were far in the future. Companies employed intelligent, talented and creative people to implement the best possible solutions for their company. At first, those solutions were "unique" to each company. As time progressed, standards emerged, companies shared knowledge, business capability supplied by technology grew, and companies continued to expand their use of technology. Taking advantage of change required companies to struggle through periodic "revolutionary" change cycles, struggling through costly changes that were fraught with risk, resulted in solutions with an increasingly shorter half-life, and frequently required altering existing business processes and retraining employees and partner businesses. The pace of technological invention and implementation grew at an ever increasing rate, making the "revolutionary" approach based upon "proprietary" or "closed" architectures or technologies no longer viable. Concurrent with the advancement of technology, the rate of change in business increased, leading us to the incredibly fast paced, highly charged, and competitive global economy that we have today, where the most successful companies are companies that are good at implementing, leveraging and exploiting change. Fast forward to today, a world where dramatic changes in business and technology happen continually, a world where "evolutionary" change is crucial. Companies can no longer afford to build "unique IT", nor can they afford regular intervals of "revolutionary" change, with the associated costs and risks. Human ingenuity was once again up to the task, turning technology into a platform supporting business through evolutionary change, by employing "open": open standards; open systems; open architectures; and open solutions. Employing "open", enables companies to implement systems based upon technology, capability and standards that will evolve over time, providing a solid platform upon which a company can drive business needs, requirements, functions, and processes down into the technology, rather than exposing technology to the business, allowing companies to focus on providing "unique business value" rather than "unique IT". The big question! Does moving from "older" technology that no longer meets the needs of today's business, to new "open" technology require yet another "revolutionary change"? A "revolutionary" change with a short half-life, camouflaging reality with great marketing? The answer is "perhaps". With the endless options available to choose from, it is entirely possible to implement a solution that may work well today, but in 5 years time will become yet another albatross for the company to bear. Some solutions may look good today, solving a budget challenge by reducing cost, or solving a specific tactical challenge, but result in highly complex environments, that may be difficult to manage and maintain and limit the future potential of your business. Put differently, some solutions might push today's challenge into the future, resulting in a more complex and expensive solution. There is no such thing as a "1 size fits all" IT solution for business. If all companies implemented business solutions based upon technology that required, or forced the same business processes across all businesses in an industry, it would be extremely difficult to show competitive advantage through "unique business value". It would be equally difficult to "evolve" to meet or exceed business needs and keep up with today's rapid pace of change. How does one ensure that they do not jump from one trap directly into another? Or to put it positively, there are solutions available today that can address these challenges and issues. How does one ensure that the buying decision of today will serve the business well for years into the future? Intelligent & Informed decisions - "buying right" In a previous blog entry, we discussed the value of linking tactical to strategic The key is driving the focus to what is best for your business, handling today's tactical issues while also aligning with a roadmap/strategy that is tightly aligned with your strategic business objectives. When considering the plethora of possible options that provide various approaches to solving today's complex business problems, it is extremely important to ensure that vendors supplying those options, focus on what is best for your business, supplying sufficient information, providing adequate answers to questions, addressing challenges, issues, concerns and objections honestly and openly, and focus on supplying solutions that are tailored for, and deliver the most business value possible for your business. Here are a few questions to consider relative to the proposed options that should help ensure that today's solution doesn't become tomorrow's problem. Do the proposed solutions: Solve the problem(s) you are trying to address? Provide a solid foundation upon which to grow/enhance your business? Provide tactical gains that align with and enable your strategic business goals/objectives? Provide an infrastructure that can be leveraged with subsequent projects? Solve problems for the business overall, the lines of business, or just IT? Simplify your current environment Provide the basis for business: Efficiency Agility Clarity governance, risk, compliance real time business visibility and trend analysis Does your IT staff have the knowledge/experience to successfully manage the proposed systems once they are deployed in production? Done well, you will be presented with options tailored to your business, that enable you to drive the "unique business value" necessary to help your business stand out from others, creating a distinct competitive advantage, delivering what your customers need, when they need it, so you can attract new customers, new business, and grow top line revenue, all at a cost that provides a strong Return on Investment/Return on Assets. The net result is growth with managed cost providing significantly improved profit margin and shareholder value.

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• Messaging Systems – Handshaking, Reconciliation and Tracking for Data Transparency

  - by Ahsan Alam

  As many corporations build business partnerships with other organizations, the need to share information becomes necessary. Large amount of data sharing using snail mail, email and/or fax are quickly becoming a thing of the past. More and more organizations are relying heavily on Ftp and/or Web Service to exchange data. Corporations apply wide range of technologies and techniques based on available resources and data transfer needs. Sometimes, it involves simple home-grown applications. Other times, large investments are made on products like BizTalk, TIBCO etc. Complexity of information management also varies significantly from one organizations to another. Some may deal with handful of simple steps to process and manage shared data; whereas others may rely on fairly complex processes with heavy interaction with internal and external systems in order to serve the business needs. It is not surprising that many of these systems end up becoming black boxes over a period of time. Consequently, people and business start to rely more and more on developers and support personnel just to extract simple information adding to the loss of productivity. One of the most important factor in any business is transparency to data irrespective of technology preferences and the complexity of business processes. Not knowing the state of data could become very costly to the business. Being involved in messaging systems for some time now, I have heard the same type of questions over and over again. Did we transmit messages successfully? Did we get responses back? What is the expected turn-around-time? Did the system experience any errors? When one company transmits data to one or more company, it may invoke a set of processes that could complete in matter of seconds, or it could days. As data travels from one organizations to another, the uncertainty grows, and the longer it takes to track uncertain state of the data the costlier it gets for the business, So, in every business scenario, it's extremely important to be aware of the state of the data.   Architects of messaging systems can take several steps to aid with data transparency. Some forms of data handshaking and reconciliation mechanism as well as extensive data tracking can be incorporated into the system to provide clear visibility to the data. What do I mean by handshaking and reconciliation? Some might consider these to be a single concept; however, I like to consider them in two unique categories. Handshaking serves as message receipts or acknowledgment. When one transmits messages to another, the receiver must acknowledge each message by sending immediate responses for each transaction. Whenever we use Web Services, handshaking is often achieved utilizing request/reply pattern. Similarly, if Ftp is used, a receiver can acknowledge by dropping messages for the sender as soon as the files are picked up. These forms of handshaking or acknowledgment informs the message sender and receiver that a successful transaction has occurred. I have mentioned earlier that it could take anywhere from a few seconds to a number of days before shared data is completely processed. In addition, whenever a batched transaction is used, processing time for each data element inside the batch could also vary significantly. So, in order to successfully manage data processing, reconciliation becomes extremely important; otherwise it may result into data loss or in some cases hefty penalty. Reconciliation can be done in many ways. Partner organizations can share and compare ad hoc reports to achieve reconciliation. On the other hand, partners can agree on some type of systematic reconciliation messages. Systems within responsible parties can trigger messages to partners as soon as the data process completes.   Next step in the data transparency is extensive data tracking. Some products such as BizTalk and TIBCO provide built-in functionality for data tracking; however, built-in functionality may not always be adequate. Sometimes additional tracking system (or databases) needs to be built in order monitor all types of data flow including, message transactions, handshaking, reconciliation, system errors and many more. If these types of data are captured, then these can be presented to business users in any forms or fashion. When business users are empowered with such information, then the reliance on developers and support teams decreases dramatically.   In today's collaborative world of information sharing, data transparency is key to the success of every business. The state of business data will constantly change. However, when people have easier access to various states of data, it allows them to make better and quicker decisions. Therefore, I feel that data handshaking, reconciliation and tracking is very important aspect of messaging systems.

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• Oracle Fusion Middleware Innovation Award Winners 2012: ADF & Fusion Development

  - by Dana Singleterry

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Winners are selected based on the uniqueness of their business case, business benefits, level of impact relative to the size of the organization, complexity and magnitude of implementation, and the originality of architecture. The awards were presented during Oracle OpenWorld 2012 and following winners are for the category of ADF & Fusion Development. Micros – an OPN Platinum partner – has been working closely with Oracle product management teams in applying industry best practices in the development of their solutions. Their current application suite for the hospitality industry was built on Oracle Forms and the Oracle database running on MS Windows. The next generation of this suite is being developed and released in modules that are now based on Oracle FMW (including ADF) 11g technologies and Oracle Database 11g all running on Oracle Linux. The primary driver was that of modernization and hence the reason Oracle ADF was selected to provide a rich UI for business processes that could be served up through traditional methods or through mobile devices globally. SOA Suite & ADF allowed for loosely-coupled services that could evolve with the needs of the business. Micros's application innovations includes the use of business application portlets that have been published from ADF Faces Task Flows generated using WebCenter portlet libraries  & Oracle Metadata Services (MDS) with multi-layered customizations using Oracle WebCenter Composer. PCS (Marfin Egnatia Bank of Greece) – PCS Wealth Management is a WM Software Solution, which captures and automates the WM business processes allowing Service Providers to allocate enough time and effort into Customer Service and Investment Strategies, under Advisory or Execution-Only Services. The Product is built upon the latest Web Technologies and ensures Best Practices covering all functional expectations, meeting local regulatory requirements and discovering successful opportunities for the WM Customers' Portfolios. The new unified Wealth Management system offers an unparalleled User Interface taking full advantage of the user friendly ADF Faces Components to a great extent, all serving Private Banking purposes. The application offers a true Account Officer Cockpit with shallow navigation, one-click access to informed decisions and a perfect customer service. ADF Grids and Pivots, the Data Visualization Components, as well as the Calendar and Map Components are cleverly used to help the user eliminate the usage of Excel, Outlook and other systems. PCS's application is unique in the way it leverages the ADF Faces data visualization components to create a truly attractive and insightful dashboard for their application. PCS Wealth Management Demo Qualcomm – Qualcomm, a $17B per year company, designs and sells semiconductor products for wireless telecommunications, mobile and computing markets. In addition, Qualcomm companies provide various hardware and software products to facilitate the design, development and deployment of phones and the applications that run on them. Qualcomm’s challenge has been to not only develop and deploy new business system functions to keep pace with customer demand, but also to provide a customer collaboration capability that is sufficiently robust, easy to use, and flexible to meet emerging and future needs. Qualcomm has taken successful steps in building and deploying the customer engagement platform Ieveraging various Oracle technologies including Fusion Middleware (ADF, SOA, OBIEE) and their proven ERP foundation of EBS and 11g databases. The new platform delivers a more unified and “seamless” business solution with a consistent, modern “look and feel” all based on standard business processes which facilitate efficient collaboration with Qualcomm and its customers. The look and feel leverages ADF in innovative ways and includes hover over navigation, custom pagination components, and skinning. Qualcomm has exposed a services layer that provides significant functionality including order-to-ship, quote-to-order, customer on-boarding and contract validation. Qualcomm's creative designs leverage Oracle's SOA Suite to integrate with Oracle EBS and desperate applications to provide a rich user interface through the use use of Oracle ADF Faces Rich Client Components providing a self-service solution to their customers.

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• Lync Server 2010

  - by ManojDhobale

  Microsoft Lync Server 2010 communications software and its client software, such as Microsoft Lync 2010, enable your users to connect in new ways and to stay connected, regardless of their physical location. Lync 2010 and Lync Server 2010 bring together the different ways that people communicate in a single client interface, are deployed as a unified platform, and are administered through a single management infrastructure. Workload Description IM and presence Instant messaging (IM) and presence help your users find and communicate with one another efficiently and effectively. IM provides an instant messaging platform with conversation history, and supports public IM connectivity with users of public IM networks such as MSN/Windows Live, Yahoo!, and AOL. Presence establishes and displays a user’s personal availability and willingness to communicate through the use of common states such as Available or Busy. This rich presence information enables other users to immediately make effective communication choices. Conferencing Lync Server includes support for IM conferencing, audio conferencing, web conferencing, video conferencing, and application sharing, for both scheduled and impromptu meetings. All these meeting types are supported with a single client. Lync Server also supports dial-in conferencing so that users of public switched telephone network (PSTN) phones can participate in the audio portion of conferences. Conferences can seamlessly change and grow in real time. For example, a single conference can start as just instant messages between a few users, and escalate to an audio conference with desktop sharing and a larger audience instantly, easily, and without interrupting the conversation flow. Enterprise Voice Enterprise Voice is the Voice over Internet Protocol (VoIP) offering in Lync Server 2010. It delivers a voice option to enhance or replace traditional private branch exchange (PBX) systems. In addition to the complete telephony capabilities of an IP PBX, Enterprise Voice is integrated with rich presence, IM, collaboration, and meetings. Features such as call answer, hold, resume, transfer, forward and divert are supported directly, while personalized speed dialing keys are replaced by Contacts lists, and automatic intercom is replaced with IM. Enterprise Voice supports high availability through call admission control (CAC), branch office survivability, and extended options for data resiliency. Support for remote users You can provide full Lync Server functionality for users who are currently outside your organization’s firewalls by deploying servers called Edge Servers to provide a connection for these remote users. These remote users can connect to conferences by using a personal computer with Lync 2010 installed, the phone, or a web interface. Deploying Edge Servers also enables you to federate with partner or vendor organizations. A federated relationship enables your users to put federated users on their Contacts lists, exchange presence information and instant messages with these users, and invite them to audio calls, video calls, and conferences. Integration with other products Lync Server integrates with several other products to provide additional benefits to your users and administrators. Meeting tools are integrated into Outlook 2010 to enable organizers to schedule a meeting or start an impromptu conference with a single click and make it just as easy for attendees to join. Presence information is integrated into Outlook 2010 and SharePoint 2010. Exchange Unified Messaging (UM) provides several integration features. Users can see if they have new voice mail within Lync 2010. They can click a play button in the Outlook message to hear the audio voice mail, or view a transcription of the voice mail in the notification message. Simple deployment To help you plan and deploy your servers and clients, Lync Server provides the Microsoft Lync Server 2010, Planning Tool and the Topology Builder. Lync Server 2010, Planning Tool is a wizard that interactively asks you a series of questions about your organization, the Lync Server features you want to enable, and your capacity planning needs. Then, it creates a recommended deployment topology based on your answers, and produces several forms of output to aid your planning and installation. Topology Builder is an installation component of Lync Server 2010. You use Topology Builder to create, adjust and publish your planned topology. It also validates your topology before you begin server installations. When you install Lync Server on individual servers, the installation program deploys the server as directed in the topology. Simple management After you deploy Lync Server, it offers the following powerful and streamlined management tools: Active Directory for its user information, which eliminates the need for separate user and policy databases. Microsoft Lync Server 2010 Control Panel, a new web-based graphical user interface for administrators. With this web-based UI, Lync Server administrators can manage their systems from anywhere on the corporate network, without needing specialized management software installed on their computers. Lync Server Management Shell command-line management tool, which is based on the Windows PowerShell command-line interface. It provides a rich command set for administration of all aspects of the product, and enables Lync Server administrators to automate repetitive tasks using a familiar tool. While the IM and presence features are automatically installed in every Lync Server deployment, you can choose whether to deploy conferencing, Enterprise Voice, and remote user access, to tailor your deployment to your organization’s needs.

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• Who is Jeremiah Owyang?

  - by Michael Hylton

  Q: What’s your current role and what career path brought you here? J.O.: I'm currently a partner and one of the founding team members at Altimeter Group.  I'm currently the Research Director, as well as wear the hat of Industry Analyst. Prior to joining Altimeter, I was an Industry Analyst at Forrester covering Social Computing, and before that, deployed and managed the social media program at Hitachi Data Systems in Santa Clara.  Around that time, I started a career blog called Web Strategy which focused on how companies were using the web to connect with customers --and never looked back. Q: As an industry analyst, what are you focused on these days? J.O.: There are three trends that I'm focused my research on at this time:  1) The Dynamic Customer Journey:  Individuals (both b2c and b2b) are given so many options in their sources of data, channels to choose from and screens to consume them on that we've found that at each given touchpoint there are 75 potential permutations.  Companies that can map this, then deliver information to individuals when they need it will have a competitive advantage and we want to find out who's doing this.  2) One of the sub themes that supports this trend is Social Performance.  Yesterday's social web was disparate engagement of humans, but the next phase will be data driven, and soon new technologies will emerge to help all those that are consuming, publishing, and engaging on the social web to be more efficient with their time through forms of automation.  As you might expect, this comes with upsides and downsides.  3) The Sentient World is our research theme that looks out the furthest as the world around us (even inanimate objects) become 'self aware' and are able to talk back to us via digital devices and beyond.  Big data, internet of things, mobile devices will all be this next set. Q: People cite that the line between work and life is getting more and more blurred. Do you see your personal life influencing your professional work? J.O.: The lines between our work and personal lives are dissolving, and this leads to a greater upside of being always connected and have deeper relationships with those that are not.  It also means a downside of society expectations that we're always around and available for colleagues, customers, and beyond.  In the future, a balance will be sought as we seek to achieve the goals of family, friends, work, and our own personal desires.  All of this is being ironically written at 430 am on a Sunday am.  Q: How can people keep up with what you’re working on? J.O.: A great question, thanks.  There are a few sources of information to find out, I'll lead with the first which is my blog at web-strategist.com.  A few times a week I'll publish my industry insights (hires, trends, forces, funding, M&A, business needs) as well as on twitter where I'll point to all the news that's fit to print @jowyang.  As my research reports go live (we publish them for all to read --called Open Research-- at no cost) they'll emerge on my blog, or checkout the research tab to find out more now.  http://www.web-strategist.com/blog/research/ Q: Recently, you’ve been working with us here at Oracle on something exciting coming up later this week. What’s on the horizon?  J.O.: Absolutely! This coming Thursday, September 13th, I’m doing a webcast with Oracle on “Managing Social Relationships for the Enterprise”. This is going to be a great discussion with Reggie Bradford, Senior Vice President of Product Development at Oracle and Christian Finn, Senior Director of Product Management for Oracle WebCenter. I’m looking forward to a great discussion around all those issues that so many companies are struggling with these days as they realize how much social media is impacting their business. It’s changing the way your customers and employees interact with your brand. Today it’s no longer a matter of when to become a social-enabled enterprise, but how to become a successful one. Q: You’ve been very actively pursued for media interviews and conference and company speaking engagements – anything you’d like to share to give us a sneak peak of what to expect on Thursday’s webcast?  J.O.: Below is a 15 minute video which encapsulates Altimeter’s themes on the Dynamic Customer Journey and the Sentient World. I’m really proud to have taken an active role in the first ever LeWeb outside of Paris. This one, which was featured in downtown London across the street from Westminster Abbey was sold out. If you’ve not heard of LeWeb, this is a global Internet conference hosted by Loic and Geraldine Le Meur, a power couple that stem from Paris but are also living in Silicon Valley, this is one of my favorite conferences to connect with brands, technology innovators, investors and friends. Altimeter was able to play a minor role in suggesting the theme for the event “Faster Than Real Time” which stems off previous LeWebs that focused on the “Real time web”. In this radical state, companies are able to anticipate the needs of their customers by using data, technology, and devices and deliver meaningful experiences before customers even know they need it. I explore two of three of Altimeter’s research themes, the Dynamic Customer Journey, and the Sentient World in my speech, but due to time, did not focus on Adaptive Organization.

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• SQL SERVER – SSIS Parameters in Parent-Child ETL Architectures – Notes from the Field #040

  - by Pinal Dave

  [Notes from Pinal]: SSIS is very well explored subject, however, there are so many interesting elements when we read, we learn something new. A similar concept has been Parent-Child ETL architecture’s relationship in SSIS. Linchpin People are database coaches and wellness experts for a data driven world. In this 40th episode of the Notes from the Fields series database expert Tim Mitchell (partner at Linchpin People) shares very interesting conversation related to how to understand SSIS Parameters in Parent-Child ETL Architectures. In this brief Notes from the Field post, I will review the use of SSIS parameters in parent-child ETL architectures. A very common design pattern used in SQL Server Integration Services is one I call the parent-child pattern.  Simply put, this is a pattern in which packages are executed by other packages.  An ETL infrastructure built using small, single-purpose packages is very often easier to develop, debug, and troubleshoot than large, monolithic packages.  For a more in-depth look at parent-child architectures, check out my earlier blog post on this topic. When using the parent-child design pattern, you will frequently need to pass values from the calling (parent) package to the called (child) package.  In older versions of SSIS, this process was possible but not necessarily simple.  When using SSIS 2005 or 2008, or even when using SSIS 2012 or 2014 in package deployment mode, you would have to create package configurations to pass values from parent to child packages.  Package configurations, while effective, were not the easiest tool to work with.  Fortunately, starting with SSIS in SQL Server 2012, you can now use package parameters for this purpose. In the example I will use for this demonstration, I’ll create two packages: one intended for use as a child package, and the other configured to execute said child package.  In the parent package I’m going to build a for each loop container in SSIS, and use package parameters to pass in a value – specifically, a ClientID – for each iteration of the loop.  The child package will be executed from within the for each loop, and will create one output file for each client, with the source query and filename dependent on the ClientID received from the parent package. Configuring the Child and Parent Packages When you create a new package, you’ll see the Parameters tab at the package level.  Clicking over to that tab allows you to add, edit, or delete package parameters. As shown above, the sample package has two parameters.  Note that I’ve set the name, data type, and default value for each of these.  Also note the column entitled Required: this allows me to specify whether the parameter value is optional (the default behavior) or required for package execution.  In this example, I have one parameter that is required, and the other is not. Let’s shift over to the parent package briefly, and demonstrate how to supply values to these parameters in the child package.  Using the execute package task, you can easily map variable values in the parent package to parameters in the child package. The execute package task in the parent package, shown above, has the variable vThisClient from the parent package mapped to the pClientID parameter shown earlier in the child package.  Note that there is no value mapped to the child package parameter named pOutputFolder.  Since this parameter has the Required property set to False, we don’t have to specify a value for it, which will cause that parameter to use the default value we supplied when designing the child pacakge. The last step in the parent package is to create the for each loop container I mentioned earlier, and place the execute package task inside it.  I’m using an object variable to store the distinct client ID values, and I use that as the iterator for the loop (I describe how to do this more in depth here).  For each iteration of the loop, a different client ID value will be passed into the child package parameter. The final step is to configure the child package to actually do something meaningful with the parameter values passed into it.  In this case, I’ve modified the OleDB source query to use the pClientID value in the WHERE clause of the query to restrict results for each iteration to a single client’s data.  Additionally, I’ll use both the pClientID and pOutputFolder parameters to dynamically build the output filename. As shown, the pClientID is used in the WHERE clause, so we only get the current client’s invoices for each iteration of the loop. For the flat file connection, I’m setting the Connection String property using an expression that engages both of the parameters for this package, as shown above. Parting Thoughts There are many uses for package parameters beyond a simple parent-child design pattern.  For example, you can create standalone packages (those not intended to be used as a child package) and still use parameters.  Parameter values may be supplied to a package directly at runtime by a SQL Server Agent job, through the command line (via dtexec.exe), or through T-SQL. Also, you can also have project parameters as well as package parameters.  Project parameters work in much the same way as package parameters, but the parameters apply to all packages in a project, not just a single package. Conclusion Of the numerous advantages of using catalog deployment model in SSIS 2012 and beyond, package parameters are near the top of the list.  Parameters allow you to easily share values from parent to child packages, enabling more dynamic behavior and better code encapsulation. If you want me to take a look at your server and its settings, or if your server is facing any issue we can Fix Your SQL Server. Reference: Pinal Dave (http://blog.sqlauthority.com)Filed under: Notes from the Field, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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• Oracle’s Web Experience Management

  - by Christie Flanagan

  Today’s guest post on Oracle’s Web Experience Management comes from a member of our WebCenter Evangelist team, Noël Jaffré, a Principal Technologist based in France.Oracle’s Web Experience Management (WEM) solution enables organizations to optimize the online channel for driving marketing and customer experience management success. It empowers business users to manage the web presence and create rich and engaging online experiences for customers and prospects. Oracle's WEM platform provides a framework to simplify the integration of Oracle, third-party and custom-built applications. This framework essentially allows the creation and integration of applications using one single business interface called the WEM interface. It includes the following: Single sign-on access control for all integrated applications using the Central Authentication Service (CAS) component. A single centralized administration window for user, role, and native applications management including site management. Community server management, gadget server management as well as management for partner integrated technologies. A Representational State Transfer (REST) API for accessing WebCenter Sites data. REST services are supported on both Oracle WebCenter Sites and Oracle WebCenter Sites Satellite Server to leverage the satellite server cache. All REST requests are cached for web consuming applications as well for the high performance delivery of native applications on the mobile channel. Oracle WebCenter Sites’ Web Experience Management environment enables organizations to deliver a compelling online experience to customers by simplifying the deployment and management of sophisticated and engaging websites. The WebCenter Sites platform automates the entire process of managing web content including: Authoring:  Business users can easily contribute and manage web content in real-time, with intuitive interfaces and drag-and-drop content authoring and layout capabilities designed for the non-technical user. Contextual Content Targeting: Marketers are empowered to create and manage targeted campaigns with relevant recommendations and promotions based on the context of the session of the visitor such as his or her navigation history, user profile, language, location or other information shared during the visitor session. Content Publishing and Deployment: It offers advanced multi-site management capabilities for departmental or regional sites, as well as strong multi-lingual and multi-locale content management. The remote satellite server caching infrastructure provides high-performance, distributed caching, tuned to deliver high-volume, targeted and multi-lingual sites. Analytics and Optimization: Business users and marketers have the ability to measure the effectiveness of their online content and campaigns at a granular level. Editors and marketers can immediately determine whether a given article or promotion is relevant to a particular customer segment. User-generated Content: Marketers can enable blogs, comments, rating and reviews on the website.  All comments and reviews posted to the website can be moderated from the administrator interface either manually or automatically using filters, whitelists, blacklists or community based moderation. Personalized Gadget Dashboards:  Site managers can deploy gadgets, small applications using web content, individually or as part of dashboards containing multiple gadgets.  These gadget dashboards enable site visitors to create their own “MyPage” on a given site where they can select and customize the gadgets that the site administrator has made available.  Any gadget that conforms to the iGoogle/OpenSocial standard can be made available to site visitors, or they can be created within the WEM interface. Oracle's WEM platform also provides a unique environment for the delivery of a rich, multichannel online experience for site visitors through its advanced management modules for mobile. With Oracle’s WEM solution, it’s easy to control branding and deliver a consistent message while repurposing web content for publication to mobile devices, kiosks and much more. This distinctive approach provides: HTML5 Delivery: HTML5 delivery which includes native support for adaptive design that responds to the user’s computer screen resolution and orientation. The approach is less driven by the particular hardware and more driven by the user’s interactions with the device. In other words, this approach takes both the screen interactions (either cursor or touch) and screen sizes and orientation into consideration. A Unique Native Mobile Extension Environment for Contributors: From the WEM interface, a contributor can directly manage their mobile channel, using the tooling already in place for driving the traditional web presence. This includes the mobile presentation, as well as mobile insite editing, drag and drop page layout, and in-context recommendations and personalization. Optimized REST APIs for High Performance Content Delivery on Native Mobile Device Applications: WebCenter Sites’ REST API uses the underlying HTTP methods (GET, POST, PUT, DELETE) to interact with resources. Resources support two types of input and output formats -- XML and JSON. REST calls are customizable to optimize the interactions between the content repositories and the client applications. Caching is essential to decrease network loads and improve overall reliability and usability of the applications and user interactions. REST results are cached through the highly efficient Oracle WebCenter Sites caching architecture.

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• Meet our 2009 Oracle Graduates in South Africa

  - by anca.rosu

  Focusing on the broader Oracle community, Oracle South Africa initiated its first skills development programme in May 1988. Since its inception the programme has developed and improved and every year more graduates are taken on board. The Oracle Graduate Programme is made up of specific learning paths designed around customer, partner and Oracle specifications and is structured to meet the urgent skills requirements in the Oracle “economy”. The training programmes have a specific duration and incorporate both theoretical and practical application of Oracle product sets. It is aimed at creating: Meaningful employment for graduates; Learning opportunities for individuals within the organization so that career growth opportunities are exploited to the fullest; Capacity building for small enterprises which is aligned to Oracle’s Enterprise Development Programme Meet our five graduates who joined us in December 2008 and have spent over a year with us! Let’s get their initial feedback on the graduate programme and on their assignment to Jordan. Lector   On the Oracle Graduate Programme: “The Oracle Graduate Programme is an experience of a life time. I would not trade it for anything. It’s challenging and rewarding. I am proud and happy to be in an organization like Oracle” On the assignment in Jordan: "Friendly, welcoming people, world class instructors always willing to go the extra mile. What more can you ask for?"   Lungile On the Oracle Graduate Programme: “I joined Oracle as part of the graduate intake for pre-sales in order to develop my skills and knowledge. Working at Oracle has been an overwhelmingly positive experience as it has encouraged me to progress with my personal development. I am hugely grateful. It has been a great challenge and an awesome opportunity.” On the assignment to Jordan: “Going to Jordan was a great opportunity and the experience of a lifetime. The people were very welcoming and friendly. The culture was totally different from ours - the food, the clothes and the weather. It was an amazingly different experience to work from Sunday to Thursday with Friday and Saturday as the weekend.” Thabo On the Oracle Graduate Programme: “Life is an infinite learning path. I truly value growth. I believe for one to grow, one needs to be challenged to your full potential. The Oracle Graduate Programme offers real growth – and so much more.” On the assignment to Jordan: “I was amazed by the cultural differences. I now understood that to be part of the global community, I must embrace our similarities and understand our differences.”   Albeauty On the Oracle Graduate Programme: “Responsibility, dedication, focus and taking initiative … these are the key points I learned from Oracle. It is such an honour to finally be part of the Oracle family. The graduate programme itself was a great experience as I managed to learn how Oracle operates – it has been the highlight of my year. I believe that my hard work will assist in the growth of the company.” On the Jordan assignment: “A memory worth embracing. Going to Jordan was a great opportunity as I learned a lot with respect to integration between different cultures and getting to adapt to all things different. I, along with almost every other graduate, discovered that Oracle is far more than a database company. Now I know there is far more to the ‘Big Red’ name.” Emmanuel On the Oracle Graduate Programme: “The programme gave me invaluable exposure to the ICT sector and also provided an opportunity to travel, network and exchange ideas with others. The formal training helped me to improve my presentation skills and gave me a better understanding of business etiquette and communication.” On the assignment to Jordan: “It was my first trip abroad. It was a great chance to get to know each other. I had the opportunity to share ideas, share personal stuff as a team. We met experts who gave us superb training in Oracle Technologies. It was great.”   If you have any questions related to this article feel free to contact  [email protected].  You can find our job opportunities via http://campus.oracle.com.   Technorati Tags: Oracle community,South Africa,Graduate Programme,Jordan,Technologies

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• User Experience Fundamentals

  - by ultan o'broin

  Understanding what user experience means in the modern work environment is central to building great-looking usable applications on the desktop or mobile devices. What better place to start a series of blog posts on such Applications User Experience team enablement for customers and partners than by sharing what the term really means, writes team member Karen Scipi. Applications UX have gained valuable insights into developing a user experience that reflects the experience of today’s worker. We have observed real workers performing real tasks in real work environments, and we have developed a set of new standards of application design that have been scientifically proven to be beneficial to enable today’s workers. We share such expertise to enable our customers and partners to benefit from our insights and to further their return on investment when building Oracle applications. So, What is User Experience? ?The user interface (UI) is about the on-screen user context provided by the layout of widgets (such as icons, fields, and buttons and more) and the visual impact of colors, typographic choices, and so on. The UI comprises the “look and feel” of the application that users interact with, and reflects, in essence, the most immediate aspects of usability we can now all relate to.  User experience, on the other hand, is about understanding the whole context of the world of work, how workers go about completing tasks, crossing all sorts of boundaries along the way. It is a study of how business processes and workers goals coincide, how users work with technology or other tools to get their jobs done, their interactions with other users, and their response to the technical, physical, and cultural environment around them. User experience is all about how users work—their work environments, office layouts, desk tools, types of devices, their working day, and more. Even their job aids, such as sticky notes, offer insight for UX innovation. User experience matters because businesses needs to be efficient, work must be productive, and users now demand to be satisfied by the applications they work with. In simple terms, tasks finished quickly and accurately for a business evokes organization and worker satisfaction, which in turn makes workers feel good and more than willing to use the application again tomorrow. Design Principles for the Enterprise Worker The consumerization of information technology has raised the bar for enterprise applications. Applications must be consistent, simple, intuitive, but above all contextual, reflecting how and when workers work, in the office or on the go. For example, the Google search experience with its type-ahead keyword-prompting feature is how workers expect to be able to discover enterprise information, too. Type-ahead in PeopleSoft 9.1 To build software that enables workers to be productive, our design principles meet modern work requirements about consistency, with well-organized, context-driven information, geared for a working world of discovery and collaboration. Our applications must also behave in a simple, web-like way just like Amazon, Google, and Apple products that workers use at home or on the go. Our user experience must also reflect workers’ needs for flexibility and well-loved enterprise practices such as using popular desktop tools like Microsoft Excel or Outlook as required. Building User Experience Productively The building blocks of Oracle Fusion Applications are the user experience design patterns. Based on the Oracle Fusion Middleware technology used to build Oracle Fusion Applications, the patterns are reusable solutions to common usability challenges that ADF developers typically face as they build applications, extensions, and integrations. Developers use the patterns as part of their Oracle toolkits to realize great usability consistently and in a productive way. Our design pattern creation process is informed by user experience research and science, an understanding of our technology’s capabilities, the demands for simplification and intuitiveness from users, and the best of Oracle’s acquisitions strategy (an injection of smart people and smart innovation). The patterns are supported by usage guidelines and are tested in our labs and assembled into a library of proven resources we used to build own Oracle Fusion Applications and other Oracle applications user experiences. The design patterns library is now available to the ADF community and to our partners and customers, for free. Developers with ADF skills and other technology skills can now offer more than just coding and functionality and still use the best in enterprise methodologies to ensure that a great user experience is easily applied, scaled, and maintained, whether it be for SaaS or on-premise deployments for Oracle Fusion Applications, for applications coexistence, or for partner integrations scenarios.  Oracle partners and customers already using our design patterns to build solutions and win business in smart and productive ways are now sharing their experiences and insights on pattern use to benefit your entire business. Applications UX is going global with the message and the means. Our hands-on user experience enablement through ADF  is expanding. So, stay tuned to Misha Vaughan's Voice of User Experience (VOX) blog and follow along on Twitter at @usableapps for news of outreach events and other learning opportunities. Interested in Learning More? Oracle Fusion Applications User Experience Patterns and Guidelines Library Shout-outs for Oracle UX Design Patterns Oracle Fusion Applications User Experience Design Patterns: Productivity Realized

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• Five Reasons to Attend PLM Summit 2013: The Conference Formerly Known as AGILITY

  - by Terri Hiskey

  As we approach the end of 2012, we are also closing in on the last couple of weeks that Agile customers and prospects can register for the upcoming PLM Summit 2013 for the bargain early bird rate of $195. Register now to secure your spot! The Conference Formerly Known as AGILITY... Long-time Agile customers may remember AGILITY, which was Agile's PLM customer conference that was held on an annual basis prior to Oracle's acquisiton of Agile in 2007. In February 2012, due to feedback we received from our Agile PLM community, we successfully resurrected the AGILITY conference and renamed it the PLM Summit. The PLM Summit was so well received and well-attended, that we are doing it again in 2013. This upcoming PLM Summit is being co-located in San Francisco under the overarching banner of the Oracle Value Chain Summit, and will be held alongside several other Oracle customer conferences that cover a range of value chain solutions, including Value Chain Planning, Value Chain Execution, Procurement, Maintenance and Manufacturing. This setup offers PLM attendees the best of all worlds--the opportunity to participate and learn about PLM in smaller, focused sessions by product and by industry, while also giving attendees the chance to see how PLM works together with other critical enterprise applications that address other important aspects of the value chain. Top Five Reasons to Attend the PLM Summit 2013 In the spirit of all of the end-of-the-year lists that are currently popping up, here is a list of the top five reasons to attend the PLM Summit for anyone out there needs a little extra encouragement to register: 1. The Best Opportunities for Customer Networking   The PLM Summit offers attendees numerous opportunities to learn and network with fellow Agile users. Customer stories are featured in keynote and breakout presentations and the schedule allows for plenty of networking time during breakfasts, lunches, breaks and dinners. Customer networking is the number one reason that Agile users attend the PLM Summit. Read what attendees thought of the most recent PLM Summit: "Hearing about the implementation of Agile products from a customers’ perspective is invaluable." - Director of Quality Assurance & Regulatory Affairs, leading medical device manufacturer "Understanding the scope of other companies’ projects and the lessons learned made attending this event well worth my time." - Director of Test Engineering, global industrial manufacturer "The most beneficial thing about attending this event is the opportunity to network with other customers with similar experiences." - Director of Business Process Improvement, leading high technology company Come to the PLM Summit and play an active role within the PLM community: swap war stories and business cards, connect on LinkedIn and Facebook, share your stories and discuss the sessions from each day. Register now! 2. It's Educational! The PLM Summit is the premier educational event for anyone in the Agile PLM community. There are nearly 40 PLM-focused in-depth educational sessions led by Agile PLM experts, customers and partners that will cover a range of specific product and industry-focused topics. Keynotes will give attendees a broad overview of the entire Agile PLM footprint, while sessions will delve deeply into specific product functionality and customer case studies. There is truly something for everyone. Check out the latest agenda for view of all the sessions. 3. Visit with the PLM Partner Community Our partners play a significant and important role within the Agile PLM community. At the PLM Summit, attendees will be able to meet and mingle with several of the top Oracle Agile PLM partners including: Deloitte, Domain, GoEngineer, Hitachi Consulting, IBM, Kalypso, KPIT Cummins (CPG Solutions), Perception Software, Verdant, Xavor and ZeroWaitState. Go here for a complete list of all the Value Chain Summit sponsors. 4. See Agile PLM in Action at our Dedicated PLM Demo Pods At the PLM Summit, attendees will have the chance to see Agile PLM in action at dedicated PLM demo pods, manned by expert members of our Agile PLM team. If you would like to see up close specific Agile PLM functionality, or if you have a question on how to extend the scope of your current implemention or if you want a better understanding of how to leverage Agile PLM to address specific use-cases, stop by one of the Agile PLM demo pods and engage the Agile PLM experts on hand at the PLM Summit. 5. Spend Some Time in Lovely San Francisco Still on the fence about the upcoming PLM Summit? Remember that it is being held in San Francisco, which is a fantastic city for a getaway. After spending time learning and networking about PLM, take an extra day or two to escape the dreary winter and enjoy the beautiful scenery and the unique actitivies offered only by the City by the Bay. You will walk away from the conference not only with renewed excitement about Agile PLM, but feeling rejuvenated in general.

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• Oracle ATG Web Commerce 10 Implementation Developer Boot Camp - Reading (UK) - October 1-12, 2012

  - by Richard Lefebvre

  REGISTER NOW: Oracle ATG Web Commerce 10 Implementation Developer Boot Camp Reading, UK, October 1-12, 2012! OPN invites you to join us for a 10-day implementation bootcamp on Oracle ATG Web Commerce in Reading, UK from October 1-12, 2012.This 10-day boot camp is designed to provide partners with hands-on experience and technical training to successfully build and deploy Oracle ATG Web Commerce 10 Applications. This particular boot camp is focused on helping partners develop the essential skills needed to implement every aspect of an ATG Commerce Application from scratch, (not CRS-based), with a specific goal of enabling experienced Java/J2EE developers with a path towards becoming functional, effective, and contributing members of an ATG implementation team. Built for both new and experienced ATG developers alike, the collaborative nature of this program and its exercises, have proven to be highly effective and extremely valuable in learning the best practices for implementing ATG solutions. Though not required, this bootcamp provides a structured path to earning a Certified Oracle ATG Web Commerce 10 Specialization! What Is Covered: This boot camp is for Application Developers and Software Architects wanting to gain valuable insight into ATG application development best practices, as well as relevant and applicable implementation experience on projects modeled after four of the most common types of applications built on the ATG platform. The following learning objectives are all critical, and are of equal priority in enabling this role to succeed. This learning boot camp will help with: Building a basic functional transaction-ready ATG Web Commerce 10 Application. Utilizing ATG’s platform features such as scenarios, slots, targeters, user profiles and segments, to create a personalized user experience. Building Nucleus components to support and/or extend application functionality. Understanding the intricacies of ATG order checkout and fulfillment. Specifying, designing and implementing new commerce features in ATG 10. Building a functional commerce application modeled after four of the most common types of applications built on the ATG platform, within an agile-based project team environment and under simulated real-world project conditions. Duration: The Oracle ATG Web Commerce 10 Implementation Developer Boot Camp is an instructor-led workshop spanning 10 days. Audience: Application Developers Software Architects Prerequisite Training and Environment Requirements: Programming and Markup Experience with Java J2EE, JavaScript, XML, HTML and CSS Completion of Oracle ATG Web Commerce 10 Implementation Specialist Development Guided Learning Path modules Participants will be required to bring their own laptop that meets the minimum specifications:   64-bit PC and OS (e.g. Windows 7 64-bit) 4GB RAM or more 40GB Hard Disk Space Laptops will require access to the Internet through Remote Desktop via Windows. Agenda Topics: Week 1 – Day 1 through 5 Build a Basic Commerce Application In week one of the boot camp training, we will apply knowledge learned from the ATG Web Commerce 10 Implementation Developer Guided Learning Path modules, towards building a basic transaction-ready commerce application. There will be little to no lectures delivered in this boot camp, as developers will be fully engaged in ATG Application Development activities and best practices. Developers will work independently on the following lab assignments from day's 1 through 5: Lab Assignments  1 Environment Setup 2 Build a dynamic Home Page 3 Site Authentication 4 Build Customer Registration 5 Display Top Level Categories 6 Display Product Sub-Categories 7 Display Product List Page 8 Display Product Detail Page 9 ATG Inventory 10 Build “Add to Cart” Functionality 11 Build Shopping Cart 12 Build Checkout Page  13 Build Checkout Review Page 14 Create an Order and Build Order Confirmation Page 15 Implement Slots and Targeters for Personalization 16 Implement Pricing and Promotions 17 Order Fulfillment Back to top Week 2 – Day 6 through 10 Team-based Case Project In the second week of the boot camp training, participants will be asked to join a project team that will select a case project for the team to implement. Teams will be able to choose from four of the most common application types developed and deployed on the ATG platform. They are as follows: Hard goods with physical fulfillment, Soft goods with electronic fulfillment, a Service or subscription case example, a Course/Event registration case example. Team projects will have approximately 160 hours of use cases/stories for each team to build (40 hours per developer). Each day's Use Cases/Stories will build upon the prior day's work, and therefore must be fully completed at the end of each day. Please note that this boot camp intends to simulate real-world project conditions, and as such will likely require the need for project teams to possibly work beyond normal business hours. To promote further collaboration and group learning, each team will be asked to present their work and share the methodologies and solutions that they've applied to their cases at the end of each day. Location: Oracle Reading CVC TPC510 Room: Wraysbury Reading, UK 9:00 AM – 5:00 PM  Registration Fee (10 Days): US $3,375 Please click on the following link to REGISTER or  visit the Oracle ATG Web Commerce 10 Implementation Developer Boot Camp page for more information. Questions: Patrick Ty Partner Enablement, Oracle Commerce Phone: 310.343.7687 Mobile: 310.633.1013 Email: [email protected]

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• Big Data – Operational Databases Supporting Big Data – RDBMS and NoSQL – Day 12 of 21

  - by Pinal Dave

  In yesterday’s blog post we learned the importance of the Cloud in the Big Data Story. In this article we will understand the role of Operational Databases Supporting Big Data Story. Even though we keep on talking about Big Data architecture, it is extremely crucial to understand that Big Data system can’t just exist in the isolation of itself. There are many needs of the business can only be fully filled with the help of the operational databases. Just having a system which can analysis big data may not solve every single data problem. Real World Example Think about this way, you are using Facebook and you have just updated your information about the current relationship status. In the next few seconds the same information is also reflected in the timeline of your partner as well as a few of the immediate friends. After a while you will notice that the same information is now also available to your remote friends. Later on when someone searches for all the relationship changes with their friends your change of the relationship will also show up in the same list. Now here is the question – do you think Big Data architecture is doing every single of these changes? Do you think that the immediate reflection of your relationship changes with your family member is also because of the technology used in Big Data. Actually the answer is Facebook uses MySQL to do various updates in the timeline as well as various events we do on their homepage. It is really difficult to part from the operational databases in any real world business. Now we will see a few of the examples of the operational databases. Relational Databases (This blog post) NoSQL Databases (This blog post) Key-Value Pair Databases (Tomorrow’s post) Document Databases (Tomorrow’s post) Columnar Databases (The Day After’s post) Graph Databases (The Day After’s post) Spatial Databases (The Day After’s post) Relational Databases We have earlier discussed about the RDBMS role in the Big Data’s story in detail so we will not cover it extensively over here. Relational Database is pretty much everywhere in most of the businesses which are here for many years. The importance and existence of the relational database are always going to be there as long as there are meaningful structured data around. There are many different kinds of relational databases for example Oracle, SQL Server, MySQL and many others. If you are looking for Open Source and widely accepted database, I suggest to try MySQL as that has been very popular in the last few years. I also suggest you to try out PostgreSQL as well. Besides many other essential qualities PostgreeSQL have very interesting licensing policies. PostgreSQL licenses allow modifications and distribution of the application in open or closed (source) form. One can make any modifications and can keep it private as well as well contribute to the community. I believe this one quality makes it much more interesting to use as well it will play very important role in future. Nonrelational Databases (NOSQL) We have also covered Nonrelational Dabases in earlier blog posts. NoSQL actually stands for Not Only SQL Databases. There are plenty of NoSQL databases out in the market and selecting the right one is always very challenging. Here are few of the properties which are very essential to consider when selecting the right NoSQL database for operational purpose. Data and Query Model Persistence of Data and Design Eventual Consistency Scalability Though above all of the properties are interesting to have in any NoSQL database but the one which most attracts to me is Eventual Consistency. Eventual Consistency RDBMS uses ACID (Atomicity, Consistency, Isolation, Durability) as a key mechanism for ensuring the data consistency, whereas NonRelational DBMS uses BASE for the same purpose. Base stands for Basically Available, Soft state and Eventual consistency. Eventual consistency is widely deployed in distributed systems. It is a consistency model used in distributed computing which expects unexpected often. In large distributed system, there are always various nodes joining and various nodes being removed as they are often using commodity servers. This happens either intentionally or accidentally. Even though one or more nodes are down, it is expected that entire system still functions normally. Applications should be able to do various updates as well as retrieval of the data successfully without any issue. Additionally, this also means that system is expected to return the same updated data anytime from all the functioning nodes. Irrespective of when any node is joining the system, if it is marked to hold some data it should contain the same updated data eventually. As per Wikipedia - Eventual consistency is a consistency model used in distributed computing that informally guarantees that, if no new updates are made to a given data item, eventually all accesses to that item will return the last updated value. In other words -  Informally, if no additional updates are made to a given data item, all reads to that item will eventually return the same value. Tomorrow In tomorrow’s blog post we will discuss about various other Operational Databases supporting Big Data. Reference: Pinal Dave (http://blog.sqlauthority.com) Filed under: Big Data, PostADay, SQL, SQL Authority, SQL Query, SQL Server, SQL Tips and Tricks, T SQL

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• Identity R2 - Experts Podcast Series

  - by Tanu Sood

  To follow up on the Identity Management R2 launch, a series of podcasts were recorded with subject matter experts from customer organizations, our partners and Oracle’s PM team to discuss key trends, R2 capabilities, implementation best practices and more. Below is a roll-up of the podcast series that is available on Fusion Middleware radio. R2 Podcasts:   ·         Designing the Next-Generation Identity Platform Vadim Lander, Oracle Highlights: Common architecture model, integration, interoperability and the driving factors behind R2 innovation IT Departments are shifting their Identity Management strategy to be able to support mobile, cloud and social applications. Oracle has anticipated this shift and has built a product roadmap to take advantage of this focus. Join Vadim as he discusses the design strategy behind the latest 11gR2 release and talks about how IDM services have to evolve to meet this new challenge.   ·         BETA Customer Perspective on R2 Ravi Meduri, Kaiser Permanente Highlights: R2 scalability and high availability In this podcast Ravi discusses the new features in 11gR2 that he is most interested in, including High Availability options for Access Management, multi-datacenter architecture, and what it was like working with the Oracle product team during the BETA program.   ·         Partner Perspective on R2 Rex Thexton, PricewaterhouseCoopers Highlights: Usability Enhancements for Users and Administrators A lot of new usability features went into the 11gR2 release making this the most business friendly IDM release to date. In this podcast Rex Thexton, Managing Director from PwC, talks about some of the new UI changes for both end users and administrators, and also about the new connector creation framework.   Access Request Updates in R2 Marc Boroditsky, Oracle Highlights: Access request User Interface innovations A lot of changes have been made to the Access Request user interface in the latest version of Oracle Identity Manager 11gR2. A real focus has been put on making the request process more business user friendly, and a lot of new customization capability has been added for the IT administrators. Hear Marc discuss the updated UI, and explain how administrators will be able to customize OIM to meet their company's requirements   ·         Oracle Optimized System for Oracle Unified Directory (OOS4OUD) Nick Kloski, Oracle Highlights: New Optimized System configuration for Unified Directory One of the new features in 11gR2 is the availability of an Optimized System configuration for Oracle Unified Directory. Oracle engineers installed the OUD software onto off the shelf hardware and then created a performance tuned configuration. Join us as we talk to Nick Kloski, Infrastructure Solutions Manager, all about the testing process and the resulting performance metrics.   Privileged Account Management Mark Wilcox, Oracle Highlights: Oracle Privileged Account Manager key capabilities, use cases The new release of Oracle Identity Management 11g R2 includes the capability to manage privileged accounts. Privileged accounts, if compromised, create a risk for fraud in the enterprise and as a result controlling access to privileged accounts is critical. Hear what Mark Wilcox, Principal Product Manager of Oracle Privileged Account Manager has to say about the capabilities of the offering in this podcast.   ·         Browser-based User Interface (UI) Customization Clayton Donley, Oracle Highlights: Benefits of Durable UI Configuration framework Business users need user interfaces that are not only friendly but also easily customizable. However the downside of any customization project is the cost and complexity involved in developing, testing, deploying and managing custom code. In this podcast, we examine how a new capability in Oracle Identity Management around browser based UI customization can reduce costs and complexity of customization while simplifying self service integration with corporate portal strategies.   ·         Simplifying Mobile and Social Sign-On Dan Killmer, Oracle Highlights: Secure mobile sign-on and consumption of social identities with Oracle Access Management The proliferation of mobile devices has spurred a new trend where employees tend to bring their own mobile devices to work and access corporate applications the same way they would access from a desktop or laptop. In this podcast, we examine how Oracle's latest innovation in Identity Management around Mobile and Social Sign On can simplify security and access management challenges posed by the widespread adoption of mobile devices in the enterprise. ·         Enabling Your Business with IDM R2 Scott Bonnell, Oracle Highlights: Self service, mobile access, personalization Gone are the days when Identity Management was just about stopping unauthorized users in their tracks. Identity Management if done right, can also enable your business. Join Scott Bonnell as he discusses how the IDM 11gR2 release enables the enterprise by providing self service, personalization and mobile access to corporate resources.

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• Is Linear Tape File System (LTFS) Best For Transportable Storage?

  - by rickramsey

  Those of us in tape storage engineering take a lot of pride in what we do, but understand that tape is the right answer to a storage problem only some of the time. And, unfortunately for a storage medium with such a long history, it has built up a few preconceived notions that are no longer valid. When I hear customers debate whether to implement tape vs. disk, one of the common strikes against tape is its perceived lack of usability. If you could go back a few generations of corporate acquisitions, you would discover that StorageTek engineers recognized this problem and started developing a solution where a tape drive could look just like a memory stick to a user. The goal was to not have to care about where files were on the cartridge, but to simply see the list of files that were on the tape, and click on them to open them up. Eventually, our friends in tape over at IBM built upon our work at StorageTek and Sun Microsystems and released the Linear Tape File System (LTFS) feature for the current LTO5 generation of tape drives as an open specification. LTFS is really a wonderful feature and we’re proud to have taken part in its beginnings and, as you’ll soon read, its future. Today we offer LTFS-Open Edition, which is free for you to use in your in Oracle Enterprise Linux 5.5 environment - not only on your LTO5 drives, but also on your Oracle StorageTek T10000C drives. You can download it free from Oracle and try it out. LTFS does exactly what its forefathers imagined. Now you can see immediately which files are on a cartridge. LTFS does this by splitting a cartridge into two partitions. The first holds all of the necessary metadata to create a directory structure for you to easily view the contents of the cartridge. The second partition holds all of the files themselves. When tape media is loaded onto a drive, a complete file system image is presented to the user. Adding files to a cartridge can be as simple as a drag-and-drop just as you do today on your laptop when transferring files from your hard drive to a thumb drive or with standard POSIX file operations. You may be thinking all of this sounds nice, but asking, “when will I actually use it?” As I mentioned at the beginning, tape is not the right solution all of the time. However, if you ever need to physically move data between locations, tape storage with LTFS should be your most cost-effective and reliable answer. I will give you a few use cases examples of when LTFS can be utilized. Media and Entertainment (M&E), Oil and Gas (O&G), and other industries have a strong need for their storage to be transportable. For example, an O&G company hunting for new oil deposits in remote locations takes very large underground seismic images which need to be shipped back to a central data center. M&E operations conduct similar activities when shooting video for productions. M&E companies also often transfers files to third-parties for editing and other activities. These companies have three highly flawed options for transporting data: electronic transfer, disk storage transport, or tape storage transport. The first option, electronic transfer, is impractical because of the expense of the bandwidth required to transfer multi-terabyte files reliably and efficiently. If there’s one place that has bandwidth, it’s your local post office so many companies revert to physically shipping storage media. Typically, M&E companies rely on transporting disk storage between sites even though it, too, is expensive. Tape storage should be the preferred format because as IDC points out, “Tape is more suitable for physical transportation of large amounts of data as it is less vulnerable to mechanical damage during transportation compared with disk" (See note 1, below). However, tape storage has not been used in the past because of the restrictions created by proprietary formats. A tape may only be readable if both the sender and receiver have the same proprietary application used to write the file. In addition, the workflows may be slowed by the need to read the entire tape cartridge during recall. LTFS solves both of these problems, clearing the way for tape to become the standard platform for transferring large files. LTFS is open and, as long as you’ve downloaded the free reader from our website or that of anyone in the LTO consortium, you can read the data. So if a movie studio ships a scene to a third-party partner to add, for example, sounds effects or a music score, it doesn’t have to care what technology the third-party has. If it’s written back to an LTFS-formatted tape cartridge, it can be read. Some tape vendors like to claim LTFS is a “standard,” but beauty is in the eye of the beholder. It’s a specification at this point, not a standard. That said, we’re already seeing application vendors create functionality to write in an LTFS format based on the specification. And it’s my belief that both customers and the tape storage industry will see the most benefit if we all follow the same path. As such, we have volunteered to lead the way in making LTFS a standard first with the Storage Network Industry Association (SNIA), and eventually through to standard bodies such as American National Standards Institute (ANSI). Expect to hear good news soon about our efforts. So, if storage transportability is one of your requirements, I recommend giving LTFS a look. It makes tape much more user-friendly and it’s free, which allows tape to maintain all of its cost advantages over disk! Note 1 - IDC Report. April, 2011. “IDC’s Archival Storage Solutions Taxonomy, 2011” - Brian Zents Website Newsletter Facebook Twitter

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• Open World Day 3

  - by Antony Reynolds

  A Day in the Life of an Oracle OpenWorld Attendee Part IV My third day was exhibition day for me!  I took the opportunity to wander around the JavaOne and OpenWorld exhibitions to see what might be useful for me when selling WebLogic, Coherence & SOA Suite.  I found a number of interesting vendors and thought I would share what I found here.  These are not necessarily endorsements, but observations on companies that I thought had interesting looking products that fill a need I have seen at customers. Highly Available EBS Upgrades A few years ago I worked with a customer that was a port authority.  They wanted to tie E-Business Suite into their operations to provide faster processing of cargo and passengers.  However they only had a 2 hour downtime window to perform upgrades.  This was not a problem for core database and middleware technology, this could accommodate those upgrade timescales easily.  It was a problem for EBS however so I intrigued to find Rapid E-Suite Inc offering an 11i to 12i upgrade service that claims to require no outage.  This could be a real boon to EBS customers like my port friends that need to upgrade without disruption to their business. Mobile on WebLogic I have come across a number of customers who want a comprehensive mobile solution, connected and disconnected operation and so forth.  ADF only addresses part of these requirements currently so I was excited to discover mFrontiers Inc offering an apparently comprehensive solution that should integrate easily with Oracle SOA Suite to mobile enable a SOA infrastructure.  The ability to operate without a network is important for many applications, particularly in industries that require their engineers to enter buildings to perform maintenance or repairs, because network access is not always available – many of my colleagues don’t have mobile access from their homes because they live in the middle of nowhere – and disconnected support is crucial in these situations. Sharepoint Connector for WebCenter Content Obviously Sharepoint is an evil pernicious intrusion into a companies IT estate but it is widely deployed and many people like it but also would like to take advantage of Oracle products such as WebCenter Content.  So I was encouraged to see that Fishbowl Solutions have created a connector for Sharepoint that allows it to bring in content from WebCenter, it looks like a valuable way to maintain the Sharepoint interface end users are used to but extend the range of content by pulling stuff (technical term for content) from WebCenter.   Load Balancing The Enterprise Deployment Guides are Oracles bible on building highly available FMW environments, and each of them requires a front end load balancer.  I have been asked to help configure F5 Load Balancers on a number of occasions over my time at Oracle and each time I come back to it I find more useful features have been added to the BigIP line of load balancers that F5 sell, many of their documents are tailored to FMW.  I like F5, they provide (relatively) easy to use products that do what they say on the side of the box.  They may not have all the bells and whistles of some of their more expensive competitors but they do the job and do it well!  Besides which I like their logo! Other Stuff I saw lots of other interesting products and services, such as a lightweight monitoring tool for Coherence, Forms migration services, JCAPS migration services and lots of cool freebies to take home to the children! A Quiet Night Wednesday night was the partner appreciation event and I had decided to go back to the hotel and have an early night.  I decided to attend the last session of the day – a Maven/Hudson/WebLogic tutorial.  I got the wrong hotel for the session and snuck in 20 minutes late at the back and starting working on the hands on workshop.  One of my co-attendees raised his hand for help and as the presenter came over to help he suddenly stopped and yelled – “Is that Antony”!  It was my old friend Steve Button who used to be based in Redwood Shores but is now a WebLogic guru PM in Australia.  It was good to catch up with him.  As he yelled out a guy with really bad posture turned around to see who he was talking to, this turned out to be my friend Simon Haslan, Oracle ACE from the UK.  After the tutorial Simon and I retired to the coffee shop to catch up and share stories.  2 and half hours later we decided it was time to retire, so much for an early night but great to renew old friendships and find out what real customers are worrying about.

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• Windows Azure Recipe: Enterprise LOBs

  - by Clint Edmonson

  Enterprises are more and more dependent on their specialized internal Line of Business (LOB) applications than ever before. Naturally, the more software they leverage on-premises, the more infrastructure they need manage. It’s frequently the case that our customers simply can’t scale up their hardware purchases and operational staff as fast as internal demand for software requires. The result is that getting new or enhanced applications in the hands of business users becomes slower and more expensive every day. Being able to quickly deliver applications in a rapidly changing business environment while maintaining high standards of corporate security is a challenge that can be met right now by moving enterprise LOBs out into the cloud and leveraging Azure’s Access Control services. In fact, we’re seeing many of our customers (both large and small) see huge benefits from moving their web based business applications such as corporate help desks, expense tracking, travel portals, timesheets, and more to Windows Azure. Drivers Cost Reduction Time to market Security Solution Here’s a sketch of how many Windows Azure Enterprise LOBs are being architected and deployed: Ingredients Web Role – this will host the core of the application. Each web role is a virtual machine hosting an application written in ASP.NET (or optionally php, or node.js). The number of web roles can be scaled up or down as needed to handle peak and non-peak traffic loads. Many Java based applications are also being deployed to Windows Azure with a little more effort. Database – every modern web application needs to store data. SQL Azure databases look and act exactly like their on-premise siblings but are fault tolerant and have data redundancy built in. Access Control – this service is necessary to establish federated identity between the cloud hosted application and an enterprise’s corporate network. It works in conjunction with a secure token service (STS) that is hosted on-premises to establish the corporate user’s identity and credentials. The source code for an on-premises STS is provided in the Windows Azure training kit and merely needs to be customized for the corporate environment and published on a publicly accessible corporate web site. Once set up, corporate users see a near seamless single sign-on experience. Reporting – businesses live and die by their reports and SQL Azure Reporting, based on SQL Server Reporting 2008 R2, can serve up reports with tables, charts, maps, gauges, and more. These reports can be accessed from the Windows Azure Portal, through a web browser, or directly from applications. Service Bus (optional) – if deep integration with other applications and systems is needed, the service bus is the answer. It enables secure service layer communication between applications hosted behind firewalls in on-premises or partner datacenters and applications hosted inside Windows Azure. The Service Bus provides the ability to securely expose just the information and services that are necessary to create a simpler, more secure architecture than opening up a full blown VPN. Data Sync (optional) – in cases where the data stored in the cloud needs to be shared internally, establishing a secure one-way or two-way data-sync connection between the on-premises and off-premises databases is a perfect option. It can be very granular, allowing us to specify exactly what tables and columns to synchronize, setup filters to sync only a subset of rows, set the conflict resolution policy for two-way sync, and specify how frequently data should be synchronized Training Labs These links point to online Windows Azure training labs where you can learn more about the individual ingredients described above. (Note: The entire Windows Azure Training Kit can also be downloaded for offline use.) Windows Azure (16 labs) Windows Azure is an internet-scale cloud computing and services platform hosted in Microsoft data centers, which provides an operating system and a set of developer services which can be used individually or together. It gives developers the choice to build web applications; applications running on connected devices, PCs, or servers; or hybrid solutions offering the best of both worlds. New or enhanced applications can be built using existing skills with the Visual Studio development environment and the .NET Framework. With its standards-based and interoperable approach, the services platform supports multiple internet protocols, including HTTP, REST, SOAP, and plain XML SQL Azure (7 labs) Microsoft SQL Azure delivers on the Microsoft Data Platform vision of extending the SQL Server capabilities to the cloud as web-based services, enabling you to store structured, semi-structured, and unstructured data. Windows Azure Services (9 labs) As applications collaborate across organizational boundaries, ensuring secure transactions across disparate security domains is crucial but difficult to implement. Windows Azure Services provides hosted authentication and access control using powerful, secure, standards-based infrastructure. See my Windows Azure Resource Guide for more guidance on how to get started, including links web portals, training kits, samples, and blogs related to Windows Azure.

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• Great event : Microsoft Visual Studio 2010 Launch @ Microsoft TechEd Blore

  - by sathya

  Great event : Microsoft Visual Studio 2010 Launch @ Microsoft TechEd Blore   I was really excited on attending the day 1 of Microsoft TechEd 2010 in Bangalore. This is the first Teched that am attending. The event was really fun filled with lot of knowledge sharing sessions and lots of goodies and gifts by the partners Initially the Event Started by Murthy's Session. He explained about the Developers relating to the 5 elements of nature (Pancha Boothaas) 1. Fire - Passion 2. Wave (Water) - Catch the right wave which we need to apply. 3. Earth - Connections and lots of opportunities around the world 4. Air -  Its whatever we breathe. Developers.. Without them nothing is possible. they are like the air 5. Sky - Cloud based applications   Next the Keynote and the announcement of Visual Studio by SomaSegar. List of things that he delivered his speech on : 1. Announcement of Visual Studio 2010 2. Announcement of .NET 4.0 3. Announcement of Silverlight later this week 4. What is the current Trend? Microsoft has done a research with many developers across the globe and have got the following feedback from the users. Get Lost (interrupted) - When we do some work and somebody is calling or interrepting by someother way we lose track of what we were doing and we need to do from the start Falling Behind- Technology gets updated  phenomenally over a period of time and developers always have a scenario like they are not in the state of the art technology and they always have a doubt whether they are staying updated. Lack of Collobaration - When a Manager asks a person what the team members have done and some might be done and some might not be and finally all are into a state like we dont know where we are. So they have addressed these 3 points in the VS 2010 by the following features : Get Lost - Some cool features which could overcome this. We have some Graphical interface. which could show what we have done and where we are. Some Zoom features in the code level. Falling Behind - Everything is based on .NET language base. 2010 has been built in such a way that if developers know the native language that's enough for building good applications. Lack of Collobaration - Some Dashboard Features which would show where exactly the project is. And a graphical user interface is shown on clicking which it directly drills down even to the code level. 5. An overview on all new features in VS 2010. 6. Some good demos of new features in VS 2010 by Polita and one more girl. Some of the new features included : 1. Team Explorer 2. Zoom in Code 3. Ribbon Development 4. Development in Single Platform for Windows Phone, XBox, Zune, Azure, Web Based and Windows based applications 5. Sequence Diagram Generation directly from code 6. Dashboards to show project status 7. Javascript and JQuery intellisense 8. Native support for JQuery 9. Packaging feature while deploying. 10. Generation of different versions of web.config like Web.Config.Production, Web.Config.Staging, etc. 11. IntelliTrace - Eliminating the "Not Reproducible" statement. 12. Automated User Interface Testing. At last in the closing of the day we had a great event called Demo Extravaganza, where lot of cool projects that were launched by Microsoft and also the projects that are under research were also shown. I got a lot of info about Bing today. BING really rocks!!! It has the following : 1. Visual Search 2. Product based search. For each product different menu filters were provided to make an advanced search 3. BING Maps was awesome!! It zoomed in to the street level and we can assume that we are the persons who are walking or running on the road and we can see the real objects like buildings moving by our side. 4. PhotoSynth was used in BING to show up all the images taken around the globe in a 3D format. 5. Formula - If we give some formula it automatically gives the value for the variable or derivation of expression Also some info about some kool touch apps which does an authentication and computation of Teched Attendee's Points that they have scored and the sessions attended. One guy won an XBOX in lucky draw as a gift. There were lot of Partner Stalls like Accenture,Intel,Citrix,MicroFocus,Telerik,infragistics,Sapient etc. Some Offers were provided for us like 50% off on Certifications, 1 free Elearning Course, etc. Stay tuned!! Wil update you on other events too..

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• Employee Engagement Q&A with John Brunswick

  - by Kellsey Ruppel

  As we are focusing this week on Employee Engagement, I recently sat down with industry expert and thought leader John Brunswick on the topic. Here is the Q&A dialogue we shared.  Q: How do you effectively engage employees to drive business value?A: Motivation, both extrinsic and intrinsic, combined with the relevancy of various channels to support it.  Beyond chaining business strategies like compensation models within an organization, engagement ultimately is most successful when driven by employee's motivations.  Business value derived from engagement through technical capabilities can be objectively measured through metrics like the rate and accuracy of problem solving for a given business function or frequency of innovation created.  Providing employees performing "knowledge work" with capabilities that allow them to perform work with a higher degree of accuracy in the same or ideally less time, adds value for that individual and in turn, drives their level of engagement to drive business value. Q: Organizations with high levels of employee engagement outperform the total stock market index by 22%. Can you comment on why you think this might be? A: Alignment through shared purpose.  Zappos is an excellent example of a culture that arguably has higher than average levels of employee engagement and it permeates every aspect of their organization – embodied externally through their customer experience.  I recently made my first purchase with them and it was obvious through their web experience, visual design, communication style, customer service and attention to detail down to green packaging, that they have an amazingly strong shared purpose.  The Zappos.com ‘About page’ outlines their "Family Core Values", the first three being "Deliver WOW Through Service, Embrace and Drive Change & Create Fun and A Little Weirdness" – all reflected externally in my interaction with them.  Strong shared purpose enables higher product and service experience, equating to a dedicated customer base, repeat purchases and expanded marketshare. Q: Have you seen any trends in the market regarding employee engagement? A: Some companies now see offering a form of social engagement similar to Facebook and LinkedIn as standard communication infrastructure like email or instant messaging.  Originally offered as standalone tools, the value is now seen when these capabilities are offered in an integrated fashion in the context of business entities.  An emerging area of focus is around employee activities related to their organization on external social platforms, implicitly creating external communities with employees acting on behalf of the brand and interacting with each other (e.g. Twitter).  Companies have reached a formal understand that this now established communication medium requires strategies allowing employees to engage.  I have personally met colleagues from Oracle, like Oracle User Experience Director Ultan O'Broin (@ultan), via Twitter before meeting first through internal channels. Q: Employee engagement is important, but what about engaging customers and partners? A: The last few years we have witnessed an interesting evolution from the novelty of self-service to expectations of "intelligent" self-service.  From a consumer standpoint, engagement can end up being a key differentiator, especially in mature markets.  Customers that perform some level of interaction with a brand develop greater affinity for the brand and have a greater probability of acting as an advocate.  As organizations move toward a model of deeper engagement, they must ensure that their business is positioned to support deeper relationships, offering potentially greater transparency. From a partner standpoint greater engagement can lead to new types of business opportunities, much in the way that Amazon.com offers a unified shopping experience that can potentially span various vendors.  This same model can be extended to blending services and product delivery models, based on a closeness not easily possible before increased capability of engagement mechanisms. Q: What types of solutions are available to successfully deliver employee engagement? A: Solutions enabling higher levels of engagement do so on the basis of relevancy.  This relevancy is generally supported by aspects of content management, social collaboration, business intelligence, portal and process management technologies.  These technologies can help deliver an experience tailored to a given role or process within an organization that applies equally to work that is structured or unstructured, appearing in the form of functionality as simple as an online employee directory search, knowledge communities supported by social collaboration, as well as more feature rich business intelligence dashboards and portals. Looking to learn more about how to effectively engage your employees? Check out this webcast, or read more from John Brunswick. 

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• WIF, ADFS 2 and WCF&ndash;Part 6: Chaining multiple Token Services

  - by Your DisplayName here!

  See the previous posts first. So far we looked at the (simpler) scenario where a client acquires a token from an identity provider and uses that for authentication against a relying party WCF service. Another common scenario is, that the client first requests a token from an identity provider, and then uses this token to request a new token from a Resource STS or a partner’s federation gateway. This sounds complicated, but is actually very easy to achieve using WIF’s WS-Trust client support. The sequence is like this: Request a token from an identity provider. You use some “bootstrap” credential for that like Windows integrated, UserName or a client certificate. The realm used for this request is the identifier of the Resource STS/federation gateway. Use the resulting token to request a new token from the Resource STS/federation gateway. The realm for this request would be the ultimate service you want to talk to. Use this resulting token to authenticate against the ultimate service. Step 1 is very much the same as the code I have shown in the last post. In the following snippet, I use a client certificate to get a token from my STS: private static SecurityToken GetIdPToken() {     var factory = new WSTrustChannelFactory(         new CertificateWSTrustBinding(SecurityMode.TransportWithMessageCredential,         idpEndpoint);     factory.TrustVersion = TrustVersion.WSTrust13;       factory.Credentials.ClientCertificate.SetCertificate(         StoreLocation.CurrentUser,         StoreName.My,         X509FindType.FindBySubjectDistinguishedName,         "CN=Client");       var rst = new RequestSecurityToken     {         RequestType = RequestTypes.Issue,         AppliesTo = new EndpointAddress(rstsRealm),         KeyType = KeyTypes.Symmetric     };       var channel = factory.CreateChannel();     return channel.Issue(rst); } To use a token to request another token is slightly different. First the IssuedTokenWSTrustBinding is used and second the channel factory extension methods are used to send the identity provider token to the Resource STS: private static SecurityToken GetRSTSToken(SecurityToken idpToken) {     var binding = new IssuedTokenWSTrustBinding();     binding.SecurityMode = SecurityMode.TransportWithMessageCredential;       var factory = new WSTrustChannelFactory(         binding,         rstsEndpoint);     factory.TrustVersion = TrustVersion.WSTrust13;     factory.Credentials.SupportInteractive = false;       var rst = new RequestSecurityToken     {         RequestType = RequestTypes.Issue,         AppliesTo = new EndpointAddress(svcRealm),         KeyType = KeyTypes.Symmetric     };       factory.ConfigureChannelFactory();     var channel = factory.CreateChannelWithIssuedToken(idpToken);     return channel.Issue(rst); } For this particular case I chose an ADFS endpoint for issued token authentication (see part 1 for more background). Calling the service now works exactly like I described in my last post. You may now wonder if the same thing can be also achieved using configuration only – absolutely. But there are some gotchas. First of all the configuration files becomes quite complex. As we discussed in part 4, the bindings must be nested for WCF to unwind the token call-stack. But in this case svcutil cannot resolve the first hop since it cannot use metadata to inspect the identity provider. This binding must be supplied manually. The other issue is around the value for the realm/appliesTo when requesting a token for the R-STS. Using the manual approach you have full control over that parameter and you can simply use the R-STS issuer URI. Using the configuration approach, the exact address of the R-STS endpoint will be used. This means that you may have to register multiple R-STS endpoints in the identity provider. Another issue you will run into is, that ADFS does only accepts its configured issuer URI as a known realm by default. You’d have to manually add more audience URIs for the specific endpoints using the ADFS Powershell commandlets. I prefer the “manual” approach. That’s it. Hope this is useful information.

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